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Unlock the secrets of successful marketing with our comprehensive course, "Marketing: Research, Branding, Advertising, and Pricing Strategies." From understanding the basics to mastering strategic marketing, this course covers it all. Explore essential topics like consumer behaviour, market segmentation, product life cycles, branding, pricing strategies, and digital marketing. Gain practical insights into advertising, sales promotion, personal selling, and public relations. Perfect for anyone looking to enhance their marketing skills and drive business success. Key Features: CPD Certified Free Certificate from Reed CIQ Approved Developed by Specialist Lifetime Access Learners will gain a solid understanding of marketing fundamentals and the marketing process. They will explore the marketing environment and conduct marketing research to understand consumer and business buying behaviours. Students will learn how to segment markets and develop effective product strategies throughout the product life cycle. They will discover the essentials of branding and pricing strategies to position products competitively. The curriculum covers marketing channels, integrated marketing communications, and the importance of advertising and sales promotions. Personal selling, public relations, and direct and digital marketing are also key components. Finally, students will learn strategic marketing techniques to plan and execute comprehensive marketing campaigns effectively. This curriculum equips learners with practical skills and knowledge to thrive in various marketing roles. Course Curriculum: Module 01: Basics of Marketing Module 02: The Marketing Process Module 03: Marketing Environment Module 04: Marketing Research Module 05: Consumer Buying Behaviour Module 06: Business Markets and Buying Behaviour Module 07: Market Segmentations Module 08: Product Strategy Module 09: Product Life Cycle Module 10: Branding Strategy Module 11: Pricing Strategy Module 12: Marketing Channels Module 13: Integrated Marketing Communications Module 14: Advertising and Sales Promotion Module 15: Personal Selling and Public Relations Module 16: Direct and Digital Marketing Module 17: Strategic Marketing Learning Outcomes: Identify key elements in marketing research for strategic decision-making. Analyse consumer behaviour to enhance targeted marketing strategies effectively. Develop branding strategies aligned with product life cycle stages. Formulate competitive pricing strategies based on market segmentation analysis. Implement integrated marketing communications for effective brand promotion. Evaluate digital marketing channels for strategic marketing campaigns. CPD 10 CPD hours / points Accredited by CPD Quality Standards Marketing: Research, Branding, Advertising and Pricing Strategies 12:08:28 1: Module 01: Basics of Marketing 28:51 2: Module 02: The Marketing Process 35:55 3: Module 03: Marketing Environment 21:18 4: Module 04: Marketing Research 38:52 5: Module 05: Consumer Buying Behaviour 57:31 6: Module 06: Business Markets and Buying Behaviour 37:40 7: Module 07: Market Segmentations 39:53 8: Module 08: Product Strategy 43:21 9: Module 09: Product Life Cycle 23:49 10: Module 10: Branding Strategy 31:59 11: Module 11: Pricing Strategy 1:00:20 12: Module 12: Marketing Channels 53:31 13: Module 13: Integrated Marketing Communications 47:56 14: Module 14: Advertising and Sales Promotion 48:07 15: Module 15: Personal Selling and Public Relations 1:00:48 16: Module 16: Direct and Digital Marketing 47:06 17: Module 17: Strategic Marketing 50:31 18: CPD Certificate - Free 01:00 Who is this course for? Business professionals seeking advanced marketing knowledge. Marketing managers aim to refine strategic marketing approaches. Entrepreneurs interested in enhancing brand development strategies. Graduates pursuing careers in marketing or related fields. Anyone wanting to deepen their understanding of marketing principles. Career path Market Research Analyst Brand Manager Pricing Analyst Advertising Executive Digital Marketing Specialist Public Relations Officer Certificates Digital certificate Digital certificate - Included Reed Courses Certificate of Completion Digital certificate - Included Will be downloadable when all lectures have been completed.

Unlock the secrets of successful marketing with our comprehensive course, "Marketing: Research, Branding, Advertising, and Pricing Strategies." From understanding the basics to mastering strategic marketing, this course covers it all. Explore essential topics like consumer behaviour, market segmentation, product life cycles, branding, pricing strategies, and digital marketing. Gain practical insights into advertising, sales promotion, personal selling, and public relations. Perfect for anyone looking to enhance their marketing skills and drive business success. Key Features: CPD Certified Free Certificate from Reed CIQ Approved Developed by Specialist Lifetime Access Learners will gain a solid understanding of marketing fundamentals and the marketing process. They will explore the marketing environment and conduct marketing research to understand consumer and business buying behaviours. Students will learn how to segment markets and develop effective product strategies throughout the product life cycle. They will discover the essentials of branding and pricing strategies to position products competitively. The curriculum covers marketing channels, integrated marketing communications, and the importance of advertising and sales promotions. Personal selling, public relations, and direct and digital marketing are also key components. Finally, students will learn strategic marketing techniques to plan and execute comprehensive marketing campaigns effectively. This curriculum equips learners with practical skills and knowledge to thrive in various marketing roles. Course Curriculum: Module 01: Basics of Marketing Module 02: The Marketing Process Module 03: Marketing Environment Module 04: Marketing Research Module 05: Consumer Buying Behaviour Module 06: Business Markets and Buying Behaviour Module 07: Market Segmentations Module 08: Product Strategy Module 09: Product Life Cycle Module 10: Branding Strategy Module 11: Pricing Strategy Module 12: Marketing Channels Module 13: Integrated Marketing Communications Module 14: Advertising and Sales Promotion Module 15: Personal Selling and Public Relations Module 16: Direct and Digital Marketing Module 17: Strategic Marketing Learning Outcomes: Identify key elements in marketing research for strategic decision-making. Analyse consumer behaviour to enhance targeted marketing strategies effectively. Develop branding strategies aligned with product life cycle stages. Formulate competitive pricing strategies based on market segmentation analysis. Implement integrated marketing communications for effective brand promotion. Evaluate digital marketing channels for strategic marketing campaigns. CPD 10 CPD hours / points Accredited by CPD Quality Standards Marketing: Research, Branding, Advertising and Pricing Strategies 12:08:28 1: Module 01: Basics of Marketing 28:51 2: Module 02: The Marketing Process 35:55 3: Module 03: Marketing Environment 21:18 4: Module 04: Marketing Research 38:52 5: Module 05: Consumer Buying Behaviour 57:31 6: Module 06: Business Markets and Buying Behaviour 37:40 7: Module 07: Market Segmentations 39:53 8: Module 08: Product Strategy 43:21 9: Module 09: Product Life Cycle 23:49 10: Module 10: Branding Strategy 31:59 11: Module 11: Pricing Strategy 1:00:20 12: Module 12: Marketing Channels 53:31 13: Module 13: Integrated Marketing Communications 47:56 14: Module 14: Advertising and Sales Promotion 48:07 15: Module 15: Personal Selling and Public Relations 1:00:48 16: Module 16: Direct and Digital Marketing 47:06 17: Module 17: Strategic Marketing 50:31 18: CPD Certificate - Free 01:00 Who is this course for? Business professionals seeking advanced marketing knowledge. Marketing managers aim to refine strategic marketing approaches. Entrepreneurs interested in enhancing brand development strategies. Graduates pursuing careers in marketing or related fields. Anyone wanting to deepen their understanding of marketing principles. Career path Market Research Analyst Brand Manager Pricing Analyst Advertising Executive Digital Marketing Specialist Public Relations Officer Certificates Digital certificate Digital certificate - Included Reed Courses Certificate of Completion Digital certificate - Included Will be downloadable when all lectures have been completed.

