14 Courses

EA/PA Excellence Workshop Live from London on the 25th of April 2024. Featuring Keynote speaker Reggie Love, former Special Assistant to 44th President of the USA, Barrack Obama. Panel featuring Sophie Chapman, assistant to Steven Bartlett entrepreneur, author, host of the diary of a CEO and youngest ever dragon on BBC's Dragon's Den, Victoria Wratten, CEO of the Executive & Personal Assistants Association. The workshop contains, panel talk, keynote talk and facilitation over key topics from Kate Wood over the course of the day.

The HoardingUK National Hoarding Conference is back in 2024! This year we're looking at what IS working. Our expert panel will include housing, environmental health, fire service, social care and other relevant professionals. Attend to hear how we've jointly overcome hurdles to deliver a successful, integrated, cost-effective, time managed programme.

In this week’s RESULTS Mastery Live, we are going to discuss how to use email marketing to increase sales.

In the digital age, the art of presenting is more valuable than ever. 'Present Like A Professional' is a meticulously curated course that delves into the nuances of successful presentations, ensuring that your audience remains engaged and impressed. Beginning with an introductory understanding, the course takes you through the intricate stages of pre-event preparations, launching your talk, maintaining a robust structure, and concluding with a lasting impact. Not stopping there, we also guide you through the smart usage of visual aids, ensuring your presentations are both compelling and informative. Learning Outcomes Gain insights into the significance and objective of professional presentations. Master the techniques to prepare effectively before any speaking event. Develop the expertise to initiate and conclude your presentations with impact. Understand and apply a strong structure to maintain audience engagement. Acquire the knowledge of integrating visual aids to enhance your talk's effectiveness. Why buy this Present Like A Professional course? Unlimited access to the course for forever Digital Certificate, Transcript, student ID all included in the price Absolutely no hidden fees Directly receive CPD accredited qualifications after course completion Receive one to one assistance on every weekday from professionals Immediately receive the PDF certificate after passing Receive the original copies of your certificate and transcript on the next working day Easily learn the skills and knowledge from the comfort of your home Certification After studying the course materials of the Present Like A Professional there will be a written assignment test which you can take either during or at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £5.99. Original Hard Copy certificates need to be ordered at an additional cost of £9.60. Who is this Present Like A Professional course for? Individuals aiming to enhance their public speaking skills. Team leaders wanting to convey ideas with clarity and conviction. Educators desiring to make their lectures more engaging. Entrepreneurs looking to pitch their concepts convincingly. Any professional aiming to make a mark in meetings and seminars. Prerequisites This Present Like A Professional does not require you to have any prior qualifications or experience. You can just enrol and start learning.This Present Like A Professional was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Career path Public Speaking Coach: Average salary: £40,000 - £60,000 Corporate Trainer: Average salary: £30,000 - £50,000 Keynote Speaker: Average salary: £45,000 - £80,000 Lecturer: Average salary: £35,000 - £55,000 Business Consultant: Average salary: £50,000 - £90,000 Meeting and Event Planner: Average salary: £25,000 - £45,000 Course Curriculum Section 01: INTRODUCTION, OVERVIEW AND RATIONALE OF THE COURSE Introduction 00:03:00 The fear is REAL 00:03:00 Guilty as charged - the problem laid bare! 00:04:00 What it's NOT (No patronizing!) 00:02:00 Section 02: BEFORE THE EVENT The first question to ask 00:03:00 Be easy to deal with 00:05:00 A little research goes a long way 00:03:00 'Time your words to fill two thirds' 00:04:00 Make your presence known 00:04:00 Section 03: HOW TO START YOUR TALK PUNCH your audience! 00:06:00 By the end of this talk 00:03:00 Section 04: A BIT ABOUT STRUCTURE Tell them what you're going to tell them 00:03:00 Now do the telling 00:06:00 Section 05: HOW TO FINISH YOUR TALK No 'fizzling out' 00:04:00 Questions, Answers - and examples of endings. 00:06:00 Section 06: VISUAL AIDS Visual aids 00:06:00 Section 07: And Finally... Final tips and hints 00:04:00 Thank you - and a bonus 00:01:00 Assignment Assignment - Present Like A Professional 00:00:00

