313 Influence courses in Wetherby delivered Live Online

This workshop offers an opportunity for asking all questions regarding Gestalt Therapy and the experiential use of some of the tools/experiments associated with it.  There will be an opportunity for an in-depth exploration of how to work with clients and your own process, with the use of some of the classic skills and tools offered within Gestalt Therapy. This could include some 2 Chair Work, working with a Sensation, Dream Work, Stones, Russian Dolls, Objects, Drawing and much more; guided and influenced by what you, the attendees, might want.  The Gestalt Cycle of Awareness will be covered (which some refer to it as a wave) – I refer to as the sea, because there are many waves in the sea at the same time. Some starting and some ending. All will be linked to the core emotions through the lens of my book - ‘The Penny Model’, to help make Gestalt Therapy more accessible and comprehensible. The session will be suitable for all practitioners; whichever modality you have been trained in.  Workshop details: Duration: 3 HoursTime: 2 PM (PKT)Date: June 17th 2023Location: Online (Zoom)Cost: 15,000/- PKR (Discount available of members of The Grower’s Circle)Certificate of Participation: Yes  About Stefan Charidge Stefan Charidge is the originator of The Penny Model, and the author of "The Penny Model: an explanation of where depression comes from and how to overcome it". Stefan is a Psychotherapist, Counsellor, and Supervisor by profession.

Our team of Construction industry experts provide business management training for leaders and business owners across England and Scotland CONSTRUCTION INDUSTRY SPECIFIC Construction Business Growth Academy The Power Within Training is dedicated to helping construction-based business owners and construction management throughout England, Scotland, and Wales achieve more than they believed possible. Our construction business training is designed to develop owner-managers and help them create the future they want. To ensure business growth, we have a dedicated team of industry professionals to give unique support specific to the skills, traits, and challenges found within Construction. This programme was created to help you push and elevate your business to the next level. Contact us to register for our construction business training. Explore Our Construction Business Growth Course We created the Business Growth Academy for business owners like you to grow and develop their businesses in a more controlled and sustainable way. To ensure growth, our construction business training is a series of six training modules focused on business growth, leadership, and financial management. Most of our participants are business owners looking to get the tools needed to spend more time working on their business while generating more profitability to ensure consistent business growth. The Power Within Training uses the latest business growth strategies, which allow you to identify, modify and quickly implement our easy-to-follow business-building tools and techniques designed around the construction and property development industry. Whether you are a business owner or an aspiring construction and property development entrepreneur, our Construction Management Course will provide the tools and techniques to drive your business forward and achieve sustainable growth. Join us at the Business Growth Academy and unlock your full potential. The Goal of Our Construction Management Training Our goal with this training is to provide you with the tools you need to take control of your business. This allows you to use the latest strategies and ensure the smooth growth of your construction business. The construction management training we offer is a three-month course with new modules available twice monthly, delivered via Zoom or in person. These modules are designed to work around your schedule. After, you’ll have a 39-hour CPD certification thanks to our CITB skills & training courses. Overall, our fully funded construction management training will help you place the proper foundation, allowing you to build a more substantial and focused business that’s centred around constant growth and profits while future-proofing your business. BUSINESS GROWTH ACADEMY The Benefit of Our Business Growth Academy As you go through our training, you’ll delve into each module and the critical steps and tools. These include how to plan, organize, and control construction operations, all designed to provide you with a well-rounded view of your business. Not only will you get the tools you need to ensure your construction business growth, but you’ll also get access to benefits such as lifetime access to your online interactive training portal, entrance into a private social and professional networking group, pro bono coaching, and mentoring from industry experts and leaders. Here are some additional benefits of our construction management training: Register your interest today You’ll build a personalised 12-month business development plan that keeps you focused on high-value