Course Description Deepen your understanding of leadership and management from the Leadership and Management: Part 1 (Fundamentals) course. Here you will comprehend the core concept of management and leadership. The course will introduce you to leadership theories. You will pick up the strategies to improve your leadership performance. The course will show you how to build high performing teams. You will also learn about business process management from the course. The Leadership and Management: Part 1 (Fundamentals) course is a golden opportunity to grasp some valuable skills; enrol today! Learning outcome Understand the fundamentals of leadership and management Familiarise with the leadership theories Learn how to improve your leadership and management skills Deepen your knowledge about business process management How Much Do Leaders Earn? Senior - £44,000(Appx.) Average - £26,000(Appx.) Starting - £19,000(Appx.) Requirement Our Leadership and Management: Part 1 (Fundamentals) is fully compatible with any kind of device. Whether you are using Windows computer, Mac, smartphones or tablets, you will get the same experience while learning. Besides that, you will be able to access the course with any kind of internet connection from anywhere at any time without any kind of limitation. Leadership and Management: Part 1 (Fundamentals) Module 01: Understanding Management and Leadership 00:40:00 Module 02: Leadership Theories 00:25:00 Module 03: Improving Management and Leadership Performance 00:15:00 Module 04: High Performance Teams 00:32:00 Module 05: Business Process Management 00:28:00 Assignment Assignment - Leadership and Management: Part 1 (Fundamentals) 00:00:00
Inspire your team and get extraordinary results Some people are born leaders, some become leaders, and others have leadership thrust upon them; whichever group you belong to, to be a truly great leader you need to know how to inspire others. Leadership Skills Training Course course can definitely help you in that aspect, as you will get to transform into a leader with qualities beyond measure. This diploma level course will not only give help you in leadership techniques but will also help in the management aspect - primarily HR management. Initially you will be introduced to different leadership traits in order to understand what makes a great leader. Following that you will learn to manage your team through inspiration, incentivizing in the right manner, improving charisma and authority and so much more. That's not all though, you will also learn to deal with crisis and dissidents, and debate over the idea of being feared vs. liked. Finally for the HR aspect of the course, you will learn to create and encourage teams, and identify different traits that are suitable for a specific job. Course Highlights Leadership Skills Training Course is an award winning and the best selling course that has been given the CPD Certification & IAO accreditation. It is the most suitable course anyone looking to work in this or relevant sector. It is considered one of the perfect courses in the UK that can help students/learners to get familiar with the topic and gain necessary skills to perform well in this field. We have packed Leadership Skills Training Course into 21 modules for teaching you everything you need to become successful in this profession. To provide you ease of access, this course is designed for both part-time and full-time students. You can become accredited in just 13 hours, 45 minutes and it is also possible to study at your own pace. We have experienced tutors who will help you throughout the comprehensive syllabus of this course and answer all your queries through email. For further clarification, you will be able to recognize your qualification by checking the validity from our dedicated website. Why You Should Choose Leadership Skills Training Course Lifetime access to the course No hidden fees or exam charges CPD Accredited certification on successful completion Full Tutor support on weekdays (Monday - Friday) Efficient exam system, assessment and instant results Download Printable PDF certificate immediately after completion Obtain the original print copy of your certificate, dispatch the next working day for as little as £9. Improve your chance of gaining professional skills and better earning potential. Who is this Course for? Leadership Skills Training Course is CPD certified and IAO accredited. This makes it perfect for anyone trying to learn potential professional skills. As there is no experience and qualification required for this course, it is available for all students from any academic backgrounds. Requirements Our Leadership Skills Training Course is fully compatible with any kind of device. Whether you are using Windows computer, Mac, smartphones or tablets, you will get the same experience while learning. Besides that, you will be able to access the course with any kind of internet connection from anywhere at any time without any kind of limitation. Career Path You will be ready to enter the relevant job market after completing this course. You will be able to gain necessary knowledge and skills required to succeed in this sector. All our Diplomas' are CPD and IAO accredited so you will be able to stand out in the crowd by adding our qualifications to your CV and Resume. HR Management Leader and HR Management FREE 00:30:00 Commitment and HR Management FREE 01:00:00 Team Management 00:15:00 Build A Mastermind Group 00:15:00 People Recognition in HR Management 00:30:00 Performance, Goals and Management 00:30:00 Think Outside The Box 00:30:00 Be Passionate about Your Work 00:30:00 The Importance Of A Good Team Leader 00:30:00 HR & Leadership Skills INTRODUCTION 00:30:00 WHAT MAKES A GREAT LEADER? 