113 Brand Management courses

Dive deep into the vibrant world of retail, where operations and strategy intertwine to create successful business narratives. 'Retail Operations Management: Running a Successful Business' is a meticulously curated course designed to unveil the secrets behind thriving retail businesses. From the intricacies of procurement and merchandising to the nuances of consumer behaviour and brand management, this course covers it all, ensuring learners emerge with a comprehensive understanding of retail operations. Learning Outcomes Gain an in-depth understanding of the various aspects of retail operations and strategy development. Learn the principles of procurement, merchandising, and effective pricing strategies. Understand the role of consumer behaviour in shaping retail strategies and decisions. Acquire knowledge on managing multiple retail channels, brand management, and the importance of store location. Familiarise oneself with the Consumer Rights Act and health & safety guidelines pertinent to retail stores. Why buy this Retail Operations Management: Running a Successful Business? Unlimited access to the course for forever Digital Certificate, Transcript, student ID all included in the price Absolutely no hidden fees Directly receive CPD accredited qualifications after course completion Receive one to one assistance on every weekday from professionals Immediately receive the PDF certificate after passing Receive the original copies of your certificate and transcript on the next working day Easily learn the skills and knowledge from the comfort of your home Certification After studying the course materials of the Retail Operations Management: Running a Successful Business there will be a written assignment test which you can take either during or at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £5.99. Original Hard Copy certificates need to be ordered at an additional cost of £9.60. Who is this Retail Operations Management: Running a Successful Business for? Aspiring retail managers and leaders keen to sharpen their operational insights. Business owners looking to delve deeper into the dynamics of the retail industry. Marketing professionals in the retail sector aiming to understand consumer behaviour and brand management better. Supply chain enthusiasts wanting a deeper dive into the retail perspective. Anyone interested in the nuances of retail operations and looking to make an informed career choice. Prerequisites This Retail Operations Management: Running a Successful Business does not require you to have any prior qualifications or experience. You can just enrol and start learning.This Retail Operations Management: Running a Successful Business was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Career path Retail Manager: £24,000 - £40,000 Procurement Specialist: £30,000 - £50,000 Merchandising Manager: £25,000 - £45,000 Brand Manager: £30,000 - £55,000 Supply Chain Coordinator: £22,000 - £37,000 Store Health & Safety Officer: £20,000 - £35,000 Course Curriculum Module 01: An Overview of Retail Operations An Overview of Retail Operations 00:15:00 Module 02: Strategy Development in Retail Strategy Development in Retail 00:10:00 Module 03: Procurement and Merchandising in Retail Procurement and Merchandising in Retail 00:13:00 Module 04: Pricing Strategies in Retail Pricing Strategies in Retail 00:19:00 Module 05: Supply Chain Management in Retail Operations Supply Chain Management in Retail Operations 00:09:00 Module 06: Importance of Consumer Behaviour Importance of Consumer Behaviour 00:07:00 Module 07: Retail Location Selection Retail Location Selection 00:11:00 Module 08: Supplier Negotiation Skills Supplier Negotiation Skills 00:07:00 Module 09: Essential Management and Leadership Skills Essential Management and Leadership Skills 00:11:00 Module 10: Managing Multiple Retail Channels Managing Multiple Retail Channels 00:15:00 Module 11: Brand Management in Retail Brand Management in Retail 00:10:00 Module 12: Retail Store Health & Safety Guidelines Retail Store Health & Safety Guidelines 00:11:00 Module 13: Consumer Rights Act Consumer Rights Act 00:11:00

