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362 Search Engine Optimisation Audit courses

Keyword Research Course for SEO

By iStudy UK

Course Overview Do you want to know how to rank higher on Google and drive maximum traffic to your website? Are you an aspiring marketing professional or looking to start your own blog? If you answered yes to any of these, then this is the course for you. This SEO Keyword Research Course will take you from a beginner to expert in SEO optimisation in no time. It covers everything you need to know to create winning marketing content, drive audience engagement, and outrank your competitors, with step-by-step guidance on how to use key keyword analysis tools such as Moz and SEMrush. You will learn when and how to use long term and short term keywords, how to conduct competition analysis, determine commercial intent with your keywords, and much more. By the end of the course, you will have an excellent understanding of the types of keywords your target market is using, and how to utilise these words and phrases to boost your website or blog's performance effectively. Generate maximum traffic to your web pages with engaging, SEO-optimised content! What You Will Learn In this Keyword Research Training Course, you will learn how to conduct advanced keyword research to attract more visitors to your web pages and stay one step ahead of your competitors. It is ideal for marketing professionals, copywriters, professional bloggers, and small business owners who want to gain expertise in keyword implementation. Why is Keyword Research Important? Longterm VS Short Term Keywords Keyword Research Tools Determining Commercial Intent How to Conduct Competition Analysis A Guide to Using SEMrush, Moz & Majestic Tips for Creating Winning Marketing Content An Overview of the 4 Types of Keywords Understanding Your Competitors Understanding Your Target Market Why You Should Choose This Course From iStudy Study at your own pace Full Tutor support on weekdays (Monday - Friday) Fully compatible with any device Free Printable PDF Certificate immediately after completion No prior qualifications are needed to take this course No hidden fees or exam charges CPD Qualification Standards and IAO accredited Efficient exam system, assessment, and instant results Our customer support team is always ready to help you Gain professional skills and better earning potential Certification After completing the course you'll receive a free printable CPD accredited PDF certificate. Hard Copy certificate is also available, and you can get one for just £9! Accreditation This course is accredited by Continuing Professional Development (CPD). It is a recognised independent accreditation service. Enrol today and learn something new with iStudy. You'll find a full breakdown of the course curriculum down below, take a look and see just how much this course offers. We're sure you'll be satisfied with this course.

Keyword Research Course for SEO
Delivered Online On Demand1 hour 52 minutes
£25

SEO - Local SEO Training - Get More Customers From Google Search

By iStudy UK

This is a master rulebook for figuring out how the local SEO functions and is executed. Find the way to accomplishment in business by recognizing the stuff to show up in the first positions on Google web crawler and how it impacts your business or site organization. Through this online SEO - Local SEO Training - Get More Customers From Google Search course the students will figure out how to turn Google into their fruitful business stage and guarantee the successful traffic of their online business portal. Raise your search ranking at the top by learning from the course module, and get the opportunity to increase your local SEO knowledge. What you'll learn Understand SEO and Local SEO and how to build a strong presence in search Understand citations, reviews, backlinks and how to use them to build a strong presence in search Know how to create and manage a Google My Business listing Understand how Local SEO and SEO Ranking Factors are applied and how to implement them on your own website Requirements They will need online access to the internet They will need a basic understanding of social media marketing They will need a real-world local business that serves a local community Introduction To The Course Introduction To The Course 00:01:00 Google Search And Your Position In Local Search Google Search - Understanding How Google Search Works 00:03:00 Local SEO Ranking Factors 00:06:00 Your Local Ranking Factors - How They Impact Your SEO 00:02:00 Your Analytics Spreadsheet 00:02:00 Domain Authority And Page Authority 00:03:00 Trust Flow 00:03:00 Check Your Local SEO Ranking Score 00:03:00 Google Search - A Deeper Exploration Of How SEO Affects Search Google Local Search 00:13:00 Google My Business - A Strong Local SEO Factor Google My Business 00:11:00 Cleaning Up Old Google Local Listings 00:05:00 Building Up Reviews - Including Google Review Creating A Google Review Strategy 00:08:00 Citations - Quality Citations Dramatically Improve Your SEO Ranking Citations - Setting Up Your NAP Page 00:04:00 Managing Your Citations 00:13:00 Backlinks - Understand How They Improve Your SEO Back Linking - An Introduction 00:03:00 Checking The Quality Of Your Back Links 00:04:00 Building Back Links 00:07:00 Social Media Business Pages As Back Links 00:02:00 Onsite SEO - Improving Your Sites SEO Content Marketing As Part Of Your Local SEO 00:03:00 Creating Your Content 00:11:00 Keyword Optimization For Powerful SEO Understanding Keywords 00:04:00 Keyword Strategies - How To Use Keywords Effectively 00:07:00 Inserting Your Keywords On Your Website 00:09:00 Local Business Online Marketing Marketing A Local Business 00:02:00 AIDA Marketing - An Overview 00:05:00 Adwords - An Introduction 00:04:00 Google Profiles For Google Personal Accounts 00:03:00 Setting Up A Local Marketing Consultancy Setting Up A Local SEO Marketing Consultancy 00:11:00

