1494 Digital Marketing courses

Leap into the future of content creation with the "ChatGPT Masterclass: Beginner to Advanced" bundle. Explore the theoretical marvels of AI with six in-depth courses designed to make you a ChatGPT champion. Uncover the secrets of content creation, content marketing, creative writing, SEO and sales copywriting, proofreading & copyediting, and digital marketing. Discover how ChatGPT can transform your writing skills and how it complements traditional content management strategies. Delve deep into the world of content creation, all through the lens of AI. No need for "industry experts" or "hands-on experience"; everything you need to know is within these comprehensive courses. Understand how to utilise ChatGPT for SEO and sales, how it fits within a broader digital marketing strategy, and how you can effectively use it for your social media marketing campaigns. Navigate the complex landscape of Google Ads, Keyword Research, and Google Ranking with the help of ChatGPT. Unlock your potential in the ever-evolving digital marketing industry with our innovative approach to learning. The "ChatGPT Masterclass: Beginner to Advanced" bundle is the ultimate theoretical guide to mastering ChatGPT and harnessing its powers for content creation and digital marketing. This ChatGPT Masterclass: Beginner to Advanced Bundle Contains 11 of Our Premium Courses for One Discounted Price: Course 01: ChatGPT Masterclass: A Complete ChatGPT Zero to Hero! Course 02: Content Management Strategy Course 03: Content Creation and Content Marketing Certificate Course 04: Content Marketing Course 05: Creative Writing Complete Course Course 06: Content Writing & Copy Writing For SEO and Sales Course 07: Proofreading & Copyediting Course 08: SEO and Digital Marketing Diploma Course 09: Social Media Marketing Strategy Course 10: How To Do Keyword Research For SEO & Ranking On Google Course 11: Google Ads Training Learning Outcomes: Understanding the fundamentals and advanced concepts of ChatGPT. Mastering the theoretical aspects of content creation and marketing. Developing a comprehensive content management strategy. Gaining theoretical knowledge in creative writing, content writing, and copywriting. Learning the intricacies of proofreading and copyediting. Gaining in-depth knowledge of SEO, digital marketing, social media marketing strategies, Google Ads and Keyword Research. Developing a holistic understanding of how ChatGPT fits into these areas. Dive into the world of ChatGPT with our "ChatGPT Masterclass: Beginner to Advanced" bundle. This course is a complete theoretical guide that covers all the intricacies of ChatGPT. It's a comprehensive package that will help you explore how ChatGPT can revolutionise your content management strategy, content creation, marketing, and much more. The course provides an extensive examination of content creation and marketing strategies. Learn the theoretical aspects of creative writing, copywriting, proofreading, and copyediting. The bundle is uniquely positioned to provide insights into how ChatGPT can be integrated into SEO strategies, digital marketing, and social media marketing campaigns. The benefits of this comprehensive theoretical exploration are invaluable for anyone interested in staying ahead in the rapidly evolving world of digital marketing and AI-driven content creation. CPD 220 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Individuals seeking to understand the theoretical aspects of AI tools like ChatGPT. Professionals looking to enhance their theoretical knowledge of content creation, digital marketing, and SEO. Writers are interested in learning about AI's impact on creative writing and content creation. Marketing strategists looking to understand how AI, specifically ChatGPT, fits into modern marketing tactics. Career path ChatGPT Content Strategist - £40,000 - £60,000 p.a. SEO Specialist leveraging ChatGPT - £30,000 - £50,000 p.a. Digital Marketing Manager with ChatGPT knowledge - £45,000 - £65,000 p.a. Social Media Marketer utilizing ChatGPT - £35,000 - £55,000 p.a. Copywriter with proficiency in ChatGPT - £30,000 - £50,000 p.a. Content Creator using ChatGPT - £30,000 - £50,000 p.a.