Unlock the secrets to Freelance success with our comprehensive course. Learn the essential skills to thrive in today's competitive market, from brand management to emotional intelligence, social media marketing to problem-solving. Join now and freelance like a pro!" Learning Outcomes: Gain a deep understanding of brand management and its importance in the freelance industry Master the art of time management and achieve productivity like a pro Learn the principles of entrepreneurship and financial independence for successful freelancing Develop emotional intelligence to communicate effectively with clients and collaborators Discover the power of social media marketing and sales techniques to expand your reach Learn the fundamentals of business formation, marketing, accounting, customer service relations, critical creative thinking, problem-solving, and business law and contracts for a holistic approach to freelancing Our comprehensive course covers all the essential skills needed to succeed in the freelance industry. From brand management to emotional intelligence, social media marketing to problem-solving, this course is designed to help you become a successful freelancer in today's competitive market. The course covers 13 modules, including principles of entrepreneurship, business formation, and management. You will also learn the fundamentals of sales and negotiation, customer service relations, critical creative thinking, and problem-solving. Our experts will guide you through the principles of marketing and accounting, enabling you to manage your finances with confidence. Additionally, the course covers the essential aspects of business law and contracts. This course is perfect for individuals who are new to freelancing or those looking to expand their skill set. Join now and start your journey to becoming a successful freelancer! Certification Upon completion of the course, learners can obtain a certificate as proof of their achievement. You can receive a £4.99 PDF Certificate sent via email, a £9.99 Printed Hardcopy Certificate for delivery in the UK, or a £19.99 Printed Hardcopy Certificate for international delivery. Each option depends on individual preferences and locations. CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Anyone looking to start or enhance their freelancing career Individuals looking to learn the essential skills needed to succeed in the freelance industry Entrepreneurs and small business owners looking to manage their finances and marketing effectively Creatives and professionals looking to expand their reach and grow their brand Career path Freelance Graphic Designer: £22,000 - £45,000 per year Freelance Writer: £18,000 - £50,000 per year Freelance Social Media Manager: £20,000 - £45,000 per year Freelance Web Developer: £25,000 - £60,000 per year Freelance Marketing Consultant: £25,000 - £60,000 per year Freelance Accountant: £25,000 - £60,000 per year

Course Description Get instant knowledge from this bite-sized Retail Management Diploma Part - 4 course. This course is very short and you can complete it within a very short time. In this Retail Management Diploma Part - 4 course you will get fundamental ideas of retail management, the key strategy of management skills for leading your team, the consumer rights act and so on. Enrol in this course today and start your instant first step towards management skills for leading your team. Learn faster for instant implementation. Learning Outcome Familiarise with management skills for leading your team Understand consumer rights act Deepen your understanding of health & safety for retail stores Strengthen retail brand management Know how to sell in multiple channels How Much Do Retail Managers Earn? Senior - £52,000 (Apprx.) Average - £34,000 (Apprx.) Starting - £22,000 (Apprx.) Requirement Our Retail Management Diploma Part - 4 is fully compatible with any kind of device. Whether you are using Windows computer, Mac, smartphones or tablets, you will get the same experience while learning. Besides that, you will be able to access the course with any kind of internet connection from anywhere at any time without any kind of limitation. Retail Management Diploma Part - 4 Module 01: Management Skills for Leading Your Team 00:17:00 Module 02: Selling in Multiple Channels 00:21:00 Module 03: Retail Brand Management 00:16:00 Module 04: Health & Safety for Retail Stores 00:21:00 Module 05: Consumer Rights Act 00:15:00 Assignment Assignment - Retail Management Diploma Part - 4 00:00:00

Embark on a comprehensive journey into Retail Management. From strategic planning and consumer behavior to multi-channel retailing and brand reputation, this course offers essential skills for thriving in the dynamic retail sector. Become an expert in managing and growing retail operations.

