190 Personal Brand Building courses

The primary aim of this course is to equip participants with a comprehensive understanding of the customer decision-making process and how marketing communications can be used to influence consumer behavior. By the end of the course, participants will be able to understand the different types of consumer decision-making, identify the factors that influence consumer behavior, and develop effective marketing communications strategies. After the successful completion of the course, you will be able to learn about the following, Customer Decision-Making. A General Buying Decision-Making Process. Types Of Consumer Decision-Making. Perceived Risk. Involvement Theory. Hedonic Consumption. Organisational Buying Decision Processes. Strategy And Marketing Communications. The Role Of Marketing Communications. Elaboration Likelihood Model. Towards A Model Of Marketing Communications. This course is designed to provide participants with an in-depth understanding of the customer decision-making process and the role of marketing communications in influencing consumer behavior. The course will cover the general buying decision-making process, types of consumer decision-making, perceived risk, involvement theory, and hedonic consumption. Participants will also learn about organizational buying decision processes and the role of marketing communications, including the elaboration likelihood model and developing an effective marketing communications strategy. This course is designed to provide participants with an in-depth understanding of the customer decision-making process and the role of marketing communications in influencing consumer behavior. The course will cover the general buying decision-making process, types of consumer decision-making, perceived risk, involvement theory, and hedonic consumption. Participants will also learn about organizational buying decision processes and the role of marketing communications, including the elaboration likelihood model and developing an effective marketing communications strategy. VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Consumer Decision Making & Marketing Communication Self-paced pre-recorded learning content on this topic. Consumer Decision Making and Marketing Communication Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course. The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience. Marketing Professionals & Product Managers Sales Professionals Business Owners Advertising Professionals Brand Managers & Market Researchers Digital Marketers & Communication Specialists Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.

Learn the art of marketing online by spreading your brand In this era of the internet, there is a necessity for you to stand out from the crowd. When selling something you need to make your customers want your products over your competitors. But how do you achieve that? Well this Internet Marketing: Building Successful Brand course is the answer to your problems; as you will learn all about how to successfully brand yourself. Internet Marketing: Building Successful Brand will help you grow your brand to the full extent of your vision, and teach you the tricks to making money online. Initially you will learn to stand apart from other people, and focus on not making money - yes you read it right, initially you should not focus on making money. You will understand the psychology behind creating values and precise delivery. From this course you will also discover that buyers are quite smart, and how to build relationships, customer loyalty and much more. You will learn about the different markets and how to monetize and market to your strengths as well. Now there is no point in waiting anymore because you need this course to successfully brand you and your products. Course Highlights Internet Marketing: Building Successful Brand is an award winning and the best selling course that has been given the CPD Certification & IAO accreditation. It is the most suitable course anyone looking to work in this or relevant sector. It is considered one of the perfect courses in the UK that can help students/learners to get familiar with the topic and gain necessary skills to perform well in this field. We have packed Internet Marketing: Building Successful Brand into 12 modules for teaching you everything you need to become successful in this profession. To provide you ease of access, this course is designed for both part-time and full-time students. You can become accredited in just 13 hours and it is also possible to study at your own pace. We have experienced tutors who will help you throughout the comprehensive syllabus of this course and answer all your queries through email. For further clarification, you will be able to recognize your qualification by checking the validity from our dedicated website. Why You Should Choose Internet Marketing: Building Successful Brand Lifetime access to the course No hidden fees or exam charges CPD Accredited certification on successful completion Full Tutor support on weekdays (Monday - Friday) Efficient exam system, assessment and instant results Download Printable PDF certificate immediately after completion Obtain the original print copy of your certificate, dispatch the next working day for as little as £9. Improve your chance of gaining professional skills and better earning potential. Who is this Course for? Internet Marketing: Building Successful Brand is CPD certified and IAO accredited. This makes it perfect for anyone trying to learn potential professional skills. As there is no experience and qualification required for this course, it is available for all students from any academic backgrounds. Requirements Our Internet Marketing: Building Successful Brand is fully compatible with any kind of device. Whether you are using Windows computer, Mac, smartphones or tablets, you will get the same experience while learning. Besides that, you will be able to access the course with any kind of internet connection from anywhere at any time without any kind of limitation. Career Path You will be ready to enter the relevant job market after completing this course. You will be able to gain necessary knowledge and skills required to succeed in this sector. All our Diplomas' are CPD and IAO accredited so you will be able to stand out in the crowd by adding our qualifications to your CV and Resume. Internet Marketing: Building Successful Brand The Reasons Why 'Normal' People Can Never Make Money Online FREE 01:00:00 Don't Focus On Making Money! FREE 01:00:00 The Psychology Behind Creating Values And Precise Delivery 02:00:00 Buyers Are Smart 00:30:00 Even The Best Won't Sell Itself 00:30:00 Build Relationships First 02:00:00 Building Customer Loyalty 00:30:00 The Marketing Funnel 00:30:00 Leverage Other Content 01:00:00 Mass Markets Versus Niche Markets 01:00:00 Monetizing And Marketing Your Strengths 02:00:00 What Other Gurus Have Advised That Works 01:00:00

