Explore the dynamic realm of sales and marketing through a comprehensive course that delves into essential concepts and strategies. Gain a solid understanding of marketing principles, types, and the crucial components of the marketing mix. Learn effective ways to communicate and engage with customers, while also discovering the significance of marketing goals and the marketing funnel. Avoid common marketing mistakes and enhance your knowledge in this vital field. Learning Outcomes Grasp the fundamentals of marketing and its role in business success. Understand various types of marketing strategies and their applications. Learn about the components and strategies of the marketing mix. Develop effective communication methods for conveying marketing messages. Explore customer communication techniques and relationship-building strategies. Define and set meaningful marketing goals to guide your efforts. Understand the concept and stages of the marketing funnel. Identify and avoid common marketing mistakes to optimize your strategies. Why buy this Level 4 Diploma in Sales and Marketing Management? Unlimited access to the course for a lifetime. Opportunity to earn a certificate accredited by the CPD Quality Standards and CIQ after completing this course. Structured lesson planning in line with industry standards. Immerse yourself in innovative and captivating course materials and activities. Assessments designed to evaluate advanced cognitive abilities and skill proficiency. Flexibility to complete the Course at your own pace, on your own schedule. Receive full tutor support throughout the week, from Monday to Friday, to enhance your learning experience. Unlock career resources for CV improvement, interview readiness, and job success. Who is this course for? Aspiring marketing professionals seeking a solid foundation. Sales professionals aiming to understand marketing's role. Business owners and entrepreneurs looking to enhance their marketing knowledge. Individuals interested in expanding their skill set in sales and marketing. Career path Marketing Assistant - Average Earnings: £18,000 - £25,000 per year. Sales Representative - Average Earnings: £20,000 - £30,000 per year. Digital Marketing Specialist - Average Earnings: £25,000 - £40,000 per year. Marketing Manager - Average Earnings: £30,000 - £50,000 per year. Chief Marketing Officer (CMO) - Average Earnings: £60,000 - £100,000+ per year Prerequisites This Level 4 Diploma in Sales and Marketing Management does not require you to have any prior qualifications or experience. You can just enrol and start learning. This course was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Certification After studying the course materials, there will be a written assignment test which you can take at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £4.99 Original Hard Copy certificates need to be ordered at an additional cost of £8. Course Curriculum Level 4 Diploma in Sales and Marketing Management Module One - Getting Started 00:30:00 Module Two - What is Marketing 00:30:00 Module Three - Common Marketing Types (I) 00:30:00 Module Four - Common Marketing Types (II) 00:30:00 Module Five - The Marketing Mix 00:30:00 Module Six - Communicating the Right Way 01:00:00 Module Seven - Customer Communications 00:30:00 Module Eight - Marketing Goals 00:30:00 Module Nine - The Marketing Funnel 01:00:00 Module Ten - Marketing Mistakes (I) 01:00:00 Module Eleven - Marketing Mistakes (II) 01:00:00 Module Twelve - Wrapping Up 00:30:00 Activities Sales and Marketing - Activities 00:00:00 Mock Exam Mock Exam - Level 4 Diploma in Sales and Marketing Management 00:20:00 Final Exam Final Exam - Level 4 Diploma in Sales and Marketing Management 00:20:00
Immerse yourself in the thrilling world of commerce, where the allure of monetary benefits knows no bounds. Imagine, if you will, a life where your eloquence and strategic understanding translate directly into an impressive income. For instance, the median yearly earnings of a Marketing Manager in the United Kingdom stands at £42K to £80K, whilst a Sales Manager can anticipate an annual income ranging from £35K to £75K. Your ticket to this enticing career trajectory could well be honing your marketing and sales skills, and what better way to achieve this than through an informative and comprehensive course bundle? Our captivating bundle is the fusion of two fascinating courses - Marketing and Sales Skills. Delve deep into the marketing course, where you'll traverse the expansive landscapes of consumer behaviour, market segmentation, and strategic planning. The Sales Skills course complements this journey, extending your knowledge to persuasive communication, customer relations, and negotiation techniques. Immerse yourself in these subjects and equip yourself with an array of theoretical frameworks that illuminate the path toward marketing and sales mastery. Each course in this Marketing & Sales Skills bundle holds a prestigious CPD accreditation, symbolising exceptional quality. The materials, brimming with knowledge, are regularly updated, ensuring their relevance. This bundle promises not just education but an evolving learning experience. Engage with this extraordinary collection, and prepare to enrich your personal and professional development. Immerse yourself in these diverse, enthralling subjects, each designed to fuel your curiosity and enhance your knowledge. Dive in now! The courses in this bundle