2 Brand Management courses in Glasgow

Are you looking to enhance your Brand Management skills? If yes, then you have come to the right place. Our comprehensive course on Brand Management will assist you in producing the best possible outcome by mastering the Brand Management skills. The Brand Management course is for those who want to be successful. In the Brand Management course, you will learn the essential knowledge needed to become well versed in Brand Management. Our Brand Management course starts with the basics of Brand Management and gradually progresses towards advanced topics. Therefore, each lesson of this Brand Management course is intuitive and easy to understand. Why would you choose the Brand Management course from Compliance Central: Lifetime access to Brand Management course materials Full tutor support is available from Monday to Friday with the Brand Management course Learn Brand Management skills at your own pace from the comfort of your home Gain a complete understanding of Brand Management course Accessible, informative Brand Management learning modules designed by experts Get 24/7 help or advice from our email and live chat teams with the Brand Management Study Brand Management in your own time through your computer, tablet or mobile device A 100% learning satisfaction guarantee with your Brand Management Course Brand Management Curriculum Breakdown of the Brand Management Course Module 01: Introduction to Product Management Module 02: Product Classification Module 03: Developing the Product Plan Module 04: New Product Development Module 05: Levels of a Product and Product Life Cycle Module 06: Product Pricing Strategy Module 07: Product and Brand Portfolio Analysis Module 08: Channels Management Module 09: Basics of Marketing for Products Module 10: Financial Analysis for Product Management CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? The Brand Management course helps aspiring professionals who want to obtain the knowledge and familiarise themselves with the skillsets to pursue a career in Brand Management. It is also great for professionals who are already working in Brand Management and want to get promoted at work. Requirements To enrol in this Brand Management course, all you need is a basic understanding of the English Language and an internet connection. Career path The Brand Management course will enhance your knowledge and improve your confidence in exploring opportunities in various sectors related to Brand Management. Certificates CPD Accredited PDF Certificate Digital certificate - Included CPD Accredited PDF Certificate CPD Accredited Hard Copy Certificate Hard copy certificate - £10.79 CPD Accredited Hard Copy Certificate Delivery Charge: Inside the UK: Free Outside of the UK: £9.99 each

The way you position your brand identity directly affects your business' development and growth. This Branding management course will enable you to learn from the brightest personalities and greatest brands in the world, and give you the brand promoting toolbox you need, to arrange a future growth brand strategy and ensure sustained success. The course involves a variety of case studies and exercises to develop the right skills required to become a successful branding professional. Course Highlights Extended Diploma in Brand Management is an award winning and the best selling course that has been given the CPD Certification & IAO accreditation. It is the most suitable course anyone looking to work in this or relevant sector. It is considered one of the perfect courses in the UK that can help students/learners to get familiar with the topic and gain necessary skills to perform well in this field. We have packed Extended Diploma in Brand Management into 22 modules for teaching you everything you need to become successful in this profession. To provide you ease of access, this course is designed for both part-time and full-time students. You can become accredited in just 13 hours, 10 minutes and it is also possible to study at your own pace. We have experienced tutors who will help you throughout the comprehensive syllabus of this course and answer all your queries through email. For further clarification, you will be able to recognize your qualification by checking the validity from our dedicated website. Why You Should Choose Extended Diploma in Brand Management Lifetime access to the course No hidden fees or exam charges CPD Accredited certification on successful completion Full Tutor support on weekdays (Monday - Friday) Efficient exam system, assessment and instant results Download Printable PDF certificate immediately after completion Obtain the original print copy of your certificate, dispatch the next working day for as little as £9. Improve your chance of gaining professional skills and better earning potential. Who is this Course for? Extended Diploma in Brand Management is CPD certified and IAO accredited. This makes it perfect for anyone trying to learn potential professional skills. As there is no experience and qualification required for this course, it is available for all students from any academic backgrounds. Requirements Our Extended Diploma in Brand Management is fully compatible with any kind of device. Whether you are using Windows computer, Mac, smartphones or tablets, you will get the same experience while learning. Besides that, you will be able to access the course with any kind of internet connection from anywhere at any time without any kind of limitation. Career Path You will be ready to enter the relevant job market after completing this course. You will be able to gain necessary knowledge and skills required to succeed in this sector. All our Diplomas' are CPD and IAO accredited so you will be able to stand out in the crowd by adding our qualifications to your CV and Resume. Brand Management Introduction FREE 00:15:00 Expand the Brand FREE 00:30:00 Contract the Brand 00:15:00 Is Publicity a Good Thing 01:00:00 Way to Advertise the Brand 01:00:00 Be Authentic 01:00:00 Its not all about Quality 00:15:00 Category over Brand 01:00:00 The Importance of a Brand Name 00:30:00 Keep it Simple 00:30:00 Don't be a Stuck Up Brand 00:30:00 A Second Thought on Naming 00:15:00 Should Product Name and Company Name be the Same? 00:30:00 Beware of Subbranding 00:15:00 Can You Ever Extend the Brand? 00:30:00 The Importance of the Logo 00:30:00 The Importance of Color 01:00:00 Think Globally 00:30:00 Branding and the Internet 01:00:00 Naming and the Internet 00:30:00 Globalization and the Internet 00:30:00 Conclusion 00:15:00 Mock Exam Mock Exam-Extended Diploma in Brand Management 00:20:00 Final Exam Final Exam-Extended Diploma in Brand Management 00:20:00

