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522 Content Marketing courses delivered On Demand

Social Media Marketing (SMM) - Strategies

4.8(9)

By Skill Up

Boost your business with social media marketing strategies. Learn about content creation, campaigns, analytics, and more. Begin today!

Social Media Marketing (SMM) - Strategies
Delivered Online On Demand13 hours 8 minutes
£25

Writing Clear Business Communication: On-Demand

By IIL Europe Ltd

Writing Clear Business Communication: On-Demand This program is about learning about the writing process and covers the full spectrum of documents used when corresponding in the workplace. The ability to write effectively comes naturally to some people, but for the vast majority, it is a task often approached with a mixture of trepidation and dread. Effective writing seldom, if ever, 'magically materializes' on the spot. In reality, it is most often the product of planning, writing, and rewriting. This is why writing is called a process; it must go through a series of steps before it is clear and complete. This program is about learning about the writing process and covers the full spectrum of documents used when corresponding in the workplace. The ability to write effectively comes naturally to some people, but for the vast majority, it is a task often approached with a mixture of trepidation and dread. However, the ability to communicate in the written word, for whatever purpose, is an important part of our working and personal lives and can have a direct impact on our ability to persuade, gain commitment or agreement and enhance understanding. Good writing sounds like talking on paper, which is why this program is focused on getting the message across and achieving the desired results using the 'keep it simple and direct' approach. What you Will Learn At the end of this program, you will be able to: Write effective e-mails, letters, memos, and reports Clearly articulate the message Achieve desired results from correspondence Organize content for maximum impact Format for enhanced understanding Choose the appropriate communication medium for each document Revise documents to increase clarity and impact Foundations Concepts Business writing as a form of professional communication How business writing compares to other forms of writing Characteristics of good business writing Challenges with business writing The Project Environment Business writing in the project environment The concept of art, science, and optics of business writing Art Economy Precision Action Music Personality Science Purpose, simple, compound, and complex sentence structures Techniques to engage the reader Point of view: tone, attitude, and humor Organization: opening, body, and closing Support and coherence Optics Visual optics Sound optics Feel optics Effective optics Efficient optics Email Formal vs. informal emails Suggestions for improving email communication Instant and text messaging Reports Common types of reports created Formatting of reports Guidelines for meeting minutes Contracts Types of contracts Common agreements Procurement documents Templates, Forms, and Checklists Templates Forms Checklists Other Formatting Good Documentation Practices Good documentation practices Data integrity in business communication

Writing Clear Business Communication: On-Demand
Delivered Online On Demand30 minutes
£550

Social Media for Business -CPD Certified

4.7(47)

