4218 Courses delivered Online

Knowledge of the competition to gain competence and confidence are interconnected to professional success. Understand how competitive company information, product information and representative's information can add insight and valuable data for you. Learning Objectives Explain how knowledge of industry competition increases your success, Identify competitive product information representatives need to know, Explain key ingredients of an effective Competitive Knowledge Management System Target Audience Managers, Team Leaders, Young Professionals, Sales Professionals, Customer Service Teams

People will not buy unless they feel some level of dissatisfaction or trouble. Discover how to ask questions that reveal points of dissatisfaction, building an awareness of less-than ideal results.Use this technique to find the pain and fix it. Learning Objectives Summarize the top 10 reasons why people buy, Distinguish problems from trouble in buyer transactions, Ask trouble questions that pinpoint buyer dissatisfaction Target Audience Managers, Team Leaders, Young Professionals, Sales Professionals, Customer Service Teams

To attract referrals, maintain positive mental expectations and manage your fear factor. We will show you how to cultivate the five C's to success: contact, courtesy, consideration, correspondence and continued success. Ensure you are in control and stay within yourself. Learning Objectives Explain how referrals enable you to sell more in less time, Apply five psychological referral truths, Cultivate the 5 C's of referral success Target Audience Managers, Team Leaders, Young Professionals, Sales Professionals, Customer Service Teams

ESI’s High-Performance micro-credential explores the individual salesperson and enables them to develop the mindset and attitude to succeed – all the time. This course guides learners through an examination of their professional selves, their behaviours and how to constantly learn & improve. All leading to higher personal and business performance.

Do you want to learn how to write copy that sells? If so, then you've come to the right place. In this Simple Copywriting Secrets course, you'll learn the simple secrets of copywriting that can help you write killer sales copy that will convert more leads and sales. In this comprehensive course, you will learn about the four key elements of powerful sales copy. You will gain a deep understanding of how to craft compelling messages that resonate with your target audience. From the very beginning, you'll learn the fundamentals of copywriting and discover how simple techniques can make your copy more efficient and effective. Throughout the course, you'll be guided step-by-step through a structured curriculum. We will cover essential topics such as writing a copywriting brief, turning features into highly-desirable benefits, crafting attention-grabbing headlines, and creating irresistible calls to action. Each lesson is accompanied by interactive worksheets that will boost your learning and help you apply the concepts to real-world scenarios. By the end of the Simple Copywriting Secrets course, you'll have mastered the art of wrapping up your sales copy and finalising it with a comprehensive checklist. This will ensure your messaging is on point and ready to generate exceptional results. With valuable resources at your fingertips, you'll have the tools and knowledge to elevate your copywriting skills to new heights. Don't miss this opportunity to become a copywriting maestro! Enrol in the Simple Copywriting Secrets: How to Write Killer Sales Copy course today and start earning by writing copy that sells! Here's what you'll learn in this course: The four key elements of powerful sales copy How to write a copywriting brief How to turn features into benefits How to write gangbuster headlines How to write irresistible calls to action How to write clear and concise copy How to use persuasive language How to create a sense of urgency How to overcome objections Who is this course for? This Simple Copywriting Secrets course is for anyone who wants to learn how to write killer sales copy. Whether you're a business owner, a marketer, or a freelancer, this course will give you the skills you need to write copy that converts. What will you get out of this course? By the end of this Simple Copywriting Secrets course, you'll be able to: Write clear and concise copy that gets results Turn features into benefits that your target audience will care about Write gangbuster headlines that grab attention Write irresistible calls to action that get people to take action Overcome objections and close more sales Career Path Upon completion of this course, you can pursue many career paths, such as: Copywriter: £25,000 - £35,000 per year Content Marketing Specialist: £30,000 - £45,000 per year Marketing Manager: £40,000 - £60,000 per year Creative Director: £60,000 - £100,000+ per year Freelance Copywriter: £30 - £100+ per hour Entrepreneur (Copywriting Agency/Consultancy): Six-figure incomes and beyond Enrol today and start writing copy that sells! Certification After studying the course materials of the Simple Copywriting Secrets: How to Write Killer Sales Copy there will be a written assignment test which you can take either during or at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £5.99. Original Hard Copy certificates need to be ordered at an additional cost of £9.60. Prerequisites This Simple Copywriting Secrets: How to Write Killer Sales Copy does not require you to have any prior qualifications or experience. You can just enrol and start learning.This Simple Copywriting Secrets: How to Write Killer Sales Copy was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection.     Course Curriculum Introduction Introduction to the Four Key Elements of Powerful Sales Copy 00:04:00 What Is Copywriting 00:02:00 How Simple Techniques Help Create Super-Efficient CopyHow Simple Techniques Help Create Super-Efficient Copy 00:01:00 Copywriting Brief Lesson 1 How to Write a Copywriting Brief 00:01:00 Worksheet 1 Copywriting Brief 00:04:00 Features and Benefits Lesson 2 How to Turn Features into Highly-Desirable Benefits 00:02:00 Worksheet 2 Features and Benefits 00:03:00 Headlines Lesson 3 How to Write Gangbuster Headlines 00:02:00 Worksheet 3 Headlines 00:08:00 Calls to Action Lesson 4 How to Write Irresistible Calls to Action 00:05:00 Worksheet 4 Calls to Action 00:02:00 Wrap-Up Lesson 5 Wrap Up Your Sales Copy 00:01:00 Worksheet 5 Wrap-Up 00:07:00 Before You Go Finalise Your Copy with the Checklist 00:01:00 Resources Resources - Simple Copywriting Secrets: How to Write Killer Sales Copy 00:00:00 Assignment Assignment - Simple Copywriting Secrets: How to Write Killer Sales Copy 00:00:00