Ever wondered about the SEO meaning or pondered, 'what is search engine optimisation?' This course unravels the mysteries, guiding you through its intricate layers. From the foundational principles to the advanced strategies employed by search engine optimisation UK consultants, every topic is covered.  The curriculum is structured to ensure a holistic understanding. Begin with an enlightening introduction, then delve into core concepts that form the backbone of SEO. Master the art of on-page optimisation, discover the secrets of keyword research, and hone your skills in SEO content writing. Finally, explore the vast realm of off-page SEO, where the real magic happens.  In today's digital age, where visibility is currency, mastering SEO is no longer optional; it's imperative. So, equip yourself with the knowledge and tools to stand out in the crowded digital landscape. Learning Outcomes: Understand the fundamental principles and core concepts of search engine optimisation. Gain proficiency in on-page optimisation techniques to enhance website visibility. Acquire skills in keyword research and optimisation to target the right audience. Develop expertise in crafting SEO-rich content that resonates with both users and search engines. Familiarise with off-page SEO strategies to boost website authority and rankings. Why buy this SEO Masterclass? Unlimited access to the course for forever Digital Certificate, Transcript, student ID all included in the price Absolutely no hidden fees Directly receive CPD accredited qualifications after course completion Receive one to one assistance on every weekday from professionals Immediately receive the PDF certificate after passing Receive the original copies of your certificate and transcript on the next working day Easily learn the skills and knowledge from the comfort of your home Certification After studying the course materials of the SEO Masterclass there will be a written assignment test which you can take either during or at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £5.99. Original Hard Copy certificates need to be ordered at an additional cost of £9.60. Who is this SEO Masterclass course for? Digital marketers aiming to deepen their understanding of Search Engine Optimisation. Business owners looking to increase their online visibility and drive organic traffic. Content writers wishing to craft SEO-rich articles and web content. Individuals curious about the digital marketing realm and its intricacies. Aspiring search engine optimisation uk consultants eager to make a mark in the industry. Prerequisites This SEO Masterclass was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Career path SEO Analyst: £25,000 - £35,000 Per Annum SEO Content Writer: £22,000 - £30,000 Per Annum Keyword Research Specialist: £28,000 - £38,000 Per Annum On-Page Optimisation Expert: £30,000 - £40,000 Per Annum Off-Page SEO Strategist: £32,000 - £42,000 Per Annum Search Engine Optimisation Manager: £40,000 - £55,000 Per Annum Course Curriculum Section 1: Introduction Unit 1: Introduction 00:04:00 Unit 2: Course Overview 00:04:00 Section 2: SEO: Core Concepts Unit 1: What is SEO (Search Engine Optimisation) 00:04:00 Unit 2: Types of SEO: Black Hat, Grey Hat & White Hat SEO 00:05:00 Unit 3: How Search Engines Give Ranks: Crawling, Indexing & Ranking 00:06:00 Unit 4: 2 Ways to Get Ranked on Search Engines 00:03:00 Section 3: On - Page Optimisation Unit 1: On Page SEO Explained 00:01:00 Unit 2: On Page SEO Activities 00:04:00 Unit 3: 4 Key Ranking Factors of On Page SEO 00:04:00 Unit 4: Tools & Tips for Increasing Site Speed 00:13:00 Unit 5: Using SEO Friendly Themes 00:06:00 Unit 6: Increasing the Dwell Time & Decreasing Bounce Rate 00:05:00 Unit 7: How to Make the URL SEO Friendly 00:03:00 Unit 8: Long Form SEO Optimised Content 00:03:00 Unit 9: Internal Linking 00:05:00 Unit 10: Meta Title & Meta Description 00:03:00 Unit 11: Optimising Images for SEO 00:04:00 Unit 12: Outbound Links 00:04:00 Section 4: Keyword Research & Optimisation Unit 1: What Are Keywords & Why They Are Important 00:06:00 Unit 2: Types of Keywords 00:08:00 Unit 3: Which Type of Keywords You Should Choose 00:01:00 Unit 4: Free Tools for Keyword Research & SEO 00:06:00 Unit 5: Paid Tools for Keyword Research & SEO 00:03:00 Unit 6: 2 Metrics to Check Before Choosing Content 00:05:00 Unit 7: Steps for Keyword Research 00:11:00 Unit 8: What is Keyword Stuffing? 00:05:00 Section 5: SEO Content Writing Unit 1: Write SEO Optimised Title 00:04:00 Unit 2: 6 Hacks to Write Attractive Headlines 00:17:00 Unit 3: Keyword Placement For SEO 00:06:00 Unit 4: Steps to Write Content & Optimise It for Search Engines 00:09:00 Section 6: Off Page SEO Unit 1: What Is Off Page Optimisation 00:01:00 Unit 2: Link Building - 1st Factor of Off Page SEO 00:07:00 Unit 3: 3 Methods to Get Backlinks 00:02:00 Unit 4: Method 1: Guest Posting for Link Building 00:07:00 Unit 5: Method 2: Building Relations with Experts 00:04:00 Unit 6: Method 3: Getting Backlinks from Round Up Post 00:04:00 Unit 7: Social Media Marketing - 2nd Factor of Off Page SEO 00:05:00 Section 7: Conclusion Unit 1: Conclusion 00:01:00 Assignment Assignment - SEO Masterclass 00:00:00

"Unlock your potential in the real estate industry with our comprehensive 'Real Estate Course: Essential Training for Estate Agents.' Master the fundamentals, from property valuation and negotiation strategies to leveraging cutting-edge technology. Elevate your career, enhance your skills, and thrive in the dynamic world of real estate. Enroll now for a transformative learning experience!