By Academy for Health and Fitness

>>24 Hours Left! Don't Let the Winter Deals Slip Away - Enrol Now!<< Are you looking to expand your business through social media but don't know where to start? Look no further! Our Social Media for Business course is designed to provide you with the essential knowledge and skills to establish and grow your online presence. In today's digital age, social media has become a crucial tool for businesses to connect with their audience, build brand awareness and drive sales. This Social Media for Business course will teach you how to utilise popular platforms such as Pinterest, Facebook, Twitter, Google+ Advertising and Networking, LinkedIn, and YouTube Channels to your advantage. With the help of our experienced tutors, you will learn how to create engaging content, increase your followers and reach, and utilise paid advertising to maximise your business potential. From mastering Pinterest boards to creating YouTube channels, this course will provide you with a comprehensive understanding of how to leverage social media for business success. By enrolling in our Social Media for Business course, you will gain a competitive edge in the digital landscape, enabling you to effectively market your business to a wider audience, connect with customers and boost your revenue. Don't miss out on this opportunity to take your business to the next level! Our Social Media for Business course has helped countless businesses achieve success in the online world. With our expert guidance and comprehensive curriculum, you can feel confident in your ability to navigate the social media landscape and build a thriving online presence. Enrol in our Social Media for Business course today and take the first step towards transforming your business into a digital success story! At the end of this Social Media for Busines course, you will learn: Develop a comprehensive understanding of popular social media platforms for business. Learn how to create engaging content and increase your online presence. Utilise paid advertising to maximise your business potential. Develop effective social media strategies to drive sales and boost revenue. Master the art of building a strong online community and engaging with customers. Utilise analytics and reporting tools to measure your success and make data-driven decisions. Why Prefer This Social Media for Busines Course? Opportunity to earn a certificate accredited by CPDQS. Get a free student ID card! (£10 postal charges will be applicable for international delivery) Innovative and engaging content. Free assessments 24/7 tutor support. Take a step toward a brighter future! ****Course Curriculum**** Here is a breakdown of the course curriculum of this Social Media for Business course Module 01 - Pinterest Module 02 - Facebook Module 03 - Twitter Module 04 - Google+ Advertising and Networking Module 05 - LinkedIn Module 06 - YouTube Channels Assessment Process Once you have completed all the modules in the Social Media for Business course, your skills and knowledge will be tested with an automated multiple-choice assessment. You will then receive instant results to let you know if you have successfully passed the course. CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? This Social Media for Business course is suitable for: Small business owners looking to expand their online presence Marketing professionals seeking to enhance their social media skills Individuals interested in pursuing a career in digital marketing Requirements You will not need any prior background or expertise to enrol in this course. Career path Enrolling on this course can lead you to the following career paths Social Media Manager: £25,000 - £45,000 annually Digital Marketing Specialist: £20,000 - £45,000 annually Social Media Marketing Coordinator: £18,000 - £35,000 annually Content Marketing Manager: £25,000 - £50,000 annually Digital Marketing Executive: £18,000 - £35,000 annually Online Community Manager: £20,000 - £40,000 annually Certificates CPDQS Accredited Certificate Digital certificate - £10 CPDQS Accredited Certificate Hard copy certificate - £29 If you are an international student, then you have to pay an additional 10 GBP as an international delivery charge.

Social Media for Business -CPD Certified
Delivered Online On Demand8 hours
£12

Social Media Marketing: Digital Marketing Diploma - CPD Certified

4.8(9)

By Skill Up

CPD Certified | 20 Courses Diploma| 200 CPD Points| Free PDF & Transcript Certificates| Lifetime Access| Learner Support

Social Media Marketing: Digital Marketing Diploma - CPD Certified
Delivered Online On Demand4 days
£100

Marketing Communications Course

5.0(2)

By Training Express

The Marketing Communications Course offers a thorough exploration into the essentials of effective marketing communication strategies. Whether you're looking to grasp the fundamentals or refine your existing knowledge, this course provides a solid foundation in crafting clear, persuasive messages that connect with target audiences across diverse media. Understanding the core principles of messaging, branding, and campaign planning is essential for anyone keen on mastering the art of communication in marketing. In a rapidly evolving digital landscape, the ability to communicate effectively is more crucial than ever. This course equips learners with the necessary tools to design and implement marketing communications that resonate. You'll dive into the various forms of media used in marketing, learn how to craft compelling narratives, and discover how to create integrated campaigns that drive results. Each module is crafted with precision, ensuring you gain not only knowledge but a broader understanding of how to navigate the marketing world with confidence and clarity. Key Features CPD Accredited FREE PDF + Hardcopy certificate Fully online, interactive course Self-paced learning and laptop, tablet and smartphone-friendly 24/7 Learning Assistance Discounts on bulk purchases Course Curriculum of Marketing Communications Course Lesson 01: Introduction to Marketing Communication Lesson 02: Communication Theory (Murf Version) Lesson 03: Ethics in Marketing Communications Lesson 04: Understanding Consumer Mindset (Customer Decision-Making Process) Lesson 05: The Marketing Communication Mix Learning Outcomes: Grasp Marketing Communication basics for a strong foundation. Navigate ethical challenges in Marketing Communications. Analyse consumer mindset for effective decision-making. Master the art of crafting the Marketing Communication Mix. Develop persuasive skills to engage and influence target audiences. Accreditation This course is CPD Quality Standards (CPD QS) accredited, providing you with up-to-date skills and knowledge and helping you to become more competent and effective in your chosen field. CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Business professionals seeking marketing insights. Individuals interested in understanding consumer behaviour. Students eager to expand their marketing knowledge. Entrepreneurs looking to boost their marketing efforts. Anyone eager to explore the exciting realm and power of marketing communications. Career path Public Relations Specialist Advertising Copywriter Marketing Communications Specialist Market Research Analyst Content Marketing Manager Brand Manager Certificates Digital certificate Digital certificate - Included Once you've successfully completed your course, you will immediately be sent a FREE digital certificate. Hard copy certificate Hard copy certificate - Included Also, you can have your FREE printed certificate delivered by post (shipping cost £3.99 in the UK). For all international addresses outside of the United Kingdom, the delivery fee for a hardcopy certificate will be only £10. Our certifications have no expiry dates, although we do recommend that you renew them every 12 months.