Unleash your inner orator with the Public Speaking Masterclass. Delve into modules that guide you through the art of captivating public speaking. Learn the nuances of content creation, storytelling, body language, and advanced presentation skills. Elevate your communication prowess and engage your audience with confidence and emotional connection. Master state management techniques to shine on any stage or platform. Learning Outcomes: Understand the fundamentals of effective public speaking. Cultivate emotional connection through your speeches. Craft compelling content to engage your audience. Harness the power of storytelling in your presentations. Utilize winning body language for impactful communication. Learn advanced techniques to enhance your presentation skills. Develop state management strategies for confidence and poise. Why buy this Public Speaking Masterclass?  Unlimited access to the course for forever Digital Certificate, Transcript, student ID all included in the price Absolutely no hidden fees Directly receive CPD accredited qualifications after course completion Receive one to one assistance on every weekday from professionals Immediately receive the PDF certificate after passing Receive the original copies of your certificate and transcript on the next working day Easily learn the skills and knowledge from the comfort of your home Certification After studying the course materials of the Public Speaking Masterclass you will be able to take the MCQ test that will assess your knowledge. After successfully passing the test you will be able to claim the pdf certificate for £5.99. Original Hard Copy certificates need to be ordered at an additional cost of £9.60. Who is this course for? This Public Speaking Masterclass course is ideal for Individuals looking to improve their public speaking skills. Professionals seeking to enhance their presentation abilities. Students preparing for speeches, presentations, or debates. Anyone aiming to boost their confidence in public speaking. Prerequisites This Public Speaking Masterclass was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Career path Seminar Speaker - Average Earnings: £20,000 - £40,000 per year. Motivational Speaker - Average Earnings: £25,000 - £50,000 per year. Communication Trainer - Average Earnings: £30,000 - £45,000 per year. Keynote Speaker - Average Earnings: £40,000 - £80,000 per year. Media Personality/TV Presenter - Average Earnings: £30,000 - £100,000+ per year. Course Curriculum Module 01: Introduction Introduction 00:03:00 Module 02: The wheel of Public Speaking and Emotional Connection The Emotional Connection 00:01:00 Let's talk Passion 00:03:00 Warm-up exercises 00:01:00 Connect with the best version of you 00:04:00 Prepare for your Audience 00:02:00 Begin to create an Amazing and Memorable Presentation 00:01:00 Module 03: Let's focus on the content Powerful Content 00:01:00 The Connecting Theme (Throughline) 00:02:00 The Content Mix 00:02:00 Your Presentation Map 00:03:00 Module 04: Time for storytelling Crafting Stories 00:01:00 Why Stories? 00:02:00 Vignettes System (Mini-stories) 00:04:00 Your Elevator Pitch 00:03:00 A final tip on your Elevator Pitch! 00:01:00 Module 05: Winning body language Intro to Body Language 00:01:00 An important point about the Communication Theory 00:02:00 Professional gestures and stances 00:03:00 Communication Styles 00:05:00 A few additional cool points for you! 00:03:00 Pause-Scan-Nod-Whisper 00:02:00 Points of Communication 00:02:00 Time to apply what you have learnt! 00:01:00 Module 06: Advanced tips to hone your presentation skills Honing your presentation skills 00:13:00 Module 07: State Management Intro to State Management 00:01:00 Learn to trigger a resourceful state 00:06:00 Visualise your Success 00:03:00 An additional tip for you. 00:01:00 The Room Technique 00:03:00 Some additional comments. 00:01:00 You are amazing! 00:02:00 Assignment Assignment - Public Speaking Masterclass 00:00:00

Discover how to elevate your career as an executive assistant or personal assistant with our comprehensive EA Mastery Workshop. Gain new skills, strategies, and tools to maximize your impact and achieve success.