Embark on a thrilling expedition into the digital realm with our 'Get 100 MILLION Views on YouTube' course. This isn't just a tutorial; it's your passport to YouTube stardom. Dive into the journey with a captivating introduction, setting the stage for an adventure where creativity meets strategy. Move seamlessly through the course as it unveils the secrets of making a video go viral, launching your channel, and providing invaluable tips and tricks. Navigate the maze of content creation with the 'OK Now What?!' section and equip yourself with the knowledge of the essential gear to turn your YouTube aspirations into reality. This course isn't just about views; it's about unlocking the doors to digital success, and it all begins with the click of a play button. In this dynamic learning voyage, each section is a chapter in your story of conquering YouTube. From decoding the mystery of viral videos to strategically launching your channel, you'll unravel the secrets of content creation. The course doesn't just stop at accumulating views; it guides you through the intricacies of sustaining and growing your digital presence. As you wrap up this immersive experience, you won't just have a channel; you'll have a platform with the potential to reach 100 MILLION views. Ready to transform your YouTube game? Let's embark on this journey together! Learning Outcomes Master the art of crafting videos that have the potential to go viral. Strategically launch and establish your YouTube channel for maximum visibility. Acquire tips and tricks for sustaining viewer engagement and channel growth. Understand the essentials of video gear, optimizing your production quality. Develop a comprehensive strategy to reach the milestone of 100 MILLION views on YouTube. Why choose this Get 100 MILLION Views on YouTube course? Unlimited access to the course for a lifetime. Opportunity to earn a certificate accredited by the CPD Quality Standards and CIQ after completing this course. Structured lesson planning in line with industry standards. Immerse yourself in innovative and captivating course materials and activities. Assessments designed to evaluate advanced cognitive abilities and skill proficiency. Flexibility to complete the Course at your own pace, on your own schedule. Receive full tutor support throughout the week, from Monday to Friday, to enhance your learning experience. Unlock career resources for CV improvement, interview readiness, and job success. Who is this Get 100 MILLION Views on YouTube course for? Content creators aspiring to make an impact on YouTube. Entrepreneurs looking to leverage the power of video marketing. Individuals seeking to establish a strong digital presence. Small business owners aiming to enhance their online visibility. Anyone passionate about unlocking the secrets to YouTube success. Career path YouTube Content Creator: £20,000 - £50,000 Digital Marketing Specialist: £25,000 - £40,000 Social Media Influencer: £30,000 - £60,000 Video Production Manager: £35,000 - £50,000 Brand Strategist: £40,000 - £55,000 Online Marketing Manager: £35,000 - £60,000 Prerequisites This Get 100 MILLION Views on YouTube does not require you to have any prior qualifications or experience. You can just enrol and start learning. This Get 100 MILLION Views on YouTube was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Certification After studying the course materials, there will be a written assignment test which you can take at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £4.99 Original Hard Copy certificates need to be ordered at an additional cost of £8. Course Curriculum Section 01: Introduction Introduction 00:02:00 Changing the way you think about money 00:05:00 What brought you here today? And how far are you willing to go? 00:01:00 Sacrifice 00:02:00 Change your thinking, change your channel income! 00:01:00 FAIL FAIL FAIL FAIL WIN. Get ready for everything to go wrong! Noah first watch! 00:02:00 Section 02: OK... Now What?! OK Now what?! 00:04:00 Channel concept 00:03:00 Channel name 00:03:00 Investing money into your channel 00:02:00 Chalkboard of positivity 00:01:00 Section 03: How To Make A Viral Video Everything you need is already in your head. We need to get it out! 00:01:00 How to come up with good ideas 00:03:00 Feedback from a friend 00:02:00 The big secret of YouTube 00:03:00 Super human strength 00:02:00 Researching other channels 00:03:00 Researching viral videos 00:02:00 It's harder than it looks 00:02:00 Efficiency 00:03:00 Section 04: Launching Your Channel Thumbnails 00:07:00 Views per day 00:02:00 Follow the rules of YouTube 00:02:00 Creator Burnout 00:01:00 Section 05: Tips And Tricks Milliseconds count! 00:02:00 Get them to end of video 00:01:00 Niche concept 00:01:00 Social media 00:02:00 You need an intern 00:02:00 Cross promotions 00:03:00 Have fun with it 00:01:00 Make your templates unique 00:01:00 Uploading a video 00:04:00 Localization 00:05:00 Branding 00:04:00 Section 06: What Gear To Buy Gear: Now or Later 00:01:00 Cameras 00:05:00 Lighting 00:03:00 Lenses 00:02:00 Hard Drives 00:02:00 Enhancement Tools 00:04:00 Microphones 00:02:00 Software 00:03:00 Section 07: Wrap Up Thick Skin 00:01:00 Wrap up 00:04:00

