76 Customer Journey courses delivered Online

Preparing for Digital Transformation Organizations today must keep pace with changing technology to stay abreast of the market demand. Keeping pace means a transformation of the entire organization into the digital age. This workshop presents the challenges, benefits, and pitfalls of digital transformation and how it will affect you, and how you can be better prepared and positioned for the upcoming digital transformation. The goal of this course is to enable you to become knowledgeable about the technologies behind a digital transformation in your organization and the driving forces compelling such a transformation. You will learn how to become engaged in the processes of transforming your organization digitally to meet with the growing demands of customers and clients What you will Learn Describe the impact that digital is making on the economy and on customer expectations Examine the nature and drivers of the digital transformation Evaluate new technologies such as Blockchain, Big Data, Artificial Intelligence, and other technologies and see how they work to bring about digital transformation Assess the impact of digital technologies on the current roles and positions in the organization Discuss both the demand that customers have for digital technologies and the impact the digital technologies have on the customer and its relationship with the organization Recognize the new technology trends in the digital transformation and what they mean to the future of the organization Identify how digital transformation will affect all roles and how to be prepared for the upcoming and continuing digital transformation Foundation Concepts Digital transformation versus automation Driving forces behind the digital transformation Learning from digital transformation successes Digital Transformation and Customer Orientation The Digital Customer Customer touch points and the customer journey Omnichannel concept Transform to the customer Digital Technologies and the Organization Relationship Management Big Data: The Basis for it All The Human Factor in Digital Transformations Risks of Digital Transformation Technology Trends Data and Business Analytics Other Major Trends Preview of Coming Attractions Pathway to Digital Transformation

Preparing for Digital Transformation: Virtual In-House Training Organizations today must keep pace with changing technology to stay abreast of the market demand. Keeping pace means a transformation of the entire organization into the digital age. This workshop presents the challenges, benefits, and pitfalls of digital transformation and how it will affect you, and how you can be better prepared and positioned for the upcoming digital transformation. The goal of this course is to enable you to become knowledgeable about the technologies behind a digital transformation in your organization and the driving forces compelling such a transformation. You will learn how to become engaged in the processes of transforming your organization digitally to meet with the growing demands of customers and clients What you will Learn Describe the impact that digital is making on the economy and on customer expectations Examine the nature and drivers of the digital transformation Evaluate new technologies such as Blockchain, Big Data, Artificial Intelligence, and other technologies and see how they work to bring about digital transformation Assess the impact of digital technologies on the current roles and positions in the organization Discuss both the demand that customers have for digital technologies and the impact the digital technologies have on the customer and its relationship with the organization Recognize the new technology trends in the digital transformation and what they mean to the future of the organization Identify how digital transformation will affect all roles and how to be prepared for the upcoming and continuing digital transformation Foundation Concepts Digital transformation versus automation Driving forces behind the digital transformation Learning from digital transformation successes Digital Transformation and Customer Orientation The Digital Customer Customer touch points and the customer journey Omnichannel concept Transform to the customer Digital Technologies and the Organization Relationship Management Big Data: The Basis for it All The Human Factor in Digital Transformations Risks of Digital Transformation Technology Trends Data and Business Analytics Other Major Trends Preview of Coming Attractions Pathway to Digital Transformation