activities, ensuring you remain on track to grow. Tools and techniques to not only measure but also increase your profitability within your business. These tools help you ensure that you’re never leaving money on the table again. Learn, develop, and nurture self-management and leadership strategies that you can work on and in your business to help you from chasing your tail or burning out. You’ll develop unshakeable confidence in your business’s ability to grow and become the kind of entrepreneur that chooses the customers they want to work with, meaning customers who are driven by value, not by price. Gain valuable leadership and self-development skills, which encourage learning for life. Lastly, you’ll no longer wonder, “what if?” You’ll have the knowledge and understanding to keep unlocking and growing your business’s true potential. WHAT'S INCLUDED IN THE PROGRAMME Course Overview As we’ve mentioned, our business management course is designed to be completed over three months, with two courses being released monthly. These are designed to be done on Zoom or in person and are flexible around your busy schedule. Our modules were created to be easy to understand while providing the resources needed to elevate your construction business. Here is a more in-depth look at what to expect from our modules: Module 1: The C.O.D.E Breaker: The Business FundamentalsThis module will encourage you to deep dive into your why and break the business C.O.D.E. You’ll be shown the importance of knowing why you started the business, how you can build a business while remaining authentic, and what needs to be done to ensure you create and support a solid foundation moving forward. During this module, you’ll discover how to successfully build a business in the construction industry, from the fundamentals and foundations to the growth. Lastly, we’ll review your vision, values, and purpose, show why these are critical areas, and allow you to establish a real business for you and your customers. Module 2: Your M.E.N.T.A.L Agility: The Entrepreneurial Mindset With this module, we’ll focus on self-leadership and how you should constantly be developing the ‘inner game’ or minder and the ‘outer game’ or action. The inner game consists of intention, self-awareness, self-confidence, and self-efficacy. These must be used to achieve personal mastery, while the outer game consists of influence and impact. M.E.N.T.A.L. agility is your key to all success and failure, meaning that without leading yourself, you’ll never find business success. For us, your M.E.N.T.A.L. agility is made of five key components that enable you to transition from owning a business to thinking and planning like an entrepreneurial business owner. Module 3: The T.I.M.E Multiple: Working ON or Working IN The point of this module is to help you understand that you can’t manage your time; you can only manage your use of time or your self-management skills. It’s vital to have strong self-management skills to be more successful at work. We’ll explore ways to help maximise your time and identify your High Payoff Activities. The T.I.M.E. multiplier is about accepting that you cannot do everything yourself. Instead, it would be best if you focused on your high-payoff activities. Our goal is to teach you to say it’s okay to say no. We’ll show you the importance of recognising the significance of all your decisions. Along with that, we focus on unique planning and defining processes to bring the future into the present. Module 4: The Business P.R.O.B.E: The Numbers Game Understanding your finances is essential as it allows you to make informed decisions that have the potential to make significant impacts on your business, growth, and even your bottom line. We want you never to leave money on the table again. When you know the difference between markup and margin, fixed and variable costs can make the difference between owning a business and the business owning you. Understanding your business numbers will increase your revenue and profitability and even grow your business. Module 5: High-Performance T.E.A.M.S: The Well-Oiled High-performing teams are more than a group that works together. A high-performing team has clear priorities and purposes and shares an understanding of how each team member or subcontractor prefers to approach work. The foundation of a high-performing team or business starts with trust. The development starts with creating an environment where leaders and team members can openly disclose which strengths they feel they bring to a team and what support they need to be their best selves. Truth is that all people’s problems directly reflect the business owner’s leadership and management. When a team doesn’t do things your way, they probably have no idea what your way is. Module 6: G.O.A.L.S: Setting & Defining the Accountability System Everyone works best with clearly defined goals, from completing a refurb on a budget or growing your construction business to over 10M annual profit. Remember the old saying, through a goal with a plan, is just a wish! We’ll teach you our tried and tested process for setting and achieving your objectives by focusing on what matters most. Reviewing your daily, weekly, and monthly goals, we can help you make high performance a habit. Best of all, you’ll create a detailed 12-month business development plan to get your personal and professional goals moving in the right direction. Meet the Construction Business Training Presenters Derrick Matheson: Training and Development Director and Trainer of Business Growth Academy A seasoned business owner, Derrick understands the challenges UK construction and property development professionals face. We have crafted a targeted program that simplifies growth, empowering entrepreneurs with easy-to-implement strategies.  