Marketing Communications Course
Delivered Online On Demand1 hour
£12

Strategic Marketing Initiatives for Customer Growth

By Compete High

🚀 Elevate Your Business with 'Strategic Marketing Initiatives for Customer Growth' Online Course! 🚀   Are you ready to skyrocket your business to new heights? Unleash the power of strategic marketing with our exclusive online course - 'Strategic Marketing Initiatives for Customer Growth.' Whether you're a seasoned entrepreneur or just starting, this course is your roadmap to success!   🌟 Module 1: Introduction Dive into the foundations of strategic marketing as we kickstart your journey towards business excellence. Discover the key principles, concepts, and frameworks that form the backbone of successful marketing initiatives. Gain insights into market dynamics, consumer behavior, and the latest trends that will shape your marketing strategy. 🔥 Module 2: Marketing Programs Unlock the secrets to creating impactful marketing programs that resonate with your target audience. From traditional methods to cutting-edge digital strategies, this module covers it all. Learn how to design and implement campaigns that not only attract but also retain customers. Explore case studies of successful marketing programs and adapt them to suit your unique business needs.   ✨ What You'll Gain: Strategic Thinking: Develop a strategic mindset to identify and leverage opportunities in the market. Effective Planning: Learn how to plan and execute marketing initiatives that align with your business goals. Customer-Centric Approach: Understand your customers better and tailor your marketing efforts to meet their needs. Measurable Results: Discover how to track and measure the success of your marketing programs for continuous improvement. Industry Insights: Stay ahead of the competition with the latest trends and insights in the ever-evolving marketing landscape.   👩‍💻 Who Should Enroll: Entrepreneurs and Small Business Owners Marketing Professionals Aspiring Marketers and Students Anyone Looking to Boost Customer Growth   🌐 Why Choose Our Course: Expert Instructors: Learn from industry experts with a proven track record in strategic marketing. Flexible Learning: Study at your own pace and from the comfort of your home or office. Practical Applications: Gain real-world skills through practical exercises and case studies. Lifetime Access: Enjoy lifetime access to course materials and updates.   🎯 Don't miss this opportunity to transform your marketing approach and drive unprecedented growth for your business! Enroll now and embark on a journey towards success! Course Curriculum Module 1- Introduction Marketing Programs Explained 00:00 Module 2- Marketing Programs What types of marketing programs are best for your business 00:00 Your Website 00:00 SEO 00:00 Advertising Online 00:00 Print Advertising 00:00 Press Relations 00:00 Social Media 00:00 Email 00:00 Content Marketing 00:00 Trade Shows 00:00 Retention Marketing 00:00 Additional Marketing Programs 00:00

Strategic Marketing Initiatives for Customer Growth
Delivered Online On Demand1 hour 4 minutes
£4.99