Description Corporate Brand Management Diploma In today's dynamic business landscape, corporate branding isn't merely about a logo or a catchy slogan; it's about crafting a company's very identity, ensuring it resonates with both internal stakeholders and the wider public. The Corporate Brand Management Diploma offers an immersive online learning experience for those who wish to gain profound insights into the multifaceted realm of corporate branding. When we think of corporate brands, we often picture globally renowned entities. But even these giants started with foundational strategies, and their journey towards global recognition is one of meticulous planning, strategy, and relentless execution. This diploma provides aspirants with the essential tools to start on this journey, whether for a budding start-up or an established conglomerate. Beginning with an introduction to corporate branding, students will grasp the nuances that distinguish it from product branding, appreciating the broader implications for a company's long-term strategy. From understanding the basic building blocks of Corporate Brand Management, learners will move onto the intricacies of brand strategy and planning. This section anchors the theoretical knowledge required for structuring a formidable corporate brand. Effective communication stands at the crux of brand success. Hence, the module on communicating the corporate brand offers a step-by-step guide to ensuring a company's message is clear, compelling, and consistent. As the digital realm reshapes our world, digital brand management has become an indispensable component of any brand strategy. Students will be equipped with the tools and techniques to navigate this digital era, ensuring their brands remain contemporary and engaging. Yet, in this ever-evolving business environment, even established brands need to reinvent themselves. The Corporate Brand Management Diploma touches upon the sensitive topic of corporate rebranding, imparting the necessary skills to transition seamlessly, keeping core values intact while ensuring relevance in new markets or changing conditions. Brands don't operate in isolation. Their performance and resonance with their audience are pivotal. Therefore, the course covers the intricacies of brand performance and measurement, ensuring students understand how to gauge brand health and, if necessary, make adjustments. However, branding isn't restricted to localised strategies. As we transition to a global village, the significance of global corporate brand management intensifies. This diploma will unravel the complexities of managing a brand on a global scale, ensuring cultural sensitivities, regional nuances, and international standards are all in harmony. In recent times, consumers have become increasingly conscious of the brands they align with, not just in terms of quality or appeal but in terms of ethics and values. The course recognises this paradigm shift and introduces learners to the world of corporate social responsibility and brand management. How can a brand be a force for good? How can it ensure ethical considerations without compromising on profitability? Lastly, in a forward-looking approach, the course explores the future of corporate brand management. What lies ahead in this domain? What are the emerging trends that aspirants should be wary of, and how can they be best prepared to tackle new challenges? To conclude, the Corporate Brand Management Diploma is not just another course. It is an online journey, meticulously designed for those who truly believe in the power of branding, offering a comprehensive understanding, from basic tenets to futuristic insights. Enrol today and embark on a journey to master the art and science of corporate brand management. What you will learn 1:Introduction to Corporate Branding 2:The Building Blocks of Corporate Brand Management 3:Brand Strategy and Planning 4:Communicating the Corporate Brand 5:Digital Brand Management 6:Corporate Rebranding 7:Brand Performance and Measurement 8:Global Corporate Brand Management 9:Corporate Social Responsibility and Brand Management 10:The Future of Corporate Brand Management Course Outcomes After completing the course, you will receive a diploma certificate and an academic transcript from Elearn college. Assessment Each unit concludes with a multiple-choice examination. This exercise will help you recall the major aspects covered in the unit and help you ensure that you have not missed anything important in the unit. The results are readily available, which will help you see your mistakes and look at the topic once again. If the result is satisfactory, it is a green light for you to proceed to the next chapter. Accreditation Elearn College is a registered Ed-tech company under the UK Register of Learning( Ref No:10062668). After completing a course, you will be able to download the certificate and the transcript of the course from the website. For the learners who require a hard copy of the certificate and transcript, we will post it for them for an additional charge.

