98 Market Segmentation courses in Leicester delivered Online

14 in 1 "Retail Assistant Training" Bundle only at £79 Get Hard Copy + PDF Certificates + Transcript + Student ID Card + e-Learning App as a Gift - Enrol Now Tired of browsing and searching for a Retail Assistant Training course you are looking for? Can't find the complete Training package that fulfils all your needs? Then don't worry as you have just found the solution. Take a minute and look through this 14-in-1 extensive bundle that has everything you need to succeed in Retail and other relevant fields! After surveying thousands of learners just like you and considering their valuable feedback, this all-in-one bundle has been designed by industry experts. We prioritised what learners were looking for in a complete Retail Assistant Training package and developed this in-demand course that will enhance your skills and prepare you for the competitive job market. Furthermore, to help you showcase your expertise in Retail, we have prepared a special gift of 1 hardcopy certificate and 1 PDF certificate for the title course completely free of cost. These certificates will enhance your credibility and encourage possible employers to pick you over the rest. This Retail Assistant Training Bundle Consists of the following Premium courses: Course 01: Retail Management - Level 5 Course 02: Logistic Management Course 03: Retail Strategy Course 04: Basic Product Management Course 05: Purchasing & Procurement Course - Level 3 Course 06: Level 3 Tax Accounting Course 07: Introduction to VAT Course 08: Commercial Law 2021 Course 09: Operations Management Course 10: Strategic Planning and Analysis for Marketing Course 11: Sales Negotiation Training Course 12: Basic Business Finance Course 13: Diploma in Quickbooks Bookkeeping Course 14: Customer Relationship Management Enrol now to advance your career, and use the premium study materials from Apex Learning. Benefits you'll get from choosing Apex Learning for this Retail Assistant Training: Pay once and get lifetime access to 14 CPD courses Free e-Learning App for engaging reading materials & helpful assistance Certificates, student ID included in a one-time fee Free up your time - don't waste time and money travelling for classes Learn anytime, from anywhere Study from your computer, tablet or mobile device CPD accredited course - improve the chance of gaining professional skills How will I get my Certificate? After successfully completing the course you will be able to order your CPD Accredited Certificates (PDF + Hard Copy) as proof of your achievement. PDF Certificate: Free (For The Title Course) Hard Copy Certificate: Free (For The Title Course) Curriculum Course 01: Retail Management - Level 5 Module 01: Introduction to Retail Management Module 02: Retail Strategy Module 03: Retail Buying and Merchandising Module 04: Retail Pricing Module 05: Supply Chain Management in Retailing Module 06: The Sales Process and Dealing with Customers at the Checkout Module 07:Importance of Consumer Behaviour Module 08: Taking Trends and Targeting Customers Effectively Module 09: The Importance of Communicating with Customers Module 10: Choosing a Retail Location Module 11: Retail Psychology Module 12: Negotiate the Right Deal with Suppliers Module 13: Develop Store Security Procedures Module 14: Management Skills for Leading Your Team Module 15: Selling in Multiple Channels Module 16: Retail Brand Management Module 17: Health & Safety for Retail Stores Module 18: Consumer Rights Act Course 02: Logistic Management Module 01: Introduction to Logistic Management Module 02: Planning Framework for Logistics Module 03: Supply Chain Management Module 04: Logistics Management and Organisation Module 05: Sourcing, Purchasing, and Procurement Module 06: Channels of Distribution Module 07: Supplier Relationship Management Module 08: Inventory Planning and Management Module 09: Principles of Warehousing Module 10: Transport Management Module 11: Negotiation Techniques Module 12: Customer Service and Logistics Course 03: Retail Strategy Module 01: Introduction to Retail Management Module 02: Retail Strategy Module 03: Retail Buying and Merchandising Module 04: Retail Pricing Module 05: Supply Chain Management in Retailing Module 06: The Sales Process and Dealing with Customers at the Checkout Module 07:Importance of Consumer Behaviour Module 08: Taking Trends and Targeting Customers Effectively Module 09: The Importance of Communicating with Customers Module 10: Choosing a Retail Location Module 11: Retail Psychology Module 12: Negotiate the Right Deal with Suppliers Module 13: Develop Store Security Procedures Module 14: Management Skills for Leading Your Team Module 15: Selling in Multiple Channels Module 16: Retail Brand Management Module 17: Health & Safety for Retail Stores Module 18: Consumer Rights Act Course 04: Basic Product Management Module 01: Course Introduction - Product Module 02: Definition of Product Module 03: Classification of Product Module 04: Consumer Goods Module 05: Business Goods Module 06: Levels of a Product Module 07: Product Quality Module 08: Product Mix Module 09: Product Life Cycle Module 10: Branding Module 11: Branding Strategies Module 12: Brand Equity Course 05: Purchasing & Procurement Course - Level 3 Module 01: Supply Chain Basics Module 02: Role of Procurement in an Organisation Module 03: The Purchasing Cycle Module 04: Purchasing Toolkits Module 05: Managing Competitive Bids Module 06: Quality Management Module 07: Supplier Relationship Management Module 08: Analysing and Reducing Risk in the Supply Chain Module 09: Improving Efficiency and Accuracy Module 10: Category Management Module 11: Inventory Management Module 12: E-Procurement Course 06: Level 3 Tax Accounting Module 01: Tax System and Administration in the UK Module 02: Tax on Individuals Module 03: National Insurance Module 04: How to Submit a Self-Assessment Tax Return Module 05: Fundamentals of Income Tax Module 06: Advanced Income Tax Module 07: Payee, Payroll and Wages Module 08: Capital Gain Tax Module 09: Value Added Tax Module 10: Import and Export Module 11: Corporation Tax Module 12: Inheritance Tax Module 13: Double Entry Accounting Module 15: Career as a Tax Accountant in the UK Course 07: Introduction to VAT Module 01: Understanding VAT Module 02: VAT Terminology and Calculation Module 03: VAT Taxable Persons Module 04: VAT Registration Module 05: VAT Rates Module 06: Invoicing and Records Module 07: VAT Application in Goods, Services and Vehicles Module 08: Supply Module 09: The VAT Return Module 10: Tips on VAT Compliance Module 11: VAT Exemptions and Zero-Rated VAT Module 12: Miscellaneous VAT Issues and Penalties Module 13: Making Tax Digital Course 08: Commercial Law 2021 Module 01: Introduction of Commercial law Module 02: Business Organisations Module 03: International Trade: the Theory, the Institutions, and the Law Module 04: Sales of Goods Law Module 05: Consumer Law and Protection Module 06: E-Commerce Law Module 07: Competition Law Course 09: Operations Management Module 01: Introduction Module 02: Project Module 03: Business Development and Succession Planning Module 04: Process Module 05: Supply Chain Module 06: Planning & Forecasting Operations Module 07: Procurement & Purchasing Module 08: Manufacturing & Delivery Operations Module 09: Quality Module 10: Managing Risk and Recovery Module 13: Communication Skills Module 14: Negotiation Techniques Module 18: Business Environment Module 19: Business Writing Skills Course 10: Strategic Planning and Analysis for Marketing Module 01: An Introduction to Strategic Planning Module 02: Development of a Strategic Plan Module 03: Strategic Planning for Marketing Module 04: Strategic and Marketing Analysis Module 05: Internal Analysis Module 06: External Analysis Module 07: Market Segmentation, Targeting and Positioning Module 08: Approaches to Customer Analysis Module 09: Approaches to Competitor Analysis Course 11: Sales Negotiation Training Sales Negotiation Training Negotiation Station - How To Negotiate Successfully Course 12: Basic Business Finance Module 01: What is Business Finance? Module 02: Why Businesses Fail Module 03: The Principles of Business Finance Part 1 Module 04: The Principles of Business Finance Part 2 Module 05: The Balance Sheet Module 06: The Income Statement Module 07: The Cashflow Statement Module 08: A Business Finance Exercise Module 09: Financial Performance Indicators Module 10: Investment Analysis Module 11: Investment Analysis Exercise Module 12: Key Learning Points in Business Finance Course 13: Diploma in Quickbooks Bookkeeping Getting prepared - access the software and course materials Getting started Setting up the system Nominal ledger Customers Suppliers Sales ledger Purchases ledger Sundry payments Sundry receipts Petty cash VAT - Value Added Tax Bank reconciliation Payroll / Wages Reports Tasks Course 14: Customer Relationship Management Module 01: Introduction Module 02: CRM Fundamentals Module 03: CRM Strategies CRM Strategies Module 04: Data Analysis in CRM Module 05: CRM Databases Module 06: Deepening Customer Relationship Module 07: Handling Customer Complaints Module 08: Future of CRM CPD 140 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Anyone from any background can enrol in this Retail Assistant Training bundle including- Students Graduates Job Seekers Job Holders Requirements Our Retail Assistant Training is fully compatible with PCs, Macs, laptops, tablets and Smartphone devices. This course has been designed to be fully compatible with tablets and smartphones, so you can access your course on Wi-Fi, 3G or 4G. Career path Having this Retail Assistant Training expertise will increase the value of your CV and open you up to multiple job sectors. Certificates Certificate of completion Digital certificate - Included You will get the PDF Certificate for the title course (Retail Management - Level 5) absolutely Free! Certificate of completion Hard copy certificate - Included You will get the Hard Copy certificate for the title course (Retail Management - Level 5) absolutely Free! Other Hard Copy certificates are available for £10 each. Please Note: The delivery charge inside the UK is £3.99, and the international students must pay a £9.99 shipping cost.

