Pricing influencers have a dramatic impact on your ability to set pricing. The more flexibility you have the higher price you can charge and the more margin you can get. In this course, Ken will walk you through each of the eight pricing influencers and give you strategies to help improve your position giving you more flexibility in your overall pricing strategy. Ken will also explore tactics that you can apply to your business, supporting you in setting the most appropriate price for your product or service—without leaving money on the table.
Time to put pen to paper—or fingers to keyboard. Take a look inside the Prep Worksheet that prepares you to write the pricing strategy section of your business plan. The key to success is taking the time necessary to deeply understand your business and be prepared to run it—use this workshop and Prep Worksheet to do just that.
One of the most important concepts of your product strategy is identifying your minimal viable product or service (MVP or MVS). This walk-through takes you through a process for identifying what key qualities of your product or service comprise your MVP. Once you identify the minimum offering that addresses your customers’ needs, you can position your business for launch.
How and why customers perceive the unique value of your product or service is something integrated into all aspects of your customer communication—from your website to marketing and social media to packaging. This lesson explains how that works by looking at a few top brands and how they communicate their unique value propositions.
Who are you selling to? While entrepreneurial optimism might lead you to believe the entire world is your market, success depends on a focused definition of your core audience that aligns with the rest of your go-to-market strategy. This course outlines commonly used demographic and psychographic attributes for profiling your target market, in addition to tips for developing your own business-specific market characteristics.
The competitive matrix is a graphic that highlights your unique strengths vis a vis other players in the space. The visual snapshot is easy for investors to parse — but it’s more than a pretty picture. As you identify your most relevant strengths and how you stack up against competitors, the process of developing a competitive matrix gives you a greater understanding of your market and your business, and a valuable marketing tool. This learning stream will cover how to identify the most relevant strengths to plot on your graph, how to identify and evaluate competitors on the matrix, and how to position your business as a market leader.
Your market’s growth rate is out of your hands — but how you position your business to capitalize on it is entirely within your control. By selecting the most relevant growth rate for your market segment and aligning your company’s objectives accordingly, your projections will hold up under scrutiny and set you on the path toward profits. This course solves the challenge of projecting future growth with a framework for researching statistics, methods for calculating growth rates, and a list of pitfalls to avoid.
The Company Overview section of your business plan must excite investors. From the founders’ bios and company history to your business location and business model, it must be clear that you’re poised to succeed. This learning stream helps you navigate the five essential sections to include in your plan: company profile, team, staffing, business model, and current status—all with examples, as well as solid business mindset tips and how to talk to investors. The workshop provides a walk-through of the tactical aspects of the learning stream will be walked-through in the workshop step-by-step.
Your business was likely born out of an audacious dream; vision and mission statements invite others to share that dream. Tools form this course will empower you to create vision and mission statements that inspire excitement. We provide strategies for articulating the lofty aims of the vision statement, the concrete components of the mission statement, and the philanthropic pledges of the social mission.
Highlights of the Course Course Type: Online Learning Duration: 6 Hours Tutor Support: Tutor support is included Customer Support: 24/7 customer support is available Quality Training: The course is designed by an industry expert Recognised Credential: Recognised and Valuable Certification Completion Certificate: Free Course Completion Certificate Included Instalment: 3 Installment Plan on checkout What you will learn from this course? Gain comprehensive knowledge about dog grooming Understand the core competencies and principles of dog grooming Explore the various areas of dog grooming Know how to apply the skills you acquired from this course in a real-life context Become a confident and expert dog groomer Dog Grooming Diploma Course Master the skills you need to propel your career forward in dog grooming. This course will equip you with the essential knowledge and skillset that will make you a confident dog groomer and take your career to the next level. This comprehensive dog grooming course is designed to help you surpass your professional goals. The skills and knowledge that you will gain through studying this dog grooming course will help you get one step closer to your professional aspirations and develop your skills for a rewarding career. This comprehensive course will teach you the theory of effective dog grooming practice and equip