200 Content Management System (CMS) courses in Edinburgh delivered Online

Ignite your advertising campaigns with the power of compelling copywriting. This course navigates through the essentials of crafting magnetic headlines, persuasive sales copy, and effective digital content. Step up your marketing game with advanced copywriting strategies that convert.

Course Overview The Social Media Marketing Level 5 course provides a comprehensive exploration of the modern digital landscape, equipping learners with the expertise to design, implement, and manage strategic marketing campaigns across major social platforms. Through a structured learning journey, this course offers in-depth insights into the latest marketing techniques, consumer behaviour analysis, and brand growth strategies. Learners will develop a strong understanding of how to engage audiences, optimise content, and leverage data-driven approaches to drive results. By the end of the course, participants will be equipped to contribute to business success through innovative marketing initiatives, whether for personal ventures or organisational objectives. Designed for individuals at various stages of their career, this programme empowers learners to stay ahead in a competitive market by mastering dynamic digital tools and techniques essential for success in the ever-evolving world of social media marketing. Course Description Throughout the Social Media Marketing Level 5 course, learners will delve into a broad range of topics crucial to achieving success in the digital marketing arena. Starting with the fundamentals of digital marketing, the programme moves through growth hacking strategies, customer journey mapping, content development, and search engine optimisation. Dedicated modules explore platform-specific marketing techniques for Facebook, Instagram, Twitter, and YouTube, as well as mobile and e-mail marketing approaches. The course fosters the development of strategic thinking, analytical capabilities, and content management skills essential for enhancing brand visibility and audience engagement. Learners will also explore how to optimise marketing efforts based on key performance metrics and consumer insights. With a curriculum tailored to current industry standards, this course prepares individuals to navigate the complex social media landscape confidently and innovatively, ensuring they are well-positioned for career advancement and professional growth in the digital marketing sector. Course Modules Module 01: Fundamentals of Digital Marketing Module 02: Growth Hacking Module 03: Customer Journey Module 04: Content Marketing Module 05: SEO Module 06: E-Mail Marketing Module 07: Facebook Marketing Module 08: Instagram Marketing Module 09: Twitter Marketing Module 10: Youtube Marketing Module 11: Mobile Marketing (See full curriculum) Who is this course for? Individuals seeking to build a strong foundation in digital and social media marketing. Professionals aiming to enhance their marketing strategies and career progression. Beginners with an interest in exploring the world of digital branding and communication. Entrepreneurs and business owners wanting to boost their online presence. Marketing students and graduates looking to deepen their practical knowledge of social media trends. Career Path Social Media Manager Digital Marketing Executive Content Strategist SEO Specialist Brand Communications Officer Online Community Manager E-Commerce Marketing Coordinator Digital Advertising Specialist Influencer Marketing Executive Marketing Consultant

Certificate in SEO Content Writing Course Overview This Certificate in SEO Content Writing equips learners with the essential knowledge and skills to create compelling, search-engine-optimised content that drives online visibility and engagement. The course covers key principles of content writing, SEO fundamentals, keyword research, and effective writing techniques to attract and retain readers. Learners will develop an understanding of how to craft content that meets both audience needs and search engine criteria, enhancing website rankings and digital marketing success. Upon completion, participants will be confident in producing high-quality, SEO-friendly content tailored to diverse platforms and industries, enabling them to advance in digital marketing or content creation roles. Course Description This comprehensive course explores the full spectrum of SEO content writing, starting with foundational concepts of content creation and progressing through advanced SEO strategies. Topics include writing saleable content, mastering keyword research, optimising meta tags, and understanding off-page SEO factors. Learners will gain insight into engaging readers effectively and making any piece of writing SEO-friendly without compromising quality. The learning experience balances theory with structured guidance on writing processes, text objectives, and article rewriting techniques. By the end, learners will possess a robust skill set applicable to roles in digital marketing, copywriting, and content management, equipped to produce content that enhances online presence and