EMDR Strategies for Medically Unexplained Symptoms: Migraine and Fibromyalgia – Clinical Application & Research-Based Strategies Over the past decade, we have worked with clients experiencing migraine and fibromyalgia with Emre Konuk. During this time, we developed specialized EMDR strategies tailored to the unique needs of these conditions. Our clinical experience and ongoing research have demonstrated that these protocols are effective in reducing symptoms and improving quality of life. Our work on the EMDR treatment of fibromyalgia was recognized with a $25,000 grant from the EMDR Research Foundation, further validating the impact of these interventions. In this workshop, participants will learn the EMDR strategies developed specifically for migraine and fibromyalgia. Real client session videos will be shown to illustrate the protocols in action, bringing theory into practice. This practical, research-informed workshop is designed for EMDR-trained clinicians seeking to strengthen their confidence in working with somatic conditions closely linked to trauma. A randomized controlled trial of Eye Movement Desensitization and Reprocessing (EMDR) Therapy in the treatment of fibromyalgia https://pubmed.ncbi.nlm.nih.gov/38835548/ 🎥 A Workshop recording will be available for 3 months after the event 📜 Clinician forms and scales will be provided. Certificate and 6 CPD points will be awarded. Attendance is required. The Cost is £135 (£120 early bird to 1st October 2025) including VAT. Dr. Zeynep Zat is an EMDR Trainer and Consultant approved by EMDR Europe and the UK. Internationally recognized for her expertise, she has worked extensively across the UK and Türkiye. She serves as a board member for the EMDR Türkiye Association and is a member of the Accreditation Committee of the EMDR UK Association. In 2025, she was invited as a Keynote Speaker at the British Psychological Society Counselling Division Annual Conference to present her work on EMDR and body-based approaches. https://www.frontiersin.org/journals/psychiatry/articles/10.3389/fpsyt.2024.1286118/full Dr. Zeynep Zat is the founder and director of Institute for Change, established in March 2018 in London. Under this platform, she provides EMDR training, advanced workshops on RTEP, GTEP, EMDR Strategies for Migraine and Fibromyalgia; clinical supervision, and trauma-focused consultancy to mental health professionals across the UK and internationally. Her work spans clinical practice, research, and humanitarian aid projects. For over a decade, she has provided trauma-focused therapy to adults and served as the Projects Coordinator for EMDR at the Institute for Behavioural Studies in Istanbul, where she led several humanitarian and research initiatives. Dr. Zat is particularly known for her voluntary work with Syrian refugees on the Türkiye–Syria border, where she led EMDR R-TEP and G-TEP interventions—efforts that were later published as part of a Randomised Controlled Trial (RCT).

Elite EA/PA Forum We are delighted to announce that the Elite EA/PA Forum for Australia & New Zealand will be on the 25th of September 2025. Our workshop aims to: Enhance your influence and impact by mastering assertive communication, negotiation, and self-advocacy skills. Stay composed and solution-focused in high-pressure situations with practical tools for crisis management and clear decision-making. Embrace evolving technology by understanding how AI and automation can streamline your role and boost efficiency. Future-proof your career by building strategic value, resilience, and adaptability in an ever-changing professional landscape. Keynote Address with Q&A from the audience: What to expect from Sam's Keynote: With over 30 years supporting leaders at the highest levels, Sam Cohen brings a wealth of insight, experience, and stories (the kind she can share) to the stage. From 18 years serving within The Royal Household - including as Deputy Private Secretary and Press Secretary to Her late Majesty Queen Elizabeth II - to working with The Duke and Duchess of Sussex, running the Prime Minister’s Office at Downing Street, and serving as Chief of Staff to the global CEO of Rio Tinto, Sam’s career is a masterclass in discretion, diplomacy, and delivering at the top. In this exclusive keynote, Beyond the Role, Sam will explore how Executive Assistants don’t just support leaders - they shape leadership, drive strategy, and build legacy from behind the scenes. Join us for this rare opportunity to hear from someone who’s been at the epicentre of power - and bring your questions! The keynote will include a live Q&A, where you can ask Sam about her remarkable career, leadership insights, and how to truly excel in high-performance environments. (Don’t ask her what the Queen kept in her handbag - she’s not telling.) Sam Cohen Career Bio: Sam Cohen has spent the last 30 years working to support leaders in the public and private sectors. Sam spent 18 years serving The Royal Household, as Deputy Private Secretary to Her late Majesty Queen Elizabeth II and Press Secretary to The Queen. Sam also served as Private Secretary to The Duke and Duchess of Sussex. Following this time, Sam worked as Director of the Prime Minister’s Office at Downing Street under Boris Johnson and, most recently, was Chief of Staff to the global CEO at Rio Tinto. Source: ABC News - YouTube Channel. Facilitator - AM: The Future-Proofed Assistant: Speak Up, Stand Out & Shape Your Career Path How to reimagine your Assistant role in 2025 and beyond - How the EA role is evolving (and what Executives now expect) & why Assistants who think like strategists will be indispensable Assertiveness as an Assistant – The key to retaining your role & the difference between being ‘helpful’ and being ‘heard’ Self-Advocacy as a Career Growth Strategy – The importance of advocating for your career development, workload boundaries and