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This Marketing, Content and Sales Management Bundle consists of the following 30 CPD Accredited Premium courses - Course 01:Affiliate Marketing Course 02:Digital Marketing - Growth Hacking Techniques Course 03:Digital Marketing and Advertising Level 3 Course 04:Lead Generation with Attraction Marketing for Business Course 05:Social Media Marketing Training Course 06:LinkedIn Marketing & Sales Lead Generation Blueprint Course 07:Telesales Executive Training Course 08:Customer Relationship Management Course 09:Personal and Networking Skills Course 10:Effective Communication Skills Diploma Course 11:Creativity and Problem Solving Skills Course 12:Negotiation Essential Skills - Level 3 Course 13:Marketing Online Course Course 14:Strategic Planning and Analysis for Marketing Course 15:Webinar Marketing Funnel Course 16:Sales & Selling Management Course Course 17:Secrets of Successful Sales Course 18:Sales Negotiation Training Course 19:Visual Merchandising Course 20:Content Management Course 21:Content Writing & Copy Writing For SEO and Sales Course 22:Email Content Writing Course 23:Professional Email Marketing Diploma Course 24:Marketing Fundamentals Course 25:TikTok Marketing for Business Course 26:Facebook Marketing Course 27:Instagram Marketing Course 28:Property Marketing Course 29:Pinterest Marketing Course 30:Youtube Marketing Diploma 3 Extraordinary Career Oriented courses that will assist you in reimagining your thriving techniques- Course 01: Career Development Plan Fundamentals Course 02: CV Writing and Job Searching Course 03: Interview Skills: Ace the Interview Learning Outcome This tailor-made Marketing, Content and Sales Management bundle will allow you to- Uncover your skills and aptitudes to break new ground in the related fields Deep dive into the fundamental knowledge Acquire some hard and soft skills in this area Gain some transferable skills to elevate your performance Maintain good report with your clients and staff Gain necessary office skills and be tech savvy utilising relevant software Keep records of your work and make a report Know the regulations around this area Reinforce your career with specific knowledge of this field Know your legal and ethical responsibility as a professional in the related field Course 01: Affiliate Marketing Understand the principles of affiliate marketing and its role in online business. Learn effective strategies for affiliate program selection and management. Explore techniques for building and nurturing relationships with affiliate partners. Analyze key performance indicators (KPIs) to evaluate the success of affiliate marketing campaigns. Develop practical skills for creating compelling affiliate content that resonates with target audiences. Course 02: Digital Marketing - Growth Hacking Techniques Master growth hacking techniques to accelerate digital marketing efforts. Explore innovative strategies for customer acquisition and retention. Learn how to leverage data analytics for informed decision-making in digital marketing. Implement A/B testing and other optimization methods to enhance campaign performance. Understand the ethical considerations and potential challenges associated with growth hacking in the digital landscape. Course 03: Digital Marketing and Advertising Level 3 Gain a comprehensive understanding of digital marketing and advertising concepts. 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Explore compliance and ethical considerations in telesales practices. Master the art of closing deals through telesales. Course 08: Customer Relationship Management Understand the fundamentals and importance of customer relationship management (CRM). Implement CRM systems for efficient customer data management. Learn strategies for building and maintaining customer loyalty. Analyse customer behaviour data to enhance business strategies. Develop skills to handle customer feedback and resolve issues effectively. Course 09: Personal and Networking Skills Develop effective personal branding strategies. Enhance networking skills for professional and personal growth. Master the art of effective communication in networking settings. Learn to build and nurture professional relationships. Understand the role of emotional intelligence in personal and networking success. Course 10: Effective Communication Skills Diploma Develop clear and concise communication skills for various contexts. Improve listening skills for better understanding and response. Master written communication techniques for business and personal scenarios. Explore non-verbal communication and its impact on effective communication. Understand cultural sensitivity and diversity in communication. Course 11: Creativity and Problem Solving Skills Cultivate creative thinking techniques for problem-solving. Explore methods to overcome creative blocks and foster innovation. Understand the psychology of creativity and its application in various fields. Develop strategies for collaborative problem-solving in professional settings. Apply creative problem-solving skills to real-world scenarios. Course 12: Negotiation Essential Skills - Level 3 Master advanced negotiation techniques for business and personal situations. Understand the principles of principled negotiation and win-win outcomes. Explore the psychology of negotiation and persuasion. Develop strategies for effective conflict resolution through negotiation. Enhance skills in preparing, conducting, and concluding successful negotiations. Course 13: Marketing Online Course Gain a comprehensive understanding of online marketing fundamentals. Explore digital marketing channels, including SEO, SEM, and content marketing. Learn effective online advertising strategies and campaign management. Understand the role of analytics in measuring online marketing success. Develop a strategic online marketing plan for business growth. Course 14: Strategic Planning and Analysis for Marketing Understand the importance of strategic planning in marketing. Analyse market trends and conduct competitor analysis. Develop strategic marketing plans aligned with organisational goals. Implement SWOT analysis and other tools for effective planning. Learn to adapt marketing strategies in response to changing market conditions. Course 15: Webinar Marketing Funnel Master the art of creating and hosting effective webinars. Develop strategies to attract, engage, and convert webinar participants. Understand webinar analytics and measure the success of marketing funnels. Create compelling webinar content for different audience segments. Optimise webinar marketing funnels for lead generation and conversion. Course 16: Sales & Selling Management Course Understand the principles of effective sales management. Develop sales strategies for different market segments. Explore techniques for building and managing a successful sales team. Learn to analyse sales performance and implement improvements. Understand the ethical considerations in sales and selling management. Course 17: Secrets of Successful Sales Master the art of persuasive sales techniques. Develop effective closing strategies for different sales scenarios. Understand customer psychology and buying motivations. Learn objection handling and negotiation skills for successful sales. Apply ethical practices for long-term customer relationships. Course 18: Sales Negotiation Training Understand the dynamics of negotiation in sales. Develop advanced negotiation skills for complex sales scenarios. Learn to navigate objections and challenges during sales negotiations. Explore strategies for achieving win-win outcomes in sales. Apply negotiation tactics to enhance overall sales performance. CPD 330 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Course 19: Visual Merchandising Understand the principles of effective visual merchandising. Learn to create visually appealing and cohesive displays. Explore techniques to attract and engage customers through visual elements. Understand the role of visual merchandising in branding and marketing. Apply principles of colour, layout, and space in visual merchandising. Course 20: Content Management Gain proficiency in content management systems (CMS). Learn to create and organise digital content effectively. Explore strategies for content distribution and syndication. Understand the importance of content governance and compliance. Develop skills for maintaining and updating content for optimal performance. Course 21: Content Writing & Copywriting For SEO and Sales Develop writing