4047 Media courses

Register on the Typography for Designers today and build the experience, skills and knowledge you need to enhance your professional development and work towards your dream job. Study this course through online learning and take the first steps towards a long-term career. The course consists of a number of easy to digest, in-depth modules, designed to provide you with a detailed, expert level of knowledge. Learn through a mixture of instructional video lessons and online study materials. Receive online tutor support as you study the course, to ensure you are supported every step of the way. Get a digital certificate as a proof of your course completion. The Typography for Designers course is incredibly great value and allows you to study at your own pace. Access the course modules from any internet-enabled device, including computers, tablet, and smartphones. The course is designed to increase your employability and equip you with everything you need to be a success. Enrol on the now and start learning instantly! What You Get With The Typography for Designers course Receive a e-certificate upon successful completion of the course Get taught by experienced, professional instructors Study at a time and pace that suits your learning style Get instant feedback on assessments 24/7 help and advice via email or live chat Get full tutor support on weekdays (Monday to Friday) Course Design The course is delivered through our online learning platform, accessible through any internet-connected device. There are no formal deadlines or teaching schedules, meaning you are free to study the course at your own pace. You are taught through a combination of Video lessons Online study materials Certification After the successful completion of the final assessment, you will receive a CPD-accredited certificate of achievement. The PDF certificate is for £9.99, and it will be sent to you immediately after through e-mail. You can get the hard copy for £15.99, which will reach your doorsteps by post. Who Is This Course For: The course is ideal for those who already work in this sector or are an aspiring professional. This course is designed to enhance your expertise and boost your CV. Learn key skills and gain a professional qualification to prove your newly-acquired knowledge. Requirements: The online training is open to all students and has no formal entry requirements. To study the Typography for Designers course, all your need is a passion for learning, a good understanding of English, numeracy, and IT skills. You must also be over the age of 16. Course Content Introduction to Typography 1.2.Intro to typography course 00:05:00 1.3. how typography cousre is laid out 00:02:00 1.4.What are Font Families 00:05:00 1.5.typography-antomy-terms 00:07:00 1.6.Humanist Old and Transitional 00:07:00 1.7.Sans-Serif Script Other Sans 00:06:00 1.8. Line-length in Typography 00:03:00 1.9.Alignments of your text 00:05:00 1.10.Line-height matters 00:07:00 1.11.Letter Spacing kerning 00:05:00 1.12.exercise to apply all we learned 00:11:00 More about Typography 2.1.Different Types of Hyphens & Dashes 00:02:00 2.2. About Quotation Marks 00:03:00 Typography Scales and Grids 3.1.1Expanding Scales-NEW 00:07:00 3.1.Roles Of Typefaces-1 00:05:00 3.2.Typography Scale-1 00:03:00 3.3Type Hierarchy Online Tools 00:05:00 3.4.How Many Levels Of Hierarchy-update 00:03:00 3.5.Vertical Rhythm-updated 00:05:00 3.6.Vertical Rhythm In Photoshop 00:07:00 3.7.exercise Vertical Rhythm-1 00:12:00 3.8.modular Grid 00:11:00 EXERCISES: Modular + Baseline Grid Design Ultimate Exericse 4.1.prepare Modular Grid For Design Exericse 00:11:00 4.2.Modular Design part 1 00:16:00 4.3.Modular design 2nd 00:10:00 4.4.Modular Design Refining the design 00:03:00 4.5.Modulr Design 3rd Layout 00:10:00 How to Select Fonts? 5.1.how Many Fonts 00:05:00 5.2.Moods Voices Of Typefaces- 00:13:00 5.3.colors Efffect On Typo 00:04:00 How to Pair Fonts? 