recognition Own Your Professional Future - Map your career development. Whether you're an EA for life or looking to a role beyond in the future, this is for you. Ruth Kilah Career Bio: Ruth is an international executive career coach and founder of Hoxton Hyde – Executive Career Coaching & Mentoring, delivering 1:1 and group programs for experienced Executive Assistants. She specialises in helping EAs step into higher-level roles, increase their income, and expand their professional impact. With 14 years’ experience supporting C-suite executives in Australia and the UK, Ruth brings deep industry insight and a strategic approach to career development. She empowers Assistants to gain clarity on their next move, adopt a strategic mindset, communicate their value effectively, and lead their own growth conversations with confidence. A former EA turned Stakeholder Relations and Project Manager, Ruth launched Hoxton Hyde in 2018 after spotting a clear gap in the market for tailored coaching for career-driven EAs. She is a recognised member of the World Administrators Alliance and a respected thought leader in the EA space, regularly sharing insights via LinkedIn and Instagram. Ruth is also a certified fitness and wellness coach, passionate about helping Assistants achieve long-term career fulfilment through intentional development and well-being. Panel: Crisis Mode: What to do when everything goes wrong Master a step-by-step approach to prioritising and problem-solving under pressure. Strengthen emotional resilience and calm decision-making during unexpected disruptions. Learn how to communicate clearly and lead from behind in high-stress situations. Emma-Kate Bos Bio Emma-Kate works alongside the CEO at Squadron Energy, one of Australia’s leading renewable energy companies. With over 28 years of experience in Executive Assistant and Operational roles supporting business leaders in professional services, politics, membership industries, sporting and not-for-profit organisations, Emma-Kate has a deep understanding of business support roles and has managed large teams of assistants and receptionists. She is passionate about developing and mentoring team members Emma-Kate holds an Associate Degree in Law, Mini MBA and Certificate in Public Relations. Sepi Nowlands Sepi has also worked as an EO for Deloitte and spent 18 years previously as an Executive Assistant at the ATO, Law Council of Australia, Grains Research and Development Corporation and Air Services Australia. Holly Clareburt Hollie Clareburt is an experienced Executive Assistant, currently supporting the Managing Director of Microsoft New Zealand and the Chief Partner Officer. Known for her professionalism and discretion, she excels in providing high-level support in fast-paced, executive environments. Prior to Microsoft, Hollie was Executive Assistant to the Chief of Corporate & Enterprise Systems at BECA, and previously supported the CEO at SKY News New Zealand. Her career reflects a strong track record of reliability, organisation, and executive partnership. Liv Wilson With over 20 years of experience across banking, government, creative industries, and global tech, Liv has supported senior leaders at companies including LinkedIn and Slack. She brings a strategic lens to the business support function, with deep expertise in operations, leadership enablement, and organisational effectiveness. As a passionate advocate for elevating the role of Executive Assistants, Liv has led women’s networks, championed DEI and social impact initiatives, and continues to push for recognition of business support as a critical driver of business success. She is currently working on her side hustle business - collaborating with executives, entrepreneurs, and small business owners to amplify their impact by removing operational barriers, optimising systems, and unlocking their capacity to lead and grow. Facilitator - PM: Justin Kabbani AI Is Not Here to Replace You. It's Here to Upgrade You. We'll explore Justin's proven 3P framework: Priming – How to set up AI like a strategic advisor by feeding it context, tone and mindset Prompting – How to craft clear, structured instructions to get consistently great results Producing – How to turn AI outputs into high-leverage work that makes you stand out Your session outcomes: Real examples from admin professionals already using AI to elevate their work Prompts you can copy, adapt, and test live Interactive exercises to build confidence fast A practical challenge to implement right after the session If you’ve been overwhelmed by AI, or underwhelmed by its impact, this session will change that. You'll leave with tools you can use today, and a mindset you’ll carry forward for the rest of your career. Justin Kabbani Career Bio: Justin Kabbani is one of Australia’s most in-demand AI trainers and keynote speakers, known for making AI feel simple, powerful, and immediately useful. He’s worked with brands like Uber, Treasury Wine Estates, and Udemy, helping their teams embed AI into daily workflows, strategic planning, and executive communication. Over the past two years, Justin has trained more than 2,000 professionals across Australia and beyond, consistently earning feedback like “mind-blowing,” and “game-changing”. His signature Prime, Prompt, Produce framework has transformed how business leaders, executive assistants, marketers, and teams think, work, and communicate with AI, without needing to be “tech people.” Justin believes AI isn’t here to replace people. It’s here to take the robotic work off our plate, so we can focus on what humans do best. LinkedIn: https://www.linkedin.com/in/justinkabbani/ Website: https://justinkabbani.com/ Speed Connections Networking Session Join us for Speed Connections, a lively 30-minute networking session designed to foster meaningful connections in a fun, fast-paced environment. Every 10 