Learn to Make a Winning Marketing Strategy

By The Teachers Training

Overview Learn to Make a Winning Marketing Strategy Course is yet another 'Teacher's Choice' course from Teachers Training for a complete understanding of the fundamental topics. You are also entitled to exclusive tutor support and a professional CPD-accredited certificate in addition to the special discounted price for a limited time. Just like all our courses, this Learn to Make a Winning Marketing Strategy Course and its curriculum have also been designed by expert teachers so that teachers of tomorrow can learn from the best and equip themselves with all the necessary skills. Consisting of several modules, the course teaches you everything you need to succeed in this profession. The course can be studied part-time. You can become accredited within 05 Hours studying at your own pace. Your qualification will be recognised and can be checked for validity on our dedicated website. Why Choose Teachers Training Some of our website features are: This is a dedicated website for teaching 24/7 tutor support Interactive Content Affordable price Courses accredited by the UK's top awarding bodies 100% online Flexible deadline Entry Requirements No formal entry requirements. You need to have: Passion for learning A good understanding of the English language Be motivated and hard-working Over the age of 16. Certification CPD Certification from The Teachers Training Successfully completing the MCQ exam of this course qualifies you for a CPD-accredited certificate from The Teachers Training. You will be eligible for both PDF copy and hard copy of the certificate to showcase your achievement however you wish. You can get your digital certificate (PDF) for £4.99 only Hard copy certificates are also available, and you can get one for only £10.99 You can get both PDF and Hard copy certificates for just £12.99! The certificate will add significant weight to your CV and will give you a competitive advantage when applying for jobs. Introduction Marketing Plan Objectives Explained 00:07:00 Marketing Plan Objectives Aligning Your Marketing Objectives 00:06:00 Guidelines for Creating Marketing Objectives 00:02:00 Types of Objectives 00:08:00 Workshop Workshop - Create Your Marketing Objectives 00:02:00 Introduction to Marketing Programs Marketing Programs Explained 00:01:00 Marketing Programs What types of marketing programs are best for your business? 00:03:00 Your Website 00:05:00 SEO 00:05:00 Advertising Online 00:09:00 Print Advertising 00:03:00 Press Relations 00:06:00 Social Media 00:05:00 Email 00:06:00 Content Marketing 00:06:00 Trade Shows 00:06:00 Retention Marketing 00:05:00 Additional Marketing Programs 00:04:00 Introduction to Thought Leadership Thought Leadership Explained 00:02:00 Be a Thought Leader Stand Out with Thought Leadership 00:01:00 Why Thought Leadership Matters 00:05:00 Thought Leadership Programs 00:10:00 Workshop Workshop: Create Your Thought Leadership Strategy 00:02:00 Introduction to Creating a Marketing Plan Strategic Marketing Plan Explained 00:01:00 Build a Strategic Marketing Plan Choosing a Marketing Program 00:13:00 Case Study: Product and Services Businesses 00:05:00 Evaluate Your Marketing Mix 00:05:00 Objectives, Tactics, and Assumptions about your marketing program 00:09:00 Common Mistakes 00:03:00 Workshop Workshop: Create Your Marketing Action Plan 00:04:00 Additional Materials Resource - Learn to Make a Winning Marketing Strategy 00:00:00

Learn to Make a Winning Marketing Strategy
Delivered Online On Demand2 hours 29 minutes
£24.99