SEO - Local SEO Training - Get More Customers From Google Search
Delivered Online On Demand2 hours 32 minutes
£25

Google Image SEO Training

By iStudy UK

Learn to optimize your website images for Google with the comprehensive course titled Google Image SEO Training. The course explains the difference between traditional SEO and image SEO. The strategies of optimizing image file size will be discussed in the course. The course helps you to understand various formats of the images such as jpg vs png and GIF images and how to boost the images for search engines, especially for Google. Additionally, the course shows you the ways of giving the right caption to an image, adding an ALT tag to images, naming and ALT SEO, and the strategies of creating a sitemap for images. Apart from these, the course guides you to use Keyword Planners to find the best keywords for your images. You will also learn off page SEO for images and know to set up WP fastest cache. Finally, you will learn the techniques of starting a marketing campaign for your images. To recapitulate, you will learn all the essential areas that you need to focus on optimizing images for the search engine Google. What you'll learn You'll know how Google ranks images in it's search engine You'll know how where these rankings appear You'll know how to SEO optimize your images for Google You'll know how to start your own image marketing campaign Requirements You should know how to use a PC at a beginner level Who is the target audience? SEO Marketers, Companies & Firms Entrepreneurs Online Marketers Website Owners Anyone who wants to garner more traffic from Google Module: 01 1. Introduction 00:01:00 2. Traditional SEO vs Image SEO 00:05:00 3. What is EXIF Data and How to Remove It 00:08:00 4. Image File Size Optimization 00:11:00 5. JPG vs PNG 00:02:00 Module: 02 6. GIF Images 00:02:00 7. Captions for Conversion Optimization 00:06:00 8. Name and ALT SEO 00:05:00 9. Adding ALT Tags to Images 00:01:00 10. Create a Sitemap for Images 00:04:00 Module: 03 11. Using KW Planner 00:06:00 12. The Goal of Image SEO 00:04:00 13. Google Image Off-Page SEO 00:07:00 14. WP Fastest Cache Settings 00:05:00 15. WordPress Cache Speed Test 00:01:00 Course Certification

Google Image SEO Training
Delivered Online On Demand1 hour 8 minutes
£25

Article Optimization Course

By iStudy UK

Learn the precise strategy behind the addition of articles through our Article Optimization Course course. It teaches you how to incorporate important information for your potential clients and make helpful contents for SEO. Its lucid contents guide you to learn further in your quest. The course is designed in such a way that teaches you how to use keywords, develop your efficiency in choosing words, and post the article to your own site. It also teaches you how to optimize the article using Meta descriptions, title tags, Meta keywords, and URLs so that SEO can notice your contents easily. Most importantly, it guides you how to link it with your other contents considering its length, signal words, and paragraph to inform people to read your post. What you'll learn You'll know how to optimize an article PERFECTLY so it ranks well in all the search engines Requirements You should know how to use a computer at a beginner level Who is the target audience? Bloggers Entreprenuers Online Marketers Anyone looking to rank their articles & blog posts high in Google, Bing & Yahoo's search engines Module: 01 Introduction FREE 00:01:00 Keyword Planner 00:08:00 Free Keyword Research Tool 00:06:00 Paid Keyword Research Tool 00:07:00 Optimize an Article 00:20:00 Optimize Readability 00:08:00 Module: 02 WordPress Permalink Settings 00:01:00 WordPress Yoast SEO Optimization Setup 00:03:00 WordPress Fastest Cache Settings 00:05:00 Yoast Real-Time Analysis for Any Site 00:02:00 WordPress Cache Speed Test 00:01:00 Real-Time Ranking Case Study 00:08:00 All In One SEO Plugin 00:03:00 Course Certification