6.1.Font Pairing Intro-Updated 00:04:00 6.2.X-height Matching 00:05:00 6.3.Contrast Matching 00:10:00 6.4.Look For Similar Features 00:10:00 6.5.Avoid Too Similarity 00:04:00 6.6.Pairing Fonts Same Family Designer 00:05:00 6.7.Online Tools Font Pairing 00:06:00 How to get Variation in text for Great Designs 7.1.variation with bold italic 00:04:00 7.2.variation with colors 00:03:00 7.3.Variation with Reverse-colors updated- 00:03:00 7.4.variation with lineheight 00:04:00 EXERCISES: Dribbble LEVEL Designs 8.1. Dribbble Hero Design preperation 00:05:00 8.2.dribbble Hero Design V1 Part 1 00:16:00 8.3.dribbble Hero Design V1 Part 2 00:16:00 8.4. Dribbble Hero Variation Intro 00:04:00 8.5. Dribbble Hero Variation 2 Part 1 00:08:00 8.6. Dribbble Hero Variation 2 Part2 00:06:00 Exercise: Social Media Ad Design with 3 different fonts 9.1.summer Discount Ad DesignPreperations 00:04:00 9.2 Preparing base of design 00:07:00 9.3. Adding Text and styles 00:14:00 9.4.final Adjustments 00:03:00 Nature Health Themed Typography Exercises 10.1.juicy Design Exercise Preperations-1 00:03:00 10.2.making Of Juicy Design-2 00:16:00 10.3.juicy Designs Final-3 00:12:00 Typography for Iphone and Android App Designs (Mobile App Typography) 11.1 Intro IOS point sizing 00:05:00 11.2.IOS Font Specs 00:03:00 11.3.Designing multiple IOS Screens 00:14:00 11.4. Student Question About Resoltutions 00:14:00 11.5.connect Your Iphone With Photoshop 00:05:00 11.6. Android Typography 00:04:00 11.7.android Design Exercise For All Sizes 00:09:00 Typography for Web Developers 12.1.Using Google Fonts 00:04:00 12.2.using Premium Fonts 00:06:00 12.3.Intro to css font sizigin 00:03:00 12.4.what Is Em Font Size 00:08:00 12.5.What is rem font size 00:05:00 12.6.How percentage font size works 00:04:00 12.7.How vw font unit works 00:04:00 Responsive Typography for Developers 13.1.how Vertical Rhythm Works In CSS 00:08:00 13.2.Gridlover Exercise 00:08:00 13.3.custom Typographic Scale Boostrap-3 00:13:00 13.4.dont Use Code From Typescale 00:02:00 New and Latest in Typography 14.1.responsive Typography Intro 00:07:00 14.2.different Ratios And Scales In Responsive Typography 00:10:00 14.3.percentage Value Technique For Responsive Type 00:12:00 15.1 Color Fonts 00:05:00 15.2 variable-fonts101 00:08:00 Frequently Asked Questions Are there any prerequisites for taking the course? There are no specific prerequisites for this course, nor are there any formal entry requirements. All you need is an internet connection, a good understanding of English and a passion for learning for this course. Can I access the course at any time, or is there a set schedule? You have the flexibility to access the course at any time that suits your schedule. Our courses are self-paced, allowing you to study at your own pace and convenience. How long will I have access to the course? For this course, you will have access to the course materials for 1 year only. This means you can review the content as often as you like within the year, even after you've completed the course. However, if you buy Lifetime Access for the course, you will be able to access the course for a lifetime. Is there a certificate of completion provided after completing the course? Yes, upon successfully completing the course, you will receive a certificate of completion. This certificate can be a valuable addition to your professional portfolio and can be shared on your various social networks. Can I switch courses or get a refund if I'm not satisfied with the course? We want you to have a positive learning experience. If you're not satisfied with the course, you can request a course transfer or refund within 14 days of the initial purchase. How do I track my progress in the course? Our platform provides tracking tools and progress indicators for each course. You can monitor your progress, completed lessons, and assessments through your learner dashboard for the course. What if I have technical issues or difficulties with the course? If you encounter technical issues or content-related difficulties with the course, our support team is available to assist you. You can reach out to them for prompt resolution.

