Recognised Accreditation This course is accredited by continuing professional development (CPD). CPD UK is globally recognised by employers, professional organisations, and academic institutions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. What is CPD? Employers, professional organisations, and academic institutions all recognise CPD, therefore a credential from CPD Certification Service adds value to your professional goals and achievements. Benefits of CPD Improve your employment prospects Boost your job satisfaction Promotes career advancement Enhances your CV Provides you with a competitive edge in the job market Demonstrate your dedication Showcases your professional capabilities What is IPHM? The IPHM is an Accreditation Board that provides Training Providers with international and global accreditation. The Practitioners of Holistic Medicine (IPHM) accreditation is a guarantee of quality and skill. Benefits of IPHM It will help you establish a positive reputation in your chosen field You can join a network and community of successful therapists that are dedicated to providing excellent care to their client You can flaunt this accreditation in your CV It is a worldwide recognised accreditation What is Quality Licence Scheme? This course is endorsed by the Quality Licence Scheme for its high-quality, non-regulated provision and training programmes. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. Benefits of Quality License Scheme Certificate is valuable Provides a competitive edge in your career It will make your CV stand out Course Curriculum Introduction to Google Ads Welcome to Google Ads Masterclass! 00:12:00 ow to Make the Most of This Course, Plus a Sneak Peak of What's to Come! 00:19:00 Google Ads Formula Calculator 00:14:00 What is Google Ads? 00:12:00 Where do Google Ads Show Up? 00:13:00 Complimentary AdVenture Media Account Audit (exclusions apply) 00:06:00 Creating And Setting Up Our First Google Ads Account Creating Your First Gooogle Ads Account 00:08:00 Understanding the Google Ads Account Hierarchy 00:08:00 Using Your Website Navigational Structure to Structure Your Google Ads Campaigns 00:20:00 Understanding Network Settings 00:13:00 Understanding Location Targeting 00:12:00 Configuring Location Targeting in Google Ads 00:09:00 Viewing Location Reports in Google Ads 00:14:00 Understanding Advanced Location Options 00:16:00 Setting and Configuring Languages 00:04:00 Setting Your Daily Budget and Understanding How Daily Budgets Work in Google Ads 00:12:00 Finding Your Hourly Reports in the Google Ads Interface 00:06:00 Using Google's Default Bid Strategy (Clicks) And Optional Max CPC Bid Limit 00:05:00 Bidding Strategies: Target Search Page Location 00:05:00 Bidding Strategies: Target ROAS 00:10:00 Bidding Strategies: Target CPA 00:05:00 Bidding Strategies: Target Outranking Share 00:07:00 Bidding Strategies: Maximize Clicks 00:05:00 Bidding Strategies: Enhanced CPC Bidding 00:04:00 Bidding Strategies: Manual CPC Bidding 00:04:00 Introduction to Dynamic Search Ads! 00:07:00 Understanding Sitelink Extensions 00:14:00 Callout Extensions 00:05:00 Call Extensions 00:08:00 Structured Snippet Extensions 00:06:00 App Extensions 00:02:00 Message Extensions 00:08:00 Promotion Extensions 00:09:00 Price Extensions 00:12:00 Understanding Ad Rotation Settings 00:05:00 The Basics of Ad Scheduling 00:11:00 Understanding the Basics of Device Targeting 00:15:00 Understanding Campaign URL Options 00:07:00 Structuring Your Ads Groups Like a Professional Ad Group Structure Basics and Organization 00:14:00 Ad Group Structure Ideas 00:06:00 Creating Our First Ad Group in Google Ads 00:09:00 How To Write Killer Ads in Google ads! The Anatomy of Google Text Ads 00:07:00 Compliance in Google Text Ads 00:05:00 Requesting a Manual Review of Your Ads and Expediting the Process 00:02:00 Best Practices for Successful Text Ads 00:14:00 Real Life Case Ad Copy Case Study: Medical Equipment Company 00:15:00 The BJ Fogg Behavioral Model 00:38:00 Creating Our First Ad in Google Ads 00:13:00 Setting Up Your Adwords Billing Configuring Your Billing Details in Google Ads 00:05:00 Keywords In Depth - The Heartbeat Of Your Account Keyword Basics_ Keywords vs Queries 00:08:00 The Basics of Keyword Research 00:11:00 The Basics of Keyword Planning 00:13:00 The Basics of Keyword Organization 00:06:00 Understanding Keyword Match Types 00:12:00 Keyword Match Types: Broad Match Modified 00:06:00 Keyword Match Types: Broad Match Modified 00:06:00 Keyword Match Types: Phrase Match 00:06:00 Keyword Match Types: Exact Match 00:12:00 Keyword Match Types: Negative Match 00:12:00 Using the Search Term Report to Find Negative Keywords Part 1 00:15:00 Using the Search Term Report to Find Negative Keywords Part 2 00:17:00 Understanding Negative Keyword Lists 00:12:00 Traffic Sculpting: Negative Keywords at the Ad Group Level 00:18:00 Adding Negative Keywords at The Ad Group Level 00:09:00 Traffic Sculpting Using OPTMYZR 00:07:00 Keyword Research: Google Suggestions, Google Related Searches and Autocomplete 00:14:00 Using Additional Research Tools to Get Negative Keyword Ideas 00:11:00 Keyword Research: Using the Google Keyword Planner 1 00:20:00 Keyword Research: Using the Google Keyword Planner 2 00:15:00 Keyword Research: Downloading Keyword Ideas from the Google Keyword Planner 00:16:00 Keyword Planning: The 6 Main Ways People Communicate With Search Engines 00:16:00 Keyword Planning: Understanding the Buyer Funnel 00:11:00 Keyword Planning: What Keywords Can Teach Us About Buying Intent 00:11:00 Keyword Planning: Using SEM Rush to Get Volume and Cost Estimates 00:18:00 Keyword Planning: Using SEM Rush to Get Keyword Ideas from Your Competitors 00:19:00 Keyword Planning: Using Google Keyword Planner to Get Volume & Cost Estimates 00:17:00 Keyword Organization: Getting Keywords Into Excel & Understanding Keyword Themes 00:16:00 Keyword Organization: Formatting Keywords in Excel 00:11:00 Keyword Organization: Using Pivot Tables to Visualize Your Campaign Structure 00:12:00 Keyword Organization: Using Mergewords to Generate Keyword Lists 00:13:00 Keyword Bidding Basics: Setting Your Initial Max CPC Bids 00:20:00 Account Structure - How to Structure Ad Groups Like a Pro Account Structure_ How To Create A New Ad Group Within Your Campaign 00:07:00 Importing Your Keyword Lists From Excel Into Your New Ad Group 00:10:00 Creating Multiple, Relevant Ads For Your New Ad Groups 00:13:00 How To Navigate Between Ad Groups, Keywords and Ads Within A Campaign 00:08:00 The Incredible Dynamics of The Adwords Auction Introduction To The AdWords Auction 00:20:00 Understanding Quality Score: Click Through Rate And Ad Relevancy 00:15:00 Understanding Quality Score: Landing Page Quality 00:07:00 Understanding Ad Rank and How It Is Calculated 00:12:00 When You Could Ignore Low Quality Scores (and when you can't!) 00:09:00 Advanced Techniques: Diagnosing Low Quality Score With Excel Pivot Tables (1/3) 00:08:00 Advanced Techniques: Diagnosing Low Quality Score With Excel Pivot Tables (2/3) 00:11:00 Advanced Techniques: Diagnosing Low Quality Score With Excel Pivot Tables (3/3) 00:07:00 Expanding And Refining Your Campaigns Navigating The AdWords Dashboard 00:16:00 How To Edit, Pause And Enable Keywords, Ad Groups and Campaigns 00:15:00 Editing The Essential Campaign Settings 00:06:00 How To Create New Campaigns That Will Improve Your Results 00:15:00 How