Successful Business Networking Skills course is designed for any aspiring individuals who wants to enhance their networking and

Description: Human Psychology is a mysteries thing that controls all the activities of a human. Are you surprised when reading the word sales psychology? Yes, psychology works in the selling of a service or word. The Level 2 Certificate in Sales Psychology course helps you to use the knowledge of psychology for selling and promoting your services. Let us illustrate the idea with the simple example. When you went to the shopping mall, you will see many beautiful and intelligent salespersons. One of the common skills is their communication skills. They try to talk to you and try to understand your desire and needs. Based on that, they attempt to convince you to buy their service. Throughout the course, you will learn to understand the human psychology so that you can take the decision and use simple metal tricks for generating revenue. Assessment: At the end of the course, you will be required to sit for an online MCQ test. Your test will be assessed automatically and immediately. You will instantly know whether you have been successful or not. Before sitting for your final exam you will have the opportunity to test your proficiency with a mock exam. Certification: After completing and passing the course successfully, you will be able to obtain an Accredited Certificate of Achievement. Certificates can be obtained either in hard copy at a cost of £39 or in PDF format at a cost of £24. Who is this Course for? Level 2 Certificate in Sales Psychology is certified by CPD Qualifications Standards and CiQ. This makes it perfect for anyone trying to learn potential professional skills. As there is no experience and qualification required for this course, it is available for all students from any academic background. Requirements Our Level 2 Certificate in Sales Psychology is fully compatible with any kind of device. Whether you are using Windows computer, Mac, smartphones or tablets, you will get the same experience while learning. Besides that, you will be able to access the course with any kind of internet connection from anywhere at any time without any kind of limitation. Career Path After completing this course you will be able to build up accurate knowledge and skills with proper confidence to enrich yourself and brighten up your career in the relevant job market. The True Value of Understanding the Psychology of Sales How to Make More Money Through Sales Psychology 00:08:00 Why Sales Could be the Most Profitable Skill in the World 00:04:00 Powerful Tricks of the Trade How to Reduce the Number of Times You Hear the Word 'No' 00:08:00 One of the Most Powerful Weapons in the Professional Sales Person's Arsenal 00:06:00 The Secret of Why 'Always Be Closing' Works 00:07:00 How to Use the Powerful and Subtle Technique of 'Assuming the Sale' 00:12:00 The Most Powerful Negotiating Tool Ever 00:07:00 How to Never Overcome an Objection Again 00:07:00 A Little Known Sales Secret Used by Only the Top 1% of Sales People 00:07:00 Sales Success Secrets How to Succeed Without Relying On 'Techniques' 00:06:00 How the Psychology of Sales SAVES You Money in Your Everyday Life 00:06:00 How to Make Prospects Like You 00:09:00 How to Be Persistent Without Irritating the Prospect 00:11:00 How to Avoid EVER Being Annoying! 00:08:00 The Most Important Idea in Sales 00:10:00 How to Create a Powerful Self Image in the Eyes of the Prospect 00:08:00 The True Power of Psychology in Sales 00:03:00 Review of Key Ideas to Making More Money in Sales Through Psychology A Summary of These Powerful Techniques and Ideas 00:08:00 Mock Exam Mock Exam- Level 2 Certificate in Sales Psychology 00:20:00 Final Exam Final Exam- Level 2 Certificate in Sales Psychology 00:20:00 Certificate and Transcript Order Your Certificates and Transcripts 00:00:00