Are you ready to elevate your career in retail management? Dive into our comprehensive course, "Retail Management: Retail Pricing, Psychology and Strategies," designed to equip you with the essential knowledge and skills to excel in the dynamic world of retail. Whether you're an aspiring retail manager, a seasoned professional looking to update your skills, or someone eager to understand the intricacies of the retail industry, this course is your gateway to success. Key Features: CPD Certified Free Certificate from Reed CIQ Approved Developed by Specialist Lifetime Access The "Retail Management: Retail Pricing, Psychology and Strategies" course provides a comprehensive understanding of the retail industry. Learners will explore effective retail strategies, the psychology behind consumer behavior, and the importance of communicating with customers. They will also gain insights into pricing strategies, brand management, and selling across multiple channels. The course emphasizes the significance of choosing the right retail location, staying updated with trends, and targeting customers effectively. Students will learn about the sales process, how to lead and manage a retail team, and negotiating deals with suppliers. Additionally, the curriculum covers essential aspects of supply chain management, retail buying, and merchandising. It also addresses the importance of health and safety in retail stores and developing robust store security procedures. By the end of the course, learners will be equipped with the skills needed to thrive in various retail management roles. Course Curriculum Module 01: Introduction to Retail Management Module 02: Retail Strategy Module 03: Retail Psychology Module 04: Importance of Consumer Behaviour Module 05: The Importance of Communicating with Customers Module 06: Consumer Rights Act Module 07: Retail Pricing Module 08: Retail Brand Management Module 09: Selling in Multiple Channels Module 10: Choosing a Retail Location Module 11: Taking Trends and Targeting Customers Effectively Module 12: The Sales Process and Dealing with Customers at the Checkout Module 13: Management Skills for Leading Your Team Module 14: Negotiate the Right Deal with Suppliers Module 15: Supply Chain Management in Retailing Module 16: Retail Buying and Merchandising Module 17: Health and Safety for Retail Stores Module 18: Develop Store Security Procedures Learning Outcomes: Understand fundamentals and strategies of retail management. Analyse consumer behaviour and retail psychology. Communicate effectively with customers and understand consumer rights. Develop pricing strategies and brand management skills. Implement supply chain and store security procedures. Master management skills for leading retail teams. CPD 10 CPD hours / points Accredited by CPD Quality Standards Retail Management: Retail Pricing, Psychology and Strategies 2:44:15 1: Module 01: Introduction to Retail Management 13:46 2: Module 02: Retail Strategy 09:44 3: Module 03: Retail Psychology 07:06 4: Module 04: Importance of Consumer Behaviour 05:48 5: Module 05: The Importance of Communicating with Customers 09:03 6: Module 06: Consumer Rights Act 08:42 7: Module 07: Retail Pricing 16:29 8: Module 08: Retail Brand Management 08:26 9: Module 09: Selling in Multiple Channels 12:40 10: Module 10: Choosing a Retail Location 08:55 11: Module 11: Taking Trends and Targeting Customers Effectively 05:38 12: Module 12: The Sales Process and Dealing with Customers at the Checkout 04:56 13: Module 13: Management Skills for Leading Your Team 08:40 14: Module 14: Negotiate the Right Deal with Suppliers 05:38 15: Module 15: Supply Chain Management in Retailing 07:37 16: Module 16: Retail Buying and Merchandising 11:27 17: Module 17: Health and Safety for Retail Stores 09:59 18: Module 18: Develop Store Security Procedures 08:41 19: CPD Certificate - Free 01:00 Who is this course for? Aspiring retail managers. Current retail employees. Small business owners. Individuals interested in consumer behaviour. Those entering the retail sector. Career path Retail Manager Store Supervisor Merchandising Manager Brand Manager Supply Chain Coordinator Customer Service Manager Certificates Digital certificate Digital certificate - Included Reed Courses Certificate of Completion Digital certificate - Included Will be downloadable when all lectures have been completed.

Level 7 Diploma In Strategic Marketing Pathway To MSc In Strategic Marketing Level 7 Diploma in Strategic Marketing (QCF) – 6 - 8 Months Credits: 120 Credits Level 7 Diploma in Strategic Marketing qualification provides the learners with the skills and understanding in marketing & branding that align with good strategic decision making to maintain organisations’ competitive advantage.  Successful completion of this qualification will develop learners’ strategic marketing management, consumer behaviour and branding skills and their ability to focus on the requirements of implementing an organisation’s strategy. This programme is a Pathway to MSc in Strategic Marketing. Course Details The Level 7 Diploma in Strategic Marketing qualification enables learners to progress into or within employment and/or to work toward a relevant Master’s programme with advanced standing.The Level 7 Diploma in Strategic Marketing qualification consists of 6 mandatory units for a combined total of 120 credits, 1200 hours Total Qualification Time (TQT) and 600Guided Learning Hours (GLH) for the completed qualification.Modules (120 Credits): Contemporary Issues and Principles of Marketing Consumer Behaviour and Market Communications Digital and Social Media Marketing Contemporary Challenges and Strategic Marketing Strategic Brand Management Marketing Research Project Accreditation All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. University Progression University Top-up On completion of this course, students have the opportunity to complete a Master degree programme from a range of UK universities. The top-up programme can be studied online or on campus. The top-up comprises the final 60 credits which consist of either a dissertation or a dissertation and one module. (The course tuition fee listed above does NOT include the top-up fees) University Progression Click here to see University routes and fee information for progression. Entry Requirements For entry onto the Level 7 Diploma in Strategic Marketing leading to the MSc in Strategic Marketing qualification, learners must possess: An honours degree in related subject or UK level 6 diploma or equivalent overseas qualification i.e. Bachelors Degree or Higher National Diploma OR Mature learners (over 25) with at least 5 years of management experience if they do not possess the above qualification (this is reviewed on a case by case basis) Workshops Workshops are conducted by live webinars for all students. Visa Requirements There is no Visa requirement for this programme.

