New to the online marketing world? Starting a new business but you don't know how to take advantage of the online marketing options Google has to offer?In this lesson, you will get a firm grasp on the basics of AdWords and Adsense and how they work, which is necessary to create successful business. Description: We are living in the time of the digital revolution - the ideal time to be a successful digital marketing professional! Business growth, bigger budgets, increased salaries and more career choice are just some of the advantages that you can anticipate. Advanced advertising openings are quickly expanding, however you have to develop your skills to contend and get to the top. If you are willing to be successful in the fast-growing digital marketing job market, Our Advanced Diploma in Google Adwords and Adsense course could be your winning ticket. Developed by highly expert instructors, this practical skills digital marketing course features real-life digital marketing briefs from real companies, case studies and interactive subject expert support. By the end of this course, students will be able to differentiate between AdWords and ad sense, learn how to attract customers, advertise locally and globally and reach the right people at the right time using Google Adwords and Adsense. Who is the course for? Entrepreneurs Marketing Professionals Business Owners Marketing Students Entry Requirement: This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Assessment: At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful. Before sitting for your final exam you will have the opportunity to test your proficiency with a mock exam. Certification: After you have successfully passed the test, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hard copy at a cost of £39 or in PDF format at a cost of £24. PDF certificate's turnaround time is 24 hours and for the hardcopy certificate, it is 3-9 working Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognised accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career Path: Advanced Diploma in Google Adwords and Adsense is a useful qualification to possess, and would be beneficial for the following careers: Self-made digital marketing expert Digital marketing manager Digital marketing assistant PR and events role. Introduction to Google Adwords and Adsense Introduction to Google Adwords and Adsense 00:30:00 What is Google Adwords? - Explained. 00:30:00 Getting Started with Google AdWords 00:30:00 Understanding Different Types of Targeting for Adwords 00:30:00 4 Things You Should Know Before Using Google Adwords 00:30:00 Top Mistakes By Adword Users 00:30:00 Ways to Increase Conversion Rates on Adwords 00:30:00 How to Keep Google Adwords Simple 00:15:00 Using the Search Based Keyword Tool for Google Adwords 00:30:00 How to make Google Adwords Cost Effective for your Business 00:30:00 How to Stay Competitive with Google Adwords 00:15:00 How to Choose Appropriate Keywords for Google Adwords 00:30:00 Common Google Adsense Questions 00:30:00 The Ugly Truth about Google Adsense Not so Ugly 00:15:00 Disadvantages to Google Adsense 00:30:00 AdSense Advantages 00:30:00 Getting an Adsense Ad onto Your Website 00:30:00 How to Make Money with Google Adsense 00:30:00 Finding Keywords for your Niche Market 00:15:00 How to Find a Niche Market for Keyword Marketing 00:30:00 Tricks of the Adsense Trade: Ad Placement & Design 00:30:00 The Best Formatting for your Adsense Ads 01:00:00 Why Adsense Ads Give More Value to Your Visitors 00:15:00 Make More Money with Higher Paying Keywords 01:00:00 Required Skills to Make Money with Google Adsense 00:30:00 Google Adwords Benefits of online advertising and AdWords 00:30:00 Choosing a campaign type 00:30:00 Measure your results 00:30:00 Mock Exam Mock Exam- Advanced Diploma in Google Adwords and Adsense 00:20:00 Final Exam Final Exam- Advanced Diploma in Google Adwords and Adsense 00:20:00 Certificate and Transcript Order Your Certificates and Transcripts 00:00:00
Description: Social Media is nowadays often being used to promote and advertise goods, services and others. It has become one of the most effective and used marketing strategies today. The most popular social media site used by almost everyone is Facebook. Since Facebook is often used by people to communicate, knowing how to reach these people is considered as an effective marketing strategy. In this course, you will learn to become a social media marketer through utilizing the most popular social media platform, Facebook. Who is the course for? Employees of the business industry and other businessmen who want to learn how to become profitable through Social Marketing People who have an interest in Social Marketing mainly through Facebook pages Entry Requirement: This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Assessment: At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful. Before sitting for your final exam, you will have the opportunity to test your proficiency with a mock exam. Certification: After you have successfully passed the test, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hardcopy at the cost of £39 or in PDF format at the cost of £24. PDF certificate's turnaround time is 24 hours, and for the hardcopy certificate, it is 3-9 working days. Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognised accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career Path: The Facebook - Social Media Marketing Course will be useful and would be beneficial for every kind of occupations and careers like: Businessman Digital Manager Marketing and Promotions Specialist Marketing Manager Product Creator Sales Manager Sales and Promotions Specialist Social Media Manager Top Executive. Social Media Marketing Introduction 00:30:00 Developing a Winning Social Media Marketing Plan 01:00:00 Understanding the Value of Social Media Buzz and What It Can Do For Your Business 01:00:00 Way to applications for your fan pages 00:15:00 Tweet Your Way to Online Prominence 01:00:00 Build Your Network with LinkedIn 01:00:00 Expanding Your Circle with Google + 01:00:00 Captivate Your Audience with YouTube 01:00:00 Conclusion 00:15:00 Facebook Marketing Basics Introduction to Facebook 00:15:00 Why You Should Care 00:15:00 Setting up a Facebook Page 00:30:00 How to Get More Likes for Your Facebook Page 00:30:00 Facebook Advertising 00:30:00 How Much Does Facebook Advertising Cost? 00:30:00 Marketing on Facebook 01:00:00 Create a Content Calendar 00:15:00 Understanding Edge Rank & the Art of Engagement 00:15:00 Facebook Page Marketing Creating Your Facebook Fan Page 01:00:00 Setting Up Your List Building Machine 00:30:00 Integrate images 01:00:00 Final Tips 00:30:00 Facebook Page Management Introduction to Facebook Fanpage 00:30:00 About of Social Media Marketing 00:15:00 Why Should You Use Facebook? 00:15:00 Different Between Facebook Group And fan page? 00:15:00 What is Facebook Fan page and How does it Work ? 01:00:00 Benefits Of SEO for Facebook Fan Pages 01:00:00 How to create your first fan page. 01:00:00 Way to Directing Traffic to Your Traffic Hub 00:15:00 How to drive traffic to your fan pages 00:30:00 Other Ways To drive traffic to your 00:15:00 Setup and Manage a Facebook Page That Works 01:00:00 Setup and Manage a Facebook Page That Works 01:00:00 Mock Exam Mock Exam - Facebook - Social Media Marketing Course 00:20:00 Final Exam Final Exam - Facebook - Social Media Marketing Course 00:20:00 Certificate and Transcript Order Your Certificates and Transcripts 00:00:00
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The customer journey is changing faster than ever before. Can you keep up? Our brand-new Search Marketing course is here to get you ready – with the chance to learn directly from top SEO expert Neil Patel and his team. Course Overview The customer journey is changing faster than ever before. Can you keep up? Our brand-new Search Marketing course is here to get you ready – with the chance to learn directly from top SEO expert Neil Patel and his team. Did you know that search marketing is currently one of the most in-demand roles? And that growth isn’t going to stop anytime soon. Develop true Search Marketing expertise for where search is now and where it’s going Program learning outcomes and content: What Will I Learn? Develop the skills to work in search right now. Learn about search engine optimization, paid search, and digital display advertising, along with the latest platforms including Google Ads, Microsoft Ads (Bing Ads), and Google Analytics 4. Study using a dynamic mix of interactive lessons, videos, and downloadable tools, along with live sessions on the latest trends and channels. You’ll be awarded with a DMI search marketing certification that’s recognized globally, along with a completion badge from Neil Patel. Course Content: Introduction to Search Marketing: Being found in the right place at the right time may look effortless but it’s an art. You’re going to need lots of key concepts, tools and tricks. Explore how the core search elements work together to drive targeted traffic that converts into sales. • Search Marketing • SEO & Paid Search principles • Demand generation • Analytics & reporting • Data visualization SEO Setup & Content: The search engine can feel all seeing, all knowing but it can be won over. SEO is the way to come out on top. Understanding the algorithms and ranking factors puts you in the driver’s seat. But that’s not all. What does it take to really engage people? Content that speaks to them. Find out what your audiences are looking for, create the content they care about, and then serve it to them where they are. The key to a big, visionary content strategy that works. • Setting SEO