Description: Creating a brand requires time and trust from the consumers. This is a difficult endeavor given that you have to make the customers trust you first. Well with the help of this Business Brand Management Diploma course this can become much easier. This course will help you understand what is meant by branding, create mission and vision for you brand and develop your own personal style. You will further learn about creating brand name, slogan, visual identity and so much more. So if you want to start off your journey in creating the perfect brand, then you definitely need this course. Learning Outcomes: Provide a definition of what a brand is and branding refers to in general Give a definition of different kinds of brand architecture as well as brand extension Recognise the brand's products, its traits, and their worth Note down a mission, vision, and style statement for a brand Narrate the fundamentals of positioning a brand Interpret the fundamentals of producing a visual identity, involving a brand name, slogan, asc well as logo Assist your employees live the brand through strengthening them to become representatives and generating strong brand touchpoints Practically devise planning an internal and external brand launch Observe and assess your brand, and realize how to react to the outcomes Assessment: At the end of the course, you will be required to sit for an online MCQ test. Your test will be assessed automatically and immediately. You will instantly know whether you have been successful or not. Before sitting for your final exam you will have the opportunity to test your proficiency with a mock exam. Certification: After completing and passing the course successfully, you will be able to obtain an Accredited Certificate of Achievement. Certificates can be obtained either in hard copy at a cost of £39 or in PDF format at a cost of £24. Who is this Course for? Business Brand Management Diploma is certified by CPD Qualifications Standards and CiQ. This makes it perfect for anyone trying to learn potential professional skills. As there is no experience and qualification required for this course, it is available for all students from any academic background. Requirements Our Business Brand Management Diploma course is fully compatible with any kind of device. Whether you are using Windows computer, Mac, smartphones or tablets, you will get the same experience while learning. Besides that, you will be able to access the course with any kind of internet connection from anywhere at any time without any kind of limitation. Career Path After completing this course you will be able to build up accurate knowledge and skills with proper confidence to enrich yourself and brighten up your career in the relevant job market. Modules Course Overview 00:15:00 Defining Branding 00:15:00 What Are You All About? 00:30:00 Creating a Mission 00:15:00 Creating a Vision of the Future 00:15:00 Positioning Your Brand 00:15:00 Developing Your Style 00:15:00 Developing a Brand Name and Slogan 00:15:00 Creating a Visual Identity 00:30:00 Living Your Brand 00:15:00 Connecting with Customers 00:15:00 Launching Your Brand 00:15:00 Taking Your Brand's Pulse 00:15:00 Performing a SWOT Analysis 00:15:00 Measuring Brand Health with a Balanced Scorecard 00:15:00 Middleton's Brand Matrix 00:15:00 Interpreting Evaluation Results 00:15:00 Keeping the Brand Alive 00:15:00 Going Beyond the Brand 00:15:00 Mock Exam Mock Exam- Business Brand Management Diploma 00:20:00 Final Exam Final Exam- Business Brand Management Diploma 00:20:00 Order Your Certificate and Transcript Order Your Certificates and Transcripts 00:00:00

Highlights of the Course Course Type: Online Learning Duration: 2 hours 41 minutes Tutor Support: Tutor support is included Customer Support: 24/7 customer support is available Quality Training: The course is designed by an industry expert Recognised Credential: Recognised and Valuable Certification Completion Certificate: Free Course Completion Certificate Included Instalment: 3 Installment Plan on checkout What you will learn from this course? Gain comprehensive knowledge about brand management Understand the core competencies and principles of brand management Explore the various areas of brand management Know how to apply the skills you acquired from this course in a real-life context Become a confident and expert entrepreneur or marketer Brand Building for Startups: How to Win Consumer Mind Course Master the skills you need to propel your career forward in brand management. This course will equip you with the essential knowledge and skillset that will make you a confident entrepreneur or marketer and take your career to the next level. This comprehensive brand building for startups course is designed to help you surpass your professional goals. The skills and knowledge that you will gain through studying this brand building for startups course will help you get one step closer to your professional aspirations and develop your skills for a rewarding career. This comprehensive course will teach you