01:00:00 HOW TO INSPIRE YOUR TEAM 01:00:00 HOW TO INCENTIVIZE THE RIGHT WAY 01:00:00 HOW TO INCREASE YOUR CHARISMA AND AUTHORITY 01:00:00 HOW TO DEAL WITH A CRISIS 01:00:00 IS IT BETTER TO BE FEARED OR LIKED? 01:00:00 DEALING WITH DISSIDENTS 01:00:00 CREATING TEAMS AND ENCOURAGING TEAMWORK 00:30:00 UNDERSTANDING CHARACTERS AND CHOOSING THE RIGHT PERSON 00:30:00 THE 10 MOST POWERFUL TIPS FOR LEADERS 00:30:00 CONCLUSION 00:15:00 Mock Exam Final Exam
Embark on a linguistic odyssey with our Copywriting course, a beacon for those yearning to harness the power of words in the digital marketplace. In the opening act, participants will be introduced to the captivating world of copywriting, exploring the foundational elements that make words not just read but felt. As the narrative unfolds, discover the alchemy of core concepts that transmute simple phrases into persuasive messages. This journey will sculpt your writing with the finesse of a master wordsmith, unlocking the secrets of creating compelling content that resonates and converts. The course curriculum is meticulously crafted to guide you through the labyrinth of marketing tactics, leading to the creation of copy that sells. With an entire section dedicated to the art of headlines, learn to captivate audiences with the allure of a powerful first impression. From the nine steps of a streamlined copywriting process to the tried-and-true formulas that evoke action, this course is an arsenal for those ready to conquer the world of content creation. A trove of hacks, tips, and practical exercises awaits to refine your craft and crown you as a sovereign of the written word. Learning Outcomes Comprehend the fundamental principles and core concepts of copywriting. Learn the strategies for developing marketing copy that effectively sells. Understand and apply proven copywriting formulas and processes. Master the art of crafting compelling headlines and engaging content. Enhance your copywriting expertise with practical exercises and actionable hacks. Why choose this Copywriting course? Unlimited access to the course for a lifetime. Opportunity to earn a certificate accredited by the CPD Quality Standards and CIQ after completing this course. Structured lesson planning in line with industry standards. Immerse yourself in innovative and captivating course materials and activities. Assessments designed to evaluate advanced cognitive abilities and skill proficiency. Flexibility to complete the Course at your own pace, on your own schedule. Receive full tutor support throughout the week, from Monday to Friday, to enhance your learning experience. Unlock career resources for CV improvement, interview readiness, and job success. Who is this Copywriting course for? Aspiring copywriters eager to learn the craft. Marketing professionals aiming to sharpen their content creation skills. Entrepreneurs seeking to enhance their brand messaging. Content creators and bloggers wanting to engage and expand their audience. Business owners looking to improve in-house marketing efforts. Career path Content Writer: £20,000 - £35,000 Marketing Executive: £23,000 - £30,000 SEO Specialist: £25,000 - £40,000 Brand Strategist: £28,000 - £50,000 Digital Marketing Manager: £30,000 - £45,000 Creative Director: £50,000 - £85,000 Prerequisites This Copywriting does not require you to have any prior qualifications or experience. You can just enrol and start learning.This Copywriting was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Certification After studying the course materials, there will be a written assignment test which you can take at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £4.99 Original Hard Copy certificates need to be ordered at an additional cost of £8. Course Curriculum Section 1: Introduction Unit 1: Welcome to the Copywriting Course 00:05:00 Unit 2: Course Overview 00:04:00 Section 2: Introduction to Copywriting Unit 1: What is Copywriting 00:05:00 Unit 2: Elements of Great Copy 00:11:00 Unit 3: Traditional vs Modern Copywriting 00:04:00 Unit 4: Career Options for Copywriters 00:12:00 Unit 5: Job Description and Responsibilities of a Copywriter 00:06:00 Unit 6: Copywriting vs Content Writing: The Difference 00:04:00 Section 3: Core Concepts of Copywriting Unit 1: What is a Short Form Copy 00:03:00 Unit 2: What is a Long Form Copy 00:02:00 Unit 3: Types of Tones Used for Writing Copy 00:06:00 Unit 4: Which Types of Tone You Should Use 00:07:00 Unit 5: Identifying the Target Audience 00:06:00 Unit 6: Qualities That Will Make You a Successful Copywriter 00:06:00 Section 4: Marketing Tactics to Write Copy That Sells Unit 1: The Secret to Understand Buyer's Mindset 00:04:00 Unit 2: Never Make Your Copy Look Like an Ad 00:06:00 Unit 3: 2 Second Hack to Become a Successful Copywriter 