8052 Marketing courses in Cardiff delivered Online

Today, every individual and organisation is a publisher. You want everyone in your organisation to be a potential ambassador. And every employee has something to gain from raising their profile and showcasing their expertise. An effective content strategy allows you to deliver compelling stories to your audience in the most seamless way possible to make an emotional connection. This requires a mix of passion for the subject matter, a deep relationship with your audience, robust production processes, and the right tools.  With a background in journalism and technology, we’ve worked on many projects that combine the two – including overseeing the iPad edition launches for Condé Nast in the UK, product ownership of a Digital Asset Manager for Condé Nast International, and developing and delivering content training for telco VEON.  Publishers and brands we’ve worked with include WIRED, Time Out, GQ, Vanity Fair and Vogue – as well as solo entrepreneurs and startups who are trying to cut through the noise and get their message heard.  In this course we'll cover the key elements of an effective content strategy: how to plan across multiple platforms, and how to implement your blueprint without exhausting yourself or your team. Sample learning content  Session 1: Planning a content strategy Mapping and understanding your audiences. Defining your content objectives, for you or your organisation. Common pitfalls with poorly targeted content. Session 2: A content creation framework Finding ideas to generate a consistent stream of content. Idenitfying angles that will help you stand out from the crowd. Using different formats across multiple channels. Session 3: Keeping it going Simple processes to help hit deadlines and publish regularly. Balancing content creation and content creation. Creating a mix of evergreen and timely content. Session 4: Measurement and iteration Useful (and useless) metrics for content producers. Handling comments and joining the conversation. Iterating your content strategy based on feedback. Delivery We deliver our courses over Zoom, to maximise flexibility. The training can be delivered in a single day, or across multiple sessions. All of our courses are live and interactive – every session includes a mix of formal tuition and hands-on exercises. 
To ensure this is possible, the number of attendees is capped at 16 people.  Tutor Alan Rutter is the founder of Fire Plus Algebra. He is a specialist in communicating complex subjects through data visualisation, writing and design. He teaches for General Assembly and runs in-house training for public sector clients including the Home Office, the Department of Transport, the Biotechnology and Biological Sciences Research Council, the Health Foundation, and numerous local government and emergency services teams. He previously worked with Guardian Masterclasses on curating and delivering new course strands, including developing and teaching their B2B data visualisation courses. He oversaw the iPad edition launches of Wired, GQ, Vanity Fair and Vogue in the UK, and has worked with Condé Nast International as product owner on a bespoke digital asset management system for their 11 global markets. Testimonial “The EMpower Network commissioned the content creation workshop to understand how to communicate effectively with a wide range of stakeholders. In light of covid-19, it’s more important than ever to communicate clearly especially as we’ve moved to remote meetings. The workshop was very insightful and Alan was a very engaging speaker making sure all attendees contributed and worked through real-life examples. Attendees praised the usefulness of the workshop and especially liked the content generation framework with one saying 'It has changed the way I think about communicating and given me a toolkit that I will use in both my work and personal projects'.” Shade Nathaniel-Ayodele | EMpower Network, Southwark Council 

Online Marketing course for individuals, companies, professionals that want to succeed on the job and improve marketing skills.

Customer care, customer service, Moccasin Approach,

Thinking about a job as a Digital Product Manager? The BCS Practitioner Certificate in Digital Product Management encourages individuals in both technical and non-technical product-related roles to develop the practical behaviours required to succeed in leading a product project or team.