Many people have a misconception about networking events, and lose out on new business opportunities as a result. They either don't appreciate the real benefits and techniques of networking and don't attend events, or they attempt to 'sell on the first date', causing resentment. You can either attempt to make a sale for a quick buck (which is particularly likely to backfire at a networking event), or you can try to open a long-term relationship, creating new opportunities and a high lifetime value customer (which is how it's meant to be done). Networking, when done properly, is an excellent tool for referrals. But you have to appreciate that it's done on the basis of giving rather than receiving and this doesn't always come naturally to sales professionals. The old saying that it's about getting to 'know, like and trust' is still true. This workshop is about having your prospects and customers getting to know, like and trust you, and building that lifetime value as a result. By the end of this programme, participants will be able to: Understand what networking is - networking etiquette Know how and where to network Clarify their objectives - why network Use the 4 basic questions to start a conversation Build rapport quickly and easily Answer the question 'What do you do?' effectively in a few seconds Deliver a 60-second pitch Break into a group Prepare for a network meeting Identify opportunities Use tools to assist in networking 1 Introduction Aims and objectives 2 What is networking? Why network - objectives and goal setting Networking etiquette Preparation - online and offline tools to use Identify networking opportunities - where to network Know what you have to offer 'Know, like and trust' - the process 3 What do you do? Answer in 5-10 seconds Create and deliver a 60-second pitch Who is your target market? 4 Starting a conversation Breaking into a group Building rapport The 4 questions to start a conversation Moving on 5 Communicate and engage LISTEN - 4 types of listening skill Ask powerful questions Influence - don't sell What can you do to help others - give to get 6 Power of referrals Who can give you referrals? When to give or ask for referrals Have a referral system Showing appreciation 7 Social media and other online tools Using LinkedIn and other social media Online directories 8 Next steps Following up Arranging one-to-one meetings Developing relationships

This workshop will provide participants with the insight and skills to be more effective business networkers, face-to-face and online. The approach taken is to build on the strengths people already have and their successes. It is easier to develop what you already have than to try and develop skills that do not come easily. Being yourself is the most effective tool for business networking and building relationships. This course will help those attending: Appreciate the importance of networking, and different forms of networking Understand the dynamics of communication that are specific to networking Become more confident and assured when 'working' a room Improve their influencing skills, especially with people who are experts and in positions of authority 'Sell' themselves and promote their company Identify and manage their profiles using online social networking sites Use effective follow-up to maintain active contacts and connections Select the correct networking groups, clubs and events Create their own personal network 1 The importance, and different types, of networking Personal objectives and introductions Test networking session Examples of the importance, purpose and format of various types of networking, and benefits you can expect 2 How to work a room - preparation and strategy Three things to know before you attend any event Non-verbal communication and art of rapport Breaking the ice - worked examples with practical demonstration 3 Communication dynamics in networking - the power of the listening networker Why it is better to listen than talk Effective questioning and active listening Creating a natural and engaging conversation, 1-2-1 and in a larger group 4 Assumptions when networking How to use the 'instant judgement' of others to your advantage What assumptions are you making? How to keep an open mind 5 Business networking etiquette Meeting and greeting at a business networking event - approaching complete strangers and introducing yourself Socialising: joining and leaving groups easily Making a good first impression in 30 seconds The use of status when networking 6 Making connections Asking for cards, contact details and referrals Gaining a follow-up commitment Some tips and tricks 7 Business networking rehearsals Practice sessions 8 Personal business networking online Overview of different types of networking sites - there is a lot more out there than just Facebook! Examples of creating an effective profile Using social networking effectively - case studies and application 'Advanced' applications - blogs, articles, twitter, feeds, etc. Online demonstration and examples 9 Building relationships - follow-up and follow-through Maintaining a good database Developing a contact strategy with different types and levels of contact How to analyse your contact base