skills for effective content creation and copywriting. Understand the principles of SEO writing to enhance online visibility. Learn persuasive copywriting techniques to drive sales and conversions. Explore content planning and strategy for different marketing goals. Apply best practices in writing content that resonates with target audiences. Course 22: Email Content Writing Master the art of writing compelling and engaging email content. Develop strategies for effective email copywriting and storytelling. Understand the psychology of email recipients for impactful communication. Learn to create personalised and targeted email campaigns. Analyse email metrics to improve the effectiveness of content. Course 23: Professional Email Marketing Diploma Gain comprehensive knowledge of email marketing fundamentals. Develop proficiency in email marketing strategy and campaign planning. Explore segmentation and automation for targeted email campaigns. Understand regulatory compliance and ethical considerations in email marketing. Analyse email marketing metrics for continuous improvement. Course 24: Marketing Fundamentals Understand the foundational concepts and principles of marketing. Explore the marketing mix: product, price, place, and promotion. Learn market segmentation and targeting strategies. Understand consumer behaviour and the decision-making process. Apply marketing fundamentals to create effective marketing plans. Course 25: TikTok Marketing for Business Gain insights into the TikTok platform and its audience. Develop strategies for creating engaging and shareable content on TikTok. Understand TikTok's advertising features and options. Learn to leverage TikTok influencers for business promotion. Analyse TikTok analytics to measure the success of marketing efforts. Course 26: Facebook Marketing Gain a comprehensive understanding of Facebook's marketing features. Develop strategies for creating engaging content on the Facebook platform. Explore Facebook advertising options and campaign management. Understand Facebook analytics for measuring campaign performance. Learn to leverage Facebook insights for audience targeting. Course 27: Instagram Marketing Understand Instagram's role in a comprehensive marketing strategy. Develop visually appealing content for Instagram marketing. Explore Instagram advertising features and sponsored content. Learn effective hashtag strategies and community engagement on Instagram. Analyse Instagram analytics for continuous improvement. Course 28: Property Marketing Gain insights into property marketing strategies for different markets. Explore online and offline channels for property promotion. Understand the legal and ethical considerations in property marketing. Learn to create visually appealing property listings and marketing materials. Develop strategies for effective communication with potential buyers and sellers. Course 29: Pinterest Marketing Understand the role of Pinterest in a visual marketing strategy. Develop strategies for creating pinnable and shareable content on Pinterest. Explore Pinterest advertising options for business promotion. Requirements Course 30: Youtube Marketing Diploma Gain a comprehensive understanding of YouTube as a marketing platform. Develop strategies for creating and optimising YouTube channel content. Explore YouTube advertising options and campaign management. Learn to analyse YouTube analytics for measuring video performance. Understand the role of storytelling and engagement in successful YouTube marketing. To participate in this course, all you need is - A smart device A secure internet connection And a keen interest in Marketing, Content and Sales Management Career path Upon completing this essential Bundle, you will discover a new world of endless possibilities. These courses will help you to get a cut above the rest and allow you to be more efficient in the relevant fields.

24 Hours Left! Don't Let this Deal Slip Away - Enrol in the Sales and Marketing - QLS Endorsed Course Now! Do you understand what your consumers want? Is it essential to attempt another Sales and Marketing strategy for your brand? The answers to all these questions lie in this Sales and Marketing course. In the UK, the sales and marketing industry is a driving force, contributing over £240 billion to the economy annually. Do you want to gain expertise in strategic planning, market research, branding, and customer engagement? The Diploma in Sales and Marketing will provide you with a comprehensive understanding of the sales and marketing process, from market research and strategic planning to developing effective marketing campaigns and closing deals. You'll learn about consumer and business buying behavior, product and brand strategy, pricing tactics, and the various channels used to reach your target audience. The course also covers essential communication skills for both advertising and sales, as well as the latest trends in digital marketing. Courses Are Included In this Diploma in Sales and Marketing (Online) Training: Course 01: Diploma in Sales and Marketing (Online) Course 02: Strategic Planning and Analysis Course 03: Digital Marketing - Growth Hacking Techniques Course 04: Telemarketing & Sales Training Course 05: Diploma in Business Analysis This Diploma in Sales and Marketing at QLS Level 7 course is endorsed by The Quality Licence Scheme and accredited by CPD QS (with 200 CPD points) to make your skill development & career progression more accessible than ever! Learning Outcomes of Sales and Marketing Apply effective sales techniques to achieve targets. Develop a marketing plan to reach target audiences. Implement strategies to build and manage customer relationships. Analyse market research data to inform marketing decisions. Evaluate and select appropriate marketing channels. Develop and deliver persuasive sales presentations. Invest in your professional growth and embark on a rewarding career path that blends creativity, strategic thinking, and a deep understanding of customer needs. Sign up today and take the first step towards achieving your career goals! Why Choose Our Sales and Marketing Course: Get instant access to this Sales and Marketing course. Learn Sales and Marketing from anywhere in the world Our Sales and Marketing is affordable and simple to understand Sales and Marketing course is entirely online, with interactive lessons with voiceover audio Lifetime access to the Sales and Marketing course materials Sales and Marketing comes with 24/7 tutor support The profitability or failure of a business is determined by the functionality of the Sales and Marketing department. Sales and marketing is the process used to develop and sustain demand, relevance, brand, competitiveness, and other factors of sales and marketing. Without sales and marketing, your brand would be prone to failure due to a lack of sales and revenue. This Sales and marketing training entails a deep dive into consumer perceptions, buyer personas, communication, analytics, and so much more. Assessment Process of Sales and Marketing Assignment and MCQ-Based 60% Marks to pass Instant Assessment Certificates Offered in Sales and Marketing QLS-endorsed certificate CPD-Approved Certificate CPD 200 CPD hours / points Accredited by CPD Quality Standards Module 01: Basics 28:51 1: Basics of Marketing 28:51 Module 02: The Process 35:56 2: The Marketing Process 35:56 Module 03: Strategic Planning 50:32 3: Strategic Marketing 50:32 Module 04: Market Environment 21:19 4: Marketing Environment 21:19 Module 05: Market Segmentations 39:53 5: Market Segmentations 39:53 Module 06: Consumer Buying Behaviour 57:33 6: Consumer Buying Behaviour 57:33 Module 07: Business Markets and Buying Behaviour 37:41 7: Business Markets and Buying Behaviour 37:41 Module 08: Market Research 38:52 8: Marketing Research 38:52 Module 09: Product Strategy 43:22 9: Product Strategy 43:22 Module 10: Branding Strategy 31:59 10: Branding Strategy 31:59 Module 11: Product Life Cycle 23:50 11: Product Life Cycle 23:50 Module 12: Pricing Strategy 1:00:21 12: Pricing Strategy 1:00:21 Module 13: Channels 53:31 13: Marketing Channels 53:31 Module 14: Integrated Communications 47:57 14: Integrated Marketing Communications 47:57 Module 15: Advertising and Sales Promotion 48:08 15: Advertising and Sales Promotion 48:08 Module 16: Personal Selling and Public Relations 1:00:48 16: Personal Selling and Public Relations 1:00:48 Module 17: Direct and Digital Marketing 47:07 17: Direct and Digital Marketing 47:07 Assessment (Optional) 02:00 18: Assignment On - Advanced Diploma