Are you ready to revolutionize your B2B business development strategies and unlock sustainable growth? Dive into our comprehensive course, 'B2B Business Development: Strategies for Sustainable Growth,' where innovation meets practicality. In a world where businesses are constantly evolving, staying ahead requires more than just theory - it demands actionable insights and strategies. This course is your gateway to mastering the art of B2B sales and marketing, equipping you with the tools to thrive in the dynamic world of business development. Learning Outcomes Gain a profound understanding of B2B business development principles. Master the fundamentals of B2B sales and marketing strategies. Analyze and adapt to the unique dynamics of the B2B buyer. Create effective B2B marketing strategies that drive results. Align your sales and marketing efforts for enhanced productivity and growth. Why buy this B2B Business Development: Strategies for Sustainable Growth? Unlimited access to the course for forever Digital Certificate, Transcript, student ID all included in the price Absolutely no hidden fees Directly receive CPD accredited qualifications after course completion Receive one to one assistance on every weekday from professionals Immediately receive the PDF certificate after passing Receive the original copies of your certificate and transcript on the next working day Easily learn the skills and knowledge from the comfort of your home Certification After studying the course materials of the B2B Business Development: Strategies for Sustainable Growth there will be a written assignment test which you can take either during or at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £5.99. Original Hard Copy certificates need to be ordered at an additional cost of £9.60. Who is this B2B Business Development: Strategies for Sustainable Growth for? Aspiring B2B professionals eager to excel in business development. Marketing and sales enthusiasts seeking to specialize in the B2B domain. Business owners aiming to scale their B2B operations. Managers and team leaders responsible for B2B sales teams. Individuals keen on staying competitive in the ever-evolving B2B landscape. Prerequisites This B2B Business Development: Strategies for Sustainable Growth does not require you to have any prior qualifications or experience. You can just enrol and start learning.This B2B Business Development: Strategies for Sustainable Growth was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Career path B2B Sales Manager: £40,000 - £70,000 per annum B2B Marketing Specialist: £30,000 - £55,000 per annum Business Development Analyst: £35,000 - £60,000 per annum Sales Operations Coordinator: £28,000 - £45,000 per annum B2B Account Executive: £25,000 - £50,000 per annum Marketing Manager (B2B): £45,000 - £80,000 per annum Course Curriculum Module 01: Introduction to Business Development Introduction to Business Development 00:27:00 Module 02: Fundamentals of B2B Sales and Marketing Fundamentals of B2B Sales and Marketing 00:15:00 Module 03: The B2B Buyer The B2B Buyer 00:13:00 Module 04: B2B Marketing Strategy B2B Marketing Strategy 00:14:00 Module 05: Sales and Marketing Alignment Sales and Marketing Alignment 00:14:00 Module 06: Forming a B2B Sales Team Forming a B2B Sales Team 00:14:00 Module 07: Generating B2B Leads Generating B2B Leads 00:15:00 Module 08: B2B Sales Techniques B2B Sales Techniques 00:16:00 Module 09: B2B Sales Management B2B Sales Management 00:14:00 Module 10: B2B Business Development Strategies B2B Business Development Strategies 00:27:00
LOOKING FOR: MG, YA, ADULT FICTION Originally from the North East of Scotland. Kirsten joined Zeno in the summer 2024 after time working at a previous literary agency and before that working as a bookseller in the Charing Cross branch of Foyles. Kirsten has a BA (Hons) in English from Edinburgh Napier University and a Masters in Children’s Literature from Reading University. Kirsten is currently building her own list alongside handling Zeno’s translation rights. Kirsten is looking for: Scottish voices - especially something from the North East - Kirsten is Aberdonian and would love to help a writer from this space emerge. Water horror - as Kirsten grew up in Aberdeen she is always looking for horror inspired by the sea or the landscape of Scotland - bonus points if it has anything to do with an oil rig! Workplace horror like Camilla Grudova’s Children of Paradise or Calvin Kasulke’s Several People are Typing (this is not a reflection of her agency!) Romance - especially young and contemporary - obviously bonus points if it’s set in Scotland and written by someone who has lived there. Kirsten is a huge fan of all the usual suspects, Ali Hazlewood, Ana Huang, Bolu Babalola to name a few! Romantasy - less elves, more out of the box - Kirsten read Sarah J Maas in 2014/15 and so is looking for something that expands on the genre. A good crime thriller - Kirsten did her dissertation on terrorism so anything that is well written in this space would be a dream for her. Additionally she really enjoys serial killer novels and the recent fake true crime novels, Penance by Eliza Clark especially thrilled her. A Studio Ghibli esque fantasy - luscious landscapes, brilliant characters, a powerfulstory. If any of your comps are a Ghibli film she wants