Digital Marketing Work Placement ProgrammeCourse Description In today’s world, the Marketing industry is more competitive than ever and goes beyond simply having theoretical qualifications. Candidates who desire to make an impression are required to have an understanding of a broad range of marketing activities. Our 3-month training programme provides everything you need to become fully qualified in Marketing practice & management. Once you have completed your training session you will gain accredited certifications and three months of remote experience directly with one of our clients. CPD 120 CPD hours / pointsAccredited by The CPD Certification Service Description What’s Included Three months full access to the online course Professional certification Digital certifications Guaranteed work placement (12 weeks) Learn industry-leading skills and stand out from the crowd. Information-packed practical training starting from basics to advanced testing techniques. Best suitable for beginners to advanced level users and who learn faster when demonstrated. Course content designed by considering current trends in the job market. A practical learning experience with live project work and examples. *Terms Apply Who is this course for? Who is it for? Part Qualified, Freshly Qualified Marketing Students Graduates with No or little Job Experience Students Currently Studying or intending to study Marketing or want to refresh knowledge on SMM and SEO People who are already working in the industry but want to gain further knowledge about SMM and SEO Thinking of opening a Marketing business Career path Marketing Manager - average salary - £50,000 Digital Marketing Executive - average salary - £26,000

Duration 2 Days 12 CPD hours This course is intended for Professionals desiring to be able to communicate clearly and concisely in their writing will benefit from this course. Overview Awareness of common spelling and grammar issues in business writing. Basic concepts in sentence and paragraph construction. Basic structure of agendas, email messages, business letters, business proposals, and business reports. Collaborative writing techniques, tools and best practices Tips and techniques to use when deciding the most appropriate format to use for agendas, email messages, business letters, business proposals, and business reports In this course, you will learn the essential skills needed to organize your thoughts and select the best words and phrases to clearly convey them in writing. Private classes on this topic are available. We can address your organization?s issues, time constraints, and save you money, too. Contact us to find out how. 1. Working With Words Monitoring Spelling, Grammar, and Verb Tense Creating a Reference Sheet 2. Constructing Sentences Recognizing Sentence Parts Classifying Sentence Type Increasing Readability with Punctuation 3. Creating Paragraphs The Three Basic Components Organization Methods 4. Finding Facts Identifying and Using Key Resources Fact-Finding and Information Gathering 5. Collaborative Writing Clarifying the Objective Collaborative Writing Strategies and Patterns 6. Types of Collaborative Business Writing Applying Different Construction Techniques Cut & Paste, Puzzle, Sequential Summative Integrating Construction 7. Collaborative Tools and Processes Planning and Revision Creating Outlines and Storyboards Building Team Cohesion 8. Writing Meeting Agendas Choosing an Agenda Format Structuring and Writing the Agenda 9. Writing E-Mails, Reports and Proposals Addressing Your Message Using Proper Grammar and Defining Acronyms Structuring, Formatting, and Writing Your Report Additional course details: Nexus Humans Writing for the Business Professional training program is a workshop that presents an invigorating mix of sessions, lessons, and masterclasses meticulously crafted to propel your learning expedition forward. This immersive bootcamp-style experience boasts interactive lectures, hands-on labs, and collaborative hackathons, all strategically designed to fortify fundamental concepts. Guided by seasoned coaches, each session offers priceless insights and practical skills crucial for honing your expertise. Whether you're stepping into the realm of professional skills or a seasoned professional, this comprehensive course ensures you're equipped with the knowledge and prowess necessary for success. While we feel this is the best course for the Writing for the Business Professional course and one of our Top 10 we encourage you to read the course outline to make sure it is the right content for you. Additionally, private sessions, closed classes or dedicated events are available both live online and at our training centres in Dublin and London, as well as at your offices anywhere in the UK, Ireland or across EMEA.

If you got a call from a TV producer asking you to appear on Newsnight, would you say ‘yes’? And if you did, could you make your argument in a way that captured the attention of the audience without being interrupted? Our media training courses are aimed at senior spokespeople and experts who give interviews on TV, radio or in print. We equip them with the skills and confidence to take control and give engaging, memorable and effective performances in which they deliver their key messages, no matter what the circumstances. Highly interactive and practical, each course includes a series of realistic print, radio and television exercises with experienced journalists. We provide immediate feedback following each interview, including techniques for improvement, advice about potential answers and the framing of key messages. While all our media training courses are bespoke, on a typical course we will cover: how the media operates how to prepare for interviews the differences between TV, radio and print interviews how to conduct different types of interview, such as pro-active, reactive, expert commentator and hostile (crisis communications) developing key messages which convey your views persuasively how to take control of an interview, stick to your own agenda and deliver key messages successfully use of language, body language, dress and delivery After the course, each delegate receives the Rough House Media Toolkit, including written feedback, recorded copies of their interview exercises, the Rough House Media Guide to Interviews and further supporting materials. We also provide a confidential assessment to the PR team of each delegate’s suitability for different types of interview. Venue We deliver courses in the most appropriate format for your circumstances – whether face to face or online. Face to face courses are portable: they can be held in purpose-built studios, at your own offices or at an external venue. In the latter two cases, we create a mock studio for the practical exercises. Online courses give you flexibility and enable you to offer training to delegates from all over the world. We have run virtual courses for people from the Far East, South Asia, North America and Europe, as well as the UK.

