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184 Marketing Analytics courses

Principles of Marketing Theory Course

By Online Training Academy

Unlock the core principles of modern marketing with our comprehensive Principles of Marketing Theory Course. Designed for aspiring marketers and seasoned professionals alike, this course delves into essential concepts and strategies that drive successful marketing campaigns in today's dynamic business environment. Key Features: CPD Certified Free Certificate from Reed CIQ Approved Developed by Specialist Lifetime Access In the Principles of Marketing Theory course, learners will explore essential concepts and practices to excel in marketing. They will understand how marketing can be socially responsible and its impact on sales and brand reputation. They will learn techniques to build customer loyalty and effectively use marketing data to segment markets. The course covers strategies to cluster customers based on their characteristics and how to align products with diverse market segments. Learners will discover the role of core values in marketing and methods to enhance product sales through effective marketing campaigns. They will also delve into Customer Relationship Management (CRM) systems and activities that foster strong customer relationships. Throughout the course, learners will grasp the importance of key performance indicators (KPIs) in evaluating marketing success and the requirements for conducting socially responsible marketing campaigns. Course Curriculum Module 01: Scope and Purpose of Socially Responsible Marketing Module 02: Significance of Brand and Reputation to Sales Performance Module 03: Significance of Customer Loyalty to the Achievement of Marketing Objectives Module 04: Valid and Reliable Marketing Data for Segmenting the Market Module 05: Marketing Data Collection Methods Module 06: Market Segmentation Module 07: Cluster Customers With Similar Characteristics Module 08: How Core Values Are Expressed Module 09: How a Range of Products May Appeal to Different Market Segments Module 10: Role of Marketing in Enhancing the Sale of Products and/or Services Module 11: Customer Relationship Management (CRM) Activities and Systems Module 12: Marketing Key Performance Indicators Module 13: The Requirements of Socially Responsible Marketing Campaigns Learning Outcomes: Understand the importance of socially responsible marketing strategies. Analyze the impact of brand reputation on sales performance metrics. Evaluate customer loyalty's role in achieving marketing objectives effectively. Apply valid and reliable methods for marketing data segmentation. Implement various marketing data collection techniques for business insights. Utilize market segmentation strategies to target diverse customer groups effectively. CPD 10 CPD hours / points Accredited by CPD Quality Standards Principles of Marketing Theory Course 1:14:03 1: Module 01: Scope and Purpose of Socially Responsible Marketing 04:18 2: Module 02: Significance of Brand and Reputation to Sales Performance 03:28 3: Module 03: Significance of Customer Loyalty in Achieving Marketing Goals 03:46 4: Module 04: Valid and Reliable Marketing Data for Segmenting the Market 03:35 5: Module 05: Marketing Data Collection Methods 06:12 6: Module 06: Market Segmentation 10:34 7: Module 07: Cluster Customers With Similar Characteristics 02:26 8: Module 08: How Core Values Are Expressed 04:15 9: Module 09: How a Range of Products May Appeal to Different Market Segments 02:37 10: Module 10: Role of Marketing in Enhancing the Sale of Products and/or Services 04:53 11: Module 11: Customer Relationship Management (CRM) Activities and Systems 09:13 12: Module 12: Marketing Key Performance Indicators 07:19 13: Module 13: The Requirements of Socially Responsible Marketing Campaigns 10:27 14: CPD Certificate - Free 01:00 Who is this course for? Marketing professionals seeking advanced theoretical knowledge. Business students focusing on marketing theory and principles. Entrepreneurs aiming to enhance their marketing strategy skills. Individuals interested in understanding consumer behaviour and segmentation. Professionals looking to expand their knowledge in marketing analytics. Career path Market Research Analyst Brand Manager Digital Marketing Specialist Advertising Executive Public Relations Manager Customer Relationship Manager Certificates Digital certificate Digital certificate - Included Reed Courses Certificate of Completion Digital certificate - Included Will be downloadable when all lectures have been completed.