ToUse Your Website To Make The Best Campaigns Possible 00:15:00 How To Set Up Powerful Custom Schedules For Your Campaigns 00:12:00 Understanding Bid Adjustments And Using Them To Enhance Your Custom Schedules 00:12:00 Negative Keywords - Your Greatest Ally Understanding Negative Keywords In-Depth 00:14:00 Using Broad, Phrase and Exact Match With Your Negative Keywords 00:06:00 Adding and Removing Negative Keywords and Negative Keyword Lists 00:20:00 Making Your Ads Unstoppable With Multiple Ad Extensions Introduction To Ad Extensions 00:06:00 The Benefits Of Using Ad Extensions 00:08:00 Different Types Of Ad Extensions and Best Practices 00:06:00 Adding Sitelink Extensions 00:08:00 Configuring Your Sitelink Extensions For The Best Results 00:11:00 Adding Callout Extensions And Phone Extensions 00:08:00 Remarking - Your Secret Weapon To Converting Like a Boss The 5 Primary Forms Of Remarketing 00:16:00 Realizing The Benefits And Importance Of Remarketing 00:12:00 How To Create And Add Your Remarketing Tag 00:09:00 Creating Your First Remarketing Audience 00:13:00 Configuring Your Remarketing Campaign Settings 00:13:00 Keeping Track of Profits With Conversion Tracking Understanding The Basics Of Conversion Tracking 00:14:00 Exploring The Different Conversion Actions Visitors Take On Your Site 00:14:00 Setting Up Conversion Tracking For Form Submissions 00:17:00 Generating And Installing Your Conversion Tracking Tag 00:09:00 Understanding The Basics Of Phone Call Tracking 00:09:00 Setting Up Phone Call Tracking And Understanding How To Analyze Conversion Data 00:09:00 Profitable Bidding Strategies Return On Investment (ROI) vs Return On Ad Spend (ROAS)_ Important Distinction 00:15:00 How To Mathematically Calculate ROI and ROAS 00:09:00 Calculating Max CPC Bids From Your Conversion Rate And Conversion Value 00:11:00 Calculating Profitable Keyword Bids Based On Revenue Per Click 00:09:00 Using Adwords Scripts to Enhance Performance And Increase Optimization Speed Introduction To AdWords Scripts - What Are Scripts 00:05:00 Bidding To Average Position AdWords Script Part 1 00:11:00 Bidding To Average Position AdWords Script Part 2 00:14:00 Conclusion ... Goodbye For Now! Conclusion 00:03:00 Bonus Material! Part 1. Understanding Search Queries and What We Learn From Searcher Languagage 00:18:00 Part 2. Accessing The Search Query Report and Understanding Long Tail Keywords 00:18:00 Part 3. Qualifying Your Ad Text and How To A/B Split Test Your Ads 00:22:00 Obtain Your Certificate Order Your Certificate of Achievement 00:00:00 Get Your Insurance Now Get Your Insurance Now 00:00:00 Feedback Feedback 00:00:00
Recognised Accreditation This course is accredited by continuing professional development (CPD). CPD UK is globally recognised by employers, professional organisations, and academic institutions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. What is CPD? Employers, professional organisations, and academic institutions all recognise CPD, therefore a credential from CPD Certification Service adds value to your professional goals and achievements. Benefits of CPD Improve your employment prospects Boost your job satisfaction Promotes career advancement Enhances your CV Provides you with a competitive edge in the job market Demonstrate your dedication Showcases your professional capabilities What is IPHM? The IPHM is an Accreditation Board that provides Training Providers with international and global accreditation. The Practitioners of Holistic Medicine (IPHM) accreditation is a guarantee of quality and skill. Benefits of IPHM It will help you establish a positive reputation in your chosen field You can join a network and community of successful therapists that are dedicated to providing excellent care to their client You can flaunt this accreditation in your CV It is a worldwide recognised accreditation What is Quality Licence Scheme? This course is endorsed by the Quality Licence Scheme for its high-quality, non-regulated provision and training programmes. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. Benefits of Quality License Scheme Certificate is valuable Provides a competitive edge in your career It will make your CV stand out Course Curriculum Introduction to Google Ads Welcome to Google Ads Masterclass! 00:12:00 ow to Make the Most of This Course, Plus a Sneak Peak of What's to Come! 00:19:00 Google Ads Formula Calculator 00:14:00 What is Google Ads? 00:12:00 Where do Google Ads Show Up? 00:13:00 Complimentary AdVenture Media Account Audit (exclusions apply) 00:06:00 Creating And Setting Up Our First Google Ads Account Creating Your First Gooogle Ads Account 00:08:00 Understanding the Google Ads Account Hierarchy 00:08:00 Using Your Website Navigational Structure to Structure Your Google Ads Campaigns 00:20:00 Understanding Network Settings 00:13:00 Understanding Location Targeting 00:12:00 Configuring Location Targeting in Google Ads 00:09:00 Viewing Location Reports in Google Ads 00:14:00 Understanding Advanced Location Options 00:16:00 Setting and Configuring Languages 00:04:00 Setting Your Daily Budget and Understanding How Daily Budgets Work in Google Ads 00:12:00 Finding Your Hourly Reports in the Google Ads Interface 00:06:00 Using Google's Default Bid Strategy (Clicks) And Optional Max CPC Bid Limit 00:05:00 Bidding Strategies: Target Search Page Location 00:05:00 Bidding Strategies: Target ROAS 00:10:00 Bidding Strategies: Target CPA 00:05:00 Bidding Strategies: Target Outranking Share 00:07:00 Bidding Strategies: Maximize Clicks 00:05:00 Bidding Strategies: Enhanced CPC Bidding 00:04:00 Bidding Strategies: Manual CPC Bidding 00:04:00 Introduction to Dynamic Search Ads! 00:07:00 Understanding Sitelink Extensions 00:14:00 Callout Extensions 00:05:00 Call Extensions 00:08:00 Structured Snippet Extensions 00:06:00 App Extensions 00:02:00 Message Extensions 00:08:00 Promotion Extensions 00:09:00 Price Extensions 00:12:00 Understanding Ad Rotation Settings 00:05:00 The Basics of Ad Scheduling 00:11:00 Understanding the Basics of Device Targeting 00:15:00 Understanding Campaign URL Options 00:07:00 Structuring Your Ads Groups Like a Professional Ad Group Structure Basics and Organization 00:14:00 Ad Group Structure Ideas 00:06:00 Creating Our First Ad Group in Google Ads 00:09:00 How To Write Killer Ads in Google ads! The Anatomy of Google Text Ads 00:07:00 Compliance in Google Text Ads 00:05:00 Requesting a Manual Review of Your Ads and Expediting the Process 00:02:00 Best Practices for Successful Text Ads 00:14:00 Real Life Case Ad Copy Case Study: Medical Equipment Company 00:15:00 The BJ Fogg Behavioral Model 00:38:00 Creating Our First Ad in Google Ads 00:13:00 Setting Up Your Adwords Billing Configuring Your Billing Details in Google Ads 00:05:00 Keywords In Depth - The Heartbeat Of Your Account Keyword Basics_ Keywords vs Queries 00:08:00 The Basics of Keyword Research 00:11:00 The Basics of Keyword Planning 00:13:00 The Basics of Keyword Organization 00:06:00 Understanding Keyword Match Types 00:12:00 Keyword Match Types: Broad Match Modified 00:06:00 Keyword Match Types: Broad Match Modified 00:06:00 Keyword Match Types: Phrase Match 00:06:00 Keyword Match Types: Exact Match 00:12:00 Keyword Match Types: Negative Match 00:12:00 Using the Search Term Report to Find Negative Keywords Part 1 00:15:00 Using the Search Term Report to Find Negative Keywords Part 2 00:17:00 Understanding