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362 Search Engine Optimisation Audit courses

Google Image SEO Training

By iStudy UK

Learn to optimize your website images for Google with the comprehensive course titled Google Image SEO Training. The course explains the difference between traditional SEO and image SEO. The strategies of optimizing image file size will be discussed in the course. The course helps you to understand various formats of the images such as jpg vs png and GIF images and how to boost the images for search engines, especially for Google. Additionally, the course shows you the ways of giving the right caption to an image, adding an ALT tag to images, naming and ALT SEO, and the strategies of creating a sitemap for images. Apart from these, the course guides you to use Keyword Planners to find the best keywords for your images. You will also learn off page SEO for images and know to set up WP fastest cache. Finally, you will learn the techniques of starting a marketing campaign for your images. To recapitulate, you will learn all the essential areas that you need to focus on optimizing images for the search engine Google. What you'll learn You'll know how Google ranks images in it's search engine You'll know how where these rankings appear You'll know how to SEO optimize your images for Google You'll know how to start your own image marketing campaign Requirements You should know how to use a PC at a beginner level Who is the target audience? SEO Marketers, Companies & Firms Entrepreneurs Online Marketers Website Owners Anyone who wants to garner more traffic from Google Module: 01 1. Introduction 00:01:00 2. Traditional SEO vs Image SEO 00:05:00 3. What is EXIF Data and How to Remove It 00:08:00 4. Image File Size Optimization 00:11:00 5. JPG vs PNG 00:02:00 Module: 02 6. GIF Images 00:02:00 7. Captions for Conversion Optimization 00:06:00 8. Name and ALT SEO 00:05:00 9. Adding ALT Tags to Images 00:01:00 10. Create a Sitemap for Images 00:04:00 Module: 03 11. Using KW Planner 00:06:00 12. The Goal of Image SEO 00:04:00 13. Google Image Off-Page SEO 00:07:00 14. WP Fastest Cache Settings 00:05:00 15. WordPress Cache Speed Test 00:01:00 Course Certification

Google Image SEO Training
Delivered Online On Demand1 hour 8 minutes
£25

Keyword Research Course for SEO

By iStudy UK

Course Overview Do you want to know how to rank higher on Google and drive maximum traffic to your website? Are you an aspiring marketing professional or looking to start your own blog? If you answered yes to any of these, then this is the course for you. This SEO Keyword Research Course will take you from a beginner to expert in SEO optimisation in no time. It covers everything you need to know to create winning marketing content, drive audience engagement, and outrank your competitors, with step-by-step guidance on how to use key keyword analysis tools such as Moz and SEMrush. You will learn when and how to use long term and short term keywords, how to conduct competition analysis, determine commercial intent with your keywords, and much more. By the end of the course, you will have an excellent understanding of the types of keywords your target market is using, and how to utilise these words and phrases to boost your website or blog's performance effectively. Generate maximum traffic to your web pages with engaging, SEO-optimised content! What You Will Learn In this Keyword Research Training Course, you will learn how to conduct advanced keyword research to attract more visitors to your web pages and stay one step ahead of your competitors. It is ideal for marketing professionals, copywriters, professional bloggers, and small business owners who want to gain expertise in keyword implementation. Why is Keyword Research Important? Longterm VS Short Term Keywords Keyword Research Tools Determining Commercial Intent How to Conduct Competition Analysis A Guide to Using SEMrush, Moz & Majestic Tips for Creating Winning Marketing Content An Overview of the 4 Types of Keywords Understanding Your Competitors Understanding Your Target Market Why You Should Choose This Course From iStudy Study at your own pace Full Tutor support on weekdays (Monday - Friday) Fully compatible with any device Free Printable PDF Certificate immediately after completion No prior qualifications are needed to take this course No hidden fees or exam charges CPD Qualification Standards and IAO accredited Efficient exam system, assessment, and instant results Our customer support team is always ready to help you Gain professional skills and better earning potential Certification After completing the course you'll receive a free printable CPD accredited PDF certificate. Hard Copy certificate is also available, and you can get one for just £9! Accreditation This course is accredited by Continuing Professional Development (CPD). It is a recognised independent accreditation service. Enrol today and learn something new with iStudy. You'll find a full breakdown of the course curriculum down below, take a look and see just how much this course offers. We're sure you'll be satisfied with this course.