Principles of Marketing Theory Course
Delivered Online On Demand2 minutes
£12

Business Analyst Job Ready Program with Career Support & Money Back Guarantee

4.3(3)

By Academy for Health and Fitness

"Start your career as a Certified Business Analyst and earn up to £70,000 per Year." Looking to land a lucrative Business Analyst role in the UK, where demand is skyrocketing with over 30,000 job postings annually? Our comprehensive Business Analyst Job Ready Program, a bundle of 5 career-focused courses, is your express ticket. With dedicated career support, a money-back guarantee, and a tailored roadmap to success, we empower you to navigate the thriving business analytics landscape confidently and secure your dream job. Our mission is simple - to be your trusted partner every step of the way, from training to employment as a Bussiness Analyst. In addition to teaching you the technical skills you need, we will also provide you with career mentoring and support. We will help you build your resume, prepare for interviews, and land your dream job. We also have partnerships with many companies that are hiring Business Analysts, so we can help you get your foot in the door. If you are not happy with our service, we also offer a 100% money-back guarantee. So what are you waiting for? Enrol in our Business Analyst Job Ready Program today and start your journey to becoming a successful Business Analyst! If you have any questions, you can contact us. We will be happy to provide you with all the information you need. Who Choose Us? So, what sets us apart from other programs? Let's dive into the exceptional benefits you'll experience when you join our Business Analyst Job Ready Program: Personalised Guidance: Our experienced mentors will provide one-on-one counselling sessions tailored to your specific needs. Whether you're a beginner or have some experience, we will guide you towards honing your skills and developing a strong foundation in Business Analysis. One-On-One Consultation Sessions with Experts: Gain invaluable insights and guidance from seasoned professionals who have thrived in the Business Analyst field. Our consultation sessions provide you with insider tips, tricks, and advice, empowering you to navigate the industry with confidence and expertise. Extensive Job Opportunities: We have established partnerships with numerous companies actively seeking Business analysts. Through our network, we'll connect you with exclusive job openings that are not easily accessible elsewhere. Our aim is to maximise your employment prospects and provide you with a range of exciting opportunities to choose from. Interview Preparation: We provide you with access to a comprehensive database of potential interview questions curated over years of industry experience. Walk into your interviews confident, well-prepared, and ready to impress. Money-Back Guarantee: Your satisfaction is our top priority. We are confident in the quality of our training and support, which is why we offer a 100% money-back guarantee. Continuous Career Support: Our commitment doesn't end when you secure a job. We'll be there for you throughout your career journey, offering continued support and guidance. Whether you need advice on career advancement, assistance with new projects, or simply a friendly ear to share your achievements, we'll be your trusted partner for long-term success. Here are the courses we will provide once you enrol in the program: Course 01: Business Analysis Course 02: Business and Data Analytics for Beginners Course 03: Business Analytics for Beginners Using SASS Course 04: Financial Forecasting Model for New Business Course 05: Data Analysis and Forecasting in Excel Course 06: Supply Chain Management for Different Retail Formats Course 07: Customer Analytics Training Course 08: Fundamentals of Marketing Analytics Course 09: Supply Chain Masterclass in Retail Course 10: Business Productivity Training Course 11: Dealing With uncertainty: Make Budgets and Forecasts Course 12: Cashflow Management and Forecasting Course 13: Raising Money & Valuations Course 14: Cost Control & Project Scheduling Course 15: Mini MBA Course 16: Business Accounting Training Course 17: Financial Analysis: Finance Reports Course 18: Presenting Financial Information Course 19: Finance: Financial Risk Management Course 20: Financial Modelling Course - Learn Online How Can We Offer Job Guarantees? HF Online provides consultancy, professional and educational services to many of the companies in the UK. During our intense exclusive training program, you will not just gain and complete the industry