Negative Keyword Lists 00:12:00 Traffic Sculpting: Negative Keywords at the Ad Group Level 00:18:00 Adding Negative Keywords at The Ad Group Level 00:09:00 Traffic Sculpting Using OPTMYZR 00:07:00 Keyword Research: Google Suggestions, Google Related Searches and Autocomplete 00:14:00 Using Additional Research Tools to Get Negative Keyword Ideas 00:11:00 Keyword Research: Using the Google Keyword Planner 1 00:20:00 Keyword Research: Using the Google Keyword Planner 2 00:15:00 Keyword Research: Downloading Keyword Ideas from the Google Keyword Planner 00:16:00 Keyword Planning: The 6 Main Ways People Communicate With Search Engines 00:16:00 Keyword Planning: Understanding the Buyer Funnel 00:11:00 Keyword Planning: What Keywords Can Teach Us About Buying Intent 00:11:00 Keyword Planning: Using SEM Rush to Get Volume and Cost Estimates 00:18:00 Keyword Planning: Using SEM Rush to Get Keyword Ideas from Your Competitors 00:19:00 Keyword Planning: Using Google Keyword Planner to Get Volume & Cost Estimates 00:17:00 Keyword Organization: Getting Keywords Into Excel & Understanding Keyword Themes 00:16:00 Keyword Organization: Formatting Keywords in Excel 00:11:00 Keyword Organization: Using Pivot Tables to Visualize Your Campaign Structure 00:12:00 Keyword Organization: Using Mergewords to Generate Keyword Lists 00:13:00 Keyword Bidding Basics: Setting Your Initial Max CPC Bids 00:20:00 Account Structure - How to Structure Ad Groups Like a Pro Account Structure_ How To Create A New Ad Group Within Your Campaign 00:07:00 Importing Your Keyword Lists From Excel Into Your New Ad Group 00:10:00 Creating Multiple, Relevant Ads For Your New Ad Groups 00:13:00 How To Navigate Between Ad Groups, Keywords and Ads Within A Campaign 00:08:00 The Incredible Dynamics of The Adwords Auction Introduction To The AdWords Auction 00:20:00 Understanding Quality Score: Click Through Rate And Ad Relevancy 00:15:00 Understanding Quality Score: Landing Page Quality 00:07:00 Understanding Ad Rank and How It Is Calculated 00:12:00 When You Could Ignore Low Quality Scores (and when you can't!) 00:09:00 Advanced Techniques: Diagnosing Low Quality Score With Excel Pivot Tables (1/3) 00:08:00 Advanced Techniques: Diagnosing Low Quality Score With Excel Pivot Tables (2/3) 00:11:00 Advanced Techniques: Diagnosing Low Quality Score With Excel Pivot Tables (3/3) 00:07:00 Expanding And Refining Your Campaigns Navigating The AdWords Dashboard 00:16:00 How To Edit, Pause And Enable Keywords, Ad Groups and Campaigns 00:15:00 Editing The Essential Campaign Settings 00:06:00 How To Create New Campaigns That Will Improve Your Results 00:15:00 How ToUse Your Website To Make The Best Campaigns Possible 00:15:00 How To Set Up Powerful Custom Schedules For Your Campaigns 00:12:00 Understanding Bid Adjustments And Using Them To Enhance Your Custom Schedules 00:12:00 Negative Keywords - Your Greatest Ally Understanding Negative Keywords In-Depth 00:14:00 Using Broad, Phrase and Exact Match With Your Negative Keywords 00:06:00 Adding and Removing Negative Keywords and Negative Keyword Lists 00:20:00 Making Your Ads Unstoppable With Multiple Ad Extensions Introduction To Ad Extensions 00:06:00 The Benefits Of Using Ad Extensions 00:08:00 Different Types Of Ad Extensions and Best Practices 00:06:00 Adding Sitelink Extensions 00:08:00 Configuring Your Sitelink Extensions For The Best Results 00:11:00 Adding Callout Extensions And Phone Extensions 00:08:00 Remarking - Your Secret Weapon To Converting Like a Boss The 5 Primary Forms Of Remarketing 00:16:00 Realizing The Benefits And Importance Of Remarketing 00:12:00 How To Create And Add Your Remarketing Tag 00:09:00 Creating Your First Remarketing Audience 00:13:00 Configuring Your Remarketing Campaign Settings 00:13:00 Keeping Track of Profits With Conversion Tracking Understanding The Basics Of Conversion Tracking 00:14:00 Exploring The Different Conversion Actions Visitors Take On Your Site 00:14:00 Setting Up Conversion Tracking For Form Submissions 00:17:00 Generating And Installing Your Conversion Tracking Tag 00:09:00 Understanding The Basics Of Phone Call Tracking 00:09:00 Setting Up Phone Call Tracking And Understanding How To Analyze Conversion Data 00:09:00 Profitable Bidding Strategies Return On Investment (ROI) vs Return On Ad Spend (ROAS)_ Important Distinction 00:15:00 How To Mathematically Calculate ROI and ROAS 00:09:00 Calculating Max CPC Bids From Your Conversion Rate And Conversion Value 00:11:00 Calculating Profitable Keyword Bids Based On Revenue Per Click 00:09:00 Using Adwords Scripts to Enhance Performance And Increase Optimization Speed Introduction To AdWords Scripts - What Are Scripts 00:05:00 Bidding To Average Position AdWords Script Part 1 00:11:00 Bidding To Average Position AdWords Script Part 2 00:14:00 Conclusion ... Goodbye For Now! Conclusion 00:03:00 Bonus Material! Part 1. Understanding Search Queries and What We Learn From Searcher Languagage 00:18:00 Part 2. Accessing The Search Query Report and Understanding Long Tail Keywords 00:18:00 Part 3. Qualifying Your Ad Text and How To A/B Split Test Your Ads 00:22:00 Assessment Assessment - Google Ads Masterclass 00:10:00 Certificate of Achievement Certificate of Achievement 00:00:00 Get Your Insurance Now Get Your Insurance Now 00:00:00 Feedback Feedback 00:00:00
Buy Big. Save Big! Offer Ends Soon, Hurry Up!! Get FREE 1 QLS Endorsed Certificate Course with 10 Additional CPD Accredited Bundle Courses In A Single Payment. If you wish to gain a solid and compact knowledge of Leisure Management and boost yourself for your desired career, then take a step in the right direction with this industry-standard, comprehensive Leisure Management course designed by professionals. This Leisure Management bundle package includes 1 premium, The Quality Licence Scheme-endorsed course, 10 additional CPD accredited certificate courses, with expert assistance, and a FREE courses assessment included. Learn a range of in-demand technical skills to help you progress your career with 12 months of unlimited access to this bundle of courses. If you enrol in this package, you will not be charged any extra fees. This bundle package includes: Course 01: Diploma in Leisure Management at QLS Level 4 10 Additional CPD Accredited Courses - Course 01: Diploma in Employee Management Course 02: Public Health Course 03: Workplace First Aid Level 4 Course 04: Professional Diploma in Stress Management Course 05: Confidence Building & Assertiveness Course 06: Benefits of Organic Gardening Course 07: Street and Weeding Photography Course 08; Sports, Fitness and Nutrition for Coaching Course 09: Creative Writing Course 10: Decision-Making in High-Stress Situations Success becomes a lot simpler with this Leisure Management bundle package, which allows you to monetise your skills. This bundle is appropriate for both part-time and full-time students, and it can be completed at your own pace. This premium online bundle course, named Leisure Management, supports your professional growth with Quality Licence Scheme endorsement, as well as CPD accreditation. You'll be able to practice on your own time and at your own speed while still gaining an endorsed certificate. You'll get an unrivalled learning experience, as well as a free student ID card, which is included in the course price. This ID card entitles you to discounts on bus tickets, movie tickets, and library cards. With