398 Public Relations (PR) courses

Overview Uplift Your Career & Skill Up to Your Dream Job - Learning Simplified From Home! Kickstart your career & boost your employability by helping you discover your skills, talents and interests with our special Marketing Management Course. You'll create a pathway to your ideal job as this course is designed to uplift your career in the relevant industry. It provides professional training that employers are looking for in today's workplaces. The Marketing Management Course is one of the most prestigious training offered at StudyHub and is highly valued by employers for good reason. This Marketing Management Course has been designed by industry experts to provide our learners with the best learning experience possible to increase their understanding of their chosen field. This Marketing Management Course, like every one of Study Hub's courses, is meticulously developed and well researched. Every one of the topics is divided into elementary modules, allowing our students to grasp each lesson quickly. At StudyHub, we don't just offer courses; we also provide a valuable teaching process. When you buy a course from StudyHub, you get unlimited Lifetime access with 24/7 dedicated tutor support. Why buy this Marketing Management? Unlimited access to the course for forever Digital Certificate, Transcript, student ID all included in the price Absolutely no hidden fees Directly receive CPD accredited qualifications after course completion Receive one to one assistance on every weekday from professionals Immediately receive the PDF certificate after passing Receive the original copies of your certificate and transcript on the next working day Easily learn the skills and knowledge from the comfort of your home Certification After studying the course materials of the Marketing Management there will be a written assignment test which you can take either during or at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £5.99. Original Hard Copy certificates need to be ordered at an additional cost of £9.60. Who is this course for? This Marketing Management course is ideal for Students Recent graduates Job Seekers Anyone interested in this topic People already working in the relevant fields and want to polish their knowledge and skill. Prerequisites This Marketing Management does not require you to have any prior qualifications or experience. You can just enrol and start learning.This Marketing Management was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Career path As this course comes with multiple courses included as bonus, you will be able to pursue multiple occupations. This Marketing Management is a great way for you to gain multiple skills from the comfort of your home. Course Curriculum Module 01: Basics of Marketing Basics of Marketing 00:46:00 Module 02: The Marketing Process The Marketing Process 00:49:00 Module 03: Strategic Marketing Strategic Marketing 01:11:00 Module 04: Marketing Environment Marketing Environment 00:29:00 Module 05: Market Segmentations Market Segmentations 00:52:00 Module 06: Consumer Buying Behaviour Consumer Buying Behaviour 01:12:00 Module 07: Business Markets and Buying Behaviour Business Markets and Buying Behaviour 00:52:00 Module 08: Marketing Research Marketing Research 00:48:00 Module 09: Product Strategy Product Strategy 00:55:00 Module 10: Branding Strategy Branding Strategy 00:39:00 Module 11: Product Life Cycle Product Life Cycle 00:33:00 Module 12: Pricing Strategy Pricing Strategy 01:15:00 Module 13: Marketing Channels Marketing Channels 01:12:00 Module 14: Integrated Marketing Communications Integrated Marketing Communications 01:00:00 Module 15: Advertising and Sales Promotion Advertising and Sales Promotion 01:00:00 Module 16: Personal Selling and Public Relations Personal Selling and Public Relations 01:14:00 Module 17: Direct and Digital Marketing Direct and Digital Marketing 00:54:00

In the contemporary world, the art and science of marketing are no longer mere addition but the heartbeat of successful businesses. Enter the realm of 'Principles of Marketing - Online Course', an immersive journey that offers a meticulous exploration into the heartlands of modern marketing principles. With this course, gain theoretical insight and understand how these principles morph and adapt to the ever-evolving commercial landscapes. From foundational concepts to strategic execution, the course delves deep into the nuances of marketing, demystifying its integral aspects. As businesses compete in a cluttered global market, mastering these principles can be the torchbearer for organisations, leading them to the pinnacle of success. Through this course, learners will navigate the marketing world with renewed confidence and a sharpened skill set, ready to implement transformative strategies for any venture they touch. While some see marketing as a game of chance, equipped with the knowledge from this course, you will see it as a game of strategy. A strategy based on understanding, research, and deliberate actions, which, when executed correctly, can lead to unrivalled success. Learning Outcomes Understand the foundational concepts and theories behind marketing. Recognise the significance of strategic marketing in the competitive market. Comprehend the various external factors that influence marketing decisions. Analyse market segments and the intricacies of consumer behaviour. Implement product, branding, and pricing strategies effectively. Ascertain the importance and application of various marketing channels. Formulate and apply integrated marketing communication strategies. Why buy this Principles of Marketing - Online Course? Unlimited access