objectives • Keyword research • Creating content • On-page optimization • Content scheduling Optimizing SEO: Everyone wants to get their website in front of more people. The right people. That’s where search engine optimization comes in. There’s a lot to get a handle on with SEO, all working together to make your content more visible. Pick the quick wins, gather momentum, or optimize for a better return-on-investment. • SEO for eCommerce • Backlinking for authority • Local & international optimization • Off-page optimization Paid Search Fundamentals: So you know how to grow those organic searches and it’s going well. But you want to succeed faster. Cut right to the chase with paid search. Learn the fundamentals of PPC advertising and how it can work to promote your business. • Paid search concepts • Ads & landing pages • Keywords • Creating a paid search campaign Paid Search Campaigns: Now that you know the basics, it’s time to start running your campaigns. Use PPC advertising to boost your visibility. Discover how to measure and optimize your campaigns to get the best out of every single click. • Managing the campaign budget • Optimizing campaigns • Reporting on paid search Demand Generation: Capture interest wherever people are in their journey. Whether they’re a first time visitor, just getting to know you or coming back again and again. Demand generation gives you the tactics to drive awareness and long-term engagement. Sure, it takes time but it’s worth the payoff. • Demand generation campaigns • Outbound channels & ad formats • Campaign targeting & bidding • Optimizing your campaign • Involving display & video advertising Search Analytics: Search analytics can feel a bit like having a superpower. There’s so much you can know about what your target market is doing, what they want, how they speak. All of this data is at your fingertips, you just need to know how to use it. So let’s dive in. Plus with the shift to Google Analytics 4 daunting many businesses, we’ll get you set for success on the new interface. • Analytics fundamentals • Monitoring campaigns • Introduction to GA4 • Configuring Google Analytics • Conversion rate optimization Data& Data Visualization: Data gives us so many new insights and opportunities to work with. But we’re always looking for ways to make data more engaging, especially in a digital world where we have so much of it. Tell the story of what you’ve discovered with data visualization. It helps to communicate more effectively and bring everyone along for the journey. • Turning data into actions • Ways of visualizing data • Forecasting search performance Search Strategy - Research & Planning: So you have tools, techniques, and practiced skills. You’ve learned all of the stepping stones behind making search work hard. Now is your chance to get an action plan together. A strategic, focused plan that really delivers. One backed up by research and structured by set objectives. • Planning a search strategy • Research for search campaigns • Setting objectives for search Search Strategy 2 - Execution & Optimization It’s time to put everything you’ve learned into practice with a high-performing search marketing strategy. You have the skills, you’ve done the research, your action plan is prepared. Let’s execute the strategy and make it a reality. Exciting, isn’t it? • Omnichannel search approach • Adapting to change • Evaluating search strategies • Long term performance DURATION 8-10 Weeks WHATS INCLUDED Course Material Case Study Experienced Lecturer Refreshments Certificate
Social Media is nowadays often being used to promote and advertise goods, services and others. It has become one of the most effective and used marketing strategies today. The most popular social media site used by almost everyone is Facebook. Since Facebook is often used by people to communicate, knowing how to reach these people is considered as an effective marketing strategy. In this course, you will learn to become a social media marketer through utilizing the most popular social media platform, Facebook. Course Highlights Facebook - Social Media Marketing Course is an award winning and the best selling course that has been given the CPD Certification & IAO accreditation. It is the most suitable course anyone looking to work in this or relevant sector. It is considered one of the perfect courses in the UK that can help students/learners to get familiar with the topic and gain necessary skills to perform well in this field. We have packed Facebook - Social Media Marketing Course into 34 modules for teaching you everything you need to become successful in this profession. To provide you ease of access, this course is designed for both part-time and full-time students. You can become accredited in just 21 hours, 15 minutes hours and it is also possible to study at your own pace. We have experienced