Duration 2 Days 12 CPD hours This course is intended for Operations managers, account representatives, customer service staff, help desk and technical support, and anyone working directly with customer will benefit from this course. Overview Define customer service in relation to both internal and external customers Recognize how your attitude affects customer service Identify your customer\'s needs Generate repeat business with outstanding customer service Build goodwill through in-person customer service Provide outstanding customer service over the phone Connect with customers through online tools Deal effectively with difficult situations This course offers practical tools and techniques to win clients, create loyal advocates for your business, and deliver excellent customer service. Private classes on this topic are available. We can address your organization?s issues, time constraints, and save you money, too. Contact us to find out how. 1. Customer Service - A Baseline Recognizing Your Customers Understanding Your Role in Customer Service 2. Developing A Customer Service Mind-Set Leveraging Your First Impression Feeling Positively About Customers Mastering Moods and Emotions 3. Identifying Customer Needs Understanding the Customer\'s Situation Avoiding Assumption and Prejudgment Meeting Basic Needs Seeking to Exceeding Expectations Building Repeat Relationships 4. Connecting with the Customer Achieving Authenticity through Body Language Responding Effectively to Problems Mastering Online Etiquette Seeking Customer Feedback 5. Dealing with Difficult Situations Effectively Addressing Complaints De-escalating Anger Establishing Common Ground Remaining Calm, Respectful and Objective 6. Effectively Addressing Complaints Creating a Memorable Customer Experience Additional course details: Nexus Humans Providing Outstanding Customer Service training program is a workshop that presents an invigorating mix of sessions, lessons, and masterclasses meticulously crafted to propel your learning expedition forward. This immersive bootcamp-style experience boasts interactive lectures, hands-on labs, and collaborative hackathons, all strategically designed to fortify fundamental concepts. Guided by seasoned coaches, each session offers priceless insights and practical skills crucial for honing your expertise. Whether you're stepping into the realm of professional skills or a seasoned professional, this comprehensive course ensures you're equipped with the knowledge and prowess necessary for success. While we feel this is the best course for the Providing Outstanding Customer Service course and one of our Top 10 we encourage you to read the course outline to make sure it is the right content for you. Additionally, private sessions, closed classes or dedicated events are available both live online and at our training centres in Dublin and London, as well as at your offices anywhere in the UK, Ireland or across EMEA.