supports business goals. Certificate in SEO Content Writing Curriculum Module 01: What Is Content Writing? Module 02: How To Write Saleable Content Module 03: The Importance of SEO Based Content Writing Module 04: Basics of SEO Module 05: Essential SEO Skills for Content Writers Module 06: How to Engage the Reader? Module 07: Search Engine Optimization Process Module 08: Off Page SEO Module 09: Meta Tags Optimization Module 10: The Importance of Keyword Research Module 11: Keyword Strategy Module 12: How to Make Any Content SEO-Friendly Module 13: The Process of Good Writing Module 14: Text Objectives Module 15: How to Rewrite an Article (See full curriculum) Who is this course for? Individuals seeking to develop skills in SEO content writing. Professionals aiming to enhance their digital marketing career. Beginners interested in digital content creation and optimisation. Freelancers wanting to expand their writing service offerings. Career Path SEO Content Writer Digital Marketing Executive Copywriter Content Strategist Social Media Content Creator Website Content Manager

Start a transformative journey with our 'Management & Leadership Diploma,' a comprehensive course designed to illuminate the nuanced difference between leadership and management. We delve into diverse leadership styles, from the charismatic approach of transformational leadership to the decisive autocratic and participative democratic leadership styles. Navigating through essential modules like talent management, succession planning, and business process management, learners acquire a profound understanding of the multifaceted realm of leadership. This course is not just about theories; it's a dynamic exploration of leadership skills, emphasizing the importance of effective communication, negotiation techniques, and the ability to manage change, conflict, and crises. Learning Outcomes of Management & Leadership Diploma: Distinguish Leadership Styles: Understand the distinctive traits of transformational leadership, autocratic leadership, and democratic leadership, enhancing your ability to adapt to various organizational needs. Team Development Mastery: Acquire the skills to foster a high-performing team, exploring talent management, succession planning, and business process management. Communication and Negotiation Proficiency: Hone your communication skills and negotiation techniques, crucial for effective leadership in today's dynamic business environment. Change and Crisis Management Competence: Develop a strategic mindset for managing change, conflicts, and crises, ensuring organizational resilience and adaptability. Strategic Risk Management: Explore the intricacies of risk management, safeguarding your organization against potential threats and uncertainties. Why Choose Us? Lifetime access to course materials Full tutor support is available Monday through Friday for all courses Learn essentials skills at your own pace from the comfort of your home Gain a thorough understanding of the course Access informative video modules taught by expert instructors 24/7 assistance and advice available through email and live chat Study the course on your computer, tablet, or mobile device Improve your chances of gaining professional skills and earning potential by completing the course. Who is this Management & Leadership Diploma course for? Aspiring Leaders and Managers Professionals Seeking Management Skills Enhancement Team Leaders and Supervisors Entrepreneurs and Small Business Owners Individuals Transitioning to Leadership Roles Assessment The course includes a series of quizzes that will test your understanding and retention of the material covered in the course. The quizzes will help you to identify areas where you may need further practice, and you will have the opportunity to review the course materials as needed. Upon successfully passing the final quiz, you will be able to order your certificate of achievement. Career Path Development Specialist: £40,000 - £60,000 per annum Talent Manager: £45,000 - £70,000 per annum Business Process Manager: £50,000 - £80,000 per annum Communication and PR Director: £60,000 - £90,000 per annum Risk Management Consultant: £55,000 - £75,000 per annum Course Content Management & Leadership Diploma Module 01. Understanding Management and Leadership Module 02. Improving Management and Leadership Performance Module 03. Developing a High-Performing Team Module 04. Motivating Employees Module 05. Talent Management Module 06. Succession Planning Module 07. Business Process Management Module 08. Communication Skills Module 09. Negotiation Techniques Module 10. Managing Meetings and Giving Feedback

