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This course immerses students in understanding consumer involvement, delving into buying behavior nature, and exploring innovation diffusion and adoption curves, alongside technology's impact on new product decisions. Students will grasp the intricate link between consumer behavior and business strategies. Upon completion, participants will master: Importance and factors influencing consumer behavior, its types, and group influences. Varied forms of reference groups shaping consumer decisions. Nature and types of consumer involvement in buying behavior. Insights into consumer buying behavior dynamics. Understanding diffusion of innovation and the innovation adoption curve. Impact of technology on consumer behavior and decision-making for new products. In this course, the student will learn about consumer involvement and how it relates to the nature and types of buying behaviour. The student will explore the diffusion of innovation and the innovation adoption curve, as well as the various factors that influence consumer decision making for new products, including the role of technology. By the end of the course, the learner will have a deep understanding of how consumer behaviour affects business decisions and strategies. In this course, the student will learn about consumer involvement and how it relates to the nature and types of buying behaviour. The student will explore the diffusion of innovation and the innovation adoption curve, as well as the various factors that influence consumer decision making for new products, including the role of technology. By the end of the course, the learner will have a deep understanding of how consumer behaviour affects business decisions and strategies. VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Factors Influencing Consumer Decision Making Behaviour Self-paced pre-recorded learning content on this topic. Factors Influencing Consumer Decision Making Behaviour Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course. The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience. Consumer Behaviour Analyst Market Research Manager Behavioural Economist Consumer Insights Consultant Decision Making Strategist Consumer Psychology Researcher Consumer Insights Analyst Behavioral Scientist Market Intelligence Specialist Customer Experience Designer Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.

This course aims to equip learners with a deep understanding of the theoretical and practical aspects of consumer buying behaviour, including the decision-making process, stages involved, factors that influence decision making, and the impact of heuristics, enabling them to develop effective marketing strategies and make informed business decisions. Through a combination of theoretical concepts, case studies, and interactive exercises, learners will gain the skills and knowledge necessary to succeed in a constantly evolving marketplace. After the successful completion of the course, you will be able to learn about the following, The concept of consumer buying behaviour. Consumer buying decision making process. Stages of consumer decision making. Factors influencing decision making. The influence of heuristics on consumer decision making. This course aims to equip learners with a deep understanding of consumer buying behaviour, including the decision making process, the different stages involved, the various factors that influence decision making, and the role of heuristics in shaping consumers' choices, to enable learners to develop effective marketing strategies and ultimately drive business success. This course aims to equip learners with a deep understanding of the theoretical and practical aspects of consumer buying behaviour, including the decision-making process, stages involved, factors that influence decision making, and the impact of heuristics, enabling them to develop effective marketing strategies and make informed business decisions. Through a combination of theoretical concepts, case studies, and interactive exercises, learners will gain the skills and knowledge necessary to succeed in a constantly evolving marketplace. VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Understanding Consumer Decision Making Behaviour Self-paced pre-recorded learning content on this topic. Understanding Consumer Decision Making Behaviour Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course. The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience. Consumer Insights Analyst Market Researcher Consumer Behaviour Specialist Marketing Strategist Consumer Behaviour Consultant Behavioural Economist Product Manager Advertising Executive Customer Experience Manager Brand Manager Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.

Description The Sales Psychology Certificate Course will allow you to master the art of sales psychology. You will learn the fundamental principles that underly sales technique and the importance of psychology within sales. It is designed to utilize your talents to present yourself effectively and confidently within your daily environment. With this Sales Psychology Certificate Course you will understand buying psychology, how to use NLP (neuro-linguistic programming) to influence customers and communicate in a way that appeals to the emotions of customers. You will be able to break through self-limiting barriers and beliefs, define and achieve business and personal goals, deliver outstanding sales results, use body language to build client relationships. You will also learn how to develop connections with customers and influence them without being manipulative. What Will I Learn? Increase your sales revenue and effectiveness Learn how to make money in sales that other salespeople simply can't Increase your general sales knowledge Learn how to connect with prospects Learn the principles of sales psychology THAT WORK Requirements Good old fashioned motivation A love of sales A desire to make more money   Who is the target audience? Professional sales people Lay people looking for ways to be more influential Those who would like to start a career in sales Anyone interested in the psychology of sales and dealing with people The True Value of Understanding the Psychology of Sales How to Make More Money Through Sales Psychology FREE 00:07:00 Why Sales Could be the Most Profitable Skill in the World FREE 00:04:00 Powerful Tricks of the Trade How to Reduce the Number of Times You Hear the Word 'No' 00:08:00 One of the Most Powerful Weapons in the Professional Sales Person's Arsenal 00:06:00 The Secret of Why 'Always Be Closing' Works 00:06:00 How to Use the Powerful and Subtle Technique of 'Assuming the Sale' 00:12:00 The Most Powerful Negotiating Tool Ever 00:05:00 How to Never Overcome an Objection Again 00:06:00 A Little Known Sales Secret Used by Only the Top 1% of Sales People 00:07:00 Sales Success Secrets How to Succeed Without Relying On 'Techniques' 00:06:00 How the Psychology of Sales SAVES You Money in Your Everyday Life 00:06:00 How to Make Prospects Like You 00:08:00 How to Be Persistent Without Irritating the Prospect 00:10:00 How to Avoid EVER Being Annoying! 00:08:00 The Most Important Idea in Sales 00:10:00 How to Create a Powerful Self Image in the Eyes of the Prospect 00:07:00 The True Power of Psychology in Sales 00:03:00 Review of Key Ideas to Making More Money in Sales Through Psychology A Summary of These Powerful Techniques and Ideas 00:08:00