to the course for forever Digital Certificate, Transcript, student ID all included in the price Absolutely no hidden fees Directly receive CPD accredited qualifications after course completion Receive one to one assistance on every weekday from professionals Immediately receive the PDF certificate after passing Receive the original copies of your certificate and transcript on the next working day Easily learn the skills and knowledge from the comfort of your home Certification After studying the course materials of the Principles of Marketing - Online Course there will be a written assignment test which you can take either during or at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £5.99. Original Hard Copy certificates need to be ordered at an additional cost of £9.60. Who is this course for? Aspiring marketing professionals seeking a solid foundation in marketing principles. Business owners and entrepreneurs aiming to enhance their marketing skills. Students studying marketing or business-related courses. Individuals interested in understanding how marketing strategies impact business success. Prerequisites This Principles of Marketing - Online Course does not require you to have any prior qualifications or experience. You can just enrol and start learning.This Principles of Marketing - Online Course was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Career path Marketing Coordinator: Assist in implementing marketing strategies and campaigns. Brand Manager: Oversee brand development and positioning in the market. Market Research Analyst: Analyze market trends and consumer behavior. Sales Representative: Promote and sell products to target customers. Digital Marketing Specialist: Manage online marketing efforts and digital campaigns. Course Curriculum Module 01: Basics of Marketing Basics of Marketing 00:46:00 Module 02: The Marketing Process The Marketing Process 00:49:00 Module 03: Strategic Marketing Strategic Marketing 01:11:00 Module 04: Marketing Environment Marketing Environment 00:29:00 Module 05: Market Segmentations Market Segmentations 00:52:00 Module 06: Consumer Buying Behaviour Consumer Buying Behaviour 01:12:00 Module 07: Business Markets and Buying Behaviour Business Markets and Buying Behaviour 00:52:00 Module 08: Marketing Research Marketing Research 00:48:00 Module 09: Product Strategy Product Strategy 00:55:00 Module 10: Branding Strategy Branding Strategy 00:39:00 Module 11: Product Life Cycle Product Life Cycle 00:33:00 Module 12: Pricing Strategy Pricing Strategy 01:15:00 Module 13: Marketing Channels Marketing Channels 01:16:00 Module 14: Integrated Marketing Communications Integrated Marketing Communications 01:00:00 Module 15: Advertising and Sales Promotion Advertising and Sales Promotion 01:01:00 Module 16: Personal Selling and Public Relations Personal Selling and Public Relations 01:14:00 Module 17: Direct and Digital Marketing Direct and Digital Marketing 00:54:00 Assignment Assignment - Principles of Marketing - Online Course 00:00:00

Take your career to new heights with our comprehensive English Language and Literature course. Whether you're an aspiring professional or an experienced veteran, our program will help you improve your communication skills and excel in your job. With comprehensive curriculum covering everything from grammar to literature analysis, our course will provide you with the tools you need to succeed in today's competitive job market. Enrol now and take the first step towards unlocking your full potential in the workplace. Learning Outcomes: Develop a strong foundation in English Language and Literature Enhance communication skills for academic and professional settings Analyse and interpret literature in various forms and styles Acquire proficiency in academic writing and critical thinking Master the basics of grammar, punctuation, and capitalisation in writing Improve listening and speaking skills for effective communication Unlock the power of the English Language with our comprehensive course. Perfect for learners of all levels, our curriculum covers everything from the basics of grammar to advanced academic writing. y enhancing your language proficiency and communication skills, you'll be able to excel in academic and professional settings, build confidence in your abilities, and unlock new career opportunities. Whether you're a non-native speaker seeking to improve your language skills, a student pursuing higher education, or a professional looking to take your career to new heights, our course will provide you with the tools you need to succeed. Join us today and unlock your full potential in the English language. Certification Upon completion of the course, learners can obtain a certificate as proof of their achievement. You can receive a £4.99 PDF Certificate sent via email, a £9.99 Printed Hardcopy Certificate for delivery in the UK, or a £19.99 Printed Hardcopy Certificate for international delivery. Each option depends on individual preferences and locations. CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Non-native English speakers looking to improve language proficiency Students pursuing higher education in English-speaking countries and enhance their language skills. Professionals seeking to improve their communication skills in the workplace Writers or aspiring writers looking to enhance their writing abilities Anyone looking to improve their English proficiency for personal growth Career path Content Writer: £20,000 - £35,000 per year Editor: £22,000 - £45,000 per year Public Relations Specialist: £25,000 - £50,000 per year English Teacher: £25,000 - £45,000 per year Marketing Manager: £30,000 - £60,000 per year