🚀 Unlock the Power of Digital Marketing Mastery! Join the Complete Digital Marketing Course Today! 🚀 Are you ready to skyrocket your online presence, drive traffic, and boost your business to new heights? Welcome to the 'Complete Digital Marketing Course: Social Media, SEO, Content, Copywriting & Email Marketing' - your comprehensive guide to conquering the digital landscape and mastering the art of online success!   🔥 Why Enroll in This Course? ✅ Comprehensive Curriculum: Dive deep into the world of digital marketing with our 22 power-packed modules. From mastering the basics in Module 1 to becoming an expert in Copywriting in Module 22, this course covers it all. Each module is meticulously crafted to give you actionable insights and hands-on skills. ✅ Industry-Expert Instructors: Learn from seasoned professionals who have successfully navigated the digital marketing landscape. Benefit from their real-world experiences, proven strategies, and insider tips that can't be found elsewhere. ✅ Hands-On Learning: Get ready to roll up your sleeves! Our course is designed for practical application, ensuring that you not only understand the concepts but can also implement them effectively. Gain confidence in your skills through real-world projects and exercises. ✅ Stay Updated with the Latest Trends: The digital landscape evolves rapidly, and we've got you covered. Stay ahead of the curve with our up-to-date content that reflects the latest trends and best practices across all major digital marketing channels. ✅ Lifetime Access: Your learning journey doesn't end when the course does. Enjoy lifetime access to the course material, updates, and exclusive resources, allowing you to revisit and reinforce your knowledge whenever you need.   📚 Curriculum Highlights: 🌐 Modules 1-3: Foundation and Growth Introduction to Digital Marketing Growth Hacking Customer Journey ️ Modules 4-7: Content Creation and Marketing Content Marketing Search Engine Optimization (SEO) Email Marketing Facebook Marketing 📸 Modules 8-13: Social Media Mastery Instagram Marketing Twitter Marketing Youtube Marketing LinkedIn Marketing Pinterest Marketing Snapchat Marketing 💬 Modules 14-18: Niche Marketing Threads Marketing Whatsapp Marketing Reddit Marketing Quora Marketing TikTok Marketing 🎮 Modules 19-21: Emerging Platforms Twitch Marketing Discord Marketing Telegram Marketing 📝 Module 22: Master the Art of Copywriting   🌟 Ready to Transform Your Digital Marketing Game? Enroll Now and Unleash Your Online Potential! 🌟 Don't miss this opportunity to become a digital marketing maestro. Join the course today and take the first step towards transforming your online presence and driving unprecedented success for your business! Course Curriculum Module 1 Introduction to Digital Marketing Introduction to Digital Marketing 00:00 Module 2 Growth Hacking Growth Hacking 00:00 Module 3 Customer Journey Customer Journey 00:00 Module 4 Content Marketing Content Marketing 00:00 Module 5 Search Engine Optimisation Search Engine Optimisation 00:00 Module 6 Email Marketing Email Marketing 00:00 Module 7 Facebook Marketing Facebook Marketing 00:00 Module 8 Instagram Marketing Instagram Marketing 00:00 Module 9 Twitter Marketing Twitter Marketing 00:00 Module 10 YouTube Marketing YouTube Marketing 00:00 Module 11 LinkedIn Marketing LinkedIn Marketing 00:00 Module 12 Pinterest Marketing Pinterest Marketing 00:00 Module 13 Snapchat Marketing Snapchat Marketing 00:00 Module 14 Threads Marketing Threads Marketing 00:00 Module 15 WhatsApp Marketing WhatsApp Marketing 00:00 Module 16 Reddit Marketing Reddit Marketing 00:00 Module 17 Quora Marketing Quora Marketing 00:00 Module 18 TikTok Marketing TikTok Marketing 00:00 Module 19 Twitch Marketing Twitch Marketing 00:00 Module 20 Discord Marketing Discord Marketing 00:00 Module 21 Telegram Marketing Telegram Marketing 00:00 Module 22 Copywriting Copywriting 00:00

Preparing for Digital Transformation (On-Demand) The goal of this course is to enable you to become knowledgeable about the technologies behind a digital transformation in your organization and the driving forces compelling such a transformation. You will learn how to become engaged in the processes of transforming your organization digitally to meet with the growing demands of customers and clients. Organizations today must keep pace with changing technology to stay abreast of the market demand. Keeping pace means a transformation of the entire organization into the digital age. This workshop presents the challenges, benefits, and pitfalls of digital transformation and how it will affect you, and how you can be better prepared and positioned for the upcoming digital transformation. You will learn how to become engaged in the processes of transforming your organization digitally to meet with the growing demands of customers and clients. What you will Learn Describe the impact that digital is making on the economy and on customer expectations Examine the nature and drivers of the digital transformation Evaluate new technologies such as Blockchain, Big Data, Artificial Intelligence, and other technologies and see how they work to bring about digital transformation Assess the impact of digital technologies on the current roles and positions in the organization Discuss both the demand that customers have for digital technologies and the impact the digital technologies have on the customer and its relationship with the organization Recognize the new technology trends in the digital transformation and what they mean to the future of the organization Identify how digital transformation will affect all roles and how to be prepared for the upcoming and continuing digital transformation Getting Started Foundation Concepts Digital transformation versus automation Driving forces behind the digital transformation Learning from digital transformation successes Digital Transformation and Customer Orientation The Digital Customer Customer touch points and the customer journey Omnichannel concept Transform to the customer Digital Technologies and the Organization Relationship Management Big Data: The Basis for it All The Human Factor in Digital Transformations Risks of Digital Transformation Technology Trends Data and Business Analytics Other Major Trends Preview of Coming Attractions Pathway to Digital Transformation Summary and Next Steps