the theory of effective brand management practice and equip you with the essential skills, confidence and competence to assist you in the brand management industry. You'll gain a solid understanding of the core competencies required to drive a successful career in brand management. This course is designed by industry experts, so you'll gain knowledge and skills based on the latest expertise and best practices. This extensive course is designed for entrepreneur or marketer or for people who are aspiring to specialise in brand management. Enrol in this brand building for startups course today and take the next step towards your personal and professional goals. Earn industry-recognised credentials to demonstrate your new skills and add extra value to your CV that will help you outshine other candidates. Who is this Course for? This comprehensive brand building for startups course is ideal for anyone wishing to boost their career profile or advance their career in this field by gaining a thorough understanding of the subject. Anyone willing to gain extensive knowledge on this brand management can also take this course. Whether you are a complete beginner or an aspiring professional, this course will provide you with the necessary skills and professional competence, and open your doors to a wide number of professions within your chosen sector. Entry Requirements This brand building for startups course has no academic prerequisites and is open to students from all academic disciplines. You will, however, need a laptop, desktop, tablet, or smartphone, as well as a reliable internet connection. Assessment This brand building for startups course assesses learners through multiple-choice questions (MCQs). Upon successful completion of the modules, learners must answer MCQs to complete the assessment procedure. Through the MCQs, it is measured how much a learner could grasp from each section. In the assessment pass mark is 60%. Recognised Accreditation This course is accredited by continuing professional development (CPD). CPD UK is globally recognised by employers, professional organisations, and academic institutions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. What is CPD? Employers, professional organisations, and academic institutions all recognise CPD, therefore a credential from CPD Certification Service adds value to your professional goals and achievements. Benefits of CPD Improve your employment prospects Boost your job satisfaction Promotes career advancement Enhances your CV Provides you with a competitive edge in the job market Demonstrate your dedication Showcases your professional capabilities What is IPHM? The IPHM is an Accreditation Board that provides Training Providers with international and global accreditation. The Practitioners of Holistic Medicine (IPHM) accreditation is a guarantee of quality and skill. Benefits of IPHM It will help you establish a positive reputation in your chosen field You can join a network and community of successful therapists that are dedicated to providing excellent care to their client You can flaunt this accreditation in your CV It is a worldwide recognised accreditation What is Quality Licence Scheme? This course is endorsed by the Quality Licence Scheme for its high-quality, non-regulated provision and training programmes. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. Benefits of Quality License Scheme Certificate is valuable Provides a competitive edge in your career It will make your CV stand out Course Curriculum Introduction Introduction 00:01:00 Why is Brand So Important Today 00:03:00 Course Differentiation & Course Outline 00:04:00 What You should Know - Key Concepts What is a Brand Brand Management Brand Development Brand Building 00:04:00 Brand Equity Index Model 00:06:00 Types of Researches Related to Brand Building 00:18:00 Key attributes - Unmet needs - Motivators - Key Drivers 00:10:00 Brand Experience 00:05:00 How to Win. How To Get a Big Picture To Win 00:05:00 How to Define Thought Process - Part 1: Model 00:02:00 How to Define Thought Process - Part 2: Shopping Behavior 00:04:00 How To Define Thought Process - Part 3: Examples 00:17:00 How To Understand And Analyze The Key Drivers 00:16:00 How To Conduct Surveys By Yourself 00:04:00 How To Discover Unmet Needs and Prioritize Attributes 00:01:00 How To Define Unique Value Proposition 00:02:00 How to Materials Before lunch With Limited Budget How To Name Your Brand Effectively 00:07:00 How To Use Color To Win Consumers' Attention 00:09:00 Supplementary Resources Supplementary Resources - Brand Building for Startups: How to Win Consumer Mind 00:00:00 Obtain Your Certificate Order Your Certificate of Achievement 00:00:00 Get Your Insurance Now Get Your Insurance Now 00:00:00 Feedback Feedback 00:00:00

