• Professional Development
  • Medicine & Nursing
  • Arts & Crafts
  • Health & Wellbeing
  • Personal Development

2321 Courses delivered On Demand

How to be a Creative Writer

4.5(3)

By Studyhub UK

Overview Learn about How to be a Creative Writer from industry experts and boost your professional skill. This How to be a Creative Writer course will enhance your skill and make you ready for the job market. You'll get expert opinions about the best practices and problems of How to be a Creative Writer. You'll also gain the skills of How to be a Creative Writer to excel in your job and tips to master professional skills in no time.  You'll be connected with the community of How to be a Creative Writer professionals and gain first-hand experience of How to be a Creative Writer problem-solving. The How to be a Creative Writer  is self-paced. You can complete your course and attend the examination in your suitable schedule. After completing the How to be a Creative Writer, you'll be provided with a CPD accredited certificate which will boost your CV and help you get your dream job.  This How to be a Creative Writer will provide you with the latest information and updates of How to be a Creative Writer. It will keep you one step ahead of others and increase your chances of growth. Why buy this How to be a Creative Writer? Unlimited access to the course for forever Digital Certificate, Transcript, student ID all included in the price Absolutely no hidden fees Directly receive CPD accredited qualifications after course completion Receive one to one assistance on every weekday from professionals Immediately receive the PDF certificate after passing Receive the original copies of your certificate and transcript on the next working day Easily learn the skills and knowledge from the comfort of your home Certification After studying the course materials of the How to be a Creative Writer you will be able to take the MCQ test that will assess your knowledge. After successfully passing the test you will be able to claim the pdf certificate for £5.99. Original Hard Copy certificates need to be ordered at an additional cost of £9.60. Who is this course for? This How to be a Creative Writer does not require you to have any prior qualifications or experience. You can just enrol and start learning.  Prerequisites This How to be a Creative Writer was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Career path As this course comes with multiple courses included as bonus, you will be able to pursue multiple occupations. This How to be a Creative Writer is a great way for you to gain multiple skills from the comfort of your home. Course Curriculum 01. Creative Writing Course: Writing Storybooks For Children Introduction Introduction to Children's Writing 00:02:00 Crucial Information 00:02:00 Keys to Success 00:02:00 A.I.M 00:04:00 Coming Up With Ideas Getting Ideas 00:02:00 Character Creation 00:02:00 Characters and Plotting 00:04:00 The Mechanics of Writing Planning Your Story 00:03:00 Storytelling 00:03:00 Important Technical Issues Point of View 00:04:00 Technical Writing Issues 00:04:00 Types of Children's Books Story Structure 00:02:00 Picture Books 1 00:03:00 Picture Books 2 00:03:00 Picture Books 3 00:02:00 Easy Readers 00:03:00 Transition Books 00:01:00 Chapter Books 00:02:00 Junior Novels 00:02:00 Young Adult Fiction 00:04:00 Advanced Fiction Techniques Dialogue 00:05:00 Show don't Tell 00:05:00 Conclusion Conclusion 00:02:00 02. Creative Writing Course - Short Stories Introduction Introduction to Short Story Writing 00:06:00 Foreword Who Am I to Run This Course? 00:06:00 It's All About Mindset 00:07:00 What Tools Do You Need To Succeed? 00:05:00 Part One: Mindset Mental Preparation 00:06:00 Time Management 00:06:00 Self Belief 00:02:00 Goal Setting 00:01:00 Part Two: The Basics Subject Matter 00:04:00 Genre 00:07:00 Scope 00:02:00 Getting Ideas 00:02:00 Part Three: Construction Time The 7-Step Story Generator 00:02:00 Characters & Character Creation 00:03:00 Creating Protagonists 00:07:00 Character Motivation & Interactions 00:03:00 Story & Setting 00:03:00 The 5-Point Story Structure 00:02:00 Style & Tone 00:02:00 Point of View & Tense 00:03:00 Plotting & The Twist 00:05:00 Building a Short Story Template 00:03:00 Building a Short Story Template 00:03:00 Introduction to Scrivener All Hail Scrivener! 00:04:00 Part Four: Writing Your Story The Opening Paragraph 00:03:00 Fast Writing 00:05:00 The Second Draft 00:04:00 Polishing 00:04:00 Part Five: Submitting Your Work 6 Lectures It's All About Presentation 00:04:00 Dealing With Rejection 00:02:00 Rights and Payment 00:01:00 Kindle Publishing 00:04:00 Conclusion Short Stories 00:02:00 03. Creative Writing Course - Fiction Module 1 Part 1 - Getting Ideas and How to Develop Them 00:30:00 Module 1 Part 2 - Inspiration and Finding The Time 00:30:00 Module 2 - What It Means To Be A Writer 00:30:00 Module 3 - Characters 00:30:00 Module 4 - Plotting and Story Construction 00:30:00 Module 5 - Theme, Templates & Outlining 00:30:00 Module 6 - Show Don't Tell 00:30:00 Module 7 - Punctuation, Grammar and some Basic Writing Rules 00:30:00 Module 8 - Scene Structure, Exposition and Story Rules 00:30:00 Module 9 - Chapter Structure, Vision and Focus 00:30:00 Module 10 - Fast Writing Without Fear or Censure 00:30:00 Module 11 - Editing, Re-writing & Polishing 00:30:00 Module 12 - Finishing, Submission & Publication 00:30:00 04. Creative Writing Course - Horror Lesson One: The History of Horror 01:00:00 Lesson Two: Characters and Concepts 01:00:00 Lesson Three: Location and Backdrop 01:00:00 Lesson Four: Story and Plotting 01:00:00 Lesson Five: Writing Issues 01:00:00 Lesson Six: Horror Markets 01:00:00 05. Creative Writing Course - Novel Introduction to Writing Fantasy 01:00:00 Writing Fantasy - Lesson One - Imagining Fantasy 01:00:00 Writing Fantasy - Lesson Two - World Building, Maps and Visualization 01:00:00 Writing Fantasy - Lesson Three - Characters, Races and Societies 01:00:00 Writing Fantasy - Lesson Four - Plotting, Questing and Traveling 01:00:00 Writing Fantasy - Lesson Five - Point of View, Artifacts and Magic 01:00:00 Writing Fantasy - Lesson Six - Resolutions and Sequels 01:00:00 Amusing Article About Fantasy Writing (because it's true!) 01:00:00 Fantasy: Recommended Author & Book List 01:00:00 Fantasy Societies Listing 01:00:00 Mythological Creature Listing 01:00:00 06. Creative Writing Course - Thriller Introduction to Writing the Thriller 00:30:00 The Thriller: Form and Function 00:30:00 Writing the Thriller: Lesson One 00:30:00 Writing the Thriller: Lesson Two 00:30:00 Exercise 1 - Building Your Thriller 00:30:00 Writing the Thriller: Lesson Three 00:30:00 Exercise 2 - Building Your Thriller 00:30:00 Writing the Thriller: Lesson Four 00:30:00 Exercise 3 - Building Your Thriller 00:30:00 Writing the Thriller: Lesson Five 00:30:00 Exercise 4 - Building Your Thriller 00:30:00 Writing the Thriller: Lesson Six 00:30:00 07. Diploma in Drama and Comedy Writing Welcome to the Writer's Greatest Untapped Income Source 00:15:00 Introduction to Writing for TV, Cable and Satellite Networks 01:00:00 Your Ideas and How to Present Them 01:00:00 What's Different About TV Writing? 01:00:00 Scripting, Editing and the Story Bible 00:30:00 A Special Masterclass On Comedy Writing 00:30:00 The Money and How You Get Paid 00:30:00

How to be a Creative Writer
Delivered Online On Demand37 hours
£10.99

Nutrition Masterclass: Build Your Perfect Diet & Meal Plan

4.8(9)

By Skill Up

Description Adobe Photoshop CC Advanced for Photography course is designed for photographers who use Adobe Photoshop on a daily basis,

Nutrition Masterclass: Build Your Perfect Diet & Meal Plan
Delivered Online On Demand3 hours 5 minutes
£25

ChatGPT Masterclass: A Complete ChatGPT Zero to Hero!