in Marketing at QLS Level 7 02:00 Order Your Certificate 02:00 19: Order Your CPD Certificate 01:00 20: Order Your QLS Endorsed Certificate 01:00 Course Completion 01:00 21: Course Completion 01:00 Free Course No 01: Strategic Planning and Analysis 1:55:03 22: Module 01: An Introduction to Strategic Planning 08:25 23: Module 02: Development of a Strategic Plan 15:12 24: Module 03: Strategic Planning for Marketing 08:01 25: Module 04: Strategic and Marketing Analysis 09:25 26: Module 05: Internal Analysis 15:54 27: Module 06: External Analysis 15:03 28: Module 07: Market Segmentation, Targeting and Positioning 11:55 29: Module 08: Approaches to Customer Analysis 15:09 30: Module 09: Approaches to Competitor Analysis 15:59 Free Course No 02: Digital Marketing - Growth Hacking Techniques 2:53:20 31: Module 01: Fundamentals of Digital Marketing 18:15 32: Module 02: Growth Hacking 12:36 33: Module 03: Customer Journey 12:57 34: Module 04: Content Marketing 13:20 35: Module 05: SEO (Search Engine Optimisation) 15:47 36: Module 06: E-Mail Marketing 19:02 37: Module 07: Facebook Marketing 17:56 38: Module 08: Instagram Marketing 20:22 39: Module 09: Twitter Marketing 13:43 40: Module 10: Youtube Marketing 15:27 41: Module 11: Mobile Marketing 13:55 Free Course No 03: Telemarketing & Sales Training 1:47:40 42: Module 01: Introduction to Tele Sales Executive Training 06:42 43: Module 02: All About Telemarketing 04:40 44: Module 03: Elevate Sales on Telephone 06:46 45: Module 04: Prospective Telephone-Sales Expert 06:21 46: Module 05: The Right Words and Phrases to Use on a Sales Call 05:36 47: Module 06: Preparing the Call 06:32 48: Module 07: Opening the Call 07:54 49: Module 08: Structuring the Call 06:20 50: Module 09: Verbal Communication Skills 12:11 51: Module 10: Dealing with Objections 12:11 52: Module 11: Closing the Sale/ Gaining Commitment 09:16 53: Module 12: Dealing with Rejection 06:58 54: Module 13: Close a Sale Call 06:43 55: Module 14: Increasing your Earnings by Expanding Sales 09:30 Free Courses No 04: Diploma in Business Analysis 3:08:23 56: Module 01: Introduction to Business Analysis 11:20 57: Module 02: Business Processes 26:35 58: Module 03: Business Analysis Planning and Monitoring 17:11 59: Module 04: Strategic Analysis and Product Scope 19:17 60: Module 05: Solution Evaluation 16:49 61: Module 06: Investigation Techniques 27:05 62: Module 07: Ratio Analysis 16:18 63: Module 08: Stakeholder Analysis and Management 15:10 64: Module 09: Process Improvement with Gap Analysis 12:55 65: Module 10: Documenting and Managing Requirements 16:07 66: Module 11: Career Prospect as a Business Analyst in the UK 09:36 Who is this course for? Anyone interested in learning more about the topic is advised to take this course. This course is ideal for: Career changers Business owners Marketing professionals Sales representatives After completing this course, anyone can later enrol in these courses: NCFE Level 3 Diploma in Skills for Business: Sales and Marketing Level 4 Diploma in Sales and Marketing Management (RQF) Level 2 Award in Underage Sales Prevention (RQF) Level 5 Certificate in Sales (RQF) Level 4 Diploma in Sales and Marketing Management (RQF) Level 2 Award in Underage Sales Prevention (RQF) Level 5 Certificate in Sales (RQF) Requirements There are no requirements for enroling in this Sales and Marketing course. Career path Take this Sales and Marketing training to broaden your career opportunities. Sales Manager Marketing Manager Account Executive Business Development Entrepreneur Certificates Certificate Accredited by CPDQS Digital certificate - Included Free for the title course only. Advanced Diploma in Marketing at QLS Level 7 Hard copy certificate - £139 Show off Your New Skills with a Certificate of Completion Endorsed Certificate of Achievement from the Quality Licence Scheme After successfully completing the course, you can order an original hardcopy certificate of achievement endorsed by the Quality Licence Scheme. The certificate will be home-delivered, with a pricing scheme of - 139 GBP inside the UK 149 GBP (including postal fees) for International Delivery Certificate Accredited by CPDQS Upon finishing the course, you need to order to receive a Certificate Accredited by CPDQS that is accepted all over the UK and also internationally. The pricing schemes are: 29 GBP for Printed Hardcopy Certificate inside the UK 39 GBP for Printed Hardcopy Certificate outside the UK (International Delivery)

Overview This comprehensive course on Business Strategy Planning will deepen your understanding on this topic. After successful completion of this course you can acquire the required skills in this sector. This Business Strategy Planning comes with accredited certification, which will enhance your CV and make you worthy in the job market. So enrol in this course today to fast track your career ladder. How will I get my certificate? You may have to take a quiz or a written test online during or after the course. After successfully completing the course, you will be eligible for the certificate. Who is This course for? There is no experience or previous qualifications required for enrolment on this Business Strategy Planning. It is available to all students, of all academic backgrounds. Requirements Our Business Strategy Planning is fully compatible with PC's, Mac's, Laptop, Tablet and Smartphone devices. This course has been designed to be fully compatible with tablets and smartphones so you can access your course on Wi-Fi, 3G or 4G. There is no time limit for completing this course, it can be studied in your own time at your own pace. Career Path Having these various qualifications will increase the value in your CV and open you up to multiple sectors such as Business & Management, Admin, Accountancy & Finance, Secretarial & PA, Teaching & Mentoring etc. Course Curriculum 24 sections • 163 lectures • 14:21:00 total length •Learn Business Fundamentals and Create Your Own Business Plan Today!: 00:02:00 •Quickfire Strategy Quiz How much do you know about your business strategy?: 00:02:00 •Quickfire Strategy Quiz - My 'Answers': 00:10:00 •How to get the most from this Course: 00:09:00 •Using the Course Map Matrix: 00:06:00 •Guide to the Course Assignments: 00:04:00 •Download All Course Materials Here: 00:03:00 •Section Introduction: Connecting Business Strategy to the Business Plan: 00:02:00 •Business Strategy to Business Plan: 00:04:00 •What do we mean by Business Strategy?: 00:02:00 •What is a Business Plan?: 00:06:00 •What do we mean by Corporate Strategy?: 00:07:00 •Should You Be Creating Shareholder Value?: 00:07:00 •Introduction to Strategic Management: 00:06:00 •Section Introduction: The Value of Strategic Analysis: 00:01:00 •Strategic Analysis - The First Step: 00:02:00 •What is Strategic Analysis?: 00:05:00 •Frameworks for Strategic Analysis: 00:10:00 •Strategic Analysis Frameworks Case Study: Apple: 00:11:00 •Section Introduction: Frameworks and Theories Business Strategists Must Know: 00:02:00 •Why are these Business Models important?: 00:02:00 •The Story of the Hedgehog and the Fox: 00:03:00 •Why are Management Theories Useful in Business Strategy?: 00:09:00 •SWOT Analysis: 00:05:00 •Introduction to Michael Porter's Five Forces Model: 00:06:00 •Lafley and Martin Five Step Strategy Model: 00:06:00 •The 5Cs Model: 00:06:00 •What is PEST or Broad Factors Analysis?: 00:05:00 •PESTEL Analysis: 00:05:00 •Ansoff Matrix: 00:07:00 •Value Chain: 00:05:00 •Business Model Synthesis: 00:08:00 •Black Swan Events - Coronavirus: 00:05:00 •Section Introduction: Critical Evaluation of Leadership: 00:01:00 •Vision and Leadership - Starting at the Top: 00:06:00 •What Skills Are We Looking For In Management?: 00:07:00 •What is the Purpose of a Vision Statement?: 00:03:00 •Section Introduction: Products Services and Competitive Advantage: 00:02:00 •What do we mean by Products and Services: 00:03:00 •Why Product Differentiation is Critical: 00:05:00 •Product Diversification in Business Strategy: 00:06:00 •How Does Quality Management fit into your Business Strategy?: 00:04:00 •What do we mean by Competitive Advantage?: 00:06:00 •Bowman's Strategic Clock - Strategic Positioning: 00:09:00 •Products, Services and Technology in the Business Plan: 00:06:00 •Section Introduction: Competition - Know Your Enemy: 00:02:00 •Competitor Analysis: 00:05:00 •BCG Matrix: 00:06:00 •Competitors and Competitive Forces: 00:10:00 •Competitive Intensity: 00:09:00 •Industry Life Cycle: 00:05:00 •Competition - Business Plan Tie In: 00:02:00 •Section Introduction: Industry, Markets