00:05:00 Unit 4: Features vs Benefits 00:04:00 Unit 5: The Shocking Truth about Buyers & Customers 00:04:00 Unit 6: So What Test 00:05:00 Unit 7: FOMO: How to Use This Most Powerful Marketing Tool 00:08:00 Unit 8: What's in It for Me 00:04:00 Unit 9: The Secret to Sell Instantly 00:05:00 Unit 10: Leveraging the Power of Emotions 00:04:00 Section 5: The Copywriting Process: 9 Steps to Make It Easier For You Unit 1: Steps in the Copywriting Process 00:08:00 Unit 2: Understand the Product 00:06:00 Unit 3: Performing Competitor Analysis 00:12:00 Unit 4: Create a Buyer Persona / Customer Avatar 00:06:00 Unit 5: Writing the copy 00:01:00 Unit 6: Editing the Copy 00:02:00 Unit 7: Adding Design Elements + Media 00:07:00 Unit 8: Publish the Copy + Promotion 00:02:00 Unit 9: Checking the Conversion from Copy - Measuring Results 00:03:00 Section 6: Copywriting Formulas Unit 1: AIDA: The 4 Step Formula 00:05:00 Unit 2: Storytelling: Best Tool for Converting Readers into Buyers 00:05:00 Unit 3: 3 STEP Formula: PAS 00:06:00 Section 7: Headlines Unit 1: Section Introduction 00:01:00 Unit 2: Intro to Headlines 00:07:00 Unit 3: Importance of Headlines 00:03:00 Unit 4: Formula to Write Amazing Headlines (Everytime) 00:09:00 Unit 5: How to Use This Formula (With Examples) 00:02:00 Unit 6: Free Tool to Create Attractive Headlines 00:03:00 Unit 7: Practice Exercise 00:01:00 Section 8: 6 Hacks to Write Headlines That Readers Cannot Resist Unit 1: Section Intro 00:02:00 Unit 2: Headline Hack # 1 00:01:00 Unit 3: Headline Hack # 2 00:02:00 Unit 4: Headline Hack # 3 00:02:00 Unit 5: Headline Hack # 4 00:04:00 Unit 6: Headline Hack # 5 00:02:00 Unit 7: Headline Hack # 6 00:03:00 Unit 8: Quick Recap 00:01:00 Section 9: Creating the Copy Unit 1: Creating Call to Actions (CTA) That Reader's Cannot Resist 00:04:00 Unit 2: Focus on the Customer 00:06:00 Unit 3: How to Write a Conversational Copy 00:03:00 Section 10: Hacks & Tips Unit 1: Collect Winning Pieces 00:04:00 Unit 2: 3 Extremely Powerful Words That You Must Use in a Copy 00:02:00 Unit 3: Using Customer's Words 00:05:00 Section 11: Practice Exercises Unit 1: Recreate Ads 00:01:00 Unit 2: Record Your Copy 00:02:00 Section 12: Conclusion Unit 1: Conclusion 00:01:00 Resources Resources - Copywriting 00:00:00 Assignment Assignment - Copywriting 00:00:00
Welcome to 'Python Programming for Non Programmers Level 5,' a course specially designed for those new to the world of coding. This program starts with a comprehensive introduction to Python, a versatile programming language favored in numerous fields. Progressing to the second unit, participants will familiarize themselves with the initial steps of Python programming, setting a strong foundation for future learning. The course then advances to conditional branching in Python, an essential skill for logical problem-solving in coding. A highlight of this course is the practical project: building the game 'Rock Paper Scissors'. This engaging task not only consolidates learning but also adds a fun element to the process. The curriculum further includes critical topics like string operations, date and time functionalities, and the nuances of file handling in Python. Learners will navigate through the complexities of Python data structures-tuples, lists, and dictionaries-and learn to craft user functions, enhancing their coding capabilities. The course also covers email automation, ingenious import tactics, interfacing with operating systems, and handling exceptions with finesse. Furthermore, learners will get hands-on experience with package installation, scheduling tasks in Python, and managing databases using SQLite. The course wraps up with insights on running Python programs via command prompt and Jupyter Notebook, ensuring learners are well-equipped for real-world applications. Learning Outcomes Acquire foundational knowledge and setup skills in Python programming. Master conditional branching for effective problem-solving in code. Complete a practical coding project to solidify Python skills. Learn essential Python operations, including string handling and file management. Explore and apply advanced Python concepts for real-world applications. Why choose this Python Programming for Non Programmers Level 5 course? Unlimited access to the course for a lifetime. Opportunity to earn a certificate accredited by the CPD Quality Standards and CIQ after completing this course. Structured lesson planning in line with industry standards. Immerse yourself in innovative and captivating course materials and activities. Assessments designed to evaluate advanced cognitive abilities and skill proficiency. Flexibility to complete the Course at your own pace, on your own schedule. Receive full tutor support throughout the week, from Monday to Friday, to enhance your learning experience. Unlock career resources for CV improvement, interview readiness, and job success. Who is this Python Programming for Non Programmers Level 5 course for? Beginners eager to learn Python from scratch. Non-technical professionals desiring to add coding skills to their portfolio. Educators keen to integrate Python into their teaching methodologies. Businesspersons interested in understanding coding fundamentals for tech-based solutions. Enthusiasts exploring