Article Optimization Course
Delivered Online On Demand1 hour 13 minutes
£25

Keyword Research Course

By iStudy UK

Learn to do keyword research for finding the best profitable and rank-able keywords for your site. Enrol the Keyword Research Course course and explore the ways of searching the best keywords for you. The starting of any business or websites should start with keyword research. No matter how good your content is, without proper keywords, your content will not appear to the reader's search list. The course helps you to find the best and profitable keywords. Inside the course, you will be taken to the journey of keyword research techniques and able to know the difference between short and long-tail keywords. You will also learn why a long-tail keyword is more profitable than short keywords. The course also introduces you with some of the free and paid keyword research tools and helps you to perform keyword research with Keyword planner and Longtail Pro. Finally, the course also explains a case study to understand the importance of keyword research. Upon completion, you will able to do keyword research for your business or other purposes. What you'll learn You will know how to utilize Google's Keyword Planner to identify niche keywords within your market You will know how to select high competition, medium competition & low competition keywords for your website You will know how to find the keyword's search volume You will know how to utilize long tail keyword research to your advantage You will know how to identify research vs buyer vs generic keywords & phrases You will know how to identify buying triggers for niche audiences You will know how to obtain keyword competition for both Organic & PPC keywords Requirements You should know how to use a PC at a beginner level Who is the target audience? Keyword Researchers Anyone with a product/service to sell Entrepreneurs Content Marketers Home Based Businesses Email Marketers Freelancers Online Businesses Affiliate Marketers Module: 01 Introduction 00:10:00 Difference Between Short & Longtail Keywords 00:05:00 What Are Local Keywords 00:02:00 Research vs Buyer Keywords 00:06:00 Google Auto Complete Search Engine 00:02:00 Module: 02 Free Software Walkthrough 00:03:00 Using Keyword Planner 00:05:00 Keyword Planner Sorting 00:10:00 LongTail Pro Keyword Research 00:10:00 KW Finder Keyword Research 00:05:00 Free Keyword Search Volume Tool 00:01:00 Mouse Recorder 00:04:00 Module: 03 How to Deliver Keyword Research as a Freelancer 00:10:00 Optimize an Article 00:20:00 Optimize Readability 00:08:00 WordPress Permalink Settings 00:01:00 Course Certification

Keyword Research Course
Delivered Online On Demand1 hour 42 minutes
£25

Sales and Digital Marketing Diploma

4.3(43)

By John Academy

The Sales and Digital Marketing Diploma course is designed to help you to grow your business through proper sales and digital marketing. The course is split into two sections: Sales and Digital Marketing. In sales part, you will be introduced to the recent practical techniques for increasing your sales. You will learn the secrets of sales, sales management, sales strategies, and more. On the other hand, you will learn the advanced digital marketing strategies such as SEO ( Search Engine Optimization) techniques, social media marketing like Facebook, Twitter, Instagram, Pinterest marketing, Google Adwords, viral marketing, network marketing and others. Upon completion, you will gain enough knowledge to use the sales and digital marketing strategies in your business. Who is the course for? Professionals of the sales industry who wants to learn and become an expert in sales management and be able to maintain or increase the sales of the business. People who have an interest in learning about sales management. Entry Requirement: This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Assessment: At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful. Before sitting for your final exam you will have the opportunity to test your proficiency with a mock exam. Certification: After you have successfully passed the test, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hard copy at a cost of £39 or in PDF format at a cost of £24. PDF certificate's turnaround time is 24 hours and for the hardcopy certificate, it is 3-9 working days. Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognized accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career Path: The Sales and Digital Marketing Diploma is a useful qualification to possess, and would be beneficial for the following careers: Businessmen Business Development Specialist Entrepreneur Marketing and Promotions Officer Sales Executive Sales Manager Strategist.