Overview Welcome to affiliate marketing - a prominent avenue for earning in the UK without being chained to a desk. With 'Affiliate Marketing for Passive Income', delve into the expansive universe of passive income ideas UK residents have been capitalising on. This course unravels the concept of what is passive income and how you, too, can master its artistry. From understanding what is affiliate marketing to leveraging it for your small business or individual gains, we cover it all.  Affiliate marketing in the UK has been the talk of the town and for good reason. This course is designed to bridge that gap. By delving deep into the top companies offering affiliate products and the strategies that drive conversions, you'll be equipped with the knowledge that sets you apart. After all, in a rapidly digitalising world, the importance of optimising product pages must be considered. Through this comprehensive course, not only will you learn how to make passive income, but you'll also discover the potential to grow and transform your sales and business prospects. Ripe with opportunities, the UK market awaits those who dare to venture. Affiliate marketing holds the key whether you're an individual eager to boost your income or a business owner looking to scale. It's time for financial freedom; it's time for Affiliate Marketing for Passive Income. Learning Outcomes: Understand the foundational concepts behind affiliate marketing and its relevance in generating passive income. Identify and collaborate with leading companies in the UK offering affiliate products. Discover and select high-performing products that align with your target audience for affiliation. Develop and implement effective affiliate marketing strategies to bolster income. Master the techniques to optimise product pages, enhancing conversion rates. Why buy this Affiliate marketing for Passive Income course? Unlimited access to the course for forever Digital Certificate, Transcript, student ID all included in the price Absolutely no hidden fees Directly receive CPD accredited qualifications after course completion Receive one to one assistance on every weekday from professionals Immediately receive the PDF certificate after passing Receive the original copies of your certificate and transcript on the next working day Easily learn the skills and knowledge from the comfort of your home Certification After studying the course materials of the Affiliate marketing for Passive Income there will be a written assignment test which you can take either during or at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £5.99. Original Hard Copy certificates need to be ordered at an additional cost of £9.60. Who is this course Affiliate marketing for Passive Income for? Individuals keen on exploring alternate income streams in the UK. Small business owners aiming to boost their sales through affiliate partnerships. Digital marketers looking to expand their skillset with affiliate marketing techniques. Entrepreneurs seeking to understand and tap into the UK's affiliate product market. Anyone curious about harnessing the potential of passive income ideas in the UK. Prerequisites This Affiliate marketing for Passive Income does not require you to have any prior qualifications or experience. You can just enrol and start learning. This Affiliate marketing for Passive Income was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Career path Affiliate Marketer: £25,000 - £50,000 Per Annum Affiliate Program Manager: £30,000 - £55,000 Per Annum Digital Marketing Specialist: £28,000 - £52,000 Per Annum Affiliate Network Specialist: £27,000 - £53,000 Per Annum E-commerce Manager: £32,000 - £58,000 Per Annum Conversion Optimisation Specialist: £29,000 - £54,000 Per Annum Course Curriculum Introduction to Affiliate Marketing Passive Income Made Easy Affiliate Marketing Passive Income Made Easy Preview 00:06:00 Module 01: Reason to Consider Affiliate Marketing Reason to Consider Affiliate Marketing 00:06:00 Lesson 01 Make money selling the products that made a difference for you 00:04:00 Lesson 02 Supplement your current income 00:06:00 Lesson 03 Several big companies offer affiliate agreements 00:05:00 Lesson 04 It's a passive income 00:04:00 Lesson 05 Amazing potential for big returns 00:06:00 Module 02: Ways you can Leverage Affiliate Marketing to grow your sales and Small Business Ways you can Leverage Affiliate Marketing to grow your sales and Small Business 00:04:00 Lesson 01 Utilize user-generated content to expand reach 00:05:00 Lesson 02 Leverage affiliate marketing as instant social proof 00:04:00 Lesson 03 Reward your top affiliates 00:05:00 Lesson 04 Boost affiliate percentages on less popular goods 00:03:00 Lesson 05 Have a dedicated email campaign for your affiliate program 00:04:00 Module 03: Top Companies to Find Affiliate Marketing Products Top Companies to Find Affiliate Marketing Products 00:04:00 Lesson 01 Amazon 00:04:00 Lesson 02 Clickbank 00:03:00 Lesson 03 Rakuten 00:05:00 Lesson 04 ShareASale 00:04:00 Lesson 05 eBay Partner Network 00:04:00 Module 04: Ways to pick out the Best products to be an Affiliate for Ways to pick out the Best products to be an Affiliate for 00:03:00 Lesson 01 Make A List 00:04:00 Lesson 02 Look For Market Niche For The Products 00:04:00 Lesson 03 Market's Needs 00:04:00 Lesson 04 Leaks 00:04:00 Lesson 05 Customer's Reasons 00:04:00 Module 05: Affiliate Marketing Strategies Affiliate Marketing Strategies 00:04:00 Lesson 01 Choose the Right Affiliates 00:04:00 Lesson 02 Attract Sales with Coupons, Deals, and Promotions 00:04:00 Lesson 03 Leverage the Power of Niche Influencers 00:04:00 Lesson 04 Build a Robust Affiliate Network 00:04:00 Lesson 05 Leverage Affiliate Promotions From Multiple Sources 00:04:00 Module 06: Ways to optimise your product pages for Conversions Ways to optimise your product pages for Conversions 00:04:00 Lesson 01 Have a strategy and a goal before you start building a page 00:04:00 Lesson 02 Keep it clean 00:04:00 Lesson 03 A/B test everything 00:04:00 Lesson 04 Optimize for mobile 00:05:00 Lesson 05 Add social proof 00:04:00 Module 07: Conclusion Affiliate Marketing Passive Income Made Easy review 00:05:00 Assignment Assignment - Affiliate marketing for Passive Income 06:40:00

