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Diploma in Digital Marketing

Diploma in Digital Marketing

By John Academy

4.3(43)
  • 30 Day Money Back Guarantee
  • Completion Certificate
  • 24/7 Technical Support

Highlights

  • On-Demand course

  • 48 hours

  • All levels

Description

Description:

Beats Electronics - popularly known for selling headphones - spend ninety percent of their budget in marketing. That is why they have great sales year after year, and why they can sell their products at a high price for the brand alone. If you want to keep up with trends and reach billions of people with the ease of the internet, this CPD Certified Diploma in Digital Marketing course is for you.

The course is divided into multiple sections, wherein the first section you learn about sales and marketing. You also learn about the nature of internet marketing, affiliate marketing, competition, research and niches. You then move to the second portion of the course, where you discover more about traffic, article marketing and search engine optimization. Next, you look further into marketing using Blogs in WordPress, through emails and strategies towards internet marketing. Finally, you explore the possibilities of digital marketing using social media sites like LinkedIn, Twitter, Facebook, etc.

This course is going to help you understand the basic ideas behind digital marketing and discover more ways for you to spread your brand worldwide. Gain your accreditation today!

Who is the course for?
  • Businesses who want to take advantage of the internet in order to push for digital marketing

  • Professional marketers looking to expand their knowledge in digital marketing

Entry Requirement:
  • This course is available to all learners, of all academic backgrounds.

  • Learners should be aged 16 or over to undertake the qualification.

  • Good understanding of English language, numeracy and ICT are required to attend this course.

Assessment:
  • At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful.

  • Before sitting for your final exam, you will have the opportunity to test your proficiency with a mock exam.

Certification:
  • After you have successfully passed the test, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hardcopy at the cost of £39 or in PDF format at the cost of £24.

  • PDF certificate's turnaround time is 24 hours, and for the hardcopy certificate, it is 3-9 working days.

Why choose us?
  • Affordable, engaging & high-quality e-learning study materials;

  • Tutorial videos/materials from the industry leading experts;

  • Study in a user-friendly, advanced online learning platform;

  • Efficient exam systems for the assessment and instant result;

  • The UK & internationally recognized accredited qualification;

  • Access to course content on mobile, tablet or desktop from anywhere anytime;

  • The benefit of career advancement opportunities;

  • 24/7 student support via email.

Career Path:

Diploma in Digital Marketing is a useful qualification to possess and would be beneficial for any professions or career from any industry you are in such as:

  • Marketing and Promotion Specialists

  • Entrepreneurs

  • Sales Managers

  • Marketing Managers

Module 01

Sales and Marketing

00:30:00

How Internet Marketing Works

01:00:00

How To Make Money With Internet Marketing

01:00:00

What is Affiliate Marketing

00:30:00

Competition in Internet Marketing

00:30:00

Researching in Internet Marketing

01:00:00

Desperate Niches

00:30:00

Profitable Niches

00:30:00

Module 02

Clickbank

00:30:00

What is Traffic?

00:30:00

Traffic vs. Relevance

00:30:00

Article Marketing

01:00:00

Paid forms of Traffic - 1

01:00:00

Paid forms of Traffic - 2

01:00:00

Search Engine Optimization

00:30:00

Search Engine Optimization 2

00:30:00

Module 03

Best SEO Practice

02:00:00

Blogs - WordPress

01:00:00

Blogs - WordPress II

03:00:00

Email Marketing I

00:30:00

Email Marketing II

01:00:00

Internet Marketing Strategy I

01:00:00

Your own website vs free options online I

00:30:00

Your own website vs free options online II

01:00:00

Module 04

What Are Niche Website?

01:00:00

The Role Of Visualization In Education

00:15:00

Identify Your Best Platform Or Software

01:00:00

Select A Web Host

01:00:00

Collect Your Site

00:15:00

Building A Content Rich Website

00:15:00

Build Backlinks

00:30:00

Use SEO, Multimedia And Social Sites

01:30:00

Use Analytics

01:00:00

Wrapping Up

00:15:00

Module 05

Introduction

00:30:00

Understanding the Value of Social Media Buzz and What It Can Do For Your Business

01:00:00

Developing a Winning Social Media Marketing Plan

01:00:00

Setup and Manage a Facebook Page That Works

01:00:00

Tweet Your Way to Online Prominence

01:00:00

Build Your Network with LinkedIn

01:00:00

Captivate Your Audience with YouTube

01:00:00

Conclusion

00:15:00

Module 06

Introduction to Email Marketing

00:30:00

Using Email Marketing Software

00:30:00

Building Email Lists by Quantity

00:30:00

Building Email Lists by Quality

00:30:00

Crafting an Email

01:00:00

Analyzing and Tracking Your Email Marketing Strategy

00:30:00

Module 07

Introduction to Facebook

00:15:00

Why You Should Care

00:15:00

Setting up a Facebook Page

00:30:00

How to Get More Likes for Your Facebook Page

00:30:00

Facebook Advertising

00:30:00

How Much Does Facebook Advertising Cost?

00:30:00

Marketing on Facebook

01:00:00

Create a Content Calendar

00:15:00

Understanding Edge Rank & the Art of Engagement

00:15:00

Module 08

TWITTER FOR BUSINESS

00:15:00

TOP TWITTER TIPS

00:15:00

TWITTER IS

00:15:00

BUSINESS TERMS

00:15:00

WHY USE TWITTER FOR MARKETING

00:15:00

TWITTER MARKETING BASICS

01:00:00

TWITTER METRICS

00:30:00

YOUR BIO

00:15:00

WHEN TO TWEET

00:15:00

BUILDING YOUR COMMUNITY

00:15:00

GENERATING LEADS

00:15:00

REAL-TIME TWITTER MARKETING

00:15:00

ENGAGEMENT

00:15:00

TWETIQUETTE (TWEETING ETIQUETTE)

00:15:00

Module 09

What is Instagram?

00:15:00

Instagram for Business

00:15:00

Instagram & Community

00:15:00

Recommended Reading

Recommended Reading: Diploma in Digital Marketing

00:00:00

Refer A Friend

Refer A Friend

00:00:00

Mock Exam

Mock Exam- Diploma in Digital Marketing

00:30:00

Final Exam

Final Exam- Diploma in Digital Marketing

00:30:00

Certificate and Transcript

Order Your Certificates and Transcripts

00:00:00

About The Provider

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