4.8(9)

By Skill Up

You will learn how to create chatbots that can have natural and engaging conversations with humans using ChatGPT, the most advanced natural language generation model. Enroll Now!

ChatGPT Masterclass: A Complete ChatGPT Zero to Hero!
Delivered Online On Demand2 hours 44 minutes
£25

Team Management Skills with Effective Communication Course Bundle

5.0(1)

By Course Gate

Master essential leadership skills and discover what it takes to become a great team manager or supervisor with the Team Management Skills course. This comprehensive course examines the characteristics and principles of effective leadership, from goal setting and providing feedback, to resolving conflict and managing your time. Our instructor-led training units are ideal for those who are new to their role and wish to fine tune their management style and approach to boos ttheir professional development. Master the art of public speaking, learn how to engage your audience and get your point across effectively with the Communication and Public Speaking Diploma. This training program will help you boost your confidence in delivering presentations and improve your body language to project confidence. This skills-based diploma also provides guidance on how to work with visual aids, plan your notes and overcome your fears and self-doubts. This course is ideal for those in customer or client-facing roles. Your Learning Goals: Develop your skills in time management, leadership and communication Understand how to provide constructive feedback and delegate work effectively Learn how to motivate teams and bring out the best in your employees Be able to resolve conflict and disagreements with professionalism Define your management style and understand which approach works for you Master the art of body language and learn how to project confidence in the workplace Improve your delivery in presentations and public speaking Know how to keep your audience engaged and use visual aids effectively Learn how to get your point across and express your ideas with conviction Discover practical mental exercises to help you remember your lines Who is this Course for? This course is ideal for line managers, supervisors and team leaders who are new to their role and wish to enhance their skillset. This masterclass is also suitable for anyone who wants to improve their public speaking and confidence in working with teams. CPD Certificate from Course Gate  At the successful completion of the course, you can obtain your CPD certificate from us. You can order the PDF certificate for £9 and the hard copy for £15. Also, you can order both PDF and hardcopy certificates for £22. Career path On successful completion, learners will have the practical skills and knowledge to kickstart their career and explore opportunities in the following roles: Team Manager Team Leader/Supervisor Entrepreneur Motivational Speaker Coach/Mentor Course Curriculum **Team Management** Introduction Getting Started 00:01:00 Setting Expectations Setting Expectations 00:03:00 Setting Expectations Case Study 00:01:00 Setting Goals Setting Goals 00:06:00 Setting Goals Case Study 00:01:00 Assigning Work Assigning Work 00:04:00 Assigning Work Case Study 00:01:00 Degrees of Delegation Degrees of Delegation 00:03:00 Degrees of Delegation Case Study 00:01:00 Implementing Delegation Implementing Delegation 00:07:00 Implementing Delegation Case Study 00:01:00 Providing Feedback Providing Feedback 00:05:00 Providing Feedback Case Study 00:01:00 Managing Your Time Managing Your Time 00:05:00 Managing Your Time Case Study 00:01:00 Resolving Conflict Resolving Conflict 00:04:00 Resolving Conflict Case Study 00:01:00 Tips for Special Situations Tips for Special Situations 00:05:00 Tips for Special Situations Case Stud 00:01:00 A Survival Guide for the New Supervisor A Survival Guide For The New Supervisor 00:03:00 A Survival Guide For The New Supervisor Case Study 00:01:00 Wrapping Up Wrapping Up 00:01:00 **Effective Communication** Working on Basics 101 Skill Of The Mouth 00:09:00 Communication 00:04:00 It's In The Eyes 00:05:00 You Have 40 Seconds 00:02:00 Body Language 00:06:00 Art Of Speaking 00:06:00 Working On It 102 Putting It Together 00:05:00 Content Is Key 00:06:00 To Joke Or Not To Joke 00:02:00 Learn Your Lines 00:06:00 Visual Aids 00:03:00 Working On Me 103 Walk The Talk 00:05:00 What Gives You The Edge 00:05:00 It's The Heart That Counts 00:04:00 Mirror Time 00:05:00 How To Deal With Stress 00:04:00 Fake it Till You Make It 00:07:00 Preparation On The Day 00:05:00 Working On Them 104 People Don't Care How much you know until they know how much you care 00:04:00 They Really Are Naked 00:03:00 Sing The Right Song 00:06:00 Know Your Venue 00:04:00 Public Speaking - Why Do It? 00:04:00 Conclusion Hello and Goodbye 00:02:00 Goodbye HD Final Online 00:01:00 Certificate and Transcript Order Your Certificates or Transcripts 00:00:00

Team Management Skills with Effective Communication Course Bundle
Delivered Online On Demand2 hours 50 minutes
£11.99

Create a Winning Product Strategy That Grows Your Business - MasterClass

By Entreprenure Now

It may seem counterintuitive, but perfection is your enemy when it comes to shaping your product or service strategy. You may want everything to be perfect before you launch, but if you ever hope to start ringing up sales, you need to ruthlessly focus instead on just those elements of your offering that address the core customer need, and build a vision and a plan for development that tests your concept in the marketplace sooner rather than later. This learning stream offers guidance on how to shape a product or service vision, strategies for developing a minimum viable product, ways to create a roadmap you’ll stick to, and responses to questions about market defensibility. With examples of real companies cited throughout and workshop sessions for tailoring your own product or service strategy, this learning stream equips you with everything you need to build a product or service strategy that puts launch within reach.

