In the ever-evolving digital landscape, data-driven decisions are no longer optional—they're the engine behind content success. This course dives deep into the vital strategies of SEO analytics and introduces the most effective content marketing tools used by professionals who understand that performance isn't guesswork. You’ll learn how to analyse keyword trends, monitor campaign metrics, and track content performance with precision, all through smart, strategic tools that make your content work harder and smarter. Whether you're managing a brand or fine-tuning your personal blog, this course offers a clear path to understanding how SEO analytics influence visibility and engagement. From identifying what truly resonates with your audience to spotting hidden opportunities in your content plan, it’s all about crafting smarter campaigns—not louder ones. Get ready to think differently about keywords, traffic, and conversions. Learning Outcomes: Understand the fundamentals of content marketing and SEO analytics Use marketing automation tools to optimise your content marketing strategy Create engaging graphics and webinars to drive traffic and conversions Develop a social media strategy to reach your target audience Analyse and measure the effectiveness of your content marketing efforts Our Strategies on SEO Analytics - Content Marketing Tools course is designed to help you optimise your content marketing strategy and drive more traffic to your website. With 2 comprehensive modules, you will learn how to use marketing automation tools, social media, webinars, graphic creation, and other content marketing tools to reach your target audience and drive conversions. This course is perfect for anyone looking to optimise their content marketing strategy and take their online presence to the next level. Whether you are a business owner, marketer, or content creator, this course will help you master the skills you need to become a successful content marketer. Strategies on SEO Analytics - Content Marketing Tools Course Curriculum Section 01: Content Marketing Tools Content Marketing Tools and SEO Analytics Content Marketing Tools-Marketing Automation Content Marketing Tools-Social Media Content Marketing Tools-Webinar Content Marketing Tools-Graphic creation Section 02: Content Marketing Examples Content Marketing Examples 1 Content Marketing Examples 2 Content Marketing Examples 3 Content Marketing Examples 4 Content Marketing Examples 5 Content Marketing Examples 6 Content Marketing Examples 7 Content Marketing Examples 8 Content Marketing Examples 9 Content Marketing Examples 10 Exam & Retakes: It is to inform our learners that the initial exam for this online course is provided at no additional cost. In the event of needing a retake, a nominal fee of £9.99 will be applicable. Certification Upon successful completion of the assessment procedure, learners can obtain their certification by placing an order and remitting a fee of __ GBP. £9 for PDF Certificate and £15 for the Hardcopy Certificate within the UK ( An additional £10 postal charge will be applicable for international delivery). CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Business owners who want to improve their online presence Marketers who want to optimise their content marketing strategy Content creators who want to expand their skills Students who want to explore the field of content marketing Professionals who want to enhance their digital marketing skills Requirements There are no formal entry requirements for the course, with enrollment open to anyone! Career path Content Marketing Manager: £25,000 - £45,000 Digital Marketing Specialist: £25,000 - £50,000 Social Media Manager: £25,000 - £45,000 Marketing Automation Specialist: £30,000 - £60,000 Head of Marketing: £50,000 - £120,000 Certificates Certificate of completion Digital certificate - £9 You can apply for a CPD Accredited PDF Certificate at the cost of £9. Certificate of completion Hard copy certificate - £15 Hard copy can be sent to you via post at the expense of £15.