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Twitter Marketing for Profit Course Overview The "Twitter Marketing for Profit" course equips learners with the knowledge and strategies needed to leverage Twitter as a powerful marketing tool. It covers key aspects such as crafting effective tweets, growing a dedicated following, using analytics to improve engagement, and turning Twitter presence into tangible business profit. Designed for marketers and entrepreneurs, this course delivers real-world techniques and tactics for maximising Twitter's potential in boosting brand visibility and revenue. By the end, learners will have a clear understanding of how to create and manage a successful Twitter marketing campaign that drives measurable results. Course Description This course dives deep into the core principles of Twitter marketing, focusing on audience engagement, content creation, and analytics. Learners will explore topics such as optimising profile setups, developing content calendars, understanding Twitter algorithms, and implementing targeted advertising strategies. The course also introduces the importance of hashtags, influencer partnerships, and trends. Participants will gain insights into how to monitor campaign performance and adapt strategies accordingly. The course is structured to provide learners with a comprehensive understanding of Twitter marketing, helping them to drive engagement and achieve business goals effectively. Twitter Marketing for Profit Curriculum Module 01: Introduction to Twitter Marketing Module 02: Building a Twitter Strategy Module 03: Content Creation and Curation Module 04: Growing Your Audience and Engagement Module 05: Leveraging Twitter Analytics for Insights Module 06: Advertising on Twitter Module 07: Measuring Success and Adjusting Strategies (See full curriculum) Who is this course for? Individuals seeking to enhance their digital marketing skills. Professionals aiming to optimise Twitter for business growth. Beginners with an interest in social media marketing. Entrepreneurs wanting to promote their business via Twitter. Career Path Social Media Manager Digital Marketing Specialist Content Strategist Brand Manager Twitter Marketing Consultant

Graphic Design Using Canva Course Overview: This course introduces learners to the world of graphic design using Canva, a powerful yet accessible design tool. It covers the essentials of graphic design, starting from the basics of working with colour and progressing through intermediate and advanced design techniques. Learners will explore photo-editing tools, graphic layout principles, and how to create professional-quality designs for a variety of purposes. By the end of the course, learners will have developed the skills to create engaging and visually appealing graphics, preparing them for roles in the creative industry. Course Description: The course covers a range of topics that build a solid foundation in graphic design using Canva. Starting with working with Adobe colours online, learners will move on to mastering basic design principles within Canva, before advancing to more complex techniques such as photo editing and designing at a professional level. The course provides learners with the knowledge to create impactful designs for social media, marketing, and branding. Learners will gain valuable skills that are widely used in the design industry, allowing them to apply these techniques in real-world contexts. The course structure is designed to build upon each module, ensuring learners progress at a comfortable pace while enhancing their graphic design abilities. Graphic Design Using Canva Curriculum: Module 01: Working with Adobe Colours Online Module 02: Basic Graphics Design using Canva Module 03: Photo-Editing Basics Module 04: Intermediate to Pro Lessons on Canva Graphic Designs Module 05: Bonus (See full curriculum) Who is this course for? Individuals seeking to enter the graphic design field. Professionals aiming to enhance their creative design skills. Beginners with an interest in digital design and visual communication. Entrepreneurs looking to improve their brand visuals. Career Path Graphic Designer Digital Marketing Specialist Social Media Content Creator Branding Consultant Freelance Designer