Description: Branding is the process of establishing your personal and professional position. This is important in building and helping your career's success. Learn about defining, controlling your ideal image, how brand management works and how to build your successful brand. If you want to develop your branding and management, then you are looking at the right course. Start your branding and success in this complete branding course now. Who is the course for? Professionals who need to create their branding for their careers. People who have an interest in knowing how to build their branding. Entry Requirement: This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Assessment: At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful. Before sitting for your final exam, you will have the opportunity to test your proficiency with a mock exam. Certification: After you have successfully passed the test, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hard copy at the cost of £39 or in PDF format at the cost of £24. PDF certificate's turnaround time is 24 hours, and for the hardcopy certificate, it is 3-9 working days. Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognized accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career Path: The Branding Bundle Course is a useful qualification to possess, and would be beneficial for the following careers: Businessmen Consultant Entrepreneur Expert. Personal Branding Module One - Getting Started 00:30:00 Module Two - Defining Yourself (I) 00:30:00 Module Three - Defining Yourself (II) 00:30:00 Module Four - Controlling and Developing Your Image 00:30:00 Module Five - Personal and Professional Influences 00:30:00 Module Six - Sharpening Your Brand 00:30:00 Module Seven - Appearance Matters 00:30:00 Module Eight - Social Media (I) 00:30:00 Module Nine - Social Media (II) 02:00:00 Module Ten - Brand Management During a Crisis 01:00:00 Module Eleven - Branding Personality Traits 00:30:00 Module Twelve - Wrapping Up 00:30:00 Diploma in Personal Branding- Activities 00:00:00 Building Successful Brand The Reasons Why 'Normal' People Can Never Make Money Online 01:00:00 Don't Focus On Making Money! 01:00:00 The Psychology Behind Creating Values And Precise Delivery 02:00:00 Buyers Are Smart 00:30:00 Even The Best Won't Sell Itself 00:30:00 Build Relationships First 01:30:00 Building Customer Loyalty 00:30:00 The Marketing Funnel 00:30:00 Leverage Other Content 01:00:00 Mass Markets Versus Niche Markets 01:00:00 Monetizing And Marketing Your Strengths 01:30:00 What Other Gurus Have Advised That Works 01:00:00 Brand Management Introduction 00:15:00 Expand the Brand 00:30:00 Contract the Brand 00:15:00 Is Publicity a Good Thing 01:00:00 Way to Advertise the Brand 01:00:00 Be Authentic 01:00:00 Its not all about Quality 00:15:00 Category over Brand 01:00:00 The Importance of a Brand Name 00:30:00 Keep it Simple 00:30:00 Don't be a Stuck Up Brand 00:30:00 A Second Thought on Naming 00:30:00 Should Product Name and Company Name be the Same? 00:30:00 Beware of Subbranding 00:15:00 Can You Ever Extend the Brand? 00:30:00 The Importance of the Logo 00:30:00 The Importance of Color 01:00:00 Think Globally 00:30:00 Branding and the Internet 01:00:00 Naming and the Internet 00:30:00 Globalization and the Internet 00:30:00 Conclusion 00:15:00 Branding Niche What Is Branding 00:30:00 Research Your Topic Thoroughly 00:30:00 Let People Know Who You Are: Distinguish Yourself 01:00:00 Represent Yourself 00:30:00 Networking With Social Media 01:00:00 Use Videos 00:30:00 Offer Training Courses 00:30:00 Provide Quality Material And Customer Service 00:30:00 Live And Breathe Your Brand 00:30:00 How Not Branding Can Spell Disaster 00:15:00 Mock Exam Mock Exam- Branding Bundle Course 00:30:00 Final Exam Final Exam- Branding Bundle Course 00:30:00 Certificate and Transcript Order Your Certificates and Transcripts 00:00:00

Explore the dynamic world of retail management with our comprehensive course covering key topics such as strategy development, procurement, pricing strategies, supply chain management, and consumer behavior. Gain essential skills in leadership, negotiation, and multi-channel retailing while mastering the nuances of brand management, store health, safety guidelines, and compliance with the Consumer Rights Act. Elevate your career in retail with a holistic understanding of industry trends and best practices. Enroll now for a transformative learning experience tailored for both aspiring and experienced retail professionals.