Sales and Digital Marketing Diploma
Delivered Online On Demand6 days
£25

Professional Marketing Skills Training: 4 Course Bundle

By iStudy UK

The Complete guide to Marketing Are you disappointed with sales of your product? The quality is good yet you are having trouble making a reasonable profit. Then try this course and improve your marketing skills to boost your sales. Marketing is the process of teaching consumers why they should choose your product or service over your competitors. The key is finding the right marketing method and defining the right marketing message to use to educate and influence your consumers. Marketing is everything that the consumer encounters when it comes to your business, from advertising, to what they hear, to the customer service that they receive, to the follow-up care that you provide. It's all marketing and creating the decision within the consumer whether or not to choose you initially or for repeat business. This course will not only provide you with the basics in Marketing, but will also provide you with the different types of marketing that are popular nowadays. So get started now! Course Highlights Professional Marketing Skills Training: 4 Course Bundle is an award winning and the best selling course that has been given the CPD Certification & IAO accreditation. It is the most suitable course anyone looking to work in this or relevant sector. It is considered one of the perfect courses in the UK that can help students/learners to get familiar with the topic and gain necessary skills to perform well in this field. We have packed Professional Marketing Skills Training: 4 Course Bundle into several modules for teaching you everything you need to become successful in this profession. To provide you ease of access, this course is designed for both part-time and full-time students. You can become accredited in just 20/30 hours and it is also possible to study at your own pace. We have experienced tutors who will help you throughout the comprehensive syllabus of this course and answer all your queries through email. For further clarification, you will be able to recognize your qualification by checking the validity from our dedicated website. Why You Should Choose Professional Marketing Skills Training: 4 Course Bundle Lifetime access to the course No hidden fees or exam charges CPD Accredited certification on successful completion Full Tutor support on weekdays (Monday - Friday) Efficient exam system, assessment and instant results Download Printable PDF certificate immediately after completion Obtain the original print copy of your certificate, dispatch the next working day for as little as £9. Improve your chance of gaining professional skills and better earning potential. Who is this Course for? Professional Marketing Skills Training: 4 Course Bundle is CPD certified and IAO accredited. This makes it perfect for anyone trying to learn potential professional skills. As there is no experience and qualification required for this course, it is available for all students from any academic backgrounds. Requirements Our Professional Marketing Skills Training: 4 Course Bundle is fully compatible with any kind of device. Whether you are using Windows computer, Mac, smartphones or tablets, you will get the same experience while learning. Besides that, you will be able to access the course with any kind of internet connection from anywhere at any time without any kind of limitation. Career Path You will be ready to enter the relevant job market after completing this course. You will be able to gain necessary knowledge and skills required to succeed in this sector. All our Diplomas' are CPD and IAO accredited so you will be able to stand out in the crowd by adding our qualifications to your CV and Resume. Marketing Module One - Getting Started FREE 00:30:00 Module Two - What is Marketing FREE 00:30:00 Module Three - Common Marketing Types (I) 00:30:00 Module Four - Common Marketing Types (II) 00:30:00 Module Five - The Marketing Mix 00:30:00 Module Six - Communicating the Right Way 01:00:00 Module Seven - Customer Communications 00:30:00 Module Eight - Marketing Goals 00:30:00 Module Nine - The Marketing Funnel 01:00:00 Module Ten - Marketing Mistakes (I) 01:00:00 Module Eleven - Marketing Mistakes (II) 01:00:00 Module Twelve - Wrapping Up 00:30:00 Advanced Marketing Diploma- Activities 00:00:00 Digital Marketing Sales and Marketing FREE 00:30:00 How Internet Marketing Works FREE 01:00:00 How To Make Money With Internet Marketing 01:00:00 What is Affiliate Marketing 00:30:00 Competition in Internet Marketing 00:30:00 Researching in Internet Marketing 01:00:00 Desperate Niches 00:30:00 Profitable Niches 00:30:00 Clickbank 00:30:00 What is Traffic? 00:30:00 Traffic vs. Relevance 00:30:00 Article Marketing 01:00:00 Paid forms of Traffic - 1 01:00:00 Paid forms of Traffic - 2 01:00:00 Keywords in SEO(Search Engine Optimization) 00:30:00 Search Engine Optimization 2 00:30:00 Best SEO Practice 02:00:00 Blogs - WordPress 01:00:00 Blogs - WordPress II 03:00:00 Email Marketing I 00:30:00 Email Marketing II 01:00:00 Internet Marketing Strategy I 01:00:00 Your own website vs free options online I 00:30:00 Your own website vs free options online II 01:00:00 Social Media Marketing Introduction FREE 00:30:00 Understanding the Value of Social Media Buzz and What It Can Do For Your Business FREE 01:00:00 Developing a Winning Social Media Marketing Plan 01:00:00 Setup and Manage a Facebook Page That Works 01:00:00 Tweet Your Way to Online Prominence 01:00:00 Build Your Network with LinkedIn 01:00:00 Captivate Your Audience with YouTube 01:00:00 Conclusion 00:15:00 Viral Marketing INTRODUCTION 00:15:00 ELEMENTS OF VIRAL MARKETING 00:30:00 VIRAL MARKETING CASE STUDY: HOTMAIL 00:30:00 FORMS OF VIRAL ADVERTISING 00:30:00 ADVANTAGES OF VIRAL MARKETING 00:30:00 THE FUTURE OF VIRAL MARKETING 01:00:00 Mock Exam Final Exam