include: Marketing Sales Skills Learning Outcomes: Comprehend the fundamentals and advanced concepts of marketing and sales. Gain an understanding of consumer behaviour and customer relationship management. Develop strategies for effective market segmentation and target audience identification. Acquire knowledge in persuasive communication and negotiation techniques. Learn to formulate impactful marketing strategies and sales pitches. Understand the ethical considerations in marketing and sales. The Marketing course unravels the mystery of influencing consumer behaviour, market segmentation, and creating strategic marketing plans. Develop a firm understanding of the market dynamics and learn to create compelling value propositions. The Sales Skills course is a deep dive into the art of persuasion, building meaningful customer relationships, and masterful negotiation. This course elevates your understanding of the sales process and equips you to deliver convincing sales pitches, crucial to any successful marketing strategy. CPD 20 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Individuals looking to build a career in marketing or sales. Current marketing and sales professionals seeking to enhance their knowledge. Entrepreneurs aim to expand their business through effective marketing and sales strategies. Graduates aiming to secure roles in the marketing or sales industry. Anyone with an interest in understanding the theoretical framework behind marketing and sales. Career path Marketing Assistant - £18K to £30K/year. Sales Executive - £20K to £40K/year. Brand Manager - £35K to £60K/year. Sales Manager - £35K to £75K/year. Marketing Manager - £42K to £80K/year. Head of Sales - £50K to £100K/year. Chief Marketing Officer - £90K to £150K/year. Certificates Certificate Of Completion Digital certificate - Included Certificate Of Completion Hard copy certificate - £9.99 Unlock your potential and showcase your accomplishments with our CPD Quality Standards certificates! Upon finishing Marketing and Sales Skills, you'll have the opportunity to obtain valuable proof of your achievement. For just £4.99, we'll send you a CPD Quality Standards PDF Certificate via email, or if you prefer, you can get a beautifully printed hardcopy certificate for £9.99 in the UK. If you're located internationally, don't worry! We offer a printed hardcopy certificate for £14.99, ensuring your success knows no boundaries. Grab your certificate and celebrate your success today!
Our Aim Is Your Satisfaction! Offer Ends Soon; Hurry Up!! Are you looking to improve your current abilities or make a career move? Our unique Diploma in Marketing course might help you get there! Expand your expertise with high-quality training - study the Diploma in Marketing course and get an expertly designed, great-value training experience. Learn from industry professionals and quickly equip yourself with the specific knowledge and skills you need to excel in your chosen career through the Diploma in Marketing online training course. The Diploma in Marketing course is broken down into several in-depth modules to provide you with the most convenient and rich learning experience possible. Upon successful completion of the Diploma in Marketing course, an instant e-certificate will be exhibited in your profile that you can order as proof of your skills and knowledge. Add these amazing new skills to your resume and boost your employability by simply enrolling in this course. This Diploma in Marketing training can help you to accomplish your ambitions and prepare you for a meaningful career. So, join us today and gear up for excellence! Why Prefer Us? Opportunity to earn a certificate accredited by CPDQS. Get a free student ID card!(£10 postal charge will be applicable for international delivery) Innovative and Engaging Content. Free Assessments 24/7 Tutor Support. Take a step toward a brighter future! *** Course Curriculum *** Here is the curriculum breakdown of the Diploma in Marketing course: Introduction to this Course Module One - What is Marketing? Module Two - Common Marketing Types (I) Module Three - Common Marketing Types (II) Module Four - The Marketing Mix Module Five - Communicating the Right Way Module Six - Customer Communications Module Seven - Marketing Goals Module Eight - The Marketing Funnel Module Nine - Marketing Mistakes (I) Module Ten - Marketing Mistakes (II) Assessment Process Once you have completed all the modules in the Diploma in Marketing course, you can assess your skills and knowledge with an optional assignment. Certificate of Completion The learners have to complete the assessment of this Diploma in Marketing course to achieve the CPDQS accredited certificate. Digital Certificate: £10 Hard Copy Certificate: £29 (Inside UK) Hard Copy Certificate: £39 (for international students) CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Anyone interested in learning more about the topic is advised to take this Diploma in Marketing course. This course is open to everybody. Requirements You will not need any prior background or expertise to enrol in this course. Career path After completing this course, you are to start your career or begin the next phase of your career. Certificates CPD Accredited Certificate Digital certificate - £10 CPD Accredited Certificate Hard copy certificate - £29 If you are an international student, then you have to pay an additional 10 GBP as an international delivery charge.