Welcome to the 'MailChimp Masterclass,' your gateway to unlocking the full potential of MailChimp's powerful email marketing platform. In this engaging course, we take you on a journey through the world of email marketing, starting with the basics and gradually diving into advanced techniques. Prepare to harness the true capabilities of MailChimp and elevate your email marketing game to new heights. Our creative and practical approach ensures you not only understand the intricacies of MailChimp but also gain hands-on experience in creating and managing successful email campaigns. From building a mailing list to crafting compelling emails, you'll become a MailChimp maestro. Join us on this educational adventure, and you'll soon be equipped with the skills needed to drive engagement, boost conversions, and supercharge your email marketing efforts. Learning Outcomes Create and optimize a MailChimp account. Build a high-quality mailing list for targeted campaigns. Design and execute effective email marketing campaigns. Efficiently manage mailing lists and campaigns. Harness the power of MailChimp automation for streamlined communication. Why choose this MailChimp Masterclass course? Unlimited access to the course for a lifetime. Opportunity to earn a certificate accredited by the CPD Quality Standards and CIQ after completing this course. Structured lesson planning in line with industry standards. Immerse yourself in innovative and captivating course materials and activities. Assessments designed to evaluate advanced cognitive abilities and skill proficiency. Flexibility to complete the Course at your own pace, on your own schedule. Receive full tutor support throughout the week, from Monday to Friday, to enhance your learning experience. Unlock career resources for CV improvement, interview readiness, and job success. Who is this MailChimp Masterclass course for? Marketing enthusiasts eager to master email marketing. Small business owners seeking cost-effective marketing solutions. Entrepreneurs looking to expand their online presence. Bloggers and content creators aiming to engage their audience. Anyone interested in maximizing the potential of MailChimp. Career path Email Marketing Specialist: £25,000 - £50,000 Digital Marketing Manager: £30,000 - £60,000 Marketing Coordinator: £20,000 - £40,000 Content Marketing Manager: £30,000 - £60,000 E-commerce Manager: £35,000 - £70,000 Freelance Email Marketing Consultant: £25 - £100 per hour Prerequisites This MailChimp Masterclass does not require you to have any prior qualifications or experience. You can just enrol and start learning. This course was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Certification After studying the course materials, there will be a written assignment test which you can take at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £4.99 Original Hard Copy certificates need to be ordered at an additional cost of £8. Course Curriculum Introduction to the Course An Overview of the Course 00:05:00 How Mail Chimp Works 00:03:00 How to Watch This Course - Speed and Bookmarks 00:04:00 Creating a MailChimp Account Introduction to the Updated 5/2017-6/2017 Edition of the Course 00:04:00 Introduction to the 2018 Course Material 00:01:00 Introduction to Creating a MailChimp Account 00:02:00 New MailChimp Look-and-Feel (11/7/2018) 00:04:00 Creating a MailChimp Account Section Workshop 00:01:00 Conclusion to Creating a MailChimp Account 00:01:00 Building a Mailing List Introduction to Building a Mailing List 00:02:00 Creating a List 00:08:00 Importing a List 00:03:00 Subscription Web Interface 00:08:00 Double Opt In vs Single Opt In 00:06:00 Enabling Required Field Display 00:02:00 Promoting Your Mailing List 00:03:00 Building a Mailing List Section Workshop 00:09:00 Summary of Building a Mailing List 00:01:00 Mounting an Email Campaign Introduction to Mounting an Email Campaign 00:01:00 Creating a Template Pt. 1 00:04:00 Creating a Template Pt. 2 00:06:00 Creating an Email Campaign Pt. 1 00:09:00 Creating an Email Campaign Pt. 2 00:04:00 Sending Your First Email 00:04:00 Why Templates Are Optional 00:03:00 Free Images at Pixabay 00:03:00 Mounting an Email Campaign Section Workshop 00:05:00 Summary of Mounting an Email Campaign 00:01:00 Managing Your Mailing Lists & Campaigns Introduction to Managing Your Mailing Lists and Campaigns 00:01:00 Open, Click, and User Reports 00:04:00 Creating List Segments 00:06:00 Fine Tuning Your Campaigns 00:03:00 Mail Chimp Subscriptions 00:03:00 Summary of Managing Your Mailing Lists and Campaigns 00:01:00 Additional Thoughts Introduction to Additional Thoughts 00:03:00 Adding a MailChimp Sign Up Form to a WordPress Website 00:05:00 Advertising Your Mailing List in Your Book (5/2017) 00:05:00 A/B Split Testing for Free on MailChimp (6/2017) 00:08:00 How to Craft a Better Email Message (6/2017) 00:06:00 Facebook and Twitter Integration (6/2017) 00:04:00 Summary of Additional Thoughts 00:01:00 Intermission Odds and Ends 00:03:00 My Course Catalog at a Glance (5/2017) 00:06:00 What now.. 00:04:00 Bonus: Creating Mailing List Signup Squeeze Pages Introduction to Creating Mailing List Signup Squeeze Pages 00:03:00 Sample Mailing List Sign Up Squeeze Pages 00:06:00 Using FunnelKit Go to Create a Squeeze Page 00:18:00 Add an Opt-in Form to Your Squeeze Page 00:14:00 Configuring MailChimp to Use Your Squeeze Pages 00:09:00 How to Sell on Your Mailing List: Free Stuff and the 80/20 Rule 00:05:00 Summary of Creating Mailing List Sign Up Squeeze Pages 00:01:00 Bonus: Free MailChimp Automation (AutoResponder) Introduction to Free MailChimp Automation (AutoResponder) 00:01:00 Overview of the Free MailChimp AutoResponder (5/2017) 00:09:00 Sample AutoResponder Email Contents (5/2017) 00:06:00 AutoResponder Example (5/2017) 00:07:00 Summary of Free MailChimp Automation (AutoResponder) 00:01:00 Conclusion THE END 00:01:00 Assignment Assignment - MailChimp Masterclass 00:00:00

