Master the skills of lead generation and increase your revenue. Also identify potential prospects and leads for your business through this course. Description: Prospecting and Lead generation are an essential element for the success of any sales company. This course will significantly enhance your ability to identify the ideal prospect. You will also learn about different methods of prospecting. You will learn about the traditional marketing methods, new marketing methods through this course. Explore the common errors made by lead generations. Understand the necessity of tracking activities and make adjustments. So if wish to learn comprehensive strategies and methods of prospecting and lead generation then enrol into this course, improve the sales leading to increased revenue. Who is the course for? This course is for sales and marketing individuals seeking for strategies and tactics to comprehensively get prospects and quality leads. Business owners, sales professionals and any individuals who are tasked with sales lead generation. Entry Requirement: This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Assessment: At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful. Before sitting for your final exam, you will have the opportunity to test your proficiency with a mock exam. Certification: After you have successfully passed the test, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hard copy at the cost of £39 or in PDF format at the cost of £24. PDF certificate's turnaround time is 24 hours, and for the hardcopy certificate, it is 3-9 working days. Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognised accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career Path: The Prospecting and Lead Generation Diploma Course is a useful qualification to possess, and would be beneficial for the following careers: Sales Lead Generator. Sales Development Representative. Lead Generation Specialist. Corporate Sales Manager. Lead Generation Sales Manager. Prospecting and Lead Generation Diploma Module One - Getting Started 00:30:00 Module Two - Prospecting 00:30:00 Module Three - Traditional Marketing Methods 01:00:00 Module Four - New Marketing Methods 01:00:00 Module Five - Generating New Leads 01:00:00 Module Six - Avoid Common Lead Generation Mistakes 00:30:00 Module Seven - Educate Prospects 00:30:00 Module Eight - The Pipeline 00:30:00 Module Nine - Follow up Communication 01:00:00 Module Ten - Track Activity 00:30:00 Module Eleven - Create Customers 01:00:00 Module Twelve - Wrapping Up 00:30:00 Activities Activities 00:00:00 Mock Exam Mock Exam- Prospecting and Lead Generation Diploma 00:20:00 Final Exam Final Exam- Prospecting and Lead Generation Diploma 00:20:00
Level 5 Diploma | QLS Endorsed+CPD QS Accredited - Dual Certification | 24/7 Tutor Support | All-Inclusive Cost
QLS Endorsed + CPD QS Accredited - Dual Certification | Instant Access | 24/7 Tutor Support
B2B sales and marketing are entirely different beasts compared to consumer-facing campaigns—and getting them right is critical for any organisation looking to grow, retain valuable clients, and remain competitive. This course breaks down the essentials of business-to-business sales and marketing strategy, guiding you through the full cycle—from understanding buyer behaviour to managing a high-performing sales team. Whether you're refining your outreach or aiming to align departments, you'll gain structured insight into each component that drives B2B success. Across ten focused modules, you'll explore how to build a results-driven marketing plan, generate high-quality leads, manage client relationships, and operate on a global scale. With a strong emphasis on sales techniques, CRM strategies, and the integration of sales and marketing efforts, this course offers a complete approach tailored for business professionals. It's designed for those who want their strategies to be sharper, their messaging clearer, and their pipeline stronger. Key Features CPD Accredited FREE PDF + Hardcopy certificate Fully online, interactive course Self-paced learning and laptop, tablet and smartphone-friendly 24/7 Learning Assistance Discounts on bulk purchases Course Curriculum Module 01: Introduction to B2B Sales and Marketing Module 02: Understanding the B2B Buyer Module 03: Creating A B2b Marketing Strategy Module 04: Sales And Marketing Alignment Module 05: Building A B2b Sales Team Module 06: B2b Lead Generation Module 07: B2B Sales Techniques Module 08: B2b Sales Management Module 09: Customer Relationship Management Module 10: Global B2b Sales And Marketing Learning Outcomes: Analyse B2B buyer behaviour for strategic insights. Develop and execute effective B2B marketing strategies. Foster alignment between sales and marketing efforts. Build and manage a successful B2B sales team. Implement lead generation techniques for sustainable growth. Master B2B