valuable certification but will gain industry experience as well, which is imperative to get your 1st job in the sector. The Business Analyst Job Ready Program is completed in 9 easy steps: Step 1: Enrol in the Programme Begin your exciting journey with us by enrolling in the Business Analyst Job Ready Program. Complete your registration and make a secure online payment. Remember, we offer a 14-day money-back guarantee if you're not completely satisfied. After you enrol in the Program, you will get lifetime access to 6 premium courses related to Business Development. These courses will teach you the knowledge and skills required to become a successful Business Analyst. Our customer service team will help you and keep in contact with you every step of the way. So you won't have to worry about a thing! Step 2: Initial One-On-One Counselling Session Once enrolled, you will be paired with a dedicated career mentor. Schedule your first one-on-one session to discuss your career aspirations, skills, experience, and any areas for potential growth. This conversation will shape your learning and development path. Step 3: Certification upon Course Completion After learning from the courses, you must obtain certificates for each course. There will be exams for every course, and you have to pass them to get your certificate. To pass successfully, you must get 90% marks. Once you pass the exams, you will receive hardcopy certificates. These certificates will prove that you're an expert in the subject. Step 4: CV Revamping Our team of professionals will build you a compelling CV and LinkedIn profile. We'll ensure it presents your skills and qualifications effectively and is tailored to the needs and expectations of the business development industry. With these powerful tools in hand, you'll be fully prepared to tackle job interviews confidently. Step 5: Building Network and Submitting CV We understand the power of casting a wide net. We'll strategically submit your CV to various platforms and networks, expanding your reach and connecting you with valuable opportunities that align with your career goals. We will also make connections with many high-profile individuals and companies through your LinkedIn profile. Step 6: Interview Preparation With your CV ready, we'll move on to interview preparation. Gain exclusive access to our database of potential interview questions. Through simulated interviews with your mentor, you'll practice your responses and receive valuable feedback to further refine your skills. Step 7: Securing Job Interviews Leveraging our partnerships with leading companies, we'll secure job interviews for you. We'll ensure you get the opportunity to showcase your skills to potential employers and get the dream job you want. Step 8: Post-Interview Support Post-interview, we'll provide a debriefing session to reflect on your performance and identify areas of improvement for future interviews if necessary. Remember, our commitment extends until you land your dream job. Step 9: Celebrate Your New Job! Once you've secured your dream job in business analysis, it's time to celebrate! However, our support doesn't end there. We'll provide you with ongoing career advice to ensure you continue to thrive in your new role. We're excited to accompany you on this journey to success. Enrol today, and let's get started! Your path to a successful career as Business Analyst starts with us. CPD 100 CPD hours / points Accredited by CPD Quality Standards Who is this course for? This Business Analyst Job Ready program is ideal for: Aspiring Business Analyst seeking comprehensive training and industry-specific career guidance. Individuals looking to transition into a data-based role and require personalised mentorship. Graduates wanting to enhance their employability with tailored CV building and interview preparation. Career changers looking for an all-in-one solution to securing a job in the finance industry. Data Analysis enthusiasts desiring to leverage industry connections for job opportunities in business development. Career path Junior Business Analyst: £30,000 - £40,000 Business Analyst: £40,000 - £55,000 Senior Business Analyst: £55,000 - £70,000 Lead Business Analyst: £70,000 - £85,000 Business Analyst Manager/Director: £85,000 - £100,000+ Certificates CPD Accredited e-Certificate Digital certificate - Included CPD Accredited Framed (Hardcopy) Certificate Hard copy certificate - Included Enrolment Letter Digital certificate - Included QLS Endorsed Hard Copy Certificate Hard copy certificate - Included Student ID Card Digital certificate - Included