Overview This comprehensive course on Pinterest Marketing will deepen your understanding on this topic. After successful completion of this course you can acquire the required skills in this sector. This Pinterest Marketing comes with accredited certification which will enhance your CV and make you worthy in the job market. So enrol in this course today to fast track your career ladder. How will I get my certificate? You may have to take a quiz or a written test online during or after the course. After successfully completing the course, you will be eligible for the certificate. Who is this course for? There is no experience or previous qualifications required for enrolment on this Pinterest Marketing. It is available to all students, of all academic backgrounds. Requirements Our Pinterest Marketing is fully compatible with PC's, Mac's, Laptop, Tablet and Smartphone devices. This course has been designed to be fully compatible on tablets and smartphones so you can access your course on wifi, 3G or 4G. There is no time limit for completing this course, it can be studied in your own time at your own pace. Career path Having these various qualifications will increase the value in your CV and open you up to multiple sectors such as Business & Management, Admin, Accountancy & Finance, Secretarial & PA, Teaching & Mentoring etc. Course Curriculum 10 sections • 27 lectures • 01:13:00 total length •What to expect from this course: 00:02:00 •What is Pinterest and why is it benefcial for your eCommerce store?: 00:02:00 •Staying consistent with Pinterest: 00:02:00 •Creating Your Pinterest Business Account: 00:01:00 •Using hashtags, adding descriptions and basic pinning: 00:03:00 •Engaging with existing pins and users: 00:03:00 •Using Group Boards: 00:02:00 •What are Pinterest Rich Pins?: 00:04:00 •Using your Cell Phone when you have free time to Pin: 00:02:00 •Adding Pinterest buttons and widgets to your eCommerce Store: 00:03:00 •How To Use Analytics To Your Advantage: 00:04:00 •Google Analytics Tracking: 00:03:00 •Pinbot 2.0 - Pinterest Automation: 00:04:00 •Pinbot 2.0 Tutorial - Intro: 00:02:00 •Pinbot 2.0 Tutorial - Repin Feature: 00:06:00 •Pinbot 2.0 Tutorial - Pin Feature: 00:02:00 •Pinbot 2.0 Tutorial - Follow Feature: 00:03:00 •Pinbot 2.0 Tutorial - Unfollow Feature: 00:01:00 •Pinbot 2.0 Tutorial - Like Feature: 00:01:00 •Pinbot 2.0 Tutorial - Comment Feature: 00:01:00 •Pinbot 2.0 Tutorial - Invite Feature: 00:02:00 •Pinbot 2.0 Tutorial - Running Pinbot: 00:03:00 •Need help managing your account? Hire a VA!: 00:05:00 •Using advertising with Pins on Pinterest: 00:02:00 •Bonus: Using BuySellAds: 00:03:00 •Bonus: Using The Amazon Affiliate Program with Your eCommerce Store: 00:04:00 •High End Crowd Sourced Graphic Work: 00:03:00
Explore the dynamic realm of sales and marketing through a comprehensive course that delves into essential concepts and strategies. Gain a solid understanding of marketing principles, types, and the crucial components of the marketing mix. Learn effective ways to communicate and engage with customers, while also discovering the significance of marketing goals and the marketing funnel. Avoid common marketing mistakes and enhance your knowledge in this vital field. Learning Outcomes: Grasp the fundamentals of marketing and its role in business success. Understand various types of marketing strategies and their applications. Learn about the components and strategies of the marketing mix. Develop effective communication methods for conveying marketing messages. Explore customer communication techniques and relationship-building strategies. Define and set meaningful marketing goals to guide your efforts. Understand the concept and stages of the marketing funnel. Identify and avoid common marketing mistakes to optimize your strategies. Why buy this Sales and Marketing? Unlimited access to the course for forever Digital Certificate, Transcript, student ID all included in the price Absolutely no hidden fees Directly receive CPD accredited qualifications after course completion Receive one to one assistance on every weekday from professionals Immediately receive the PDF certificate after passing Receive the original copies of your certificate and transcript on the next working day Easily learn the skills and knowledge from the comfort of your home Certification After studying the course materials of the Sales and Marketing you will be able to take the MCQ test that will assess your knowledge. After successfully passing the test you will be able to claim the pdf certificate for £5.99. Original Hard Copy certificates need to be ordered at an additional cost of £9.60. Who is this course for? This Sales and Marketing course is ideal for