this high-quality package, all students have access to dedicated tutor support and 24/7 customer service. Throughout the extensive syllabus of this package, you'll find the required assistance and also answers to all of your questions. The course materials are designed by experts and you can access these easily from any of your smartphones, laptops, PCs, tablets etc. Master the skills to arm yourself with the necessary qualities and explore your career opportunities in relevant sectors. Why Prefer this Leisure Management Bundle Course? Upon successful completion of the bundle, you will receive a completely free certificate from the Quality Licence Scheme. Option to receive 10 additional certificates accredited by CPD to expand your knowledge. Student ID card with amazing discounts - completely for FREE! (£10 postal charges will be applicable for international delivery) Our bundle's learning materials have an engaging voiceover and visual elements for your convenience. For a period of 12 months, you will have 24/7 access to all bundle course material. Complete the bundle, at your own pace. Each of our students gets full 24/7 tutor support After completing our Bundle, you will receive efficient assessments and immediate results. The Leisure Management has the following curriculum: Module 01: Introduction to Leisure Management Origin of Leisure in History Leisure in the 21st Century Understanding the Leisure Sector Tourism, Heritage and LeisureThe Environment, Countryside and Open SpaceThe Arts, Museums and LibrariesSport, Physical Recreation and Physical Activity Management Functions in Leisure Sector Career Opportunities in Leisure Sector Module 02: Managing and Maintaining a Leisure Facility Six-Stage Facility Life-Cycle Benchmarking Steps of Benchmarking Customer Service: Expectations and Perceptions Customer Evaluation Criteria Quality Management Facility Asset Management Goals of Facility Asset Management Operations and Maintenance Sustainable Design Module 03: Travel, Tourism and Leisure Characteristics of the Tourism Industry Core Industry SectorsTourism Business Factors Affecting Travel and Tourism EconomyPolitics and Government PoliciesSocio-Cultural ConflictsEnvironmentTechnology Tourism Destinations Elements of Influence in Destination Selection The Economic Significance of Tourism Module 04: Managing Hotel and Lodging Classifications of Hotel Properties Hotels Classified by PriceHotels Classified by FunctionHotels Classified by LocationHotels Classified by Market Segment Major Functional Departments The Front OfficeHousekeepingSecuritySales and MarketingAccountingHuman ResourcesEngineering The Economics of the Hotel Business Dimensions of the Hotel Investment DecisionHotel Cycles and Financial Performance Module 05: Planning for Leisure Services Planning In Organisations Some Planning Concepts Goal Setting Characteristics of Well-Thought-Out GoalsGoal CongruenceGoals and Policies Planning in Operations Strategic IssuesFrom Strategy to Tactics Individual Worker as Planner Planning as a Personal Process Long-Range Planning Tools Return on InvestmentCost-Benefit Analysis Module 06: Leadership in Leisure Industry Characteristics of an Ideal Leader Deciding How to Lead Team Leading Goals and Skills Decision Making The Decision-Making Process Coaching, Mentoring and Motivational Leadership Motivational Leadership Module 07: Human Resource Management in Leisure Industry Importance of HRM Tourism and HRM Human Resource Development Strategy Training Types and Levels of TrainingFuture Training Needs Rewards, Bonus, and Compensation Human Resource Information System Module 08: Marketing of Leisure and Recreation Understanding the Marketing Process Understanding the Marketplace and Customer NeedsDesigning Customer Value-Driven Marketing StrategyPreparing an Integrated Marketing PlanBuilding Customer RelationshipsCapturing Value from Customers Developing Marketing Opportunities and Strategies Gaining Knowledge about the Marketing EnvironmentManaging Customer Information to Gain Customer InsightsConsumer Markets and Consumer Buying BehaviourOrganisational Buyer Behaviour Developing the Marketing Value-Driven Strategy and Mix Designing and Managing Products and BrandsInternal MarketingPricingDistribution Channels Delivering Customer ValueEngaging Customers and Communicating Customer Value and AdvertisingPromoting Products Managing Leisure and Tourism Marketing Marketing Tourism DestinationsCommunicating with the Tourist MarketOrganising and Managing Tourism Marketing Module 09: Health, Safety and Welfare Health and Safety for Leisure Activities The Purpose of the Health and Safety Regulations The Basics of Health and Safety in an Organisation Health and Safety Law for Leisure Activities Health and Safety Law for Swimming Pools Health and Safety Law for Sports Club Organisers How is the Leisure Management Bundle Assessment Process? We offer an integrated assessment framework to make the process of evaluation and accreditation for learners easier. You have to complete the assignment questions given at the end of the course and score a minimum of 60% to pass each exam. Our expert trainers will assess your assignment and give you feedback after you submit the assignment. You will be entitled to claim a certificate endorsed by the Quality Licence Scheme after you have completed all of the exams. Show off Your New Skills With a Certification of Completion Endorsed Certificate of Achievement from the Quality Licence Scheme After successfully completing the Leisure Management, you can order an original hardcopy certificate of achievement endorsed by the Quality Licence Scheme. The certificate will be home-delivered, with completely free of charge in this package. For Additional the Quality Licence Scheme Endorsed Certificate you have to pay the price based on the Level of these Courses: Level 1 - £59 Level 2 - £79 Level 3 - £89 Level 4 - £99 Level 5 - £119 Level 6 - £129 Level 7 - £139 Certificate Accredited by CPD Upon finishing the Leisure Management course, you need to order to receive a Certificate Accredited by CPD that is recognised all over the UK and also internationally. The pricing schemes are - 10 GBP for Digital Certificate 29 GBP for Printed Hardcopy Certificate inside the UK 39 GBP for Printed Hardcopy Certificate outside the UK (international delivery) CPD 225 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Anyone interested in learning more about the topic is advised to take this course. This course is open to everybody.a Requirements You will not need any prior background or expertise to enrol in this course. Career path After completing this course, you are to start your career or begin the next phase of your career. Certificates Diploma in Leisure Management at QLS Level 4 Hard copy certificate - Included For Additional The Quality Licence Scheme Courses, You have to pay the price based on the Level of these Courses: Level 1 - £59 Level 2 - £79 Level 3 - £89 Level 4 - £99 Level 5 - £119 Level 6 - £129 Level 7 - £139 CPD Accredited Certificate 29 GBP for Printed Hardcopy Certificate inside the UK 39 GBP for Printed Hardcopy Certificate outside the UK (International delivery) CPD Accredited Certificate Digital certificate - £10 Upon passing the Bundle, you need to order to receive a Digital Certificate for each of the courses inside this bundle as proof of your new skills that are accredited by CPD.