Networking Skills for Personal Success Course Overview Networking Skills for Personal Success is designed to equip learners with essential networking techniques to enhance their professional lives. By focusing on effective communication and relationship-building, this course helps learners build meaningful, professional connections, foster valuable partnerships, and navigate networking opportunities with confidence. Participants will gain a strong foundation in networking, which they can leverage for personal growth, career advancement, and professional development. The course is designed for individuals looking to develop and refine their networking strategies in a competitive environment. Course Description This course delves into a variety of networking strategies, from initiating conversations to maintaining long-lasting relationships. Learners will explore the art of small talk, how to leverage social media platforms for networking, and the importance of non-verbal communication in establishing rapport. Topics include identifying networking opportunities, preparing for networking events, and creating an effective personal brand. By the end of the course, participants will have a well-rounded understanding of networking tactics and will be prepared to apply these skills in both face-to-face and virtual environments. The course encourages learners to apply networking principles to foster personal and professional growth. Networking Skills for Personal Success Curriculum Module 01: Introduction to Networking Module 02: Effective Communication for Networking Module 03: Leveraging Social Media for Professional Connections Module 04: Building and Maintaining Relationships Module 05: Networking Etiquette and Strategies Module 06: Networking for Career Development Module 07: Personal Branding for Networking Module 08: Evaluating Networking Success (See full curriculum) Who is this course for? Individuals seeking to enhance their networking skills Professionals aiming to expand their professional network Beginners with an interest in building career relationships Anyone wishing to improve communication and interpersonal skills for career success Career Path Business Development Manager Relationship Manager Event Coordinator HR Specialist Sales and Marketing Professional Networking Consultant

Screenwriting & Scriptwriting Course Overview The Screenwriting & Scriptwriting course offers a comprehensive introduction to the art and craft of writing for film, television, and digital media. Learners will explore the essential elements of storytelling, character development, dialogue writing, and screenplay structure. The course is designed to equip learners with the skills to create compelling scripts for various formats, providing a clear understanding of the industry-standard techniques. By the end of the course, participants will be able to write their own scripts, understand industry terminology, and be prepared to pursue opportunities in screenwriting or scriptwriting. Course Description This course delves into the fundamentals of screenwriting and scriptwriting, covering key topics such as plot development, character arcs, dialogue creation, scene structure, and formatting standards. Learners will explore different genres and study successful screenplays, learning to write scripts that engage and captivate audiences. The course provides a deep understanding of how to craft stories for film, television, and digital platforms, ensuring that students can apply their knowledge to various writing scenarios. Learners will gain the skills needed to write professional-level scripts and prepare for industry submissions. Screenwriting & Scriptwriting Curriculum Module 01: Introduction to Screenwriting Module 02: Storytelling and Plot Development Module 03: Creating Compelling Characters Module 04: Writing Dialogue and Voice Module 05: Screenplay Structure and Formatting Module 06: Writing for Different Media Formats Module 07: Understanding the Industry and Submission Process (See full curriculum) Who is this course for? Individuals seeking to write for film, television, or digital platforms. Professionals aiming to enhance their scriptwriting skills. Beginners with an interest in screenwriting and storytelling. Aspiring writers wanting to explore new career opportunities. Career Path Screenwriter Scriptwriter Television Writer Film Writer Content Creator for Digital Platforms