Aspiring marketing professionals seeking a solid foundation. Sales professionals aiming to understand marketing's role. Business owners and entrepreneurs looking to enhance their marketing knowledge. Individuals interested in expanding their skill set in sales and marketing. Prerequisites This Sales and Marketing was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Career path Marketing Assistant - Average Earnings: £18,000 - £25,000 per year. Sales Representative - Average Earnings: £20,000 - £30,000 per year. Digital Marketing Specialist - Average Earnings: £25,000 - £40,000 per year. Marketing Manager - Average Earnings: £30,000 - £50,000 per year. Chief Marketing Officer (CMO) - Average Earnings: £60,000 - £100,000+ per year. Course Curriculum Sales and Marketing Module One - Getting Started 00:30:00 Module Two - What is Marketing 00:30:00 Module Three - Common Marketing Types (I) 00:30:00 Module Four - Common Marketing Types (II) 00:30:00 Module Five - The Marketing Mix 00:30:00 Module Six - Communicating the Right Way 01:00:00 Module Seven - Customer Communications 00:30:00 Module Eight - Marketing Goals 00:30:00 Module Nine - The Marketing Funnel 01:00:00 Module Ten - Marketing Mistakes (I) 01:00:00 Module Eleven - Marketing Mistakes (II) 01:00:00 Module Twelve - Wrapping Up 00:30:00 Activities Sales and Marketing - Activities 00:00:00 Mock Exam Mock Exam - Sales and Marketing 00:20:00 Final Exam Final Exam - Sales and Marketing 00:20:00
Did You Know? The World of Marketing Holds Fascinating Secrets! Fact 1: The first television ad aired in 1941 and cost just $9. Today, digital marketing dominates, with over $350 billion spent globally in 2021. Fact 2: An average person encounters between 6,000 to 10,000 ads every single day. Fact 3: Emotions, not rational thoughts, drive 95% of purchasing decisions. These astonishing facts highlight the immense and ever-growing power of marketing. Our comprehensive Marketing Course is your gateway to mastering this influential realm. Why QLS Endorsed Level 7 Marketing Matters: Executive-level skills: Level 7 takes you beyond the basics, equipping you with the strategic vision and analytical prowess to lead marketing campaigns and shape corporate direction. Future-proof your career: The marketing landscape is constantly evolving, and Level 7 ensures you're ahead of the curve, with expertise in cutting-edge trends like personalisation, and omnichannel marketing. Open doors to opportunity: A QLS Endorsed Level 7 qualification is recognised and respected by employers worldwide, giving you a distinctive edge in the job market. QLS Endorsement: Your Mark of Excellence The QLS Endorsement isn't just a fancy feather in your cap; it's a guarantee of quality and rigour. This internationally recognised badge tells employers you've met the highest standards in marketing education, making you a highly sought-after talent. With our Marketing Course, you're not just learning; you're preparing to make an impact. Join us and turn these fascinating facts into your professional reality. Enrol Now! Unleash Your Marketing Mojo: Craft Winning Strategies: Go beyond tactics and delve into the core principles of strategic marketing, understanding how to analyze markets, segment audiences, and develop data-driven campaigns. Become a Branding Guru: Master the art of building powerful brands that resonate with customers and drive loyalty. Channel Your Inner Data Ninja: Learn to harness the power of market research and analytics to make informed decisions and track campaign performance. Content that Converts: Craft compelling content across all channels, from social media to email marketing to traditional advertising, ensuring your message reaches and engages your target audience. Metrics Mastery: Understand how to measure the success of your marketing efforts and use data to continuously improve your strategies. Quality Licence Scheme Endorsed Certificate of Achievement: Upon successful completion of this Marketing course, you will be eligible to order QLS Endorsed Hardcopy Certificate titled 'Advanced Diploma in Marketing at QLS Level 7'. £129 GBP for addresses within the UK. Please note that delivery within the UK is free of charge. Please Note: NextGen Learning is a Compliance Central approved resale partner for Quality Licence Scheme Endorsed courses. CPD 180 CPD hours / points Accredited by CPD Quality Standards 1. Marketing 101 28:51 1: 1. Marketing 101 28:51 2. Marketing Steps 35:55 2: 2. Marketing Steps 35:55 3. Marketing Strategy 50:31 3: 3. Marketing Strategy 50:31 4. Marketing Context 21:18 4: 4. Marketing Context 21:18 5. Targeting the Right Segments 39:53 5: 5. Targeting the Right Segments 39:53 6. Consumer