to see it! Fanfiction writers! Kirsten has always been on the sites and would love you to tell her if you’ve written fanfiction in the past / have an ongoing fanbase - maybe she has already read it. Kirsten already has: A nonfiction baking book - Kirsten would not want another at this moment. A middle grade cosy fantasy - Kirsten would love to see more of this! But worries if it’s too close to what she already has, then it would be a reason for her to turn it down. A Horror Vampire novel - again she would love to see more of this! But worries if it’s too close to what she already has, that would be a reason for her to turn it down. Vampires would probably be better for her if they were contemporary or in the romantasy space. A Game of Thrones esque fantasy - a client is already writing this and she wants to give it the space on her list it deserves! Kirsten is NOT looking for: Picture books / 5-8 books Poetry Police procedural Hard science fiction Kirsten would like you to submit a covering letter, one page synopsis and the first three chapters (Max 5000 words) of your completed manuscript in a single word document. (In addition to the paid sessions, Kirsten is kindly offering one free session for low income/under-represented writers. Please email agent121@iaminprint.co.uk to apply, outlining your case for this option which is offered at the discretion of I Am In Print). By booking you understand you need to conduct an internet connection test with I Am In Print prior to the event. You also agree to email your material in one document to reach I Am In Print by the stated submission deadline and note that I Am In Print take no responsibility for the advice received during your agent meeting. The submission deadline is: Friday 12th September 2025
Quality Guarantee: Promising training excellence, satisfaction gurantee Accredited by: CPD UK & Quality License Scheme Tutor Support: Unlimited support via email, till you complete the course Recognised Certification: Accepted by thousands of professional bodies Start Anytime: With 1 year access to the course materials Online Learning: Learn from anywhere, whenever you want This course will help you understand the methods of automated ad buying and placement, allowing you to reach your target audience at the right time and on the right platforms. You can elevate your advertising strategy and expand your digital skill set with this comprehensive course. This course at a glance Accredited by CPD UK Endorsed by Quality Licence Scheme Obtain an understanding of the fundamental aspects of programmatic advertising Recognise what is programmatic advertising Learn the benefits of what is programmatic advertising Understand various what is programmatic advertising strategies Learn about the qualifying media and ad standards Know the walkthrough of the programmatic process Learn about the impact of digital marketing in today's world Know how to set prices in a programmatic environment Realise how the auction works specifically in apps Why Programmatic Advertising Course right for you? This programmatic advertising online course is perfect for those who are willing to understand what is programmatic advertising and become confident digital marketers. This online course will also teach you about the impact of digital marketing in today's world and the benefits of using programmatic advertising. This programmatic advertising online course will also help you acquire knowledge about the qualifying media and ad standards. You will also learn about the walkthrough of the programmatic process and much more after taking this popular online course. By the end of the course, you will acquire a better understanding of what is programmatic advertising and what are its essential elements. After finishing this popular online course, you will also develop the skills required to become a confident digital marketer. Programmatic Advertising Course Details Accredited by CPD certificates are accepted by thousands of professional bodies and government regulators here in the UK and around the world. Many organisations look for employees with CPD requirements, which means, that by doing this course, you would be a potential candidate in your respective field. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. Course Curriculum Introduction to Programmatic Advertising Welcome to Programmatic Advertising - Digital Marketing in Today's World High Level, What is Programmatic Advertising and What Are the Advantages Digital Marketing Introduction - Programmatic Advertising Digital Marketing Introduction - Qualifying Media and Ad Standards How It Works - a Walkthrough of the Programmatic Process The Programmatic Process in Action - Walking Through the Process Data Enhanced Ad Buys - Using DMPs to Make More Informed Buying Decisions Programmatic vs. RTB - Defining RTB and Programmatic Programmatic Vs. RTB - They Are Not One in The Same, So What Are They Reporting - Go Beyond Impressions and Clicks and Discover Response, Win, & Fill Setting Pricing in a Programmatic Environment Auctions -Waterfall,Header Bidding, and All About Programmatic Auctions Auctions - an Introduction to First & Second Price Auctions in Digital Marketing Traditional Waterfall - Digital Marketing Process of Serving an Ad Header Bidding - Programmatic Advertising 2.0 - Digital Marketing's