From the moment you click 'enrol', this course dives headfirst into the art and strategy behind modern marketing, advertising, and public relations. It’s your guide to decoding how brands capture attention, influence decisions, and (with a bit of flair) stay in the spotlight. Whether you're eyeing a career in the field or simply trying to make sense of the chaos behind billboards, hashtags, and press releases, this course delivers the essentials—served with a side of sharp wit and clear direction. Explore how to craft compelling campaigns, manage a brand's public image, and navigate the digital jungle with SEO, content strategies, and media relations. No jargon-laden lectures here—just solid knowledge designed to keep pace with today's fast-moving landscape. If you’ve ever wondered why some slogans linger while others vanish like a bad ad, this course has answers. And no, you won’t need to leave your house or wear a name badge to learn them. Key Features: CPD Certified Instant e-certificate and hard copy dispatch by next working day Fully online, interactive course with audio voiceover Developed by qualified professionals in the field Self-paced learning and laptop, tablet, smartphone-friendly 24/7 Learning Assistance Discounts on bulk purchases This course covers essential topics including understanding consumer behavior, developing effective product and branding strategies, conducting market research, and utilizing various marketing channels such as advertising, sales promotion, personal selling, and digital marketing to create successful marketing campaigns and reach target audiences effectively. This PR : Public Relation course covers foundational aspects of Public Relations, including its principles, tactics, and management. It explores essential topics such as organizational strategies, research methods, crisis management, and ethical considerations. Emphasizing social media's role, it equips students with vital skills for navigating diverse PR fields ethically and professionally. Course Curriculum: Course 01: Marketing Module 01: Basics of Marketing Module 02: The Marketing Process Module 03: Strategic Marketing Module 04: Marketing Environment Module 05: Market Segmentations Module 06: Consumer Buying Behaviour Module 07: Business Markets and Buying Behaviour Module 08: Marketing Research Module 09: Product Strategy Module 10: Branding Strategy Module 11: Product Life Cycle Module 12: Pricing Strategy Module 13: Marketing Channels Module 14: Integrated Marketing Communications Module 15: Advertising and Sales Promotion Module 16: Personal Selling and Public Relations Module 17: Direct and Digital Marketing Course 02: PR : Public Relation Module 01: Introduction to Public Relations Module 02: Concepts of Public Relations Module 03: Management and Organisation of Public Relations Module 04: Public Relations Tactics and Research Module 05: Major Fields of Public Relations Practice Part I Module 06: Major Fields of Public Relations Practice Part II Module 07: Social Media and PR Module 08: Crisis management Module 09: Ethics & Professionalism in Public Relations Learning Outcomes: Understand core marketing principles and strategic frameworks. Analyze consumer behaviour for effective marketing strategies. Develop comprehensive product and branding strategies. Implement integrated marketing communications across various channels. Execute tactical public relations initiatives with ethical considerations. Manage crises and maintain brand reputation effectively. Accreditation All of our courses, including the Marketing, Advertising & PR Course are fully accredited, providing you with up-to-date skills and knowledge and helping you to become more competent and effective in your chosen field. Certification Once you've successfully completed your Marketing, Advertising & PR Course, you will immediately be sent your digital certificates. Also, you can have your printed certificate delivered by post (shipping cost £3.99). Our certifications have no expiry dates, although we recommend renewing them every 12 months. Assessment At the end of the Marketing, Advertising & PR Course, there will be an online assessment, which you will need to pass to complete the course. Answers are marked instantly and automatically, allowing you to know straight away whether you have passed. If you haven't, there's no limit on the number of times you can take the final exam. All this is included in the one-time fee you paid for the course itself. CPD 25 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Aspiring marketing professionals seeking comprehensive knowledge. Individuals aiming to excel in advertising and sales promotion roles. PR enthusiasts looking to master strategic communication. Entrepreneurs desiring to build strong brand identities. Career changers exploring opportunities in dynamic industries. Requirements Learners do not require any prior qualifications to enrol on this Advertising & PR Course. You just need to have an interest in Advertising & PR Course. Career path Marketing Manager - £40K to £60K/year. Advertising Account Executive - £20K to £30K/year. PR Specialist - £25K to £45K/year. Brand Manager - £35K to £50K/year. Digital Marketing Strategist - £30K to £45K/year. Certificates Digital certificate Digital certificate - Included Once you've successfully completed your course, you will immediately be sent a FREE digital certificate. Hard copy certificate Hard copy certificate - Included Also, you can have your FREE printed certificate delivered by post (shipping cost £3.99 in the UK). For all international addresses outside of the United Kingdom, the delivery fee for a hardcopy certificate will be only £10. Our certifications have no expiry dates, although we do recommend that you renew them every 12 months.