Create a Winning Product Strategy That Grows Your Business - MasterClass
Delivered Online On Demand
£49.99

Google Ads Diploma

By Study Plex

Recognised Accreditation This course is accredited by continuing professional development (CPD). CPD UK is globally recognised by employers, professional organisations, and academic institutions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. What is CPD? Employers, professional organisations, and academic institutions all recognise CPD, therefore a credential from CPD Certification Service adds value to your professional goals and achievements. Benefits of CPD Improve your employment prospects Boost your job satisfaction Promotes career advancement Enhances your CV Provides you with a competitive edge in the job market Demonstrate your dedication Showcases your professional capabilities What is IPHM? The IPHM is an Accreditation Board that provides Training Providers with international and global accreditation. The Practitioners of Holistic Medicine (IPHM) accreditation is a guarantee of quality and skill. Benefits of IPHM It will help you establish a positive reputation in your chosen field You can join a network and community of successful therapists that are dedicated to providing excellent care to their client You can flaunt this accreditation in your CV It is a worldwide recognised accreditation What is Quality Licence Scheme? This course is endorsed by the Quality Licence Scheme for its high-quality, non-regulated provision and training programmes. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. Benefits of Quality License Scheme Certificate is valuable Provides a competitive edge in your career It will make your CV stand out Course Curriculum Introduction to Google Ads Welcome to Google Ads Masterclass! 00:12:00 ow to Make the Most of This Course, Plus a Sneak Peak of What's to Come! 00:19:00 Google Ads Formula Calculator 00:14:00 What is Google Ads? 00:12:00 Where do Google Ads Show Up? 00:13:00 Complimentary AdVenture Media Account Audit (exclusions apply) 00:06:00 Creating And Setting Up Our First Google Ads Account Creating Your First Gooogle Ads Account 00:08:00 Understanding the Google Ads Account Hierarchy 00:08:00 Using Your Website Navigational Structure to Structure Your Google Ads Campaigns 00:20:00 Understanding Network Settings 00:13:00 Understanding Location Targeting 00:12:00 Configuring Location Targeting in Google Ads 00:09:00 Viewing Location Reports in Google Ads 00:14:00 Understanding Advanced Location Options 00:16:00 Setting and Configuring Languages 00:04:00 Setting Your Daily Budget and Understanding How Daily Budgets Work in Google Ads 00:12:00 Finding Your Hourly Reports in the Google Ads Interface 00:06:00 Using Google's Default Bid Strategy (Clicks) And Optional Max CPC Bid Limit 00:05:00 Bidding Strategies: Target Search Page Location 00:05:00 Bidding Strategies: Target ROAS 00:10:00 Bidding Strategies: Target CPA 00:05:00 Bidding Strategies: Target Outranking Share 00:07:00 Bidding Strategies: Maximize Clicks 00:05:00 Bidding Strategies: Enhanced CPC Bidding 00:04:00 Bidding Strategies: Manual CPC Bidding 00:04:00 Introduction to Dynamic Search Ads! 00:07:00 Understanding Sitelink Extensions 00:14:00 Callout Extensions 00:05:00 Call Extensions 00:08:00 Structured Snippet Extensions 00:06:00 App Extensions 00:02:00 Message Extensions 00:08:00 Promotion Extensions 00:09:00 Price Extensions 00:12:00 Understanding Ad Rotation Settings 00:05:00 The Basics of Ad Scheduling 00:11:00 Understanding the Basics of Device Targeting 00:15:00 Understanding Campaign URL Options 00:07:00 Structuring Your Ads Groups Like a Professional Ad Group Structure Basics and Organization 00:14:00 Ad Group Structure Ideas 00:06:00 Creating Our First Ad Group in Google Ads 00:09:00 How To Write Killer Ads in Google ads! The Anatomy of Google Text Ads 00:07:00 Compliance in Google Text Ads 00:05:00 Requesting a Manual Review of Your Ads and Expediting the Process 00:02:00 Best Practices for Successful Text Ads 00:14:00 Real Life Case Ad Copy Case Study: Medical Equipment Company 00:15:00 The BJ Fogg Behavioral Model 00:38:00 Creating Our First Ad in Google Ads 00:13:00 Setting Up Your Adwords Billing Configuring Your Billing Details in Google Ads 00:05:00 Keywords In Depth - The Heartbeat Of Your Account Keyword Basics_ Keywords vs Queries 00:08:00 The Basics of Keyword Research 00:11:00 The Basics of Keyword Planning 00:13:00 The Basics of Keyword Organization 00:06:00 Understanding Keyword Match Types 00:12:00 Keyword Match Types: Broad Match Modified 00:06:00 Keyword Match Types: Broad Match Modified 00:06:00 Keyword Match Types: Phrase Match 00:06:00 Keyword Match Types: Exact Match 00:12:00 Keyword Match Types: Negative Match 00:12:00 Using the Search Term Report to Find Negative Keywords Part 1 00:15:00 Using the Search Term Report to Find Negative Keywords Part 2 00:17:00 Understanding Negative Keyword Lists 00:12:00 Traffic Sculpting: Negative Keywords at the Ad Group Level 00:18:00 Adding Negative Keywords at The Ad Group Level 00:09:00 Traffic Sculpting Using OPTMYZR 00:07:00 Keyword Research: Google Suggestions, Google Related Searches and Autocomplete 00:14:00 Using Additional Research Tools to Get Negative Keyword Ideas 00:11:00 Keyword Research: Using the Google Keyword Planner 1 00:20:00 Keyword Research: Using the Google Keyword Planner 2 00:15:00 Keyword Research: Downloading Keyword Ideas from the Google Keyword Planner 00:16:00 Keyword Planning: The 6 Main Ways People Communicate With Search Engines 00:16:00 Keyword Planning: Understanding the Buyer Funnel 00:11:00 Keyword Planning: What Keywords Can Teach Us About Buying Intent 00:11:00 Keyword Planning: Using SEM Rush to Get Volume and Cost Estimates 00:18:00 Keyword Planning: Using SEM Rush to Get Keyword Ideas from Your Competitors 00:19:00 Keyword Planning: Using Google Keyword Planner to Get Volume & Cost Estimates 00:17:00 Keyword Organization: Getting Keywords Into Excel & Understanding Keyword Themes 00:16:00 Keyword Organization: Formatting Keywords in Excel 00:11:00 Keyword Organization: Using Pivot Tables to Visualize Your Campaign Structure 00:12:00 Keyword Organization: Using Mergewords to Generate Keyword Lists 00:13:00 Keyword Bidding Basics: Setting Your Initial Max CPC Bids 00:20:00 Account Structure - How to Structure Ad Groups Like a Pro Account Structure_ How To Create A New Ad Group Within Your Campaign 00:07:00 Importing Your Keyword Lists From Excel Into Your New Ad Group 00:10:00 Creating Multiple, Relevant Ads For Your New Ad Groups 00:13:00 How To Navigate Between Ad Groups, Keywords and Ads Within A Campaign 00:08:00 The Incredible Dynamics of The Adwords Auction Introduction To The AdWords Auction 00:20:00 Understanding Quality Score: Click Through Rate And Ad Relevancy 00:15:00 Understanding Quality Score: Landing Page Quality 00:07:00 Understanding Ad Rank and How It Is Calculated 00:12:00 When You Could Ignore Low Quality Scores (and when you can't!) 00:09:00 Advanced Techniques: Diagnosing Low Quality Score With Excel Pivot Tables (1/3) 00:08:00 Advanced Techniques: Diagnosing Low Quality Score With Excel Pivot Tables (2/3) 00:11:00 Advanced Techniques: Diagnosing Low Quality Score With Excel Pivot Tables (3/3) 00:07:00 Expanding And Refining Your Campaigns Navigating The AdWords Dashboard 00:16:00 How To Edit, Pause And Enable Keywords, Ad Groups and Campaigns 00:15:00 Editing The Essential Campaign Settings 00:06:00 How To Create New Campaigns That Will Improve Your Results 00:15:00 How ToUse Your Website To Make The Best Campaigns Possible 00:15:00 How To Set Up Powerful Custom Schedules For Your Campaigns 00:12:00 Understanding Bid Adjustments And Using Them To Enhance Your Custom Schedules 00:12:00 Negative Keywords - Your Greatest Ally Understanding Negative Keywords In-Depth 00:14:00 Using Broad, Phrase and Exact Match With Your Negative Keywords 00:06:00 Adding and Removing Negative Keywords and Negative Keyword Lists 00:20:00 Making Your Ads Unstoppable With Multiple Ad Extensions Introduction To Ad Extensions 00:06:00 The Benefits Of Using Ad Extensions 00:08:00 Different Types Of Ad Extensions and Best Practices 00:06:00 Adding Sitelink Extensions 00:08:00 Configuring Your Sitelink Extensions For The Best Results 00:11:00 Adding Callout Extensions And Phone Extensions 00:08:00 Remarking - Your Secret Weapon To Converting Like a Boss The 5 Primary Forms Of Remarketing 00:16:00 Realizing The Benefits And Importance Of Remarketing 00:12:00 How To Create And Add Your Remarketing Tag 00:09:00 Creating Your First Remarketing Audience 00:13:00 Configuring Your Remarketing Campaign Settings 00:13:00 Keeping Track of Profits With Conversion Tracking Understanding The Basics Of Conversion Tracking 00:14:00 Exploring The Different Conversion Actions Visitors Take On Your Site 00:14:00 Setting Up Conversion Tracking For Form Submissions 00:17:00 Generating And Installing Your Conversion Tracking Tag 00:09:00 Understanding The Basics Of Phone Call Tracking 00:09:00 Setting Up Phone Call Tracking And Understanding How To Analyze Conversion Data 00:09:00 Profitable Bidding Strategies Return On Investment (ROI) vs Return On Ad Spend (ROAS)_ Important Distinction 00:15:00 How To Mathematically Calculate ROI and ROAS 00:09:00 Calculating Max CPC Bids From Your Conversion Rate And Conversion Value 00:11:00 Calculating Profitable Keyword Bids Based On Revenue Per Click 00:09:00 Using Adwords Scripts to Enhance Performance And Increase Optimization Speed Introduction To AdWords Scripts - What Are Scripts 00:05:00 Bidding To Average Position AdWords Script Part 1 00:11:00 Bidding To Average Position AdWords Script Part 2 00:14:00 Conclusion ... Goodbye For Now! Conclusion 00:03:00 Bonus Material! Part 1. Understanding Search Queries and What We Learn From Searcher Languagage 00:18:00 Part 2. Accessing The Search Query Report and Understanding Long Tail Keywords 00:18:00 Part 3. Qualifying Your Ad Text and How To A/B Split Test Your Ads 00:22:00 Obtain Your Certificate Order Your Certificate of Achievement 00:00:00 Get Your Insurance Now Get Your Insurance Now 00:00:00 Feedback Feedback 00:00:00

