11627 Marketing courses delivered On Demand

This course aims to explore the different types of customers and their behaviour, with a focus on B2B, B2C, and C2C contexts, as well as the impact of social influences on consumer intentions and behaviour. Additionally, the course will examine how consumer behaviour varies in different organizational and marketing contexts, providing students with a comprehensive understanding of the factors that influence consumer decision-making. After the successful completion of the course, you will be able to learn about the following, What are the types of customers? Consumer behaviour in B2B, B2C and C2C context. Consumer behaviour in different organisational contexts. Marketing Context in C2C vs B2C vs B2B. Social influences on intentions and behaviour. This course aims to provide a comprehensive understanding of the various types of customers, consumer behaviour in different contexts (B2B, B2C, and C2C), the impact of social influences on consumer intentions and behavior, and the role of marketing context in C2C, B2C, and B2B settings. This course aims to provide a comprehensive understanding of the various types of customers, consumer behaviour in different contexts (B2B, B2C, and C2C), the impact of social influences on consumer intentions and behavior, and the role of marketing context in C2C, B2C, and B2B settings. VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Consumer Behaviour In Different Organizational Contexts Self-paced pre-recorded learning content on this topic. Consumer Behaviour In Different Organizational Contexts Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course. The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience. Organizational Behaviour Analyst Market Research Manager B2B Marketing Specialist Consumer Insights Consultant Business Development Manager Corporate Strategy Manager Customer Experience Designer Sales Operations Manager Key Account Manager Procurement Specialist Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.

Be the creator of an excellent blog using WordPress with the WordPress for Beginners: Designing a Blog with Zero Coding course. Creating and designing a blog professionally has never been so easy before the birth of WordPress. Using WordPress, you can create a stunning website within hours and without the knowledge of coding. The course will share you the easy path for designing and creating a blog with WordPress and then teaches you email marketing with Aweber. The course is split into two parts. First part teaches you how to create WordPress blog using OptimizePress. Here, you will also learn how to purchase other themes for making your website more professional. Then you will learn to install and activate a plugin in WordPress. Creating sales page, configuring WordPress setting, creating blog posts, etc. will be covered in the section. The second part shows you the procedures of using sidebar Widgets so that you can create using the sidebar for the category, marketing, and enabling popular blogs and more. After completing the course, you will gain the course to create and design your own Website using WordPress. What Will I Learn? Create a WordPress blog to Market Udemy Courses. Improve a WordPress blog to Increase Conversion Rates. Increase organic traffic to your blog. Collect more emails from the people who visit your blog. Create a passive income from Udemy courses. Requirements Internet Connected Computer! Domain Name ($15 per year). Hosting Plain ($9 per month). Aweber Email Marketing ($19 per month). Students will need a website. I recommend Bluehost or Hostgator. Students should purchase OptimizePress plugin for WordPress. Who is the target audience? Students who want to create a blog using WordPress. Anyone who wants to very quickly improve an existing WordPress blog. Students who want to learn how to promote their Udemy courses. Students from anywhere in the world, who want to share their knowledge. Students who want to profit additional income outside of Udemy.   How to Create a WordPress.org Blog How to Start a WordPress.org Blog FREE 00:03:00 How to Start Email Marketing with Aweber 00:03:00 How to Purchase a WordPress.org Theme 00:05:00 How to Create a WordPress Blog using OptimizePress 00:05:00 How to Create a Membership Website using OptimizeMember 00:04:00 How to Download, Install, and Activate WordPress Plugins 00:02:00 Choosing a Business Logo Nike Approves 00:02:00 How to Create Product Sales Pages 00:05:00 How to Create Blog Posts to Market Products 00:04:00 How to Configure WordPress Settings 00:05:00 How to Create a Feature Box to Collect Emails 00:05:00 How to Use Sidebar Widgets on WordPress Blog How to Create a Sidebar Widget to Collect Emails 00:03:00 Using Sidebar Widget to Market Udemy Courses 00:04:00 How to Enable Search Bar on WordPress 00:01:00 How to Enable Popular Blog Posts on the Sidebar 00:03:00 How to Enable Blog Post Categories on the Sidebar 00:01:00 How to Create an About Me Sidebar Widget 00:02:00 Course Certification