Keyword Research Course for SEO
Delivered Online On Demand1 hour 52 minutes
£25

SEO - Local SEO Training - Get More Customers From Google Search

By iStudy UK

This is a master rulebook for figuring out how the local SEO functions and is executed. Find the way to accomplishment in business by recognizing the stuff to show up in the first positions on Google web crawler and how it impacts your business or site organization. Through this online SEO - Local SEO Training - Get More Customers From Google Search course the students will figure out how to turn Google into their fruitful business stage and guarantee the successful traffic of their online business portal. Raise your search ranking at the top by learning from the course module, and get the opportunity to increase your local SEO knowledge. What you'll learn Understand SEO and Local SEO and how to build a strong presence in search Understand citations, reviews, backlinks and how to use them to build a strong presence in search Know how to create and manage a Google My Business listing Understand how Local SEO and SEO Ranking Factors are applied and how to implement them on your own website Requirements They will need online access to the internet They will need a basic understanding of social media marketing They will need a real-world local business that serves a local community Introduction To The Course Introduction To The Course 00:01:00 Google Search And Your Position In Local Search Google Search - Understanding How Google Search Works 00:03:00 Local SEO Ranking Factors 00:06:00 Your Local Ranking Factors - How They Impact Your SEO 00:02:00 Your Analytics Spreadsheet 00:02:00 Domain Authority And Page Authority 00:03:00 Trust Flow 00:03:00 Check Your Local SEO Ranking Score 00:03:00 Google Search - A Deeper Exploration Of How SEO Affects Search Google Local Search 00:13:00 Google My Business - A Strong Local SEO Factor Google My Business 00:11:00 Cleaning Up Old Google Local Listings 00:05:00 Building Up Reviews - Including Google Review Creating A Google Review Strategy 00:08:00 Citations - Quality Citations Dramatically Improve Your SEO Ranking Citations - Setting Up Your NAP Page 00:04:00 Managing Your Citations 00:13:00 Backlinks - Understand How They Improve Your SEO Back Linking - An Introduction 00:03:00 Checking The Quality Of Your Back Links 00:04:00 Building Back Links 00:07:00 Social Media Business Pages As Back Links 00:02:00 Onsite SEO - Improving Your Sites SEO Content Marketing As Part Of Your Local SEO 00:03:00 Creating Your Content 00:11:00 Keyword Optimization For Powerful SEO Understanding Keywords 00:04:00 Keyword Strategies - How To Use Keywords Effectively 00:07:00 Inserting Your Keywords On Your Website 00:09:00 Local Business Online Marketing Marketing A Local Business 00:02:00 AIDA Marketing - An Overview 00:05:00 Adwords - An Introduction 00:04:00 Google Profiles For Google Personal Accounts 00:03:00 Setting Up A Local Marketing Consultancy Setting Up A Local SEO Marketing Consultancy 00:11:00

SEO - Local SEO Training - Get More Customers From Google Search
Delivered Online On Demand2 hours 32 minutes
£25

