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Bad news - people don't buy your product. Better news - they don't buy anyone else's product either. Best news - they do buy what a product gives them, whether it be removing 'pain' or giving 'pleasure'. So what a challenge it is that every single person buys your product for a slightly different reason! What's the secret to selling in that sort of sales environment? This programme provides a great roadmap. This course will help participants: Build rapport with authenticity Use open questions, listening and summary to properly understand the prospect Use 'impact' questions to 'stack the pain' of remaining with the status quo Convert features into personalised benefits that reflect stated needs Handle objections with calm confidence Identify buying signals Close effectively Convey credible urgency centred on the prospect's - not the salesperson's - interests 1 What makes a customer buy any product? Moving towards 'pleasure' Moving away from 'pain' Robert Cialdini's Psychology of Influence - buying motives Understanding what your product does for customers Why there is never a 'one size fits all' approach What are the real 'unique selling points' and why the salesperson is the real 'USP' At what point does the customer emotionally buy your product? 2 Getting past gatekeepers What gatekeepers' motivations are How to make them your friend rather than your enemy How to make your call harder to block than to put through How to control the gatekeeper with questions, not answers Using Cialdini's 'reciprocity' law to get put through more often Practical exercise in which the trainer poses as gatekeeper 3 Questioning and listening skills How to use open questions to get the customer talking What questions to avoid and why How to 'stack the pain' of the status quo with 'impact questions' Practical 'pain stacking' exercise in pairs What listening is and what it isn't Question funnelling - how to earn deeper disclosure through probing Practical funnelling exercise in pairs The power of summary 4 How to create tailored benefits and not 'dive into solution' What is 'diving into solution'? Examples and analogies Why it is to be avoided Practical exercise in pairs - how it feels to have solutions offered up too early How to avoid 'feature-dumping' What is 'value selling'? How to create tailored benefits How to convert product features into benefits How to deal with the prospect's competitor allegiance 5 Handling objections and testing the water How to overcome the price objection by selling value Common objections the participants encounter and answers that work The objections salespeople carry in their own heads The 'A-C-E' objection-handling model How to uncover objections When - and when not - to trial close 6 Closing skills Why salespeople often close too early How to identify buying signals How to use urgency with skill and effectiveness Four killer closing techniques that work How to avoid buying the product back by careless post-sale talk How to ask for referrals for your product How to 'farm' the account for future opportunities 7 Wrap-up Key learnings from each participant Individual action planning - steps that can and will be implemented in the workplace

Extending beyond the features and functions of cable avoidance tools, the course aims to provide delegates with an understanding in the essential elements that constitute a safe system of work and how to get the best results when scanning for buried utilities. The course intertwines theoretical and practical content aimed to engage participants throughout the day, facilitating open discussions on best practices and ways to improve existing processes in order to reduce utility damage and personal harm CITB grant may be available for organisations registered with the Construction Industry Training Board Book via our website @ https://www.vp-ess.com/training/utility-detection/utility-avoidance-including-use-of-cable-avoidance-tools/ or via email at: esstrainingsales@vpplc.com or phone on: 0800 000 346

Perhaps you struggle to find the time and motivation to fit exercise into your working day? Or you're not sure about what exercise is right for you or how much you should be doing. Take away a set of personal physical activity goals for yourself to improve your fitness levels and general health and wellbeing. During the session we'll discuss: Facts about physical activity and exercise. How much exercise we should be doing to stay fit and healthy vs. how much to improve our fitness levels and strength. What are the components of physical fitness, types of exercise training and benefits of each. How to get started if you're new to exercise and easy ways to incorporate more exercise into your working week (Open discussion to establish the group's current activity levels and tailor advice and ideas) How you can motivate yourself to exercise more Q&A - a chance for the group to ask questions or advice

This course is designed to provide training for those undertaking the role of temporary works...