programming as a new hobby or career path. Career path Entry-Level Python Programmer: £25,000 - £40,000 Python-Enabled Data Analyst: £28,000 - £45,000 Python Automation Engineer: £30,000 - £50,000 Technical Support Analyst with Python Skills: £22,000 - £35,000 Python Web Developer: £26,000 - £42,000 Quality Assurance Analyst with Python Expertise: £24,000 - £38,000 Prerequisites This Python Programming for Non Programmers Level 5 does not require you to have any prior qualifications or experience. You can just enrol and start learning.This Python Programming for Non Programmers Level 5 was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Certification After studying the course materials, there will be a written assignment test which you can take at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £4.99 Original Hard Copy certificates need to be ordered at an additional cost of £8. Course Curriculum Unit 01: Introduction to Python Programming Section 01: Course Introduction 00:02:00 Unit 02: Getting Started with Python Section 01: Software Installation 00:02:00 Section 02: Hello World Program 00:06:00 Section 03: Input and Output 00:07:00 Section 04: Calculating Average of 5 Numbers 00:03:00 Unit 03: Conditional Branching with Python Section 01: If Loop In Python 00:06:00 Section 02: Program Using If Else part 1 00:03:00 Section 03: Program Using If Else part 2 00:08:00 Section 04: Program for Calculator 00:02:00 Section 05: Program Using For Loop 00:08:00 Section 06: For Table 00:05:00 Section 07: For loop and Mathematical Operator in Python 00:04:00 Section 08: Factorial of Number Using Python 00:06:00 Section 09: Program Using While 00:05:00 Section 10: While Loop Example 00:07:00 Section 11: Tasks for Practice 00:02:00 Unit 04: Importing external/internal library in python Section 01: Importing Library in Python 00:07:00 Unit 05: Project Rock Paper and Scissors Section 01: Rock Paper and Scissor Game 00:06:00 Unit 06: Strings Operation in Python Section 01: Program Using String part 1 00:05:00 Section 02: Program using String 2 00:06:00 Section 03: Program Using String 3 00:06:00 Section 04: Program Using String part 4 00:03:00 Unit 07: Date and time in Python Section 01: Use of Date and Time part 1 00:05:00 Section 02: Use of Date and Time part 2 00:05:00 Unit 08: File Handling, read and write using Python Section 01: File Handling Part 1 00:08:00 Section 02: File Handling Part 2 00:07:00 Unit 09: Data Storage Structures, Tuple, List and Dictionary Section 01: Tuple in Python Part 1 00:10:00 Section 02: Tuple in Python Part 2 00:07:00 Section 03: Using Lists part 1 00:07:00 Section 04: Using List part 2 00:12:00 Section 05: Using Lists part 3 00:06:00 Section 06: Using Lists part 4 00:08:00 Section 07: Using Lists part 5 00:02:00 Section 08: Use of Dictionary Part 1 00:04:00 Section 09: Use of Dictionary Part 2 00:05:00 Section 10: Use of Dictionary Part 3 00:08:00 Section 11: Use of Dictionary Part 4 00:07:00 Unit 10: Writing user functions in Python Section 01: Function in Python Part 1 00:06:00 Section 02: Function in Python Part 2 00:05:00 Section 03: Function in Python Part 3 00:04:00 Section 04: Function in Python Part 4 00:07:00 Section 05: Function in Python Part 5 00:08:00 Unit 11: Sending mail Section 01: Send Email 00:09:00 Unit 12: Import Tricks in Python Section 01: Import Study part 1 00:07:00 Section 02: Import Study part 2 00:03:00 Unit 13: Import Operating System and Platform Section 01: Importing OS 00:06:00 Section 02: Import Platform 00:05:00 Unit 14: Exceptions handling in python Section 01: Exception in Python part 1 00:11:00 Section 02: Exception in Python part 2 00:07:00 Section 03: Exception in Python part 3 00:05:00 Unit 15: Installing Packages and Scheduling In Python Section 01: Installing Packages using built in package manager 00:08:00 Section 02: Scheduler in Python 00:05:00 Unit 16: Data Base In Python using sqlite Section 01: Data Base 1 00:08:00 Section 02: Data Base 2 00:09:00 Section 03: Data Base 3 00:08:00 Section 04: Data base 4 00:07:00 Section 05: Data Base 5 00:06:00 Unit 17: Running Program from Command Prompt and jupyter Notebook Section 01: IDE_1 00:05:00 Section 02: IDE_2 00:07:00 Unit 18: Conclusion Section 01: Conclusion 00:02:00 Resources Resources - Diploma in Python Programming 00:00:00 Assignment Assignment - Diploma in Python Programming 00:00:00 Recommended Materials Workbook - Diploma in Python Programming 00:00:00
In an era where digital proficiency dominates the business realm, mastering the nuances of top-notch software like Xero can make a world of difference in the accounting sector. Dive deep into the intricacies of Xero Accounting & Bookkeeping and unravel the secrets of managing financial tasks seamlessly. Whether understanding how to add an accountant to Xero or effortlessly manoeuvring through invoices and sales, this course is tailored to give you a comprehensive grasp of the Xero software. The curriculum does more than just touch the surface. Our handpicked course modules ensure a holistic approach to Xero. From 'Getting Started'-a gentle introduction for beginners-to in-depth explorations of 'Bills and Purchases', 'Bank Accounts', and 'Fixed Assets', every topic is curated to provide a 360-degree understanding. And for