Keyword Research Course

By iStudy UK

Learn to do keyword research for finding the best profitable and rank-able keywords for your site. Enrol the Keyword Research Course course and explore the ways of searching the best keywords for you. The starting of any business or websites should start with keyword research. No matter how good your content is, without proper keywords, your content will not appear to the reader's search list. The course helps you to find the best and profitable keywords. Inside the course, you will be taken to the journey of keyword research techniques and able to know the difference between short and long-tail keywords. You will also learn why a long-tail keyword is more profitable than short keywords. The course also introduces you with some of the free and paid keyword research tools and helps you to perform keyword research with Keyword planner and Longtail Pro. Finally, the course also explains a case study to understand the importance of keyword research. Upon completion, you will able to do keyword research for your business or other purposes. What you'll learn You will know how to utilize Google's Keyword Planner to identify niche keywords within your market You will know how to select high competition, medium competition & low competition keywords for your website You will know how to find the keyword's search volume You will know how to utilize long tail keyword research to your advantage You will know how to identify research vs buyer vs generic keywords & phrases You will know how to identify buying triggers for niche audiences You will know how to obtain keyword competition for both Organic & PPC keywords Requirements You should know how to use a PC at a beginner level Who is the target audience? Keyword Researchers Anyone with a product/service to sell Entrepreneurs Content Marketers Home Based Businesses Email Marketers Freelancers Online Businesses Affiliate Marketers Module: 01 Introduction 00:10:00 Difference Between Short & Longtail Keywords 00:05:00 What Are Local Keywords 00:02:00 Research vs Buyer Keywords 00:06:00 Google Auto Complete Search Engine 00:02:00 Module: 02 Free Software Walkthrough 00:03:00 Using Keyword Planner 00:05:00 Keyword Planner Sorting 00:10:00 LongTail Pro Keyword Research 00:10:00 KW Finder Keyword Research 00:05:00 Free Keyword Search Volume Tool 00:01:00 Mouse Recorder 00:04:00 Module: 03 How to Deliver Keyword Research as a Freelancer 00:10:00 Optimize an Article 00:20:00 Optimize Readability 00:08:00 WordPress Permalink Settings 00:01:00 Course Certification

Keyword Research Course
Delivered Online On Demand1 hour 42 minutes
£25

Article Optimization Course

By iStudy UK

Learn the precise strategy behind the addition of articles through our Article Optimization Course course. It teaches you how to incorporate important information for your potential clients and make helpful contents for SEO. Its lucid contents guide you to learn further in your quest. The course is designed in such a way that teaches you how to use keywords, develop your efficiency in choosing words, and post the article to your own site. It also teaches you how to optimize the article using Meta descriptions, title tags, Meta keywords, and URLs so that SEO can notice your contents easily. Most importantly, it guides you how to link it with your other contents considering its length, signal words, and paragraph to inform people to read your post. What you'll learn You'll know how to optimize an article PERFECTLY so it ranks well in all the search engines Requirements You should know how to use a computer at a beginner level Who is the target audience? Bloggers Entreprenuers Online Marketers Anyone looking to rank their articles & blog posts high in Google, Bing & Yahoo's search engines Module: 01 Introduction FREE 00:01:00 Keyword Planner 00:08:00 Free Keyword Research Tool 00:06:00 Paid Keyword Research Tool 00:07:00 Optimize an Article 00:20:00 Optimize Readability 00:08:00 Module: 02 WordPress Permalink Settings 00:01:00 WordPress Yoast SEO Optimization Setup 00:03:00 WordPress Fastest Cache Settings 00:05:00 Yoast Real-Time Analysis for Any Site 00:02:00 WordPress Cache Speed Test 00:01:00 Real-Time Ranking Case Study 00:08:00 All In One SEO Plugin 00:03:00 Course Certification