Google Ads Diploma
Delivered Online On Demand
£19

Retargeting Ads - The Complete Guide

5.0(1)

By Course Gate

Retargeting helps to promote brand awareness and sales. It involves reconnecting with the website visitors and persuading them to take action. This Retargeting Ads - The Complete Guide course will explain the steps to run a successful retargeting campaign.  This Retargeting Ads - The Complete Guide course will provide you with valuable insights into remarketing and retargeting and their objectives. You'll learn the techniques to create intelligent retargeting and remarketing strategies for better advertising. Furthermore, you'll know how to use Google Analytics to develop your audience segments and build your remarketing audiences in a Google Analytics account. You'll also learn to configure your remarketing campaigns and make your retargeting audience with Google Adwords. Learning Objectives Know the difference between retargeting and remarketing Understand how retargeting works Learn the remarketing strategies to re-engage your prior customers Gain an excellent understanding of Google Analytics Tag Understand the benefits of using Google Tag manager Know how to use Google Analytics to develop and build your audience segments Explore the process of remarketing with Google Analytics Understand how Google ads audience manager works Who is this Course for? This Retargeting Ads - The Complete Guide course is ideal for aspiring professionals who wish to gain the relevant skills and knowledge to fast track their careers. It is for those who have little or no knowledge of retargeting ads or those who are new to the field and want to test their skills and knowledge. There are no entry requirements for this course. However, an eye for detail and a creative mind is essential. Entry Requirement This course is available to all learners of all academic backgrounds. A good understanding of the English language, numeracy, and ICT are required to attend this course. CPD Certificate from Course Gate  At the successful completion of the course, you can obtain your CPD certificate from us. You can order the PDF certificate for £4.99 and the hard copy for £9.99. Also, you can order both PDF and hardcopy certificates for £12.99. Career Path On successfully completing the Retargeting Ads - The Complete Guide course, learners can progress to a more advanced program from our course list. Career opportunities in this field include freelancing or working in-house, within a range of professional settings, with the opportunity to earn a high salary. Related professions in this industry include: Paid Media Manager PPC Manager Digital Marketing Assistant Course Curriculum Module 01: Welcome and Introduction Welcome to the retargeting ad masterclass (plus a sneak preview) Don't Skip! 00:07:00 What is remarketing and retargeting? Defining our objectives and purpose 00:17:00 Module 02: The Digital Advertising Ecosystem: Understanding How Retargeting Works The Digital Advertising Ecosystem 00:08:00 Understanding Ad Exchanges And How They Work 00:20:00 What Remarketing Looks Like On The Inside 00:10:00 Module 03: Developing Your Remarketing and Retargeting Strategies Audiences and Segments: The Foundation Of Your Remarketing Strategy 00:07:00 Understanding Intent Signals and Visitor Engagement 00:12:00 Behavioural Characteristics - The Composition Of Your Segments 00:15:00 Combining Characteristics - Infinite Possibilities! 00:07:00 Characteristics That Matter To You Your First Assignment 00:02:00 Module 04: Planning Your Retargeting Campaigns Like A Pro Funnel Based Segmentation - Funnel Mapping 00:10:00 Funnel Based Segmentation - Using The Funnel To Develop Your Lists 00:14:00 Using Your Website To Plan Your Remarketing Lists 00:19:00 Mapping Your Ad Groups Using Your Lists and Values (Part 1) 00:13:00 Mapping Your Ad Groups Using Your Lists and Values (Part 2) 00:14:00 Module 05: Using Google Analytics To Develop and Build Your Audience Segments Introduction To The Google Analytics Tag 00:05:00 Logging In To Google Analytics Account & Retrieving Your Analytics Tracking Tag 00:04:00 Adding Your Google Analytics Tag To Your Website And Verifying That It's Working 00:13:00 Module 06: Tips, Tricks & Shortcuts Using Google Tag Manager as Your Tag Management System The Benefits Of Using Google Tag Manager 00:10:00 Signing Into Your Google Tag Manager Account 00:08:00 Adding Your Basic Google Analytics Tag Through Google Tag Manager 00:11:00 Setting Up Custom Button and Link Click Tracking In Google Tag Manager 00:20:00 Adding Page-Level Scroll Depth Tracking In Google Tag Manager 00:15:00 Adding Custom User Engagement Timers In Google Tag Manager 00:13:00 Adding Google Adwords Conversion Tracking Through Google Tag Manager 00:10:00 Setting Up Your Google AdWords Remarketing Tag Using Google Tag Manager 00:10:00 Module 07: Building Your Remarketing Audiences In Your Google Analytics Account Linking Your Google AdWords and Google Analytics Accounts 00:10:00 Introduction To The Google Analytics Audience Builder 00:17:00 Building Remarketing Audiences In Google Analytics Based On URL Attributes 00:18:00 Developing Remarketing Audiences Using Your AdWords Campaigns and AdWords Data 00:22:00 Setting Up Sequences In The Google Analytics Audience Builder Using AdWords Campaigns Final 00:05:00 Setting Up Goal-Based Remarketing Audiences In Google Analytics 00:14:00 Setting Up Event-Based Audiences Using The Google Analytics Display Builder 00:17:00 Importing Remarketing Audiences From The Google Analytics Solutions Gallery 00:11:00 Data Drilldown- Using Affinity Categories To Enhance Your Remarketing Campaigns 00:19:00 Data Drilldown - Using In-Market Segments To Enhance Your Remarketing Audiences 00:12:00 Module 08: Introduction To Configuring Your Remarketing Campaigns In Google AdWords How Google Analytics and AdWords Talk To Each Other 00:09:00 Importing Google Analytics Goals into AdWords For Conversion Tracking 00:06:00 Viewing and Analysing Google Analytics Remarketing Audiences in Google AdWords 00:14:00 Module 09: Using The Google AdWords Audience Builder To Build Your Retargeting Audiences Introduction To Building Retargeting Ads Lists In Google AdWords 00:05:00 Building and Configuring New Retargeting ads lists inside Google AdWords 00:10:00 Using Custom Combinations To Effectively Sculpt Your Retargeting Ads Traffic 00:11:00 Certificate and Transcript Order Your Certificates or Transcripts 00:00:00