Business Analyst Job Ready Program with Career Support & Money Back Guarantee
Delivered Online On Demand3 hours
£699

Digital Marketing Analytics: Measuring Your Marketing Success

By Imperial Academy

Level 7 Diploma(FREE QLS Endorsed Certificate)| 11 CPD Courses+11 PDF Certificates| 150 CPD Points|CPD & CiQ Accredited

Digital Marketing Analytics: Measuring Your Marketing Success
Delivered Online On Demand
£129

Social Media Scheduling Platforms and Analytics Jan25

5.0(1)

By Let’s Do Business Group

Scheduling your social media content can help you to stay organised, keep consistent with your posting, and help you stay true to your goals for your business on Social Media! In this course, we’ll be looking at Social Media Scheduling – what it is, how it can benefit you, and most importantly – how to do it! We’ll cover: How social media scheduling can benefit your business The platforms you can use for social media scheduling and what might be the best option for you How to use Meta Business Suite to schedule posts for Facebook and Instagram How schedule posts on Linkedin Using a Third party and paid software like Hootsuite or an alternative platform   As part of the live event of this workshop, we will also have a Questions and Answers session to finish this online workshop, where participants can ask specific questions about social media scheduling for their business.   Event details: Date: Wednesday 15th January 2025 Time: 10am – 11.30am Location: Online (ZOOM) For: Businesses based in Luton The Luton Online: Digital Marketing Launchpad is a project funded by the UK Government through the UK Shared Prosperity Fund. The UK Shared Prosperity Fund is a central pillar of the UK government's Levelling Up agenda and provides £2.6 billion of funding for local investment by March 2025. The Fund aims to improve pride in place and increase life chances across the UK investing in communities and place, supporting local business, and people and skills. For more information, visit: https://www.gov.uk/government/publications/uk-shared-prosperity-fund-prospectus

Social Media Scheduling Platforms and Analytics Jan25
Delivered Online
FREE

Motorcycle Class 1 & 2 - MOT Tester Training

By PFTP Ltd

The IMI Level 2 Award in MOT Testing (Classes 1 and 2) was developed with Driver and Vehicle Standards Agency (DVSA) to provide learners with the knowledge and skills required to perform the MOT Test Routine on mopeds and motorcycles.

Motorcycle Class 1 & 2 - MOT Tester Training
Delivered In-PersonFlexible Dates
£954

Digital Marketing - Growth Hacking Techniques - Online Course

4.7(160)

By Janets

Supercharge your digital marketing skills with our Growth Hacking Techniques online course! Uncover cutting-edge strategies to accelerate business growth, boost online visibility, and master the art of data-driven marketing. Elevate your digital presence and stay ahead in the competitive landscape. Enroll now for a transformative learning experience!

Digital Marketing - Growth Hacking Techniques - Online Course
Delivered Online On Demand
£25

Strategic Planning and Analysis for Marketing

4.8(9)

By Skill Up

Gain the skills and credentials to kickstart a successful career and learn from the experts with this step-by-step

Strategic Planning and Analysis for Marketing
Delivered Online On Demand2 hours 50 minutes
£25

Marketing Data Analyst

4.7(160)