Transform your communication skills with our Complete Communication Skills Master Class for Life. Learn to speak confidently, tell compelling stories, and influence others. Elevate your communication skills to new heights and unlock a world of opportunities. Effective communication skills are essential in today's fast-paced and highly competitive job market. According to a recent study, 90% of UK employers believe that communication skills are more important than ever before. In fact, communication skills are now the most in-demand soft skill in the UK job market. Learning Outcomes: Develop effective communication skills for all situations Master the art of storytelling and become a captivating speaker Use body language to enhance your message and build rapport Learn how to talk to anyone, from colleagues to job interviewers Become an influencer and learn to persuade others Conquer your fear of public speaking and deliver engaging presentations The Complete Communication Skills Master Class for Life is an essential course for anyone looking to improve their communication skills. This comprehensive course covers seven modules, from effective communication to public speaking. You'll learn to communicate with confidence, build rapport through body language, and tell compelling stories that engage your audience. You'll also learn the art of persuasion and how to become an influencer in your personal and professional life. This course is for anyone who wants to improve their communication skills, whether you're a student, a professional, or just looking to enhance your personal life. By the end of the course, you'll have the skills you need to communicate effectively in any situation. Enrol in our Complete Communication Skills Master Class for Life today and take the first step towards unlocking a world of opportunities in the recruitment industry. Don't wait - join now and start transforming your communication skills today. Certification Upon completion of the course, learners can obtain a certificate as proof of their achievement. You can receive a £4.99 PDF Certificate sent via email, a £9.99 Printed Hardcopy Certificate for delivery in the UK, or a £19.99 Printed Hardcopy Certificate for international delivery. Each option depends on individual preferences and locations. CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Students who want to improve their academic writing skills Researchers who need to write and publish research papers Professionals who need to produce reports or white papers Anyone who wants to learn how to write a research paper Career path Recruitment Consultant (£20,000 - £45,000) Sales Executive (£18,000 - £35,000) Human Resources Manager (£35,000 - £70,000) Marketing Manager (£25,000 - £60,000) Public Relations Specialist (£20,000 - £50,000) Executive Assistant (£20,000 - £40,000)

In today's digital age, media has an undeniable impact on our daily lives. That's why our Media Studies: Study the Influence of Media course is essential for anyone who wants to understand how media influences society. With six comprehensive modules, you'll explore everything from advertising and communication to visual media and globalisation. Gain invaluable insights to navigate the constantly evolving media landscape and stay ahead of the game. Enrol now and start your journey towards becoming a media expert. Learning Outcomes: Understand the fundamental concepts and theories of Media Studies. Analyse and evaluate the different forms of media and their influence on society. Gain insights into the world of advertising and its role in communication. Explore the significance of visual media, film, and cultural studies in shaping perceptions. Examine the relationship between media audiences and institutions. Develop a critical understanding of new media and its impact on globalisation. In an era dominated by media, understanding its influence is crucial. Dive into the captivating realm of Media Studies with our comprehensive course. Over six modules, you'll explore various facets of media and its impact on society. Delve into the world of advertising, communication, and visual media, uncovering their profound influence on cultural perceptions. Investigate the relationship between media audiences and institutions, gaining valuable insights into the dynamics at play. Furthermore, explore the transformative power of new media and its role in shaping the global landscape. This course provides a solid theoretical foundation to navigate the complexities of today's media-driven world. So don't wait time overthinking. Enrol in the course right now! Certification Upon completion of the course, learners can obtain a certificate as proof of their achievement. You can receive a £4.99 PDF Certificate sent via email, a £9.99 Printed Hardcopy Certificate for delivery in the UK, or a £19.99 Printed Hardcopy Certificate for international delivery. Each option depends on individual preferences and locations. CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? This course will be especially helpful for: Professionals seeking a deeper understanding of media's influence on society. Students pursuing degrees in media-related fields. Individuals interested in cultural studies and visual media. Business owners and marketing professionals looking to enhance their understanding of advertising and communication strategies. Career path Media Analyst: £25,000 - £40,000 per year. Advertising Coordinator: £22,000 - £30,000 per year. Cultural Researcher: £26,000 - £45,000 per year. Public Relations Specialist: £25,000 - £45,000 per year. Digital Marketing Strategist: £30,000 - £50,000 per year. Media Consultant: £35,000 - £60,000 per year.