sales techniques and customer relationship management. Accreditation This course is CPD Quality Standards (CPD QS) accredited, providing you with up-to-date skills and knowledge and helping you to become more competent and effective in your chosen field. Certificate After completing this course, you will get a FREE Digital Certificate from Training Express. CPD 21 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Sales professionals looking to enhance their B2B sales skills. Marketing specialists aiming to understand B2B marketing strategies. Business owners seeking to improve their B2B sales and marketing efforts. Recent graduates aspiring to work in the B2B sales and marketing industry. Career changers interested in transitioning to the B2B sector. Entrepreneurs wanting to grow their B2B businesses. Career path B2B Sales Manager B2B Marketing Specialist Account Executive Business Development Manager Sales Operations Analyst Customer Relationship Manager Certificates Digital certificate Digital certificate - Included Once you've successfully completed your course, you will immediately be sent a FREE digital certificate. Hard copy certificate Hard copy certificate - Included Also, you can have your FREE printed certificate delivered by post (shipping cost £3.99 in the UK). For all international addresses outside of the United Kingdom, the delivery fee for a hardcopy certificate will be only £10. Our certifications have no expiry dates, although we do recommend that you renew them every 12 months.
Digital marketing is not just a "secure" professional route in today's economy, but it is also a flourishing employment market! Digital marketing is a terrific option because the need for it is growing every day in the UK. Companies used to promote on television, radio, and in newspapers, but now they are more focused on advertising on digital media. This course will get you up and running quickly in gaining the fundamental skills and training needed to establish your career as a digital marketer. Digital Skills: Digital Marketing is the best digital marketing course for people who want to learn how to leverage social media and popular online apps to increase product and service recognition. You'll be led through real-world instances and methods, as well as learning activities designed to help you create extremely successful commercials. After completing this course, you will be able to develop and execute first-rate marketing campaigns utilising email, SEO, and a variety of other tactics. This knowledge will be important for your CV when applying for senior positions in this industry. After this course, you will be able to: Learn the fundamentals of SEO Improve your understanding of Google AdWords and Google Analytics Learn efficient Facebook marketing strategies Learn about lead-creation tactics Discover the fundamentals of email marketing Learn about the Content Management System (CMS) Develop your knowledge of strategic marketing, sales growth, and other areas Discover the ideal step-by-step LinkedIn marketing strategy Learn how to create Instagram leads Discover how they increased their internet sales Learn how much money to put into internet marketing Discover how to boost their conversion rate and convert website visitors into paying clients Learn how Google, Facebook, Amazon, and other online "monsters" employ internet marketing methods Discover how to use a list-building method Why Prefer this Digital Skills: Digital Marketing Course? Opportunity to earn a certificate accredited by CPD after completing this course Student ID card with amazing discounts - completely for FREE! (£10 postal charges will be applicable for international delivery) Standards-aligned lesson planning Innovative and engaging content and activities Assessments that measure higher-level thinking and skills Complete the program in your own time, at your own pace Each of our students gets full 24/7 tutor support Experts created the Digital Skills: Digital Marketing course to provide a rich and in-depth training experience for all students who enrol in it. Enrol in the course right now and you'll have immediate access to all of the course materials. Then, from any internet-enabled device, access the course materials and learn when it's convenient for you. Start your learning journey straight away with this course and take a step toward a brighter future! *** Course Curriculum *** Here is the curriculum breakdown of the course: Module 01: Introduction This module covers the following topics: Welcome Module 02: General Tips & Tricks Series This module covers the following topics: How to register your company How to see Email Sender's Company and Logo in Your Gmail How to Generate a sitemap of a website How to protect a website from Spam on WordPress Quick way to identify whether the website is Mobile optimized How to identify registration