those who've been searching for an efficient guide on adding an accountant to Xero, your search ends here. Our course isn't just about breadth; it's about depth, ensuring learners are equipped with the nuances and subtleties that can make all the difference in real-world scenarios. Learning Outcomes Acquire expertise in setting up and navigating the Xero accounting platform. Gain insights into the efficient management of invoices, sales, bills, and purchases. Understand the dynamics of managing bank accounts, products, and services on Xero. Develop skills in overseeing fixed assets, payroll, and processing VAT returns. Enhance competency in using Xero software for optimal financial management. Why choose this Certificate in Xero Accounting & Bookkeeping at QLS Level 3 course? Unlimited access to the course for a lifetime. Opportunity to earn a certificate accredited by the CPD Quality Standards and CIQ after completing this course. Structured lesson planning in line with industry standards. Immerse yourself in innovative and captivating course materials and activities. Assessments designed to evaluate advanced cognitive abilities and skill proficiency. Flexibility to complete the Course at your own pace, on your own schedule. Receive full tutor support throughout the week, from Monday to Friday, to enhance your learning experience. Unlock career resources for CV improvement, interview readiness, and job success. Who is this Certificate in Xero Accounting & Bookkeeping at QLS Level 3 course for? Business owners eager to streamline their financial management processes. Aspiring accountants aiming to diversify their skillset with Xero proficiency. Bookkeepers looking to integrate Xero into their daily operations. Financial consultants seeking a digital edge in their advisory roles. Students of accounting and finance aiming to stay ahead in the digital accounting curve. Career path Xero Software Specialist: £28,000 - £35,000 Per Year Accountant (Xero Proficient): £30,000 - £45,000 Per Year Bookkeeper with Xero Expertise: £23,000 - £31,000 Per Year Financial Consultant (Xero Integrated): £35,000 - £52,000 Per Year Payroll Manager (Xero Familiarity): £27,000 - £40,000 Per Year VAT Returns Specialist: £29,000 - £37,000 Per Year Prerequisites This Certificate in Xero Accounting & Bookkeeping at QLS Level 3 does not require you to have any prior qualifications or experience. You can just enrol and start learning. This course was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Method of Assessment To assess your learning of this Certificate in Xero Accounting & Bookkeeping at QLS Level 3 course, you have to participate in an automated multiple-choice question exam. You have to score at least 60% to pass the exam and to qualify for CPD accredited certificates. After passing the exam, you will be able to apply for a certificate. Certification After studying the course materials, there will be a written assignment test which you can take at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £4.99 Original Hard Copy certificates need to be ordered at an additional cost of £8. Endorsed Certificate of Achievement from the Quality Licence Scheme Learners will be able to achieve an endorsed certificate after completing the course as proof of their achievement. You can order the endorsed certificate for only £85 to be delivered to your home by post. For international students, there is an additional postage charge of £10. Endorsement The Quality Licence Scheme (QLS) has endorsed this course for its high-quality, non-regulated provision and training programmes. The QLS is a UK-based organisation that sets standards for non-regulated training and learning. This endorsement means that the course has been reviewed and approved by the QLS and meets the highest quality standards. Please Note: Studyhub is a Compliance Central approved resale partner for Quality Licence Scheme Endorsed courses. Course Curriculum Introduction Introduction 00:02:00 Getting Started Introduction - Getting Started 00:01:00 Signing up to Xero 00:04:00 Quick Tour of Xero 00:12:00 Initial Xero Settings 00:13:00 Chart of Accounts 00:14:00 Adding a Bank Account 00:08:00 Demo Company 00:04:00 Tracking Categories 00:07:00 Contacts 00:12:00 Invoices and Sales Introduction - Invoices and Sales 00:01:00 Sales Screens 00:04:00 Invoice Settings 00:13:00 Creating an Invoice 00:17:00 Repeating Invoices 00:07:00 Credit Notes 00:10:00 Quotes Settings 00:03:00 Creating Quotes 00:07:00 Other Invoicing Tasks 00:03:00 Sending Statements 00:03:00 Sales Reporting 00:05:00 Bills and Purchases Introduction - Bills and Purchases 00:01:00 Purchases Screens 00:04:00 Bill Settings 00:02:00 Creating a Bill 00:13:00 Repeating Bills 00:05:00 Credit Notes 00:06:00 Purchase Order Settings 00:02:00 Purchase Orders 00:08:00 Batch Payments 00:12:00 Other Billing Tasks 00:02:00 Sending Remittances 00:03:00 Purchases Reporting 00:05:00 Bank Accounts Introduction - Bank Accounts 00:01:00 Bank Accounts Screens 00:07:00 Automatic Matching 00:04:00 Reconciling Invoices 00:06:00 Reconciling Bills 00:03:00 Reconciling Spend Money 00:05:00 Reconciling Receive Money 00:04:00 Find and Match 00:04:00 Bank Rules 00:09:00 Cash Coding 00:04:00 Remove and Redo vs Unreconcile 00:04:00 Uploading