Article Optimization Course
Delivered Online On Demand1 hour 13 minutes
£25

Advanced Certificate in Content Writing

By The Teachers Training

Overview Advanced Certificate in Content Writing Course is yet another 'Teacher's Choice' course from Teachers Training for a complete understanding of the fundamental topics. You are also entitled to exclusive tutor support and a professional CPD-accredited certificate in addition to the special discounted price for a limited time. Just like all our courses, this Advanced Certificate in Content Writing Course and its curriculum have also been designed by expert teachers so that teachers of tomorrow can learn from the best and equip themselves with all the necessary skills. Consisting of several modules, the course teaches you everything you need to succeed in this profession. The course can be studied part-time. You can become accredited within 05 Hours studying at your own pace. Your qualification will be recognised and can be checked for validity on our dedicated website. Why Choose Teachers Training Some of our website features are: This is a dedicated website for teaching 24/7 tutor support Interactive Content Affordable price Courses accredited by the UK's top awarding bodies 100% online Flexible deadline Entry Requirements No formal entry requirements. You need to have: Passion for learning A good understanding of the English language Be motivated and hard-working Over the age of 16. Certification CPD Certification from The Teachers Training Successfully completing the MCQ exam of this course qualifies you for a CPD-accredited certificate from The Teachers Training. You will be eligible for both PDF copy and hard copy of the certificate to showcase your achievement however you wish. You can get your digital certificate (PDF) for £4.99 only Hard copy certificates are also available, and you can get one for only £10.99 You can get both PDF and Hard copy certificates for just £12.99! The certificate will add significant weight to your CV and will give you a competitive advantage when applying for jobs. Section 1: Introduction Unit 1: Welcome to the Course 00:08:00 Unit 2: Course Overview 00:09:00 Section 2: Basics of Content Writing Unit 1: An Introduction to Content Writing 00:02:00 Unit 2: Origin & Need of Content Writing 00:06:00 Unit 3: Increasing Demand for Content Writers (How You Can Benefit from This) 00:04:00 Unit 4: Career in Content Writing: What to Expect 00:13:00 Unit 5: Types of Content 00:07:00 Unit 6: Difference Between Content Writing, Content Marketing & Copywriting 00:05:00 Section 3: Content Marketing Unit 1: What is Content Marketing and Why it is Essential 00:05:00 Unit 2: Creating A Solid Marketing Plan to Promote Content 00:05:00 Unit 3: Understanding Marketing Principles 00:03:00 Unit 4: Identifying Target Audience 00:06:00 Unit 5: What is Buyer Persona and How You Can Create it 00:06:00 Unit 6: Effective Formula of Storytelling & How it Can Lead to Sales 00:06:00 Section 4: Copywriting Unit 1: What is Copywriting and How it is Different from Content Writing 00:04:00 Unit 2: Write Amazing Copy Using AIDA Model in 4 Simple Steps 00:05:00 Unit 3: The Secret Formula to Write Powerful Headlines That Grab Attention 00:04:00 Unit 4: What is Call to Action ( CTA ) and How it Can Lead to Sales 00:04:00 Unit 5: How to Write a Sales Copy ( With Example) 00:05:00 Section 5: Content Writing Simplified Unit 1: Writing Principles 00:07:00 Unit 2: Number 1 Tactic to Write Awesome Content 00:03:00 Unit 3: Steps to Write Engaging Content 00:03:00 Unit 4: Free Tool for Editing & Proofreading Content 00:01:00 Section 6: Optimising Content for SEO (Search Engine Optimisation) Unit 1: What is SEO 00:04:00 Unit 2: Using on Page SEO For Optimising Content 00:03:00 Unit 3: Using Off Page SEO For Optimising Content 00:03:00 Unit 4: Write SEO Friendly Content In 4 Easy Steps 00:07:00 Unit 5: Types of Keywords 00:08:00 Unit 6: Which Type of Keywords You Should Choose 00:01:00 Section 7: Content Promotion Unit 1: Why its Essential to Promote Content 00:09:00 Unit 2: Effective Channels to Promote Your Content 00:06:00 Section 8: Tips to Become a Successful Writer Unit 1: Practical Tips to Overcome Challenges in Your Career 00:11:00 Unit 2: Qualities of a Successful Content Writer 00:11:00 Unit 3: 9 Serious Mistakes to Avoid as a Writer 00:05:00 Section 9: Blog Post Writing Unit 1: 8 Simple Steps to Write Awesome Blog Post 00:06:00 Unit 2: How to Optimise Blog Post for Ranking in Search Engines 00:05:00 Section 10: Conclusion Unit 1: Conclusion 00:02:00 Resources Resources - Advanced Certificate in Content Writing 00:00:00 Assignment Assignment - Advanced Certificate in Content Writing 00:00:00

Advanced Certificate in Content Writing
Delivered Online On Demand3 hours 22 minutes
£27.99

Advanced Diploma in Digital Marketing

4.3(43)