Digital Marketing Course

By KEMP CENTER

Learn the latest marketing strategies and tactics with our professional marketing course Do you want to learn the latest marketing strategies and tactics? You are in the right place. We offer you a professionally designed marketing course that will help you gain new customers and increase your business revenue. Forget the theoretical approach to learning used in universities and traditional training courses and focus on developing practical skills. We offer you an exclusive opportunity to cover only the practice and marketing activities geared toward rapid business growth. You’ll learn from our marketing expert with many years of experience in the field. Note: previous experience in marketing is not obligatory, newbies are welcome too! Get into the real world of marketing and learn tactics you won’t learn in any other course. Familiarizing yourself with them will allow you to outpace the competition and conquer the market. We’ll cover topics including developing a marketing plan, creating unique content, mastering the use of the most effective marketing tools and maximizing website conversions. You’ll learn all about effective product promotion, branding, writing attention-grabbing content, SEO and using marketing channels and funnels. Investing in this marketing course will give you a huge return on your investment. By effectively using just one idea presented here, the price of the course will pay for itself many times over. Find out what works today, get many useful bonuses and join the ranks of satisfied clients today! Join the Digital Marketing course and get the benefits: Learning from a professional instructor24/7 access from any devicePractical exercisesTests, quizzes and recapsCertificate of completionExtra materials and downloadable bonuses100% satisfaction guarantee Your Singing Instructor: Dolores Abernathy Digital Marketing Expert The course will be delivered by an expert with over 10 years of experience in the field. He has worked in the US, Turkey, India, Spain and Belgium, which gives him a unique perspective on the marketing world. His specialties are content marketing, SEO, direct marketing, e-commerce conversion optimization, email marketing, automation, data analysis and marketing team management. His passion for the subject can be felt from the very beginning of the course, and his skills and enthusiasm will inspire you to continue your professional development. Overview of the course: I. Content knowledge package Practical knowledge of marketingZero theory, maximum practice – that’s the idea behind our course. Time to roll up your sleeves, get to work (and start earning more)! Examples of real campaignsLearn how the pros do it and use patterns that have proven successful in many markets. Original ideasIn the course, you will find many ideas that are not available anywhere else on the web. This will enable you to outsmart your competition. Multi-channel marketingStart showing up everywhere, even if you have a limited marketing budget. II. Practical part Increase conversion ratesGet the most out of every customer you interact with by testing different campaign variations. Analyzing data and measuring marketing performance Analyzing your data and creating a marketing cockpit will help you keep your finger on the marketing pulse. Additional knowledge sources and best tools Learn where to find the latest market data and marketing tactics, and use smart tools. A solid e-commerce foundation Selling online is the norm today. Master the best e-commerce tactics and make your shopping cart rumble with traffic. Mastery of Search Engine Optimization (SEO) Positioning will allow you to reap a sales harvest every month. Advertising on the web Most paid campaigns fail. In this course, you will learn the most common mistakes and methods for creating ads that work. III. Tests Tests and repetitions of acquired knowledge You will pass tests that will allow you to check your knowledge and better remember the topics discussed in the course. Final testPassing the final test means that you have enough knowledge and skills in marketing, and that you deserve the certificates. IV. Tasks Tasks and practical exercises Effective marketing is all about taking the initiative. Assignments result in specific materials that you can use in your current business. In this way, we immediately link learning to concrete action. V. Bonus materials for the course Additional materials for daily work You will receive a list of key marketing metrics, marketing tools, a content calendar template, and checklist SEO. Experience Beginner-IntermediateLanguage English, German, French, Polish, Portuguese A letter from your expert instructor: Every respectable marketer knows that the key to market success is to develop knowledge and skills that can be put into practice right away. So, invest in yourself now and benefit from it later!We are pleased to present you and offer you our carefully designed, highly professional Marketing Course focusing on practice only. Either you’ve been in marketing for years or you’re just starting out in this fascinating field, you can be sure that you’ll learn something new in this course.Learn from the best in the marketing field, from our marketing expert who will share his knowledge and experience with you, and gain a lot from it.Join our platform today and maximize revenue with new skills!Dolores AbernathyDigital marketing expert

Digital Marketing Course
Delivered Online On Demand10 hours
£299

Writing and Managing Requirements Documents - Creating the Acceptable, Approvable Requirements Document: On-Demand

By IIL Europe Ltd

Writing and Managing Requirements Documents - Creating the Acceptable, Approvable Requirements Document: On-Demand This course will enhance the skill set needed for writing and managing the complex readership that business analysts interact with on a day-to-day basis. What You Will Learn Upon Completion, participants will be able to: Write an understood requirements document that is approvable and acceptable Validate a requirements document Manage the changes to requirements documents through the SDLC Foundation Concepts The role of the business analyst An introduction to the BABOK® Guide The business analyst and the product/project life cycle The requirements documentation process Planning for Effective Requirements Documentation Overview of requirements planning Planning for validation Planning for verification: well-formed criteria Planning for verification: understood and usable criteria Writing Effective Requirements Documents Overview of writing requirements documents Using a standard structure / template Applying formatting techniques Meeting the challenge of writing non-functional requirements Baselining Requirements Documents Overview of the requirements baseline process Validation Verification Approval Managing Requirements Change through the Product Life Cycle Overview of requirements change management Establishing a formal change management process Tracing requirements through design and development (build, test, and implementation) Following through to post-implementation (transition and early production) Summary What did we learn, and how can we implement this in our work environments?