Bank Transactions 00:07:00 Automatic Bank Feeds 00:06:00 Products and Services Introduction - Products and Services 00:01:00 Products and Services Screen 00:02:00 Adding Services 00:03:00 Adding Untracked Products 00:03:00 Adding Tracked Products 00:07:00 Fixed Assets Introduction - Fixed Assets 00:01:00 Fixed Assets Settings 00:05:00 Adding Assets from Bank Transactions 00:06:00 Adding Assets from Spend Money 00:05:00 Adding Assets from Bills 00:02:00 Depreciation 00:04:00 Payroll Introduction - Payroll 00:01:00 Payroll Settings 00:15:00 Adding Employees 00:18:00 Paying Employees 00:10:00 Payroll Filing 00:04:00 VAT Returns Introduction - VAT Returns 00:01:00 VAT Settings 00:02:00 VAT Returns - Manual Filing 00:06:00 VAT Returns - Digital Filing 00:02:00 Mock Exam Mock Exam - Certificate in Xero Accounting & Bookkeeping at QLS Level 3 00:20:00 Final Exam Final Exam - Certificate in Xero Accounting & Bookkeeping at QLS Level 3 00:20:00 Order your QLS Endorsed Certificate Order your QLS Endorsed Certificate 00:00:00
Immerse yourself in the dynamic world of digital content creation with our 'Content Writing & Copywriting for SEO and Sales' course. This program is meticulously structured to transform novices into skilled artisans of the written word, tailored specifically for digital marketing and sales. You begin with an enlightening introduction, easing you into the fascinating realm of content creation. As you progress, a free taster session showcases the course's value, followed by an in-depth exploration into the 12 essential steps of great copywriting in Section 03. Understanding the building blocks of copywriting is simplified in Section 04, providing a solid foundation. From crafting compelling headlines in Section 05 to refining sales copy through proofreading and editing in Section 06, each section is designed to enhance your skills incrementally. Delving deeper, Section 07 unveils the psychological aspects behind effective copywriting, an essential tool for creating impactful content. Subsequent sections are dedicated to specialised formats including blogging, landing pages, sales letters, video scripts, emails, advertisements, social media posts, and promotional videos. These targeted modules offer a comprehensive learning experience, equipping you with the skills to excel across various platforms. By the time you reach the course's conclusion, you'll have acquired a profound understanding of content writing and copywriting, specifically tailored for SEO and sales, ready to make your mark in the digital world. Learning Outcomes Master the art of creating engaging and SEO-optimized content. Develop proficiency in writing compelling headlines and sales copy. Understand the psychological principles behind effective copywriting. Learn to craft specialized content for diverse digital platforms. Enhance editing and proofreading skills to deliver polished content. Why choose this Content Writing & Copywriting For SEO and Sales course? Unlimited access to the course for a lifetime. Opportunity to earn a certificate accredited by the CPD Quality Standards and CIQ after completing this course. Structured lesson planning in line with industry standards. Immerse yourself in innovative and captivating course materials and activities. Assessments designed to evaluate advanced cognitive abilities and skill proficiency. Flexibility to complete the Course at your own pace, on your own schedule. Receive full tutor support throughout the week, from Monday to Friday, to enhance your learning experience. Unlock career resources for CV improvement, interview readiness, and job success. Who is this Content Writing & Copywriting For SEO and Sales course for? Aspiring content writers and copywriters seeking to specialize in SEO and sales. Marketing professionals aiming to enhance their content creation skills. Business owners looking to improve their online content strategy. Freelancers wanting to offer specialized content writing services. Individuals interested in understanding the interplay between psychology and writing. Career path SEO Content Writer: £20,000 - £30,000 Copywriter: £23,000 - £35,000 Digital Marketing Specialist: £25,000 - £40,000 Content Strategist: £28,000 - £45,000 Freelance Writer: £18,000 - £50,000 (varies with projects) Social Media Manager: £24,000 - £38,000 Prerequisites This Content Writing & Copywriting For SEO and Sales does not require you to have any prior qualifications or experience. You can just enrol and start learning. This course was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Certification After studying the course materials, there will be a written assignment test which you can take at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £4.99 Original Hard Copy certificates need to be ordered at an additional cost of £8. Course Curriculum Section 01: Introduction Introduction 00:01:00 How to Navigate This Course - Watch This Video 00:03:00 Section 02: Free Taster 13 Copywriting and Sales Buttons You Need to Know How to Push 00:07:00 Copywriting to Sell 10 Steps you must know 00:06:00 14 Step Formula to Writing Great Sales Copy 00:06:00 Section 03: BASICS: 12 Essential Steps to Great Copy Writing AIDA is not just an Opera! 