Communication is key to success in the workplace, but it's not always easy to get it right. In this course, you'll learn how to manage workplace communication effectively, from overcoming language barriers to building stronger relationships with colleagues. With practical tips and insights, you'll be able to improve communication in any workplace. According to a recent study, poor communication costs businesses around £37 billion each year in lost productivity and missed opportunities. In today's fast-paced business environment, effective communication is more important than ever, but it's not always easy. That's why we've designed our Workplace Communication Management course, to help you build the essential communication skills you need to succeed. In today's fast-paced business environment, effective communication is essential. Our Workplace Communication Management course is designed to help you build a foundation for successful communication in any workplace. With six modules covering topics from stakeholder communication to interpersonal relationships, you will gain a deep understanding of how to communicate effectively with colleagues, clients, and stakeholders. Learning outcomes: Understand the role of communication in stakeholder management Identify and overcome communication barriers in the workplace Recognise how culture impacts workplace communication Develop language skills for effective communication Enhance business communication and interpersonal relationships Implement communication improvement strategies in the workplace Effective communication is crucial for any workplace, but it's not always easy to get it right. This course offers a comprehensive overview of workplace communication management, covering key topics such as stakeholder management, language barriers, cultural differences, and interpersonal relationships. Through a series of modules, you'll learn how to improve communication in any workplace, using practical tips and strategies to overcome common challenges. Whether you're a seasoned professional or just starting out in your career, this course will give you the tools you need to succeed. With insights from this course, you'll be able to communicate more effectively and build stronger relationships with your colleagues. By the end of the course, you'll have a deeper understanding of workplace communication and the tools you need to succeed in any industry. Don't let poor communication hold you back in your career. Join our Workplace Communication Management course today and unlock the secrets to effective communication in the workplace. Certification Upon completion of the course, learners can obtain a certificate as proof of their achievement. You can receive a £4.99 PDF Certificate sent via email, a £9.99 Printed Hardcopy Certificate for delivery in the UK, or a £19.99 Printed Hardcopy Certificate for international delivery. Each option depends on individual preferences and locations. CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Professionals looking to improve their workplace communication skills Individuals seeking to enhance their career prospects Teams looking to improve communication and collaboration Anyone looking to build stronger relationships in the workplace Career path Communication Manager (£35,000 - £60,000 per year) Human Resources Manager (£30,000 - £60,000 per year) Marketing Manager (£25,000 - £60,000 per year) Public Relations Manager (£25,000 - £60,000 per year) Project Manager (£25,000 - £60,000 per year) Recruitment Consultant (£20,000 - £40,000 per year)

Corporate Social Responsibility (CSR) is becoming an increasingly important issue for businesses across the globe. This 6-module course covers everything you need to know about CSR and Sustainable Procurement Practices. By the end of the course, you will have a comprehensive understanding of the issues related to CSR, social and community issues, and how CSR policy impacts business performance and benefits. Learning Outcomes: Upon completion of this course, you will be able to: Understand the importance of CSR and Sustainable Procurement Practices Gain knowledge of the issues related to CSR Understand social and community issues in CSR Understand the impact of CSR policy on business performance and benefits Implement CSR policy in your business operations Learn how to integrate CSR into your supply chain management practices Course Curriculum: Module 01: Corporate Social Responsibility (CSR) This module provides an introduction to CSR and explains why it is important for businesses to operate in a socially responsible manner. It covers the various types of CSR, the benefits of CSR, and how it can impact business performance. Module 02: Issues Related to CSR This module covers the various issues related to CSR, such as human rights, labour rights, and environmental issues. It explains how businesses can address these issues and why it is important for them to do so. Module 03: Social and Community Issues in CSR This module focuses on social and community issues in CSR. It covers topics such as community development, poverty reduction, and social inclusion. It also explains how businesses can address these issues and why it is important for them to do so. Module 04: CSR in Supply Chain Management This module covers the importance of CSR in supply chain management. It explains how businesses can implement sustainable procurement practices and ensure that their suppliers are operating in a socially responsible manner. Module 05: CSR Policy Impact on Business Performance & Benefits This module explains the impact of CSR policy on business performance and benefits. It covers the various benefits of CSR, such as increased profits, improved public relations, and employee satisfaction. Module 06: CSR Policy This module covers the various aspects of CSR policy, including policy development, implementation, and monitoring. It explains how businesses can develop and implement effective CSR policies and ensure that they are meeting their social and