Duration 5 Days 30 CPD hours This course is intended for This course is intended for an IT person wanting to learn about administrating SharePoint 2016. Overview After completing this course, you will be able to: The Installation and configure a SharePoint 2016 Farm How to manage a SharePoint 2016 Farm through the GUI and PowerShell How to create site collections via GUI and PowerShell How to create and configure the all the required service applications for SharePoint 2016 How to backup and restore in SharePoint 2016 This SharePoint 2016 Administrator course is design for Administrators who are new to SharePoint Server Administration or who are upgrading from previous versions of SharePoint.This course covers content that was in retired Microsoft Course 20339-1. Module 1: Hardware, Installation and Patching How to build a Min Role Farm How to View ULS Logs How to document and check IIS Settings for SharePoint 2016 Module 2: Farm Management How to manage the SharePoint Farm Administors group How to configure Outgoing Email How to configure Incoming Email How to Configure Diagnostic and Usage Log Options Module 3: Web Applications How to define a new Managed Account How to add new IP Addresses to a SharePoint Server How to create a claims based web application in SharePoint Central Administration How to create a claims based web application in PowerShell How to create a hosting web application in PowerShell Module 4: Site Collections How to create a managed path How to create a site collection using SharePoint Central Administration How to create a site collection using PowerShell How to create a site collection in its own database using SharePoint Central Administration How to create a site collection in its own database using PowerShell How to create a host named site collection using PowerShell Module 5: Service Applications How to create a State Service Application How to create a Search Service Application How to create the Managed Metadate Service Module 6: Application Management How to add a new IP and Certificate to a SharePoint Web Application How to configure DNS for SharePoint Web Application How to Create a Subscription Settings Service Application How to create the Application Management Application Service How to configure the application URLs How to create the App Catalog Site Colleciton How to Add Apps to the catalog Module 7: Managing the User Profile Service How to create the My Site Web Application How to create the User Profile Service Application How to Configure the User Profile Synchronization Permissions How to create the Active Directory Import Connection How to assign permissions for the AD Group to create a My Site How to create a My Site Module 8: Search How to view the currenty Search Topology How to create an Enterprise Search Centre How to configure a new search schema property How to create a site collection-level result source How to create a new content source Module 9: Office Online Server How to install the pre-requisites for Office Online Server How to install the Office Online Server Binaries How to create the Office Online Server SSL Certifcate How to create the Office Online Server Farm How to connect to the farm from SharePoint How to test the connectivity Module 10: Enterprise Content Management How to create and Apply a site policy How to create discovery sets How to configure In Place records management How to configure the records centre How to configure DLP Module 11: Web Content Management How to configure cross-site publication How to configure content deployment Module 12: Workflow Server How to install Workflow Manger server and Client Binaires How to configure the workflow farm How to patch the workflow farm manager and clients How to register the workflow service in SharePoint How to test Workflow creation Module 13: Business Connectity Services and Secure Store How to configure the secure store service How to create the BCS service Application How to setup the products database How to import the BCS Definition How to use the BDC file in a list web part Module 14: Hybrid SharePoint Shown and Demonstrated the Hybrid features of SharePoint 2016 Module 15: Backup and Restore How to backup SharePoint 2016 Content How to delete SharePoint 2016 Content How to restore SharePoint 2016 Content via PowerShell How to recover a unattached content database Module 16: Upgrade How to restore and attach a SharePoint 2013 Database How to upgrade a SharePoint 2013 MMS Service Application Additional course details: Nexus Humans 55355 SharePoint 2016 Administration training program is a workshop that presents an invigorating mix of sessions, lessons, and masterclasses meticulously crafted to propel your learning expedition forward. This immersive bootcamp-style experience boasts interactive lectures, hands-on labs, and collaborative hackathons, all strategically designed to fortify fundamental concepts. Guided by seasoned coaches, each session offers priceless insights and practical skills crucial for honing your expertise. Whether you're stepping into the realm of professional skills or a seasoned professional, this comprehensive course ensures you're equipped with the knowledge and prowess necessary for success. While we feel this is the best course for the 55355 SharePoint 2016 Administration course and one of our Top 10 we encourage you to read the course outline to make sure it is the right content for you. Additionally, private sessions, closed classes or dedicated events are available both live online and at our training centres in Dublin and London, as well as at your offices anywhere in the UK, Ireland or across EMEA.