data of website How to identify duplicate content from the web How to create google alerts How to find the age of the domain How to check if the website server is down How to create text notes that will self destruct after being read How to send google search information to your friends How to find webhost of any website Discover new sites that are similar to what you like alredy How to easily highlight the important parts of a web page How to share you email online without worrying about spam How to get compute level answers without searching The easiest way to setup email reminders How to find the original URL tht's hiding behind a short URL How to corrupt a file you shared online How to create a throwaway email How to check if your email account has been compromised Module 03: SEO (Search Engine Optimisation) This module covers the following topics: How to register website on Google search console How to Optimize your website homepage How to add a sitemap on google search How to shortlist targeted keyword list in google keyword planner How to set international targeting on google search How to remove a URL from google search engine How to identify competitors keyword How to leverage top sites to get on google search results Discover powerful data analytics to mesure SEO performance How to do keyword research How to write perfect title tags for search engines How to optimise heading tags, external and internal links What are backlinks & how to get them How to write a perfect Meta description How to enhance speed & performance of your website Module 04: YouTube This module covers the following topics: Youtube account setup Account optimization How to create & setup Youtube channel banner Youtube channel tags, thumbnails & custom thumbnails Analyse Youtube keyword research Youtube SEO techniques What are Youtube cards & how does it work How to optimise comments & reply them in bulk How to grow your channel with competitor Analysis How to manage multiple YouTube accounts A simple yet powerful trick to increase your subscribers list Youtube Paid Advertising How to monetise your YouTube channel Module 05: Google AdWords This module covers the following topics: What are Google Ads & how does it work Account setup Competitors analysis Campaign types & how to select the right campaign Bids & Budgets How to target the right audience Google Ads advance campaign settings Choosing the right keywords How to write ads that gets more clicks Module 06: Google Analytics This module covers the following topics: How to install tracking code on your website How to add filters & remove internal traffic How to track paid campaigns How to look and analyse different segment data How to configure goals in google analysics How to link google Adwords account How to manage multiple analytics accounts How to remove spam traffic Module 07: Email Marketing This module covers the following topics: Email marketing tools set up ( Mailchimp and Gestresponse) How to install signup or popup forms on the website How to collect email address without a wbsite How to create a 'Hook' to your signup forms Discover the psychology behind acquiring more leads Email marketing automation process Email analytics Module 08: Linkedln This module covers the following topics: How to increase your connections in no time Secret of LinkedIn InMails Discover the best ways to use Linkedin Groups How to setup a company page on Linkedin How to increase traffic to your website using Linkedin blog Module 09: Twitter This module covers the following topics: Twitter Account setup Knowing Twitter features Following twitter accounts Twitter profile optimisation How to get Twitter followers Posting first 5 tweets for engagement Leveraging Hashtags to increase your tweets visibility What are twitter polls & how do you use them A powerful trick to acquire customers on twitter How to get followers retweet your post How to embed a twitter button to your website or post Twitter analytics Module 10: Facebook This module covers the following topics: Set your Facebook page Facebook Icon, cover image & description How to get your first page likes Discover how to increase your page likes How to manage multiple Facebook page Facebook comments Leveraging Facebook groups Facebook Autoposting Run a competition Facebook Ads How to get best out of Facebook Facebook pixel & Re-marketing Module 11: Instagram This module covers the following topics: How to setup a Instagram business profile Set up Instagram bio & profile image Leveraging Instagram accounts A simple way to create free content on Instagram Secret of hashtags on Instagram Reposting Instagram App How to get genuine Instagram followers Discover how to grow your business through Instagram stories How to get your posts reposted on Instgram by influncers Module 12: Mobile App This module covers the following topics: A quick way to do