By John Academy

Description: Digital Marketing is now considered as one of the most effective and used marketing strategies, especially in this technology era. To be an established marketer, you need to learn both basic and advanced skills in digital marketing. You also need to learn to manage your reputation and your company's image. Through this course, you will learn the advanced skills, knowledge, and information about digital marketing. You will learn how to engage in internet research to be effective in digital marketing. Find out how to strategize to become effective in digital marketing in this course.  Who is the course for? Employees of the business industry and other businessmen who want to learn how to become profitable through Digital Marketing. People who have an interest in Digital Marketing and how to effectively communicate and conduct promotions to their potential clients. Entry Requirement: This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Assessment: At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful. Before sitting for your final exam, you will have the opportunity to test your proficiency with a mock exam. Certification: After you have successfully passed the test, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hard copy at the cost of £39 or in PDF format at the cost of £24. PDF certificate's turnaround time is 24 hours, and for the hardcopy certificate, it is 3-9 working days. Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognised accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career Path: The Advanced Diploma in Digital Marketing Course will be useful and would be beneficial for every kind of occupations and careers like: Businessman Digital Manager Marketing and Promotions Specialist Marketing Manager Product Creator Sales Manager Sales and Promotions Specialist Social Media Manager Top Executive. Digital Marketing Sales and Marketing 00:30:00 How Internet Marketing Works 01:00:00 How To Make Money With Internet Marketing 01:00:00 What is Affiliate Marketing 00:30:00 Competition in Internet Marketing 00:30:00 Researching in Internet Marketing 01:00:00 Desperate Niches 00:30:00 Profitable Niches 00:30:00 Clickbank 00:30:00 What is Traffic? 00:30:00 Traffic vs. Relevance 00:30:00 Article Marketing 01:00:00 Paid forms of Traffic - 1 01:00:00 Paid forms of Traffic - 2 01:00:00 Search Engine Optimization 00:30:00 Search Engine Optimization 2 00:30:00 Best SEO Practice 02:00:00 Blogs - WordPress 01:00:00 Blogs - WordPress II 03:00:00 Email Marketing I 00:30:00 Email Marketing II 01:00:00 Internet Marketing Strategy I 01:00:00 Your own website vs free options online I 00:30:00 Your own website vs free options online II 01:00:00 Email Marketing Introduction to Email Marketing 00:30:00 Using Email Marketing Software 00:30:00 Building Email Lists by Quantity 00:30:00 Building Email Lists by Quality 00:30:00 Crafting an Email 01:00:00 Analyzing and Tracking Your Email Marketing Strategy 00:30:00 Social Media Marketing If You Fail to Plan,You Plan to Fail 00:30:00 Terminology and Jargon You Can't Live Without 00:30:00 Clearing Up Common Misconceptions 01:00:00 Recognizing Basic Plan Mechanics 00:15:00 How Do You Calculate Value On Cash And Point 00:15:00 Payout Transparency 00:15:00 Buy Back Policy 00:30:00 Breakaway 01:00:00 Infinity Bonuses & Blocking 00:30:00 Summary and Closing 00:15:00 Creating Your Facebook Fan Page 01:00:00 Setting Up Your List Building Machine 00:30:00 Integrate images 01:00:00 Final Tips 00:30:00 Facebook Marketing Basics Introduction to Facebook 00:15:00 Why You Should Care 00:15:00 Setting up a Facebook Page 00:30:00 How to Get More Likes for Your Facebook Page 00:30:00 Facebook Advertising 00:30:00 How Much Does Facebook Advertising Cost? 00:30:00 Marketing on Facebook 01:00:00 Create a Content Calendar 00:15:00 Understanding Edge Rank & the Art of Engagement 00:15:00 Twitter Marketing TWITTER FOR BUSINESS 00:15:00 TOP TWITTER TIPS 00:15:00 TWITTER IS 00:15:00 BUSINESS TERMS 00:15:00 WHY USE TWITTER FOR MARKETING 00:15:00 TWITTER MARKETING BASICS 01:00:00 TWITTER METRICS 00:30:00 YOUR BIO 00:15:00 WHEN TO TWEET 00:15:00 BUILDING YOUR COMMUNITY 00:15:00 GENERATING LEADS 00:15:00 REAL-TIME TWITTER MARKETING 00:15:00 ENGAGEMENT 00:15:00 TWETIQUETTE (TWEETING ETIQUETTE) 00:15:00 Instagram Marketing What is Instagram? 00:15:00 Instagram for Business 00:15:00 Instagram & Community 00:15:00 Mock Exam Mock Exam - Advanced Diploma in Digital Marketing 00:20:00 Final Exam Final Exam - Advanced Diploma in Digital Marketing 00:20:00