environmental responsibilities. Certification Upon completion of the course, learners can obtain a certificate as proof of their achievement. You can receive a £4.99 PDF Certificate sent via email, a £9.99 Printed Hardcopy Certificate for delivery in the UK, or a £19.99 Printed Hardcopy Certificate for international delivery. Each option depends on individual preferences and locations. CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? This course is perfect for individuals interested in learning about CSR and Sustainable Procurement Practices. The course is designed for: Business owners Managers Entrepreneurs Students Career path By completing this course, you will have the skills and knowledge to work in a variety of fields, including: Business Development Manager (average salary £40,000 per year) Corporate Social Responsibility Manager (average salary £48,000 per year) Supply Chain Manager (average salary £46,000 per year) Sustainability Manager (average salary £50,000 per year)

48-Hour Knowledge Knockdown! Prices Reduced Like Never Before! Limited Time Offer is Active! Save Now: £403! Offer Ends Soon, Hurry Up!! Working as a Security Guard/ Officer Within the Private Security Industry provides an excellent opportunity to gain the skills and knowledge you'll need to advance in your career. Don't let your lifestyle limit your learning or your potential. Our unique Security Guard Course might help you get there! Expand your expertise with high-quality training - study the Security Guard and get an expertly designed, great value training experience. Learn from industry professionals and quickly equip yourself with the specific knowledge and skills you need to excel in your chosen career through the online training course. This online training course is accredited by CPD with 10 CPD points for professional development. Students can expect to complete thistraining course in around 04 hours. You'll also get dedicated expert assistance from us to answer any queries you may have while studying our course. The course is broken down into several in-depth modules to provide you with the most convenient and rich learning experience possible. Upon successful completion of the course, you will receive an instant e-certificate as proof of comprehensive skill development and competency. Add these amazing new skills to your resume and boost your employability by simply enrolling in this course. With this comprehensive course, you can achieve your dreams and train for your ideal career. The course provides students with an in-depth learning experience that they can work through at their own pace to enhance their professional development. You'll get a Free Student ID card by enrolling in this course. This ID card entitles you to discounts on bus tickets, movie tickets, and library cards. Enrolling on the Security Guard course will ensure that you land your dream career faster than you thought possible. Stand out from the crowd and train for the job you want with the program. Start your learning journey straight away with this Security Guard course and take a step toward a brighter future! Why Prefer this Basic Security Guard Training Course? Opportunity to earn a certificate accredited by CPD after completing this Training course Student ID card with amazing discounts - completely for FREE! (£10 postal charges will be applicable for international delivery) Standards-aligned lesson planning Innovative and engaging content and activities Assessments that measure higher-level thinking and skills Complete the course in your own time, at your own pace Each of our students gets full 24/7 tutor support *** Course Curriculum *** Working as a Security Guard/ Officer Within the Private Security Industry Module 01: Definition and Importance of Security Module 02: Career Prospect of Security Guard in the UK Module 03: Security Risk Analysis and Risk Reduction Module 04: Physical and Information Security Protection Module 05: Response to Immediate Crisis Module 06: The Use of Technology for Managing Security Module 07: General Patrol Tactics and Techniques Module 08: Public Relations and Traffic Control Module 09: Violence in the Workplace Module 10: Laws and Regulations Assessment Process Once you have completed all the Security Guard/ Officer Within the Private Security Industry course modules, your skills and knowledge will be tested with an automated multiple-choice assessment. You will then receive instant results to let you know if you have successfully passed the course. CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Is This Course Right for You? The course has been professionally designed for motivated learners who are looking to add a new skill to their CV and stand head and shoulders above the competition. Learn the latest industry-specific information with the course. Enrol on the course and learn a new professional skill from anywhere, at any time! Requirements Working as a Security Guard/ Officer Within the Private Security Industry Enrol on the Security Guard with no formal entry requirements! If you have a passion for knowledge and want to learn something new, register on the course without any delay. We only ask that all students have a passion for learning and literacy, and be over the age of 16. Complete the Working as a Security Guard/ Officer Within the Private Security Industry online from your computer, tablet, or smartphone, and learn in a way that suits you. Career path This course will allow you to kickstart or take your career in the related sector to the next stage. Our whole course will assist you in achieving a position of respect and dignity, as well as allowing you to gain an advantage over your competitors. Th course certificate will strengthen your CV and assist you in finding work in the related industry. Certificates CPD Accredited Certificate Digital certificate - £10 CPD Accredited Certificate Hard copy certificate - £10 If you are an international student, then you have to pay an additional 10 GBP as an international delivery charge.