App store marketing research How to discover the estimate size of your market Discover the best ways to promote your app App installs via Facebook Ads App installs via Google Ads How to make money from your app How to optimise your App store listing ? Discover growth hacking techniques for App downloads Techniques to get to the top of App store ranking CPD 15 CPD hours / points Accredited by CPD Quality Standards Who is this course for? This Digital Skills: Digital Marketing course is suitable for: Individuals who are seeking to acquire digital marketing skills and knowledge Professionals who want to improve their digital marketing skills Business owners who want to learn how to market their business online Individuals who are interested in pursuing a career in digital marketing Professionals who are looking to improve their digital marketing skills for career advancement or to increase their employability Entrepreneurs and small business owners who want to learn how to promote their products or services online effectively Marketing or business students looking to expand their skill set and stay up-to-date with the latest digital marketing trends and tools Non-marketing professionals who want to learn digital marketing skills to improve their job prospects or add value to their current role Requirements The program does not require any prior knowledge; everyone may participate! This course is open to anyone interested in learning from anywhere in the world. Every student must be over the age of 16 and have a passion for learning and literacy. This 100% online course can be accessed from any internet-connected device, such as a computer, tablet, or smartphone. This Digital Skills: Digital Marketing course allows you to study at your speed and grow a quality skillset. Career path Marketing Executive (£20,000 to £50,000) Advertisers (£20,000 to £80,000) Market Researcher (£17,000 to £24,000) Advertising Media Buyer (£21,000 to £36,000) Brand Manager (£27,000 to £65,000) Advertising Media Planner (£18,000 to £50,000) Certificates CPD Accredited Certificate Digital certificate - £10 CPD Accredited Certificate Hard copy certificate - £29 If you are an international student, then you have to pay an additional 10 GBP as an international delivery charge.
Master the art of negotiation and transform your professional and personal interactions with our comprehensive Negotiation Skills Professional Diploma. Designed for individuals seeking to enhance their ability to negotiate effectively in various settings, this course will provide you with the essential skills and strategies to succeed. Key Features: CPD Certified Free Certificate Developed by Specialist Lifetime Access In this course on negotiation skills, learners will gain essential abilities to prepare effectively for negotiations, laying a strong foundation for success. They will understand the core principles of negotiation, including how to find mutual benefits and create win-win outcomes. The course will also teach strategies to handle challenging issues and difficult negotiators. Participants will learn techniques for negotiating in various settings beyond the boardroom, and how to represent others in negotiations. Additionally, the course will guide learners through the critical phases of bargaining and closing deals, ensuring they can secure the best possible agreements. By the end of the course, learners will be equipped with practical skills and confidence to navigate any negotiation scenario professionally and effectively. Course Curriculum Module 01: Getting Prepared Module 02: Laying the Groundwork Module 03: Understanding Negotiation Module 04: About Mutual Gain Module 05: Dealing with Difficult Issues Module 06: Negotiating Outside the Boardroom Module 07: Negotiating on Behalf of Someone Else Module 08: Phase Two - Bargaining Module 09: Phase Three - Closing Learning Outcomes: Develop strategic preparation techniques for effective negotiation scenarios. Master foundational groundwork for successful negotiation engagements. Grasp key principles of negotiation dynamics and strategies. Foster mutual gain through collaborative negotiation tactics. Address and resolve difficult negotiation issues effectively. Navigate negotiations beyond the boardroom setting confidently. CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Business managers seeking enhanced negotiation capabilities. Team leaders aiming to improve negotiation outcomes. Sales professionals looking to close better deals. Entrepreneurs negotiating with partners and stakeholders. Consultants representing clients in various negotiations. Career path Corporate Negotiator Sales Manager Business Development Manager Procurement Specialist Contract Manager Mediation Consultant Certificates Digital certificate Digital certificate - Included Will be downloadable when all lectures have been completed.