Getting Started The primary objective of the QUALIFI Level 7 Diploma in Strategic Marketing program is to equip learners with the knowledge and competencies required in the fields of marketing and branding. This training aims to foster a deep understanding of strategic decision-making processes, enabling individuals to effectively contribute to an organization's ability to sustain its competitive edge.   The learning outcomes for the QUALIFI Level 7 Diploma in Strategic Marketing qualification are as follows: • Develop a solid foundation in strategic marketing to effectively plan and implement practical strategic marketing initiatives commonly found in professional settings. • Apply analytical and problem-solving skills within the realm of marketing management. Critically assess and synthesize theoretical frameworks related to strategic marketing, consumer behaviour, brand management, digital marketing, market research, and design and innovation as they apply to marketing. • Understand the practical significance of these frameworks in a variety of strategic business scenarios. • Create frameworks for analysing and comprehending strategic marketing processes in diverse types of organizations operating in evolving marketing environments. • Cultivate research and analytical capabilities, especially in developing value propositions within provider/customer relationships in market-driven strategies. • Adapt, enhance, integrate, and apply transferable concepts and skills in strategic marketing, branding, consumer behaviour, and digital marketing, especially from a strategic standpoint, in the management of product and market development Key Benefits Comprehend the processes of conducting external and internal environmental assessments for the purpose of crafting marketing plans. • Gain knowledge about the essential psychological, sociological, structural, and cultural factors that exert influence on purchasing behaviors. • Comprehend the significance of information technology and social media in the realm of digital marketing. • Analyze the fundamentals of strategic marketing management. • Comprehend the steps and elements associated with the creation and improvement of a brand's image over an extended period. • Acquire the competence to develop suitable methodologies for conducting business research. Key Highlights • Are you a practicing Strategic Marketer seeking greater knowledge and understanding of the industry, aiming to support your development into senior positions? If so, the Qualifi Level 7 Diploma in Strategic Marketing is the ideal starting point for your career journey. • The course will help forge a career and prepare individuals for professional roles and future managers in the health and social care sector. • Remember, the assessment for the qualification is based on assignments only, so there's no need to worry about taking any exams. • With the School of Business and Technology London, you can complete the qualification at your own pace, choosing between online or blended learning from the comfort of your home. • Learning and pathway materials, as well as study guides developed by our Qualifi-approved tutors, will be available around the clock on our cutting-edge learning management system. • Most importantly, at the School of Business and Technology London, we will provide you with comprehensive tutor support through our dedicated support desk. • If you choose the blended learning option, you will also enjoy live sessions with an assigned tutor, which you can book at your convenience. Career Pathways Upon completion of the Level 7 Diploma in Strategic Management, graduates may pursue various career paths in education and training, such as: • Marketing Manager, with an estimated average salary of £40,000 per annum • Market Research Analyst, with an estimated average salary of £41,809 per annum • Public Relations (PR) Manager, with an estimated average salary ranging between £35,000 and £70,000 per annum • Advertising Manager, with an estimated average salary of £42,125 per annum • Consultant, with an estimated average salary of £52,250 per annum   About Awarding Body QUALIFI, recognised by Ofqual awarding organisation has assembled a reputation for maintaining significant skills in a wide range of job roles and industries which comprises Leadership, Hospitality & Catering, Health and Social Care, Enterprise and Management, Process Outsourcing and Public Services. They are liable for awarding organisations and thereby ensuring quality assurance in Wales and Northern Ireland. What is included? Outstanding tutor support that gives you supportive guidance all through the course accomplishment through the SBTL Support Desk Portal. Access our cutting-edge learning management platform to access vital learning resources and communicate with the support desk team. Quality learning materials such as structured lecture notes, study guides, and practical applications, which include real-world examples and case studies, will enable you to apply your knowledge. Learning materials are provided in one of the three formats: PDF, PowerPoint, or Interactive Text Content on the learning portal. The tutors will provide Formative assessment feedback to improve the learners' achievements. Assessment materials are accessible through our online learning platform. Supervision