By Janets

Register on the Marketing Data Analyst today and build the experience, skills and knowledge you need to enhance your professional development and work towards your dream job. Study this course through online learning and take the first steps towards a long-term career. The course consists of a number of easy to digest, in-depth modules, designed to provide you with a detailed, expert level of knowledge. Learn through a mixture of instructional video lessons and online study materials. Receive online tutor support as you study the course, to ensure you are supported every step of the way. Get a digital certificate as a proof of your course completion. The Marketing Data Analyst is incredibly great value and allows you to study at your own pace. Access the course modules from any internet-enabled device, including computers, tablet, and smartphones. The course is designed to increase your employability and equip you with everything you need to be a success. Enrol on the now and start learning instantly! What You Get With The Marketing Data Analyst Receive an e-certificate upon successful completion of the course Get taught by experienced, professional instructors Study at a time and pace that suits your learning style Get instant feedback on assessments 24/7 help and advice via email or live chat Get full tutor support on weekdays (Monday to Friday) Course Design The course is delivered through our online learning platform, accessible through any internet-connected device. There are no formal deadlines or teaching schedules, meaning you are free to study the course at your own pace. You are taught through a combination of Video lessons Online study materials Certification Upon successful completion of the course, you will be able to obtain your course completion e-certificate. Print copy by post is also available at an additional cost of £9.99 and PDF Certificate at £4.99. Who Is This Course For: The course is ideal for those who already work in this sector or are an aspiring professional. This course is designed to enhance your expertise and boost your CV. Learn key skills and gain a professional qualification to prove your newly-acquired knowledge. Requirements: The online training is open to all students and has no formal entry requirements. To study the Marketing Data Analyst, all your need is a passion for learning, a good understanding of English, numeracy, and IT skills. You must also be over the age of 16. Course Content Module 01 - Basics of Marketing Basics of Marketing 00:47:00 Module 02 - Strategic Marketing Strategic Marketing 01:12:00 Module 03 - Strategic Planning For Marketing Strategic Planning for Marketing 00:13:00 Module 04 - Strategic And Marketing Analysis Strategic and Marketing Analysis 00:15:00 Module 05 - Internal Analysis Internal Analysis 00:25:00 Module 06 - External Analysis External Analysis 00:25:00 Module 07 - Market Segmentation, Targeting And Positioning Market Segmentation, Targeting and Positioning 00:17:00 Module 08 - Approaches To Customer Analysis Approaches to Customer Analysis 00:23:00 Module 09 - Approaches To Competitor Analysis Approaches to Competitor Analysis 00:26:00 Mock Exam Mock Exam- Marketing Data Analyst 00:20:00 Final Exam Final Exam- Marketing Data Analyst 00:20:00 Order your Certificates & Transcripts Order your Certificates & Transcripts 00:00:00 Frequently Asked Questions Are there any prerequisites for taking the course? There are no specific prerequisites for this course, nor are there any formal entry requirements. All you need is an internet connection, a good understanding of English and a passion for learning for this course. Can I access the course at any time, or is there a set schedule? You have the flexibility to access the course at any time that suits your schedule. Our courses are self-paced, allowing you to study at your own pace and convenience. How long will I have access to the course? For this course, you will have access to the course materials for 1 year only. This means you can review the content as often as you like within the year, even after you've completed the course. However, if you buy Lifetime Access for the course, you will be able to access the course for a lifetime. Is there a certificate of completion provided after completing the course? Yes, upon successfully completing the course, you will receive a certificate of completion. This certificate can be a valuable addition to your professional portfolio and can be shared on your various social networks. Can I switch courses or get a refund if I'm not satisfied with the course? We want you to have a positive learning experience. If you're not satisfied with the course, you can request a course transfer or refund within 14 days of the initial purchase. How do I track my progress in the course? Our platform provides tracking tools and progress indicators for each course. You can monitor your progress, completed lessons, and assessments through your learner dashboard for the course. What if I have technical issues or difficulties with the course? If you encounter technical issues or content-related difficulties with the course, our support team is available to assist you. You can reach out to them for prompt resolution.

Marketing Data Analyst
Delivered Online On Demand5 hours 3 minutes
£25

Diploma in Marketing (Level 1)

5.0(1)

By Empower UK Employment Training

Dive into the world of marketing with our Marketing course. From sales fundamentals to future trends, enhance your skills in sales team management, market understanding, and sales-marketing alignment. Perfect for budding marketers and sales professionals.

Diploma in Marketing (Level 1)
Delivered Online On Demand1 hour 30 minutes
£5

Google Analytics 4 (GA4)

5.0(1)

By Transmedia - Apple & Adobe Training Centre

https://www.transmedia.co.uk/course/google-google-analytics-introduction A true understanding of Google Analytics will help dramatically with your knowledge of what digital content your users engage with most and what web pages and app features provide the best results. It will help you to know who your audiences are, where your web traffic comes from and whether your online campaigns are delivering the results you expect. This one day, hands on course is designed for those with no previous experience of Google Analytics or those with experience of Universal Analytics and who now want to upgrade to GA4 and gain thorough knowledge of what GA4 can do and how it differs from prior versions. Topics covered include Introduction, the GA4 data model, the interface, Understanding the data, Reporting in GA4, How users engage with your content and Analysis techniques.

Google Analytics 4 (GA4)
Delivered In-PersonFlexible Dates
£380