minutes, attendees will be placed into new breakout rooms with small groups, giving everyone the chance to meet a diverse range of peers. Each breakout session will feature engaging prompts to spark conversations and make networking enjoyable and memorable! Who will attend this event? Executive Assistant (EA) Personal Assistant (PA) Virtual Assistant (VA) Legal Secretary Legal Executive Assistant Administrative Assistant Office Manager Health Care Office Manager Chief of Staff Additional roles may be relevant depending on role responsibilities, along with development opportunities. This workshop is open to females, male including trans women/males and non-binary professionals. Group Rate Discounts: To discuss our group rates in more detail, please email support@elite-forums.com and provide the following: Group Number (How many would like to attend) Event Date (If numerous dates, please advise if we are splitting attendees across multiple dates) Attendee Contact details (Or request our Group Rate Document. Complete and return - we'll sort the rest.) Group discounts are on request - see below group rate discount brackets: 🧩 You just need one piece to come together - to unlock your Elite Potential. 🔑

Elite EA/PA Forum We are delighted to announce the Elite EA/PA Forum for ANZ will be on the 25th of September 2025. Our workshop aims to: Enhance your influence and impact by mastering assertive communication, negotiation, and self-advocacy skills. Stay composed and solution-focused in high-pressure situations with practical tools for crisis management and clear decision-making. Embrace evolving technology by understanding how AI and automation can streamline your role and boost efficiency. Future-proof your career by building strategic value, resilience, and adaptability in an ever-changing professional landscape. Keynote Address with Q&A from the audience: What to expect from Sam's Keynote: With over 30 years supporting leaders at the highest levels, Sam Cohen brings a wealth of insight, experience, and stories (the kind she can share) to the stage. From 18 years serving within The Royal Household - including as Deputy Private Secretary and Press Secretary to Her late Majesty Queen Elizabeth II - to working with The Duke and Duchess of Sussex, running the Prime Minister’s Office at Downing Street, and serving as Chief of Staff to the global CEO of Rio Tinto, Sam’s career is a masterclass in discretion, diplomacy, and delivering at the top. In this exclusive keynote, Beyond the Role, Sam will explore how Executive Assistants don’t just support leaders - they shape leadership, drive strategy, and build legacy from behind the scenes. Join us for this rare opportunity to hear from someone who’s been at the epicentre of power - and bring your questions! The keynote will include a live Q&A, where you can ask Sam about her remarkable career, leadership insights, and how to truly excel in high-performance environments. (Don’t ask her what the Queen kept in her handbag - she’s not telling.) Sam Cohen Career Bio: Sam Cohen has spent the last 30 years working to support leaders in the public and private sectors. Sam spent 18 years serving The Royal Household, as Deputy Private Secretary to Her late Majesty Queen Elizabeth II and Press Secretary to The Queen. Sam also served as Private Secretary to The Duke and Duchess of Sussex. Following this time, Sam worked as Director of the Prime Minister’s Office at Downing Street under Boris Johnson and, most recently, was Chief of Staff to the global CEO at Rio Tinto. Source: ABC News - YouTube Channel. Facilitator - AM: The Future-Proofed Assistant: Speak Up, Stand Out & Shape Your Career Path How to reimagine your Assistant role in 2025 and beyond - How the EA role is evolving (and what Executives now expect) & why Assistants who think like strategists will be indispensable Assertiveness as an Assistant – The key to retaining your role & the difference between being ‘helpful’ and being ‘heard’ Self-Advocacy as a Career Growth Strategy – The importance of advocating for your career development, workload boundaries and recognition Own Your Professional Future - Map your career development. Whether you're an EA for life or looking to a role beyond in the future, this is for you. Ruth Kilah Career Bio: Ruth is an international executive career coach and founder of Hoxton Hyde – Executive Career Coaching & Mentoring, delivering 1:1 and group programs for experienced Executive Assistants. She specialises in helping EAs step into higher-level roles, increase their income, and expand their professional impact. With 14 years’ experience supporting C-suite executives in Australia and the UK, Ruth brings deep industry insight and a strategic approach to career development. She empowers Assistants to gain clarity on their next move, adopt a strategic mindset, communicate their value effectively, and lead their own growth conversations with confidence. A former EA turned Stakeholder Relations and Project Manager, Ruth launched Hoxton Hyde in 2018 after spotting a clear gap in the market for tailored coaching for career-driven EAs. She is a respected thought leader in the EA space, regularly sharing insights via LinkedIn and Instagram. Panel: Crisis Mode: What to do when everything goes wrong Master a step-by-step approach to prioritising and problem-solving under pressure. Strengthen emotional resilience and calm decision-making during unexpected disruptions. Learn how to communicate clearly and lead from behind in high-stress situations. Emma-Kate Bos Bio Emma-Kate works alongside the CEO at Squadron Energy, one of Australia’s leading renewable energy companies. With over 28 years of experience in Executive Assistant and Operational roles supporting business leaders in professional services, politics, membership industries, sporting and not-for-profit organisations, Emma-Kate has a deep