Strategic prospecting is a planned, organized step-by-step approach for finding potential customers. We will show you how to Keep an 'it depends' attitude and shift gears if a strategy isn't working. Understand all the considerations when creating your ideal customer profile and how to create a win-win working relationship. Learning Objectives Organize a strategic prospecting plan, Create ideal customers, Implement strategic prospecting steps Target Audience Managers, Team Leaders, Young Professionals, Sales Professionals, Customer Service Teams

The most important qualifier is to help prospects recognize a buying need. Utilize the three objectives for developing interest and uncover dissatisfaction by asking questions. We will help you to ask the right questions Develop dissatisfaction by asking questions that explore the impact of problems on a prospect's current situation. Learning Objectives Describe objectives for developing buyer interest, Explain how to uncover dissatisfaction, Set criteria for call objectives, Control the focus of dissatisfaction Target Audience Managers, Team Leaders, Young Professionals, Sales Professionals, Customer Service Teams

Learn enough facts about a buyer's current status to advance the conversation purposefully. Discover how to ask relevant questions about necessary information designed to keep the prospect talking for the sake of conversation. Understand how to mix open and close ended questions but ask close-ended questions which are likely to be answered with a 'yes'. Learning Objectives Apply guidelines for asking Status Questions, Demonstrate how to ask three types of status questions Target Audience Managers, Team Leaders, Young Professionals, Sales Professionals, Customer Service Teams