Professional Marketing Skills Training: 4 Course Bundle
Delivered Online On Demand39 hours
£25

Online Marketing Certificate Course

By iStudy UK

Description: Internet era has brought a sea change in the concept of marketing as well as has widened the horizon for individuals/ companies to sell their products/ concepts/ services to the world almost instantaneously. This has simultaneously given a scope to the enterprising individuals to earn the extra buck to enhance glory to their lifestyle. The key advantage is that one gets potential clients all over the world and one can communicate his ideas to the furthest corner of the world almost without any time delay. We will discuss some of the key areas how an individual as well as company benefits. In one word, a systematic approach to marketing over the Internet is called Internet Marketing and the important aspects of Internet Marketing have been consolidated for you in this course for your needs. All advertisers need to comprehend the small details of web based marketing. In fact, everybody needs to, not simply advertisers, also entrepreneurs, bloggers, experts, experts over all enterprises. To market yourself and market your business in an advanced world, you need to be ahead of the game and fully master the basics of online marketing: how to setup and amplify your social presence, understanding SEO and ensuring you are seen by your intended interest group, understanding the significance of mobile marketing and how to make it function for you, arranging, strategizing thus a great deal more etc. But how would you do that? Well, our diploma course has got it all covered. Course Highlights Online Marketing Certificate Course is an award winning and the best selling course that has been given the CPD Certification & IAO accreditation. It is the most suitable course anyone looking to work in this or relevant sector. It is considered one of the perfect courses in the UK that can help students/learners to get familiar with the topic and gain necessary skills to perform well in this field. We have packed Online Marketing Certificate Course into 45 modules for teaching you everything you need to become successful in this profession. To provide you ease of access, this course is designed for both part-time and full-time students. You can become accredited in just 1 day, 14 hours and it is also possible to study at your own pace. We have experienced tutors who will help you throughout the comprehensive syllabus of this course and answer all your queries through email. For further clarification, you will be able to recognize your qualification by checking the validity from our dedicated website. Why You Should Choose Online Marketing Certificate Course Lifetime access to the course No hidden fees or exam charges CPD Accredited certification on successful completion Full Tutor support on weekdays (Monday - Friday) Efficient exam system, assessment and instant results Download Printable PDF certificate immediately after completion Obtain the original print copy of your certificate, dispatch the next working day for as little as £9. Improve your chance of gaining professional skills and better earning potential. Who is this Course for? Online Marketing Certificate Course is CPD certified and IAO accredited. This makes it perfect for anyone trying to learn potential professional skills. As there is no experience and qualification required for this course, it is available for all students from any academic backgrounds. Requirements Our Online Marketing Certificate Course is fully compatible with any kind of device. Whether you are using Windows computer, Mac, smartphones or tablets, you will get the same experience while learning. Besides that, you will be able to access the course with any kind of internet connection from anywhere at any time without any kind of limitation. Career Path You will be ready to enter the relevant job market after completing this course. You will be able to gain necessary knowledge and skills required to succeed in this sector. All our Diplomas' are CPD and IAO accredited so you will be able to stand out in the crowd by adding our qualifications to your CV and Resume. Online Marketing Internet Marketing is the Real Deal 01:00:00 Baby Steps Towards Successful Internet Marketing 01:00:00 Web Design 01:00:00 Home Business Lifestyle 01:00:00 Simple Ways to Create Sales and Earnings 01:00:00 Data Entry and Data Conversion 01:00:00 Conclusion 00:15:00 Digital Marketing Sales and Marketing FREE 00:30:00 How Internet Marketing Works FREE 01:00:00 How To Make Money With Internet Marketing 01:00:00 What is Affiliate Marketing 00:30:00 Competition in Internet Marketing 00:30:00 Researching in Internet Marketing 01:00:00 Desperate Niches 00:30:00 Profitable Niches 00:30:00 Clickbank 00:30:00 What is Traffic? 00:30:00 Traffic vs. Relevance 00:30:00 Article Marketing 01:00:00 Paid forms of Traffic - 1 01:00:00 Paid forms of Traffic - 2 01:00:00 Search Engine Optimization 00:30:00 Search Engine Optimization 2 00:30:00 Best SEO Practice 02:00:00 Blogs - WordPress 01:00:00 Blogs - WordPress II 03:00:00 Email Marketing I 00:30:00 Email Marketing II 01:00:00 Internet Marketing Strategy I 01:00:00 Your own website vs free options online I 00:30:00 Your own website vs free options online II 01:00:00 Social Media Marketing Introduction FREE 00:30:00 Understanding the Value of Social Media Buzz and What It Can Do For Your Business FREE 01:00:00 Developing a Winning Social Media Marketing Plan 01:00:00 Setup and Manage a Facebook Page That Works 01:00:00 Tweet Your Way to Online Prominence 01:00:00 Build Your Network with LinkedIn 01:00:00 Captivate Your Audience with YouTube 01:00:00 Conclusion 00:15:00 Email Marketing Introduction to Email Marketing 00:30:00 Using Email Marketing Software 00:30:00 Building Email Lists by Quantity 00:30:00 Building Email Lists by Quality 00:30:00 Crafting an Email 01:00:00 Analyzing and Tracking Your Email Marketing Strategy 00:30:00 Mock Exam Mock Exam- Online Marketing Certificate Course 00:20:00 Final Exam Final Exam- Online Marketing Certificate Course 00:20:00