New King Mobile Header Bidding - How This Auction Works Specifically in-app Recap & Thank You Recap - Thank You - and Bonus Lecture Who should take this course? This comprehensive programmatic advertising course is suitable for anyone looking to improve their job prospects or aspiring to accelerate their career in this sector and want to gain in-depth knowledge of digital advertising and marketing. Entry Requirements There are no academic entry requirements for this programmatic advertising course, and it is open to students of all academic backgrounds. However, you are required to have a laptop/desktop/tablet or smartphone and a good internet connection. Assessment Method This programmatic advertising online course assesses learners through multiple-choice questions (MCQs). Upon successful completion of the modules, learners must answer MCQs to complete the assessment procedure. Through the MCQs, it is measured how much a learner could grasp from each section. In the assessment pass mark is 60%. Certification Endorsed Certificate from Quality Licence Scheme After successfully passing the MCQ exam you will be eligible to order the Endorsed Certificate by Quality Licence Scheme. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. It will give you a competitive advantage in your career, making you stand out from all other applicants and employees. There is a Quality Licence Scheme endorsement fee to obtain an endorsed certificate which is £65. Certificate of Achievement from Lead Academy After successfully passing the MCQ exam you will be eligible to order your certificate of achievement as proof of your new skill. The certificate of achievement is an official credential that confirms that you successfully finished a course with Lead Academy. Certificate can be obtained in PDF version at a cost of £12, and there is an additional fee to obtain a printed copy certificate which is £35. FAQs Is CPD a recognised qualification in the UK? CPD is globally recognised by employers, professional organisations and academic intuitions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. CPD-certified certificates are accepted by thousands of professional bodies and government regulators here in the UK and around the world. Are QLS courses recognised? Although QLS courses are not subject to Ofqual regulation, they must adhere to an extremely high level that is set and regulated independently across the globe. A course that has been approved by the Quality Licence Scheme simply indicates that it has been examined and evaluated in terms of quality and fulfils the predetermined quality standards. When will I receive my certificate? For CPD accredited PDF certificate it will take 24 hours, however for the hardcopy CPD certificate takes 5-7 business days and for the Quality License Scheme certificate it will take 7-9 business days. Can I pay by invoice? Yes, you can pay via Invoice or Purchase Order, please contact us at info@lead-academy.org for invoice payment. Can I pay via instalment? Yes, you can pay via instalments at checkout. How to take online classes from home? Our platform provides easy and comfortable access for all learners; all you need is a stable internet connection and a device such as a laptop, desktop PC, tablet, or mobile phone. The learning site is accessible 24/7, allowing you to take the course at your own pace while relaxing in the privacy of your home or workplace. Does age matter in online learning? No, there is no age limit for online learning. Online learning is accessible to people of all ages and requires no age-specific criteria to pursue a course of interest. As opposed to degrees pursued at university, online courses are designed to break the barriers of age limitation that aim to limit the learner's ability to learn new things, diversify their skills, and expand their horizons. When I will get the login details for my course? After successfully purchasing the course, you will receive an email within 24 hours with the login details of your course. Kindly check your inbox, junk or spam folder, or you can contact our client success team via info@lead-academy.org
Embark on a captivating journey into the realm of words with our 'Content Writing' course. Delve deep into the foundations of content creation, exploring the nuances that engage and inform. From the art of copywriting to the strategy behind content marketing, this course provides a comprehensive framework for budding writers. Embrace the power of the written word, optimise it for digital landscapes, and unlock the secrets to success in the ever-evolving world of content. Learning Outcomes Understand the foundational principles and nuances of content writing. Master the skills of copywriting to influence and persuade audiences. Discover the tactics of content marketing and promotion to amplify reach. Learn to optimise written content for search engines to boost visibility. Gain insights into crafting engaging blog posts and various content types. Why choose this Content Writing course? Unlimited access to the course for a lifetime. Opportunity to earn a certificate accredited by the CPD Quality Standards after completing this course. Structured lesson planning in line with industry standards. Immerse yourself in innovative and captivating course materials and activities. Assessments are