This course aims to explore the different types of customers and their behaviour, with a focus on B2B, B2C, and C2C contexts, as well as the impact of social influences on consumer intentions and behaviour. Additionally, the course will examine how consumer behaviour varies in different organizational and marketing contexts, providing students with a comprehensive understanding of the factors that influence consumer decision-making. After the successful completion of the course, you will be able to learn about the following, What are the types of customers? Consumer behaviour in B2B, B2C and C2C context. Consumer behaviour in different organisational contexts. Marketing Context in C2C vs B2C vs B2B. Social influences on intentions and behaviour. This course aims to provide a comprehensive understanding of the various types of customers, consumer behaviour in different contexts (B2B, B2C, and C2C), the impact of social influences on consumer intentions and behavior, and the role of marketing context in C2C, B2C, and B2B settings. This course aims to provide a comprehensive understanding of the various types of customers, consumer behaviour in different contexts (B2B, B2C, and C2C), the impact of social influences on consumer intentions and behavior, and the role of marketing context in C2C, B2C, and B2B settings. VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Consumer Behaviour In Different Organizational Contexts Self-paced pre-recorded learning content on this topic. Consumer Behaviour In Different Organizational Contexts Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course. The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience. Organizational Behaviour Analyst Market Research Manager B2B Marketing Specialist Consumer Insights Consultant Business Development Manager Corporate Strategy Manager Customer Experience Designer Sales Operations Manager Key Account Manager Procurement Specialist Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.

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Self, Health & Wealth - Women In Business Leadership Programme £149 per month (6 Month Programme) Designed for ambitious women who are ready to elevate their leadership potential, including: Aspiring Leaders: Women who are seeking to step into leadership roles but may feel held back by self-doubt, imposter syndrome, or lack of confidence. Mid-level Managers: Women already in management who want to refine their leadership skills, increase their visibility, and breakthrough to senior leadership positions. Entrepreneurs and Business Owners: Women who run their own businesses and are looking to build resilience, manage their health, and secure financial empowerment to lead with impact. Women Seeking Career Advancement: Professionals who want to strengthen their personal brand, develop effective communication strategies, and learn how to negotiate and advocate for their financial worth. Programme Structure Over 6 Months 3 x Online Masterclasses: Jan/March/May 2025 3 x Face-to-Face Seminars: Feb/April/June 2025 3 x 1:1 Online Coaching Sessions: Booked to accommodate your schedule and individual learning objectives. Core topics 1. Self-Development: Breaking Personal Barriers Understanding Leadership Identity: Gain clarity on your leadership style and strengths. Learn how to align your values with your professional goals to create a purpose-driven leadership approach. Overcoming Self-Doubt: Strategies to build confidence and combat imposter syndrome. Identify mental barriers and limiting beliefs that may hold you back and unlock your leadership potential. Personal Brand Development: Craft an authentic personal brand and establish visibility in your organisation or industry. Enhance your influence with effective communication strategies and master delivering impactful presentations that showcase your expertise and boost your leadership presence. 2. Health and Resilience: Leading with Energy Building Resilience: Learn how to maintain resilience under pressure, adapt to change, and manage stress effectively. Explore strategies for bouncing back from setbacks and sustaining peak performance. Work-Life Integration: Practical tools for achieving a balance between professional ambitions and personal well-being. Discover how to create boundaries, manage energy levels, and ensure self-care remains a priority. Mental and Emotional Wellness: Techniques for fostering mental clarity and emotional intelligence. Learn how to cultivate mindfulness, manage negative emotions, and stay motivated during challenging times. 3. Wealth and Financial Empowerment: Owning Your Future Financial Literacy for Leaders: Understand key financial concepts and how they impact decision-making at the leadership level. Learn how to manage budgets and understand financial reports. Negotiating for Success: Master the art of negotiation to advocate for fair compensation, promotions, and leadership opportunities. Learn how to confidently ask for what you’re worth and break through the gender pay gap. Building Sustainable Wealth: Develop long-term financial strategies to secure your financial independence. From building income streams to planning for the future, learn how to make empowered financial decisions. For more information email: engage@puritas.org.uk or visit www.puritas.org.uk