Overview In today's rapidly advancing digital era, understanding the concept of digital marketing is crucial. Introducing 'Digital Marketing - Growth Hacking Techniques', a comprehensive course tailored to develop the next generation of adept digital marketers. This course is focused on the fundamentals of digital marketing, along with a brief discussion on contemporary growth hacking methods. As the journey progresses, learners are introduced to the unique stages of the customer journey, enriched content marketing strategies, and the art of leveraging leading social media platforms. By the course's conclusion, learners will be adept at steering through the digital marketing landscape, ready to make a significant impact. Learning Outcomes Learn the foundational concepts and principles underlying digital marketing. Understand and apply growth hacking strategies to accelerate business growth. Identify, analyse, and strategise based on the varied stages of a customer's journey. Develop and implement content strategies optimised for various digital platforms. Harness the power of leading social media channels and mobile marketing for brand enhancement. Why buy this Digital Marketing - Growth Hacking Techniques? Unlimited access to the course for forever Digital Certificate, Transcript, student ID all included in the price Absolutely no hidden fees Directly receive CPD accredited qualifications after course completion Receive one to one assistance on every weekday from professionals Immediately receive the PDF certificate after passing Receive the original copies of your certificate and transcript on the next working day Easily learn the skills and knowledge from the comfort of your home Certification After studying the course materials of the Digital Marketing - Growth Hacking Techniques there will be a written assignment test which you can take either during or at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £5.99. Original Hard Copy certificates need to be ordered at an additional cost of £9.60. Who is this course for? This Digital Marketing - Growth Hacking Techniques course is ideal for Individuals aiming to kickstart their career in the realm of digital marketing. Entrepreneurs seeking innovative methods to amplify their brand presence online. Traditional marketers looking to transition and adapt to the digital landscape. Small business owners aiming to expand their outreach through online platforms. Social media enthusiasts eager to turn their passion into a profession. Prerequisites This Digital Marketing - Growth Hacking Techniques does not require you to have any prior qualifications or experience. You can just enrol and start learning.This Digital Marketing - Growth Hacking Techniques was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Career path Digital Marketing Manager: Approx £35,000 - £50,000 Per Year SEO Specialist: Approx £25,000 - £40,000 Per Year Content Strategist: Approx £30,000 - £45,000 Per Year Social Media Manager: Approx £28,000 - £42,000 Per Year E-Mail Marketing Manager: Approx £27,000 - £41,000 Per Year Course Curriculum Module 01: Fundamentals of Digital Marketing Fundamentals of Digital Marketing 00:45:00 Module 02: Growth Hacking Growth Hacking 00:34:00 Module 03: Customer Journey Customer Journey 00:35:00 Module 04: Content Marketing Content Marketing 00:36:00 Module 05: SEO SEO 00:42:00 Module 06: E-Mail Marketing E-Mail Marketing 00:45:00 Module 07: Facebook Marketing Facebook Marketing 00:43:00 Module 08: Instagram Marketing Instagram Marketing 00:46:00 Module 09: Twitter Marketing Twitter Marketing 00:37:00 Module 10: Youtube Marketing Youtube Marketing 00:36:00 Module 11: Mobile Marketing Mobile Marketing 00:35:00

Level 5 QLS Endorsed Course | Endorsed Certificate Included | Plus 5 Career Guided Courses | CPD Accredited

Email Marketing remains a cornerstone of digital communication, which when used effectively can elevate your brand, foster customer loyalty, and drive remarkable results.