Derrick’s mission is simple: to empower and equip ambitious entrepreneurs and professionals with the tools and knowledge necessary to thrive in today’s competitive market. The Business Growth Academy is a testament to his dedication, offering an innovative, step-by-step business-building process that demystifies the complexities of growth and unlocks the full potential of your enterprise. Stuart Mason: BGA’s Bold Training Manager, Lead Trainer, and Author of “How To Wreck Your Business Stuart, the fearless BGA Training Manager and Lead Trainer has turned his business failures into powerful lessons for others. As the author of “How To Wreck Your Business,” Stuart shares his hard-earned wisdom to help business owners avert the same pitfalls that led to the demise of his own company on its 20th anniversary. Stuart’s approach is refreshingly direct and unapologetically abrupt, cutting through the noise to deliver real-world insights that make a difference. Don’t expect a dry lecture on business theory from a dusty textbook; instead, Stuart offers a ‘streetwise’ perspective that is both practical and actionable, pushing you to uncover the answers that will make your business shine in a competitive market.

Course Duration: 1–2 days (or modular format across 3–4 sessions) Target Audience: Professionals at all levels seeking to improve workplace communication, strengthen relationships, and increase collaboration and influence. Course Objectives By the end of this course, participants will be able to: Communicate clearly and confidently in a range of professional situations. Adapt communication styles to suit different audiences and contexts. Build strong interpersonal relationships using emotional intelligence. Navigate difficult conversations and resolve conflict effectively. Enhance active listening, feedback, and assertiveness skills. Course Outline Module 1: Foundations of Communication The communication process: sender, receiver, and barriers Verbal, non-verbal, and written communication The impact of tone, body language, and intent Common communication pitfalls in the workplace Module 2: Developing Interpersonal Awareness Self-awareness and emotional intelligence (EQ) Understanding personal communication styles (DISC, MBTI or similar tools) Building rapport and trust The importance of empathy in professional relationships Module 3: Active Listening and Feedback Skills Listening to understand vs listening to respond Techniques for active listening Giving feedback constructively Receiving and acting on feedback Module 4: Assertive Communication Passive, aggressive, passive-aggressive vs assertive styles Setting boundaries and expressing needs clearly Using “I” statements and confident body language Role-playing assertiveness scenarios Module 5: Adapting Communication to Context Communicating with different personality types Navigating workplace hierarchy and power dynamics Cultural sensitivity and inclusive language Tailoring communication for emails, meetings, and presentations Module 6: Managing Difficult Conversations and Conflict Identifying sources of conflict Conflict resolution strategies (e.g. Interest-Based Relational Approach) Staying calm under pressure Structuring difficult conversations using frameworks (e.g. SBI – Situation, Behaviour, Impact) Module 7: Collaborative Communication in Teams The role of communication in high-performing teams Group dynamics and psychological safety Facilitating discussions and encouraging contribution Virtual communication best practices Delivery Style Engaging facilitation with practical exercises Role-plays, group discussions, and real-life scenarios Self-reflection activities and personal action planning Assessment and Outcomes Participation in interactive activities Completion of a communication skills self-assessment Development of a personalised communication improvement plan Course Materials Provided Participant workbook and slides Communication style diagnostic tool (optional) Templates for feedback and conversation planning Follow-up resources and reading list

