Business Relationship Management Professional (BRMP)®
Business Relationship Management (BRM) embodies a set of competencies (knowledge, skills, and behaviors) to foster an effective business value-producing relationship between a service provider and its business partners.
The BRM Discipline rests on solid research-based foundations verified and enhanced over a decade of successful implementations in leading organizations across the world. Proven to be equally effective for shared services including Human Resources, Finance, Legal, external service providers and others, BRM practices have enjoyed widespread adaptation in IT.
The Business Relationship Management Professional (BRMP) training and certification program provides a foundational understanding of business relationship management (BRM) for individuals at every experience level, with the training and certification designed to provide a solid baseline level of knowledge. In other words, this course provides the 'why' and the 'what' - 'why' business relationship management is important to your organization and 'what' a BRM capability does to add value to your organization.
This interactive course, with discussions, partnering activities, and periodic knowledge checks, will provide you with the opportunity to apply learning to your unique organizational situations, creating solutions that you can use immediately upon returning to your workplace. This practical knowledge will allow you to demonstrate immediate value in your role, as well as prepare you for the BRMP Certification exam.
What You Will Learn
This course provides a foundational understanding of Business Relationship Management. Upon completion of the BRMP® course, participant will be able to demonstrate their understanding:
Explain what business relationship management is and the value it provides to an organization
Articulate the need for an organization to move beyond traditional goals of profit and products to encompass those that are appropriate for a relationship-centered organization
Describe the importance of integrating business relationship management into every element of their organization
Define the importance of educating their organization that a mature BRM capability will evolve culture, build partnerships, drive value, and satisfy purpose
Apply business relationship management to their organization's triple bottom line of people, purpose, and planet
Explain the basic knowledge, skills, and mindsets of the business relationship management role
Clarify the core business relationship management approaches, tools, and templates used to achieve results
Illustrate the value and impact the BRM capability has on an organization by completing a draft of the BRM Capability Workbook
BRM Introduction - The Bigger Picture
Why BRM = why now?
Relationship-centered organization
Theory of 'relationshipism'
Triple bottom line
BRM defined
Activity domains
BRM challenges
BRM Capability
BRM capability framework
Organizational purpose and strategy
Now-to-new
Evolve culture
Build partnerships
Drive value
Satisfy purpose
Limitless growth and improvement
BRM Capability - Evolve culture
Evolve culture framework
Purposeful narrative
Desired behaviors
Influential relationships
Personal growth
BRM Capability - Build partnerships
Build partnerships framework
BRM role competency model
Relationship maturity and quality
Partnering mindsets
Relationship discovery
Relationship nurturing
BRM Capability - Drive value
What is value?
Types of value
Sources of value
Drive value framework
BRM role competency model
Value discovery
Value realization
Value results
BRM Capability - Satisfy purpose
Satisfy purpose framework
BRM role competency model
Through the BRM capability
Through the triple bottom line
Social value
BRM Capability - Wrap-up
Evolve culture capability framework
Build partnerships capability framework
Drive value capability framework
Satisfy purpose capability framework
BRM Role
Our purpose and what we believe
Role clarity
Single point of focus
BRM Code of Ethics
BRM Role Competency Model
BRM mindset
Scope of BRM role
BRM role with organizational factors
BRM Team
Our purpose and what we believe
BRM team definition
BRM team purpose, mission, and vision
Assessing the value of a BRM team
Organizing a BRM team
Leading a BRM team
Transition management
Coaching BRMs
Closing - BRM Key Learnings
Key learnings from each module
Closing - BRMP Course Wrap-Up
What to do in the next 30/60/90/365 days
Digital badge
After passing the exam
Recap learning objectives
Review learning objectives
Review expectations
Course feedback