00:02:00 Have you any idea who you are talking to? 00:02:00 Who cares what format you use? 00:03:00 Hurting? Want someone to heal your pain? 00:02:00 I haven't got time or money for Objections! 00:02:00 Don't worry, there's always plenty of Scarcity to go round! 00:02:00 So, why are YOU reading my Headlines? 00:02:00 Why do you always want to know whats in it for you? 00:02:00 Endorsements? Pah! Prove it to me! 00:03:00 I Guarantee to you that I love Risk! Or do I? 00:02:00 Right it Wright to Be Red! or you won't be Readable! 00:03:00 Right it Wright to Be Red! or you won't be Readable! 00:03:00 Section 04: BASICS: Copywriting Formulation - Understanding Copywriting Building Blocks Introduction to Copywriting Formulation 00:02:00 Starting with AIDA 00:06:00 PAS - Problem, Agitation, Solution 00:04:00 The 4 Ps 00:03:00 QUEST 00:04:00 Section 05: BASICS: How to Write Headline What You Need to Know to Write Great Headlines 00:06:00 Section 06: BASICS: Proofreading and Editing - How to Edit Sales Copy Writing Editing: Can You Write Better Copy? 00:06:00 Proof Reading and Editing: 20 Ways to Write Better Copy 00:11:00 Editing Writing: Seven Guidelines for Editing Writing 00:06:00 Section 07: PSYCHOLOGY: The Psychology behind Copywriting Get Your Copywriting Psychology Right! 00:06:00 What are the Eight Universal Motivators? 00:07:00 100 Motivations 00:05:00 Overcoming Objections 00:08:00 Section 08: COPYWRITING FOR Blogging - Web Posts Copywriting for Blogs 00:09:00 A Simple Formula for Blog Posts 00:04:00 Blog Post Copywriting Formula 00:09:00 Blog Post Editing Checklist 00:08:00 Section 09: COPYWRITING FOR Landing Pages Copywriting for Landing Pages 00:04:00 Copywriting for Testimonials 00:06:00 Copywriting for Bullet Points 00:05:00 Section 10: COPYWRITING FOR Sales Letters Five Formulations for Sales Letters 00:03:00 The Five Point Sales Letter Formula 00:03:00 The Seven Step Copywriting Formula for Sales Letters 00:05:00 The Nine Point Formula 00:06:00 The 18 Step Sales Letter 00:06:00 The 21 Part Sales Letter Formula 00:08:00 Bonus: 32 Step Power Copywriting Formula 00:08:00 Section 11: COPYWRITING FOR Video Sales Letters What is a Video Sales Letter 00:03:00 How to Write an Attention Grabbing Video Sales Letter Headline 00:03:00 Video Sales Letter Basics - Some Simple Guidance for Better VSLs 00:04:00 Video Sales Letter Outline - with Downloadable Templates 00:07:00 Section 12: COPYWRITING FOR Email Copywriting for Email 00:07:00 How to Write Effective Welcome Emails 00:10:00 ACTIVITY: Analysis of a Long Form Story Telling Email 00:07:00 Email Copywriting Analysis 1 00:05:00 Copywriting Formulas for Email Sequences 00:06:00 Section 13: COPYWRITING FOR Advertisements Copywriting for Advertisements 00:04:00 Section 14: COPYWRITING FOR Twitter Copywriting for Twitter - Engage, Entertain, Be Brief! 00:07:00 Section 15: COPYWRITING FOR Promotional Videos How to Create a High Converting Promotional Video 00:06:00 The Promotional Video for This Course Following the Script 00:02:00 The Promotional Video - Version 2 00:02:00 Promotional Video SlideDeck 00:20:00 Promotional Video Script Checklist 00:04:00 2018 Update: The Formula for an Effective Promotional Video 00:04:00 2018 New Copywriting Course Promo Video 00:03:00 Section 16: Conclusion and Course Wrap Up Conclusion and Course Wrap Up 00:03:00 Additional File Additional File 00:00:00 Assignment Assignment - Content Writing & Copy Writing For SEO and Sales 00:00:00
Overview Dive into the dynamic world of advertising copywriting and unveil the secrets that empower the messages behind impactful advertisements. Have you ever wondered, 'what is copywriting?' or been intrigued by the art of creating compelling advertisement text? Look no further. Our course, 'Advertising Copywriter', is crafted with utmost care to provide insights, techniques, and the nuanced art behind influential advertising. From the fundamental concepts of copywriting to masterful marketing tactics that make a copy sell, you'll journey through a comprehensive curriculum designed to boost your copywriting prowess. The course not only delves into the theoretical aspects but also guides you through the practicalities. With a specific focus on the structured process to streamline your writing, you'll discover nine essential steps that simplify the complex world of copywriting. Moreover, you'll be equipped with tried and tested formulas, tips, and hacks that will transform your words into persuasive advertisements. Master the art of advertising copywriting and understand the difference between mere text and a captivating advertisement. It's not just about writing; it's about crafting messages that resonate, inspire, and compel. So, are you ready to metamorphose your skills and take the advertising world by storm? Learning Outcomes Understand the foundational concepts and principles underlying effective copywriting. Apply marketing strategies to produce persuasive and sale-driven advertising copy. Utilise a systematic 9-step approach to simplify and enhance the copywriting process. Develop engaging headlines using proven hacks, ensuring they captivate the reader's attention. Master various copywriting formulas and techniques to consistently produce high-quality advertisements. Why buy this Advertising Copywriter course? Unlimited