understanding of business support roles and has managed large teams of assistants and receptionists. She is passionate about developing and mentoring team members Emma-Kate holds an Associate Degree in Law, Mini MBA and Certificate in Public Relations. Sepi Nowlands Sepi has also worked as an EO for Deloitte and spent 18 years previously as an Executive Assistant at the ATO, Law Council of Australia, Grains Research and Development Corporation and Air Services Australia. She is now EA and EO to the CPO. Holly Clareburt Hollie Clareburt is an experienced Executive Assistant, currently supporting the Managing Director of Microsoft New Zealand and the Chief Partner Officer. Known for her professionalism and discretion, she excels in providing high-level support in fast-paced, executive environments. Prior to Microsoft, Hollie was Executive Assistant to the Chief of Corporate & Enterprise Systems at BECA, and previously supported the CEO at SKY News New Zealand. Her career reflects a strong track record of reliability, organisation, and executive partnership. Liv Wilson With over 20 years of experience across banking, government, creative industries, and global tech, Liv has supported senior leaders at companies including LinkedIn and Slack. She brings a strategic lens to the business support function, with deep expertise in operations, leadership enablement, and organisational effectiveness. As a passionate advocate for elevating the role of Executive Assistants, Liv has led women’s networks, championed DEI and social impact initiatives, and continues to push for recognition of business support as a critical driver of business success. She is currently working on her side hustle business - collaborating with executives, entrepreneurs, and small business owners to amplify their impact by removing operational barriers, optimising systems, and unlocking their capacity to lead and grow. Facilitator - PM: Justin Kabbani AI Is Not Here to Replace You. It's Here to Upgrade You. We'll explore Justin's proven 3P framework: Priming – How to set up AI like a strategic advisor by feeding it context, tone and mindset Prompting – How to craft clear, structured instructions to get consistently great results Producing – How to turn AI outputs into high-leverage work that makes you stand out Your session outcomes: Real examples from admin professionals already using AI to elevate their work Prompts you can copy, adapt, and test live Interactive exercises to build confidence fast A practical challenge to implement right after the session If you’ve been overwhelmed by AI, or underwhelmed by its impact, this session will change that. You'll leave with tools you can use today, and a mindset you’ll carry forward for the rest of your career. Justin Kabbani Career Bio: Justin Kabbani is one of Australia’s most in-demand AI trainers and keynote speakers, known for making AI feel simple, powerful, and immediately useful. He’s worked with brands like Uber, Treasury Wine Estates, and Udemy, helping their teams embed AI into daily workflows, strategic planning, and executive communication. Over the past two years, Justin has trained more than 2,000 professionals across Australia and beyond, consistently earning feedback like “mind-blowing,” and “game-changing”. His signature Prime, Prompt, Produce framework has transformed how business leaders, executive assistants, marketers, and teams think, work, and communicate with AI, without needing to be “tech people.” Justin believes AI isn’t here to replace people. It’s here to take the robotic work off our plate, so we can focus on what humans do best. LinkedIn: https://www.linkedin.com/in/justinkabbani/ Website: https://justinkabbani.com/ Speed Connections Networking Session Join us for Speed Connections, a lively 30-minute networking session designed to foster meaningful connections in a fun, fast-paced environment. Every 10 minutes, attendees will be placed into new breakout rooms with small groups, giving everyone the chance to meet a diverse range of peers. Each breakout session will feature engaging prompts to spark conversations and make networking enjoyable and memorable! Who will attend this event? Executive Assistant (EA) Personal Assistant (PA) Virtual Assistant (VA) Legal Secretary Legal Executive Assistant Administrative Assistant Office Manager Health Care Office Manager Chief of Staff Additional roles may be relevant depending on role responsibilities along with development opportunities. We understand the challenge. Professional development for assistants is often undervalued, and securing budget or approval for external training can be difficult. That’s why we’ve created a ready-to-use business case template to help you justify attendance at this event and highlight the value it brings to both you and your organisation. If you need support or costings confirmed for single or group attendance, please reach out to our support team at: support@elite-forums.com You can download and edit the template below: This workshop is open to females, male including trans women/males and non-binary professionals. Group Rate Discounts: To discuss our group rates in more detail, please email support@elite-forums.com and provide the following: Group Number (How many would like to attend) Event Date (If numerous dates, please advise if we are splitting attendees across multiple dates) Attendee Contact details (Or request our Group Rate Document. Complete and return - we'll sort the rest.) Group discounts are on request - see below group rate discount brackets: 🧩 You just need one piece to come together - to unlock your Elite Potential. 🔑 Please note: All facilatators, panelists, and speakers are all PAID with applicable contracts in place. We value our speakers and want the best to ensure our attendees get the best development. Media outlets/organisations will not be permitted to attend this event.