Duration 5 Days 30 CPD hours This course is intended for This course is for experienced information technology (IT) professionals, typically described as Enterprise Desktop Administrators (EDAs). These EDAs deploy, manage, and maintain PCs, devices, and applications across medium, large, and enterprise organizations. A significant portion of this audience uses, or intends to use, the latest release of Configuration Manager to manage and deploy PCs, devices, and applications.This course also is for individuals who are interested in taking Exam 70-703: Administering System Center Configuration Manager and Cloud Services Integration. Courses 20703-1A and 20703-2A, or equivalent knowledge and skills, are necessary to prepare for this exam. Overview After completing this course, students will be able to:Describe the features Configuration Manager and Intune include, and explain how you can use these features to manage PCs and mobile devices in an enterprise environment.Analyze data by using queries and reports.Prepare a management infrastructure, including configuring boundaries, boundary groups, and resource discovery, and integrating mobile-device management with Microsoft Exchange Server.Deploy and manage the Configuration Manager client.Configure, manage, and monitor hardware and software inventory, and use Asset Intelligence and software metering.Identify and configure the most appropriate method to distribute and manage content used for deployments.Distribute, deploy, and monitor applications for managed users and systems.Maintain software updates for PCs that Configuration Manager manages.Implement Endpoint Protection for managed PCs.Manage configuration items, baselines, and profiles to assess and configure compliance settings and data access for users and devices.Configure an operating-system deployment strategy by using Configuration Manager.Manage and maintain a Configuration Manager site. This course describes how to use Configuration Manager and its associated site systems to efficiently manage network resources. In this five-day course, you will learn day-to-day management tasks, including how to manage applications, client health, hardware and software inventory, operating system deployment, and software updates by using Configuration Manager. You also will learn how to optimize System Center Endpoint Protection, manage compliance, and create management queries and reports. Additionally, this course, in conjunction with Microsoft Official Course 20703-2A, helps certification candidates prepare for Exam 70-703: Administering System Center Configuration Manager and Cloud Services Integration. Managing computers and mobile devices in the enterprise Overview of systems management by using enterprise management solutions Overview of the Configuration Manager architecture Overview of the Configuration Manager administrative tools Tools for monitoring and troubleshooting a Configuration Manager site Lab : Exploring the Configuration Manager tools Searching in the Configuration Manager console Using Windows PowerShell with Configuration Manager Using Configuration Manager Service Manager to manage components Monitoring site and component status Reviewing log files by using the Configuration Manager Trace tool Explain how to use Configuration Manager to address the challenges of managing systems and users in today?s enterprise. Describe the Configuration Manager architecture. Describe the management tools that you use to perform administrative functions for Configuration Manager. Describe the tools that you use to monitor and troubleshoot a Configuration Manager site. Analyzing data using queries and reports Introduction to queries Configuring Microsoft SQL Server Reporting Services (SSRS) Lab : Creating and running queriesConfiguring boundaries and resource discovery Creating data queries Creating subselect queries Creating status message queries Lab : Configuring SSRS Configuring a reporting services point Creating a report by using Report Builder Create and configure data and status message queries. Configure and manage SSRS and the reporting services point. Preparing the management infrastructure to support PCs and mobile devices Configuring site boundaries and boundary groups Configuring resource discovery Configuring the Exchange Server Connector for mobile device management Configuring user and device collections Lab : Configuring boundaries and resource discovery Configuring boundaries, boundary groups, and fallback relationships Configuring Active Directory discovery methods Lab : Configuring user and device collections Creating a device collection Creating a user collection Configuring a maintenance window Configure boundaries and boundary groups. Configure resource discovery. Configure the Exchange Server connector mobile device management. Organize resources using device and user collections. Deploying and managing clients Overview of the Configuration Manager client Deploying the Configuration Manager client Configuring and monitoring client status Managing client settings in Configuration Manager Lab : Deploying the Microsoft System Center Configuration Manager client software Preparing the site for client installation Deploying the Configuration Manager client software by using client push installation Lab : Configuring and monitoring client status Configuring and