access to the course for forever Digital Certificate, Transcript, student ID all included in the price Absolutely no hidden fees Directly receive CPD accredited qualifications after course completion Receive one to one assistance on every weekday from professionals Immediately receive the PDF certificate after passing Receive the original copies of your certificate and transcript on the next working day Easily learn the skills and knowledge from the comfort of your home Certification After studying the course materials of the Advertising Copywriter there will be a written assignment test which you can take either during or at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £5.99. Original Hard Copy certificates need to be ordered at an additional cost of £9.60. Who is this Advertising Copywriter course for? Beginners keen on understanding the intricacies of advertising copywriting. Marketing enthusiasts aiming to amplify their advertising strategies through compelling copy. Writers wishing to transition into the advertising realm and harness the power of persuasive text. Business owners seeking to improve their brand's message and influence their target audience. Content creators looking to elevate their writing and produce impactful advertisement content. Prerequisites This Advertising Copywriter does not require you to have any prior qualifications or experience. You can just enrol and start learning.This Advertising Copywriter was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Career path Advertising Copywriter: Average Salary £25,000 - £45,000. Content Strategist: Average Salary £30,000 - £50,000. Brand Strategist: Average Salary £35,000 - £55,000. Marketing Manager: Average Salary £40,000 - £60,000. Headline Specialist: Average Salary £28,000 - £48,000. Creative Director: Average Salary £60,000 - £100,000. Course Curriculum Section 1: Introduction Unit 1: Welcome to the Copywriting Course 00:05:00 Unit 2: Course Overview 00:04:00 Section 2: Introduction to Copywriting Unit 1: What is Copywriting 00:05:00 Unit 2: Elements of Great Copy 00:11:00 Unit 3: Traditional vs Modern Copywriting 00:04:00 Unit 4: Career Options for Copywriters 00:12:00 Unit 5: Job Description and Responsibilities of a Copywriter 00:06:00 Unit 6: Copywriting vs Content Writing: The Difference 00:04:00 Section 3: Core Concepts of Copywriting Unit 1: What is a Short Form Copy 00:03:00 Unit 2: What is a Long Form Copy 00:02:00 Unit 3: Types of Tones Used for Writing Copy 00:06:00 Unit 4: Which Types of Tone You Should Use 00:07:00 Unit 5: Identifying the Target Audience 00:06:00 Unit 6: Qualities That Will Make You a Successful Copywriter 00:06:00 Section 4: Marketing Tactics to Write Copy That Sells Unit 1: The Secret to Understand Buyer's Mindset 00:04:00 Unit 2: Never Make Your Copy Look Like an Ad 00:06:00 Unit 3: 2 Second Hack to Become a Successful Copywriter 00:05:00 Unit 4: Features vs Benefits 00:04:00 Unit 5: The Shocking Truth about Buyers & Customers 00:04:00 Unit 6: So What Test 00:05:00 Unit 7: FOMO: How to Use This Most Powerful Marketing Tool 00:08:00 Unit 8: What's in It for Me 00:04:00 Unit 9: The Secret to Sell Instantly 00:05:00 Unit 10: Leveraging the Power of Emotions 00:04:00 Section 5: The Copywriting Process: 9 Steps to Make It Easier For You Unit 1: Steps in the Copywriting Process 00:08:00 Unit 2: Understand the Product 00:06:00 Unit 3: Performing Competitor Analysis 00:12:00 Unit 4: Create a Buyer Persona / Customer Avatar 00:06:00 Unit 5: Writing the copy 00:01:00 Unit 6: Editing the Copy 00:02:00 Unit 7: Adding Design Elements + Media 00:07:00 Unit 8: Publish the Copy + Promotion 00:02:00 Unit 9: Checking the Conversion from Copy - Measuring Results 00:03:00 Section 6: Copywriting Formulas Unit 1: AIDA: The 4 Step Formula 00:05:00 Unit 2: Storytelling: Best Tool for Converting Readers into Buyers 00:05:00 Unit 3: 3 STEP Formula: PAS 00:06:00 Section 7: Headlines Unit 1: Section Introduction 00:01:00 Unit 2: Intro to Headlines 00:07:00 Unit 3: Importance of Headlines 00:03:00 Unit 4: Formula to Write Amazing Headlines (Everytime) 00:09:00 Unit 5: How to Use This Formula (With Examples) 00:02:00 Unit 6: Free Tool to Create Attractive Headlines 00:03:00 Unit 7: Practice Exercise 00:01:00 Section 8: 6 Hacks to Write Headlines That Readers Cannot Resist Unit 1: Section Intro 00:02:00 Unit 2: Headline Hack # 1 00:01:00 Unit 3: Headline Hack # 2 00:02:00 Unit 4: Headline Hack # 3 00:02:00 Unit 5: Headline Hack # 4 00:04:00 Unit 6: Headline Hack # 5 00:02:00 Unit 7: Headline Hack # 6 00:03:00 Unit 8: Quick Recap 00:01:00 Section 9: Creating the Copy Unit 1: Creating Call to Actions (CTA) That Reader's Cannot Resist 00:04:00 Unit 2: Focus on the Customer 00:06:00 Unit 3: How to Write a Conversational Copy 00:03:00 Section 10: Hacks & Tips Unit 1: Collect Winning Pieces 00:04:00 Unit 2: 3 Extremely Powerful Words That You Must Use in a Copy 00:02:00 Unit 3: Using Customer's Words 00:05:00 Section 11: Practice Exercises Unit 1: Recreate Ads 00:01:00 Unit 2: Record Your Copy 00:02:00 Section 12: Conclusion Unit 1: Conclusion 00:01:00 Resources Resources - Advertising Copywriter 00:00:00 Assignment Assignment - Advertising Copywriter 00:00:00
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