and Competition: 00:02:00 •What do we mean by External Strategic Analysis: 00:09:00 •How Does Industry Analysis Help?: 00:05:00 •Conducting PEST or Broad Factors External Analysis: 00:11:00 •What are the Business and Funding Life Cycles?: 00:10:00 •Value Chains: Connecting Companies to their External Environment: 00:08:00 •Addressing the Total Addressable Market (TAM): 00:05:00 •Market Segmentation: Choosing Customers: 00:07:00 •Bargaining Power of Suppliers: 00:06:00 •Bargaining Power of Customers/Buyers: 00:06:00 •Business Plan: Industry, Markets and Competition: 00:04:00 •Section Introduction - Operations and Customer Management: 00:02:00 •What are Business Operations?: 00:03:00 •Strategic Analysis with the Business Model Canvas: 00:14:00 •How can Corporate Structure impact Strategy?: 00:07:00 •Organisational Development: 00:04:00 •Reviewing the Operations of the Firm: 00:03:00 •Click and Mortar - Online meets Offline: 00:05:00 •eCommerce Business Models: 00:06:00 •Internal Strategic Analysis - Business Plan Tie In: 00:05:00 •Section Introduction: Six Minute Strategist SWOT Assignment: 00:02:00 •Section Introduction: Customer Value Proposition: 00:02:00 •Understanding the Customer Value Proposition: 00:03:00 •Positioning Your Firm in the Market: 00:04:00 •What do we mean by a Profit Model?: 00:05:00 •Hax's Delta Model: 00:09:00 •Switching Costs and Customer Strategy: 00:03:00 •Managing the Customer Experience: 00:05:00 •What is the Customer Journey?: 00:06:00 •Customers, Customer Value and the Business Plan: 00:03:00 •Section Introduction: Sales and Marketing: 00:02:00 •The 5 Ps of Marketing: 00:06:00 •How Can You Plan Your Marketing?: 00:11:00 •Push Marketing Strategy: 00:03:00 •Pull Marketing Strategy: 00:04:00 •Understanding AIDA: 00:07:00 •Progressive Sequence of 9 Agreements: 00:07:00 •Pricing Strategies: 00:11:00 •Sales and Marketing in the Business Plan: 00:06:00 •Section Introduction: Digital Business Strategy Transformation: 00:02:00 •Why Do You Need A Digital Strategy Blueprint?: 00:07:00 •What Skills and Assets do you need to be a Digital Entrepreneur?: 00:07:00 •Digital Strategy Blueprint Overview: 00:18:00 •Digital Strategy - Customer Centric Transformation: 00:07:00 •Digital Strategy - Customer Experience Transformation: 00:05:00 •Digital Strategy - Customer Channel Transformation: 00:06:00 •Digital Strategy - Customer Engagement Transformation: 00:19:00 •Digital Strategy - Digital Skills Transformation: 00:04:00 •Digital Strategy - Tools and Resources: 00:02:00 •Section Introduction: Understanding Financial Statements: 00:02:00 •Overview of Financial Statements: 00:03:00 •GAAP: Accruals vs Cash Accounting: 00:06:00 •Income Statement or Profit and Loss Account: 00:08:00 •Introduction to the Balance Sheet: 00:11:00 •Cash Flow Statement: 00:06:00 •Cash Flow Metrics Explained: 00:09:00 •Case Study - Apple Financial Statements: 00:04:00 •Financial Statements in the Business Plan: 00:06:00 •Section Introduction: Strategic Financial Analysis: 00:01:00 •What is Financial Analysis?: 00:11:00 •Income Statement Profitability Ratios: 00:04:00 •Balance Sheet Ratio Analysis: 00:12:00 •Cash Flow Statement Analysis: 00:05:00 •Valuation Ratios: 00:04:00 •Section Introduction: Financial Analysis - Case Study and Assignment: 00:01:00 •Apple Inc Financial Analysis - Solution: 00:03:00 •Discussion of Measurements of Growth Analysis: 00:05:00 •Discussion of Measures of Profitability Analysis: 00:07:00 •Discussion of Trading Performance Analysis: 00:03:00 •Discussion of Working Capital (Liquidity and Efficiency) Analysis: 00:12:00 •Section Introduction: Future Business Strategy Analyser Assignment: 00:01:00 •Section Introduction: Goal Setting and Performance Management: 00:02:00 •Introduction to Goal Setting: 00:03:00 •What do we mean by SMART Goals?: 00:04:00 •Key Performance Indicators: 00:04:00 •Strategic Dashboards: 00:07:00 •Corporate Performance Management: 00:04:00 •Objectives and Key Results: 00:04:00 •Year over Year Performance: 00:04:00 •Section Introduction: Growth Strategies: 00:02:00 •Organic vs Inorganic: 00:03:00 •The Advantage of First Mover Advantage: 00:05:00 •The Importance of Scalability: 00:04:00 •Merger and Acquisitions Growth Strategies: 00:10:00 •Buy and Build Growth Strategy: 00:08:00 •Negative Growth- Company Recovery Strategies: 00:09:00 •Post Coronavirus Strategies: 00:06:00 •Growth Strategies Business Plan Tie In: 00:03:00 •Section Introduction: Valuation, Funding, Exits and Returns: 00:02:00 •Valuation and Funding - A Consequence of our Business Strategy: 00:04:00 •How to Value a Company: 00:11:00 •Sources of Equity Funding: 00:08:00 •What is a Pre-Money Valuation?: 00:06:00 •How to Create a Pitch Deck for Investors: 00:06:00 •Sources and Uses of Funds in the Business Plan: 00:02:00 •What is a Cap Table?: 00:05:00 •Exit Strategies and Returns: 00:09:00 •Transaction Cost Management: 00:02:00 •Section Introduction: Risk Assessment: 00:01:00 •Risk Assessment - Strategic Plan Summary: 00:02:00 •Section Introduction: Business Plan Synthesis: 00:03:00 •Business Plan Synthesis: 00:03:00 •Business Plan - Executive Summary: 00:02:00 •Business Plan - History and Background: 00:02:00 •Business Plan - Management Summary: 00:04:00 •Business Plan Appendicies: 00:04:00 •Key Questions Check List: 00:01:00 •Business Plan - Audience Targeting: 00:03:00 •Business Plan Refinement: Types of Businesses: 00:02:00 •Summary and Wrap Up: 00:05:00 •Additional File: 00:00:00

Learn with Case Study - Market Research Course Overview: This course, "Learn with Case Study - Market Research," provides an in-depth understanding of the principles and techniques used in market research. It is designed to equip learners with the knowledge necessary to assess market trends, consumer behaviour, and competitive landscapes effectively. Through the use of real-world case studies, participants will gain valuable insights into the application of market research methodologies in various industries. By the end of the course, learners will be able to conduct research, analyse data, and make informed decisions that drive business strategies and growth. This course is ideal for those seeking to enhance their market research skills and apply them to professional practice. Course Description: In this course, learners will explore the core concepts of market research, including data collection, analysis techniques, and the interpretation of findings. The course integrates case studies to demonstrate how these methods are applied in real-life scenarios across different sectors. Key topics covered include survey design, focus groups, consumer behaviour analysis, and competitor research. Learners will develop the ability to evaluate and synthesise market data to inform strategic business decisions. The course encourages critical thinking, data interpretation, and strategic application, ensuring that learners can effectively utilise market research to support business objectives. By the end of the course, participants will have the skills to execute comprehensive market research projects. Learn with Case Study - Market Research Curriculum: Module 01: Introduction to Market Research Module 02: Data Collection Techniques Module 03: Case Study: Market Research in Action Module 04: Data Analysis and Interpretation Module 05: Consumer Behaviour and Market Segmentation Module 06: Reporting and Presenting Research Findings (See full curriculum) Who is this course for? Individuals seeking to improve their market research skills. Professionals aiming to enhance their strategic decision-making abilities. Beginners with an interest in understanding market dynamics. Those working in marketing, sales, or business strategy roles. Career Path: Market Research Analyst Marketing Manager Business Development Specialist Consumer Insights Analyst Data Analyst