Advanced Diploma in Digital Marketing
Delivered Online On Demand42 hours
£21

Diploma in Advertising and Marketing

4.3(43)

By John Academy

Description:  Digital marketing is promoting that makes utilisation of electronic gadgets, for example, PCs, cell phones, tablets and game consoles to connect with stakeholders. If you want to manage advertising and marketing campaign on that scale effectively, you have to comprehend the ever changing advertising Eco-system. This course will show you all that you have to know to land a position in advertising, run a successful campaign, develop your present business and find better approaches to build your value at your current place of employment. Who is the course for? This course would be ideal for people who want to learn about advertising and marketing. Entrepreneurs. Business owners. Entry Requirement: This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Assessment: At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful. Before sitting for your final exam you will have the opportunity to test your proficiency with a mock exam. Certification: After you have successfully passed the test, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hardcopy at a cost of £39 or in PDF format at a cost of £24. PDF certificate's turnaround time is 24 hours and for the hardcopy certificate, it is 3-9 working days. Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognised accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career Path: This Diploma in Advertising and Marketing is a useful qualification to possess, and would be beneficial for the following careers: Account Manager Business Development Executive Producers Group Account Director Marketing Manager Sales Specialists Strategist And Much More! Marketing Basics Module One - Getting Started 00:30:00 Module Two - What is Marketing 00:30:00 Module Three - Common Marketing Types (I) 00:30:00 Module Four - Common Marketing Types (II) 00:30:00 Module Five - The Marketing Mix 00:30:00 Module Six - Communicating the Right Way 01:00:00 Module Seven - Customer Communications 00:30:00 Module Eight - Marketing Goals 00:30:00 Module Nine - The Marketing Funnel 00:20:00 Module Ten - Marketing Mistakes (I) 01:00:00 Module Eleven - Marketing Mistakes (II) 01:00:00 Module Twelve - Wrapping Up 00:30:00 Level 3 Diploma in Marketing- Activities 00:00:00 Mastering Digital Marketing Introduction to Internet Marketing and Reputation Management 00:30:00 How to Optimise Your Site for Every Stage of the Buy Cycle 00:30:00 Build Impression on Your Site 00:30:00 Types of Link Building 01:00:00 Importance of Landing Pages 00:30:00 Difference Between Internet Marketing and Online Customer Service 01:00:00 Concept Of Affiliate Programs 01:30:00 About Of Google Analytics 01:00:00 Online Press Releases 00:15:00 How to Get Traffic from Twitter 00:30:00 Importance of Testing E-Mail Messages 00:15:00 What is Viral Marketing 01:00:00 What is EMail Marketing 00:30:00 Difference Between Images and Video 00:15:00 How to Internet Marketing on Facebook 02:00:00 What is Search Engine Optimization(SEO)? 00:30:00 Understanding Search Results 00:15:00 How to Attract Customer on Your Product? 00:15:00 Time Makes Money 00:30:00 How to Test a Landing Page 00:30:00 Best Web Writing 01:00:00 Ways to Use of Humor in You Internet Marketing 00:15:00 Coupon Codes 00:15:00 When to Pull the Plug 00:15:00 Internet Advertising Techniques INTRODUCTION: WHAT IS AFFILIATE MARKETING? 00:30:00 WHY AFFILIATE MARKETING IS AWESOME 00:30:00 FINDING A PROFITABLE NICHE 01:00:00 CHOOSING AN AFFILIATE PRODUCT 00:15:00 THE ADVANTAGES OF CLICK BANK 00:30:00 ANALYZING THE CLICK BANK MARKETPLACE 00:30:00 CREATING YOUR HOP LINK 00:30:00 CREATING A FREE BLOG 01:00:00 PERFORMING EFFECTIVE KEYWORD RESEARCH 00:30:00 CREATING AN OPTIMIZED POST 00:30:00 POSTING TO YOUR BLOG 00:15:00 PROMOTING YOUR BLOG: AN OVERVIEW 00:30:00 PROMOTION: ARTICLE MARKETING 00:30:00 PROMOTION: SOCIAL BOOKMARKING 01:00:00 PROMOTION: BLOG COMMENTING 00:30:00 ADDITIONAL PROMOTION TIPS 00:15:00 CREATING YOUR OWN WEBSITE 01:00:00 Email Marketing Introduction to Email Marketing 00:30:00 Using Email Marketing Software 00:30:00 Building Email Lists by Quantity 00:30:00 Building Email Lists by Quality 00:30:00 Crafting an Email 01:00:00 Analyzing and Tracking Your Email Marketing Strategy 00:30:00 Facebook Marketing Basics Introduction to Facebook 00:15:00 Why You Should Care 00:15:00 Setting up a Facebook Page 00:30:00 How to Get More Likes for Your Facebook Page 00:30:00 Facebook Advertising 00:30:00 How Much Does Facebook Advertising Cost? 00:30:00 Marketing on Facebook 01:00:00 Create a Content Calendar 00:15:00 Understanding Edge Rank & the Art of Engagement 00:15:00 Twitter Marketing TWITTER FOR BUSINESS 00:15:00 TOP TWITTER TIPS 00:15:00 TWITTER IS 00:15:00 BUSINESS TERMS 00:15:00 WHY USE TWITTER FOR MARKETING 00:15:00 TWITTER MARKETING BASICS 01:00:00 TWITTER METRICS 00:30:00 YOUR BIO 00:15:00 WHEN TO TWEET 00:15:00 BUILDING YOUR COMMUNITY 00:15:00 GENERATING LEADS 00:15:00 REAL-TIME TWITTER MARKETING 00:15:00 ENGAGEMENT 00:15:00 TWETIQUETTE (TWEETING ETIQUETTE) 00:15:00 Mock Exam Mock Exam- Diploma in Advertising and Marketing 00:30:00 Final Exam Final Exam- Diploma in Advertising and Marketing 00:30:00 Refer A Friend Refer A Friend 00:00:00 Order Your Certificate and Transcript Order Your Certificates and Transcripts 00:00:00