designed to evaluate advanced cognitive abilities and skill proficiency. Flexibility to complete the Content Writing Course at your own pace, on your own schedule. Receive full tutor support throughout the week, from Monday to Friday, to enhance your learning experience. Who is this Content Writing course for? Aspiring writers keen to delve into the digital content realm. Marketers seeking to harness the power of content for brand elevation. Business owners aiming to enhance their brand's online presence. SEO enthusiasts wanting to integrate quality content into their strategies. Bloggers and online publishers looking to refine their writing prowess. Career path Content Writer: £20,000 - £25,000 Copywriter: £23,000 - £28,000 Content Marketing Strategist: £25,000 - £30,000 SEO Specialist: £26,000 - £31,000 Blog Post Writer: £18,000 - £24,000 Content Editor: £22,000 - £27,000 Prerequisites This Content Writing does not require you to have any prior qualifications or experience. You can just enrol and start learning.This Content Writing was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Certification After studying the course materials, there will be a written assignment test which you can take at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £4.99 Original Hard Copy certificates need to be ordered at an additional cost of £8. Course Curriculum Section 1: Introduction Unit 1: Welcome to the Course 00:00:00 Unit 2: Course Overview 00:09:00 Section 2: Basics of Content Writing Unit 1: An Introduction to Content Writing 00:02:00 Unit 2: Origin & Need of Content Writing 00:06:00 Unit 3: Increasing Demand for Content Writers (How You Can Benefit from This) 00:04:00 Unit 4: Career in Content Writing: What to Expect 00:13:00 Unit 5: Types of Content 00:07:00 Unit 6: Difference Between Content Writing, Content Marketing & Copywriting 00:05:00 Section 3: Content Marketing Unit 1: What is Content Marketing and Why it is Essential 00:05:00 Unit 2: Creating A Solid Marketing Plan to Promote Content 00:05:00 Unit 3: Understanding Marketing Principles 00:03:00 Unit 4: Identifying Target Audience 00:06:00 Unit 5: What is Buyer Persona and How You Can Create it 00:06:00 Unit 6: Effective Formula of Storytelling & How it Can Lead to Sales 00:06:00 Section 4: Copywriting Unit 1: What is Copywriting and How it is Different from Content Writing 00:04:00 Unit 2: Write Amazing Copy Using AIDA Model in 4 Simple Steps 00:05:00 Unit 3: The Secret Formula to Write Powerful Headlines That Grab Attention 00:04:00 Unit 4: What is Call to Action ( CTA ) and How it Can Lead to Sales 00:04:00 Unit 5: How to Write a Sales Copy ( With Example) 00:05:00 Section 5: Content Writing Simplified Unit 1: Writing Principles 00:07:00 Unit 2: Number 1 Tactic to Write Awesome Content 00:03:00 Unit 3: Steps to Write Engaging Content 00:03:00 Unit 4: Free Tool for Editing & Proofreading Content 00:01:00 Section 6: Optimising Content for SEO (Search Engine Optimisation) Unit 1: What is SEO 00:04:00 Unit 2: Using on Page SEO For Optimising Content 00:03:00 Unit 3: Using Off Page SEO For Optimising Content 00:03:00 Unit 4: Write SEO Friendly Content In 4 Easy Steps 00:07:00 Unit 5: Types of Keywords 00:08:00 Unit 6: Which Type of Keywords You Should Choose 00:01:00 Section 7: Content Promotion Unit 1: Why its Essential to Promote Content 00:09:00 Unit 2: Effective Channels to Promote Your Content 00:06:00 Section 8: Tips to Become a Successful Writer Unit 1: Practical Tips to Overcome Challenges in Your Career 00:11:00 Unit 2: Qualities of a Successful Content Writer 00:11:00 Unit 3: 9 Serious Mistakes to Avoid as a Writer 00:05:00 Section 9: Blog Post Writing Unit 1: 8 Simple Steps to Write Awesome Blog Post 00:06:00 Unit 2: How to Optimise Blog Post for Ranking in Search Engines 00:05:00 Section 10: Conclusion Unit 1: Conclusion 00:02:00 Resources Resources - Content Writing 00:00:00 Assignment Assignment - Content Writing 00:00:00
Unexpected Agility: How to Achieve Marketing Agility by Focusing on Teams Instead of Projects Total organizational agility is the future of business. yet only a tiny fraction of organizations have successfully managed a complete Agile transformation.With its litany of benefits and decades of application history? Why does Agile struggle to make the jump to the rest of the organization? What if the very experiences that drive Agile change agents to evangelize it outside of IT are standing in the way of total Agile transformation?Join Certified Professional in Agile Coaching and 15-year digital marketer Andrea Fryrear as she uses Agile marketing departments as a case study for understanding and eliminating the cognitive biases that hold back business agility efforts. By attending this session. you will be able to: Overcome the translation problems that arise when introducing Agile ways of working to groups that have never used them before Identify and mitigate the two most detrimental cognitive biases that plague Agile trainers. coaches. and change agents Help marketers (and other non-Agile groups) start exploring Agile by taking a people-first approach instead of a process-first approach