Writing and Managing Requirements Documents - Creating the Acceptable, Approvable Requirements Document: On-Demand
Delivered Online On Demand7 hours
£850

Online Multi-Business Master Plan Course

By One Education

Ready to turn big ideas into a sustainable income stream from your laptop? This Online Multi-Business Master Plan Course is built for ambitious minds looking to structure and manage multiple business ventures with clarity. Whether you're growing an eCommerce shop alongside a digital service or plotting a content empire while managing client work, this course shows you how to build solid systems for each without running in circles. Think fewer headaches, better decisions, and sharper strategies — all managed from one smart blueprint. This course helps you sharpen your focus across multiple ventures, craft business models that don’t compete with each other, and map out growth with confidence. You’ll gain insights into developing workflows, setting measurable goals, and creating digital-friendly revenue streams that support each business unit without chaos. From idea mapping to revenue stacking, every module guides you in building a streamlined master plan to scale on your own terms — without the clutter or clichés. Learning outcomes: By the end of this course, students will be able to: Understand the different types of online business models and choose the best one for their needs. Create a multi-business website using a range of tools and platforms. Identify the most effective ways to promote and market their online businesses. Develop a comprehensive online multi-business master plan that takes into account all aspects of running a successful online business. Apply practical strategies for managing multiple online businesses efficiently and effectively. The Online Multi-Business Master Plan course is designed to provide students with a comprehensive understanding of how to create and manage multiple online businesses. The course starts with an introduction to different online business models, including affiliate marketing, e-commerce, and dropshipping. Students will learn how to choose the best business model for their needs and set up their business accordingly. The course then moves on to creating a multi-business website. Students will learn how to use different tools and platforms to create a website that can host multiple businesses. This includes setting up payment systems, product catalogues, and customer support channels. Next, the course covers promoting online businesses. Students will learn about different marketing channels, such as social media, email marketing, and content marketing, and how to use them effectively to drive traffic to their website and increase sales. Finally, the course concludes with a complete online multi-business master plan. Students will learn how to develop a comprehensive plan that takes into account all aspects of running a successful online business, including finance, operations, marketing, and customer service. How is the course assessed? Upon completing an online module, you will immediately be given access to a specifically crafted MCQ test. For each test, the pass mark will be set to 60%. Exam & Retakes: It is to inform our learners that the initial exam for this online course is provided at no additional cost. In the event of needing a retake, a nominal fee of £9.99 will be applicable. Certification Upon successful completion of the assessment procedure, learners can obtain their certification by placing an order and remitting a fee of __ GBP. £9 for PDF Certificate and £15 for the Hardcopy Certificate within the UK ( An additional £10 postal charge will be applicable for international delivery). CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? The course is ideal for highly motivated individuals or teams who want to enhance their professional skills and efficiently skilled employees. Requirements There are no formal entry requirements for the course, with enrollment open to anyone! Career path Completing the Online Multi-Business Master Plan course can lead to a variety of career paths, including: Online business owner: expected salary of £20,000 - £50,000 per year Digital marketing specialist: expected salary of £25,000 - £45,000 per year E-commerce manager: expected salary of £30,000 - £60,000 per year Online marketplace manager: expected salary of £25,000 - £50,000 per year Certificates Certificate of completion Digital certificate - £9 You can apply for a CPD Accredited PDF Certificate at the cost of £9. Certificate of completion Hard copy certificate - £15 Hard copy can be sent to you via post at the expense of £15.

Online Multi-Business Master Plan Course
Delivered Online On Demand2 hours
£12