Courses in Glasgow

Arm yourself with a robust research toolkit that will help you uncover deep behavioural insights on user needs and motivations so you can design better experiences.

Marketing is like a magical potion - stir creativity, sprinkle strategy, and watch the brand enchant its audience, turning customers into fans and campaigns into legendary adventures. In the dynamic field of marketing, essential skills are vital for revenue growth. A well-rounded marketer excels in consumer behaviour analysis, strategic branding, and innovative communication. With expertise in market segmentation, product life cycles, and pricing dynamics, they navigate the evolving landscape. In a world of integrated campaigns and digital marketing, staying ahead requires mastering research techniques to transform insights into impactful strategies. Our Marketing course equips you for success, turning challenges into opportunities and ensuring brands not only survive but thrive in the competitive marketplace. Level 7 Advanced Diploma in Marketing Learning Outcomes: Analyse consumer behaviour to formulate effective marketing strategies and campaigns. Develop and implement comprehensive product and branding strategies for marketing success. Evaluate market segments and adapt marketing approaches for diverse audiences. Demonstrate proficiency in pricing strategies and product life cycle management. Utilise integrated marketing communications to enhance brand visibility and engagement. Apply advanced marketing research techniques to make informed strategic decisions. Execute direct and digital marketing initiatives for optimal business impact. Level 7 Advanced Diploma in Marketing Basics of Marketing The Marketing Process Strategic Marketing Marketing Environment Market Segmentations Consumer Buying Behaviour Business Markets and Buying Behaviour Marketing Research Product Strategy Branding Strategy Product Life Cycle Pricing Strategy Marketing Channels Integrated Marketing Communications Advertising and Sales Promotion Personal Selling and Public Relations Direct and Digital Marketing Certificate of Achievement Endorsed Certificate of Achievement from the Quality Licence Scheme Learners will be able to achieve an endorsed certificate after completing the course as proof of their achievement. You can order the endorsed certificate for Free to be delivered to your home by post. For international students, there is an additional postage charge of £10. Endorsement The Quality Licence Scheme (QLS) has endorsed this course for its high-quality, non-regulated provision and training programmes. The QLS is a UK-based organisation that sets standards for non-regulated training and learning. This endorsement means that the course has been reviewed and approved by the QLS and meets the highest quality standards. Who is this course for? Aspiring marketers Professionals seeking skill enhancement Business owners aiming for strategic brand positioning Understanding consumer behaviour Mastering strategic branding Navigating market dynamics Marketing enthusiasts Seasoned professionals Entrepreneurs Equipping with tools for competitive success Transforming challenges into opportunities for business growth Requirements To enrol in this Level 7 Advanced Diploma in Marketing course, all you need is a basic understanding of the English Language and an internet connection. Career path Marketing Coordinator Avg Salary: £25,000 - £30,000 Digital Marketing Specialist Avg Salary: £30,000 - £40,000 Brand Manager Avg Salary: £40,000 - £50,000 Market Research Analyst Avg Salary: £30,000 - £40,000 Advertising Manager Avg Salary: £40,000 - £50,000 Marketing Director Avg Salary: £60,000 - £80,000 Chief Marketing Officer (CMO) Avg Salary: £80,000 - £120,000 Certificates CPD Accredited PDF Certificate Digital certificate - Included QLS Endorsed Hard Copy Certificate Hard copy certificate - Included CPD Accredited Hard Copy Certificate Hard copy certificate - £9.99 CPD Accredited Hard Copy Certificate Delivery Charge: Inside the UK: Free Outside of the UK: £9.99 each

Going the digital experience research route? Learn how a human centric approach to digital transformation results in a positive experience for all involved.

Participants gain a foundational understanding of the UX design process, tools and techniques through an engaging mix of theory and practical application exercises.

This one-day course introduces the field of user experience and provides an excellent entry point to our other specialised training courses. UX processes and practices have become a central component of product design, service design and web design.