Course Duration: 1–2 days (or modular format across 3–4 sessions) Target Audience: Professionals at all levels seeking to improve workplace communication, strengthen relationships, and increase collaboration and influence. Course Objectives By the end of this course, participants will be able to: Communicate clearly and confidently in a range of professional situations. Adapt communication styles to suit different audiences and contexts. Build strong interpersonal relationships using emotional intelligence. Navigate difficult conversations and resolve conflict effectively. Enhance active listening, feedback, and assertiveness skills. Course Outline Module 1: Foundations of Communication The communication process: sender, receiver, and barriers Verbal, non-verbal, and written communication The impact of tone, body language, and intent Common communication pitfalls in the workplace Module 2: Developing Interpersonal Awareness Self-awareness and emotional intelligence (EQ) Understanding personal communication styles (DISC, MBTI or similar tools) Building rapport and trust The importance of empathy in professional relationships Module 3: Active Listening and Feedback Skills Listening to understand vs listening to respond Techniques for active listening Giving feedback constructively Receiving and acting on feedback Module 4: Assertive Communication Passive, aggressive, passive-aggressive vs assertive styles Setting boundaries and expressing needs clearly Using “I” statements and confident body language Role-playing assertiveness scenarios Module 5: Adapting Communication to Context Communicating with different personality types Navigating workplace hierarchy and power dynamics Cultural sensitivity and inclusive language Tailoring communication for emails, meetings, and presentations Module 6: Managing Difficult Conversations and Conflict Identifying sources of conflict Conflict resolution strategies (e.g. Interest-Based Relational Approach) Staying calm under pressure Structuring difficult conversations using frameworks (e.g. SBI – Situation, Behaviour, Impact) Module 7: Collaborative Communication in Teams The role of communication in high-performing teams Group dynamics and psychological safety Facilitating discussions and encouraging contribution Virtual communication best practices Delivery Style Engaging facilitation with practical exercises Role-plays, group discussions, and real-life scenarios Self-reflection activities and personal action planning Assessment and Outcomes Participation in interactive activities Completion of a communication skills self-assessment Development of a personalised communication improvement plan Course Materials Provided Participant workbook and slides Communication style diagnostic tool (optional) Templates for feedback and conversation planning Follow-up resources and reading list

Course Duration: 1–2 days (or modular format across 3–4 sessions) Target Audience: Professionals at all levels seeking to improve workplace communication, strengthen relationships, and increase collaboration and influence. Course Objectives By the end of this course, participants will be able to: Communicate clearly and confidently in a range of professional situations. Adapt communication styles to suit different audiences and contexts. Build strong interpersonal relationships using emotional intelligence. Navigate difficult conversations and resolve conflict effectively. Enhance active listening, feedback, and assertiveness skills. Course Outline Module 1: Foundations of Communication The communication process: sender, receiver, and barriers Verbal, non-verbal, and written communication The impact of tone, body language, and intent Common communication pitfalls in the workplace Module 2: Developing Interpersonal Awareness Self-awareness and emotional intelligence (EQ) Understanding personal communication styles (DISC, MBTI or similar tools) Building rapport and trust The importance of empathy in professional relationships Module 3: Active Listening and Feedback Skills Listening to understand vs listening to respond Techniques for active listening Giving feedback constructively Receiving and acting on feedback Module 4: Assertive Communication Passive, aggressive, passive-aggressive vs assertive styles Setting boundaries and expressing needs clearly Using “I” statements and confident body language Role-playing assertiveness scenarios Module 5: Adapting Communication to Context Communicating with different personality types Navigating workplace hierarchy and power dynamics Cultural sensitivity and inclusive language Tailoring communication for emails, meetings, and presentations Module 6: Managing Difficult Conversations and Conflict Identifying sources of conflict Conflict resolution strategies (e.g. Interest-Based Relational Approach) Staying calm under pressure Structuring difficult conversations using frameworks (e.g. SBI – Situation, Behaviour, Impact) Module 7: Collaborative Communication in Teams The role of communication in high-performing teams Group dynamics and psychological safety Facilitating discussions and encouraging contribution Virtual communication best practices Delivery Style Engaging facilitation with practical exercises Role-plays, group discussions, and real-life scenarios Self-reflection activities and personal action planning Assessment and Outcomes Participation in interactive activities Completion of a communication skills self-assessment Development of a personalised communication improvement plan Course Materials Provided Participant workbook and slides Communication style diagnostic tool (optional) Templates for feedback and conversation planning Follow-up resources and reading list