***24 Hour Limited Time Flash Sale*** Social Media Marketing (Linkedin & Email Marketing)- QLS Endorsed Admission Gifts FREE PDF & Hard Copy Certificate| PDF Transcripts| FREE Student ID| Assessment| Lifetime Access| Enrolment Letter Begin your journey towards a rewarding and successful career by enrolling in our all-inclusive bundle of 8 Social Media Marketing (Linkedin & Email Marketing)- QLS Endorsed courses. At UKHF Online, we have carefully selected and combined these courses to equip you with the vital skills and knowledge necessary to thrive in Social Media Marketing (Linkedin & Email Marketing)- QLS Endorsed. Whether you're a student, recent graduate, or job seeker, our Social Media Marketing (Linkedin & Email Marketing)- QLS Endorsed bundle is designed to enhance your CV, impress potential employers, and set you apart from the competition. Key Features of the Social Media Marketing (Linkedin & Email Marketing)- QLS Endorsed Bundle: 3 QLS-Endorsed Courses: We proudly offer 3 QLS-endorsed courses within our Social Media Marketing (Linkedin & Email Marketing)- QLS Endorsed bundle, providing you with industry-recognized qualifications. Plus, you'll receive a free hardcopy certificate for each of these courses. QLS Course 01: Basic Social Media Marketing QLS Course 02: Email Marketing: Using an Online Newsletter Effectively QLS Course 03: Linkedin Marketing for Business 5 CPD QS Accredited Courses: Additionally, our bundle includes 5 relevant CPD QS accredited courses, ensuring that you stay up-to-date with the latest industry standards and practices. Course 01: Digital Marketing Business Tips Course 02: Youtube Marketing Strategy Course 03: SEO - Search Engine Optimisation Course 04: Affiliate Marketing Business Essentials Course 05: Affiliate Marketing Passive Income Made Easy In Addition, you'll get Five Career Boosting Courses absolutely FREE with this Bundle. Course 01: Professional CV Writing Course 02: Job Search Skills Course 03: Self-Esteem & Confidence Building Course 04: Professional Diploma in Stress Management Course 05: Complete Communication Skills Master Class Convenient Online Learning: Our Social Media Marketing (Linkedin & Email Marketing)- QLS Endorsed courses are accessible online, allowing you to learn at your own pace and from the comfort of your own home. The Social Media Marketing (Linkedin & Email Marketing)- QLS Endorsed bundle is a comprehensive collection of courses that have been meticulously designed to provide you with a well-rounded education in Social Media Marketing (Linkedin & Email Marketing)- QLS Endorsed. With a combination of 3 QLS-endorsed courses and 5 CPD QS-accredited courses, this bundle offers you the perfect balance of essential knowledge and valuable skills. CPD 250 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Business owners and entrepreneurs looking to improve their online presence and reach their target audience Marketing professionals seeking to enhance their skills and knowledge Career path Social Media Manager - £30,000 - £50,000 SEO Manager - £30,000 - £70,000 Certificates Digital certificate Digital certificate - Included Hard copy certificate Hard copy certificate - Included

Level 4 -Two Endorsed Diploma | QLS Hard Copy Certificate Included | Plus 5 CPD Courses | Lifetime Access

3 QLS Endorsed Diploma | QLS Hard Copy Certificate Included | 10 CPD Courses | Lifetime Access | 24/7 Tutor Support

Description: Internet era has brought a sea change in the concept of marketing as well as has widened the horizon for individuals/ companies to sell their products/ concepts/ services to the world almost instantaneously. This has simultaneously given a scope to the enterprising individuals to earn the extra buck to enhance glory to their lifestyle. The key advantage is that one gets potential clients all over the world and one can communicate his ideas to the furthest corner of the world almost without any time delay. We will discuss some of the key areas how an individual as well as company benefits. In one word, a systematic approach to marketing over the Internet is called Internet Marketing and the important aspects of Internet Marketing have been consolidated for you in this course for your needs. All advertisers need to comprehend the small details of web based marketing. In fact, everybody needs to, not simply advertisers, also entrepreneurs, bloggers, experts, experts over all enterprises. To market yourself and market your business in an advanced world, you need to be ahead of the game and fully master the basics of online marketing: how to setup and amplify your social presence, understanding SEO and ensuring you are seen by your intended interest group, understanding the significance of mobile marketing