monitoring client health status Lab : Managing client settings Configuring client settings Describe the requirements and considerations for installing the Configuration Manager client software. Deploy the Configuration Manager client software. Configure and monitor client status. Manage Configuration Manager client settings. Managing inventory for PCs and applications Overview of inventory collection Configuring hardware and software inventory Managing inventory collection Configuring software metering Configuring and managing Asset Intelligence Lab : Configuring and managing inventory collection Configuring and managing hardware inventory Lab : Configuring software metering Configuring software metering Lab : Configuring and managing Asset Intelligence Preparing the site for Asset Intelligence Configuring Asset Intelligence Monitoring license agreements by using Asset Intelligence Viewing Asset Intelligence reports Describe inventory collection. Configure and collect hardware and software inventory. Manage inventory collection. Configure software metering. Configure Asset Intelligence. Distributing and managing content used for deployments Preparing the infrastructure for content management Distributing and managing content on distribution points Lab : Distributing and managing content for deployments Installing a new distribution point Managing content distribution Prepare the infrastructure for content management. Distribute and manage content on distribution points. Deploying and managing applications Overview of application management Creating applications Deploying applications Managing applications Deploying virtual applications by using System Center Configuration Manager (Optional) Deploying and managing Windows Store apps Lab : Creating and deploying applications Installing and configuring the Application Catalog roles Creating applications with requirements Deploying applications Lab : Managing application supersedence and removal Managing application supersedence Uninstalling the Excel Viewer application Lab : Deploying virtual applications by using Configuration Manager (Optional) Configuring support for App-V Deploying virtual applications Lab : Using Configuration Manager to deploy Windows Store apps Configuring support for sideloading Windows Store apps Configuring a Windows Store app Deploying Windows 10 apps to users Describe the application management features of Configuration Manager. Create applications. Deploy applications. Manage applications. Configure and deploy virtual applications. Configure and deploy Windows Store apps. Maintaining software updates for managed PCs The software updates process Preparing a Configuration Manager site for software updates Managing software updates Configuring automatic deployment rules Monitoring and troubleshooting software updates Lab : Configuring the site for software updates Configuring and synchronizing the software update point Lab : Deploying and managing software updates Determining software update compliance Deploying software updates to clients Configuring automatic deployment rules Describe how the software updates feature integrates with Configuration Manager. Prepare the Configuration Manager site for software updates. Manage the evaluation and deployment of software updates. Configure automatic deployment rules. Monitor and troubleshoot software updates. Implementing Endpoint Protection for managed PCs Overview of Endpoint Protection in Configuration Manager Configuring, deploying, and monitoring Endpoint Protection policies Lab : Implementing Microsoft System Center Endpoint Protection Configuring the System Center Endpoint Protection point and client settings Configuring and deploying Endpoint Protection policies Monitoring Endpoint Protection Configure Endpoint Protection to detect and remediate malware and security vulnerabilities. Configure, deploy, and manage Endpoint Protection policies. Managing compliance and secure data access Overview of Compliance Settings Configuring compliance sett

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Duration 2 Days 12 CPD hours This course is intended for Administrators Overview Please refer to course overview This offering covers the fundamental concepts of installing and configuring IBM Cognos Analytics, and administering servers and content, in a distributed environment. In the course, participants will identify requirements for the installation and configuration of a distributed IBM Cognos Analytics software environment, implement security in the environment, and manage the server components. Students will also monitor and schedule tasks, create data sources, and manage and deploy content in the portal and IBM Cognos Administration. Introduction to IBM Cognos Analytics administration IBM Cognos Analytics components Administration workflow IBM Cognos Administration IBM Cognos Configuration Identify IBM Cognos Analytics architecture Features of the IBM Cognos Analytics architecture Examine the multi-tiered architecture, and identify logging types and files Examine IBM Cognos Analytics servlets Performance and installation planning Balance the request load Configure IBM Cognos Analytics Secure the IBM Cognos Analytics environment Identify the IBM Cognos Analytics security model Define authentication in IBM Cognos Analytics Define authorization in IBM Cognos