for all modules. Multiplatform accessibility through an online learning platform facilitates SBTL in providing learners with course materials directly through smartphones, laptops, tablets or desktops, allowing students to study at their convenience. Live Classes (for Blended Learning Students only)   Assessment Assignment based Assessment No exam Entry Requirements The qualification has been intentionally crafted to ensure accessibility without imposing unnecessary barriers. To be eligible for this qualification, applicants should meet the following criteria: • Be at least 21 years of age, and • Possess one of the following: A Level 6 Qualification, or A first-degree qualification. International students whose first language is not English will need to have a score of 6 or above in IELTS (International English Language Testing System).     Progression Upon successful completion of the QUALIFI Level 7 Diploma in Strategic Management, learners will have various pathways for progression, including: • Pursuing the QUALIFI Level 8 Diploma. • Enrolling in a university program to earn a master's degree. • Entering the workforce in a related professional field.   Why gain a QUALIFI Qualification? This suite of qualifications provides enormous opportunities to learners seeking career and professional development. The highlighting factor of this qualification is that: The learners attain career path support who wish to pursue their career in their denominated sectors; It helps provide a deep understanding of the health and social care sector and managing the organisations, which will, in turn, help enhance the learner's insight into their chosen sector. The qualification provides a real combination of disciplines and skills development opportunities. The Learners attain in-depth awareness concerning the organisation's functioning, aims and processes. They can also explore ways to respond positively to this challenging and complex health and social care environment. The learners will be introduced to managing the wide range of health and social care functions using theory, practice sessions and models that provide valuable knowledge. As a part of this suite of qualifications, the learners will be able to explore and attain hands-on training and experience in this field. Learners also acquire the ability to face and solve issues then and there by exposure to all the Units. The qualification will also help to Apply scientific and evaluative methods to develop those skills. Find out threats and opportunities. Develop knowledge in managerial, organisational and environmental issues. Develop and empower critical thinking and innovativeness to handle problems and difficulties. Practice judgement, own and take responsibility for decisions and actions. Develop the capacity to perceive and reflect on individual learning and improve their social and other transferable aptitudes and skills.       Learners must request before enrolment to interchange unit(s) other than the preselected units shown in the SBTL website because we need to make sure the availability of learning materials for the requested unit(s). SBTL will reject an application if the learning materials for the requested interchange unit(s) are unavailable. Learners are not allowed to make any request to interchange unit(s) once enrolment is complete. UNIT1- Contemporary Issues and Principles of Marketing. Reference No : H/650/7075 Credit : 20 || TQT : 200 The objective of this unit is to enhance learners' comprehension of assessing the potential ramifications posed by emerging contemporary marketing challenges. It also aims to cultivate strategic thinking abilities to formulate future marketing strategies based on marketing principles, adaptable to diverse contexts. UNIT2- Consumer Behaviour and Market Communications. Reference No : J/650/7076 Credit : 20 || TQT : 200 This unit's goal is to foster learners' grasp of both the theoretical and practical aspects of the processes and elements that impact the consumer behaviour of both individuals and organizations. UNIT3- Digital and Social Media Marketing. Reference No : K/650/7077 Credit : 20 || TQT : 200 In this unit, learners will acquire knowledge of cutting-edge tools and theories for leveraging social media to effectively attain branding and communication objectives. Participants will explore the scientific and strategic aspects of marketing, with practical, hands-on experience in implementing online marketing and social media strategies. UNIT4- Contemporary Challenges and Strategic Marketing. Reference No : L/650/7078 Credit : 20 || TQT : 200 The objective of this unit is to cultivate learners' comprehension of current insights into the business environment, competitive dynamics, and the skill of incorporating marketing strategy seamlessly into a comprehensive business strategy. UNIT5- Strategic Brand Management. Reference No : Strategic Brand Management. Credit : 20 || TQT : 200 This unit empowers learners to formulate a strategic branding approach at the product/service level that aligns with the corporate brand. Participants will cultivate an understanding of how to approach marketing from a branding standpoint. UNIT6- Marketing Research Project. Reference No : Y/650/7080 Credit : 20 || TQT : 200 The objective of this unit is to enhance learners' research