Marketing Strategies for Business Course Overview This course offers a comprehensive exploration of marketing strategies essential for business growth and competitive advantage. Learners will gain insight into analysing current market positions, defining strategic goals, and developing effective go-to-market plans. Emphasising the integration of theory and strategic planning, the course equips participants with the ability to design and implement marketing initiatives that drive success. Through structured learning, individuals will develop critical thinking skills to evaluate market opportunities, understand customer needs, and align marketing efforts with broader business objectives. This course is designed to empower learners with the knowledge and confidence to contribute meaningfully to marketing strategy development in various business contexts. Course Description Delving deeper into core marketing concepts, this course covers strategic analysis of the current market environment, goal setting for future positioning, and detailed approaches to launching marketing campaigns. Learners will engage with topics such as market segmentation, competitive analysis, brand positioning, and the execution of marketing plans that ensure measurable outcomes. The learning experience emphasises strategic decision-making, fostering skills in assessing market trends and consumer behaviour. Participants will be equipped to formulate coherent marketing strategies that align with organisational aims, enhancing business growth and sustainability. Throughout, the course maintains a professional and informative tone, suitable for those seeking to develop expertise in marketing within diverse industries. Marketing Strategies for Business Curriculum Module 01: Welcome Module 02: Strategic Outline: Where Are We Now? Module 03: Strategic Outline: Where Do We Want to Be? Module 04: It’s Time to Go to Market Module 05: Ensure Success (See full curriculum) Who Is This Course For? Individuals seeking to understand core marketing strategy principles Professionals aiming to enhance strategic marketing skills for career progression Beginners with an interest in marketing and business development Entrepreneurs looking to improve market positioning and customer engagement Career Path Marketing Coordinator Business Development Executive Brand Strategist Market Research Analyst Marketing Consultant

Highlights of the Course Course Type: Online Learning Duration: 14 hours 42 minutes Tutor Support: Tutor support is included Customer Support: 24/7 customer support is available Quality Training: The course is designed by an industry expert Recognised Credential: Recognised and Valuable Certification Completion Certificate: Free Course Completion Certificate Included Instalment: 3 Installment Plan on checkout What you will learn from this course? Gain comprehensive knowledge about business administration and business management Understand the core competencies and principles of business administration and business management Explore the various areas of business administration and business management Know how to apply the skills you acquired from this course in a real-life context Become a confident and expert business administrator or business manager Business Strategies and Planning Program Course Master the skills you need to propel your career forward in business administration and business management. This course will equip you with the essential knowledge and skillset that will make you a confident business administrator or business manager and take your career to the next level. This comprehensive business strategies and planning course is designed to help you surpass your professional goals. The skills and knowledge that you will gain through studying this business strategies and planning course will help you get one step closer to your professional aspirations and develop your skills for a rewarding career. This comprehensive course will teach you the theory of effective business administration and business management practice and equip you with the essential skills, confidence and competence to assist you in the business administration and business management industry. You'll gain a solid understanding of the core competencies required to drive a successful career in business administration and business management. This course is designed by industry experts, so you'll gain knowledge and skills based on the latest expertise and best practices. This extensive course is designed for business administrator or business manager or for people who are aspiring to specialise in business administration and business management. Enrol in this business strategies and planning course today and take the next step towards your personal and professional goals. Earn industry-recognised credentials to demonstrate your new skills and add extra value to your CV that will help you outshine other candidates. Who is this Course for? This comprehensive business strategies and planning course is ideal for anyone wishing to boost their career profile or advance their career in this field by gaining a thorough understanding of the subject. Anyone willing to gain extensive knowledge on this business administration and business management can also take this course. Whether you are a complete beginner or an aspiring professional, this course will provide you with the necessary skills and professional competence, and open your doors to a wide number of professions within your chosen sector. Entry Requirements This business strategies and planning course has no academic prerequisites and is open to students from all academic disciplines. You will, however, need a laptop, desktop, tablet, or smartphone, as well as a reliable internet connection. Assessment This business strategies and planning course assesses learners through multiple-choice questions (MCQs). Upon successful completion of the modules, learners must answer MCQs to complete the assessment procedure. Through the MCQs, it is measured how much a learner could grasp from each section. In the assessment pass mark is 60%. Advance Your Career This business strategies and planning course will provide you with a fresh opportunity to enter the relevant job market and choose your desired career path. Additionally, you will be able to advance your career, increase your level of competition in your chosen field, and highlight these skills on your resume. Recognised Accreditation This course is accredited by continuing professional development (CPD). CPD UK is globally recognised by employers, professional organisations, and academic institutions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. Course Curriculum Welcome - How to Get The Most Out of The Course Learn Business Fundamentals and Create Your Own Business Plan Today 00:03:00 Getting Started - How to Use Our\Course 00:01:00 Quickfire Strategy Quiz How Much Do You Know About Your Business Strategy 00:02:00 Quickfire Strategy Quiz - My “Answers” 00:09:00 How to Get The Most From This Course 00:08:00 Using The Course Map Matrix 00:06:00 Guide to The Course Assignments 00:03:00 Download All Course Materials Here 00:02:00 Business Fundamentals: Connecting Business Strategy to The Business plan Section Introduction: Connecting Business Strategy to The Business Plan 00:01:00 Business Strategy to Business Plan 00:04:00 What Do You Mean by Business Strategy 00:02:00 What is a Business Plan 00:05:00 What Do We Mean by Corporate Strategy 00:07:00 Should You Be Creating Shareholder Value 00:07:00 Introduction to Strategic Management 00:06:00 Business Fundamentals: The Value of Strategic Analysis Section Introduction: The Value of Strategic Analysis 00:01:00 Strategic Analysis - The First Step 00:02:00 What is Strategic Analysis 00:05:00 Frameworks for Strategic Analysis 00:10:00 Strategic Analysis Frameworks Case Study: Apple 00:11:00 Business Fundamentals: Frameworks and Theories Business Strategists Must Know Section Introduction: Frameworks and Theories Business Strategists Must Know 00:01:00 Why are These Business Models Important 00:02:00 The Story of The Hedgehog and The Fox 00:02:00 Why are Management Theories Useful in Business Strategy 00:09:00 SWOT Analysis 00:04:00 Introduction to Michael Porter's Five Forces Model 00:05:00 Lafley and Martin Five Step Strategy Model 00:06:00 The 5Cs Model 00:06:00 What is PEST or Broad Factors Analysis 00:05:00 PESTEL Analysis 00:05:00 Ansoff Matrix 00:06:00 Value Chain 00:04:00 Business Model Synthesis 00:08:00 Black Swan Events - Coronavirus 00:05:00 Critical Evaluation of Leadership Section Introduction: Critical Evaluation of Leadership 00:01:00 Vision and Leadership - Starting at The Top 00:05:00 What Skills are We Looking for in Management 00:06:00 What is The Purpose of a Vision Statement 00:03:00 Products and Services and Competitive Advantage Section Introduction: Products Services and Competitive Advantage 00:01:00 What Do We Mean By Products and Services 00:03:00 Why Product Differentiation is Critical 00:05:00 Product Diversification in Business Strategy 00:05:00 How Does Quality Management Fit into Your Business Strategy 00:04:00 What Do We Mean By Competitive Advantage 00:06:00 Bowman's Strategic Clock - Strategic Positioning 00:08:00 Products, Services and Technology in The Business Plan 00:06:00 