tutors who will help you throughout the comprehensive syllabus of this course and answer all your queries through email. For further clarification, you will be able to recognize your qualification by checking the validity from our dedicated website. Why You Should Choose Facebook - Social Media Marketing Course Lifetime access to the course No hidden fees or exam charges CPD Accredited certification on successful completion Full Tutor support on weekdays (Monday - Friday) Efficient exam system, assessment and instant results Download Printable PDF certificate immediately after completion Obtain the original print copy of your certificate, dispatch the next working day for as little as £9. Improve your chance of gaining professional skills and better earning potential. Who is this Course for? Facebook - Social Media Marketing Course is CPD certified and IAO accredited. This makes it perfect for anyone trying to learn potential professional skills. As there is no experience and qualification required for this course, it is available for all students from any academic backgrounds. Requirements Our Facebook - Social Media Marketing Course is fully compatible with any kind of device. Whether you are using Windows computer, Mac, smartphones or tablets, you will get the same experience while learning. Besides that, you will be able to access the course with any kind of internet connection from anywhere at any time without any kind of limitation. Career Path You will be ready to enter the relevant job market after completing this course. You will be able to gain necessary knowledge and skills required to succeed in this sector. All our Diplomas' are CPD and IAO accredited so you will be able to stand out in the crowd by adding our qualifications to your CV and Resume. Facebook Page Marketing Creating Your Facebook Fan Page FREE 01:00:00 Setting Up Your List Building Machine FREE 00:30:00 Integrate images 01:00:00 Final Tips 00:30:00 Facebook Page Management Introduction to Facebook Fanpage 00:30:00 About of Social Media Marketing 00:15:00 Why Should You Use Facebook? 00:15:00 Different Between Facebook Group And fan page? 00:15:00 What is Facebook Fan page and How does it Work ? 01:00:00 Benefits Of SEO for Facebook Fan Pages 01:00:00 How to create your first fan page. 01:00:00 Way to Directing Traffic to Your Traffic Hub 00:15:00 How to drive traffic to your fan pages 00:30:00 Other Ways To drive traffic to your 00:15:00 Setup and Manage a Facebook Page That Works 01:00:00 Way to applications for your fan pages 00:15:00 Social Media Marketing Introduction FREE 00:30:00 Understanding the Value of Social Media Buzz and What It Can Do For Your Business FREE 01:00:00 Developing a Winning Social Media Marketing Plan 01:00:00 Setup and Manage a Facebook Page That Works 01:00:00 Tweet Your Way to Online Prominence 01:00:00 Build Your Network with LinkedIn 01:00:00 Expanding Your Circle with Google + 01:00:00 Captivate Your Audience with YouTube 01:00:00 Conclusion 00:15:00 Facebook Marketing Basics Introduction to Facebook 00:15:00 Why You Should Care 00:15:00 Setting up a Facebook Page 00:30:00 How to Get More Likes for Your Facebook Page 00:30:00 Facebook Advertising 00:30:00 How Much Does Facebook Advertising Cost? 00:30:00 Marketing on Facebook 01:00:00 Create a content calendar 00:15:00 Understanding Edge Rank & the Art of Engagement 00:15:00 Mock Exam Final Exam
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Bluetooth training course description Bluetooth is used by many kids these days but is probably under-utilised in business environments. This hands on training course provides an overview of what Bluetooth is, how it works, what it can be used for and how to configure it on different devices. What will you learn Explain what Bluetooth is. Describe the Bluetooth protocol stack. Recognise the applications of Bluetooth. Configure Bluetooth. Bluetooth training course details Who will benefit: Anyone who needs to know more about Bluetooth. Prerequisites: None. Duration 2 days Bluetooth training course contents Classic Bluetooth Bluetooth overview Basics, standards, competing technologies. Bluetooth radio RF bands, power losses, frequency hopping. Bluetooth modulation PSK, DPSK, DPQSK. Bluetooth data transfer FH, TDD, FDMA, ACL, SCO, Bluetooth packets. Making connections Piconets, Scatternets, Pairing The protocol stack Baseband, Link Manager, L2CAP, SDP, GAP, RFCOMM. Profiles FTP, DUN, LAN, Synch, HDP, GOEP/OBEX etc. Security Authentication, authorisation, encryption, risks. Bluetooth Low Energy Introduction Bluetooth Smart and Bluetooth Smart Ready. BLE device types Design goals, terminology and core concepts. BLE usage models Presence detection, data broadcasting connectionless models, gateways. BLE architecture Controller, host, applications and stack splits. BLE protocol stack Link layer, HCI, L2CAP. BLE profiles GAP roles, models, procedures, security modes, data advertising. BLE security Pairing, bonding, data signing BLE applications Devices, services, profiles, peripherals