This course will help you to understand the methods behind building a strong brand identity that captivates your audience. In this course you will gain the tools to create, launch, and market your brand that leaves a lasting impression and drive business success. This Course At A Glance Accredited by CPD UK Endorsed by Quality Licence Scheme Learn the key elements of branding Recognise how to build a brand by implementing various strategies. Understand the benefits of building a brand Learn how to build a brand, develop and manage the same Realise the steps for brand building Know the brand equity index model Gain the required brand experience Understand how to get a big picture to win Recognise how to understand and analyse the key drivers Learn how to define a unique value proposition Understand how to conduct surveys by yourself Know how to name your brand effectively Learn how to use colour to win consumers' attention Brand Building, Development and Management Course Overview This online brand building, development and management course will explain to you the perfect way of starting your own brand and help you understand how to build a brand. You will acquire an understanding of the importance of branding and what are the strategies you should implement to build your brand. This online building a brand course will help you learn the techniques for developing and managing a brand. You will also learn about the brand equity index model, its key attributes, brand experience and much more using this comprehensive online course. By the end of the course, you will acquire a theoretical and practical understanding of the complete process of building and managing a brand. After finishing this extensive online course, you will also develop the skills required for becoming a confident marketer or entrepreneur. Who should take this course? This comprehensive brand building, development and management course is suitable for anyone looking to improve their job prospects or aspiring to accelerate their career in this sector and want to gain in-depth knowledge of brand management. Entry Requirement There are no academic entry requirements for this brand building, development and management course, and it is open to students of all academic backgrounds. However, you are required to have a laptop/desktop/tablet or smartphone and a good internet connection. Assessment Method This brand building, development and management course assesses learners through multiple-choice questions (MCQs). Upon successful completion of the modules, learners must answer MCQs to complete the assessment procedure. Through the MCQs, it is measured how much a learner could grasp from each section. In the assessment pass mark is 60%. Course Curriculum Introduction Introduction Why is Brand So Important Today Course Differentiation & Course Outline What You Should Know - Key Concepts What is a Brand. Brand Management. Brand Development. Brand Building. Brand Equity Index Model Key Attributes - Unmet Needs - Motivators - Key Drivers Brand Experience How to Win. How to Get a Big Picture to Win How to Define Thought Process - Part 1: Model How to Define Thought Process - Part 2: Shopping Behavior How to Define Thought Process - Part 3: Examples How to Understand and Analyze The Key Drivers How to Conduct Surveys by Yourself How to Discover Unmet Needs and Prioritize Attributes How to Define Unique Value Proposition How to Materials Before lunch With Limited Budget How to Name Your Brand Effectively How to Use Color to Win Consumers' Attention Order Your Certificate Now Order Your Certificate of Achievement Get Your Insurance Now Get Your Insurance Now Feedback Feedback Recognised Accreditation CPD Certification Service This course is accredited by continuing professional development (CPD). CPD UK is globally recognised by employers, professional organisations, and academic institutions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. CPD certificates are accepted by thousands of professional bodies and government regulators here in the UK and around the world. Many organisations look for employees with CPD requirements, which means, that by doing this course, you would be a potential candidate in your respective field. Quality Licence Scheme Endorsed The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. It will give you a competitive advantage in your career, making you stand out from all other applicants and employees.     Certificate of Achievement Endorsed Certificate from Quality Licence Scheme After successfully passing the MCQ exam you will be eligible to order the Endorsed Certificate by Quality Licence Scheme. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. It will give you a competitive advantage in your career, making you stand out from all other applicants and employees. There is a Quality Licence Scheme endorsement fee to obtain an endorsed certificate which is £65. Certificate of Achievement from Lead Academy After successfully passing the MCQ exam you will be eligible to order your certificate of achievement as proof of your new skill. The certificate of achievement is an official credential that confirms that you successfully finished a course with Lead Academy. Certificate can be obtained in PDF version at a cost of £12, and there is an additional fee to obtain a printed copy certificate which is £35.   