Psychology, the science of the mind, unveils how thought processes function, the reasons for our behaviours, and our learning methodologies. This GCSE Psychology course empowers you to comprehend yourself and others more effectively, providing a stellar kick-start for anyone intrigued by psychology at a higher level or simply keen on understanding how our minds function. 💡 GCSEs are esteemed qualifications across the UK, considered as the educational standard for school-leavers at 16. Discover different psychological schools and theories, explanations for diverse behaviours, and research techniques used in the discipline. Comprehensive course specifics can be found below.  This GCSE Psychology course, aligned with the most recent specifications, is designed to set you up for success. It provides a clear induction and structured assignments, aiding in the development of the necessary skills and knowledge for the exam. For UK students, a guaranteed exam centre access is included. GCSEs - qualifications that truly count. 🎖️ You will benefit from: A fresh, engaging course, aligned with the latest specification 📘 Fast track option for 2022 exams ⏭️ Access to our partnership exam centres, ensuring a guaranteed exam venue 🏢 Unlimited tutor support - we assist you in drafting a study plan and provide continuous support 🤝 Exam pass guarantee (we offer support until you clear the exam) 🎯 About the awarding body Awarding body: AQA Our course code: X808 Qualification code: 8182 AQA qualifications are globally recognised, highly esteemed by employers and universities, and a pathway for young people to advance to their future stages. AQA offers a range of qualifications including GCSEs, IGCSEs, and A-levels to cater to diverse abilities.  ⏱ Study Hours: Allocate between 120 to 150 hours for study, in addition to time for completing assignments. 👩‍🏫 Study Method: Our course is delivered via an online learning platform, engaging learners with dynamic resources. The materials can be printed if preferred. Learning resources span different media including videos, quizzes, and interactive activities. 🎥📝🧩 📆 Course Duration: Post-enrolment, up to two years are granted to study and sit your exams, with ongoing unlimited tutor support.  📋 Assessment: Enrol now for Summer 2022 exams. Completion of two GCSE standard written exams is required. A guaranteed exam space is provided in our exam centres across the UK. During your course, nine assignments and one introductory assignment are also to be completed. These provide a chance to submit work to your tutor for marking and feedback, helping gauge your progress. 👩‍🎓 Course Outcomes: Successful completion of this home learning course awards you a GCSE in Psychology, issued by AQA. The syllabus has been handpicked due to its suitability for distance learning. ℹ️ Additional Information: Difficulty - Level 2. There are no formal entry requirements; however, effective English reading and writing skills are recommended. Course Content: The course encompasses various fascinating modules including Memory, Perception, Development, Research Methods, Social Influence, Language, Thought & Communication, Brain and Neuropsychology, and Psychological Problems. 🧠🔬📚