Networking in a Virtual World It's easy for meetings and discussions in a virtual environment to become routine, sterile, predictable, or downright boring. Unlike traditional meetings where it's easier to establish rapport, develop relationships and have more personal conversations, the virtual world makes these important personal interactions more difficult, if not impossible. This course will offer practical suggestions and ideas to help groups and project teams establish and maintain rapport as well as keep virtual meetings more interesting and fun. Networking and interacting during virtual meetings can be challenging, but if groups and teams make an effort to incorporate a few basic relationship tactics, those boring virtual meetings can become a thing of the past. What You Will Learn At the end of this program, you will be able to: Identify the typical challenges and limitations of virtual meetings and how to successfully overcome these obstacles Recognize communication options that could help with online interaction during meetings and calls Explain the importance of proactive facilitation techniques to help keep virtual meetings interactive, interesting and fun Incorporate training, coaching, and peer review opportunities into virtual meetings to enhance participant engagement while at the same time developing personnel Getting Started Challenges and realities of a virtual world Various communication options The necessities of effective facilitation and communication Training opportunities Coaching opportunities Peer review opportunities Summary and Next Steps

Overview This Develop Amazing Social Skills & Connect With People will unlock your full potential and will show you how to excel in a career in Develop Amazing Social Skills & Connect With People. So upskill now and reach your full potential. Everything you need to get started in Develop Amazing Social Skills & Connect With People is available in this course. Learning and progressing are the hallmarks of personal development. This Develop Amazing Social Skills & Connect With People will quickly teach you the must-have skills needed to start in the relevant industry. In This Develop Amazing Social Skills & Connect With People Course, You Will: Learn strategies to boost your workplace efficiency. Hone your Develop Amazing Social Skills & Connect With People skills to help you advance your career. Acquire a comprehensive understanding of various Develop Amazing Social Skills & Connect With People topics and tips from industry experts. Learn in-demand Develop Amazing Social Skills & Connect With People skills that are in high demand among UK employers, which will help you to kickstart your career. This Develop Amazing Social Skills & Connect With People covers everything you must know to stand against the tough competition in the Develop Amazing Social Skills & Connect With People field.  The future is truly yours to seize with this Develop Amazing Social Skills & Connect With People. Enrol today and complete the course to achieve a Develop Amazing Social Skills & Connect With People certificate that can change your professional career forever. Additional Perks of Buying a Course From Institute of Mental Health Study online - whenever and wherever you want. One-to-one support from a dedicated tutor throughout your course. Certificate immediately upon course completion 100% Money back guarantee Exclusive discounts on your next course purchase from Institute of Mental Health Enrolling in the Develop Amazing Social Skills & Connect With People can assist you in getting into your desired career quicker than you ever imagined. So without further ado, start now. Process of Evaluation After studying the Develop Amazing Social Skills & Connect With People, your skills and knowledge will be tested with a MCQ exam or assignment. You must get a score of 60% to pass the test and get your certificate.  Certificate of Achievement Upon successfully completing the Develop Amazing Social Skills & Connect With People, you will get your CPD accredited digital certificate immediately. And you can also claim the hardcopy certificate completely free of charge. All you have to do is pay a shipping charge of just £3.99. Who Is This Course for? This Develop Amazing Social Skills & Connect With People is suitable for anyone aspiring to start a career in Develop Amazing Social Skills & Connect With People; even if you are new to this and have no prior knowledge on Develop Amazing Social Skills & Connect With People, this course is going to be very easy for you to understand.  And if you are already working in the Develop Amazing Social Skills & Connect With People field, this course will be a great source of knowledge for you to improve your existing skills and take them to the next level.  Taking this Develop Amazing Social Skills & Connect With People is a win-win for you in all aspects.  This course has been developed with maximum flexibility and accessibility, making it ideal for people who don't have the time to devote to traditional education. Requirements This Develop Amazing Social Skills & Connect With People has no prerequisite.  You don't need any educational qualification or experience to enrol in the Develop Amazing Social Skills & Connect With People. Do note: you must be at least 16 years old to enrol. Any internet-connected device, such as a computer, tablet, or smartphone, can access this online Develop Amazing Social Skills & Connect With People. Moreover, this course allows you to learn at your own pace while developing transferable and marketable skills. Course Curriculum Introduction Welcome 00:02:00 Start & Have Powerful First Interactions 3 Best Ways To Always Start A Conversation 00:06:00 What To Say In Social Interactions 00:11:00 Never Run Out Of Things To Say Again! 00:06:00 Winning Mindset For Social Success 00:05:00 Join Group Conversations 00:04:00 Develop Rapport & Connection Fast Connect With People Fast 00:04:00 Make People Like You 00:06:00 Attractive Social Energy 00:08:00 Destroy Your Social Fears Fear Of Approaching People 00:10:00 Fear Of Rejection 00:07:00 Fear Of What People Think Of You 00:07:00 Unleash Your Social Confidence Become Confident in Social Interactions 00:05:00 Become Socially Relaxed & Anxiety Free 00:04:00 Stop Being Shy Socially 00:04:00 Love Yourself 00:02:00 Stop Approval Seeking Behavior 00:04:00 Master The End Of The Interaction Leave A Conversation Politely 00:03:00 Last Impression 00:03:00 Body Language For Social Success Eye Contact 00:07:00 Smiling 00:05:00 Positive & Confident Body Language 00:05:00 Voice 00:03:00 Skills For Social Success Visualization Exercise 00:03:00 Talkative Mood 00:03:00 Your environment 00:05:00

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