The aim of this course is to provide learners with a comprehensive understanding of the different aspects of e-commerce. By the end of the course, learners will be able to comprehend the nature and dynamics of e-commerce, including the use of electronic means to conduct transactions. The course will cover the concept of M-commerce, which is an extension of e-commerce, and provide learners with the knowledge of how to differentiate between e-commerce and e-business. Learners will also learn about the key strategies used in internet marketing, as well as the different types of e-tailing. Finally, the course will explore the concept of Virtual Enterprise, giving learners an insight into how businesses operate in the digital world. By the end of the course, learners will be able to apply this knowledge to real-world scenarios and make informed decisions about e-commerce-related opportunities and challenges. After the successful completion of the course, you will be able to learn about the following, Understand the nature and dynamics of E-commerce. Understand the concept of M-commerce. Differentiate between E-commerce V/s E-business. Understand Internet Marketing and its key strategies. Understand E-tailing and key types. Understand the concept of Virtual Enterprise. The aim of this course is to provide learners with a comprehensive understanding of E-commerce and its various aspects. Through this course, learners will gain an understanding of the nature and dynamics of E-commerce, including the concept of M-commerce and the key differences between E-commerce and E-business. They will also learn about the fundamentals of internet marketing and its key strategies, as well as E-tailing and its different types. In addition, this course will cover the concept of Virtual Enterprise and how it operates in an E-commerce context. Upon completion of this course, learners will have a sound understanding of the various components of E-commerce, enabling them to better understand the E-commerce landscape and successfully navigate its complexities. The aim of this course is to provide learners with a comprehensive understanding of the different aspects of e-commerce. By the end of the course, learners will be able to comprehend the nature and dynamics of e-commerce. VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Introduction to E-commerce Management Self-paced pre-recorded learning content on this topic. Introduction to E-Commerce Management Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course. The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience. E-commerce Manager Online Sales Manager Digital Marketing Manager Web Content Manager SEO Specialist SEM Specialist E-commerce Business Analyst E-commerce Marketing Specialist E-commerce Merchandiser Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.

Master the art of B2B business development with our comprehensive course! Explore the fundamentals of sales and marketing, understand the B2B buyer journey, and learn effective strategies for forming and managing high-performing sales teams. Elevate your skills in lead generation, sales techniques, and marketing strategy. Join us to unlock the tactics and strategies needed to thrive in the competitive B2B industry. Take the next step in your professional journey with our 'B2B Business Development Tactics: Winning in the Industry' course. Enroll now!

Level 5 QLS Endorsed Course with FREE Certificate | CPD Accredited | 150 CPD Points | Lifetime Access

Did you know that according to a recent study by the Chartered Institute of Marketing, businesses with a strong focus on Sales Administration Skills achieve a 15% higher sales growth compared to those who don't?Sales Administration Skills are the backbone of any successful sales operation, ensuring smooth processes and maximizing sales potential. Our extensive Sales Administration Skills course is designed to equip you with the theoretical knowledge and understanding to excel in a Sales Administration role. Through a series of engaging modules, you'll gain valuable insights into the world of sales, marketing, and customer interaction, all specifically tailored to the Sales Administration function. Learning Outcomes By the end of this Sales Administration Skills course, you will be able to: Demonstrate a strong understanding of the sales cycle and its various stages. Effectively manage customer inquiries and interactions. Utilize marketing principles to support sales efforts. Develop and maintain accurate sales records and data. Apply effective communication and negotiation skills in a Sales Administration setting. Contribute to the overall success of the sales team through strong administrative support. Why would you choose the Sales Administration Skills course from Compliance Central: Lifetime access to Sales Administration Skills course materials Full tutor support is available from Monday to Friday with the Sales Administration Skills course Learn Sales Administration Skills skills at your own pace from the comfort of your home Gain a complete understanding of Sales Administration