Purchasing 57:31 6: 6. Consumer Purchasing 57:31 7. Business Markets & Business Needs 37:40 7: 7. Business Markets & Business Needs 37:40 8. Market Analysis 38:52 8: 8. Market Analysis 38:52 9. Product Tactics - Product Portfolio 43:21 9: 9. Product Tactics - Product Portfolio 43:21 10. Brand Tactics 31:59 10: 10. Brand Tactics 31:59 11. Managing Your Product's Journey 23:49 11: 11. Managing Your Product's Journey 23:49 12. Pricing Tactics - Setting the Right Value 1:00:20 12: 12. Pricing Tactics - Setting the Right Value 1:00:20 13. Reaching Your Audience Choosing the Best Paths 53:31 13: 13. Reaching Your Audience Choosing the Best Paths 53:31 14. Unified Marketing 47:56 14: 14. Unified Marketing 47:56 15. Ads and Promos 48:07 15: 15. Ads and Promos 48:07 16. Sales and PR 1:00:48 16: 16. Sales and PR 1:00:48 17. Going Direct and Digital Mastering Online Marketing Channels 47:06 17: 17. Going Direct and Digital Mastering Online Marketing Channels 47:06 Order Your CPD Quality Standard Certificate (Optional) 01:00 18: Order Your CPD Quality Standard Certificate (Optional) 01:00 PDF Order Your QLS Endorsed Certificate (Optional) 01:00 19: Order Your QLS Endorsed Certificate (Optional) 01:00 PDF Who is this course for? Beginners curious about the world of marketing. Professionals looking to update their marketing skills. Entrepreneurs aiming to grow their business. Anyone with a passion for understanding market trends and consumer behaviour. Requirements Learners do not require any prior qualifications to enrol on this Marketing Level 7 QLS Endorsed course. Career path Marketing Manager Brand Manager Market Research Analyst Marketing Communications Manager Public Relations (PR) Manager Advertising Manager E-commerce Manager Digital Marketing Specialist Certificates CPD Quality Standard Certificate Digital certificate - £4.99 CPD Quality Standard Hardcopy Certificate (FREE UK Delivery) Hard copy certificate - £9.99 Hardcopy Transcript: £9.99
Are you ready to dive into the dynamic world of marketing? Equip yourself with the essential skills and knowledge to thrive in today's competitive market with our comprehensive Diploma in Marketing (Level 3) program. Designed to provide you with a solid foundation in marketing principles, this course will empower you to excel in various marketing roles and unleash your creativity in driving business success. Key Features: CPD Certified Free Certificate from Reed CIQ Approved Developed by Specialist Lifetime Access In the Diploma in Marketing (Level 3), learners gain a comprehensive understanding of marketing principles and strategies. They start by exploring the fundamental concept of marketing and its importance in business. Next, they delve into setting effective marketing goals and identifying various types of marketing approaches. Through studying the marketing mix and funnel, learners discover how to develop and implement successful marketing campaigns. They also learn from common marketing mistakes, equipping them with the knowledge to avoid pitfalls. Effective communication skills are emphasized, focusing on conveying messages to the right audience in the right way. Additionally, learners explore techniques for engaging with customers and building strong relationships through effective customer communications. This curriculum provides a solid foundation for individuals looking to pursue careers in marketing or enhance their existing skills in the field. Course Curriculum Module 01: What is Marketing Module 02: Marketing Goals Module 03: Common Marketing Types (I) Module 04: Common Marketing Types (II) Module 05: The Marketing Mix Module 06: The Marketing Funnel Module 07: Marketing Mistakes (I) Module 08: Marketing Mistakes (II) Module 09: Communicating the Right Way Module 10: Customer Communications Learning Outcomes: Define marketing principles and strategies for effective business promotion. Set measurable goals aligning with organisational objectives for marketing campaigns. Identify various types of marketing strategies and their applications. Analyse components of the marketing mix for optimal business outcomes. Implement marketing funnel techniques to drive customer acquisition and retention. Evaluate common marketing mistakes and develop strategies for mitigation. CPD 10 CPD hours / points Accredited by CPD Quality Standards Diploma in Marketing (Level 3) 42:07 1: Module 01: What is Marketing 05:43 2: Module 02: Marketing Goals 03:50 3: Module 03: Common Marketing Types (I) 04:57 4: Module 04: Common Marketing Types (II) 05:14 5: Module 05: The Marketing Mix 03:44 6: Module 06: The Marketing Funnel 03:06 7: Module 07: Marketing Mistakes (I) 04:02 8: Module 08: Marketing Mistakes (II) 03:27 9: Module 09: Communicating the Right Way 03:32 10: Module 10: Customer Communications 03:32 11: CPD Certificate - Free 01:00 Who is this course for? Aspiring marketers seeking foundational knowledge in marketing strategies. Small business owners aiming to enhance their marketing capabilities. Marketing assistants looking to advance their understanding of marketing principles. Professionals transitioning into marketing roles for career growth opportunities. Students interested in pursuing further studies in marketing or related fields. Career path Marketing Coordinator Social Media Manager Digital Marketing Assistant Sales Representative Market Research Analyst Brand Manager Certificates Digital certificate Digital certificate - Included Reed Courses Certificate of Completion Digital certificate - Included Will be downloadable when all lectures have been completed.
Unlock the secrets of successful marketing with our comprehensive course, "Marketing: Research, Branding, Advertising, and Pricing Strategies." From understanding the basics to mastering strategic marketing, this course covers it all. Explore essential topics like consumer behaviour, market segmentation, product life cycles, branding, pricing strategies, and digital marketing. Gain practical insights into advertising, sales promotion, personal selling, and public relations. Perfect for anyone looking to enhance their marketing skills and drive business success. Key Features: CPD Certified Free Certificate from Reed CIQ Approved Developed by Specialist Lifetime Access Learners will gain a solid understanding of marketing fundamentals and the marketing process. They will explore the marketing environment and conduct marketing research to understand consumer and business buying behaviours. Students will learn how to segment markets and develop effective product strategies throughout the product life cycle. They will discover the essentials of branding and pricing strategies to position products competitively. The curriculum covers marketing channels, integrated marketing communications, and the importance of advertising and sales promotions. Personal selling, public relations, and direct and digital marketing are also key components. Finally, students will learn strategic marketing techniques to plan and execute comprehensive marketing campaigns effectively. This curriculum equips learners with practical skills and knowledge to thrive in various marketing roles. Course Curriculum: Module 01: Basics of Marketing Module 02: The Marketing Process Module 03: Marketing Environment Module 04: Marketing Research Module 05: Consumer Buying Behaviour Module 06: Business Markets and Buying Behaviour Module 07: Market Segmentations Module 08: Product Strategy Module 09: Product Life Cycle Module 10: Branding Strategy Module 11: Pricing Strategy Module 12: Marketing Channels Module 13: Integrated Marketing Communications Module 14: Advertising and Sales Promotion Module 15: Personal Selling and Public Relations Module 16: Direct and Digital Marketing Module 17: Strategic Marketing Learning Outcomes: Identify key elements in marketing research for strategic decision-making. Analyse consumer behaviour to enhance targeted marketing strategies effectively. Develop branding strategies aligned with product life cycle stages. Formulate competitive pricing strategies based on market segmentation analysis. Implement integrated marketing communications for effective brand promotion. Evaluate digital marketing channels for strategic marketing campaigns. CPD 10 CPD hours / points Accredited by CPD Quality Standards Marketing: Research, Branding, Advertising and Pricing Strategies 12:08:28 1: Module 01: Basics of Marketing 28:51 2: Module 02: The Marketing Process 35:55 3: Module 03: Marketing Environment 21:18 4: Module 04: Marketing Research 38:52 5: Module 05: Consumer Buying Behaviour 57:31 6: Module 06: Business Markets and Buying Behaviour 37:40 7: Module 07: Market Segmentations 39:53 8: Module 08: Product Strategy 43:21 9: Module 09: Product Life Cycle 23:49 10: Module 10: Branding Strategy 31:59 11: Module 11: Pricing Strategy 1:00:20 12: Module 12: Marketing Channels 53:31 13: Module 13: Integrated Marketing Communications 47:56 14: Module 14: Advertising and Sales Promotion 48:07 15: Module 15: Personal Selling and Public Relations 1:00:48 16: Module 16: Direct and Digital Marketing 47:06 17: Module 17: Strategic Marketing 50:31 18: CPD Certificate - Free 01:00 Who is this course for? Business professionals seeking advanced marketing knowledge. Marketing managers aim to refine strategic marketing approaches. Entrepreneurs interested in enhancing brand development strategies. Graduates pursuing careers in marketing or related fields. Anyone wanting to deepen their understanding of marketing principles. Career path Market Research Analyst Brand Manager Pricing Analyst Advertising Executive Digital Marketing Specialist Public Relations Officer Certificates Digital certificate Digital certificate - Included Reed Courses Certificate of Completion Digital certificate - Included Will be downloadable when all lectures have been completed.