Course Overview: Personal Branding Fundamentals In the modern professional landscape, personal branding has become a crucial aspect of success. Whether you're an entrepreneur, freelancer, or climbing the corporate ladder, establishing and managing your personal brand can significantly impact your career trajectory. The 'Personal Branding Fundamentals' course is meticulously designed to equip you with the essential skills and strategies to develop a compelling personal brand that resonates with your audience and fosters long-term success. Module 1: Defining Your Brand Identity In Module 1, you will embark on a journey to discover and define your unique brand identity. You'll learn how to identify your strengths, values, and passions, and leverage them to craft a distinct personal brand that sets you apart from the competition. Module 2: Crafting Your Brand Story Module 2 delves into the art of storytelling and its pivotal role in personal branding. You'll learn how to craft a compelling brand narrative that captivates your audience, communicates your values, and forges genuine connections. Module 3: Maintaining Your Personal Brand Consistency is key to maintaining a strong personal brand. In Module 3, you'll explore strategies for consistently presenting your brand across various touchpoints, from social media platforms to face-to-face interactions, ensuring that your brand remains authentic and memorable. Module 4: Creating a Personal Branding Strategy Module 4 focuses on developing a comprehensive personal branding strategy tailored to your goals and target audience. You'll learn how to set measurable objectives, identify your target audience, and choose the most effective channels to amplify your brand message. Module 5: Implementing Your Personal Brand Strategy In Module 5, you'll dive into the practical implementation of your personal branding strategy. From optimizing your LinkedIn profile to crafting engaging content, you'll learn actionable tactics to effectively communicate your brand message and enhance your visibility. Module 6: Online Reputation Management In the digital age, your online reputation can make or break your personal brand. Module 6 equips you with the tools and techniques to monitor and manage your online presence, effectively handle feedback and criticism, and safeguard your reputation in an ever-evolving digital landscape. Conclusion By the end of the 'Personal Branding Fundamentals' course, you will have gained a comprehensive understanding of the principles and practices of personal branding. Armed with practical skills and strategies, you'll be well-positioned to cultivate a powerful personal brand that opens doors, attracts opportunities, and propels you towards your professional goals. Whether you're a seasoned professional or just starting your career journey, investing in your personal brand is an investment in your future success. Course Curriculum Module 1_ Defining Your Brand Identity Defining Your Brand Identity 00:00 Module 2_ Crafting Your Brand Story Crafting Your Brand Story 00:00 Module 3_ Maintaining Your Personal Brand Maintaining Your Personal Brand 00:00 Module 4_ Creating a Personal Branding Strategy Creating a Personal Branding Strategy 00:00 Module 5_ Implementing Your Personal Brand Strategy Implementing Your Personal Brand Strategy 00:00 Module 6_ Online Reputation Management Online Reputation Management 00:00
Join our Women in Insurance Leadership Workshop and gain insights from industry experts on how to succeed in the male-dominated insurance sector. This workshop is designed to empower women by providing valuable tools and resources to enhance leadership skills, build professional networks, and create a more inclusive workplace culture. Don't miss this opportunity to connect with other women in the industry and take your career to the next level. Register today!