Facilitation Skills for Business Analysts: Virtual In-House Training This course is part of IIL's Business Analysis Certificate Program (BACP), a program designed to help prepare individuals pass the IIBA® Certification exam to become a Certified Business Analysis Professional (CBAP™). Business analysts are communicators who bridge the gap between people with business needs and knowledge and the people who will provide solutions. Business analysts are continuously involved in communications with stakeholders and developers as they create the solution to business problems. They participate in information-gathering sessions including interviewing, joint requirements definition, and Joint Application Design (JAD) workshops which are used to streamline information gathering and get immediate validation from user representatives. The business analyst is also involved with negotiating the solution with the stakeholders, upper-level management, and the developers, mediating among the groups when disagreements take place, and influencing the results of decisions during the solution cycle. This course teaches the methods needed to organize and run information-gathering events. It combines the basics of graphic decision making and modeling with facilitation, communication, and meeting management skills. What you will Learn At the end of this program, you will be able to: Identify the major touch points between key BABOK® Guide knowledge areas and business analysis communication Describe the facilitation skills that are most supportive of those intersections Improve your ability to apply these skills in the context of your business analyst functions Foundation Concepts The role of the Business analyst (BA) An Introduction to the BABOK® Guide Business analyst roles and the product / project life cycle (PLC) Facilitation skills for the business analyst The BABOK® Guide and Communication An introduction to the communication process Addressing basic communications challenges Planning business analysis communication Communication and BABOK® Guide tasks Targeted Elicitation Techniques Synergy between communication and targeted elicitation techniques Preparing for elicitation Cornerstone targeted technique: interviews Other targeted elicitation techniques Related general communication skills Group Elicitation Techniques Synergy between requirements communication and group elicitation techniques Cornerstone group elicitation technique - requirements workshops Other group elicitation techniques Related general communication skills - meeting management best practices Related general communication skills - facilitating best practices Process / Model-Based Elicitation Techniques Synergy between requirements communication and process / model-based elicitation techniques Process / model-based elicitation techniques Related interpersonal skills - problem solving and decision making Investigative Elicitation Techniques Synergy between requirements communication and investigative elicitation techniques Cornerstone investigative elicitation technique - document analysis Other investigative elicitation techniques Summary of elicitation techniques by usage in the requirements process Using Presentations, Structured Walkthroughs, and Influencing Structured walkthroughs, presentations, and influencing within BABOK® Guide tasks Cornerstone technique - structured walkthroughs General communication skill - presenting Related interpersonal skill - influencing Special Facilitation Skills - Negotiating and Mediating Negotiating Mediating

Level 4 QLS Endorsed Diploma | 120 CPD Points | +Gifts: QLS Certificate + PDF Certificate | 24/7 Learner Support

Embark on a linguistic odyssey with our Copywriting course, a beacon for those yearning to harness the power of words in the digital marketplace. In the opening act, participants will be introduced to the captivating world of copywriting, exploring the foundational elements that make words not just read but felt. As the narrative unfolds, discover the alchemy of core concepts that transmute simple phrases into persuasive messages. This journey will sculpt your writing with the finesse of a master wordsmith, unlocking the secrets of creating compelling content that resonates and converts. The course curriculum is meticulously crafted to guide you through the labyrinth of