Sale Ends Today Research for Copywriting Admission Gifts FREE PDF & Hard Copy Certificate| PDF Transcripts| FREE Student ID| Assessment| Lifetime Access| Enrolment Letter Modern businesses always have a unique way of presenting them to its customers. For this reason, businesses have started seeking professionals who can craft compelling content that not only engages but also converts while keeping the tone of business intact. Over 80% of UK businesses consider high-quality content a primary driver of their success. This is where our Research for Copywriting bundle comes into play. Learn everything from basic Research and Creative Writing to advanced Digital Marketing and SEO tactics. You'll learn how to effectively research market trends, understand consumer behaviour, and craft messages that resonate with your audience. The courses include training in Creative Writing, Blogging, Proofreading, and even specialised fields like Legal Writing and Screenwriting. With this training, you'll be equipped to create impactful, data-driven content across various platforms. Courses Are Included In This Research for Copywriting Training : Course 01: Diploma in Research for Copywriting Course 02: Modern Copywriting Techniques Course 03: Researching & Report Writing Course 04: Diploma in Creative Writing Course 05: Blogging Course 06: Proofreading & Copyediting Course 07: Simple Copywriting Secrets Course 08: Content Writing Course 09: Content Writing & Copy Writing For SEO and Sales Course 10: Certificate in SEO Content Writing Course 11: Digital Marketing - Growth Hacking Techniques Course 12: Learn to Drive Traffic into Sales through Digital Marketing Course 13: Affiliate Marketing Masterclass Course 14: Newspaper Journalism Course 15: Legal English Writing Skills Masterclass Course 16: Write and Publish a Research Paper Course 17: Certificate in Mastering the Art of Bid Writing: Comprehensive Online Training at QLS Level 3 Course 18: Email Writing Training Course 19: Certificate in Freelance Writing Course 20: Award in Essay Writing in English Course 21: Poetry Writing Course 22: Feature Writing Diploma Course 23: Screenwriting for Beginners Course 24: Non-Fiction Writing Workshop Course 25: Novel & Story Writing Workshop Course 26: Diploma in Drama and Comedy Writing Course 27: Writing Short Story and Character Creation Diploma Course 28: Travel Blogger Course 29: Business English and Communication Skills Course 30: ChatGPT Masterclass: A Complete ChatGPT Zero to Hero! Step into a world where your words not only speak but sell. Enhance your freelance portfolio, secure a position in a top marketing firm, or even launch your own content-driven venture, the Research for Copywriting bundle has the tools and insights you need to succeed. Enrol now and start transforming your passion for writing into a lucrative and rewarding career! Learning Outcomes of this Research for Copywriting Bundle: Master research techniques specific to professional copywriting. Develop advanced copywriting skills for digital and print media. Apply SEO strategies to enhance content visibility and engagement. Learn to edit and proofread content to industry standards. Gain expertise in digital marketing and affiliate marketing strategies. Craft compelling narratives for blogs, scripts, and digital content. Why Prefer this Course? Get a Free CPD Accredited Certificate upon completion of the course Get a Free Student ID Card with this training program (£10 postal charge will be applicable for international delivery) The course is Affordable and Simple to understand Get Lifetime Access to the course materials The training program comes with 24/7 Tutor Support Why Prefer Us? Opportunity to earn a certificate accredited by CPDQS. Get a free student ID card! (£10 postal charges will be applicable for international delivery) Innovative and engaging content. Free assessments 24/7 tutor support. Start your learning journey straight away! The "Research for Copywriting" course bundle is a designed to elevate your writing and research skills to professional standards. By mastering research techniques specific to copywriting, learners will understand Market Analysis, Audience Preferences, and Competitive Landscapes, which are crucial for creating content that resonates and persuades. This foundational skill not only improves the quality of the content but also ensures that it aligns perfectly with client objectives and market needs. In addition to research, participants will develop advanced copywriting skills for both digital and print media. This includes learning how to structure compelling narratives, use persuasive language effectively, and tailor content to various formats, from blog posts to corporate reports. Furthermore, the course emphasises the importance of SEO strategies to enhance content visibility and engagement, a critical skill in the digital age where search engine rankings can dictate the success of a content strategy. Moreover, this diploma offers learners the opportunity to acquire skills that are highly valued in the field of Copywriting. With this Certification, graduates are better positioned to pursue career advancement and higher responsibilities within the Copywriting setting. The skills and knowledge gained from this course will enable learners to make meaningful contributions to Copywriting related fields impacting their Copywriting experiences and long-term development. Course Curriculum Course 01: Diploma in Research for Copywriting Module 01: Introduction Module 02: Basics Module 03: Eye-Catching Headlines Module 04: Attention-Grabbing Advertisements Module 05: Essential Copywriting Skills Module 06: Online Copywriting Module 07: Press Related Copywriting Module 08: Print Media Copywriting Module 09: Copywriting for Mainstream Media Module 10: Copywriting for Other Media Module 11: How to Write Better Copy Module 12: Creative Copywriting and Some Impactful Samples Module 13: Responsibilities and Necessary Skills of a Copywriter Module 14: Final Tips Course 02: Modern Copywriting Techniques Module 01: Introduction to Screenwriting Module 02: Motivation & Ideas Module 03: Research & Development Module 04: Genre Module 05: Story & Plot Module 06: Character & Dialogue Module 07: Structure & Format Module 08: Synopses, Outlines & Treatments Module 09: Drafts Module 10: Marketing Module 11: Troubleshooting Module 12: Glossary Module 13: Screenwriting and British Film Industry Module 14: Agreements Module 15: How Much Do UK Screenwriters Earn? Module 16: Greatest British Screenwriters of All Time Module 17: Introduction to Copywriting Module 18: Basics of Copywriting Module 19: Eye-Catching Headlines Module 20: Attention-Grabbing Advertisements Module 21: Essential Copywriting Skills Module 22: Online Copywriting Module 23: Press Related Copywriting Module 24: Print Media Copywriting Module 25: Copywriting for Mainstream Media Module 26: Copywriting for Other Media Module 27: How to Write Better Copy Module 28: Final Tips Course 03: Researching & Report Writing Module 01: The Basics of Report Writing Module 02: Planning for Report Writing Module 03: Preparation for Report Writing Module 04: Research and Information Collection Module 05: Writing and Revising the Report Module 06: English Grammar and Punctuation Guide for Report Writing Module 07: Using Tables, Charts and Graphs in a Report Module 08: Proposal Writing Module 09: Presentation of the Report Module 10: Developing Creative Thinking and Creativity Module 11: Quick Check While Writing a Report =========>>>>> And 27 More Courses <<<<<========= How will I get my Certificate? After successfully completing the course, you will be able to order your Certificates as proof of your achievement. PDF Certificate: Free (Previously it was £12.99*30 = £390) CPD Hard Copy Certificate: Free (For The First Course: Previously it was £29.99) CPD 300 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Anyone interested in learning more about the topic is advised to take this bundle. This bundle is ideal for: Aspiring copywriters. Marketing professionals. Content creators. Freelance writers. Communications specialists. Bloggers and journalists. Requirements You will not need any prior background or expertise to enrol in this course. Career path After completing this bundle, you are to start your career or begin the next phase of your career. Content Writer: $30,000 - $55,000 SEO Specialist: $40,000 - $70,000 Digital Marketer: $35,000 - $60,000 Copy Editor: $35,000 - $60,000 Freelance Writer: $20,000 - $100,000+ Social Media Manager: $35,000 - $65,000 Certificates CPD Accredited Digital Certificate Digital certificate - Included CPD Accredited e-Certificate - Free Enrolment Letter - Free Student ID Card - Free CPD Accredited Hard Copy Certificate Hard copy certificate - Included Please note that International students have to pay an additional £10 as a shipment fee.