and how to make it function for you, arranging, strategizing thus a great deal more etc. But how would you do that? Well, our diploma course has got it all covered. Who is the course for? Marketers Individuals considering a career in marketing Employees involved in digital strategy-making Fresh graduates looking to add in-demand skills Business owners looking for effective digital marketing skills Entry Requirement: This course is available to all learners, of all academic backgrounds. Learners should be ages 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Assessment:  At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful. Before sitting for your final exam you will have the opportunity to test your proficiency with a mock exam. Certification: After you have successfully passed the test, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hard copy at a cost of £39 or in PDF format at a cost of £24. PDF certificate's turnaround time is 24 hours and for the hardcopy certificate, it is 3-9 working days. Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognized accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career Path: Online marketing is a useful qualification to possess, and would be beneficial for the following careers: Marketing Manager Freelance Social Media Planner Marketing Executive Digital Marketing Executive SEO Specialist SEO Manager. Online Marketing Internet Marketing is the Real Deal 00:30:00 Baby Steps Towards Successful Internet Marketing 00:30:00 Web Design 01:00:00 Home Business Lifestyle 01:00:00 Simple Ways to Create Sales and Earnings 01:00:00 Data Entry and Data Conversion 00:30:00 Conclusion 00:15:00 Digital Marketing Sales and Marketing 00:30:00 How Internet Marketing Works 01:00:00 How To Make Money With Internet Marketing 01:00:00 What is Affiliate Marketing 00:30:00 Competition in Internet Marketing 00:30:00 Researching in Internet Marketing 01:00:00 Desperate Niches 00:30:00 Profitable Niches 00:30:00 Clickbank 00:30:00 What is Traffic? 00:30:00 Traffic vs. Relevance 00:30:00 Article Marketing 00:30:00 Paid forms of Traffic - 1 01:00:00 Paid forms of Traffic - 2 01:00:00 Search Engine Optimization 00:30:00 Search Engine Optimization 2 00:30:00 Best SEO Practice 02:00:00 Blogs - WordPress 01:00:00 Blogs - WordPress II 03:00:00 Email Marketing I 00:30:00 Email Marketing II 01:00:00 Internet Marketing Strategy I 01:00:00 Your own website vs free options online I 00:30:00 Your own website vs free options online II 01:00:00 Social Media Marketing Introduction 00:30:00 Understanding the Value of Social Media Buzz and What It Can Do For Your Business 01:00:00 Developing a Winning Social Media Marketing Plan 01:00:00 Setup and Manage a Facebook Page That Works 01:00:00 Tweet Your Way to Online Prominence 01:00:00 Build Your Network with LinkedIn 01:00:00 Captivate Your Audience with YouTube 01:00:00 Conclusion 00:15:00 Email Marketing Introduction to Email Marketing 00:30:00 Using Email Marketing Software 00:30:00 Building Email Lists by Quantity 00:30:00 Building Email Lists by Quality 00:30:00 Crafting an Email 01:00:00 Analyzing and Tracking Your Email Marketing Strategy 00:30:00 Mock Exam Mock Exam- Graduate Certificate in Online Marketing Level 3 00:20:00 Final Exam Final Exam- Graduate Certificate in Online Marketing Level 3 00:20:00 Certificate and Transcript Order Your Certificates and Transcripts 00:00:00

Good marketing can be a game changer for a business. As a result, skilled marketing professionals are highly valued in the job market. Grasp the opportunity to build excellent expertise in marketing and increase your demand in the job market with the Marketing Analytics course. This course is designed to introduce you to the ins and outs of marketing. In this Marketing Analytics course, you will receive quality training on marketing. Here, you will learn the principles and significance of strategic marketing. The course will introduce you to the vital areas of marking segmentation, marketing environment and consumer behaviour. Furthermore, you will develop the skills needed for conducting marking research. On top of that the course will help you explore the areas of effective advertisement and sales promotion. You will also get the opportunity to learn about digital and direct marketing.  This is the perfect chance to take your skills to the next level. Enrol today and start learning!   