Recognised Accreditation This course is accredited by continuing professional development (CPD). CPD UK is globally recognised by employers, professional organisations, and academic institutions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. What is CPD? Employers, professional organisations, and academic institutions all recognise CPD, therefore a credential from CPD Certification Service adds value to your professional goals and achievements. Benefits of CPD Improve your employment prospects Boost your job satisfaction Promotes career advancement Enhances your CV Provides you with a competitive edge in the job market Demonstrate your dedication Showcases your professional capabilities What is IPHM? The IPHM is an Accreditation Board that provides Training Providers with international and global accreditation. The Practitioners of Holistic Medicine (IPHM) accreditation is a guarantee of quality and skill. Benefits of IPHM It will help you establish a positive reputation in your chosen field You can join a network and community of successful therapists that are dedicated to providing excellent care to their client You can flaunt this accreditation in your CV It is a worldwide recognised accreditation What is Quality Licence Scheme? This course is endorsed by the Quality Licence Scheme for its high-quality, non-regulated provision and training programmes. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. Benefits of Quality License Scheme Certificate is valuable Provides a competitive edge in your career It will make your CV stand out Course Curriculum Digital Marketing Google Ads Masterclass Search Engine Optimization Training Advanced SEO Training Master In SEO Keyword Research Instagram Marketing Course Affiliate Marketing Social Media Influencer Digital Advertising and Marketing 101: The Complete Guide Digital Advertising and Marketing 201: Top Topic & Trends Digital Advertising and Marketing 301: Professional Course Digital Marketing Email Marketing Masterclass Master In Landing Page Design Obtain Your Certificate Order Your Certificate of Achievement 00:00:00
ð Supercharge Your Business Presence with Master Facebook Ads and Marketing! ð¯ Are you struggling to make your brand unforgettable in the vast digital landscape? Unlock the power of Facebook Ads and Marketing to stand out and leave an indelible mark on your audience's minds! Introducing our comprehensive online course: 'Master Facebook Ads and Marketing - Never Let People Forget Your Company.' This course is your ultimate guide to harnessing the immense potential of Facebook's advertising platform to elevate your business to new heights. ð¥ What You'll Gain from Our Course: â In-depth understanding of Facebook Ads: From the basics to advanced strategies, master every facet of creating compelling ad campaigns. â Targeted Audience Reach: Learn the art of pinpointing and engaging with your ideal audience for maximum impact and conversions. â ROI-Driven Techniques: Discover proven tactics to optimize your ad spend and generate impressive returns on your investments. â Creative Content Creation: Craft attention-grabbing content that resonates with your audience and leaves a lasting impression. â Analytics and Metrics Mastery: Dive into analyzing data effectively to fine-tune your campaigns for unparalleled success. â Case Studies and Real-Life Examples: Gain insights from successful campaigns and apply these strategies to your business. ð Why Choose Our Course? ð¨âð« Expert Guidance: Taught by industry professionals with extensive experience in Facebook Ads and Marketing. ð Comprehensive Curriculum: A meticulously designed curriculum covering all aspects to ensure you become a Facebook Ads maestro. ð¡ Practical Insights: Gain practical, actionable insights and tips you can implement immediately for tangible results. ð Lifetime Access: Access the course content anytime, anywhere, and enjoy updates as Facebook's algorithms evolve. ð° Affordable Investment: Get incredible value at a fraction of the cost compared to hiring agencies or consultants. ð Don't let your brand fade into obscurity! Enroll now and take control of your online presence with our 'Master Facebook Ads and Marketing' course. Elevate your business, captivate your audience, and leave an everlasting impression! ð¨ Limited Time Offer: Act now to seize our special introductory pricing and start your journey towards Facebook Ads mastery! ð Join now and make your mark: [Enroll Now Button] Unlock the potential of Facebook Ads and Marketing today, and never let people forget your extraordinary brand! ðªð⨠Course Curriculum
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