capabilities, encompassing the creation of research proposals, conducting literature reviews, mastering referencing, gathering data through interviews and surveys, designing questionnaires, performing statistical analysis using SPSS, and employing qualitative data and methodologies to derive conclusions from the analysed data. Delivery Methods School of Business & Technology London provides various flexible delivery methods to its learners, including online learning and blended learning. Thus, learners can choose the mode of study as per their choice and convenience. The program is self-paced and accomplished through our cutting-edge Learning Management System. Learners can interact with tutors by messaging through the SBTL Support Desk Portal System to discuss the course materials, get guidance and assistance and request assessment feedbacks on assignments. We at SBTL offer outstanding support and infrastructure for both online and blended learning. We indeed pursue an innovative learning approach where traditional regular classroom-based learning is replaced by web-based learning and incredibly high support level. Learners enrolled at SBTL are allocated a dedicated tutor, whether online or blended learning, who provide learners with comprehensive guidance and support from start to finish. The significant difference between blended learning and online learning methods at SBTL is the Block Delivery of Online Live Sessions. Learners enrolled at SBTL on blended learning are offered a block delivery of online live sessions, which can be booked in advance on their convenience at additional cost. These live sessions are relevant to the learners' program of study and aim to enhance the student's comprehension of research, methodology and other essential study skills. We try to make these live sessions as communicating as possible by providing interactive activities and presentations. Resources and Support School of Business & Technology London is dedicated to offering excellent support on every step of your learning journey. School of Business & Technology London occupies a centralised tutor support desk portal. Our support team liaises with both tutors and learners to provide guidance, assessment feedback, and any other study support adequately and promptly. Once a learner raises a support request through the support desk portal (Be it for guidance, assessment feedback or any additional assistance), one of the support team members assign the relevant to request to an allocated tutor. As soon as the support receives a response from the allocated tutor, it will be made available to the learner in the portal. The support desk system is in place to assist the learners adequately and streamline all the support processes efficiently. Quality learning materials made by industry experts is a significant competitive edge of the School of Business & Technology London. Quality learning materials comprised of structured lecture notes, study guides, practical applications which includes real-world examples, and case studies that will enable you to apply your knowledge. Learning materials are provided in one of the three formats, such as PDF, PowerPoint, or Interactive Text Content on the learning portal. How does the Online Learning work at SBTL? We at SBTL follow a unique approach which differentiates us from other institutions. Indeed, we have taken distance education to a new phase where the support level is incredibly high.Now a days, convenience, flexibility and user-friendliness outweigh demands. Today, the transition from traditional classroom-based learning to online platforms is a significant result of these specifications. In this context, a crucial role played by online learning by leveraging the opportunities for convenience and easier access. It benefits the people who want to enhance their career, life and education in parallel streams. SBTL's simplified online learning facilitates an individual to progress towards the accomplishment of higher career growth without stress and dilemmas. How will you study online? With the School of Business & Technology London, you can study wherever you are. You finish your program with the utmost flexibility. You will be provided with comprehensive tutor support online through SBTL Support Desk portal. How will I get tutor support online? School of Business & Technology London occupies a centralised tutor support desk portal, through which our support team liaise with both tutors and learners to provide guidance, assessment feedback, and any other study support adequately and promptly. Once a learner raises a support request through the support desk portal (Be it for guidance, assessment feedback or any additional assistance), one of the support team members assign the relevant to request to an allocated tutor. As soon as the support receive a response from the allocated tutor, it will be made available to the learner in the portal. The support desk system is in place to assist the learners adequately and to streamline all the support process efficiently. Learners should expect to receive a response on queries like guidance and assistance within 1 - 2 working days. However, if the support request is for assessment feedback, learners will receive the reply with feedback as per the time frame outlined in the Assessment Feedback Policy.