Wouldn't sales be a 'walk in the park' without challenging customers? Why is it that some customers are so difficult to please, so quick to call 'foul' at the slightest blip and so mean with their gratitude after we've bent over backwards to accommodate them? Whether we are looking at prospective or existing customers, there is a toolkit for dealing with the most challenging of them. This course will help participants: Use broad open questions to give the customer a platform for their opinions or issues Improve listening skills to really understand what's behind the customer's challenging style Probe specific phrases to show listening and earn deeper disclosure Use silence to let challenging customers 'blow off steam' Understand the negative impact of certain phrases on a challenging customer Summarise effectively and reassure the customer of our understanding of their needs Recognise the 'behaviour cycle' and avoid emotional escalation Understand 'transactional analysis' and how to bring people from 'child' to 'adult' state Create loyalty in customers who are slow to give trust 1 What makes a customer 'challenging'? Why customers challenge us - understanding their drivers 'Wearing their shoes' - seeing things from their perspective Understanding our own personality style How to flex with a style that is different from our own Ways to quickly recognise a customer's style The benefits of flexing with a challenging customer's style 2 Practical exercise - forum theatre Participants take it in turns to deal with the trainer (who plays the role of the challenging customer) Observers stop the action when they hear or see something they deem wrong The participant in the seat gets a chance to use a suggested alternative line The participant who makes the suggestion has the chance to occupy the seat and deliver it themselves Frequent feedback from the trainer as to how the participant's words are making him feel Opportunities to rewind the action if an ill-advised line is suggested and delivered Flipchart for capturing what worked, what didn't work and why Mehrabian principle - the importance of body language and tone over words used 3 Questioning and listening skills How to use open questions to get the customer talking What questions to avoid and why The use of pauses and silence to reduce tension and build trust What listening is and what it isn't Question funnelling - how to earn deeper disclosure through probing The power of summary 4 Transactional analysis explained What is transactional analysis (TA)? Exploring the TA states and why people behave in that way under pressure How to bring challenging customers to 'adult' state to reduce tension How 'parent' or 'child' behaviours can be inadvertently triggered Understanding the 'behavioural cycle' and how to break it Mini-role play 'vignettes' to demonstrate real time impact of ill-chosen words 5 How to build trust with challenging customers Techniques for placating current challenging customers Methods that the participants have already used effectively - understanding why those methods worked and how other participants can model them Participants' experiences of trust having been lost - understanding why those experiences had that negative outcome How to 'go the extra mile' with challenging customers 6 Bringing a 'real' challenging customer to life Participants give the trainer a brief profile of a specific challenging customer of theirs 5-10 minute roleplay in which the trainer brings that individual to life Observing participants - without interrupting - make notes on what is and isn't working Trainer stops the action half-way through to give feedback on how he is feeling Participant goes back into the roleplay having recalibrated their approach based on feedback Observers give feedback on what did and didn't work Trainer comes out of character to explain the impact of the participant's words and behaviours 7 Wrap-up Key learnings from each participant Individual action planning - steps that can and will be implemented in the workplace

Recognising the value of, and practising, clear and open communication at all levels is the first step to improving performance, whether at an individual, team, management, leadership or organisational level. We all know this, but why is it so difficult? This unique programme will make it much, much easier for you by giving you a robust framework to use - and the opportunity to practise your skills in a safe, supportive environment. It will help you have conversation that deliver tangible results. The programme will help you: Overcome the barriers to effective performance conversations Handle feedback conversations effectively Improve working relationships with your staff Set realistic expectations and targets (and get 'buy-in' for them) Improve your communication style Plan and prepare for honest conversations in the workplace 1 What is an honest conversation? Why don't we have them more often? What stops us? The cost of not having them 2 The feedback conversation Dealing with the impact of feedback conversations 3 Preparing for conflict 4 Effective working relationships 5 The expectations conversation 6 The targets conversation 7 Your communication styles 8 Planning and preparing for an honest conversation 9 Giving and receiving feedback skills

A thorough account of the UK and European legal framework and its requirements as regards managing environmental performance. This course will help staff to understand: The framework of UK and European legislation and its enforcement The principal features of the legislation as they apply to your organisation's activity/product/service The benefit of having an Environmental Management System such as ISO 14001 How their own actions and decisions can either expose or protect the organisation in relation to its legal obligations 1 Introduction and objectives 2 Introduction to environmental law and enforcement Sources of law (European and UK) Structure and enforcement Key legislation 3 Integrated Pollution Prevention and Control (IPPC) and Local Air Pollution and Control (LAPC) Pollution and Prevention Control Act 1999 EC Directives on PPC The meaning of BAT Transitional provisions Fit and proper persons Control of emissions to air National Air Quality Strategy 4 Packaging and producer responsibilities Who, what and how The Producer Responsibility Obligations (Packaging Waste) Regulations Obligations and exemptions Registration Recycling and recovery obligations Records Duties of the Environment Agency Offences Developments 5 Waste management National Waste Strategy Waste minimisation (re-use/recycling) Waste definition Disposal and recovery Controlled waste management Hazardous waste management 6 Proposed Legislation and EC Directives EU Commission's waste and resources strategies Implementation of ELV (End of Life Vehicles) Directive WEEE (Waste Electrical and Electronic Equipment) Directive transposition into UK legislation Other producer responsibility initiatives Other proposals from the EU 7 Conclusion Open forum Summary Close

Finance doesn't have to be a puzzle. And if you want to get anywhere with your career, it had better not be! Whatever your role, you have an impact on the financial wellbeing of the organisation you work for, whether you've got specific financial responsibilities or not. This thoroughly practical, fun and enjoyable one-day workshop will help unpuzzle finance for you. It's an ideal opportunity to master the terminology, get to grips with the concepts, learn how 'the finance department' works and understand the part you play. This course will help participants: Appreciate the role and importance of Finance within organisations Be able to recognise and describe some of the common items and jargon used Identify the elements of the Profit & Loss and the Balance Sheet Understand cashflow Make better decisions Manage budgets 1 Introduction Expectations Terminology Key financial principlesAccrualsConsistencyPrudenceGoing concern 2 The three main financial statements Profit & Loss accountIncomeCost of salesGross profitAdministrative expenses ('overheads')Net profit/(loss) for the financial year (the 'bottom line')P&L format Balance SheetTerminologyFixed AssetsCurrent AssetsCurrent LiabilitiesLong-term LiabilitiesCapitalB/S format Cashflow Statement Financial and management information systems 3 Budgets and forecasts Why budget? Types of budget - incremental or zero-based Budgeting for costs - fixed and variable Budgeting for income An eight point plan for budgeting for your department Case study: Small Brother Ltd Problems and solutions 4 Accruals Accruals - what and why? Prepayments 5 Open forum