Online Marketing Certificate Course
Delivered Online On Demand38 hours
£25

How to Become a Tour Guide

4.7(160)

By Janets

Register on the How to Become a Tour Guide today and build the experience, skills and knowledge you need to enhance your professional development and work towards your dream job. Study this course through online learning and take the first steps towards a long-term career. The course consists of a number of easy to digest, in-depth modules, designed to provide you with a detailed, expert level of knowledge. Learn through a mixture of instructional video lessons and online study materials. Receive online tutor support as you study the course, to ensure you are supported every step of the way. Get an e-certificate as proof of your course completion. The How to Become a Tour Guide is incredibly great value and allows you to study at your own pace. Access the course modules from any internet-enabled device, including computers, tablet, and smartphones. The course is designed to increase your employability and equip you with everything you need to be a success. Enrol on the now and start learning instantly! What You Get With The How to Become a Tour Guide Receive a e-certificate upon successful completion of the course Get taught by experienced, professional instructors Study at a time and pace that suits your learning style Get instant feedback on assessments 24/7 help and advice via email or live chat Get full tutor support on weekdays (Monday to Friday) Course Design The course is delivered through our online learning platform, accessible through any internet-connected device. There are no formal deadlines or teaching schedules, meaning you are free to study the course at your own pace. You are taught through a combination of Video lessons Online study materials Certification Upon successful completion of the course, you will be able to obtain your course completion e-certificate free of cost. Print copy by post is also available at an additional cost of £9.99 and PDF Certificate at £4.99. Who Is This Course For: The course is ideal for those who already work in this sector or are an aspiring professional. This course is designed to enhance your expertise and boost your CV. Learn key skills and gain a professional qualification to prove your newly-acquired knowledge. Requirements: The online training is open to all students and has no formal entry requirements. To study the How to Become a Tour Guide, all your need is a passion for learning, a good understanding of English, numeracy, and IT skills. You must also be over the age of 16.  Course Content Section 01: Introduction Welcome to the Course 00:02:00 Who am I? 00:02:00 What are You Going to Learn? 00:11:00 Section 02: The Tourism Industry Trends 00:04:00 Different Kinds of Jobs 00:11:00 Definition 00:01:00 Different Tour 00:01:00 Pay 00:04:00 Section 03: Engaging with Customer Who are Your Customers? 00:05:00 Creating Great Experiences 00:12:00 How I Got Hundreds of Five Star Review 00:07:00 Tips & Tricks 00:03:00 How to Get People Like You 00:07:00 Section 04: Public Speaking Easier than You Think 00:02:00 Charisma 00:10:00 Practical Exercise 00:05:00 Tips & Tricks 00:04:00 Voice Exercise 00:04:00 Section 05: What to Talk about on Tour What to Talk about 00:15:00 How to Prepare Quickly for New Destination 00:08:00 Use Your Own Interest 00:01:00 Where to Find Fun Information 00:02:00 Section 06: Finding a Job Different Kinds of Jobs 00:02:00 Different Kinds of Organisation 00:04:00 Different Kinds of Tourist 00:03:00 What Do You Want? 00:02:00 How to Improve Your Chances of Finding a Job 00:08:00 How to Create Experience 00:02:00 Example Cover Letter 00:03:00 Job Interviews 00:09:00 Section 07: Problems on the Roads Hospital and Injury 00:05:00 Change of Plants 00:03:00 How to Handle Customer Complains 00:01:00 Bad News 00:04:00 Difficult People 00:05:00 Finding Your Way 00:02:00 Section 08: Different Destination Dealing with Languages 00:05:00 Dealing with Tourism Professional 00:05:00 Different Cultures 00:04:00 Tips and Money 00:02:00 Commissions 00:04:00 Section 09: Starting You Own Tourism Business Pros and Cons 00:05:00 Roadmap to Success 00:07:00 How I Did It 00:03:00 How My Boss Did It 00:03:00 Section 10: Becoming a Local Guide What is the Job? 00:02:00 Local Laws 00:02:00 Learn Your History 00:03:00 Learn by Doing 00:01:00 Make Connection 00:02:00 Section 11: Your First Trip Checklist What to Take 00:02:00 Meeting the Group 00:02:00 Introducing Yourself 00:02:00 First Info 00:02:00 Tour Busses 00:02:00 Checking into a Hotel 00:02:00 Dinner 00:01:00 Normal Days 00:06:00 Last Day 00:02:00 Section 12: Crash Course in Art History Classical Culture 00:06:00 Middle Ages 00:06:00 Symbolism 00:05:00 Renaissance 00:05:00 Baroque 00:09:00 Neoclassicism 00:02:00 Romanticism 00:03:00 From Impressionism to Now 00:06:00 Section 13: Creating Websites and Advertising Easy Way to Start a Website 00:04:00 Search Engine Optimisation 00:04:00 Booking System 00:02:00 Advertising 00:02:00 Review Sites 00:02:00 Frequently Asked Questions Are there any prerequisites for taking the course? There are no specific prerequisites for this course, nor are there any formal entry requirements. All you need is an internet connection, a good understanding of English and a passion for learning for this course. Can I access the course at any time, or is there a set schedule? You have the flexibility to access the course at any time that suits your schedule. Our courses are self-paced, allowing you to study at your own pace and convenience. How long will I have access to the course? For this course, you will have access to the course materials for 1 year only. This means you can review the content as often as you like within the year, even after you've completed the course. However, if you buy Lifetime Access for the course, you will be able to access the course for a lifetime. Is there a certificate of completion provided after completing the course? Yes, upon successfully completing the course, you will receive a certificate of completion. This certificate can be a valuable addition to your professional portfolio and can be shared on your various social networks. Can I switch courses or get a refund if I'm not satisfied with the course? We want you to have a positive learning experience. If you're not satisfied with the course, you can request a course transfer or refund within 14 days of the initial purchase. How do I track my progress in the course? Our platform provides tracking tools and progress indicators for each course. You can monitor your progress, completed lessons, and assessments through your learner dashboard for the course. What if I have technical issues or difficulties with the course? If you encounter technical issues or content-related difficulties with the course, our support team is available to assist you. You can reach out to them for prompt resolution.