Are you tired of losing your small business in the vast digital ocean? Dive into our course, 'Do It Yourself Local SEO For The Small Business Owner,' where we empower you to navigate the complexities of online visibility. Crafted specifically for entrepreneurs like you, this course offers a transformative journey towards mastering the art of local SEO. From establishing a robust online presence to leveraging powerful tools and strategies, embark on a voyage that promises to elevate your business to new heights. Unlock the secrets of local SEO with our comprehensive curriculum designed to demystify every aspect of online visibility. Learn to build a simple yet effective website that serves as your digital storefront. Discover the intricacies of platforms like Google+ and Yelp, harnessing their potential to attract local customers. Dive into the world of social media and business listings, harnessing their power to enhance your online footprint. Armed with invaluable insights and practical skills, you'll emerge equipped to conquer the digital realm with confidence and finesse. As you traverse through our course, you'll not only gain proficiency in essential techniques like content writing, social syndication, and link building but also cultivate a deeper understanding of customer engagement and reputation management. With each module, you'll inch closer to your business goals, with the knowledge and tools necessary to thrive in today's competitive landscape. Join us on this transformative journey and witness firsthand the remarkable impact of mastering local SEO. Learning Outcomes: Establish a professional website tailored to your business needs. Harness the power of Google+, Yelp, and social media for enhanced visibility. Master the art of content creation and syndication to engage your audience effectively. Build a robust network of citations and backlinks to boost your online authority. Implement strategies for soliciting and managing customer reviews to bolster your reputation. Why buy this Do It Yourself Local SEO For The Small Business Owner? Unlimited access to the course for a lifetime. Opportunity to earn a certificate accredited by the CPD Quality Standards and CIQ after completing this course. Structured lesson planning in line with industry standards. Immerse yourself in innovative and captivating course materials and activities. Assessments designed to evaluate advanced cognitive abilities and skill proficiency. Flexibility to complete the Course at your own pace, on your own schedule. Receive full tutor support throughout the week, from Monday to Friday, to enhance your learning experience. Unlock career resources for CV improvement, interview readiness, and job success. Certification After studying the course materials of the Do It Yourself Local SEO For The Small Business Owner there will be a written assignment test which you can take either during or at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £5.99. Original Hard Copy certificates need to be ordered at an additional cost of £9.60. Who is this Do It Yourself Local SEO For The Small Business Owner course for? Establish a professional website tailored to your business needs. Harness the power of Google+, Yelp, and social media for enhanced visibility. Master the art of content creation and syndication to engage your audience effectively. Build a robust network of citations and backlinks to boost your online authority. Implement strategies for soliciting and managing customer reviews to bolster your reputation. Prerequisites This Do It Yourself Local SEO For The Small Business Owner does not require you to have any prior qualifications or experience. You can just enrol and start learning.This Do It Yourself Local SEO For The Small Business Owner was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Career path SEO Specialist: £25,000 - £40,000 per annum Digital Marketing Manager: £30,000 - £50,000 per annum Social Media Coordinator: £20,000 - £35,000 per annum Content Writer: £22,000 - £35,000 per annum Marketing Consultant: £25,000 - £45,000 per annum Business Development Executive: £25,000 - £40,000 per annum Course Curriculum Introduction To The Course Setting Up a Simple Website for Business Do You Build Your Own Website Or Pay Someone Else To Build It? 00:02:00 Why Your Website Must Be Mobile Friendly in 2015 00:02:00 Learning WordPress - A Simple Content Management System 00:04:00 Squarespace - Simple For The 'Do It Yourself' Crowd 00:03:00 Setting Up Your Google+ Business Page Introduction To Google+ For Business 00:02:00 A Poor Google+ Business Page Vs. a Good Google+ Business Page 00:06:00 An Example Google+ Business Page Setup 00:05:00 Using Canva To Create a Header Image 00:02:00 Posting on Google+ For Business 00:02:00 Setting Up Your Yelp Business Page Setting Up a Yelp Business Page 00:02:00 Basic Social Media Setup Facebook Business Page Setup 00:03:00 Setting Up a LinkedIn Business Page 00:02:00 Setting Up a Twitter Profile 00:02:00 Run a Social Media Contest To Generate Buzz 00:02:00 Creating Business Listings for Local SEO Name, Address, and Phone Consistency For Your Business 00:03:00 Building Citations (aka Business Listings) 00:09:00 What are Data Aggregators? 00:03:00 Tools For Building Citations, Rank Tracking & More Check Citation Errors For Free With Moz Local 00:06:00 Using Brightlocal for Building Citations, Monitoring Reviews, Tracking & More 00:07:00 GeoRanker For Checking Your Rankings 00:01:00 UpCity Local SEO 00:12:00 Optimizing Your Website for Local SEO Adding Name, Address, and Phone (NAP) To Your Website 00:04:00 Using The 'WordPress Local SEO' Plugin For Your Site 00:02:00 Local SEO Articles Worth Reading 00:05:00 Content Writing Why Content Is So Important 00:05:00 Building Content Pages For Your Services 00:03:00 The Google Keyword Planner - Keyword Research 00:04:00 Adding Heading Tags 00:01:00 Adding an 'Alt' Tag To Your Images 00:04:00 Hiring a Writer for Only $5 00:06:00 Link To Other Relevant Content On Your Website 00:03:00 Social Syndication Setting Up JetPack To Post On Social Media Automatically 00:03:00 Asking for Reviews From Your Customers Why reviews are very important for your small business 00:04:00 The Review Generator Handout 00:02:00 Getting Links From Other Websites aka Backlinks What Are Backlinks? 00:04:00 Simple Ways To Get Backlinks for Small Businesses 00:02:00 Other Business Sites To Consider Signing Up On Thumbtack 00:02:00 Angie's List & HomeAdvisor 00:02:00 Where To Go From Here Your Overwhelmed - If Your Willing To Hire Someone 00:02:00 Conclusion Wrapping Up 00:03:00 Assignment Assignment - Do It Yourself Local SEO For The Small Business Owner 00:00:00