Unlock the secrets of successful marketing with our comprehensive course, "Marketing: Research, Branding, Advertising, and Pricing Strategies." From understanding the basics to mastering strategic marketing, this course covers it all. Explore essential topics like consumer behaviour, market segmentation, product life cycles, branding, pricing strategies, and digital marketing. Gain practical insights into advertising, sales promotion, personal selling, and public relations. Perfect for anyone looking to enhance their marketing skills and drive business success. Key Features: CPD Certified Free Certificate from Reed CIQ Approved Developed by Specialist Lifetime Access Learners will gain a solid understanding of marketing fundamentals and the marketing process. They will explore the marketing environment and conduct marketing research to understand consumer and business buying behaviours. Students will learn how to segment markets and develop effective product strategies throughout the product life cycle. They will discover the essentials of branding and pricing strategies to position products competitively. The curriculum covers marketing channels, integrated marketing communications, and the importance of advertising and sales promotions. Personal selling, public relations, and direct and digital marketing are also key components. Finally, students will learn strategic marketing techniques to plan and execute comprehensive marketing campaigns effectively. This curriculum equips learners with practical skills and knowledge to thrive in various marketing roles. Course Curriculum: Module 01: Basics of Marketing Module 02: The Marketing Process Module 03: Marketing Environment Module 04: Marketing Research Module 05: Consumer Buying Behaviour Module 06: Business Markets and Buying Behaviour Module 07: Market Segmentations Module 08: Product Strategy Module 09: Product Life Cycle Module 10: Branding Strategy Module 11: Pricing Strategy Module 12: Marketing Channels Module 13: Integrated Marketing Communications Module 14: Advertising and Sales Promotion Module 15: Personal Selling and Public Relations Module 16: Direct and Digital Marketing Module 17: Strategic Marketing Learning Outcomes: Identify key elements in marketing research for strategic decision-making. Analyse consumer behaviour to enhance targeted marketing strategies effectively. Develop branding strategies aligned with product life cycle stages. Formulate competitive pricing strategies based on market segmentation analysis. Implement integrated marketing communications for effective brand promotion. Evaluate digital marketing channels for strategic marketing campaigns. CPD 10 CPD hours / points Accredited by CPD Quality Standards Marketing: Research, Branding, Advertising and Pricing Strategies 12:08:28 1: Module 01: Basics of Marketing 28:51 2: Module 02: The Marketing Process 35:55 3: Module 03: Marketing Environment 21:18 4: Module 04: Marketing Research 38:52 5: Module 05: Consumer Buying Behaviour 57:31 6: Module 06: Business Markets and Buying Behaviour 37:40 7: Module 07: Market Segmentations 39:53 8: Module 08: Product Strategy 43:21 9: Module 09: Product Life Cycle 23:49 10: Module 10: Branding Strategy 31:59 11: Module 11: Pricing Strategy 1:00:20 12: Module 12: Marketing Channels 53:31 13: Module 13: Integrated Marketing Communications 47:56 14: Module 14: Advertising and Sales Promotion 48:07 15: Module 15: Personal Selling and Public Relations 1:00:48 16: Module 16: Direct and Digital Marketing 47:06 17: Module 17: Strategic Marketing 50:31 18: CPD Certificate - Free 01:00 Who is this course for? Business professionals seeking advanced marketing knowledge. Marketing managers aim to refine strategic marketing approaches. Entrepreneurs interested in enhancing brand development strategies. Graduates pursuing careers in marketing or related fields. Anyone wanting to deepen their understanding of marketing principles. Career path Market Research Analyst Brand Manager Pricing Analyst Advertising Executive Digital Marketing Specialist Public Relations Officer Certificates Digital certificate Digital certificate - Included Reed Courses Certificate of Completion Digital certificate - Included Will be downloadable when all lectures have been completed.