Course Overview Do you want to earn money passively from home? DO you want to drive more traffic to your website? Google AdWords is a great way for that. Learn how you can use Google ad services to get ahead of your competitors and drive traffic towards your business from this Learn Google AdWords and Earn Passive income with PPC course and boost your sales in no time. This course will teach you to how you can make a profit out of per click of your visitors. In this Learn Google AdWords and Earn Passive income with PPC course, you will learn how to set up an AdWords account, theories, keyword research, conversation tracking, sales and revenue tracking. You'll also understand the importance of quality scores, data analysis and understanding customer psychological level from this course. This course will help you understand the steps of monetizing your website from scratch. Learning Outcomes Be able to drive traffic to your website or landing page Create and optimize your own profitable Google AdWords campaigns Learn how to advertise your products and services online Increase sales to your website using AdSense Use conversion tracking to determine the value of your ad campaign Monetize more than 6 billion daily searches on Google Be able to remarket to your website visitors Who is this course for? This course is for those who want to learn the functions of Adword and earn money from Google ad services. This course will help you to learn how you can earn money passively using AdWord step by step. Entry Requirement This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Certification After you have successfully completed the course, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hardcopy at the cost of £39 or in PDF format at the cost of £24. PDF certificate's turnaround time is 24 hours, and for the hardcopy certificate, it is 3-9 working days. Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry-leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognized accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career Path Learn Google AdWords and Earn Passive income with PPC is a useful qualification to possess and would be beneficial for any related profession or industry such as: Digital Marketers Influencers Content Creators YouTubers Module 01: Introduction to Google Ads Welcome to Google Ads Masterclass! 00:13:00 Link to Isaac Rudansky's Digital Advertising Superstars Facebook Group 00:05:00 How to Make the Most of This Course, Plus a Sneak Peek of What's to Come! 00:20:00 Google Ads Formula Calculator 00:14:00 AdWords Formula Calculator I Built For You 00:05:00 What is Google Ads? 00:12:00 Where do Google Ads Show Up? 00:13:00 Complimentary Adventure Media Account Audit (exclusions apply) 00:06:00 Module 02: Creating and Setting Up Our First Google Ads Account Download Course Slides! 00:05:00 Creating Your First Google Ads Account 00:09:00 Understanding the Google Ads Account Hierarchy 00:08:00 Using Your Website Navigational Structure to Structure Your Google Ads Campaigns 00:20:00 Understanding Network Settings 00:14:00 Understanding Location Targeting 00:12:00 Configuring Location Targeting in Google Ads 00:10:00 Viewing Location Reports in Google Ads 00:15:00 Understanding Advanced Location Options 00:16:00 Setting and Configuring Languages 00:04:00 Setting Your Daily Budget and Understanding How Daily Budgets Work in Google Ads 00:13:00 Finding Your Hourly Reports in the Google Ads Interface 00:06:00 Using Google's Default Bid Strategy (Clicks) And Optional Max CPC Bid Limit 00:06:00 Bidding Strategies: Target Search Page Location 00:06:00 Bidding Strategies: Target ROAS 00:10:00 Bidding Strategies: Target CPA 00:05:00 Bidding Strategies: Target Outranking Share 00:08:00 Bidding Strategies: Maximize Clicks 00:05:00 Bidding Strategies: Enhanced CPC Bidding 00:05:00 Bidding Strategies: Manual CPC Bidding 00:05:00 Campaign Start and End Dates 00:02:00 Introduction to Dynamic Search Ads! 00:08:00 Understanding Sitelink Extensions 00:14:00 Callout Extensions 00:05:00 Call Extensions 00:08:00 Structured Snippet Extensions 00:06:00 App Extensions 00:02:00 Message Extensions 00:09:00 Location Extensions 00:10:00 Location Setting Exercise 00:05:00 Promotion Extensions 00:10:00 Price Extensions 00:12:00 Understanding Ad Rotation Settings 00:05:00 The Basics of Ad Scheduling 00:11:00 Understanding the Basics of Device Targeting 00:15:00 Understanding Campaign URL Options 00:07:00 Module 03: Structuring Your Ad Groups Like A Professional Ad Group Structure Basics and Organization 00:14:00 Ad Group Structure Ideas 00:07:00 Creating Our First Ad Group in Google Ads 00:09:00 Module 04: How To Write Killer Ads in Google Ads! The Anatomy of Google Text Ads 00:07:00 Compliance in Google Text Ads 00:06:00 Requesting a Manual Review of Your Ads and Expediting the Process 00:03:00 Best Practices for Successful Text Ads 00:14:00 Real-Life Case Ad Copy Case Study: Medical Equipment Company 00:15:00 The BJ Fogg Behavioral Model 00:39:00 Creating Our First Ad in Google Ads 00:13:00 Module 05: Setting Up Your AdWords Billing Configuring Your Billing Details in Google Ads 00:05:00 Module 06: Keywords in Depth - The Heartbeat of Your Account Keyword Basics: Keywords vs Queries 00:09:00 The Basics of Keyword Research 00:11:00 The Basics of Keyword Planning 00:13:00 The Basics of Keyword Organization 00:07:00 Understanding Keyword Match Types 00:12:00 Keyword Match Types: Broad Match 00:09:00 Keyword Match Types: Broad Match Modified 00:06:00 Keyword Match Types: Phrase Match 00:07:00 Keyword Match Types: Exact Match 00:12:00 Keyword Match Types: Negative Match 00:12:00 Using the Search Term Report to Find Negative Keywords Part 1 00:15:00 Using the Search Term Report to Find Negative Keywords Part 2 00:17:00 Understanding Negative Keyword Lists 00:12:00 Traffic Sculpting: Negative Keywords at the Ad Group Level 00:18:00 Adding Negative Keywords at The Ad Group Level 00:09:00 Traffic Sculpting Using OPTMYZR 00:07:00 Keyword Research: Google Suggestions, Google Related Searches and Autocomplete 00:14:00 Using Additional Research Tools to Get Negative Keyword Ideas 00:12:00 Keyword Research: Using the Google Keyword Planner 1 00:20:00 Keyword Research: Using the Google Keyword Planner 2 00:16:00 Keyword Research: Downloading Keyword Ideas from the Google Keyword Planner 00:16:00 Keyword Planning: The 6 Main Ways People Communicate With Search Engines 00:17:00 Keyword Planning: Understanding the Buyer Funnel 00:12:00 Keyword Planning: What Keywords Can Teach Us About Buying Intent 00:12:00 Keyword Planning: Using SEM Rush to Get Volume and Cost Estimates 00:18:00 Keyword Planning: Using SEM Rush to Get Keyword Ideas from Your Competitors 00:19:00 Keyword Planning: Using Google Keyword Planner to Get Volume & Cost Estimates 00:17:00 Keyword Organization: Getting Keywords Into Excel & Understanding Keyword Themes 00:17:00 Keyword Organization: Formatting Keywords in Excel 00:12:00 Keyword Organization: Using Pivot Tables to Visualize Your Campaign Structure 00:12:00 Keyword Organization: Using Mergewords to Generate Keyword Lists 00:14:00 Keyword Bidding Basics: Setting