Diploma in Advertising and Marketing
Delivered Online On Demand45 hours
£25

Copywriting & SEO with ChatGPT - CPD Certified

By NextGen Learning

Master the art of words, penetrate the digital space, and transform your career with our exciting new course bundle. In the UK, professional SEO specialists can expect to earn on average, £26,000 per year, and with adept copywriting skills, that number can reach upwards of £30,000. Coupled with chatbot programming skills, which can add another £30,000 to your yearly earnings, the potential for financial growth is immense. In our thoughtfully crafted bundle, you'll immerse yourself in three compelling courses: 'ChatGPT Masterclass: A Complete ChatGPT Zero to Hero!', 'Copywriting Course', and 'SEO - Master Search Engine Optimisation.' Each of these courses is designed to equip you with the theoretical knowledge you need to thrive in a competitive marketplace, unlock new career opportunities, and increase your income. Each course in this Copywriting & SEO with ChatGPT - CPD Certified bundle holds a prestigious CPD accreditation, symbolising exceptional quality. The materials, brimming with knowledge, are regularly updated, ensuring their relevance. This bundle promises not just education but an evolving learning experience. Engage with this extraordinary collection, and prepare to enrich your personal and professional development. Immerse yourself in these diverse, enthralling subjects, each designed to fuel your curiosity and enhance your knowledge. Dive in now! The courses in this bundle include: ChatGPT Masterclass: A Complete ChatGPT Zero to Hero! Copywriting Course SEO - Master Search Engine Optimisation Learning Outcome: By the end of this bundle, you will be able to: Understand the inner workings and potential of ChatGPT and apply it to diverse communication tasks. Write compelling, engaging copy that hooks readers and compels action. Implement SEO strategies to enhance your or your client's online visibility and reach. Connect and communicate with various audiences effectively, using language tailored to their needs. Stay up-to-date with the latest trends and updates in SEO and copywriting. Cultivate a systematic approach to creating, implementing, and evaluating communication strategies. In the 'ChatGPT Masterclass: A Complete ChatGPT Zero to Hero!' course, you will dive into the intriguing world of AI and chatbot programming. Learn how to leverage ChatGPT's capabilities to optimise your communications, whether it be in customer service, sales, or personal use. Next, the 'Copywriting Course' will unravel the secrets of persuasive writing. Here, you'll uncover how to craft attention-grabbing headlines, compelling content, and persuasive calls to action, giving you the tools you need to become a wordsmith that can truly engage and influence readers. Finally, in 'SEO - Master Search Engine Optimisation', you'll gain a robust understanding of SEO principles, from keyword research to on-page and off-page optimisation. You'll learn how to navigate the SEO landscape, making the most of every digital touchpoint to enhance visibility and traffic. Remember, your words have the power to influence, inspire, and ignite action. And this course bundle will help you leverage that power in new, exciting, and profitable ways. CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Marketers looking to deepen their understanding of SEO and copywriting. Entrepreneurs who want to boost their online presence and reach. Writers aspiring to adapt their skills to the digital marketplace. Teachers who wish to incorporate SEO and copywriting into their curriculum. Individuals interested in AI