Skills course Accessible, informative Sales Administration Skills learning modules designed by experts Get 24/7 help or advice from our email and live chat teams with the Sales Administration Skills Study in your own time through your computer, tablet or mobile device. A 100% learning satisfaction guarantee with your course This Sales Administration Skills course delves into 17 modules, each packed with valuable knowledge to enhance your Sales Administration Skills. Module 01: Introduction to Sales This module establishes the foundation of Sales Administration Skills by exploring the core concepts of sales, its role within a business, and the various career paths available. Module 02: Sales Growth Delve into the strategies and techniques employed to achieve sustainable sales growth. This module explores market analysis, lead generation, and effective sales pipeline management. Module 03: Sales Hypnosis Learn the fundamentals of ethical persuasion techniques used in sales. This module explores the psychology of influence and how to build rapport with potential customers. Module 04: Sales Presentation Master the art of crafting compelling sales presentations. This module equips you with the skills to present product features, address customer needs, and deliver a persuasive closing argument. Module 05: Basics of Marketing Gain a solid understanding of marketing principles and their impact on sales success. This module explores market segmentation, branding strategies, and the elements of the marketing mix. Module 06: The Marketing Process Uncover the various stages involved in the marketing process, from market research and product development to promotion and distribution. Module 07: Strategic Marketing Explore the development and implementation of strategic marketing plans. This module delves into competitor analysis, target market identification, and the creation of a winning marketing strategy. Module 08: Marketing Environment Gain insights into the internal and external factors influencing the marketing environment. This module explores economic, social, technological, legal, and environmental factors impacting marketing strategies. Module 09: Market Segmentation Learn how to effectively segment markets to identify and target specific customer groups. This module explores various segmentation methods and their application in sales administration. Module 10: Consumer Buying Behaviour Unravel the mysteries of consumer buying behavior. This module explores the psychological, social, and cultural factors that influence purchasing decisions. Module 11: Business Markets and Buying Behaviour Gain a deeper understanding of business-to-business (B2B) markets and buyer behavior. This module explores the unique characteristics of B2B sales and the decision-making process involved. Module 12: Marketing Research Discover the importance of market research in developing effective sales and marketing strategies. This module explores various research methodologies and data analysis techniques. Module 13: Sales and Marketing Explore the vital link between sales and marketing functions within a business. This module emphasizes collaboration and communication to achieve organizational goals. Module 14: Leverage and Limitations Gain insights into the leverage and limitations of various Sales Administration Skills techniques. This module explores ethical considerations and responsible sales practices. Module 15: Sales Negotiations Develop your negotiation skills to effectively close deals and secure favorable outcomes. This module explores negotiation strategies, tactics, and effective communication techniques. Module 16: Dealing with Customers Master the art of exceptional customer service in a sales environment. This module explores communication techniques, building rapport, and handling customer objections. Module 17: Communication Skills Develop strong communication skills that are essential for success in Sales Administration. This module emphasizes active listening, clear and concise communication, and persuasive writing techniques. CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? This Sales Administration Skills course is ideal for: Individuals seeking a career in sales administration. Those looking to enhance their existing Sales Administration Skills. Business professionals seeking to understand the sales process. Anyone interested in developing strong communication and negotiation skills. Those who want to gain a competitive advantage in the job market. Individuals seeking to contribute to a successful sales and marketing team. Requirements To enrol in this Sales Administration Skills course, all you need is a basic understanding of the English Language and an internet connection. Career path A strong foundation in Sales Administration Skills can open doors to a variety of exciting career paths, including: Sales Administrator Sales Operations Specialist Customer Service Representative Account Manager Business Development Representative Marketing Coordinator Sales Manager (with further experience and qualifications) Certificates CPD Accredited PDF Certificate Digital certificate - Included CPD Accredited PDF Certificate CPD Accredited Hard Copy Certificate Hard copy certificate - £10.79 CPD Accredited Hard Copy Certificate Delivery Charge: Inside the UK: Free Outside of the UK: £9.99 each