Elite EA/PA Forum We are delighted to announce the Elite EA/PA Forum for the UK & Ireland will be on the 13th November 2025. Our workshop aims to: Enhance your influence and impact by mastering assertive communication, negotiation, and self-advocacy skills. Stay composed and solution-focused in high-pressure situations with practical tools for crisis management and clear decision-making. Embrace evolving technology by understanding how AI and automation can streamline your role and boost efficiency. Future-proof your career by building strategic value, resilience, and adaptability in an ever-changing professional landscape. Keynote Address with Q&A from the audience: What to expect from Sam's Keynote: With over 30 years supporting leaders at the highest levels, Sam Cohen brings a wealth of insight, experience, and stories (the kind she can share) to the stage. From 18 years serving within The Royal Household - including as Deputy Private Secretary and Press Secretary to Her late Majesty Queen Elizabeth II - to working with The Duke and Duchess of Sussex, running the Prime Minister’s Office at Downing Street, and serving as Chief of Staff to the global CEO of Rio Tinto, Sam’s career is a masterclass in discretion, diplomacy, and delivering at the top. In this exclusive keynote, Beyond the Role, Sam will explore how Executive Assistants don’t just support leaders - they shape leadership, drive strategy, and build legacy from behind the scenes. Join us for this rare opportunity to hear from someone who’s been at the epicentre of power - and bring your questions! The keynote will include a live Q&A, where you can ask Sam about her remarkable career, leadership insights, and how to truly excel in high-performance environments. (Don’t ask her what the Queen kept in her handbag - she’s not telling.) Sam Cohen Career Bio: Sam Cohen has spent the last 30 years working to support leaders in the public and private sectors. Sam spent 18 years serving The Royal Household, as Deputy Private Secretary to Her late Majesty Queen Elizabeth II and Press Secretary to The Queen. Sam also served as Private Secretary to The Duke and Duchess of Sussex. Following this time, Sam worked as Director of the Prime Minister’s Office at Downing Street under Boris Johnson and, most recently, was Chief of Staff to the global CEO at Rio Tinto. Source: ABC News - YouTube Channel. Facilitator - AM: Monika Turner The Confident Assistant - Speak Up, Go After What You Want & Create The Future You Deserve: Develop practical strategies to negotiate workload, boundaries, and career growth with confidence. Learn assertive communication techniques to handle challenging conversations effectively. Build self-advocacy skills to articulate your value and influence outcomes in the workplace. Monika Turner Career Bio: Monika Anna Turner is an ICF-certified Leadership and Executive coach with over seven years of experience helping professionals unlock their confidence, elevate their voice, and lead with authenticity. Before stepping into coaching, she built a successful career as a Personal Assistant, Executive Assistant, and ultimately Chief Of Staff —giving her a deep understanding of the unique challenges and strengths of support roles. Originally from Poland, Monika knows firsthand what it’s like to question your voice and your value—especially in a second language. Her journey from self-doubt to self-assurance informs everything she does today. Through her coaching, she empowers assistants and leaders alike to move beyond fear, speak up and create fulfilling careers they’re proud of. Panel Suzie Joughin Senior Executive Assistant at the Houses of Parliament Restoration & Renewal. Suzie is an experienced senior executive assistant, specialising in the public and third sectors.  Suzie’s career highlights include senior administrative roles in Cancer Research UK, the largest independent cancer research charity in the world; UK Research and Innovation, the UK’s national funding agency investing in science and research in the UK during the Covid-19 pandemic; and her current role on the Houses of Parliament Restoration and Renewal Programme.  Rebecca Polson Executive Support Manager to the Chief Executive An award-winning Executive Assistant with over 10 years’ experience across the higher education, charity, private, and public sectors. Currently Executive Support Manager to the Chief Executive at Alzheimer’s Research UK, she provides high-level support in the fast-paced, mission-driven environment of the largest dementia research charity in the UK. Her previous roles include supporting senior leaders at the Natural History Museum, the Incorporated Society of Musicians, and the Royal College of Music. She brings expertise in executive support, governance, stakeholder engagement, and complex diary and project management. Named PA of the Year in 2023 and a finalist in the SecsintheCity PA of the Year Awards, she is known for her professionalism, discretion, and ability to stay ahead of the needs of the people and organisations she supports. Ola Boddington Senior Executive Assistant As a seasoned Executive Assistant, she has honed her skills in management and project planning over the years. She has worked with various organisations, including Zoa, Signal AI, and ConsenSys, where she provided high-level administrative support to senior executives. Her expertise lies in managing complex schedules, coordinating travel arrangements, and ensuring seamless communication among team members. She is also proficient in using various