Retargeting Ads - The Complete Guide
Delivered Online On Demand8 hours 14 minutes
£11.99

Learn Google AdWords and Earn Passive income with PPC

4.3(43)

By John Academy

Course Overview Do you want to earn money passively from home? DO you want to drive more traffic to your website? Google AdWords is a great way for that. Learn how you can use Google ad services to get ahead of your competitors and drive traffic towards your business from this Learn Google AdWords and Earn Passive income with PPC course and boost your sales in no time. This course will teach you to how you can make a profit out of per click of your visitors. In this Learn Google AdWords and Earn Passive income with PPC course, you will learn how to set up an AdWords account, theories, keyword research, conversation tracking, sales and revenue tracking. You'll also understand the importance of quality scores, data analysis and understanding customer psychological level from this course. This course will help you understand the steps of monetizing your website from scratch. Learning Outcomes Be able to drive traffic to your website or landing page Create and optimize your own profitable Google AdWords campaigns Learn how to advertise your products and services online Increase sales to your website using AdSense Use conversion tracking to determine the value of your ad campaign Monetize more than 6 billion daily searches on Google Be able to remarket to your website visitors Who is this course for? This course is for those who want to learn the functions of Adword and earn money from Google ad services. This course will help you to learn how you can earn money passively using AdWord step by step. Entry Requirement This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Certification After you have successfully completed the course, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hardcopy at the cost of £39 or in PDF format at the cost of £24. PDF certificate's turnaround time is 24 hours, and for the hardcopy certificate, it is 3-9 working days. Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry-leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognized accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career Path Learn Google AdWords and Earn Passive income with PPC is a useful qualification to possess and would be beneficial for any related profession or industry such as: Digital Marketers Influencers Content Creators YouTubers Module 01: Introduction to Google Ads Welcome to Google Ads Masterclass! 00:13:00 Link to Isaac Rudansky's Digital Advertising Superstars Facebook Group 00:05:00 How to Make the Most of This Course, Plus a Sneak Peek of What's to Come! 00:20:00 Google Ads Formula Calculator 00:14:00 AdWords Formula Calculator I Built For You 00:05:00 What is Google Ads? 00:12:00 Where do Google Ads Show Up? 00:13:00 Complimentary Adventure Media Account Audit (exclusions apply) 00:06:00 Module 02: Creating and Setting Up Our First Google Ads Account Download Course Slides! 00:05:00 Creating Your First Google Ads Account 00:09:00 Understanding the Google Ads Account Hierarchy 00:08:00 Using Your Website Navigational Structure to Structure Your Google Ads Campaigns 00:20:00 Understanding Network Settings 00:14:00 Understanding Location Targeting 00:12:00 Configuring Location Targeting in Google Ads 00:10:00 Viewing Location Reports in Google Ads 00:15:00 Understanding Advanced Location Options 00:16:00 Setting and Configuring Languages 00:04:00 Setting Your Daily Budget and Understanding How Daily Budgets Work in Google Ads 00:13:00 Finding Your Hourly Reports in the Google Ads Interface 00:06:00 Using Google's Default Bid Strategy (Clicks) And Optional Max CPC Bid Limit 00:06:00 Bidding Strategies: Target Search Page Location 00:06:00 Bidding Strategies: Target ROAS 00:10:00 Bidding Strategies: Target CPA 00:05:00 Bidding Strategies: Target Outranking Share 00:08:00 Bidding Strategies: Maximize Clicks 00:05:00 Bidding Strategies: Enhanced CPC Bidding 00:05:00 Bidding Strategies: Manual CPC Bidding 00:05:00 Campaign Start and End Dates 00:02:00 Introduction to Dynamic Search Ads! 00:08:00 Understanding Sitelink Extensions 00:14:00 Callout Extensions 00:05:00 Call Extensions 00:08:00 Structured Snippet Extensions 00:06:00 App Extensions 00:02:00 Message Extensions 00:09:00 Location Extensions 00:10:00 Location Setting Exercise 00:05:00 Promotion Extensions 00:10:00 Price Extensions 00:12:00 Understanding Ad Rotation Settings 00:05:00 The Basics of Ad Scheduling 00:11:00 Understanding the Basics of Device Targeting 00:15:00 Understanding Campaign URL Options 00:07:00 Module 03: Structuring Your Ad Groups Like A Professional Ad Group Structure Basics and Organization 00:14:00 Ad Group Structure Ideas 00:07:00 Creating Our First Ad Group in Google Ads 00:09:00 Module 04: How To Write Killer Ads in Google Ads! The Anatomy of Google Text Ads 00:07:00 Compliance in Google Text Ads 00:06:00 Requesting a Manual Review of Your Ads and Expediting the Process 00:03:00 Best Practices for Successful Text Ads 00:14:00 Real-Life Case Ad Copy Case Study: Medical Equipment Company 00:15:00 The BJ Fogg Behavioral Model 00:39:00 Creating Our First Ad in Google Ads 00:13:00 Module 05: Setting Up Your AdWords Billing Configuring Your Billing Details in Google Ads 00:05:00 Module 06: Keywords in Depth - The Heartbeat of Your Account Keyword Basics: Keywords vs Queries 00:09:00 The Basics of Keyword Research 00:11:00 The Basics of Keyword Planning 00:13:00 The Basics of Keyword Organization 00:07:00 Understanding Keyword Match Types 00:12:00 Keyword Match Types: Broad Match 00:09:00 Keyword Match Types: Broad Match Modified 00:06:00 Keyword Match Types: Phrase Match 00:07:00 Keyword Match Types: Exact Match 00:12:00 Keyword Match Types: Negative Match 00:12:00 Using the Search Term Report to Find Negative Keywords Part 1 00:15:00 Using the Search Term Report to Find Negative Keywords Part 2 00:17:00 Understanding Negative Keyword Lists 00:12:00 Traffic Sculpting: Negative Keywords at the Ad Group Level 00:18:00 Adding Negative Keywords at The Ad Group Level 00:09:00 Traffic Sculpting Using OPTMYZR 00:07:00 Keyword Research: Google Suggestions, Google Related Searches and Autocomplete 00:14:00 Using Additional Research Tools to Get Negative Keyword Ideas 00:12:00 Keyword Research: Using the Google Keyword Planner 1 00:20:00 Keyword Research: Using the Google Keyword Planner 2 00:16:00 Keyword Research: Downloading Keyword Ideas from the Google Keyword Planner 00:16:00 Keyword Planning: The 6 Main Ways People Communicate With Search Engines 00:17:00 Keyword Planning: Understanding the Buyer Funnel 00:12:00 Keyword Planning: What Keywords Can Teach Us About Buying Intent 00:12:00 Keyword Planning: Using SEM Rush to Get Volume and Cost Estimates 00:18:00 Keyword Planning: Using SEM Rush to Get Keyword Ideas from Your Competitors 00:19:00 Keyword Planning: Using Google Keyword Planner to Get Volume & Cost Estimates 00:17:00 Keyword Organization: Getting Keywords Into Excel & Understanding Keyword Themes 00:17:00 Keyword Organization: Formatting Keywords in Excel 00:12:00 Keyword Organization: Using Pivot Tables to Visualize Your Campaign Structure 00:12:00 Keyword Organization: Using Mergewords to Generate Keyword Lists 00:14:00 Keyword Bidding Basics: Setting Your Initial Max CPC Bids 00:20:00 Module 07: Account Structure - How To Structure Ad Groups Like A pro Account Structure: How To Create A New Ad Group Within Your Campaign 00:07:00 Importing Your Keyword Lists From Excel Into Your New Ad Group 00:11:00 Creating Multiple, Relevant Ads For Your New Ad Groups 00:13:00 How To Navigate Between Ad Groups, Keywords and Ads Within A Campaign 00:08:00 Module 08: The Incredible Dynamics Of The AdWords Auction Introduction To The AdWords Auction 00:20:00 Understanding Quality Score: Click Through Rate And Ad Relevancy 00:15:00 Understanding Quality Score: Landing Page Quality 00:07:00 Understanding Ad Rank and How It Is Calculated 00:12:00 When You Could Ignore Low-Quality Scores (and when you can't!) 00:09:00 Advanced Techniques: Diagnosing Low-Quality Score With Excel Pivot Tables (1/3) 00:08:00 Advanced Techniques: Diagnosing Low-Quality Score With Excel Pivot Tables (2/3) 00:11:00 Advanced Techniques: Diagnosing Low-Quality Score With Excel Pivot Tables (3/3) 00:07:00 Module 09: Expanding And Refining Your Campaigns Navigating The AdWords Dashboard 00:16:00 How To Edit, Pause And Enable Keywords, Ad Groups and Campaigns 00:15:00 Editing The Essential Campaign Settings 00:06:00 How To Create New Campaigns That Will Improve Your Results 00:15:00 How To Use Your Website To Make The Best Campaigns Possible 00:16:00 How To Set Up Powerful Custom Schedules For Your Campaigns 00:12:00 Understanding Bid Adjustments And Using Them To Enhance Your Custom Schedules 00:12:00 Module 10: Negative Keywords - Your Greatest Ally Understanding Negative Keywords In-Depth 00:14:00 Using Broad, Phrase and Exact Match With Your Negative Keywords 00:07:00 Adding and Removing Negative Keywords and Negative Keyword Lists 00:20:00 Module 11: Making Your Ads Unstoppable With Multiple Ad Extnesions Introduction To Ad Extensions 00:06:00 The Benefits Of Using Ad Extensions 00:08:00 Different Types Of Ad Extensions and Best Practices 00:06:00 Adding Sitelink Extensions 00:08:00 Configuring Your Sitelink Extensions For The Best Results 00:11:00 Adding Callout Extensions And Phone Extensions 00:08:00 Module 12: Remarketing - Your Secret Weapon To Converting Like A Boss The 5 Primary Forms Of Remarketing 00:16:00 Realizing The Benefits And Importance Of Remarketing 00:13:00 How To Create And Add Your Remarketing Tag 00:09:00 Creating Your First Remarketing Audience 00:13:00 Configuring Your Remarketing Campaign Settings 00:14:00 Module 13: Keeping Track Of Profits With Conversion Tracking Understanding The Basics Of Conversion Tracking 00:14:00 Exploring The Different Conversion Actions Visitors Take On Your Site 00:14:00 Setting Up Conversion Tracking For Form Submissions 00:18:00 Generating And Installing Your Conversion Tracking Tag 00:09:00 Understanding The Basics Of Phone Call Tracking 00:09:00 Setting Up Phone Call Tracking And Understanding How To Analyze Conversion Data 00:10:00 Module 14: Profitable Bidding Strategies Return On Investment (ROI) vs Return On Ad Spend (ROAS)_ Important Distinction 00:15:00 How To Mathematically Calculate ROI and ROAS 00:09:00 Calculating Max CPC Bids From Your Conversion Rate And Conversion Value 00:12:00 Calculating Profitable Keyword Bids Based On Revenue Per Click 00:09:00 Module 15: Using AdWords Scripts To Enhance Performance and Increase Optimization Speed Introduction To AdWords Scripts - What Are Scripts 00:05:00 Bidding To Average Position AdWords Script (Part 1) 00:12:00 Bidding To Average Position AdWords Script (Part 2) 00:14:00 Module 16: Conclusion ... Goodbye For Now! Conclusion 00:03:00 Module 17: Bonus Material! Part 1 Understanding Search Queries and What We Learn From Searcher Languagage 00:18:00 Part 2 Accessing The Search Query Report and Understanding Long Tail Keywords 00:18:00 Part 3 Qualifying Your Ad Text And How To A_B Split Test Your Ads 00:23:00 Calculating Profitable Keyword Bids Based On Revenue Per Click 00:09:00

Learn Google AdWords and Earn Passive income with PPC
Delivered Online On Demand25 hours
£18