Unlock the power of data-driven decisions with our expertly crafted Strategies on SEO Analytics – Content Marketing Tools Course. Designed for marketers, content creators, business owners and SEO enthusiasts, this course dives into the core of what makes search engine visibility tick. You’ll learn how to interpret SEO data with confidence and apply those insights to sharpen your content strategy. From keyword behaviour and search intent to traffic patterns and user engagement metrics – it’s all about reading the signals and responding with smarter content. We’ll also explore essential tools used by professionals to track performance, refine content, and stay competitive in the ever-shifting digital landscape. Understand how Google Analytics, Search Console, SEMrush and other platforms work together to reveal what your audience is really searching for. This course removes the guesswork and replaces it with insight—so you can optimise content that connects and converts. Whether you're managing a blog, an e-commerce site, or a corporate platform, this course offers you the analytical edge to shape results that matter. Learning Outcomes: Understand the fundamentals of content marketing and SEO analytics Use marketing automation tools to optimise your content marketing strategy Create engaging graphics and webinars to drive traffic and conversions Develop a social media strategy to reach your target audience Analyse and measure the effectiveness of your content marketing efforts Our Strategies on SEO Analytics - Content Marketing Tools course is designed to help you optimise your content marketing strategy and drive more traffic to your website. With 2 comprehensive modules, you will learn how to use marketing automation tools, social media, webinars, graphic creation, and other content marketing tools to reach your target audience and drive conversions. This course is perfect for anyone looking to optimise their content marketing strategy and take their online presence to the next level. Whether you are a business owner, marketer, or content creator, this course will help you master the skills you need to become a successful content marketer. â±â± Strategies on SEO Analytics - Content Marketing Tools Course Curriculum Section 01: Content Marketing Tools Content Marketing Tools and SEO Analytics Content Marketing Tools-Marketing Automation Content Marketing Tools-Social Media Content Marketing Tools-Webinar Content Marketing Tools-Graphic creation Section 02: Content Marketing Examples Content Marketing Examples 1 Content Marketing Examples 2 Content Marketing Examples 3 Content Marketing Examples 4 Content Marketing Examples 5 Content Marketing Examples 6 Content Marketing Examples 7 Content Marketing Examples 8 Content Marketing Examples 9 Content Marketing Examples 10 Exam & Retakes: It is to inform our learners that the initial exam for this online course is provided at no additional cost. In the event of needing a retake, a nominal fee of £9.99 will be applicable. Certification Upon successful completion of the assessment procedure, learners can obtain their certification by placing an order and remitting a fee of £9 for PDF Certificate and £15 for the Hardcopy Certificate within the UK ( An additional £10 postal charge will be applicable for international delivery). CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Business owners who want to improve their online presence Marketers who want to optimise their content marketing strategy Content creators who want to expand their skills Students who want to explore the field of content marketing Professionals who want to enhance their digital marketing skills Requirements There are no formal entry requirements for the course, with enrollment open to anyone! Career path Content Marketing Manager: £25,000 - £45,000 Digital Marketing Specialist: £25,000 - £50,000 Social Media Manager: £25,000 - £45,000 Marketing Automation Specialist: £30,000 - £60,000 Head of Marketing: £50,000 - £120,000 Certificates Certificate of completion Digital certificate - £9 You can apply for a CPD Accredited PDF Certificate at the cost of £9. Certificate of completion Hard copy certificate - £15 Hard copy can be sent to you via post at the expense of £15.
3 QLS Endorsed Diploma | QLS Hard Copy Certificate Included | 10 CPD Courses | Lifetime Access | 24/7 Tutor Support
Marketing isn’t guesswork—it’s data, patterns, and informed decision-making. The Fundamentals of Marketing Analytics course is designed for professionals and learners who want to understand what’s really driving performance behind the scenes. From decoding consumer behaviour to tracking digital campaign performance, this course covers the essential methods marketers use to measure success and justify every penny spent. With a focus on clear strategy and intelligent data interpretation, this course walks you through the key metrics and tools used in today’s digital marketing landscape. Whether you’re analysing web traffic, social media insights, or conversion rates, you'll learn how to connect the dots and spot what’s working (and what’s not). Ideal for those who enjoy both creativity and numbers, this course brings marketing decisions to life—with logic, not luck. Ask ChatGPT Learning Outcomes: Understand the basics of marketing and the importance of marketing analytics Develop effective customer acquisition and retention strategies Analyse customer profitability to develop effective contact strategies Measure the effectiveness of marketing campaigns using campaign analytics Use marketing analytics to drive marketing strategies and improve business operations Our Fundamentals of Marketing Analytics course is designed to help you gain a deeper understanding of marketing analytics and develop effective marketing strategies. With 