and its application in communication. Career path After completing this course bundle, your career path could include roles such as: SEO Specialist - £26K to £35K/year. Copywriter - £20K to £40K/year. Digital Marketing Manager - £30K to £50K/year. Content Strategist - £25K to £45K/year. Freelance Writer - Variable, often upwards of £30K/year. AI Communications Specialist - £30K to £55K/year. Certificates Certificate Of Completion Digital certificate - Included Certificate Of Completion Hard copy certificate - £9.99 Unlock your potential and showcase your accomplishments with our CPD Quality Standards certificates! Upon successful completion of the course, learners can obtain a CPD Quality Standards PDF certificate for ChatGPT Masterclass: A Complete ChatGPT Zero to Hero! absolutely free! Upon finishing Copywriting Course and SEO - Master Search Engine Optimisation, you'll have the opportunity to obtain valuable proof of your achievement. For just £4.99, we'll send you a CPD Quality Standards PDF Certificate via email, or if you prefer, you can get a beautifully printed hardcopy certificate for £9.99 in the UK. If you're located internationally, don't worry! We offer a printed hardcopy certificate for £14.99, ensuring your success knows no boundaries. Grab your certificate and celebrate your success today!

Copywriting & SEO with ChatGPT - CPD Certified
Delivered Online On Demand10 hours
£21

Complete SEO Course

By Course Cloud

Course Overview Want to learn the secrets to getting 1,000 clicks a day and 5+ million impressions a month on Google and YouTube? The Complete SEO Course is designed to provide learners with the tools and skills to use search engine optimisation (SEO) in powerful ways that will instantly drive traffic and boost engagement. It will teach you how to use keywords to increase conversion, how to measure web page performance through Google Analytics, and much more. Through this complete masterclass, you will become an SEO expert, with up-to-date guidance on the most effective marketing techniques to drive your career forward. Enrol today and take your SEO knowledge to the next level. This best selling Complete SEO Course has been developed by industry professionals and has already been completed by hundreds of satisfied students. This in-depth Complete SEO Course is suitable for anyone who wants to build their professional skill set and improve their expert knowledge. The Complete SEO Course is CPD-accredited, so you can be confident you're completing a quality training course will boost your CV and enhance your career potential. The Complete SEO Course is made up of several information-packed modules which break down each topic into bite-sized chunks to ensure you understand and retain everything you learn. After successfully completing the Complete SEO Course, you will be awarded a certificate of completion as proof of your new skills. If you are looking to pursue a new career and want to build your professional skills to excel in your chosen field, the certificate of completion from the Complete SEO Course will help you stand out from the crowd. You can also validate your certification on our website. We know that you are busy and that time is precious, so we have designed the Complete SEO Course to be completed at your own pace, whether that's part-time or full-time. Get full course access upon registration and access the course materials from anywhere in the world, at any time, from any internet-enabled device.  Our experienced tutors are here to support you through the entire learning process and answer any queries you may have via email.

Complete SEO Course
Delivered Online On Demand
£25