Entrepreneurship Masterclass : Starting a Business

By Compete High

Overview In an age when everyone's either launching a startup or working in one, it's crucial to understand the true essence of how to make startups work and also the responsibilities of the driver behind it - the entrepreneur. This comprehensive course from Compete High aims to make you ready to plan your first startup or scale your existing ones - from naming it to making it a brand to your target audience! The self-paced online learning methodology of this Entrepreneurship course helps you learn whenever or however you wish, keeping in mind the busy schedule or possible inconveniences that come with physical classes. The easy-to-grasp, bite-sized lessons are proven to be most effective in memorising and learning them by heart. Some of the key skills gained from these lessons are as follows: Market Research and Competitive Analysis Brand Name Registration, Licensing & Protection Formulating Business Plans Financing & Budgeting Branding and Marketing The course materials are prepared with consultation from the experts of this field and all the information on Entrepreneurship is kept up to date on a regular basis so that learners don't get left behind on the current trends/updates of the startup ecosystem throughout the world. On top of that, you have the opportunity to receive a certificate after successfully completing the course! So, instead of searching for hours, enrol right away on this Entrepreneurship course from Compete High and accelerate your career on the right path with expert-outlined lessons and a guarantee of success in the long run.   Who is this course for? We wholeheartedly believe that the skills and knowledge related to entrepreneurship are not limited to the people looking to launch startups, rather they're beneficial to people from all walks of life. Having said that, anyone falling into any of the below categories will gain the most from this comprehensive online course: Anyone looking for the basics of how a startup works and how to build one from scratch, Jobseekers in an up-and-coming startup, Anyone with a ground knowledge/intermediate expertise of being an entrepreneur, Anyone looking for a certificate of completion on doing an online training on entrepreneurship, Business students, or anyone with an academic knowledge gap to bridge, Anyone with a general interest/curiosity in this topic.   Career Path Tying the learning outcomes of this course solely to some random careers hugely undermines the scope it covers. If you do successfully start your own startup after completing this course, the learning & earning potential is endless. Also, if you join a startup as a - C-Suite Executive Manager Team Leader Advisor Executive/Officer After finishing this course, you'll get handsome payments varying upon the job role and the niche. So, join this course, and rest assured that you're in for a massive career boost ahead! Course Curriculum Module 01 - Preparing for Startup Preparing for Startup 00:00 Module 02 - Choose the Best Structure for Your Business Choose the Best Structure for Your Business 00:00 Module 03 - Name Your Business Name Your Business 00:00 Module 04 - Preparing a Business Plan Preparing a Business Plan 00:00 Module 05 - Financing Your Business Financing Your Business 00:00 Module 06 - Pick Your Business Location Pick Your Business Location 00:00 Module 07 - Registering and Licensing Your Business Registering and Licensing Your Business 00:00 Module 08 - Laws and Legal Factors Laws and Legal Factors 00:00 Module 09 - Insurance and Bank Account for Your Business Insurance and Bank Account for Your Business 00:00 Module 10 - Branding and Marketing Branding and Marketing 00:00

Entrepreneurship Masterclass : Starting a Business
Delivered Online On Demand10 hours
£4.99

Makeup Artistry Course

4.3(43)