Key Learnings  Learn the core concepts of strategic marketing Grasp a clear idea about marking environment and marketing segmentation Develop the knowledge and expertise to conduct effective market research Understand the process of successful advertising and sales promotion Receive detailed lessons on integrated marketing communication Enhance your knowledge about direct marketing and digital marketing   Why Choose to Study the Marketing Analytics with Janets: Earn a digital Certificate upon successful completion. Accessible, informative modules taught by expert instructors Study in your own time, at your own pace, through your computer tablet or mobile device Benefit from instant feedback through mock exams and multiple-choice assessments Get 24/7 help or advice from our email and live chat teams Full Tutor Support on Weekdays   Course Design The course is delivered through our online learning platform, accessible through any internet-connected device. There are no formal deadlines or teaching schedules, meaning you are free to study the course at your own pace. You are taught through a combination of Video lessons Online study materials Mock exams Multiple-choice assessment Assignment   Certificate of Achievement After the successful completion of the final assessment, you will receive a CPD-accredited certificate of achievement. The PDF certificate is for £9.99, and it will be sent to you immediately after through e-mail. You can get the hard copy for £15.99, which will reach your doorsteps by post.   Who is this Course for? The Marketing Analytics course is perfect for developing a solid foundation in marketing. This course will be beneficial for obtaining a promising career in the marketing industry. There are no prerequisites for this course people from any study background can enrol.   Career Path Training offered by the Marketing Analytics course could potentially benefit a range of roles, but would particularly enhance careers in Marketing Analyst Marketing Executive Business Owner Course Content Module 01: Basics of Marketing Basics of Marketing 00:47:00 Module 02: The Marketing Process The Marketing Process 00:50:00 Module 03: Strategic Marketing Strategic Marketing 01:12:00 Module 04: Marketing Environment Marketing Environment 00:30:00 Module 05: Market Segmentations Market Segmentations 00:53:00 Module 06: Consumer Buying Behaviour Consumer Buying Behaviour 01:13:00 Module 07: Business Markets and Buying Behaviour Business Markets and Buying Behaviour 00:53:00 Module 08: Marketing Research Marketing Research 00:49:00 Module 09: Product Strategy Product Strategy 00:56:00 Module 10: Branding Strategy Branding Strategy 00:40:00 Module 11: Product Life Cycle Product Life Cycle 00:34:00 Module 12: Pricing Strategy Pricing Strategy 01:16:00 Module 13: Marketing Channels Marketing Channels 01:17:00 Module 14: Integrated Marketing Communications Integrated Marketing Communications 01:01:00 Module 15: Advertising and Sales Promotion Advertising and Sales Promotion 01:02:00 Module 16: Personal Selling and Public Relations Personal Selling and Public Relations 01:15:00 Module 17: Direct and Digital Marketing Direct and Digital Marketing 00:55:00 Frequently Asked Questions Are there any prerequisites for taking the course? There are no specific prerequisites for this course, nor are there any formal entry requirements. All you need is an internet connection, a good understanding of English and a passion for learning for this course. Can I access the course at any time, or is there a set schedule? You have the flexibility to access the course at any time that suits your schedule. Our courses are self-paced, allowing you to study at your own pace and convenience. How long will I have access to the course? For this course, you will have access to the course materials for 1 year only. This means you can review the content as often as you like within the year, even after you've completed the course. However, if you buy Lifetime Access for the course, you will be able to access the course for a lifetime. Is there a certificate of completion provided after completing the course? Yes, upon successfully completing the course, you will receive a certificate of completion. This certificate can be a valuable addition to your professional portfolio and can be shared on your various social networks. Can I switch courses or get a refund if I'm not satisfied with the course? We want you to have a positive learning experience. If you're not satisfied with the course, you can request a course transfer or refund within 14 days of the initial purchase. How do I track my progress in the course? Our platform provides tracking tools and progress indicators for each course. You can monitor your progress, completed lessons, and assessments through your learner dashboard for the course. What if I have technical issues or difficulties with the course? If you encounter technical issues or content-related difficulties with the course, our support team is available to assist you. You can reach out to them for prompt resolution.