Embark on a journey through the 'Principles of Infection Prevention and Control', a comprehensive course designed to empower learners with the knowledge and skills needed to combat infectious diseases effectively. The initial module lays the groundwork, introducing the basics of infection and the critical elements of controlling it. As the course progresses, learners delve into the legal framework governing infection control, exploring vital legislation and policies that shape practices in healthcare and beyond. Understanding risks associated with infection and mastering strategies for management form the core of Module 03, ensuring participants are well-equipped to identify and mitigate infection risks in various settings. The latter half of the course shifts focus towards practical aspects, with a detailed exploration of Personal Protective Equipment (PPE). Learners will gain insights into the selection, use, and limitations of PPE, a crucial component in the fight against infection. This is complemented by a hands-on module on the practical applications of PPE, enhancing the learner's ability to apply theoretical knowledge in real-world scenarios. The final module offers an in-depth understanding of the dynamics of person-to-person disease transmission, completing a well-rounded educational experience in infection prevention and control. Learning Outcomes Acquire foundational knowledge of infection types and control methodologies. Understand and apply relevant infection control legislation and policies. Identify and implement effective infection risk management strategies. Gain proficiency in the selection and application of various PPE. Comprehend the mechanisms of person-to-person disease transmission and prevention tactics. Why choose this Principles of Infection Prevention and Control course? Unlimited access to the course for a lifetime. Opportunity to earn a certificate accredited by the CPD Quality Standards and CIQ after completing this course. Structured lesson planning in line with industry standards. Immerse yourself in innovative and captivating course materials and activities. Assessments designed to evaluate advanced cognitive abilities and skill proficiency. Flexibility to complete the Course at your own pace, on your own schedule. Receive full tutor support throughout the week, from Monday to Friday, to enhance your learning experience. Unlock career resources for CV improvement, interview readiness, and job success. Who is this Principles of Infection Prevention and Control course for? Healthcare professionals seeking to update or enhance their infection control knowledge. Individuals entering professions requiring understanding of infection prevention. Staff in care settings needing to adhere to health and safety standards. Students in medical or health-related fields expanding their expertise. Anyone interested in learning about infection control and public health measures. Career path Infection Control Nurse: £26,000 - £41,000 Public Health Advisor: £30,000 - £45,000 Clinical Research Coordinator: £24,000 - £40,000 Environmental Health Officer: £29,000 - £42,000 Health and Safety Manager: £35,000 - £55,000 Hospital Administrator: £31,000 - £50,000 Prerequisites This Principles of Infection Prevention and Control does not require you to have any prior qualifications or experience. You can just enrol and start learning.This Principles of Infection Prevention and Control was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Certification After studying the course materials, there will be a written assignment test which you can take at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £4.99 Original Hard Copy certificates need to be ordered at an additional cost of £8. Course Curriculum Module 01: Introduction to Infection and Infection Control Introduction to Infection and Infection Control 00:17:00 Module 02: Legislation and Policies Legislation and Policies 00:18:00 Module 03: Infection Risk & Management Infection Risk & Management 00:16:00 Module 04: Personal Protective Equipment (PPE) Personal Protective Equipment (PPE) 00:20:00 Module 05: PPE Practical Uses PPE Practical Uses 00:19:00 Module 06: Understanding person-to-person spread of disease Understanding person-to-person spread of disease 00:20:00
This course has a simple objective: to help gain appointments with potential clients. In most consultative selling situations clients won't commit to purchases over the telephone. This means setting up a meeting to discuss the options with them face-to-face. But getting 'face time' can be tricky. This practical workshop can help. Participants will acquire essential tools, skills and methods; discuss specific organisational issues; and identify areas for improvement. They will discover how to: Increase their effectiveness through proper preparation Construct attention-grabbing opening statements Help potential clients feel comfortable agreeing to a meeting Develop tactics for responding to difficult excuses and objections Stress the benefits of a face-to-face consultation Develop and enhance their questioning and listening skills Prevent customers cancelling booked appointments 1 Introduction to appointment setting Key trends that have changed the way people buy today - and will buy tomorrow Why many sales people avoid picking up the phone The difference that makes a difference - what makes a good appointment-maker? 2 Before you pick up the telephone It all starts with a plan... Who and what to focus our attention How much research should we undertake and why? Setting primary and secondary objectives 3 Making your approach Key considerations Every call is an opportunity - creating a positive mind-set Using a structured approach Using partnership language 4 Gaining an insight into the customer's needs How to quickly 'tune in' to your customers, so that you can serve them more easily Developing speech patterns that put customers at their ease Using effective questioning and listening skills Finding and building pain points 5 Dealing with excuses and objections Pre-empting potential excuses Developing techniques for responding to client objections Keeping the door open for future contact 6 Securing the appointment Selling the benefits of a consultancy meeting Techniques for avoiding cancelled appointments Gaining commitment 7 Action plans Course summary and presentation of action plans