By John Academy

Course Overview Learn all the essential skills to become an expert in Makeup Artistry. From this comprehensive Makeup Artistry Course course, you will be able to understand the principles of Makeup Artistry. In the step-by-step training process, you will acquire practical skills along with theoretical knowledge. The Qualified professionals will assist you throughout this learning process. This Makeup Artistry Course is structured to ensure you have all the adequate skills to secure a position in this competitive industry. You will achieve the confidence and competency to bear all the responsibilities of this profession. The course will add all the right credentials to your resume and increase your employability in this growing industry. Learning Outcomes Learn how to organise professional makeup appointments and prepare for them Discover how to perform skin preparation and foundation matching Know how to highlight and contour any facial type or skin tone Gain knowledge on how to apply eye makeup for any situation or event Explore the differences between day makeup and evening makeup Understand how to bring different cosmetics together for a stunning look Who is this course for? Anyone who is now employed in this field or who aspires to be one should take this course. Your knowledge will grow through taking this course, which will also strengthen your resume. To demonstrate your newly gained knowledge, develop crucial abilities and receive a professional credential. Entry Requirement This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Certification After you have successfully completed the course, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hardcopy at the cost of £39 or in PDF format at the cost of £24. PDF certificate's turnaround time is 24 hours, and for the hardcopy certificate, it is 3-9 working days. Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry-leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognized accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career Path The Makeup Artistry Course course is intended to assist you in obtaining the dream job or maybe the promotion you've always desired. With the assistance and direction of our Makeup Artistry Course course, learn the vital abilities and knowledge you require to succeed in your life. Section 01: Introduction Promo 00:01:00 Introduction: Makeup Artistry from Basic to Masterclass 00:02:00 Section 02: Sanitation & Hygiene Personal Hygiene 00:01:00 Brush Hygiene 00:02:00 Product Contamination 00:01:00 Contraindications & how to deal with them 00:01:00 Product Expiry 00:01:00 Make Up Kit Hygiene 00:01:00 Sum Up 00:01:00 Section 03: Brushes Introduction & Application Intro & Must- Have Brushes for your Make Up Starter Kit 00:08:00 The Different Kind of Eye Blending Brushes 00:03:00 The Different Kind of Foundation Brushes 00:02:00 Section 04: Make Up Appointment & Peparations How to prepare for a professional & organized Make Up appointment 00:04:00 Section 05: Color Theory & Color Correcting Intro: Color Theory in Make Up Artistry 00:02:00 Understanding the Pocket Color Wheel 00:01:00 Warm and Cool based Colors & the meaning of Complementary Colors 00:02:00 Why do we Color Correct? 00:01:00 Correcting Dark Eye Circles on different Skin Tones 00:02:00 Correcting other Surface Tones : Redness & Dullness 00:02:00 Section 06: Skin prep & Primers Begin with the Skin 00:03:00 Intro : What are Primers ? 00:01:00 An Overview of the main different Primers 00:01:00 Silicon Based Primers : A Good or Bad Choice for the skin? 00:01:00 Alternative to a Primer? 00:01:00 How to Prepare & Prime common skintypes : Dry/ Dehydrated & Combinational/Oily 00:03:00 Section 07: Foundation Matching The first Step before Foundation Matching 00:02:00 Introducing the Undertones 00:01:00 What is a Surface Tone? 00:01:00 How to determine the Undertone visually 00:01:00 Foundation Matching: Striping Method 00:03:00 Section 08: Foundation: Different Coverages, Textures & Finishes The Different Foundation Coverages 00:05:00 Section 09: Foundation Application How to apply Foundation correctly 00:05:00 Section 10: Concealer Application Concealer's Purpose & Tools to apply 00:02:00 The Correct Concealer Application 00:02:00 The Term : 'Baking' in Make Up Artistry 00:01:00 Section 11: Highlight & Contour Intro : What is the Purpose of Highlighting & Contouring ? 00:01:00 The Steps you need to take & The different Face Shapes 00:01:00 Highlight & Contour EVERY Face Shape easily 00:02:00 Products : Which Texture & Shade ? 00:02:00 Tools 00:01:00 Practice Time : Master the Highlight & Contour Game! 00:04:00 Section 12: Blush Application Blush : A pop of Color for a more healthy looking Face 00:03:00 Section 13: Eye Make Up: Everyday Eye Makeup Look The Different Parts of the Eyes & How to apply Eye Products on them 00:02:00 Tools for perfect Application + Shade & Texture of Eyeshadows 00:02:00 Practice Time: Flawless Eye Make Up Application 00:06:00 Section 14: Eyeliner Application Intro Eyeliner : What to avoid ( Do's & Dont's) 00:04:00 An Overview of the different Eyeliner Products 00:02:00 The Different Eyeshapes 00:01:00 Practice Time: Basic & Winged Eyeliner Application 00:03:00 Recommendations & Tips 00:02:00 Section 15: Mascara Application The correct Mascara Application 00:03:00 Section 16: False Lashes How to apply False Lashes correctly 00:04:00 Section 17: Eyebrow Application Determining the Shape of the Eyebrows 00:01:00 Different Eyebrow Products, different Applications 00:01:00 Practice Time: Eyebrow Application with Brow Pomade 00:03:00 Practice Time 2: Eyebrow Application with a Brow Pencil 00:03:00 Section 18: Lip Product Application Intro : Lip Product Application & How to Prep & Prime the Lips 00:02:00 Which Lip Shade & Texture to Choose 