Unlock the secrets of sales success with our course, 'Increase Your Sales Through a Profitable Pricing Strategy.' Imagine navigating the competitive world of sales with a master key - a pricing strategy that not only differentiates your offerings but also maximizes profitability. This course embarks on this journey by first helping you carve out a unique competitive advantage. It's not just about pricing; it's about understanding your market position and leveraging it to your benefit. Each section is meticulously designed to transform the way you perceive pricing, moving away from conventional methods to innovative strategies that resonate with your business goals and customer expectations. Dive deeper into the art of pricing with a focus on competition and margins, where you learn to balance market demands with profitability. The course then guides you through the myriad factors influencing pricing, enabling you to make informed decisions that align with your business model and market dynamics. As you progress, you'll explore various pricing models, gaining the tools and insights to select the one that fits your business perfectly. This course doesn't just teach you how to set prices; it equips you with a strategic mindset to make pricing a key component of your sales success. Learning Outcomes Develop an understanding of creating a competitive advantage in the market. Learn to balance competitive pricing with profit margins. Gain insights into the factors influencing pricing decisions. Explore and evaluate different pricing models. Create a comprehensive and profitable pricing strategy for your business. Why choose this Increase Your Sales Through a Profitable Pricing Strategy course? Unlimited access to the course for a lifetime. Opportunity to earn a certificate accredited by the CPD Quality Standards and CIQ after completing this course. Structured lesson planning in line with industry standards. Immerse yourself in innovative and captivating course materials and activities. Assessments designed to evaluate advanced cognitive abilities and skill proficiency. Flexibility to complete the Course at your own pace, on your own schedule. Receive full tutor support throughout the week, from Monday to Friday, to enhance your learning experience. Unlock career resources for CV improvement, interview readiness, and job success. Who is this Increase Your Sales Through a Profitable Pricing Strategy course for? Business owners seeking to enhance their pricing strategies. Sales and marketing professionals aiming to increase profitability. Entrepreneurs looking to establish competitive pricing. Managers responsible for pricing and revenue generation. Start-ups wanting to position their products effectively in the market. Career path Sales Manager: £25,000 - £50,000 Marketing Manager: £27,000 - £55,000 Business Development Manager: £28,000 - £60,000 Pricing Analyst: £24,000 - £40,000 Product Manager: £30,000 - £65,000 Revenue Manager: £26,000 - £52,000 Prerequisites This Increase Your Sales Through a Profitable Pricing Strategy does not require you to have any prior qualifications or experience. You can just enrol and start learning.This Increase Your Sales Through a Profitable Pricing Strategy was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Certification After studying the course materials, there will be a written assignment test which you can take at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £4.99 Original Hard Copy certificates need to be ordered at an additional cost of £8. Course Curriculum Section 01: Creating a Unique Competitive Advantage Pricing Strategy Overview 00:03:00 What Price Communicates 00:05:00 Scenario-Based Pricing 00:02:00 Types of Pricing Strategies 00:02:00 What Investors are Looking for in Your Pricing Strategy 00:02:00 Test Your Pricing 00:01:00 The 3 Pricing Models 00:03:00 Guess The Pricing Model 00:03:00 Examples of Pricing Models 00:01:00 Case Study: T-Shirt Pricing 00:02:00 Section 02: Create a Profitable Pricing Strategy - Competition and Margins Common Pricing Strategy Mistakes 00:02:00 5 Key Steps to Pricing Strategy 00:01:00 Researching Your Market 00:05:00 Case Study: Researching the Competition 00:03:00 Know Your Margins 00:10:00 Average Industry Margins 00:02:00 Section 03: Create a Profitable Pricing Strategy - Price Influencers Pricing Influencers Explained 00:02:00 Pricing Variable 1 - Competition 00:01:00 Pricing Variable 2 - Demand 00:02:00 Pricing Variable 3 - First of a Kind 00:02:00 Pricing Variable 4 - Uniqueness 00:03:00 Pricing Variable 5 - Scarcity 00:02:00 Pricing Variable 6 - Quality 00:03:00 Pricing Variable 7 - Margin 00:02:00 Pricing Variable 8 - Customer Perception of Value 00:02:00 Scoring Your Pricing Influencers 00:04:00 Section 04: Create a Profitable Pricing Strategy - Pricing Models Cost-Based Pricing Pros and Cons 00:03:00 Market-Based Pricing Pros and Cons 00:04:00 Value-Based Pricing Pros and Cons 00:05:00 Choosing a Pricing Model 00:02:00 Common Mistakes in Pricing 00:02:00 Setting Your Price: Case Study 00:03:00 Support Materials Resource - Increase Your Sales Through a Profitable Pricing Strategy 00:00:00

Discover how ineffective habits limits success. We will show you the 'overreached referral' technique for reaching influencers. Understand how to find four types of decision-maker buying influencers. Understand the importance and how to always advance the sale to the next realistic stage. Learning Objectives Explain how ineffective habits limit success, Apply techniques to get your voice mail calls returned, Qualify prospects quickly with screen test questions, Utilize exit strategies to advance the sale Target Audience Managers, Team Leaders, Young Professionals, Sales Professionals, Customer Service Teams