***24 Hour Limited Time Flash Sale*** Level 3 Diploma in Business and Management - CPD Certified Admission Gifts FREE PDF & Hard Copy Certificate| PDF Transcripts| FREE Student ID| Assessment| Lifetime Access| Enrolment Letter Did you know that over 80% of businesses in the UK are small and medium-sized enterprises? That means your entrepreneurial spirit could be the driving force behind one of tomorrow's success stories. But where do you start? Mastering the fundamentals of business is key, and that's exactly what this comprehensive Level 3 Diploma in Business and Management is designed to do. With this Level 3 Diploma in Business and Management course you will get 25 CPD Accredited PDF Certificates, Hard Copy Certificaten of Advanced Diploma in Business Management at QLS Level 7 and our exclusive student ID card absolutely free. Courses Are Included In This Level 3 Diploma in Business and Management Bundle: Course 01: Level 3 Diploma in Business and Management Course 02: Business Law: Applied Fundamentals Course 03: WORKPLACE TEAM NETWORKING DIPLOMA Course 04: Finance and Budgeting Diploma Course 05: Financial Management Course 06: Sales & Negotiation Skills Course 07: Accounting and Finance Course 08: Intermediate Economics Level 6 Course 09: International Business Principles Course 10: ENTREPRENEURSHIP Course 11: HR Management Diploma Course 12: Project Management Course Course 13: Office Administration & Skills Diploma Course 14: Team Building & Management Diploma Course 15: Strategic Business Management Course 16: Strategic Marketing & Planning Course 17: Ultimate Social Media Marketing course Course 18: Supply Chain Management Course 19: Customer Service Training Course 20: Conflict Management Training Course 21: Workplace Stress Management Diploma Course 22: Business Etiquette and Professional Behavior Course 23: Confidence Building & Assertiveness Course 24: Time Management Course 25: Compliance and Risk Management Embarking on Level 3 Diploma in Business and Management is more than just taking an online course; it's an investment in your future. By completing this bundle, you'll not only gain invaluable skills but also open doors to new career opportunities and advancements, boosting your earning potential. Learning Outcomes of Level 3 Diploma in Business and Management Analyse key business concepts and principles. Develop effective marketing and strategic plans. Implement successful project management methodologies. Master the fundamentals of human resource management. Navigate legal frameworks and ethical considerations. Enhance your communication, leadership, and decision-making skills. Don't miss this chance to elevate your career and skillset. Enrol in Level 3 Diploma in Business and Management today and take the first step towards achieving your goals and dreams. Why Choose Us? Get a Free CPD Accredited Certificate upon completion of this course Get a free student ID card with this Training This course is affordable and simple to understand This course is entirely online, interactive lesson with voiceover audio Lifetime access to this course materials This course comes with 24/7 tutor support Start your learning journey straightaway with our Level 3 Diploma in Business and Management Training! Level 3 Diploma in Business and Management premium bundle consists of 25 precisely chosen courses on a wide range of topics essential for anyone looking to excel in this field. Each segment of Level 3 Diploma in Business and Management is meticulously designed to maximise learning and engagement, blending interactive content and audio-visual modules for a truly immersive experience. Certification You have to complete the assignment given at the end of the Level 3 Diploma in Business and Management course and score a minimum of 60% to pass each exam. Our expert trainers will assess your assignment and give you feedback after you submit the assignment. After passing the Level 3 Diploma in Business and Management exam You will be entitled to claim a PDF & Hardcopy certificate accredited by CPD Quality standards completely free. CPD 430 CPD hours / points Accredited by Centre of CPD Excellence Who is this course for? This bundle is ideal for: Students seeking mastery in this field Professionals seeking to enhance their skills Anyone who is passionate about this topic Requirements This Level 3 Diploma in Business and Management doesn't require prior experience and is suitable for diverse learners. Career path This Level 3 Diploma in Business and Management bundle will allow you to kickstart or take your career in the related sector to the next stage. Management Marketing HR Project Management Consulting Entrepreneurship Certificates Advanced Diploma in Business Management at QLS Level 7 Hard copy certificate - Included CPD Accredited Digital certificate Digital certificate - Included

Level 5 QLS Endorsed Course | Endorsed Certificate Included | Plus 5 Career Guided Courses | CPD Accredited