marketing tactics, leading to the creation of copy that sells. With an entire section dedicated to the art of headlines, learn to captivate audiences with the allure of a powerful first impression. From the nine steps of a streamlined copywriting process to the tried-and-true formulas that evoke action, this course is an arsenal for those ready to conquer the world of content creation. A trove of hacks, tips, and practical exercises awaits to refine your craft and crown you as a sovereign of the written word. Learning Outcomes Comprehend the fundamental principles and core concepts of copywriting. Learn the strategies for developing marketing copy that effectively sells. Understand and apply proven copywriting formulas and processes. Master the art of crafting compelling headlines and engaging content. Enhance your copywriting expertise with practical exercises and actionable hacks. Why choose this Copywriting course? Unlimited access to the course for a lifetime. Opportunity to earn a certificate accredited by the CPD Quality Standards and CIQ after completing this course. Structured lesson planning in line with industry standards. Immerse yourself in innovative and captivating course materials and activities. Assessments designed to evaluate advanced cognitive abilities and skill proficiency. Flexibility to complete the Course at your own pace, on your own schedule. Receive full tutor support throughout the week, from Monday to Friday, to enhance your learning experience. Unlock career resources for CV improvement, interview readiness, and job success. Who is this Copywriting course for? Aspiring copywriters eager to learn the craft. Marketing professionals aiming to sharpen their content creation skills. Entrepreneurs seeking to enhance their brand messaging. Content creators and bloggers wanting to engage and expand their audience. Business owners looking to improve in-house marketing efforts. Career path Content Writer: £20,000 - £35,000 Marketing Executive: £23,000 - £30,000 SEO Specialist: £25,000 - £40,000 Brand Strategist: £28,000 - £50,000 Digital Marketing Manager: £30,000 - £45,000 Creative Director: £50,000 - £85,000 Prerequisites This Copywriting does not require you to have any prior qualifications or experience. You can just enrol and start learning.This Copywriting was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Certification After studying the course materials, there will be a written assignment test which you can take at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £4.99 Original Hard Copy certificates need to be ordered at an additional cost of £8. Course Curriculum Section 1: Introduction Unit 1: Welcome to the Copywriting Course 00:05:00 Unit 2: Course Overview 00:04:00 Section 2: Introduction to Copywriting Unit 1: What is Copywriting 00:05:00 Unit 2: Elements of Great Copy 00:11:00 Unit 3: Traditional vs Modern Copywriting 00:04:00 Unit 4: Career Options for Copywriters 00:12:00 Unit 5: Job Description and Responsibilities of a Copywriter 00:06:00 Unit 6: Copywriting vs Content Writing: The Difference 00:04:00 Section 3: Core Concepts of Copywriting Unit 1: What is a Short Form Copy 00:03:00 Unit 2: What is a Long Form Copy 00:02:00 Unit 3: Types of Tones Used for Writing Copy 00:06:00 Unit 4: Which Types of Tone You Should Use 00:07:00 Unit 5: Identifying the Target Audience 00:06:00 Unit 6: Qualities That Will Make You a Successful Copywriter 00:06:00 Section 4: Marketing Tactics to Write Copy That Sells Unit 1: The Secret to Understand Buyer's Mindset 00:04:00 Unit 2: Never Make Your Copy Look Like an Ad 00:06:00 Unit 3: 2 Second Hack to Become a Successful Copywriter 00:05:00 Unit 4: Features vs Benefits 00:04:00 Unit 5: The Shocking Truth about Buyers & Customers 00:04:00 Unit 6: So What Test 00:05:00 Unit 7: FOMO: How to Use This Most Powerful Marketing Tool 00:08:00 Unit 8: What's in It for Me 00:04:00 Unit 9: The Secret to Sell Instantly 00:05:00 Unit 10: Leveraging the Power of Emotions 00:04:00 Section 5: The Copywriting Process: 9 Steps to Make It Easier For You Unit 1: Steps in the Copywriting Process 00:08:00 Unit 2: Understand the Product 00:06:00 Unit 3: Performing Competitor Analysis 00:12:00 Unit 4: Create a Buyer Persona / Customer Avatar 00:06:00 Unit 5: Writing the copy 00:01:00 Unit 6: Editing the Copy 00:02:00 Unit 7: Adding