FAQs Is CPD a recognised qualification in the UK? CPD is globally recognised by employers, professional organisations and academic intuitions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. CPD-certified certificates are accepted by thousands of professional bodies and government regulators here in the UK and around the world. Are QLS courses recognised? Although QLS courses are not subject to Ofqual regulation, they must adhere to an extremely high level that is set and regulated independently across the globe. A course that has been approved by the Quality Licence Scheme simply indicates that it has been examined and evaluated in terms of quality and fulfils the predetermined quality standards. When will I receive my certificate? For CPD accredited PDF certificate it will take 24 hours, however for the hardcopy CPD certificate takes 5-7 business days and for the Quality License Scheme certificate it will take 7-9 business days. Can I pay by invoice? Yes, you can pay via Invoice or Purchase Order, please contact us at info@lead-academy.org for invoice payment. Can I pay via instalment? Yes, you can pay via instalments at checkout. How to take online classes from home? Our platform provides easy and comfortable access for all learners; all you need is a stable internet connection and a device such as a laptop, desktop PC, tablet, or mobile phone. The learning site is accessible 24/7, allowing you to take the course at your own pace while relaxing in the privacy of your home or workplace. Does age matter in online learning? No, there is no age limit for online learning. Online learning is accessible to people of all ages and requires no age-specific criteria to pursue a course of interest. As opposed to degrees pursued at university, online courses are designed to break the barriers of age limitation that aim to limit the learner's ability to learn new things, diversify their skills, and expand their horizons. When I will get the login details for my course? After successfully purchasing the course, you will receive an email within 24 hours with the login details of your course. Kindly check your inbox, junk or spam folder, or you can contact our client success team via info@lead-academy.org

Do you want to gain some new knowledge that would catapult your vocation and your organisation by situating you at the forefront of the latest business slant? If yes, then this course on branding management is for you. Description: In today's marketing world, it is critical to have the capacity to hone your advertising knowledge in brand building and management, through both digital and online promoting and also advertising and promotions. This program introduces you to the basics of branding and equips you with learning and skills in creating brand techniques and managing brands in a multi-social market environment. It additionally sets you up for advanced education at degree level and professional success in brand management in a competitive market environment. Who is the course for? For employees, businessmen and entrepreneurs who are interested in upgrading their business administration skills. Corporate Executives. Established Entrepreneurs. Budding Entrepreneurs. Strategic Consultants. Executive Coaches. Human Resource Experts. Entry Requirement: This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Assessment: At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful. Before sitting for your final exam you will have the opportunity to test your proficiency with a mock exam. Certification: After you have successfully passed the test, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hard copy at a cost of £39 or in PDF format at a cost of £24. PDF certificate's turnaround time is 24 hours and for the hardcopy certificate, it is 3-9 working days. Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognised accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career Path: Digital marketer. Advertising manager. Marketing director. Marketing analyst. Brand manager. Assistant brand manager. Marketing director. Business Branding Defining Branding 00:15:00 What Are You All About? 00:30:00 Creating a Mission 00:15:00 Creating a Vision of the Future 00:15:00 Positioning Your Brand 00:15:00 Developing Your Style 00:15:00 Developing a Brand Name and Slogan 00:15:00 Creating a Visual Identity 00:30:00 Living Your Brand 00:15:00 Connecting with Customers 00:15:00 Launching Your Brand 00:15:00 Taking Your Brand's Pulse 00:15:00 Performing a SWOT Analysis 00:15:00 Measuring Brand Health with a Balanced Scorecard 00:15:00 Middleton's Brand Matrix 00:15:00 Interpreting Evaluation Results 00:15:00 Keeping the Brand Alive 00:15:00 Going Beyond the Brand 00:15:00 Branding Management Introduction 00:15:00 Expand the Brand 00:30:00 Contract the Brand 00:15:00 Is Publicity a Good Thing 01:00:00 Way to Advertise the Brand 01:00:00 Be Authentic 01:00:00 Its not all about Quality 00:15:00 Category over Brand 01:00:00 The Importance of a Brand Name 00:30:00 Keep it Simple 00:30:00 Don't be a Stuck Up Brand 00:30:00 A Second Thought on Naming 00:30:00 Should Product Name and Company Name be the Same? 00:30:00 Beware of Subbranding 00:15:00 Can You Ever Extend the Brand? 