Success = Value + People + Process With innovation happening more than ever, the new agile project economy requires more and more people across organisations to manage projects successfully, leading to many of us quietly slipping into the role of the unofficial project manager! The problem is very few people receive formal training on how to do it. Stakeholders, scope creep, limited training, and a lack of process all combine to raise the probability of project failure costing organisations time, money, and employee morale Is it any wonder 65% of all projects fail* each year! The good news is—unofficial project managers can build confidence to lead high-value projects and engage teams in a way that inspires them to volunteer their best efforts. Source: *Nieto-Rodriguez, A. (2021). “The Project Economy Has Arrived.” Harvard Business Review; Nov/Dec 21. Outcomes Project Management for the Unofficial Project Manager™ combines best practices from agile and waterfall project management to equip learners with the mindset, skillset, and toolset to engage and inspire team members. Success starts with the core agile principle of value—a project must deliver value to Noble! Once value is established, it is people who make projects successful through a consistent process. Project management isn’t just about managing logistics and hoping the project team is ready to play to win. The skills of “informal authority” are more important than ever before, so team members are inspired to contribute to project success! This course will help learners: Build strong informal authority that inspires project teams to consistently volunteer their best efforts. Utilise a consistent process to start and finish high-value projects on time and with quality. Influence and engage others to define a clear project scope, including clear deliverables and risk strategies. Model openness and agility to apply proactive change management and deliver high-value projects. Project Management Framework The Project Management Framework guides you through five distinct elements in the life of any project. Coupled with the foundational behaviours taught in the programme, this framework can help you deliver highly successful projects again and again. Who Should Attend? This programme is for anyone who finds themselves leading projects at work, regardless of whether or not their job title says, Project Manager! It is NOT a deep dive into project management processes, nor is it a qualification based programme. Whilst it would be helpful to either be involved in or to be leading a project, during the programme, this is clearly not essential. However, it is advisable that the participants have had some experience, whether as a project member or as the person who is leading the project (officially or not)! Project Management Institute (PMI) FranklinCovey is a member of the Project Management Institute (PMI) Authorised Training Partners (ATP) Programme and this course has been designed to satisfy the project management education requirement for PMI Certifications as well as Professional Development Education units (PDUs) needed by PMI credential holders.

Course Overview The Fashion and Lifestyle Blogging course is designed to equip aspiring bloggers with the essential knowledge, strategies, and inspiration to succeed in the vibrant digital landscape. From setting up a blog to curating compelling content and engaging audiences across social platforms, learners will explore the full blogging journey. This course emphasises brand building, collaboration opportunities, and monetisation strategies, offering real-world insights into navigating the blogging industry. Upon completion, learners will be able to create, manage, and promote a professional blog with a confident understanding of personal branding, photography, networking, and industry partnerships. Whether aiming to establish an independent blog or to enhance a professional portfolio, learners will gain skills that are transferable across the broader fields of media, marketing, and communications. Course Description This comprehensive course in Fashion and Lifestyle Blogging provides an in-depth exploration of the key elements required to build a successful blog. Learners will be guided through the foundations of blogging, content creation techniques, photography essentials, and social media engagement strategies. Special attention is given to networking, brand collaboration, and monetisation opportunities, empowering learners to transform their passion into a sustainable presence. The course also covers branding principles and offers pathways for continued growth within the blogging sphere. Through structured modules, participants will acquire a thorough understanding of the digital