Want to learn the strategy that every relevant website owner is funding in to grow their audience and increase their reach?That strategy is Article Marketing. Articles marketing serves a variety of purposes such as online brand marketing and company reputation supervision. Chief among these advantage is increasing company (website) visibility and building credibility within industry circles. With that said, article marketing, also known as 'content marketing', can immediately launch both local and global businesses into profitability! In this course, you will gain the most valuable skills for content marketing. You will understand the key fundamental elements for professional content and learn to design Content Marketing Strategies using the latest schemes and best approaches. Course Highlights Accredited Diploma in Article Marketing is an award-winning and the best-selling course that has been given the CPD Certification & IAO accreditation. It is the most suitable course anyone looking to work in this or relevant sector. It is considered one of the perfect courses in the UK that can help students/learners to get familiar with the topic and gain necessary skills to perform well in this field. We have packed Accredited Diploma in Article Marketing into 9 modules for teaching you everything you need to become successful in this profession. To provide you ease of access, this course is designed for both part-time and full-time students. You can become accredited in just 3 hours hours and it is also possible to study at your own pace. We have experienced tutors who will help you throughout the comprehensive syllabus of this course and answer all your queries through email. For further clarification, you will be able to recognize your qualification by checking the validity from our dedicated website. Why You Should Choose Accredited Diploma in Article Marketing Lifetime access to the course No hidden fees or exam charges CPD Accredited certification on successful completion Full Tutor support on weekdays (Monday - Friday) Efficient exam system, assessment and instant results Download Printable PDF certificate immediately after completion Obtain the original print copy of your certificate, dispatch the next working day for as little as £9. Improve your chance of gaining professional skills and better earning potential. Who is this Course for? Accredited Diploma in Article Marketing is CPD certified and IAO accredited. This makes it perfect for anyone trying to learn potential professional skills. As there is no experience and qualification required for this course, it is available for all students from any academic backgrounds. Requirements Our Accredited Diploma in Article Marketing is fully compatible with any kind of device. Whether you are using Windows computer, Mac, smartphones or tablets, you will get the same experience while learning. Besides that, you will be able to access the course with any kind of internet connection from anywhere at any time without any kind of limitation. Career Path You will be ready to enter the relevant job market after completing this course. You will be able to gain necessary knowledge and skills required to succeed in this sector. All our Diplomas' are CPD and IAO accredited so you will be able to stand out in the crowd by adding our qualifications to your CV and Resume. Article Marketing Explained 00:30:00 The 4 Essential Things ALL Articles Must Have 00:30:00 How to Create an Outline For All of Your Article 00:30:00 5 Easy Ways To Get Your Creative Juices Going 00:30:00 What to Do Before Submitting To Article Directories 00:15:00 Red Hot Tips To Get Your Articles Read 00:15:00 Writing a Resource Box that Makes People Click 00:15:00 If You Hate Writing Articles 00:15:00 Reference Book Article Marketing Secrets 00:00:00 Mock Exam Final Exam