00:30:00 The Importance of the Logo 00:30:00 The Importance of Color 01:00:00 Think Globally 00:30:00 Branding and the Internet 01:00:00 Naming and the Internet 00:30:00 Globalization and the Internet 00:30:00 Conclusion 00:15:00 Social Media Branding Defining the Terms 00:30:00 Building Your Social Media Branding Strategy 00:15:00 Identifying Your Social Media Audience 00:15:00 The Key Social Media Platforms 00:30:00 Creating Brand-Focused Messages 00:30:00 Developing a Communication Strategy 00:30:00 Mock Exam Mock Exam-Advanced Diploma in Branding Management 00:20:00 Final Exam Final Exam-Advanced Diploma in Branding Management 00:20:00 Certificate and Transcript Order Your Certificates and Transcripts 00:00:00

Overview The retail sector is an ever-growing industry with a massive number of promising job opportunities. Acquire the key skills and expertise to establish a thriving career in the retail industry with our Retail Operations Training course. In this CPDQS-accredited course, you will familiarise yourself with the main elements of retail operations. The course will help you understand retail development strategies and help you acquire negotiation skills, brand management skills and more. Through this course, you will also gain the expertise required for supply chain and retail management. In addition, the course will cover lessons on consumer behaviour and the Consumer Rights Act. After the successful completion of the course, you will receive a certificate of achievement. This certificate will increase our employability in the retail industry. Join now and boost your career! Course Preview Learning Outcomes Familiarise yourself with the key components of retail operations Understand the retail strategy development Develop the skills for supply chain operations, negotiation, location selection and more Acquire the ability for efficient brand management and retail management Enrich your understanding of the Consumer Rights Act Why Take This Course From John Academy? Affordable, well-structured and high-quality e-learning study materials Engaging tutorial videos, materials from the industry-leading experts Opportunity to study in a user-friendly, advanced online learning platform Efficient exam systems for the assessment and instant result Earn UK & internationally recognised accredited qualification Easily access the course content on mobile, tablet, or desktop from anywhere, anytime Excellent career advancement opportunities Get 24/7 student support via email. What Skills Will You Learn from This Course? Retail Operations Strategy Management Brand management Negotiation Retail Management Who Should Take this Retail Operations Training? Whether you're an existing practitioner or an aspiring professional, this course is an ideal training opportunity. It will elevate your expertise and boost your CV with key skills and a recognised qualification attesting to your knowledge. Are There Any Entry Requirements? This Retail Operations Training is available to all learners of all academic backgrounds. But learners should be aged 16 or over to undertake the qualification. And a good understanding of the English language, numeracy, and ICT will be helpful. Certificate of Achievement After completing this course successfully, you will be able to obtain an Accredited Certificate of Achievement. Certificates & Transcripts can be obtained either in Hardcopy at £14.99 or in PDF format at £11.99. Career Path​ This exclusive Retail Operations Training will equip you with effective skills and abilities and help you explore career paths such as  Retail Manager Inventory Manager Supply Chain Manager Sales Associated Customer Service Representative Module 01: An Overview of Retail Operations An Overview of Retail Operations 00:15:00 Module 02: Strategy Development in Retail Strategy Development in Retail 00:10:00 Module 03: Procurement and Merchandising in Retail Procurement and Merchandising in Retail 00:13:00 Module 04: Pricing Strategies in Retail Pricing Strategies in Retail 00:19:00 Module 05: Supply Chain Management in Retail Operations Supply Chain Management in Retail Operations 00:09:00 Module 06: Importance of Consumer Behaviour Importance of Consumer Behaviour 00:07:00 Module 07: Retail Location Selection Retail Location Selection 00:11:00 Module 08: Supplier Negotiation Skills Supplier Negotiation Skills 00:07:00 Module 09: Essential Management and Leadership Skills Essential Management and Leadership Skills 00:11:00 Module 10: Managing Multiple Retail Channels Managing Multiple Retail Channels 00:15:00 Module 11: Brand Management in Retail Brand Management in Retail 00:10:00 Module 12: Retail Store Health & Safety Guidelines Retail Store Health & Safety Guidelines 00:11:00 Module 13: Consumer Rights Act Consumer Rights Act 00:11:00 Certificate and Transcript Order Your Certificates and Transcripts 00:00:00