🚀 Unlock Your Digital Potential with 'Digital Presence Mastery: Strategic Social Engagement' 🚀 Are you ready to elevate your online presence and take control of your digital narrative? Introducing our groundbreaking online course: 'Digital Presence Mastery: Strategic Social Engagement.' This comprehensive program is designed to empower you with the skills and strategies needed to dominate the digital landscape.   🌐 Course Overview: Introduction: Dive into the world of digital presence and understand the key components that contribute to a successful online brand. Module 1: Social Media Marketing: Master the art of leveraging social media platforms to amplify your brand and connect with your target audience. Module 2: Marketing On Facebook & Instagram: Unlock the secrets of Facebook and Instagram marketing, harnessing the power of these social giants to grow your influence. Module 3: Marketing On Twitter & Youtube: Discover the unique strategies for effective marketing on Twitter and YouTube, maximizing your reach and engagement. Module 4: Introduction To Pinterest Marketing: Explore the potential of Pinterest and learn how to integrate it into your digital marketing strategy. Modules 5-7: Pinterest Marketing - Part 1, Part 2, Part 3: Delve deeper into Pinterest marketing, covering advanced tactics and techniques to boost your visibility on this visual platform. Module 8: Linkedin Marketing Intro: Leverage the professional networking platform, LinkedIn, to build authority and establish a strong professional presence. Modules 9-11: Linkedin Marketing - Part 1, Part 2, Part 3: Unlock the full potential of LinkedIn with in-depth insights into advanced marketing strategies for this unique platform. Module 12: Introduction To Split Testing: Understand the importance of split testing and how it can optimize your digital marketing efforts. Modules 13-15: Split Testing - Part 1, Part 2, Part 3: Master the art of split testing with practical applications and real-world examples to refine your campaigns for maximum impact. Module 16: Introduction To Funnel Building: Learn the fundamentals of creating effective sales funnels to guide your audience seamlessly through the buyer's journey. Modules 17-19: Funnel Building - Part 1, Part 2, Part 3: Unlock the secrets of successful funnel building, from capturing leads to driving conversions, ensuring a seamless and effective customer journey.   🎓 Why Choose 'Digital Presence Mastery'? Expert-Led Curriculum: Taught by industry experts with a proven track record in digital marketing. Hands-On Learning: Practical, real-world applications to ensure you can implement what you learn immediately. Comprehensive Approach: From social media to split testing and funnel building, this course covers it all. Lifetime Access: Enjoy ongoing access to course materials, ensuring you stay ahead of the ever-evolving digital landscape.   🚀 Transform Your Digital Presence Today! Don't let the digital world pass you by. Enroll in 'Digital Presence Mastery' now and unlock the strategies to propel your brand to new heights. Take charge of your online narrative and thrive in the competitive digital landscape.   👉 Embark your path to 'Digital Presence Mastery: Strategic Social Engagement.'👈 Course Curriculum Module 1: Social Media Marketing Social Media Marketing 00:47 Module 2: Marketing On Facebook & Instagram Marketing on Facebook & Instagram 19:18 Module 3: Marketing On Twitter & Youtube Marketing On Twitter & Youtube 13:49 Module 4: Introduction To Pintrest Marketing Introduction To Pintrest Marketing 00:46 Module 5: Pintrest Marketing - Part 1 Pintrest Marketing - Part 1 07:29 Module 6: Pintrest Marketing - Part 2 Pintrest Marketing - Part 2 15:39 Module 7: Pintrest Marketing - Part 3 Pintrest Marketing - Part 3 10:36 Module 8: Linkedin Marketing Introduction Linkedin Marketing Introduction 00:46 Module 9: Linkedin Marketing - Part 1 Linkedin Marketing - Part 1 06:13 Module 10: Linkedin Marketing - Part 2 Linkedin Marketing - Part 2 07:06 Module 11: Linkedin Marketing - Part 3 Linkedin Marketing - Part 3 05:04 Module 12: Introduction To Split Testing Introduction To Split Testing 00:48 Module 13: Split Testing - Part 1 Split Testing - Part 1 09:32 Module 14: Split Testing - Part 2 Split Testing - Part 2 05:01 Module 15: Split Testing - Part 3 Split Testing - Part 3 08:43 Module 16: Introduction To Funnel Building Introduction To Funnel Building 00:48 Module 17: Funnel Building - Part 1 Funnel Building - Part 1 04:14 Module 18: Funnel Building - Part 2 Funnel Building - Part 2 06:56 Module 19: Funnel Building - Part 3 Funnel Building - Part 3 08:56

Kickstart your digital marketing journey with our Basics of Social Media Marketing course. Learn why social media is crucial for your business, and how to craft an effective strategy to engage, grow, and convert your audience. Perfect for beginners looking to make a mark in the digital world.