About Course Elevate Your Copywriting Skills to Persuasive Excellence with Advanced Copywriting Master the art of captivation with language and create distinctive, memorable promotions that drive results. In the world of marketing, words are your most powerful tools. With the right words, you can capture attention, arouse interest, and ultimately persuade your audience to take action. But crafting truly compelling copy requires more than just basic grammar and syntax. It demands an understanding of human psychology, the nuances of language, and the ability to weave your message into a captivating narrative. In this comprehensive Advanced Copywriting course, you will delve into the depths of persuasive writing and discover the secrets to creating copy that truly resonates with your target audience. Led by experienced copywriter, author, and marketing coach Marcia Yudkin, you will gain mastery over 25 advanced copywriting techniques that will transform your writing from ordinary to extraordinary. What You'll Learn: Harness the Power of Creative Wording: Master techniques like unexpected metaphors, sensory detail, and strategic teasing to ignite curiosity, earn trust, and spark a desire for your offerings. Avoid Creative Pitfalls: Learn to identify and avoid missteps that can misdirect, baffle, or overwhelm your readers, ensuring your message is delivered with clarity and impact. Gain Real-World Insights: Analyze 239 examples from actual marketing copy, spanning high-tech, small-business, and consumer brands, to solidify your understanding of effective and ineffective approaches. Explore a Comprehensive Toolkit: Discover a wide range of advanced techniques, including:The art of exaggeration without overstepping into hypeUsing comedic elements to delight and engage your audienceEmploying musicality in language to evoke emotions and convey sensationsHarnessing the power of questions to pique curiosity and encourage engagementUnleashing the power of vivid description to stimulate imaginations and drive salesDifferentiating metaphors from mixed metaphors for clear and effective communicationUnderstanding the importance of audience awareness in crafting persuasive copyUtilizing curiosity to captivate readers beyond bullet pointsEmploying the 'dimensionalizing difference' to clarify complex ideasDiscovering an often-overlooked ingredient that boosts credibility and strengthens your pitchRevitalizing predictable phrases with fresh perspectivesUnderstanding the power of twos and threes in specific techniquesRecognizing and harnessing the power of contrastApplying criteria for refining and polishing your final drafts Why This Course is Different: Plain English Explanations: Unlike other courses that rely on obscure terminology, Advanced Copywriting breaks down complex concepts into easy-to-understand explanations, ensuring you grasp the essence of each technique. Thorough Coverage: Rather than focusing on a few select techniques, this course delves into a comprehensive range of 25 advanced copywriting methods, providing you with a well-rounded arsenal of persuasive writing tools. Real-World Examples: Instead of relying on literary quotes, Advanced Copywriting draws from actual marketing copy, providing you with practical examples of how these techniques are applied in real-world scenarios. Unparalleled Depth: With over 200 short passages illustrating effective and ineffective copywriting practices, you'll gain a deep understanding of how to apply these techniques successfully. Who Should Enroll: Aspiring Copywriters: Elevate your copywriting skills from beginner to expert and learn the art of crafting compelling, persuasive copy that drives results. Seasoned Copywriters: Expand your repertoire of copywriting techniques and refine your skills to create even more impactful marketing materials. Marketers: Gain a deeper understanding of the power of words and how to effectively communicate your brand's message to your target audience. Business Owners: Learn how to create high-converting marketing materials that attract customers, generate leads, and boost sales. Enroll Today and Transform Your Copywriting Skills: Elevate your copywriting skills to new heights and become a master of persuasive writing. With Advanced Copywriting, you'll gain the knowledge and tools necessary to create captivating copy that resonates with your audience and drives results for your business. What Will You Learn? Understand how to use words creatively to attract and persuade customers Know 25 different word crafting techniques to attract attention, explain and trigger sales Get plenty of practice recognizing and assessing attempted creative word uses Have a library of 200+ vivid, real-world business examples to refer to in the future Course Content Introduction Course Preview Creative Techniques: Surprise Introduction Unexpected, Vivid