Explore the dynamic world of sales and marketing with a focus on the powerful tool of email marketing. Delve into essential concepts such as sales management, marketing strategies, and effective email campaigns. Gain insights into creating compelling sales strategies, harnessing the potential of email marketing, and understanding the intricate connection between sales and marketing. Learning Outcomes: Understand the fundamentals of sales and its role in business. Explore sales management techniques and principles. Gain insights into the core concepts of marketing and its strategies. Comprehend the relationship between sales and marketing. Learn about effective sales strategies and their implementation. Dive into the world of email marketing and its impact. Discover methods to create engaging and successful email campaigns. Understand the synergy between sales, marketing, and email marketing. Why buy this Sales and Marketing: Email Marketing?  Unlimited access to the course for forever Digital Certificate, Transcript, student ID all included in the price Absolutely no hidden fees Directly receive CPD accredited qualifications after course completion Receive one to one assistance on every weekday from professionals Immediately receive the PDF certificate after passing Receive the original copies of your certificate and transcript on the next working day Easily learn the skills and knowledge from the comfort of your home Certification After studying the course materials of the Sales and Marketing: Email Marketing you will be able to take the MCQ test that will assess your knowledge. After successfully passing the test you will be able to claim the pdf certificate for £5.99. Original Hard Copy certificates need to be ordered at an additional cost of £9.60. Who is this course for? This Sales and Marketing: Email Marketing course is ideal for Sales professionals aiming to enhance their marketing skills. Marketers interested in incorporating email marketing into their strategies. Business owners and entrepreneurs seeking effective sales and marketing approaches. Individuals looking to broaden their knowledge of sales and marketing techniques. Prerequisites This Sales and Marketing: Email Marketing was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Career path Marketing Coordinator - Average Earnings: £20,000 - £30,000 per year. Sales Representative - Average Earnings: £20,000 - £30,000 per year. Digital Marketing Specialist - Average Earnings: £25,000 - £40,000 per year. Sales and Marketing Manager - Average Earnings: £30,000 - £50,000 per year. Marketing Director - Average Earnings: £50,000 - £80,000 per year. Course Curriculum Introduction to Sales Sales Management- Part 1 01:00:00 Sales Management- Part 2 01:00:00 Sales Management- Part 3 01:00:00 Sales Management- part 4 01:00:00 Sales Management- Part 5 01:00:00 Sales Management- Part 6 01:00:00 Sales Management- Part 7 01:00:00 Sales Management Module One - Getting Started 00:30:00 Module Two - Understanding the Talk 01:00:00 Module Three - Getting Prepared to Make the Call 01:00:00 Module Four - Creative Openings 01:00:00 Module Five - Making Your Pitch 01:00:00 Module Six - Handling Objections 01:00:00 Module Seven - Sealing the Deal 00:30:00 Module Eight - Following Up 01:00:00 Module Nine - Setting Goals 01:00:00 Module Ten - Managing Your Data 00:30:00 Module Eleven - Using a Prospect Board 01:00:00 Module Twelve - Wrapping Up 00:30:00 Introduction to Marketing Module One - Getting Started 00:05:00 Module Two - What is Marketing 00:30:00 Module Three - Common Marketing Types (I) 00:30:00 Module Four - Common Marketing Types (II) 00:30:00 Module Five - The Marketing Mix 00:30:00 Module Six - Communicating the Right Way 01:00:00 Module Seven - Customer Communications 00:30:00 Module Eight - Marketing Goals 00:30:00 Module Nine - The Marketing Funnel 01:00:00 Module Ten - Marketing Mistakes (I) 01:00:00 Module Eleven - Marketing Mistakes (II) 01:00:00 Module Twelve - Wrapping Up 00:30:00 Level 3 Diploma in Marketing- Activities 00:00:00 Sales and Marketing Defining Marketing 00:30:00 Recognising Trends 00:15:00 Doing Market Research 00:00:00 Strategies for Success 00:15:00 Mission Statements 00:15:00 Trade Shows 00:15:00 Developing a Marketing Plan 00:30:00 Increasing Business 00:15:00 Saying No to New Business 00:30:00 Advertising Myths 00:30:00 Networking Tips 00:30:00 Sales Strategies Selling Skills 00:15:00 The Sales Cycle 00:30:00 Framing Success 00:15:00 Setting Goals with SPIRIT! 00:15:00 The Path to Efficiency 00:15:00 Customer Service 00:15:00 Selling More 00:15:00 Selling Price 00:15:00 Email Marketing Introduction and the Biggest Mistakes People Make With Email Marketing 00:06:00 Introduction to Course Tutor 00:15:00 What is email marketing all about? 00:04:00 Promotional Email 00:08:00 Value Email 00:10:00 Email Checklist 00:12:00 Autoresponder - Send a broadcast 00:14:00 Example Promotional Email 00:03:00 Testing the broadcast 00:02:00 Send the broadcast 00:04:00 How to add a pop up opt in 00:07:00 How to add a pop over opt in 00:13:00 Autoresponders 00:06:00 Free Trial Aweber 00:02:00 Create a New List 00:05:00 Turn off double opt in 00:03:00 Company Branding 00:05:00 Create an opt in box 00:10:00 Pop up box opt in 00:02:00 Blog 24 Follow up email series 00:13:00 Blog 25 Email test 00:17:00 The Benefits of the Internet 00:06:00 What are we trying to achieve 00:09:00 6 steps to a video opt in 00:11:00 End result 00:06:00 Next steps 00:05:00 Assignment Assignment - Sales and Marketing: Email Marketing 00:00:00