Unlock the secrets of successful marketing with our comprehensive course, "Marketing: Research, Branding, Advertising, and Pricing Strategies." From understanding the basics to mastering strategic marketing, this course covers it all. Explore essential topics like consumer behaviour, market segmentation, product life cycles, branding, pricing strategies, and digital marketing. Gain practical insights into advertising, sales promotion, personal selling, and public relations. Perfect for anyone looking to enhance their marketing skills and drive business success. Key Features: CPD Certified Free Certificate from Reed CIQ Approved Developed by Specialist Lifetime Access Learners will gain a solid understanding of marketing fundamentals and the marketing process. They will explore the marketing environment and conduct marketing research to understand consumer and business buying behaviours. Students will learn how to segment markets and develop effective product strategies throughout the product life cycle. They will discover the essentials of branding and pricing strategies to position products competitively. The curriculum covers marketing channels, integrated marketing communications, and the importance of advertising and sales promotions. Personal selling, public relations, and direct and digital marketing are also key components. Finally, students will learn strategic marketing techniques to plan and execute comprehensive marketing campaigns effectively. This curriculum equips learners with practical skills and knowledge to thrive in various marketing roles. Course Curriculum: Module 01: Basics of Marketing Module 02: The Marketing Process Module 03: Marketing Environment Module 04: Marketing Research Module 05: Consumer Buying Behaviour Module 06: Business Markets and Buying Behaviour Module 07: Market Segmentations Module 08: Product Strategy Module 09: Product Life Cycle Module 10: Branding Strategy Module 11: Pricing Strategy Module 12: Marketing Channels Module 13: Integrated Marketing Communications Module 14: Advertising and Sales Promotion Module 15: Personal Selling and Public Relations Module 16: Direct and Digital Marketing Module 17: Strategic Marketing Learning Outcomes: Identify key elements in marketing research for strategic decision-making. Analyse consumer behaviour to enhance targeted marketing strategies effectively. Develop branding strategies aligned with product life cycle stages. Formulate competitive pricing strategies based on market segmentation analysis. Implement integrated marketing communications for effective brand promotion. Evaluate digital marketing channels for strategic marketing campaigns. CPD 10 CPD hours / points Accredited by CPD Quality Standards Marketing: Research, Branding, Advertising and Pricing Strategies 12:08:28 1: Module 01: Basics of Marketing 28:51 2: Module 02: The Marketing Process 35:55 3: Module 03: Marketing Environment 21:18 4: Module 04: Marketing Research 38:52 5: Module 05: Consumer Buying Behaviour 57:31 6: Module 06: Business Markets and Buying Behaviour 37:40 7: Module 07: Market Segmentations 39:53 8: Module 08: Product Strategy 43:21 9: Module 09: Product Life Cycle 23:49 10: Module 10: Branding Strategy 31:59 11: Module 11: Pricing Strategy 1:00:20 12: Module 12: Marketing Channels 53:31 13: Module 13: Integrated Marketing Communications 47:56 14: Module 14: Advertising and Sales Promotion 48:07 15: Module 15: Personal Selling and Public Relations 1:00:48 16: Module 16: Direct and Digital Marketing 47:06 17: Module 17: Strategic Marketing 50:31 18: CPD Certificate - Free 01:00 Who is this course for? Business professionals seeking advanced marketing knowledge. Marketing managers aim to refine strategic marketing approaches. Entrepreneurs interested in enhancing brand development strategies. Graduates pursuing careers in marketing or related fields. Anyone wanting to deepen their understanding of marketing principles. Career path Market Research Analyst Brand Manager Pricing Analyst Advertising Executive Digital Marketing Specialist Public Relations Officer Certificates Digital certificate Digital certificate - Included Reed Courses Certificate of Completion Digital certificate - Included Will be downloadable when all lectures have been completed.