Your Initial Max CPC Bids 00:20:00 Module 07: Account Structure - How To Structure Ad Groups Like A pro Account Structure: How To Create A New Ad Group Within Your Campaign 00:07:00 Importing Your Keyword Lists From Excel Into Your New Ad Group 00:11:00 Creating Multiple, Relevant Ads For Your New Ad Groups 00:13:00 How To Navigate Between Ad Groups, Keywords and Ads Within A Campaign 00:08:00 Module 08: The Incredible Dynamics Of The AdWords Auction Introduction To The AdWords Auction 00:20:00 Understanding Quality Score: Click Through Rate And Ad Relevancy 00:15:00 Understanding Quality Score: Landing Page Quality 00:07:00 Understanding Ad Rank and How It Is Calculated 00:12:00 When You Could Ignore Low-Quality Scores (and when you can't!) 00:09:00 Advanced Techniques: Diagnosing Low-Quality Score With Excel Pivot Tables (1/3) 00:08:00 Advanced Techniques: Diagnosing Low-Quality Score With Excel Pivot Tables (2/3) 00:11:00 Advanced Techniques: Diagnosing Low-Quality Score With Excel Pivot Tables (3/3) 00:07:00 Module 09: Expanding And Refining Your Campaigns Navigating The AdWords Dashboard 00:16:00 How To Edit, Pause And Enable Keywords, Ad Groups and Campaigns 00:15:00 Editing The Essential Campaign Settings 00:06:00 How To Create New Campaigns That Will Improve Your Results 00:15:00 How To Use Your Website To Make The Best Campaigns Possible 00:16:00 How To Set Up Powerful Custom Schedules For Your Campaigns 00:12:00 Understanding Bid Adjustments And Using Them To Enhance Your Custom Schedules 00:12:00 Module 10: Negative Keywords - Your Greatest Ally Understanding Negative Keywords In-Depth 00:14:00 Using Broad, Phrase and Exact Match With Your Negative Keywords 00:07:00 Adding and Removing Negative Keywords and Negative Keyword Lists 00:20:00 Module 11: Making Your Ads Unstoppable With Multiple Ad Extnesions Introduction To Ad Extensions 00:06:00 The Benefits Of Using Ad Extensions 00:08:00 Different Types Of Ad Extensions and Best Practices 00:06:00 Adding Sitelink Extensions 00:08:00 Configuring Your Sitelink Extensions For The Best Results 00:11:00 Adding Callout Extensions And Phone Extensions 00:08:00 Module 12: Remarketing - Your Secret Weapon To Converting Like A Boss The 5 Primary Forms Of Remarketing 00:16:00 Realizing The Benefits And Importance Of Remarketing 00:13:00 How To Create And Add Your Remarketing Tag 00:09:00 Creating Your First Remarketing Audience 00:13:00 Configuring Your Remarketing Campaign Settings 00:14:00 Module 13: Keeping Track Of Profits With Conversion Tracking Understanding The Basics Of Conversion Tracking 00:14:00 Exploring The Different Conversion Actions Visitors Take On Your Site 00:14:00 Setting Up Conversion Tracking For Form Submissions 00:18:00 Generating And Installing Your Conversion Tracking Tag 00:09:00 Understanding The Basics Of Phone Call Tracking 00:09:00 Setting Up Phone Call Tracking And Understanding How To Analyze Conversion Data 00:10:00 Module 14: Profitable Bidding Strategies Return On Investment (ROI) vs Return On Ad Spend (ROAS)_ Important Distinction 00:15:00 How To Mathematically Calculate ROI and ROAS 00:09:00 Calculating Max CPC Bids From Your Conversion Rate And Conversion Value 00:12:00 Calculating Profitable Keyword Bids Based On Revenue Per Click 00:09:00 Module 15: Using AdWords Scripts To Enhance Performance and Increase Optimization Speed Introduction To AdWords Scripts - What Are Scripts 00:05:00 Bidding To Average Position AdWords Script (Part 1) 00:12:00 Bidding To Average Position AdWords Script (Part 2) 00:14:00 Module 16: Conclusion ... Goodbye For Now! Conclusion 00:03:00 Module 17: Bonus Material! Part 1 Understanding Search Queries and What We Learn From Searcher Languagage 00:18:00 Part 2 Accessing The Search Query Report and Understanding Long Tail Keywords 00:18:00 Part 3 Qualifying Your Ad Text And How To A_B Split Test Your Ads 00:23:00 Calculating Profitable Keyword Bids Based On Revenue Per Click 00:09:00
Unlock the power of Google AdWords with this specialised course designed to refine your digital marketing strategies. This course guides you through the intricacies of setting up, managing, and optimising AdWords campaigns to ensure you are always a step ahead in the competitive world of online advertising. Learn how to effectively reach your target audience, maximise your return on investment, and make every penny count in your advertising budget. The course covers everything from keyword research and crafting compelling ad copy to understanding bidding strategies and monitoring campaign performance. By the end of the course, you will have a strong understanding of Google AdWords fundamentals and the tools required to create high-converting campaigns. Whether you’re looking to enhance your skills or begin your journey in the field of paid search, this course offers a structured approach to mastering the platform. No matter your business or industry, AdWords can be a game-changer, and this course ensures you will be well-equipped to drive success in the digital realm. It's time to make your ad campaigns work harder and smarter for you. Key Features CPD Accredited FREE PDF + Hardcopy certificate Fully online, interactive course Self-paced learning and laptop, tablet and smartphone-friendly 24/7 Learning Assistance Discounts on bulk purchases Course Curriculum Module 1: Introduction to Google Adwords Module 2: Understanding Keywords Module 3: Creating Your First Ad Campaign Module 4: Optimising Your Ad Campaigns Module 5: Tracking and Measuring Ad Performance Module 6: Advanced Google Adwords Strategies Learning Outcomes Master keyword selection for optimal ad visibility. Create impactful ad campaigns to boost online presence. Apply advanced strategies for enhanced campaign performance. Utilise tracking tools to measure and refine ad effectiveness. Develop a nuanced understanding of audience behaviour. Implement data-driven optimizations for sustained campaign success. Accreditation This course is CPD Quality Standards (CPD QS) accredited, providing you with up-to-date skills and knowledge and helping you to become more competent and effective in your chosen field. Certificate After completing this course, you will get a FREE Digital Certificate from Training Express. CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Marketing Professionals Small Business Owners Digital Marketing Enthusiasts Entrepreneurs Advertising Managers Start-up Founders Content Creators E-commerce Managers Career path Digital Marketing Specialist PPC Analyst Social Media Manager SEO Specialist Content Marketing Manager E-commerce Marketing Manager Certificates Digital certificate Digital certificate - Included Once you've successfully completed your course, you will immediately be sent a FREE digital certificate. Hard copy certificate Hard copy certificate - Included Also, you can have your FREE printed certificate delivered by post (shipping cost £3.99 in the UK). For all international addresses outside of the United Kingdom, the delivery fee for a hardcopy certificate will be only £10. Our certifications have no expiry dates, although we do recommend that you renew them every 12 months.