Design Elements + Media 00:07:00 Unit 8: Publish the Copy + Promotion 00:02:00 Unit 9: Checking the Conversion from Copy - Measuring Results 00:03:00 Section 6: Copywriting Formulas Unit 1: AIDA: The 4 Step Formula 00:05:00 Unit 2: Storytelling: Best Tool for Converting Readers into Buyers 00:05:00 Unit 3: 3 STEP Formula: PAS 00:06:00 Section 7: Headlines Unit 1: Section Introduction 00:01:00 Unit 2: Intro to Headlines 00:07:00 Unit 3: Importance of Headlines 00:03:00 Unit 4: Formula to Write Amazing Headlines (Everytime) 00:09:00 Unit 5: How to Use This Formula (With Examples) 00:02:00 Unit 6: Free Tool to Create Attractive Headlines 00:03:00 Unit 7: Practice Exercise 00:01:00 Section 8: 6 Hacks to Write Headlines That Readers Cannot Resist Unit 1: Section Intro 00:02:00 Unit 2: Headline Hack # 1 00:01:00 Unit 3: Headline Hack # 2 00:02:00 Unit 4: Headline Hack # 3 00:02:00 Unit 5: Headline Hack # 4 00:04:00 Unit 6: Headline Hack # 5 00:02:00 Unit 7: Headline Hack # 6 00:03:00 Unit 8: Quick Recap 00:01:00 Section 9: Creating the Copy Unit 1: Creating Call to Actions (CTA) That Reader's Cannot Resist 00:04:00 Unit 2: Focus on the Customer 00:06:00 Unit 3: How to Write a Conversational Copy 00:03:00 Section 10: Hacks & Tips Unit 1: Collect Winning Pieces 00:04:00 Unit 2: 3 Extremely Powerful Words That You Must Use in a Copy 00:02:00 Unit 3: Using Customer's Words 00:05:00 Section 11: Practice Exercises Unit 1: Recreate Ads 00:01:00 Unit 2: Record Your Copy 00:02:00 Section 12: Conclusion Unit 1: Conclusion 00:01:00 Resources Resources - Copywriting 00:00:00 Assignment Assignment - Copywriting 00:00:00

Overview Dive into the dynamic world of advertising copywriting and unveil the secrets that empower the messages behind impactful advertisements. Have you ever wondered, 'what is copywriting?' or been intrigued by the art of creating compelling advertisement text? Look no further. Our course, 'Advertising Copywriter', is crafted with utmost care to provide insights, techniques, and the nuanced art behind influential advertising. From the fundamental concepts of copywriting to masterful marketing tactics that make a copy sell, you'll journey through a comprehensive curriculum designed to boost your copywriting prowess. The course not only delves into the theoretical aspects but also guides you through the practicalities. With a specific focus on the structured process to streamline your writing, you'll discover nine essential steps that simplify the complex world of copywriting. Moreover, you'll be equipped with tried and tested formulas, tips, and hacks that will transform your words into persuasive advertisements.  Master the art of advertising copywriting and understand the difference between mere text and a captivating advertisement. It's not just about writing; it's about crafting messages that resonate, inspire, and compel. So, are you ready to metamorphose your skills and take the advertising world by storm? Learning Outcomes Understand the foundational concepts and principles underlying effective copywriting. Apply marketing strategies to produce persuasive and sale-driven advertising copy. Utilise a systematic 9-step approach to simplify and enhance the copywriting process. Develop engaging headlines using proven hacks, ensuring they captivate the reader's attention. Master various copywriting formulas and techniques to consistently produce high-quality advertisements. Why buy this Advertising Copywriter course? Unlimited access to the course for forever Digital Certificate, Transcript, student ID all included in the price Absolutely no hidden fees Directly receive CPD accredited qualifications after course completion Receive one to one assistance on every weekday from professionals Immediately receive the PDF certificate after passing Receive the original copies of your certificate and transcript on the next working day Easily learn the skills and knowledge from the comfort of your home Certification After studying the course materials of the Advertising Copywriter there will be a written assignment test which you can take either during or at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £5.99. Original Hard Copy certificates need to be ordered at an additional cost of £9.60. Who is this Advertising Copywriter course for? Beginners keen on understanding the intricacies of