Analytics Identify security policies Secure the IBM Cognos Analytics environment Administer the IBM Cognos Analytics server environment Administer IBM Cognos Analytics servers Monitor system performance Manage dispatchers and services Tune system performance, and troubleshoot the server Audit logging Dynamic cube data source administration workflow Manage run activities View current, past, and upcoming activities Manage schedules Manage content in IBM Cognos Administration Data sources and packages Manage visualizations in the library Deployment Other content management tasks Examine departmental administration capabilities Create and manage team members Manage activities Create and manage content and data Manage system settings Manage Themes, Extensions, and Views Share services with multiple tenants

Duration 2 Days 12 CPD hours This course is intended for Administrators Overview Please refer to course overview This offering covers the fundamental concepts of installing and configuring IBM Cognos Analytics, and administering servers and content, in a distributed environment. In the course, participants will identify requirements for the installation and configuration of a distributed IBM Cognos Analytics software environment, implement security in the environment, and manage the server components. Students will also monitor and schedule tasks, create data sources, and manage and deploy content in the portal and IBM Cognos Administration. Introduction to IBM Cognos Analytics administration IBM Cognos Analytics components Administration workflow IBM Cognos Administration IBM Cognos Configuration Identify IBM Cognos Analytics architecture Features of the IBM Cognos Analytics architecture Examine the multi-tiered architecture, and identify logging types and files Examine IBM Cognos Analytics servlets Performance and installation planning Balance the request load Configure IBM Cognos Analytics Secure the IBM Cognos Analytics environment Identify the IBM Cognos Analytics security model Define authentication in IBM Cognos Analytics Define authorization in IBM Cognos Analytics Identify security policies Secure the IBM Cognos Analytics environment Administer the IBM Cognos Analytics server environment Administer IBM Cognos Analytics servers Monitor system performance Manage dispatchers and services Tune system performance, and troubleshoot the server Audit logging Dynamic cube data source administration workflow Manage run activities View current, past, and upcoming activities Manage schedules Manage content in IBM Cognos Administration Data sources and packages Manage visualizations in the library Deployment Other content management tasks Examine departmental administration capabilities Create and manage team members Manage activities Create and manage content and data Manage system settings Manage Themes, Extensions, and Views Share services with multiple tenants

Duration 5 Days 30 CPD hours This course is intended for This class is ideal for merchants, marketers, and content managers who want to learn more about using B2C Commerce Cloud Business Manager to manage end-to-end business operations for a Commerce Cloud storefront. This course is also useful for developers preparing for the B2C Commerce Developer certification, providing information on working with a B2C site and data management using Business Manager. Overview Organize a storefront using catalogs, categories, products, pricing, and search refinements. Improve results in search engines using SEO best practices. Improve on-site search using the search index, Einstein Search dictionaries, and sorting rules. Entice and target online shoppers using customer groups, qualifiers, campaigns, and promotions. Create shopper experiences using content slots, Page Designer, and Einstein Recommendations. Leverage analytics and reports to determine success. Create A/B tests to make decisions on storefront experiences. Discover how to present products in a compelling way on a B2C Commerce Cloud storefront so you can turn customers into repeat customers. In this 5-day extended* class, you?ll learn how to improve conversion rates and increase the average order size of shoppers. Our B2C Commerce Cloud experts will walk you through how to organize an existing site, use best practices in search and online marketing, enhance the shopper experience, and leverage analytics to understand what products are selling best and why. NOTE: This course does not include site creation, programming, or site design. This class is taught using the SFRA reference architecture site and not the client?s specific site. Client specific site is used during the Launch Readiness Bootcamp conducted by Services. Getting Started Introductions Housekeeping B2C Commerce Overview Shop Organization Explain How Catalogs Work Create Categories Manage Products Manage Pricing & Inventory Configure Search Refinements Search & Sort Manage Search Engine Optimization Implement Searchandizing Strategies Online Marketing Use Qualifiers (coupon codes, source codes, customer groups) Create Promotions Create and Manage Campaigns Refine Campaigns Shopper Experience Identify Content Management Basics Create and Manage Content Slots Create a Page Using Page Designer Identify Einstein Recommender Types and Related Strategies Analysis and Optimization View Production Reports Create an A/B Test