environment and sharpen their skills in storytelling, image curation, and community building. By the end of the programme, learners will possess the confidence to carve out a distinctive online identity and explore diverse opportunities within the dynamic worlds of fashion, lifestyle, and digital media. Course Modules Module 01: Blogging 101 Module 02: Starting Out and Setting Up Module 03: Content Creation Module 04: Photography and Imagery Module 05: Staying Social Module 06: Networking and Events Module 07: Working with Brands Module 08: Monetising Your Blog Module 09: Building a Brand Module 10: Growing as a Blogger Module 11: The Fashion and Lifestyle Blogger Roundup (See full curriculum) Who is this course for? Individuals seeking to build a professional presence in blogging. Professionals aiming to expand into the digital media and influencer sectors. Beginners with an interest in fashion, lifestyle, and online content creation. Creatives and entrepreneurs looking to establish or enhance their personal brand. Social media users wishing to transition into content creation careers. Career Path Fashion Blogger Lifestyle Content Creator Digital Marketing Assistant Brand Collaboration Coordinator Influencer Marketing Specialist Social Media Manager Creative Content Consultant PR and Communications Officer

Course Overview Delve into the dynamic world of weather and atmospheric sciences with this comprehensive Meteorology course. Whether you’re fascinated by weather patterns, climate systems, or the forces that shape our environment, this course offers a structured pathway to understanding the core principles of meteorology. Learners will explore atmospheric structures, cloud formation, precipitation processes, and major environmental challenges such as global warming and natural hazards. Designed to build both foundational knowledge and contextual awareness, the course helps learners appreciate the scientific mechanisms behind weather forecasts and climate behaviour. Upon completion, students will be well-prepared to engage in further academic studies or pursue roles that require a strong understanding of environmental and climatic phenomena. Course Description This Meteorology course introduces the scientific study of the atmosphere and its processes. Through a series of engaging modules, students will examine topics ranging from the composition of the atmosphere and cloud dynamics to rainfall systems, weather disturbances, and broader planetary influences. Emphasis is placed on understanding the environmental impact of climate change and how global weather systems interconnect. The course also includes a focus on natural hazards, such as storms and droughts, providing insights into how meteorological science is used to monitor and assess these events. Learners will gain theoretical knowledge supported by real-world examples and case studies, enabling them to interpret weather data and explore long-term climate patterns with confidence. Ideal for aspiring meteorologists or environmental enthusiasts, the course encourages critical thinking and scientific curiosity throughout. Course Modules: Module 01: Introduction to Meteorology Module 02: The Atmosphere Module 03: Clouds and their Development Module 04: Precipitation Module 05: Natural Hazards Module 06: The Solar System Module 07: Climate Change and Global Warming (See full curriculum) Who is this course for? Individuals seeking to understand how weather systems and climate change operate. Professionals aiming to expand their knowledge in environmental science or geography. Beginners with an interest in meteorology, climate studies, or Earth sciences. Educators, researchers, and those working in related academic fields. Career Path Meteorological Assistant Environmental Data Analyst Weather Forecaster Support Staff Academic Research Assistant in Climate Studies Climate Policy Advisor Public Sector Environmental Analyst

Course Overview The Psychology of Alcohol and Drug Addiction course provides a comprehensive insight into the complex psychological factors behind substance misuse and dependency. It explores the behavioural, cognitive, and emotional aspects that contribute to addiction, offering learners a thorough understanding of its causes and effects. Designed to bridge theoretical knowledge with real-world relevance, this course prepares learners to engage more confidently in fields related to mental health, counselling, and addiction support. By completing this course, learners will develop a stronger foundation in recognising addiction patterns, understanding psychological interventions, and applying evidence-based approaches. Whether you are looking to build a career in addiction services or deepen your understanding of this critical area of psychology, the course equips you with valuable insights and knowledge that are highly relevant to today’s social and healthcare settings. Course Description Delving into the psychological roots of alcohol and drug addiction, this course covers a wide range of essential topics including the biological basis of