Unlock the secrets of successful marketing with our comprehensive course, "Marketing: Research, Branding, Advertising, and Pricing Strategies." From understanding the basics to mastering strategic marketing, this course covers it all. Explore essential topics like consumer behaviour, market segmentation, product life cycles, branding, pricing strategies, and digital marketing. Gain practical insights into advertising, sales promotion, personal selling, and public relations. Perfect for anyone looking to enhance their marketing skills and drive business success. Key Features: CPD Certified Free Certificate from Reed CIQ Approved Developed by Specialist Lifetime Access Learners will gain a solid understanding of marketing fundamentals and the marketing process. They will explore the marketing environment and conduct marketing research to understand consumer and business buying behaviours. Students will learn how to segment markets and develop effective product strategies throughout the product life cycle. They will discover the essentials of branding and pricing strategies to position products competitively. The curriculum covers marketing channels, integrated marketing communications, and the importance of advertising and sales promotions. Personal selling, public relations, and direct and digital marketing are also key components. Finally, students will learn strategic marketing techniques to plan and execute comprehensive marketing campaigns effectively. This curriculum equips learners with practical skills and knowledge to thrive in various marketing roles. Course Curriculum: Module 01: Basics of Marketing Module 02: The Marketing Process Module 03: Marketing Environment Module 04: Marketing Research Module 05: Consumer Buying Behaviour Module 06: Business Markets and Buying Behaviour Module 07: Market Segmentations Module 08: Product Strategy Module 09: Product Life Cycle Module 10: Branding Strategy Module 11: Pricing Strategy Module 12: Marketing Channels Module 13: Integrated Marketing Communications Module 14: Advertising and Sales Promotion Module 15: Personal Selling and Public Relations Module 16: Direct and Digital Marketing Module 17: Strategic Marketing Learning Outcomes: Identify key elements in marketing research for strategic decision-making. Analyse consumer behaviour to enhance targeted marketing strategies effectively. Develop branding strategies aligned with product life cycle stages. Formulate competitive pricing strategies based on market segmentation analysis. Implement integrated marketing communications for effective brand promotion. Evaluate digital marketing channels for strategic marketing campaigns. CPD 10 CPD hours / points Accredited by CPD Quality Standards Marketing: Research, Branding, Advertising and Pricing Strategies 12:08:28 1: Module 01: Basics of Marketing 28:51 2: Module 02: The Marketing Process 35:55 3: Module 03: Marketing Environment 21:18 4: Module 04: Marketing Research 38:52 5: Module 05: Consumer Buying Behaviour 57:31 6: Module 06: Business Markets and Buying Behaviour 37:40 7: Module 07: Market Segmentations 39:53 8: Module 08: Product Strategy 43:21 9: Module 09: Product Life Cycle 23:49 10: Module 10: Branding Strategy 31:59 11: Module 11: Pricing Strategy 1:00:20 12: Module 12: Marketing Channels 53:31 13: Module 13: Integrated Marketing Communications 47:56 14: Module 14: Advertising and Sales Promotion 48:07 15: Module 15: Personal Selling and Public Relations 1:00:48 16: Module 16: Direct and Digital Marketing 47:06 17: Module 17: Strategic Marketing 50:31 18: CPD Certificate - Free 01:00 Who is this course for? Business professionals seeking advanced marketing knowledge. Marketing managers aim to refine strategic marketing approaches. Entrepreneurs interested in enhancing brand development strategies. Graduates pursuing careers in marketing or related fields. Anyone wanting to deepen their understanding of marketing principles. Career path Market Research Analyst Brand Manager Pricing Analyst Advertising Executive Digital Marketing Specialist Public Relations Officer Certificates Digital certificate Digital certificate - Included Reed Courses Certificate of Completion Digital certificate - Included Will be downloadable when all lectures have been completed.