Unexpected Agility: How to Achieve Marketing Agility by Focusing on Teams Instead of Projects Total organizational agility is the future of business. yet only a tiny fraction of organizations have successfully managed a complete Agile transformation.With its litany of benefits and decades of application history? Why does Agile struggle to make the jump to the rest of the organization? What if the very experiences that drive Agile change agents to evangelize it outside of IT are standing in the way of total Agile transformation?Join Certified Professional in Agile Coaching and 15-year digital marketer Andrea Fryrear as she uses Agile marketing departments as a case study for understanding and eliminating the cognitive biases that hold back business agility efforts. By attending this session. you will be able to: Overcome the translation problems that arise when introducing Agile ways of working to groups that have never used them before Identify and mitigate the two most detrimental cognitive biases that plague Agile trainers. coaches. and change agents Help marketers (and other non-Agile groups) start exploring Agile by taking a people-first approach instead of a process-first approach
10 QLS Endorsed Courses for Procurement Manager | 10 QLS Endorsed Hard Copy Certificates Included | Lifetime Access | Tutor Support
The Sales Management Training - CPDQS Accredited Bundle Course is thoughtfully designed for individuals aiming to refine their expertise across the full spectrum of sales and marketing disciplines. This carefully assembled series offers a broad yet focused curriculum covering essential areas such as retail sales, telesales, customer psychology, and advanced digital marketing strategies. Each course within the bundle delivers valuable insights into managing customer relationships, optimising online presence, and mastering sales techniques without the need for physical attendance, making it ideal for busy professionals seeking flexible learning. From understanding the intricacies of residential property sales to mastering the subtleties of body language and public relations, this bundle equips learners with the knowledge to effectively navigate today’s fast-paced commercial environment. Alongside practical knowledge in areas like budgeting, commercial law, and investment, the course ensures participants build a well-rounded grasp of the sales cycle. Whether you're managing a sales team or supporting customer engagement, this training provides clear, actionable content to enhance your decision-making and strategic approach in sales management. Key Features of Sales Management Bundle CPD Accredited Sales Management Course Instant PDF certificate Fully online, interactive Sales Managementcourse Self-paced learning and laptop, tablet, smartphone-friendly 24/7 Learning Assistance Discounts on bulk purchases Enrol now in this Sales Management Bundle course to excel! To become successful in your profession, you must have a specific set of Sales Management skills to succeed in today's competitive world. In this in-depth Sales Managementtraining course, you will develop the most in-demand Sales Management skills to kickstart your career, as well as upgrade your existing knowledge & skills. Sales Management Curriculum Course 01: Sales Management Course 02: Retail Sales Assistant and Personal Shopper Course 03: Residential Property Sales Course 04: Telesales Executive Training Course 05: Sales: Psychology of Customers Course 06: CRM - Customer Relationship Management Course 07: AML, KYC & CDD Course 08: Customer Service Level 2 Course 09: Marketing Management Course 10: ECommerce Course 11: Content Management Course 12: Digital Marketing Course 13: The Secrets of Body Language Course 14: Public Relations Course 15: SEO - Search Engine Optimisation for Business Course 16: Product Management: Brand Management Course 17: Budget & Forecast Course 18: Purchase Ledger Course 19: Commercial Law 2021 Course 20: Investment Accreditation This Sales Management bundle courses are CPD accredited, providing you with up-to-date skills and knowledge and helping you to become more competent and effective in your chosen field. Certification Once you've successfully completed your Sales Management course, you will immediately be sent a digital certificate. Also, you can have your printed certificate delivered by post (shipping cost £3.99). CPD 200 CPD hours / points Accredited by CPD Quality Standards Who is this course for? This course is ideal for all employees or anyone who genuinely wishes to learn more about Sales Management basics. Requirements No prior degree or experience is required to enrol in this course. Career path This Sales Management Course will help you to explore avariety of career paths in the related industry. Certificates Digital certificate Digital certificate - Included Hardcopy Certificate Hard copy certificate - Included Hardcopy Certificate (UK Delivery): For those who wish to have a physical token of their achievement, we offer a high-quality, printed certificate. This hardcopy certificate is also provided free of charge. However, please note that delivery fees apply. If your shipping address is within the United Kingdom, the delivery fee will be only £3.99. Hardcopy Certificate (International Delivery): For all international addresses outside of the United Kingdom, the delivery fee for a hardcopy certificate will be only £10.
10 QLS Endorsed Courses for Web Developer | 10 Endorsed Certificates Included | Lifetime Access | Tutor Support