The aim of this short course is to provide a comprehensive understanding of the influence of culture on consumer behavior with marketing communication as a moderator. It also aims to explore various marketing philosophies, research methods, and planning frameworks to enhance participants' marketing skills.After the successful completion of the course, you will be able to learn about the following, Understand the influence of culture on consumer behavior with marketing communication as a moderator. Understand the direct influence of marketing communication on consumer behavior. Understand the influence of psychological factors on purchasing decisions. Marketing as a set of tools and business philosophy. The nature of scientific paradigms. Philosophical thoughts such as what do we know? And how do we know? Marketing development as a science and historical context of early science. Theory verification versus theory discovery. Methods bias in marketing research. Suitable paradigm for marketing and the process of scientific marketing research. Understand theory first or data first? Understand marketing thoughts and philosophies such as scientific relativism and scientific realism. Understand the view of reality and marketing research reliance on realism and relativism. Marketing planning conceptual framework. This course provides an in-depth understanding of the influence of culture on consumer behavior with marketing communication as a moderator. You will explore the direct impact of marketing communication on consumer behavior and learn about the psychological factors that influence purchasing decisions. Additionally, you will discover marketing as a set of tools and a business philosophy, and gain an understanding of the nature of scientific paradigms and philosophical thoughts such as "what do we know?" and "how do we know?" VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Marketing as a Science Advance Marketing Theory and Philosophical Thoughts Self-paced pre-recorded learning content on this topic. Marketing as a Science Advance Marketing Theory and Philosophical Thoughts Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course. The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience. CEO, Director, Manager, Supervisor Marketing professionals seeking to expand their knowledge and skills. Students studying marketing or related fields. Business owners and entrepreneurs. Researchers and academics who are interested in the philosophy and methodology of marketing research. Professionals in related fields such as advertising, public relations, and market research. Anyone who wants to understand the basics of marketing. Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.

Register on the Neuroscience for Personal Branding today and build the experience, skills and knowledge you need to enhance your professional development and work towards your dream job. Study this course through online learning and take the first steps towards a long-term career. The course consists of a number of easy to digest, in-depth modules, designed to provide you with a detailed, expert level of knowledge. Learn through a mixture of instructional video lessons and online study materials. Receive online tutor support as you study the course, to ensure you are supported every step of the way. Get an e-certificate as proof of your course completion. The Neuroscience for Personal Branding is incredibly great value and allows you to study at your own pace. Access the course modules from any internet-enabled device, including computers, tablet, and smartphones. The course is designed to increase your employability and equip you with everything you need to be a success. Enrol on the now and start learning instantly! What You Get With The Neuroscience for Personal Branding Receive a e-certificate upon successful completion of the course Get taught by experienced, professional instructors Study at a time and pace that suits your learning style Get instant feedback on assessments 24/7 help and advice via email or live chat Get full tutor support on weekdays (Monday to Friday) Course Design The course is delivered through our online learning platform, accessible through any internet-connected device. There are no formal deadlines or teaching schedules, meaning you are free to study the course at your own pace. You are taught through a combination of Video lessons Online study materials Certification Upon successful completion of the course, you will be able to obtain your course completion e-certificate free of cost. Print copy by post is also available at an additional cost of £9.99 and PDF Certificate at £4.99. Who Is This Course For: The course is ideal for those who already work in this sector or are an aspiring professional. This course is designed to enhance your expertise and boost your CV. Learn key skills and gain a professional qualification to prove your newly-acquired knowledge. Requirements: The online training is open to all students and has no formal entry requirements. To study the Neuroscience for Personal Branding, all your need is a passion for learning, a good understanding of English, numeracy, and IT skills. You must also be over the age of 16.  Course Content Neuroscience for Personal Branding Introduction to the Neuroscience of Personal Branding Introduction 00:02:00 Introduction to Neursceince - The fascinating story of where this all began 00:01:00 The beginnings of Neurosceince 00:03:00 Our brains are chemical 00:02:00 Our brains are lazy 00:06:00 How big brands use neuroscience and what we can learn from it 00:08:00 The 2 Factors Branding is about controlling perceptions 00:05:00 Branding is about communicating 2 critical aspects of the self 00:05:00 Creating Your Brand Statement - Step-by-step The Companion Survey 00:02:00 Interpreting Your Results 00:09:00 Examples and Types of Statements 00:10:00 Putting it all Together 00:03:00 Frequently Asked Questions Are there any prerequisites for taking the course? There are no specific prerequisites for this course, nor are there any formal entry requirements. All you need is an internet connection, a good understanding of English and a passion for learning for this course. Can I access the course at any time, or is there a set schedule? You have the flexibility to access the course at any time that suits your schedule. Our courses are self-paced, allowing you to study at your own pace and convenience. How long will I have access to the course? For this course, you will have access to the course materials for 1 year only. This means you can review the content as often as you like within the year, even after you've completed the course. However, if you buy Lifetime Access for the course, you will be able to access the course for a lifetime. Is there a certificate of completion provided after completing the course? Yes, upon successfully completing the course, you will receive a certificate of completion. This certificate can be a valuable addition to your professional portfolio and can be shared on your various social networks. Can I switch courses or get a refund if I'm not satisfied with the course? We want you to have a positive learning experience. If you're not satisfied with the course, you can request a course transfer or refund within 14 days of the initial purchase. How do I track my progress in the course? Our platform provides tracking tools and progress indicators for each course. You can monitor your progress, completed lessons, and assessments through your learner dashboard for the course. What if I have technical issues or difficulties with the course? If you encounter technical issues or content-related difficulties with the course, our support team is available to assist you. You can reach out to them for prompt resolution.