How to Become a Tour Guide
Delivered Online On Demand4 hours 59 minutes
£25

Advanced Certified Digital Marketing Course

By iStudy UK

Get the know how on Digital Marketing Are you interested in making your advertisement better? Then learn how to advertise online in the all new world of digital advertising and with this course. Digital marketing is an umbrella term for all of your online marketing efforts. Businesses leverage digital channels such as Google search, social media, email, and their websites to connect with their current and prospective customers. Marketing has always been about connecting with your audience in the right place and at the right time. Today, that means that you need to meet them where they are already spending time: on the internet. There's a huge spectrum of tactics and assets that fall under the umbrella of digital marketing. And the best digital marketers have a clear picture of how each asset or tactic supports their overarching goals. Get newfound knowledge in the world of digital marketing with this useful course and learn to advertise your product better. Course Highlights Advanced Certified Digital Marketing Course is an award winning and the best selling course that has been given the CPD Certification & IAO accreditation. It is the most suitable course anyone looking to work in this or relevant sector. It is considered one of the perfect courses in the UK that can help students/learners to get familiar with the topic and gain necessary skills to perform well in this field. We have packed Advanced Certified Digital Marketing Course into 70 modules for teaching you everything you need to become successful in this profession. To provide you ease of access, this course is designed for both part-time and full-time students. You can become accredited in just 1 day, 18 hours hours and it is also possible to study at your own pace. We have experienced tutors who will help you throughout the comprehensive syllabus of this course and answer all your queries through email. For further clarification, you will be able to recognize your qualification by checking the validity from our dedicated website. Why You Should Choose Advanced Certified Digital Marketing Course Lifetime access to the course No hidden fees or exam charges CPD Accredited certification on successful completion Full Tutor support on weekdays (Monday - Friday) Efficient exam system, assessment and instant results Download Printable PDF certificate immediately after completion Obtain the original print copy of your certificate, dispatch the next working day for as little as £9. Improve your chance of gaining professional skills and better earning potential. Who is this Course for? Advanced Certified Digital Marketing Course is CPD certified and IAO accredited. This makes it perfect for anyone trying to learn potential professional skills. As there is no experience and qualification required for this course, it is available for all students from any academic backgrounds. Requirements Our Advanced Certified Digital Marketing Course is fully compatible with any kind of device. Whether you are using Windows computer, Mac, smartphones or tablets, you will get the same experience while learning. Besides that, you