advertising copywriting. Marketing enthusiasts aiming to amplify their advertising strategies through compelling copy. Writers wishing to transition into the advertising realm and harness the power of persuasive text. Business owners seeking to improve their brand's message and influence their target audience. Content creators looking to elevate their writing and produce impactful advertisement content. Prerequisites This Advertising Copywriter does not require you to have any prior qualifications or experience. You can just enrol and start learning.This Advertising Copywriter was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Career path Advertising Copywriter: Average Salary £25,000 - £45,000. Content Strategist: Average Salary £30,000 - £50,000. Brand Strategist: Average Salary £35,000 - £55,000. Marketing Manager: Average Salary £40,000 - £60,000. Headline Specialist: Average Salary £28,000 - £48,000. Creative Director: Average Salary £60,000 - £100,000. Course Curriculum Section 1: Introduction Unit 1: Welcome to the Copywriting Course 00:05:00 Unit 2: Course Overview 00:04:00 Section 2: Introduction to Copywriting Unit 1: What is Copywriting 00:05:00 Unit 2: Elements of Great Copy 00:11:00 Unit 3: Traditional vs Modern Copywriting 00:04:00 Unit 4: Career Options for Copywriters 00:12:00 Unit 5: Job Description and Responsibilities of a Copywriter 00:06:00 Unit 6: Copywriting vs Content Writing: The Difference 00:04:00 Section 3: Core Concepts of Copywriting Unit 1: What is a Short Form Copy 00:03:00 Unit 2: What is a Long Form Copy 00:02:00 Unit 3: Types of Tones Used for Writing Copy 00:06:00 Unit 4: Which Types of Tone You Should Use 00:07:00 Unit 5: Identifying the Target Audience 00:06:00 Unit 6: Qualities That Will Make You a Successful Copywriter 00:06:00 Section 4: Marketing Tactics to Write Copy That Sells Unit 1: The Secret to Understand Buyer's Mindset 00:04:00 Unit 2: Never Make Your Copy Look Like an Ad 00:06:00 Unit 3: 2 Second Hack to Become a Successful Copywriter 00:05:00 Unit 4: Features vs Benefits 00:04:00 Unit 5: The Shocking Truth about Buyers & Customers 00:04:00 Unit 6: So What Test 00:05:00 Unit 7: FOMO: How to Use This Most Powerful Marketing Tool 00:08:00 Unit 8: What's in It for Me 00:04:00 Unit 9: The Secret to Sell Instantly 00:05:00 Unit 10: Leveraging the Power of Emotions 00:04:00 Section 5: The Copywriting Process: 9 Steps to Make It Easier For You Unit 1: Steps in the Copywriting Process 00:08:00 Unit 2: Understand the Product 00:06:00 Unit 3: Performing Competitor Analysis 00:12:00 Unit 4: Create a Buyer Persona / Customer Avatar 00:06:00 Unit 5: Writing the copy 00:01:00 Unit 6: Editing the Copy 00:02:00 Unit 7: Adding Design Elements + Media 00:07:00 Unit 8: Publish the Copy + Promotion 00:02:00 Unit 9: Checking the Conversion from Copy - Measuring Results 00:03:00 Section 6: Copywriting Formulas Unit 1: AIDA: The 4 Step Formula 00:05:00 Unit 2: Storytelling: Best Tool for Converting Readers into Buyers 00:05:00 Unit 3: 3 STEP Formula: PAS 00:06:00 Section 7: Headlines Unit 1: Section Introduction 00:01:00 Unit 2: Intro to Headlines 00:07:00 Unit 3: Importance of Headlines 00:03:00 Unit 4: Formula to Write Amazing Headlines (Everytime) 00:09:00 Unit 5: How to Use This Formula (With Examples) 00:02:00 Unit 6: Free Tool to Create Attractive Headlines 00:03:00 Unit 7: Practice Exercise 00:01:00 Section 8: 6 Hacks to Write Headlines That Readers Cannot Resist Unit 1: Section Intro 00:02:00 Unit 2: Headline Hack # 1 00:01:00 Unit 3: Headline Hack # 2 00:02:00 Unit 4: Headline Hack # 3 00:02:00 Unit 5: Headline Hack # 4 00:04:00 Unit 6: Headline Hack # 5 00:02:00 Unit 7: Headline Hack # 6 00:03:00 Unit 8: Quick Recap 00:01:00 Section 9: Creating the Copy Unit 1: Creating Call to Actions (CTA) That Reader's Cannot Resist 00:04:00 Unit 2: Focus on the Customer 00:06:00 Unit 3: How to Write a Conversational Copy 00:03:00 Section 10: Hacks & Tips Unit 1: Collect Winning Pieces 00:04:00 Unit 2: 3 Extremely Powerful Words That You Must Use in a Copy 00:02:00 Unit 3: Using Customer's Words 00:05:00 Section 11: Practice Exercises Unit 1: Recreate Ads 00:01:00 Unit 2: Record Your Copy 00:02:00 Section 12: Conclusion Unit 1: Conclusion 00:01:00 Resources Resources - Advertising Copywriter 00:00:00 Assignment Assignment - Advertising Copywriter 00:00:00