Employee training is essential for any business looking to optimise its workforce and stay competitive in a fast-evolving marketplace. The Guidelines for Employee Training Course provides a clear and practical framework for designing, implementing, and managing training programmes that deliver results. This course covers key strategies for creating effective training plans, understanding employee learning needs, and evaluating the success of training efforts. Designed for managers and HR professionals, this course offers practical advice on how to ensure employees get the most from their training, helping businesses achieve their goals with a well-trained, motivated team. This course is perfect for those seeking to streamline their employee training process, making it more effective and impactful. By focusing on key areas such as identifying training needs, setting objectives, and tracking progress, participants will gain valuable insights into how to maximise the return on investment in training. You’ll learn how to develop a supportive training culture within your organisation, ensuring that your employees have the tools and knowledge they need to succeed, all while keeping the process simple, efficient, and engaging. Key Features CPD Accredited FREE PDF + Hardcopy certificate Fully online, interactive course Self-paced learning and laptop, tablet and smartphone-friendly 24/7 Learning Assistance Discounts on bulk purchases Course Curriculum Module 01 : Introduction to Employee Training Responsibilities Module 02 : Coaching and Mentoring Skills for Managers Module 03 : Embracing Change in the Workplace Module 04 : Preventing Harassment and Promoting a Respectful Workplace Module 05 : Effective Performance Appraisals and Feedback Module 06 : Effective Communication Strategies Module 07: A Conflict Resolution Process Module 09 : Time Management for Managers Learning Outcomes: Enhance leadership abilities and inspire teams. Navigate workplace change with confidence. Foster a respectful, inclusive work environment. Conduct effective performance appraisals and provide constructive feedback. Master communication strategies for better workplace relationships. Develop conflict resolution skills and optimise time management. Accreditation This course is CPD Quality Standards (CPD QS) accredited, providing you with up-to-date skills and knowledge and helping you to become more competent and effective in your chosen field. CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Managers and supervisors HR professionals Team leaders Employees aspiring to leadership roles Small business owners Those seeking personal development in the workplace Career path HR Manager Team Leader Change Management Consultant Communication Specialist Workplace Mediator Project Manager Certificates Digital certificate Digital certificate - Included Once you've successfully completed your course, you will immediately be sent a FREE digital certificate. Hard copy certificate Hard copy certificate - Included Also, you can have your FREE printed certificate delivered by post (shipping cost £3.99 in the UK). For all international addresses outside of the United Kingdom, the delivery fee for a hardcopy certificate will be only £10. Our certifications have no expiry dates, although we do recommend that you renew them every 12 months.
This Leisure management course will teach you how to manage and maintain a leisure facility, including a six-stage facility life cycle, benchmarking, quality management, asset management, operations, and activities. Furthermore, with modules packed with in-depth knowledge, this leisure management course lets you become acquainted with travel and tourism features. This Level 4 Leisure Management course is endorsed by The Quality Licence Scheme and accredited by CPD,(with 120 CPD points) to make your skill development and career progression related to Leisure Management substantial and easier than ever! After finishing this leisure management course, you will learn about managing hotels and accommodations as well as making choices to ensure the efficient running of the firm. In addition, after completing this leisure management course, you will have a better grasp of how to use human resources in the leisure business and how to apply leisure management or tourism marketing tactics. This leisure management course provides the learners with the knowledge of: Leisure industry and its management Discussion of the hotel and lodging sector and how to manage it Leadership skills in the leisure business to their full potential leisure industry's health and safety aspects The methods for managing and maintaining a recreational facility The essential characteristics of high-quality travel, tourist, and leisure facilities How to run a hotel or lodging business The fundamentals of leisure service planning Human Resource Management in the leisure industry leisure and recreation marketing Procedures for health and safety in recreational activities Why Prefer This Leisure Management Course? Opportunity to earn a certificate endorsed by the Quality Licence Scheme & another certificate accredited by CPDQS after completing this course Get a free student ID card! (£10 postal charges will be applicable for international delivery) Innovative and engaging content. Free assessments 24/7 tutor support. ****Course Curriculum**** Here is the curriculum breakdown of this course: Module 01: Introduction In this module, we will cover the following topics: Origin of Leisure in History Leisure in the 21st Century Understanding the Leisure Sector Tourism, Heritage and LeisureThe Environment, Countryside and Open SpaceThe Arts, Museums and LibrariesSport, Physical Recreation and Physical Activity Management Functions in Leisure Sector Career Opportunities in Leisure Sector Module 02: Managing and Maintaining a Leisure Facility In this module, we will cover the following topics: Six-Stage Facility Life-Cycle Benchmarking Steps of Benchmarking Customer Service: Expectations and Perceptions Customer Evaluation Criteria Quality Management Facility Asset Management Goals of Facility Asset Management Operations and Maintenance Sustainable Design Module 03: Travel, Tourism and Leisure In this module, we will cover the following topics: Characteristics of the Tourism Industry Core Industry SectorsTourism Business Factors Affecting Travel and Tourism EconomyPolitics and Government PoliciesSocio-Cultural ConflictsEnvironmentTechnology Tourism Destinations Elements of Influence in Destination Selection The Economic Significance of Tourism Module 04: Managing Hotel and Lodging In this module, we will cover the following topics: Classifications of Hotel Properties Hotels Classified by PriceHotels Classified by FunctionHotels Classified by LocationHotels Classified by Market Segment Major Functional Departments The Front OfficeHousekeepingSecuritySales and MarketingAccountingHuman ResourcesEngineering The Economics of the Hotel Business Dimensions of the Hotel Investment DecisionHotel Cycles and Financial Performance Module 05: Planning for Leisure Services In this module, we will cover the following topics: Planning In Organisations Some Planning Concepts Goal Setting Characteristics of Well-Thought-Out GoalsGoal CongruenceGoals and Policies Planning in Operations Strategic IssuesFrom Strategy to Tactics Individual Worker as Planner Planning as a Personal Process Long-Range Planning Tools Return on InvestmentCost-Benefit Analysis Module 06: Leadership in Leisure Industry In this module, we will cover the following topics: Characteristics of an Ideal Leader Deciding How to Lead Team Leading Goals and Skills Decision Making The Decision-Making Process Coaching, Mentoring and Motivational Leadership Motivational Leadership Module 07: Human Resource Management in Leisure Industry In this module, we will cover the following topics: Importance of HRM Tourism and HRM Human Resource Development Strategy Training Types and Levels of TrainingFuture Training Needs Rewards, Bonus, and Compensation Human Resource Information System Module 08: Marketing of Leisure and Recreation In this module, we will cover the following topics: Understanding the Marketing Process Understanding the Marketplace and Customer NeedsDesigning Customer Value-Driven Marketing StrategyPreparing an Integrated Marketing PlanBuilding Customer RelationshipsCapturing