you with the essential skills, confidence and competence to assist you in the dog grooming industry. You'll gain a solid understanding of the core competencies required to drive a successful career in dog grooming. This course is designed by industry experts, so you'll gain knowledge and skills based on the latest expertise and best practices. This extensive course is designed for dog groomer or for people who are aspiring to specialise in dog grooming. Enrol in this dog grooming course today and take the next step towards your personal and professional goals. Earn industry-recognised credentials to demonstrate your new skills and add extra value to your CV that will help you outshine other candidates. Who is this Course for? This comprehensive dog grooming course is ideal for anyone wishing to boost their career profile or advance their career in this field by gaining a thorough understanding of the subject. Anyone willing to gain extensive knowledge on this dog grooming can also take this course. Whether you are a complete beginner or an aspiring professional, this course will provide you with the necessary skills and professional competence, and open your doors to a wide number of professions within your chosen sector. Entry Requirements This dog grooming course has no academic prerequisites and is open to students from all academic disciplines. You will, however, need a laptop, desktop, tablet, or smartphone, as well as a reliable internet connection. Assessment This dog grooming course assesses learners through multiple-choice questions (MCQs). Upon successful completion of the modules, learners must answer MCQs to complete the assessment procedure. Through the MCQs, it is measured how much a learner could grasp from each section. In the assessment pass mark is 60%. Advance Your Career This dog grooming course will provide you with a fresh opportunity to enter the relevant job market and choose your desired career path. Additionally, you will be able to advance your career, increase your level of competition in your chosen field, and highlight these skills on your resume. Recognised Accreditation This course is accredited by continuing professional development (CPD). CPD UK is globally recognised by employers, professional organisations, and academic institutions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. What is CPD? Employers, professional organisations, and academic institutions all recognise CPD, therefore a credential from CPD Certification Service adds value to your professional goals and achievements. Benefits of CPD Improve your employment prospects Boost your job satisfaction Promotes career advancement Enhances your CV Provides you with a competitive edge in the job market Demonstrate your dedication Showcases your professional capabilities What is IPHM? The IPHM is an Accreditation Board that provides Training Providers with international and global accreditation. The Practitioners of Holistic Medicine (IPHM) accreditation is a guarantee of quality and skill. Benefits of IPHM It will help you establish a positive reputation in your chosen field You can join a network and community of successful therapists that are dedicated to providing excellent care to their client You can flaunt this accreditation in your CV It is a worldwide recognised accreditation What is Quality Licence Scheme? This course is endorsed by the Quality Licence Scheme for its high-quality, non-regulated provision and training programmes. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. Benefits of Quality License Scheme Certificate is valuable Provides a competitive edge in your career It will make your CV stand out Course Curriculum Module 1 - What is dog grooming Module 1 - What is dog grooming 00:15:00 Module 2 - Knowing Your Dog Module 2 - Knowing Your Dog 00:15:00 Module 3 - What Influences A Dogs Appearance Module 3 - What Influences A Dogs Appearance 00:15:00 Module 4 - Providing The Nutritions Module 4 - Providing The Nutritions 00:20:00 Module 5 - Equipment For Grooming Module 5 - Equipment For Grooming 00:15:00 Module 6 - Brushing Your Dog Module 6 - Brushing Your Dog 00:20:00 Module 7 - Training Your Dog For Grooming Module 7 - Training Your Dog For Grooming 00:15:00 Module 8 - Getting Ready For Grooming (1) Module 8 - Getting Ready For Grooming (1) 00:15:00 Module 9 - Bathing Time (1) Module 9 - Bathing Time (1) 00:15:00 Module 10 - Trimming (1) Module 10 - Trimming (1) 00:20:00 Module 11 - The Common Problems And Solutions (1) Module 11 - The Common Problems And Solutions (1) 00:15:00 Module 12 - First Aid Care Module 12 - First Aid Care 00:15:00 Module 13 - Things To Consider Module 13 - Things To Consider 00:15:00 Module 14 - Getting Your Dog To Pose For Pictures Module 14 - Getting Your Dog To Pose For Pictures 00:20:00 Module 15 - Homemade Grooming Solutions Module 15 - Homemade Grooming Solutions 00:15:00 Module 16 - Grooming Your Dog For A Show Module 16 - Grooming Your Dog For A Show 00:15:00 Module 17 - Becoming A Professional Dog Groomer Module 17 - Becoming A Professional Dog Groomer 00:20:00 Module 18 - How To Make Grooming Interesting Module 18 - How To Make Grooming Interesting 00:15:00 Module 19 - Popular Myths About Dogs Module 19 - Popular Myths About Dogs 00:20:00 Module 20 - Conclusion Module 20 - Conclusion 00:25:00 Final Assessment Assessment - Dog Grooming Diploma 00:10:00 Certificate of Achievement Certificate of Achievement 00:00:00 Get Your Insurance Now Get Your Insurance Now 00:00:00 Feedback Feedback 00:00:00