Step into the bustling world of 'Retail Management', a comprehensive course designed to sculpt ambitious minds into the next generation of retail leaders. Discover the intricate dynamics of retail, from strategies, buying, and merchandising to the nuances of consumer behaviour and brand management. Whether it's securing the perfect store location or mastering the art of negotiating with suppliers, this course embodies a holistic approach, ensuring you're adept at facing the fast-paced challenges of today's retail environment. Learning Outcomes Gain a foundational understanding of retail management concepts and best practices. Develop skills in retail buying, merchandising, and effective pricing strategies. Understand the essence of consumer behaviour and its impact on retail success. Acquire knowledge on store management, including security, health, and safety measures. Cultivate leadership abilities to manage and inspire a vibrant retail team. Why choose this Retail Management course? Unlimited access to the course for a lifetime. Opportunity to earn a certificate accredited by the CPD Quality Standards after completing this course. Structured lesson planning in line with industry standards. Immerse yourself in innovative and captivating course materials and activities. Assessments are designed to evaluate advanced cognitive abilities and skill proficiency. Flexibility to complete the Retail Management Course at your own pace, on your own schedule. Receive full tutor support throughout the week, from Monday to Friday, to enhance your learning experience. Who is this Retail Management course for? Aspiring retail managers seeking to deepen their industry knowledge. Business owners aiming to refine their retail strategy and operations. Sales and marketing professionals wanting to understand the retail landscape. Individuals interested in consumer behaviour and retail psychology. Current retail employees looking to climb the corporate ladder. Career path Retail Manager: £23,000 - £45,000 Merchandise Planner: £25,000 - £50,000 Supply Chain Coordinator: £20,000 - £35,000 Store Operations Manager: £28,000 - £52,000 Retail Brand Manager: £30,000 - £55,000 Sales and Marketing Director: £50,000 - £80,000 Prerequisites This Retail Management does not require you to have any prior qualifications or experience. You can just enrol and start learning.This Retail Management was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Certification After studying the course materials, there will be a written assignment test which you can take at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £4.99 Original Hard Copy certificates need to be ordered at an additional cost of £8. Course Curriculum Module 01: Introduction to Retail Management Introduction to Retail Management 00:22:00 Module 02: Retail Strategy Retail Strategy 00:13:00 Module 03: Retail Buying and Merchandising Retail Buying and Merchandising 00:17:00 Module 04: Retail Pricing Retail Pricing 00:32:00 Module 05: Supply Chain Management in Retailing Supply Chain Management in Retailing 00:12:00 Module 06: The Sales Process and Dealing with Customers at the Checkout The Sales Process and Dealing with Customers at the Checkout 00:10:00 Module 07:Importance of Consumer Behaviour Importance of Consumer Behaviour 00:12:00 Module 08: Taking Trends and Targeting Customers Effectively Taking Trends and Targeting Customers Effectively 00:11:00 Module 09: The Importance of Communicating with Customers The Importance of Communicating with Customers 00:18:00 Module 10: Choosing a Retail Location Choosing a Retail Location 00:14:00 Module 11: Retail Psychology Retail Psychology 00:13:00 Module 12: Negotiate the Right Deal with Suppliers Negotiate the Right Deal with Suppliers 00:12:00 Module 13: Develop Store Security Procedures Develop Store Security Procedures 00:16:00 Module 14: Management Skills for Leading Your Team Management Skills for Leading Your Team 00:17:00 Module 15: Selling in Multiple Channels Selling in Multiple Channels1 00:21:00 Module 16: Retail Brand Management Retail Brand Management 00:16:00 Module 17: Health & Safety for Retail Stores Health & Safety for Retail Stores 00:21:00 Module 18: Consumer Rights Act Consumer Rights Act 00:15:00 Mock Exam Mock Exam - Retail Management 00:20:00 Final Exam Final Exam - Retail Management 00:20:00