will be able to access the course with any kind of internet connection from anywhere at any time without any kind of limitation. Career Path You will be ready to enter the relevant job market after completing this course. You will be able to gain necessary knowledge and skills required to succeed in this sector. All our Diplomas' are CPD and IAO accredited so you will be able to stand out in the crowd by adding our qualifications to your CV and Resume. Digital Marketing Sales and Marketing FREE 00:30:00 How Internet Marketing Works FREE 01:00:00 How To Make Money With Internet Marketing 01:00:00 What is Affiliate Marketing 00:30:00 Competition in Internet Marketing 00:30:00 Researching in Internet Marketing 01:00:00 Desperate Niches 00:30:00 Profitable Niches 00:30:00 Clickbank 00:30:00 What is Traffic? 00:30:00 Traffic vs. Relevance 00:30:00 Article Marketing 01:00:00 Paid forms of Traffic - 1 01:00:00 Paid forms of Traffic - 2 01:00:00 Search Engine Optimization 00:30:00 Search Engine Optimization 2 00:30:00 Best SEO Practice 02:00:00 Blogs - WordPress 01:00:00 Blogs - WordPress II 03:00:00 Email Marketing I 00:30:00 Email Marketing II 01:00:00 Internet Marketing Strategy I 01:00:00 Your own website vs free options online I 00:30:00 Your own website vs free options online II 01:00:00 Email Marketing Introduction to Email Marketing 00:30:00 Using Email Marketing Software 00:30:00 Building Email Lists by Quantity 00:30:00 Building Email Lists by Quality 00:30:00 Crafting an Email 01:00:00 Analyzing and Tracking Your Email Marketing Strategy 00:30:00 Social Media Marketing If You Fail to Plan,You Plan to Fail 00:30:00 Terminology and Jargon You Can't Live Without 00:30:00 Clearing Up Common Misconceptions 01:00:00 Recognizing Basic Plan Mechanics 00:15:00 How Do You Calculate Value On Cash And Point 00:15:00 Payout Transparency 00:15:00 Buy Back Policy 00:30:00 Breakaway 01:00:00 Infinity Bonuses & Blocking 00:30:00 Summary and Closing 00:15:00 Creating Your Facebook Fan Page FREE 01:00:00 Setting Up Your List Building Machine FREE 00:30:00 Integrate images 01:00:00 Final Tips 00:30:00 Facebook Marketing Basics Introduction to Facebook 00:15:00 Why You Should Care 00:15:00 Setting up a Facebook Page 00:30:00 How to Get More Likes for Your Facebook Page 00:30:00 Facebook Advertising 00:30:00 How Much Does Facebook Advertising Cost? 00:30:00 Marketing on Facebook 01:00:00 Create a content calendar 00:15:00 Understanding Edge Rank & the Art of Engagement 00:15:00 Twitter Marketing TWITTER FOR BUSINESS 00:15:00 TOP TWITTER TIPS 00:15:00 TWITTER IS 00:15:00 BUSINESS TERMS 00:15:00 WHY USE TWITTER FOR MARKETING 00:15:00 TWITTER MARKETING BASICS 01:00:00 TWITTER METRICS 00:30:00 YOUR BIO 00:15:00 WHEN TO TWEET 00:15:00 BUILDING YOUR COMMUNITY 00:15:00 GENERATING LEADS 00:15:00 REAL-TIME TWITTER MARKETING 00:15:00 ENGAGEMENT 00:15:00 TWETIQUETTE (TWEETING ETIQUETTE) 00:15:00 Instagram Marketing What is Instagram? 00:15:00 Instagram for Business 00:15:00 Instagram & Community 00:15:00 Mock Exam Mock Exam- Advanced Certified Digital Marketing Course 00:30:00 Final Exam Final Exam- Advanced Certified Digital Marketing Course 00:30:00

Advanced Certified Digital Marketing Course
Delivered Online On Demand42 hours
£25