Words Exaggeration Freshened Cliché Foreign Spice Puns Kicker Creative Techniques: Richness Adding Emotion Adding Sensory Language Adding Detail Comparison Metaphor Contrast Cultural References Authority Creative Techniques: Structure and Sound Repetition Parallelism Alliteration Sound Rhyming Triads Questions Creative Techniques: Content Strategies Scenario Anecdotes and Stories Teasing Naming Dangers to Avoid Overreach Huh? Tired Moves Refining Your Creation Word Order and Sentence Variety Verbs and Pronouns Length Vague Points and Hedges Tone Let's Review Test #1 Test #2 Conclusion Over and Out A course by Marcia Yudkin Marketing Coach, Introvert Advocate RequirementsNo prerequisites. Best for anyone who truly wants to succeed as a copywriter. Audience Aspiring copywriters ready to go beyond the basics Business owners or marketers who supervise copywriters Consumers who want to understand techniques in the marketing they consume Audience Aspiring copywriters ready to go beyond the basics Business owners or marketers who supervise copywriters Consumers who want to understand techniques in the marketing they consume

About Course Unlock key insights with our comprehensive guide to market research - propel your business towards unprecedented growth Our immersive online course on Market Research provides a comprehensive exploration into the intricate art and science of understanding consumer behaviour, trends, and market dynamics. Do you want to grow your business and take it to new heights? Achieving sustainable growth requires a deep understanding of your target audience and a keen awareness of industry trends. This marketing course equips you with the knowledge and skills required to understand your target customers and their needs. We start with a brief history and definition of 'market research' before we lay out the six steps of the market research process. This course examines the classifications of market research and explains how to identify research problems to set up the market research process. We show you how to develop and design a market research approach. We also trace the relationship between market problems and research design by distinguishing between exploratory, descriptive and causal research. The course goes over data analysis techniques and discusses how to deliver effective presentations of research findings to facilitate analysis and discussion. We cover qualitative and quantitative market research methods and provide examples to help you with questionnaire design with examples of open- and closed-end questions. We demonstrate data analysis techniques to help you leverage your research findings to make better business decisions. Finally, the course explains how to communicate research results while adhering to market research ethics. This course has no prerequisites and suits anyone interested in business and marketing. It is particularly useful for small business owners, entrepreneurs and marketers and helps you to create focused marketing campaigns that connect with your audience to boost customer engagement, brand loyalty and business success. Sign up to learn how to conduct market research that lets you understand consumer behaviour, spot gaps in the market and grow your business. Whether you're a budding marketer, a business owner, or a student of the commerce field, this course offers a comprehensive and practical guide to mastering market research. Enroll now to gain the knowledge and skills that can help shape business strategies, influence product development, and drive business success. What Will You Learn? Discuss the importance of market research in supporting marketing decision-making Identify the factors that influence the decision to conduct market research Outline the key components of a market research proposal Discuss the significance of problem identification in marketing research Analyse the key characteristics and advantages of qualitative research Recognise the factors that affect the sample size and accuracy in quantitative research Identify the key components and goals of a questionnaire Explain the importance of data validation and quality control Summarise the significance of the report and presentation as key components of marketing research Discuss the ethical principles of research methodology and the importance of integrity in market research Course Content Introduction to Market Research Introduction to Market Research The Market Research Process The Market Research Process Market Research Design Market Research Design Defining the Problem & Developing Research Approach Defining the Problem & Developing Research Approach Qualitative Market Research Qualitative Market Research Quantitative Market Research Quantitative Market Research Questionnaire Design Questionnaire Design Data Analysis Data Analysis Communicating Research Results Communicating Research Results Research Ethics Research Ethics Conclusion Conclusion A course by Xpert Learning Audience Marketers Current and aspiring product managers Business executives Consultants Entrepreneurs