addiction, theories of dependence, psychological treatment models, and societal influences on substance use. Learners will explore how addiction develops, how it impacts mental health, and the key strategies used to address it within professional settings. The course combines theoretical frameworks with an exploration of real-world applications to enhance understanding and critical thinking. Upon completion, learners will possess a clearer perspective on addiction psychology, be familiar with intervention methods, and understand the psychological principles underpinning treatment and recovery. The course is suitable for those seeking to enter mental health support roles, enhance existing professional skills, or simply broaden their knowledge in psychology. It offers a structured learning experience that emphasises both academic understanding and professional development, aligned with contemporary psychological research. Course Modules Module 01: Understanding Addiction: Psychological and Biological Perspectives Module 02: Models of Addiction: Cognitive, Behavioural, and Social Theories Module 03: Psychological Approaches to Treatment and Recovery Module 04: Societal Impact and the Future of Addiction Studies (See full curriculum) Who is this course for? Individuals seeking to understand the psychological foundations of addiction. Professionals aiming to expand their knowledge in mental health and addiction services. Beginners with an interest in psychology, counselling, or behavioural sciences. Volunteers or support workers involved in community or rehabilitation programmes. Students considering further study in psychology or health-related fields. Career Path Addiction Counsellor Mental Health Support Worker Substance Abuse Research Assistant Rehabilitation Case Worker Community Outreach Coordinator Health and Wellness Coach Youth Support Worker Social Work Assistant

Course Overview The Social Media Marketing Level 5 course provides a comprehensive exploration of the modern digital landscape, equipping learners with the expertise to design, implement, and manage strategic marketing campaigns across major social platforms. Through a structured learning journey, this course offers in-depth insights into the latest marketing techniques, consumer behaviour analysis, and brand growth strategies. Learners will develop a strong understanding of how to engage audiences, optimise content, and leverage data-driven approaches to drive results. By the end of the course, participants will be equipped to contribute to business success through innovative marketing initiatives, whether for personal ventures or organisational objectives. Designed for individuals at various stages of their career, this programme empowers learners to stay ahead in a competitive market by mastering dynamic digital tools and techniques essential for success in the ever-evolving world of social media marketing. Course Description Throughout the Social Media Marketing Level 5 course, learners will delve into a broad range of topics crucial to achieving success in the digital marketing arena. Starting with the fundamentals of digital marketing, the programme moves through growth hacking strategies, customer journey mapping, content development, and search engine optimisation. Dedicated modules explore platform-specific marketing techniques for Facebook, Instagram, Twitter, and YouTube, as well as mobile and e-mail marketing approaches. The course fosters the development of strategic thinking, analytical capabilities, and content management skills essential for enhancing brand visibility and audience engagement. Learners will also explore how to optimise marketing efforts based on key performance metrics and consumer insights. With a curriculum tailored to current industry standards, this course prepares individuals to navigate the complex social media landscape confidently and innovatively, ensuring they are well-positioned for career advancement and professional growth in the digital marketing sector. Course Modules Module 01: Fundamentals of Digital Marketing Module 02: Growth Hacking Module 03: Customer Journey Module 04: Content Marketing Module 05: SEO Module 06: E-Mail Marketing Module 07: Facebook Marketing Module 08: Instagram Marketing Module 09: Twitter Marketing Module 10: Youtube Marketing Module 11: Mobile Marketing (See full curriculum) Who is this course for? Individuals seeking to build a strong foundation in digital and social media marketing. Professionals aiming to enhance their marketing strategies and career progression. Beginners with an interest in exploring the world of digital branding and communication. Entrepreneurs and business owners wanting to boost their online presence. Marketing students and graduates looking to deepen their practical knowledge of social media trends. Career Path Social Media Manager Digital Marketing Executive Content Strategist SEO Specialist Brand Communications Officer Online Community Manager E-Commerce Marketing Coordinator Digital Advertising Specialist Influencer Marketing Executive Marketing Consultant