software tools to streamline workflows and enhance productivity. She is passionate about delivering exceptional service and contributing to the success of the teams she works with. Claudine Martin Senior Executive Assistant Claudine is a highly skilled Senior Executive Assistant, currently supporting the Head of BNY Pershing EMEA. With a distinguished career spanning nearly 17 years in the British Army, Claudine retired in 2023 at the rank of Staff Sergeant, bringing a wealth of experience in high-pressure environments and strategic operations to her current role. Throughout her military career, Claudine specialised in Human Resources, and served as the Personal Assistant to the Army Director of Engagement and Communication at the Ministry of Defence. In this capacity, she played a pivotal role in the planning and execution of significant events and initiatives, showcasing her exceptional organisational skills and attention to detail. Her dedication and professionalism were recognised when she was awarded PA of the Year in 2019 by PA Life. An advocate for the Executive Assistant profession, Claudine is also a sought-after public speaker. She regularly shares her insights at industry events, including the PA Show, and serves as an advisory board member, contributing to the ongoing development and recognition of the profession. Claudine is passionate about empowering others and has previously mentored young people through the Diana Award, a programme established in honour of Princess Diana to support disadvantaged youth. Additionally, she has participated in Fast Forward 15, a mentoring initiative aimed at women aspiring to build careers in events, hospitality, or related industries. With her extensive experience, dedication to excellence, and commitment to mentorship, Claudine continues to make a significant impact in her field and inspire the next generation of leaders. She proudly represented the UK at the Invictus Games 2023, showcasing her unwavering determination and unwavering spirit. In her spare time, Claudine enjoys park run and writing poems. The Importance of Becoming a Strategic Advisor Learn how to shift from reactive to proactive. Develop the mindset and behaviours of a strategic advisor. Understand how to add value beyond your job description. Facilitator - PM: Justin Kabbani AI Is Not Here to Replace You. It's Here to Upgrade You. We'll explore Justin's proven 3P framework: Priming – How to set up AI like a strategic advisor by feeding it context, tone and mindset Prompting – How to craft clear, structured instructions to get consistently great results Producing – How to turn AI outputs into high-leverage work that makes you stand out Your session outcomes: Real examples from admin professionals already using AI to elevate their work Prompts you can copy, adapt, and test live Interactive exercises to build confidence fast A practical challenge to implement right after the session If you’ve been overwhelmed by AI, or underwhelmed by its impact, this session will change that. You'll leave with tools you can use today, and a mindset you’ll carry forward for the rest of your career. Justin Kabbani Career Bio: Justin Kabbani is one of Australia’s most in-demand AI trainers and keynote speakers, known for making AI feel simple, powerful, and immediately useful. He’s worked with brands like Uber, Treasury Wine Estates, and Udemy, helping their teams embed AI into daily workflows, strategic planning, and executive communication. Over the past two years, Justin has trained more than 2,000 professionals across Australia and beyond, consistently earning feedback like “mind-blowing,” and “game-changing”. His signature Prime, Prompt, Produce framework has transformed how business leaders, executive assistants, marketers, and teams think, work, and communicate with AI, without needing to be “tech people.” Justin believes AI isn’t here to replace people. It’s here to take the robotic work off our plate, so we can focus on what humans do best. LinkedIn: https://www.linkedin.com/in/justinkabbani/ Website: https://justinkabbani.com/ Speed Connections Networking Session Join us for Speed Connections, a lively 30-minute networking session designed to foster meaningful connections in a fun, fast-paced environment. Every 10 minutes, attendees will be placed into new breakout rooms with small groups, giving everyone the chance to meet a diverse range of peers. Each breakout session will feature engaging prompts to spark conversations and make networking enjoyable and memorable! Who will attend this event? Executive Assistant (EA) Personal Assistant (PA) Virtual Assistant (VA) Legal Secretary Legal Executive Assistant Administrative Assistant Office Manager Health Care Office Manager Chief of Staff Additional roles may be relevant depending on role responsibilities along with development opportunities. This workshop is open to females, male including trans women/males and non-binary professionals. Group Rate Discounts To discuss our group rates in more detail, please email support@elite-forums.com and provide the following: Group Number (How many would like to attend) Event Date (If numerous dates, please advise if we are splitting attendees across multiple dates) Attendee Contact details (Or request our Group Rate Document. Complete and return - we'll sort the rest.) Group discounts are on request - see below group rate discount brackets: 🧩 You just need one piece to come together - to unlock your Elite Potential. 🔑 Media outlets/organisations will not be permitted to attend this event.