Embark on a linguistic odyssey with our Copywriting course, a beacon for those yearning to harness the power of words in the digital marketplace. In the opening act, participants will be introduced to the captivating world of copywriting, exploring the foundational elements that make words not just read but felt. As the narrative unfolds, discover the alchemy of core concepts that transmute simple phrases into persuasive messages. This journey will sculpt your writing with the finesse of a master wordsmith, unlocking the secrets of creating compelling content that resonates and converts. The course curriculum is meticulously crafted to guide you through the labyrinth of marketing tactics, leading to the creation of copy that sells. With an entire section dedicated to the art of headlines, learn to captivate audiences with the allure of a powerful first impression. From the nine steps of a streamlined copywriting process to the tried-and-true formulas that evoke action, this course is an arsenal for those ready to conquer the world of content creation. A trove of hacks, tips, and practical exercises awaits to refine your craft and crown you as a sovereign of the written word. Learning Outcomes Comprehend the fundamental principles and core concepts of copywriting. Learn the strategies for developing marketing copy that effectively sells. Understand and apply proven copywriting formulas and processes. Master the art of crafting compelling headlines and engaging content. Enhance your copywriting expertise with practical exercises and actionable hacks. Why choose this Copywriting course? Unlimited access to the course for a lifetime. Opportunity to earn a certificate accredited by the CPD Quality Standards and CIQ after completing this course. Structured lesson planning in line with industry standards. Immerse yourself in innovative and captivating course materials and activities. Assessments designed to evaluate advanced cognitive abilities and skill proficiency. Flexibility to complete the Course at your own pace, on your own schedule. Receive full tutor support throughout the week, from Monday to Friday, to enhance your learning experience. Unlock career resources for CV improvement, interview readiness, and job success. Who is this Copywriting course for? Aspiring copywriters eager to learn the craft. Marketing professionals aiming to sharpen their content creation skills. Entrepreneurs seeking to enhance their brand messaging. Content creators and bloggers wanting to engage and expand their audience. Business owners looking to improve in-house marketing efforts. Career path Content Writer: £20,000 - £35,000 Marketing Executive: £23,000 - £30,000 SEO Specialist: £25,000 - £40,000 Brand Strategist: £28,000 - £50,000 Digital Marketing Manager: £30,000 - £45,000 Creative Director: £50,000 - £85,000 Prerequisites This Copywriting does not require you to have any prior qualifications or experience. You can just enrol and start learning.This Copywriting was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Certification After studying the course materials, there will be a written assignment test which you can take at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £4.99 Original Hard Copy certificates need to be ordered at an additional cost of £8. Course Curriculum Section 1: Introduction Unit 1: Welcome to the Copywriting Course 00:05:00 Unit 2: Course Overview 00:04:00 Section 2: Introduction to Copywriting Unit 1: What is Copywriting 00:05:00 Unit 2: Elements of Great Copy 00:11:00 Unit 3: Traditional vs Modern Copywriting 00:04:00 Unit 4: Career Options for Copywriters 00:12:00 Unit 5: Job Description and Responsibilities of a Copywriter 00:06:00 Unit 6: Copywriting vs Content Writing: The Difference 00:04:00 Section 3: Core Concepts of Copywriting Unit 1: What is a Short Form Copy 00:03:00 Unit 2: What is a Long Form Copy 00:02:00 Unit 3: Types of Tones Used for Writing Copy 00:06:00 Unit 4: Which Types of Tone You Should Use 00:07:00 Unit 5: Identifying the Target Audience 00:06:00 Unit 6: Qualities That Will Make You a Successful Copywriter 00:06:00 Section 4: Marketing Tactics to Write Copy That Sells Unit 1: The Secret to Understand Buyer's Mindset 00:04:00 Unit 2: Never Make Your Copy Look Like an Ad 00:06:00 Unit 3: 2 Second Hack to Become a Successful Copywriter 00:05:00 Unit 4: Features vs Benefits 00:04:00 Unit 5: The Shocking Truth about Buyers & Customers 00:04:00 Unit 6: So What Test 00:05:00 Unit 7: FOMO: How to Use This Most Powerful Marketing Tool 00:08:00 Unit 8: What's in It for Me 00:04:00 Unit 9: The Secret to Sell Instantly 00:05:00 Unit 10: Leveraging the Power of Emotions 00:04:00 Section 5: The Copywriting Process: 9 Steps to Make It Easier For You Unit 1: Steps in the Copywriting Process 00:08:00 Unit 2: Understand the Product 00:06:00 Unit 3: Performing Competitor Analysis 00:12:00 Unit 4: Create a Buyer Persona / Customer Avatar 00:06:00 Unit 5: Writing the copy 00:01:00 Unit 6: Editing the Copy 00:02:00 Unit 7: Adding Design Elements + Media 00:07:00 Unit 8: Publish the Copy + Promotion 00:02:00 Unit 9: Checking the Conversion from Copy - Measuring Results 00:03:00 Section 6: Copywriting Formulas Unit 1: AIDA: The 4 Step Formula 00:05:00 Unit 2: Storytelling: Best Tool for Converting Readers into Buyers 00:05:00 Unit 3: 3 STEP Formula: PAS 00:06:00 Section 7: Headlines Unit 1: Section Introduction 00:01:00 Unit 2: Intro to Headlines 00:07:00 Unit 3: Importance of Headlines 00:03:00 Unit 4: Formula to Write Amazing Headlines (Everytime) 00:09:00 Unit 5: How to Use This Formula (With Examples) 00:02:00 Unit 6: Free Tool to Create Attractive Headlines 00:03:00 Unit 7: Practice Exercise 00:01:00 Section 8: 6 Hacks to Write Headlines That Readers Cannot Resist Unit 1: Section Intro 00:02:00 Unit 2: Headline Hack # 1 00:01:00 Unit 3: Headline Hack # 2 00:02:00 Unit 4: Headline Hack # 3 00:02:00 Unit 5: Headline Hack # 4 00:04:00 Unit 6: Headline Hack # 5 00:02:00 Unit 7: Headline Hack # 6 00:03:00 Unit 8: Quick Recap 00:01:00 Section 9: Creating the Copy Unit 1: Creating Call to Actions (CTA) That Reader's Cannot Resist 00:04:00 Unit 2: Focus on the Customer 00:06:00 Unit 3: How to Write a Conversational Copy 00:03:00 Section 10: Hacks & Tips Unit 1: Collect Winning Pieces 00:04:00 Unit 2: 3 Extremely Powerful Words That You Must Use in a Copy 00:02:00 Unit 3: Using Customer's Words 00:05:00 Section 11: Practice Exercises Unit 1: Recreate Ads 00:01:00 Unit 2: Record Your Copy 00:02:00 Section 12: Conclusion Unit 1: Conclusion 00:01:00 Resources Resources - Copywriting 00:00:00 Assignment Assignment - Copywriting 00:00:00