00:01:00 Practice Time : Apply the Perfect Red Lips + Strobe 00:04:00 Section 19: Clients Consultation & How to Manage your Business Finding out the suitable Make Up look for your Client 00:04:00 The Definition of a 'Natural Look' to you and your Clients 00:02:00 Analyzing the Clients Facial Features 00:02:00 Build a good Clientelle 00:02:00 Create your own Price-List 00:02:00 Manage your Bookings 00:01:00 Section 20: Apply your Skills & Level Up: Welcome to the Master Make Up Class Section Consultation & Meeting with your Client 00:06:00 Foundation Matching: on Neutral Light Skin Undertone 00:01:00 Skin Prep & Prime on a dry Skintype 00:01:00 Halo Eye Make Up Look on Round, heavy Lidded Eyeshapes 00:09:00 Correct Light Blemishes, Apply Foundation , Highlight & Contour Long Face Shape 00:07:00 Applying Bronzer & Blush 00:02:00 Creating the Perfect 3D Glow Effect: For lifted Cheekbones area 00:02:00 Shaping & Filling in Eyebrows with Gaps 00:01:00 Creating Nude Brown Ombre Lips & the Final Results 00:03:00 Section 21: Day to Evening Make Up Look on Dark Complexions Intro Course Content: Focus of this Lesson L21 00:01:00 Foundation Matching on dark Complexions: Lets find the Correct shade (Mixing) 00:01:00 Skin Prep & Prime for Combinational Skin (Oily/ Dehydrated) 00:01:00 Day Eye Make Up Look on Small Upturned Eye Shape 00:03:00 Color Correcting Hyperpigmentation/ Spots on dark Skin Colors 00:01:00 Highlight & Contour: Oblong Face Shape with short Chin part 00:02:00 Apply Warmth, Color & Glow on dark Complexions 00:01:00 Make Big Lips appear Smaller & Final Results of Day Make Up Look 00:01:00 Transform Day to Night: Nightout Eye Make Up Look 00:02:00 Touch Ups: Another method to make Lips appear smaller & Final Results 00:03:00 Section 22: Glamorous Make Up Look on Asian Model Intro Course Content: Focus of this Lesson L22 00:01:00 Monolid & Close-Set Eyeshapes : How to Enhance them with Eyeshadow 00:03:00 Monolid Eyeshapes : Apply Eyeliner 00:07:00 Triangular Face Shape: Soft Highlight & Contour 00:02:00 Asian Nose: Creating a Prominent Nose Bridge 00:02:00 Touch Up & Final Results 00:02:00 Section 23: Golden Brown Half Cut Crease Eye Make Up Look on a fair Model Intro Course Content: Focus of this Lesson L23 00:01:00 Downturned Eyeshapes : Create bright & flattering Eyes 00:05:00 Color Correct Redness & Cover large-scale Freckles 00:01:00 Round Face Shape: Highlight & Contour 00:03:00 Filling in Brows with Brow Pomade & applying Cherry Red Lipstick & Final Results 00:02:00 Section 24: Makeup on South Asian Model Intro Course Content: Focus of this Lesson L24 00:01:00 Foundation Mixing & Matching on Medium Dark Skin Colors 00:01:00 Skin Prep & Prime: Dry Skin 00:02:00 Round Upturned Eyeshapes Makeup Application 00:07:00 Round Upturned Eyeshapes : Apply Eyeliner & Lashes 00:03:00 Color Correct on Medium dark Skin Tones 00:01:00 Square Face Shape: Highlight & Contour 00:03:00 How to Contour a Wide Nose 00:01:00 Apply Bronzer, Blush & Glow on medium dark Skin Colors 00:02:00 How to Correct Wide-apart & Thin Eyebrow Shapes 00:03:00 Perfect Pumpkin Nude Shade for Medium dark Skin Tones 00:01:00 Setting Spray & Final Results 00:01:00 Section 25: Day to Evening Make Up on South European Model with Tanned Skin Intro Course Content : Focus of this Lesson L25 00:01:00 Foundation Matching on Neutral Warm (Tanned) Skin Tone 00:01:00 Skin Prep & Prime on Combinational/Oily Skintype 00:02:00 Soft Pink Eye Make Up Look for Daytime 00:05:00 Color Correct Dark Circles around the Eyes 00:03:00 Rectangle Face Shape: Highlight & Contour 00:02:00 How to apply Bushy Brows & Final Results of Daytime Look 00:03:00 The Night Out Eye Make Up Transformation 00:05:00 Final Touch Ups & Results for the Evening Make Up Look 00:02:00 Section 26: Day to Evening Make Up for Wearer of Glasses Intro Course Content: Focus of this Lesson L26 00:01:00 Slightly Hooded Eyeshapes : How to apply Eyeliner correctly 00:02:00 Skin Prep & Prime: Very Dry Skintype 00:01:00 Brighten Up & Enhance the Eyes of Wearer of Glasses 00:05:00 How to Prevent Red Marks That Glasses Leave Behind & giving back Structure 00:04:00 Creating a dewy Look, Applying Brow Mascara & Lip Gloss & Final Results Day 00:03:00 Evening Make Up: Sparkly, Glittery Eye Make Up Look & smudgy Burgundy Eyeliner 00:02:00 Section 27: Smokey Eyeliner with Bordeaux & Rose Gold Eyeshadow Shades Intro Course Content: Focus of this Lesson L27 00:01:00 Skin Prep & Prime on Acne Prone/Sensitive Skin 00:01:00 Deep-Set Eyeshapes: How to enhance them beautifully 00:07:00 Color Correcting & Evening out the Skin 00:02:00 Inverted Triangle Face Shape: Highlight & Contour 00:03:00 Applying Depth, Pop of Colour & Glow on problematic Skin 00:01:00 Tatooed Eyebrows: How to make the Eyebrow shade looking freshly pigmented again 00:01:00 Apply Matte Warm Pink Nude Lipstick 00:01:00 Set the Make Up & Final Results 00:01:00 Section 28: NEW UPDATE: Classic Smokey Eye Makeup Look Skin Prep & Prime on Combinational T-Zone to dry Cheek area 00:03:00 Application of Smokey Eye Makeup Look 00:21:00 Highlight & Contour Rectangle Face Shape 00:03:00 Last Touch Ups to Complete The Makeup: Setting, Bronzer, Blush,Highlighter etc. 00:07:00 Section 29: NEW UPDATE Roségold Eye Makeup Look Intro & Skincare Products Recommendations for Acne Prone+ Sensitive Skin Types 00:02:00 Roségold Eye Makeup Application 00:14:00 Individual Lashes Application 00:04:00 Color Correcting & Foundation Application on Acne Prone Skin 00:08:00 Slim Oval Face Shape : Contouring & Highlight 00:05:00 Eyebrow Application on Natural, full and well-shaped Brows 00:01:00 Overlining Lips naturally 00:02:00 Results & Ending 00:02:00 Certificate and Transcript Order Your Certificates and Transcripts 00:00:00

Makeup Artistry Course
Delivered Online On Demand6 hours 17 minutes
£18