Competition - Know Your Enemy Section Introduction: Competition - Know Your Enemy 00:02:00 Competitor Analysis 00:05:00 BCG Matrix 00:06:00 Competitors and Competitive Forces 00:10:00 Competitive Intensity 00:08:00 Industry Life Cycle 00:04:00 Competition - Business Plan Tie In 00:02:00 External Strategic Analysis - Industry, Markets and Competition Section Introduction: Industry, Markets and Competition 00:02:00 What Do We Mean By External Strategic Analysis 00:09:00 How Does Industry Analysis Help 00:05:00 Conducting PEST or Broad Factors External Analysis 00:10:00 What are The Business and Funding Life Cycles 00:10:00 Value Chains: Connecting Companies to Their External Environment 00:08:00 Addressing The Total Addressable Market (TAM) 00:05:00 Market Segmentation: Choosing Customers 00:07:00 Bargaining Power of Suppliers 00:05:00 Bargaining Power of Customers/Buyers 00:05:00 Business Plan: Industry, Markets and Competition 00:03:00 Internal Strategic Analysis - Operations and Customer Management Section Introduction - Operations and Customer Management 00:02:00 What are Business Operations 00:02:00 Strategic Analysis With The Business Model Canvas 00:13:00 How Can Corporate Structure Impact Strategy 00:07:00 Organisational Development 00:03:00 Reviewing The Operations of The Firm 00:03:00 Click and Mortar - Online Meets Offline 00:05:00 eCommerce Business Models 00:06:00 Internal Strategic Analysis - Business Plan Tie In 00:04:00 Six Minute Strategist SWOT Assignment Section Introduction: Six Minute Strategist SWOT Assignment 00:01:00 Customer Value Proposition Section Introduction: Customer Value Proposition 00:02:00 Understanding The Customer Value Proposition 00:03:00 Positioning Your Firm in The Market 00:04:00 What Do We Mean By a Profit Model 00:04:00 Hax's Delta Model 00:09:00 Switching Costs and Customer Strategy 00:03:00 Managing The Customer Experience 00:04:00 What is The Customer Journey 00:06:00 Customers, Customer Value and The Business Plan 00:03:00 Sales and Marketing Strategy Section Introduction: Sales and Marketing 00:02:00 The 5 Ps of Marketing 00:05:00 How Can You Plan Your Marketing 00:11:00 Push Marketing Strategy 00:03:00 Pull Marketing Strategy 00:04:00 Understanding AIDA 00:07:00 Progressive Sequence of 9 Agreements 00:07:00 Pricing Strategies 00:10:00 Sales and Marketing in The Business Plan 00:05:00 Digital Business Strategy Transformation Section Introduction: Digital Business Strategy Transformation 00:01:00 Why Do You Need a Digital Strategy Blueprint 00:07:00 What Skills and Assets Do You Need to Be a Digital Entrepreneur 00:06:00 Digital Strategy Blueprint Overview 00:18:00 Digital Strategy - Customer Centric Transformation 00:07:00 Digital Strategy - Customer Experience Transformation 00:05:00 Digital Strategy - Customer Channel Transformation 00:06:00 Digital Strategy - Digital Skills Transformation 00:03:00 Digital Strategy - Tools and Resources 00:02:00 Understanding Financial Statements Section Introduction: Understanding Financial Statements 00:02:00 Overview of Financial Statements 00:02:00 GAAP: Accruals vs Cash Accounting 00:05:00 Income Statement or Profit and Loss Account 00:08:00 Cash Flow Statement 00:06:00 Cash Flow Metrics Explained 00:09:00 Case Study - Apple Financial Statements 00:04:00 Financial Statements in The Business Plan 00:06:00 Finance: Strategic Financial Analysis Section Introduction: Strategic Financial Analysis 00:01:00 What is Financial Analysis 00:11:00 Income Statement Profitability Ratios 00:04:00 Balance Sheet Ratio Analysis 00:12:00 Cash Flow Statement Analysis 00:05:00 Valuation Ratios 00:04:00 Finance: Financial Analysis - Case Study and Assignment Section Introduction: Financial Analysis - Case Study and Assignment 00:01:00 Apple Inc Financial Analysis - Solution 00:02:00 Discussion of Measurements of Growth Analysis 00:05:00 Discussion of Measures of Profitability Analysis 00:06:00 Discussion of Trading Performance Analysis 00:03:00 Discussion of Working Capital (Liquidity and Efficiency) Analysis 00:11:00 Future Business Strategy Analyser Assignment Section Introduction: Future Business Strategy Analyser Assignment 00:01:00 Goal Setting and Financial Performance Section Introduction: Goal Setting and Performance Management 00:01:00 Introduction to Goal Setting 00:03:00 What Do We Mean By Smart Goals 00:03:00 Key Performance Indicators 00:04:00 Strategic Dashboards 00:07:00 Corporate Performance Management 00:04:00 Objectives and Key Results 00:04:00 Year Over Year Performance 00:03:00 Business Fundamentals: Growth Strategies Section Introduction: Growth Strategies 00:01:00 Organic vs Inorganic 00:03:00 The Advantage of First Mover Advantage 00:04:00 The Importance of Scalability 00:03:00 Merger and Acquisitions Growth Strategies 00:10:00 Buy and Build Growth Strategy 00:08:00 Negative Growth- Company Recovery Strategies 00:09:00 Post Coronavirus Strategies 00:06:00 Growth Strategies Business Plan Tie In 00:03:00 Valuation, Funding, Exits and Returns Section Introduction: Valuation, Funding, Exits and Returns 00:02:00 Valuation and Funding - A Consequence of Our Business Strategy 00:04:00 How to Value a Company 00:10:00 Sources of Equity Funding 00:08:00 What is a Pre-Money Valuation 00:05:00 How to Create a Pitch Deck for Investors 00:06:00 Sources and Uses of Funds in The Business Plan 00:02:00 What is a Cap Table 00:05:00 Exit Strategies and Returns 00:09:00 Transaction Cost Management 00:01:00 Risk Assessment Section Introduction: Risk Assessment 00:01:00 Risk Assessment - Strategic Plan Summary 00:02:00 Business Plan Synthesis Section Introduction: Business Plan Synthesis 00:03:00 Business Plan Synthesis 00:03:00 Business Plan - Executive Summary 00:02:00 Business Plan - History and Background 00:02:00 Business Plan - Management Summary 00:04:00 Business Plan Appendicies 00:03:00 Key Questions Check List 00:01:00 Business Plan Refinement: Types of Businesses 00:01:00 Summary and Wrap Up Summary and Wrap up 00:04:00 Obtain Your Certificate Order Your Certificate of Achievement 00:00:00 Get Your Insurance Now Get Your Insurance Now 00:00:00 Feedback Feedback 00:00:00

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Enrol in this Sales and Marketing Training course today and start your journey to becoming a successful marketing professional or sales expert! ★★★ Course Curriculum of Sales and Marketing Training Bundle ★★★ Course 01: Sales & Selling Management Course Module 01: Understanding the Talk Module 02: Getting Prepared to Make the Call Module 03: Creative Openings Module 04: Making Your Pitch Module 05: Handling Objections Module 06: Sealing the Deal Module 07: Following Up Module 08: Setting Goals Module 09: Managing Your Data Module 10: Using a Prospect Board Course 02: Sales Negotiation Training Course 03: Telesales Executive Training Course 04: Marketing Fundamentals Course 05: Strategic Planning and Analysis for Marketing Course 06: Digital Marketing Course 07: SEO - Search Engine Optimisation Level 5 Course 08: Retail Management - Level 5 Course 09: Customer Relationship Management Course 10: Sales: Psychology of Customers Course 11: Basic Product Management Course 12: Product Photography Course 13: Commercial Law 2021 Course 14: Public Speaking and Presentation Skill Course How will I get my Certificate? After successfully completing the course, you will be able to order your CPD Accredited Certificates (PDF + Hard Copy) as proof of your achievement. PDF Certificate: Free Hard Copy Certificate: Free CPD 140 CPD hours / points Accredited by CPD Quality Standards Requirements There is no time limit for completing thiscourse; it can be studied in your own time at your own pace. Career path Elevate your professional journey with Sales and Marketing Training. This comprehensive course opens doors to a wide range of career opportunities in the dynamic world of marketing. Explore these exciting roles: Marketing Manager: £30,000 - £55,000 Digital Marketing Specialist: £25,000 - £45,000 Social Media Marketing Manager: £22,000 - £40,000 SEO Specialist: £24,000 - £42,000 Content Marketing Manager: £28,000 - £50,000 Email Marketing Specialist: £23,000 - £38,000 PPC Marketing Specialist: £26,000 - £42,000 Certificates Digital certificate - Included Hard copy certificate - Included You will get the Hard Copy certificate for the title course (Sales & Selling Management Course) absolutely Free! Other hard-copy certificates are available for £14.99 each. Please Note: The delivery charge inside the UK is £3.99, and the international students must pay a £9.99 shipping cost.