Duration 2 Days 12 CPD hours This course is intended for Any professionals who need to work effectively with others without direct authority, as well as mid- and upper-level executives and managers who would benefit from understanding the motivations of others to achieve successful results for the business. Overview Build workplace relationships based on mutual trust and respect Collaborate effectively through influence and persuasion Recognize and enhance your sources of personal power Choose and apply appropriate influence strategies Work with resistance to gain commitment and buy-in In this course, you will learn to become proficient in the art of persuasion, selecting and utilizing appropriate styles and strategies to have the most influential effect, as well as understanding how to protect yourself from being manipulated by others. Private classes on this topic are available. We can address your organization?s issues, time constraints, and save you money, too. Contact us to find out how. 1. An Influence Baseline Enabling Collaboration Facilitating Constructive Dialogue 2. Elements of Influence Focusing on the Outcome Seeing Influence as a Mental Equation Differentiating Influence from Manipulation 3. Power and Persuasion Developing and Using Power Sources Developing the Art of Persuasion Appealing to Integrity, Emotions, and Intellect Building Five Types of Trust Applying Five Principles of Influence 4. A Network of Influence Building a Purposeful Network Strategic Reputation Management Protecting Your Credibility 5. Applying Influence Strategies Adapting the Approach Identifying Thinking Differences Applying Strategies to Styles 6. Working With Resistance Encountering and Addressing Resistance Building Collaboration through Quality Dialogue Getting Results through Persistence and Persuasion Additional course details: Nexus Humans Extending Your Sphere of Influence training program is a workshop that presents an invigorating mix of sessions, lessons, and masterclasses meticulously crafted to propel your learning expedition forward. This immersive bootcamp-style experience boasts interactive lectures, hands-on labs, and collaborative hackathons, all strategically designed to fortify fundamental concepts. Guided by seasoned coaches, each session offers priceless insights and practical skills crucial for honing your expertise. Whether you're stepping into the realm of professional skills or a seasoned professional, this comprehensive course ensures you're equipped with the knowledge and prowess necessary for success. While we feel this is the best course for the Extending Your Sphere of Influence course and one of our Top 10 we encourage you to read the course outline to make sure it is the right content for you. Additionally, private sessions, closed classes or dedicated events are available both live online and at our training centres in Dublin and London, as well as at your offices anywhere in the UK, Ireland or across EMEA.

Duration 2 Days 12 CPD hours This course is intended for Team leaders, managers, executives and other business professionals who lead others will benefit from this course. Overview Learn to lead in a world of diversity Engage and empower our multi-generational workforce Leverage culture as the new strategic differentiator Develop your path to leadership success In this course, students will learn how to capitalize on the strengths of your diverse team while directing and guiding them to even greater achievements. Private classes on this topic are available. We can address your organization?s issues, time constraints, and save you money, too. Contact us to find out how. 1. A Complex World of Diversity Working in Fluid Dynamic Environments Understanding the New Transient Workforce Addressing the Need for a New Type of Leadership Leading with Authenticity Developing Required Skills and Competencies Decentralizing Power 2. Making Difference Your Strategic Advantage Engaging in the 21st Century Measuring Engagement and Taking Advantage of High Engagement Overcoming Challenges to Employee Engagement Embracing Difference and Bridging Boundaries Developing Cultural Intelligence and Responding Effectively to Cultural Differences Applying SCARF to Direct Behavior 3. Leveraging Change as the New Normal Understanding and Applying Emotional Intelligence Motivating Others Key Areas of Interest - Behavioral and Cognitive, Psychodynamic and Humanistic, and Personality Types Developing Your Leadership Psychological Toolkit Identifying Drivers - Desires and Expectations The Impact of an Environment of Trust Meeting the Needs of the Social Brain Promoting Involvement 4. Creating Leaders for the Future Facing the Challenges of a Modern Leader Avoiding Cultural Pitfalls Creating a Common Culture for All Leading Fluid Teams Seeking Diverse Perspectives Soliciting Feedback Utilizing Various Leadership Styles - Storytelling, Adaptive, and Connective Building a Sustainable Vision, Developing a Path, and Creating a Passion for Excellence Additional course details: Nexus Humans Navigating The Modern Workforce - Diversity, Culture, Generations training program is a workshop that presents an invigorating mix of sessions, lessons, and masterclasses meticulously crafted to propel your learning expedition forward. This immersive bootcamp-style experience boasts interactive lectures, hands-on labs, and collaborative hackathons, all strategically designed to fortify fundamental concepts. Guided by seasoned coaches, each session offers priceless insights and practical skills crucial for honing your expertise. Whether you're stepping into the realm of professional skills or a seasoned professional, this comprehensive course ensures you're equipped with the knowledge and prowess necessary for success. While we feel this is the best course for the Navigating The Modern Workforce - Diversity, Culture, Generations course and one of our Top 10 we encourage you to read the course outline to make sure it is the right content for you. Additionally, private sessions, closed classes or dedicated events are available both live online and at our training centres in Dublin and London, as well as at your offices anywhere in the UK, Ireland or across EMEA.