Customers are astute and well-practised in researching and seeking information, solutions and added value in the minimum number of clicks online. There's only so much time they're willing to spend carrying on clicking. This mentality isn't just restricted to the world of B2C. In our increasingly hectic world, where information is expected to be available instantly, it applies just as much to B2B. In this workshop, we look at how putting yourself in the shoes of your customer and mapping their decision-making and buying journey is critical to ensuring that you provide what they perceive as fast solutions and added value. You will learn all about the three pillars for creating competitive brand experiences: Customer engagement planning puts you firmly in the shoes of your customer, helping you to build meaningful marketing communications delivered through the right resources at the right time to inspire your customers to engage with you. This programme will help participants to: Understand the evolution of the customer buying journey Map a customer buying journey for your brand or solutions Understand the customer micro-moments and signals indicating interest and buying intent, both online and offline Apply the psychology of branding to build marketing communications with impact Develop sales and marketing content that differentiates your brand(s) from the competition by demonstrating unique value and how you can meet your customer's needs 1 The evolution of the customer journey Understand how the use of mobile has had an impact on the customer buying journey where today's customers can research and compare products and solutions whenever and wherever they like, making the purchase journey even less linear Explore how marketers are adapting to this new customer behaviour and drawing upon various strategies to win the hearts and minds of their audiences 2 The See-Think-Do-Care framework Explore the many different frameworks used to track the customer journey Understand and apply the modern marketing model, where the internet has enabled the customer to hop between multiple touchpoints before making a purchase decision 3 Customer micro-moments and signals in their buying journey Understand the online and offline moments when customers seek information to research and make buying decisions Apply this understanding to build a marketing communication plan to reach customers at all stages of their buying journey 4 The role of branding in the customer journey Explore the psychology of branding Learn how to ensure your branding is relevant to your target customer needs Bring together your brand value and story to achieve brand loyalty 5 The Why-How-What framework Apply a systematic approach to build a successful and compelling brand Understand how starting with 'why' will help build your brand purpose Apply the content marketing matrix to communicate your brand's value Apply the hero-help-hub model to build engaging content marketing Actionable outcomes We will use your brand examples to provide opportunities for practice: You will learn and reflect on best practice examples of customer engagement You will discover your brand value, purpose and the 'sweet spot' to drive engagement with your customers You will create a customer engagement plan that can be implemented immediately within your business You will receive immediate feedback on your customer engagement plan You will have the opportunity to share common issues and solutions with your colleagues in the group

Gain the skills and credentials to kickstart a successful career and learn from the experts with this step-by-step

Ready to take the leap into the world of digital marketing? Join our Digital Marketing - Growth Hacking Techniques course and become a force to be reckoned with in the digital realm. Enrol now and unlock a world of exciting career opportunities. Digital marketing is revolutionising the way businesses connect with their audiences. In today's digital age, the power of online platforms and marketing strategies cannot be underestimated. Learning Outcomes : Understand the core principles of digital marketing and its role in driving business growth. Explore innovative growth hacking strategies to accelerate user acquisition and retention. Gain insights into the customer journey and optimise every touchpoint to maximise conversions. Develop compelling content marketing campaigns that engage and resonate with your target audience. Learn the fundamentals of SEO to improve organic search visibility and drive qualified traffic. Harness the power of various social media platforms, such as Facebook, Instagram, Twitter, and YouTube, to build an effective online presence and drive engagement. Step into the world of digital marketing and uncover the secret to exponential business growth with our comprehensive course. In this dynamic program, we'll equip you with the knowledge and strategies needed to thrive in the ever-evolving digital landscape. No prior experience required, just a passion for unleashing your marketing potential. Content is king in the digital realm, and our course empowers you with the skills to create captivating and impactful campaigns. Uncover the principles of SEO and unlock the secrets to boosting your website's visibility in search engine results. Harness the power of social media platforms such as Facebook, Instagram, Twitter, and YouTube, and leverage their potential to engage with your target audience like never before. Through a series of modules, you'll embark on an immersive learning journey, starting with the fundamentals of digital marketing. Discover the intricacies of growth hacking and learn how to apply unconventional techniques that deliver remarkable results. Dive deep into the customer journey and gain invaluable insights into their motivations, preferences, and behaviours, enabling you to optimise every interaction and drive conversions. Certification Upon completion of the course, learners can obtain a certificate as proof of their achievement. You can receive a £4.99 PDF Certificate sent via email, a £9.99 Printed Hardcopy Certificate for delivery in the UK, or a £19.99 Printed Hardcopy Certificate for international delivery. Each option depends on individual preferences and locations. CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Marketing professionals looking to enhance their digital skills and drive business growth. Small business owners and entrepreneurs seeking to expand their online presence and reach. Graduates and students interested in pursuing a career in digital marketing. Professionals from diverse backgrounds who want to unlock the potential of the digital landscape. Career path Digital Marketing Specialist: £25,000 - £45,000 per annum. Growth Hacker: £30,000 - £60,000 per annum. Content Marketing Manager: £30,000 - £50,000 per annum. SEO Specialist: £25,000 - £45,000 per annum. Social Media Marketing Manager: £25,000 - £50,000 per annum. Digital Marketing Strategist: £35,000 - £70,000 per annum.