Value from Customers Developing Marketing Opportunities and Strategies Gaining Knowledge about the Marketing EnvironmentManaging Customer Information to Gain Customer InsightsConsumer Markets and Consumer Buying BehaviourOrganisational Buyer Behaviour Developing the Marketing Value-Driven Strategy and Mix Designing and Managing Products and BrandsInternal MarketingPricingDistribution Channels Delivering Customer ValueEngaging Customers and Communicating Customer Value and AdvertisingPromoting Products Managing Leisure and Tourism Marketing Marketing Tourism DestinationsCommunicating with the Tourist MarketOrganising and Managing Tourism Marketing Module 09: Health, Safety and Welfare In this module, we will cover the following topics: Health and Safety for Leisure Activities The Purpose of the Health and Safety Regulations The Basics of Health and Safety in an Organisation Health and Safety Law for Leisure Activities Health and Safety Law for Swimming Pools Health and Safety Law for Sports Club Organisers Assessment Process We offer an integrated assessment framework to make the process of evaluation and accreditation for learners easier. You have to complete the assignment questions given at the end of the course and score a minimum of 60% to pass each exam. Our expert trainers will assess your assignment and give you feedback after you submit the assignment. You will be entitled to claim a certificate endorsed by the Quality Licence Scheme after you have completed all of the exams. CPD 120 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Travel Agency Owner Airline customer service agent Tourist information centre assistant Care escort Requirements The Leisure Management software does not require any prior knowledge; everyone may participate! This course is open to anyone who is interested in learning from anywhere in the world. Every student must be over the age of 16 and have a passion for learning and literacy. This 100% online course can be accessed from any internet-connected device, such as a computer, tablet, or smartphone. This course allows you to study at your own speed and grow a quality skillset. Career path Travel agent (£18,000 to £27,000) Travel agency manager (£20,000 to £40,000) Tourist guide (£18,000 to £30,000) Tour manager (£16,000 to £30,000) Certificates CPD Accredited Certificate Digital certificate - £10 Diploma in Leisure Management at QLS Level 4 Hard copy certificate - £99 After successfully completing the Diploma in Leisure Management at QLS Level 4 course, you can order an original hardcopy certificate of achievement endorsed by the Quality Licence Scheme. The certificate will be home-delivered, with a pricing scheme of - 99 GBP inside the UK 109 GBP (including postal fees) for international delivery CPD Accredited Certificate 29 GBP for Printed Hardcopy Certificate inside the UK 39 GBP for Printed Hardcopy Certificate outside the UK (international delivery)
Ever fancied making property work for you rather than the other way around? Our Real Estate Investor Training Course delivers the blueprint for smart investment thinking—without fluff, filler, or fortune-cookie wisdom. Whether you're eyeing up rental opportunities, long-term capital growth, or just tired of guessing at market trends, this course offers a solid roadmap for navigating the UK property market with clarity and confidence. Designed with a sharp focus on strategy, valuation, and return on investment, the course sheds light on the fundamentals that matter to investors—new and experienced alike. Learn how to evaluate opportunities, manage risk, and recognise a solid investment from a costly gamble. With step-by-step guidance through each core concept, you'll finish with more than just theory—you’ll gain the insight to move forward with confidence in your decision-making. Meet the Endorsement The Quality Licence Scheme has been designed specifically to recognise high-quality courses. This Real Estate Investor Training course materials are recognised by Quality Licence Scheme (QLS). This ensures the deep research and quality resource allocation behind the development phase of the course. In addition, the QLS certificate enriches your CV and recognises your quality study on the relevant subject. Expert Support Dedicated tutor support and 24/7 customer support are available to all students with this premium quality course. Key Benefits Learning materials of the Design course contain engaging voiceover and visual elements for your comfort. Get 24/7 access to all content for a full year. Each of our students gets full tutor support on weekdays (Monday to Friday) Course Assessment To simplify the procedure of evaluation and accreditation for learners, we provide an automated assessment system. Upon completion of an online module, you will immediately be given access to a specifically crafted MCQ test. The results will be evaluated instantly, and the score will be displayed for your perusal. For each test, the pass mark will be set to 60%. When all tests have been successfully passed, you will be able to order a certificate endorsed by the Quality Licence Scheme. Certificate of Achievement Endorsed Certificate of Achievement from the Quality Licence Scheme After successfully completing the Real Estate Investor Training course, learners will be able to order an endorsed certificate as proof of their achievement. Hardcopy of this certificate of achievement endorsed by the Quality Licence Scheme can be ordered and received straight to your home by post, by paying Within the UK: £109 International: £109 + £10 (postal charge) = £119 CPD Accredited Certification from One Education After successfully completing this Real Estate Investor Training course, you will qualify for the CPD Certification (CPD QS) certified certificate from One Education. Certification is available in both PDF & hardcopy format, which can be received by paying - PDF Certificate: £9 Hardcopy Certificate (within the UK): £15 Hardcopy Certificate (international): £15 + £10 (postal charge) = £25 CPD 150 CPD hours / points Accredited by The CPD Certification Service Who is this course for? This Real Estate Investor Training course is designed to enhance your expertise and boost your CV. Learn key skills and gain a certificate of achievement to prove your newly-acquired knowledge. Requirements This Real Estate Investor Training course is open to all, with no formal entry requirements. Career path Upon successful completion of the Real Estate Investor Training Course, learners will be equipped with many indispensable skills and have the opportunity to grab.
The Stock Market Investment Course is a wonderful learning opportunity for anyone who has a passion for this topic and is interested in enjoying a long career in the relevant industry. It's also for anyone who is already working in this field and looking to brush up their knowledge and boost their career with a recognised certification. This Stock Market Investment course consists of several modules that take around 1 hour to complete. The course is accompanied by instructional videos, helpful illustrations, how-to instructions and advice. The course is offered online at a very affordable price. That gives you the ability to study at your own pace in the comfort of your home. You can access the modules from anywhere and from any device. Why choose this course Earn an e-certificate upon successful completion. Accessible, informative modules taught by expert instructors Study in your own time, at your own pace, through your computer tablet or mobile device Benefit from instant feedback through mock exams and multiple-choice assessments Get 24/7 help or advice from our email and live chat teams Full Tutor Support on Weekdays Course Design The course is delivered through our online learning platform, accessible through any internet-connected device. There are no formal deadlines or teaching schedules, meaning you are free to study the course at your own pace. You are taught through a combination of Video lessons Online study materials Mock exams Multiple-choice assessment Certification Upon successful completion of the course, you will be able to obtain your course completion PDF Certificate at £9.99. Print copy by post is also available at an additional cost of £15.99 and the same for PDF and printed transcripts.
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