2 comprehensive modules, you will learn how to develop effective customer acquisition and retention strategies, analyse customer profitability, measure the effectiveness of marketing campaigns, and use marketing analytics to drive business operations. This course is perfect for anyone looking to enhance their understanding of marketing analytics and take their marketing campaigns to the next level. Whether you are a business owner, marketer, or digital strategist, this course will help you master the skills you need to make informed marketing decisions and drive results. Fundamentals of Marketing Analytics Course Curriculum Section 01: Introduction To Marketing Analytics Overview Section 02: Basic Concepts In Marketing Analytics Overview How is the course assessed? Upon completing an online module, you will immediately be given access to a specifically crafted MCQ test. For each test, the pass mark will be set to 60%. Exam & Retakes: It is to inform our learners that the initial exam for this online course is provided at no additional cost. In the event of needing a retake, a nominal fee of £9.99 will be applicable. Certification Upon successful completion of the assessment procedure, learners can obtain their certification by placing an order and remitting a fee of __ GBP. £9 for PDF Certificate and £15 for the Hardcopy Certificate within the UK ( An additional £10 postal charge will be applicable for international delivery). CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Business owners who want to improve their marketing campaigns Marketers who want to optimise their marketing strategies Digital strategists who want to gain a deeper understanding of marketing analytics Students who want to explore the field of marketing analytics Professionals who want to enhance their data analysis skills Career path Marketing Analyst: £20,000 - £40,000 Digital Marketing Specialist: £25,000 - £50,000 Marketing Manager: £30,000 - £60,000 Senior Digital Strategist: £40,000 - £80,000 Head of Marketing: £60,000 - £120,000 Certificates Certificate of completion Digital certificate - £9 You can apply for a CPD Accredited PDF Certificate at the cost of £9. Certificate of completion Hard copy certificate - £15 Hard copy can be sent to you via post at the expense of £15.
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You will be entitled to claim a certificate endorsed by the Quality Licence Scheme after you have completed all of the Advanced Diploma in Marketing at QLS Level 7 exams. CPD 290 CPD hours / points Accredited by CPD Quality Standards Who is this course for? This bundle is perfect for highly motivated people who want to improve their technical skills and prepare for the career they want! Requirements No prior background or expertise is required. Career path This bundle is perfect for those engaged in a role that requires promotional skills to be used. As such, it covers the following careers and roles: Sales Manager Market Coordinator Sales Consultant Public Relations Personnel The annual pay in this industry will range from £20,000 to £65,000 a year. 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The aim of this course is to provide learners with a comprehensive understanding of key marketing concepts and strategies, including marketing techniques, setting marketing objectives and strategy, marketing segmentation and targeting, different market segments, profiling markets, and positioning segmented markets.The course will also cover marketing segmentation and targeting, including an overview of different market segments and how to effectively target them. Learners will gain an understanding of how to segment markets based on demographics, psychographics, behavior, and other factors, and how to develop targeted marketing campaigns that resonate with each segment.After the successful completion of the course, you will be able to learn about the following, What are the marketing techniques? How to set marketing objectives and strategy? What is marketing segmentation and targeting? What are different market segments? What is profiling markets? How to position segmented markets? Marketing is a critical component of any business strategy, and this course will provide learners with a solid foundation in key marketing concepts and strategies. The course will begin by covering marketing techniques, including advertising, direct marketing, public relations, sales promotions, personal selling, and content marketing. Learners will gain an understanding of each technique and how to effectively use them in a marketing campaign. Marketing is a critical component of any business strategy, and this course will provide learners with a solid foundation in key marketing concepts and strategies. The course will begin by covering marketing techniques, including advertising, direct marketing, public relations, sales promotions, personal selling, and content marketing. Learners will gain an understanding of each technique and how to effectively use them in a marketing campaign. VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Segmenting And Targeting Strategies Self-paced pre-recorded learning content on this topic. Segmenting and Targeting Strategies Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course. The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience. Marketing Manager Marketing Director Digital Marketing Specialist Marketing Consultant Marketing Analyst Marketing Strategist Advertising Executive Sales Manager with marketing experience Public Relations Manager Chief Marketing Officer (CMO) Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.
FREE Level 4 QLS Endorsed Certificate| 11 CPD Courses+11 PDF Certificates| 150 CPD Points| Installment Payment
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