Develop true Digital Marketing Strategy expertise with DMI Specialist. Learn digital communications, analytics, marketing automation and budget & strategy formulation from Industry Skills Experts. Course Overview This dynamic online Diploma in Digital Strategy & Planning course covering topics in digital communications, analytics, marketing automation and budget & strategy formulation giving you the skills, know-how, strategy and techniques to be that change. Here is power. The power to influence. To speak to billions of people. Specialization is for when you don’t just want to play the digital marketing game anymore, you want to drive it. To change it. the DMI SPECIALIST online Digital Strategy and Planning certification is perfect for you to become an online digital marketer. Become a member and connect to the industry and white-hot opportunities. Here is power. The power to influence. To speak to billions of people. What’s New? Develop true Digital Marketing Strategy expertise with DMI Specialist. Learn digital communications, analytics, marketing automation and budget & strategy formulation from Industry Skills Experts. Learn every aspect of Digital Marketing Strategy across 9 modules of interactive learning to give you a highly relevant and deep knowledge of digital strategy, all wrapped up with the world’s most recognized digital marketing certification on completion. Program learning outcomes and content: WHAT WILL I LEARN? We give you the thinking and tools to become a leading player on the digital stage. Create powerful and dynamic digital strategy. See it manifest into real world, business-changing action. The modules are building blocks – of knowledge, of your vision, of the leading Certified Digital Marketing Specialist – Digital Strategy & Planning that is you. Here is what you need to know. Course Content: Introduction: We bring science to thought. We have created the 3i Framework which is designed to help you select the best digital strategy for your organisation and make it happen. The 3i is smart and rigorous. It’s transformative. And you shall be impressed. This module introduces this nifty piece of brainwork. Later modules expand on it. • The fundamental concepts underpinning the DMI 3i Methodology. • The how-to’s of business strategy development. • Key components in an effective digital strategy. • Strategic management, a long-sighted look at lasting, growing success Traditional Communications: In this model, we explore how the marketing classics still anchor any campaign – yet the contemporary digital campaign is a far more fantastical vessel. We look deep into how our tech is changing the consumer experience, and how we must respond. Digital Communications: We are living through extraordinary times. The opportunities are as big, sprawling and diverse as the World Wide Web. The challenge too is bigger. Markets are sophisticated and fragmented. Now, more than ever, thy most know thy consumer (and thy digital channels). Here we look at: the fundamentals of digital communications planning, improving ROI, understanding your audience. Where can they be found? How to engage them? Budgeting for your digital strategy and effective resources reviewing, measuring, and analysing your digital strategy. Digital Channels: Facebook, Linkedin, Instagram, Twitter, Snapchat and so on. They multiply and they proliferate. Yet in this great distraction and fragmentation, there is also great opportunity. This module covers: inbound and outbound strategies, cross media planning, the digital channel mix, and mobile marketing social media marketing. Content marketing that is relevant, timely and riveting the what, how and why of search engine marketing email marketing, affiliate marketing, and marketing automation display and video advertising best practice. Because we have eyes to see. Marketing Automation: Automation doesn’t beat inspiration but it sure makes a marketeer’s life easier and more exciting. Here is superpower, working quieting and perfectly under your orders, night and day. See how smart businesses are sharpening their edge with CRM software for better sales enablement, lead nurturing and way more. Budget & Resourcing: Money makes marketing go round. But value is where it’s at. This model goes deep on how to hit max ROI for any given budget. Then some consideration for that other precious resource, human talent. Explore: • Key factors to consider when planning a marketing budget. • Setting that marketing budget. • How to monitor and optimize a budget during campaign, execution. • The human element. • Recruit, train and keep top people. Big Data & Analytics: The Big Data & Analytics module will provide you with a broad understanding of Big Data, Advanced Analytics and Artificial Intelligence. You will learn the fundamental frameworks and understand how cutting-edge analytics tools are being used to help businesses succeed wildly. Digital Leadership: We are living in extraordinary times, which call for extraordinary leaders. That means you. You shall lead the transition from the remnants of traditional marketing and into the brave, new digital marketing world which you are helping to invent. And you shall lead with razor-sharp thought and strategy. You shall take your brand and your organisation to places yet undreamed of. Strategy Formulation & Plan: By now, you’ll have come a long way. You are (almost) ready to go forth, carve out new and unexplored neural pathways and digital markets. You are standing on the very edge of the leading-edge, and you are just about ready to spread those new digital super-wings and soar. But first, the ultimate strategy module; the ultimate in strategy. DURATION 8-10 Weeks WHATS INCLUDED Course Material Case Study Experienced Lecturer Refreshments Certificate