QLS Endorsed Diploma! Free 3 QLS Certificate + Free 5 CPD Course & Assessments> 260 CPD Points > Lifetime Access

3 QLS Endorsed Diploma | QLS Hard Copy Certificate Included | Plus 10 CPD Courses | Lifetime Access

This course is designed to help adult learners develop the necessary language skills for academic success in an English-speaking environment. Through a combination of reading, writing, listening, and speaking exercises, participants will enhance their abilities to comprehend and produce academic texts, engage in critical thinking, and effectively communicate their ideas in written and spoken English.  Course Duration: 12 weeks (24 sessions) Course Objectives: By the end of this course, participants will: 1. Improve their academic vocabulary and understanding of complex grammatical structures. 2. Enhance their reading comprehension skills for academic texts. 3. Develop effective note-taking strategies for lectures and presentations. 4. Enhance their academic writing skills, including essay structure and research techniques. 5. Improve their ability to deliver academic presentations and participate in discussions. 6. Gain familiarity with academic conventions and citation styles. Course Outline: Week 1: Introduction to Academic English - Assessing participants' language proficiency and academic goals - Overview of the course syllabus and expectations - Introduction to academic vocabulary and common idiomatic expressions Week 2: Reading Comprehension - Scanning and skimming techniques for efficient reading - Strategies for understanding main ideas and supporting details - Vocabulary building through reading academic texts Week 3: Note-taking Skills - Effective note-taking during lectures and presentations - Organizing and summarising information - Practice exercises and listening activities Week 4: Academic Writing: Paragraph Structure - Understanding the components of a well-structured paragraph - Developing topic sentences and supporting ideas - Practice exercises on paragraph development Week 5: Academic Writing: Essay Structure - Introduction to essay structure: introduction, body, and conclusion - Crafting clear and concise thesis statements - Developing coherent and well-supported arguments Week 6: Research Skills and Citations - Introduction to academic research techniques - Evaluating sources for credibility and relevance - Understanding and applying citation styles (e.g., APA, MLA) Week 7: Grammar for Academic Writing - Review of essential grammar structures for academic writing - Practice exercises on sentence structure and complex grammar - Common grammatical errors to avoid in academic writing Week 8: Academic Writing: Research Papers - Understanding the research paper format and structure - Conducting literature reviews and integrating sources - Drafting and revising research papers Week 9: Academic Speaking: Presentations - Preparing and delivering effective academic presentations - Using visual aids and engaging the audience - Practicing presentation skills through individual and group activities Week 10: Academic Speaking: Discussions and Debates - Participating in academic discussions and debates - Expressing opinions and supporting arguments effectively - Listening and responding critically to others' viewpoints Week 11: Academic Writing: Critical Analysis - Analyzing and critiquing academic texts - Developing critical thinking and evaluation skills - Writing critical analysis essays Week 12: Review and Final Projects - Reviewing course content and addressing individual needs - Finalizing and presenting individual projects - Course evaluation and feedback session Note: This syllabus is a guideline and can be customised based on the specific needs and preferences of the participants. You can opt in and out of different modules.