Mastering Segmenting and Positioning in Marketing: A Comprehensive Guide for Success Introduction In the dynamic field of marketing, mastering segmentation and positioning is crucial to developing effective strategies that resonate with target audiences. Whether you are a student navigating complex assignments or a professional refining your skills, understanding the nuances of these concepts is essential. Segmenting Positioning Assignment Help can provide you with the guidance needed to enhance your knowledge and tackle challenging tasks with confidence. Understanding Market Segmentation Market segmentation is the process of dividing a broad consumer or business market into sub-groups based on shared characteristics. These groups could be divided by demographics, psychographics, behavior, or geographic location. The objective is to tailor marketing strategies that cater specifically to each segment, ensuring more targeted and effective communication. 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Acquiring a solid understanding of these categories can give you the edge needed to excel in marketing. However, if you’re finding it difficult to put these theories into practice, Segmenting Positioning Assignment Help can provide the expert guidance required to succeed. The Importance of Positioning in Marketing Strategy Positioning is the next critical step after segmentation. Once a company has identified its market segments, it must determine how to position its products or services within those segments. Effective positioning means that a company’s offerings are clearly differentiated from competitors in the minds of consumers. There are three main approaches to positioning: Competitive Positioning: Emphasizes how a product stands against competitors. Product Feature Positioning: Highlights specific features or benefits that appeal to the target market. Price-Based Positioning: Focuses on offering value through price differentiation, often targeting budget-conscious consumers. 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The Role of Segmentation and Positioning in Digital Marketing With the rise of digital marketing, segmentation and positioning have become more sophisticated. Online platforms provide marketers with vast amounts of data, enabling them to create more refined segments and develop highly targeted campaigns. Whether through social media, email marketing, or pay-per-click advertising, businesses can now reach specific audiences with laser precision. For students studying digital marketing, it’s crucial to understand how segmentation and positioning are applied in this context. Some key areas to focus on include: Targeted Advertising: Platforms like Google Ads and Facebook allow businesses to target ads based on demographics, interests, behaviors, and locations. This enables more efficient use of marketing budgets and improves conversion rates. Personalization: Modern consumers expect personalized experiences. By segmenting audiences and positioning products effectively, marketers can deliver tailored messages that resonate on an individual level. Data-Driven Decisions: Analytics tools provide valuable insights into consumer behavior, allowing businesses to refine their segmentation and positioning strategies over time. Understanding these digital marketing applications can give you a competitive edge in your assignments. If you need further guidance, Segmenting Positioning Assignment Help is available to offer tailored support for your digital marketing studies. How Segmenting and Positioning Lead to Business Success Businesses that master segmentation and positioning often outperform their competitors. By targeting the right audience with the right message, they can increase customer engagement, build brand loyalty, and drive sales. Some of the key benefits include: Improved Customer Satisfaction: When companies understand the unique needs of their target segments, they can deliver products and services that meet those needs more effectively. Increased Market Share: Positioning a brand as the best solution for a particular market segment can lead to a larger market share and greater profitability. Enhanced Brand Perception: A well-positioned brand is seen as more credible and reliable by consumers, helping to build long-term customer relationships. For students, understanding these benefits is essential for crafting successful marketing strategies in your coursework. If you’re finding it difficult to connect these concepts with real-world business outcomes, Segmenting Positioning Assignment Help can guide you through the process. Conclusion Segmenting and positioning are foundational concepts in marketing that can significantly impact business success. By breaking down broad markets into smaller, more manageable segments and crafting positioning strategies that resonate with those segments, companies can develop highly effective marketing campaigns. If you’re working on assignments that require you to analyze these concepts, don’t hesitate to seek support. Segmenting Positioning Assignment Help is designed to give you the expertise and confidence you need to ace your assignments and build a strong foundation for your future career in marketing.

From the moment you click 'enrol', this course dives headfirst into the art and strategy behind modern marketing, advertising, and public relations. It’s your guide to decoding how brands capture attention, influence decisions, and (with a bit of flair) stay in the spotlight. Whether you're eyeing a career in the field or simply trying to make sense of the chaos behind billboards, hashtags, and press releases, this course delivers the essentials—served with a side of sharp wit and clear direction. Explore how to craft compelling campaigns, manage a brand's public image, and navigate the digital jungle with SEO, content strategies, and media relations. No jargon-laden lectures here—just solid knowledge designed to keep pace with today's fast-moving landscape. If you’ve ever wondered why some slogans linger while others vanish like a bad ad, this course has answers. And no, you won’t need to leave your house or wear a name badge to learn them. Key Features: CPD Certified Instant e-certificate and hard copy dispatch by next working day Fully online, interactive course with audio voiceover Developed by qualified professionals in the field Self-paced learning and laptop, tablet, smartphone-friendly 24/7 Learning Assistance Discounts on bulk purchases This course covers essential topics including understanding consumer behavior, developing effective product and branding strategies, conducting market research, and utilizing various marketing channels such as advertising, sales promotion, personal selling, and digital marketing to create successful marketing campaigns and reach target audiences effectively. This PR : Public Relation course covers foundational aspects of Public Relations, including its principles, tactics, and management. It explores essential topics such as organizational strategies, research methods, crisis management, and ethical considerations. Emphasizing social media's role, it equips students with vital skills for navigating diverse PR fields ethically and professionally. Course Curriculum: Course 01: Marketing Module 01: Basics of Marketing Module 02: The Marketing Process Module 03: Strategic Marketing Module 04: Marketing Environment Module 05: Market Segmentations Module 06: Consumer Buying Behaviour Module 07: Business Markets and Buying Behaviour Module 08: Marketing Research Module 09: Product Strategy Module 10: Branding Strategy Module 11: Product Life Cycle Module 12: Pricing Strategy Module 13: Marketing Channels Module 14: Integrated Marketing Communications Module 15: Advertising and Sales Promotion Module 16: Personal Selling and Public Relations Module 17: Direct and Digital Marketing Course 02: PR : Public Relation Module 01: Introduction to Public Relations Module 02: Concepts of Public Relations Module 03: Management and Organisation of Public Relations Module 04: Public Relations Tactics and Research Module 05: Major Fields of Public Relations Practice Part I Module 06: Major Fields of Public Relations Practice Part II Module 07: Social Media and PR Module 08: Crisis management Module 09: Ethics & Professionalism in Public Relations Learning Outcomes: Understand core marketing principles and strategic frameworks. Analyze consumer behaviour for effective marketing strategies. Develop comprehensive product and branding strategies. Implement integrated marketing communications across various channels. Execute tactical public relations initiatives with ethical considerations. Manage crises and maintain brand reputation effectively. Accreditation All of our courses, including the Marketing, Advertising & PR Course are fully accredited, providing you with up-to-date skills and knowledge and helping you to become more competent and effective in your chosen field. Certification Once you've successfully completed your Marketing, Advertising & PR Course, you will immediately be sent your digital certificates. Also, you can have your printed certificate delivered by post (shipping cost £3.99). Our certifications have no expiry dates, although we recommend renewing them every 12 months. Assessment At the end of the Marketing, Advertising & PR Course, there will be an online assessment, which you will need to pass to complete the course. Answers are marked instantly and automatically, allowing you to know straight away whether you have passed. If you haven't, there's no limit on the number of times you can take the final exam. All this is included in the one-time fee you paid for the course itself. CPD 25 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Aspiring marketing professionals seeking comprehensive knowledge. Individuals aiming to excel in advertising and sales promotion roles. PR enthusiasts looking to master strategic communication. Entrepreneurs desiring to build strong brand identities. Career changers exploring opportunities in dynamic industries. Requirements Learners do not require any prior qualifications to enrol on this Advertising & PR Course. You just need to have an interest in Advertising & PR Course. Career path Marketing Manager - £40K to £60K/year. Advertising Account Executive - £20K to £30K/year. PR Specialist - £25K to £45K/year. Brand Manager - £35K to £50K/year. Digital Marketing Strategist - £30K to £45K/year. Certificates Digital certificate Digital certificate - Included Once you've successfully completed your course, you will immediately be sent a FREE digital certificate. Hard copy certificate Hard copy certificate - Included Also, you can have your FREE printed certificate delivered by post (shipping cost £3.99 in the UK). For all international addresses outside of the United Kingdom, the delivery fee for a hardcopy certificate will be only £10. Our certifications have no expiry dates, although we do recommend that you renew them every 12 months.