This Professional Certificate Course in Developing an Employer Branding Strategy provides a comprehensive overview of the key principles and methodologies essential for creating a robust employer brand. Participants will delve into the steps involved in developing an effective employer branding strategy, explore diverse communication channels, and gain insights into evaluating techniques and best practices. The course emphasizes defining a unique value proposition, creating an integrated communication plan, fostering positive employee experiences, and measuring success. After the successful completion of this course, you will understand the following; Discuss the steps involved in developing an effective employer branding strategy. Outline the various channels and tools that can be used to communicate the employer brand. Evaluate the effectiveness of various employer branding techniques and identify best practices. Define your unique value proposition Develop an integrated communication plan for Employer Branding. Foster a positive employee experience in context with Employer Branding. Measure and evaluate your success in Employer Branding strategy. This Professional Certificate Course in Developing an Employer Branding Strategy offers a comprehensive understanding of the critical elements involved in shaping a strong employer brand. Participants will explore the intricacies of developing an effective strategy, leveraging various communication channels and tools, and assessing the impact of different employer branding techniques. The course places a strong emphasis on defining a unique value proposition, constructing an integrated communication plan, enhancing employee experiences, and implementing robust measurement and evaluation mechanisms. This Professional Certificate Course in Developing an Employer Branding Strategy provides a dynamic learning experience, empowering participants to navigate the intricacies of employer branding. Delve into the steps of crafting a powerful employer brand strategy, explore diverse communication channels, and assess the effectiveness of various techniques. Gain insights into defining a unique value proposition, formulating an integrated communication plan, fostering positive employee experiences, and implementing robust measurement strategies. By course end, you'll be equipped to not only develop but also evaluate and refine an impactful employer branding strategy. Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Developing an Employer Branding Strategy Self-paced pre-recorded learning content on this topic. Developing an Employer Branding Strategy Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course.The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience, HR Professionals Marketing Executives Talent Acquisition Specialists Business Leaders Organizational Development Managers Communication Strategists Brand Managers Recruitment Professionals Employee Engagement Specialists Human Capital Analysts Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.

This Professional Certificate Course in Introduction to Employer Branding provides a comprehensive overview of the fundamental principles and key concepts shaping the field. Participants explore the pivotal role of employer branding in attracting and retaining top talent. The curriculum covers the core factors contributing to a robust and positive employer brand, examining their impact on organizational reputation and success. Through a blend of theory and practical insights, participants gain a solid introduction to the strategic world of employer branding. After the successful completion of this course, you will understand the following; Define the concept of employer branding and its role in attracting and retaining top talent. Explain the factors that contribute to a strong and positive employer brand. Analyze the impact of employer branding on an organization's reputation and bottom line.   This Professional Certificate Course in Introduction to Employer Branding offers a comprehensive understanding of the foundational elements crucial to effective employer branding. Participants delve into the core concept of employer branding, unraveling its role in talent acquisition and retention. The course systematically explores the key factors influencing a positive employer brand, providing insights into their intricate interplay. Participants leave with a well-rounded knowledge base, poised to navigate the landscape of employer branding with confidence. This Professional Certificate Course in Introduction to Employer Branding provides a foundational exploration of the critical aspects of employer branding. Participants will define the concept and understand its pivotal role in attracting and retaining top-tier talent. Delving into factors that contribute to a positive employer brand, attendees will gain insights into how these elements shape an organization's reputation and overall success. This course equips professionals with essential knowledge to kickstart their journey in the dynamic field of employer branding, fostering a solid understanding of its strategic implications. Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Introduction to Employer Branding Self-paced pre-recorded learning content on this topic. Introduction to Employer Branding Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course.The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience, Early-career HR Professionals Entry-level Talent Acquisition Specialists Marketing and Communications Assistants Recent Graduates in Business and HR Small Business Owners Start-up Entrepreneurs Career Shifters Interested in HR Frontline Managers Individuals Exploring Human Resources Basics Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.