4185 Courses

Gain an understanding of how margins work so that you can choose the right price for your product or service. Having a justified pricing strategy will help you avoid common mistakes such as guessing at price-setting, skipping competitive pricing research, leaving money on the table with a too-low price, or misunderstanding the whole value of what you're offering. Learn how supply and demand for your product or service impact price, how to quantify the level of value you're delivering (don't under-value it!), and how market forces impact your pricing. 

Pricing influencers have a dramatic impact on your ability to set pricing.  The more flexibility you have the higher price you can charge and the more margin you can get.  In this course, Ken will walk you through each of the eight pricing influencers and give you strategies to help improve your position giving you more flexibility in your overall pricing strategy.  Ken will also explore tactics that you can apply to your business, supporting you in setting the most appropriate price for your product or service—without leaving money on the table. 

Innovation and Design - Thinking Beyond the Obvious: On-Demand Thinking and doing the same has got to change. The world we live in is becoming more volatile, uncertain, complex, and ambiguous. Expanding our innovation and design thinking capabilities is a key to unlock solutions for some of our biggest global and local challenges. What do you need to learn, do, and become in order to continue in the current and future environment? It is a powerful combination of knowledge, competencies, and mindset. In an increasingly complicated context, this course provides participants with the knowledge needed to not only learn about innovation and what is needed to make it sustainable in your organization but also to inspire others to innovate and think beyond the obvious, What You Will Learn At the end of this program, you will be able to: Explain the link between innovation and strategy Describe the value of expanding your innovation practice and creating an innovative culture would be Apply a basic set of Design Thinking techniques to your innovation projects Promote innovative practices within your teams and processes in your work environment Foundation Concepts The context for innovation What is innovation Comparing innovation to invention Innovation and Strategy Run and changing the business The power of disruptors Three horizons of growth Strategy and innovation portfolio links Innovation strategy and delivery Measuring value from innovation Design Thinking What is design thinking Why design thinking Design thinking frameworks Stanford university d.School model Design thinking general practices Innovative Decision Making Leaders focus on value creation Effective decision making Characteristics of great leaders and sponsors Measuring innovation leadership effectiveness Situational leadership and overcoming bias Building an Innovative Team Forming innovative teams Values and behaviors that support innovation Building an energized team culture Mindset is key Embracing collaboration and multimodal working Innovative Culture Introduction to organizational culture Benefits and barrier to enterprise agility Enabling innovation across the organization Leaders are critical Success factors for an innovative culture

About Course Creating a Social Media Strategy: Generate Sales and LeadsLearn how to create an effective social media strategy that will generate sales and leads for your business. Social media is a powerful tool for businesses of all sizes. It can help you reach new customers, build relationships with your existing audience, and drive sales. But with so many different social media platforms and strategies to choose from, it can be difficult to know where to start. In this course, you will learn how to create a social media strategy that is tailored to your specific business goals. You will learn: The importance of social media marketing The basic terminology of social media How to identify your target audience How to create posts that your audience will love How to build online relationships with your followers How to use social media to build your email list How to increase your sales with social media How to evaluate your social media advertising campaigns By the end of this course, you will have a comprehensive social media strategy that you can implement to grow your business. Who should take this course? Business owners and entrepreneurs who want to use social media to generate sales and leads Marketing professionals who want to learn how to create and implement effective social media campaigns Anyone who wants to learn more about social media marketing What Will You Learn? The importance of social media marketing The basic terminology of social media How to identify your target audience How to create posts that your audience will love How to build online relationships with your followers How to use social media to build your email list How to increase your sales with social media How to evaluate your social media advertising campaigns Course Content Introduction Introduction Why social media marketing is important Social Media Terminology Social Media Terminology Social Media Marketing Strategy How to Create an Internet Marketing System That Will Generate Sales How to Find Sources For Great Posts How to Create a Social Media Calendar Elements for the Perfect Posts How to Create Standard Social Media Messages How to Stay in Touch With Your Followers How to Evaluate Your Social Media Campaigns A course by Adonis Anastasiou Digital Marketing Expert/Trainer Audience Business owners and entrepreneurs who want to use social media to generate sales and leads Marketing professionals who want to learn how to create and implement effective social media campaigns Anyone who wants to learn more about social media marketing

Execution - Linking Strategy to its Finish Line What are the gaps that hinder the successful execution of projects and programs? This video explores the importance of aligning strategy to execution in order to achieve results. This and other IIL Learning in Minutes presentations qualify for PDUs. Some titles, such as Agile-related topics may qualify for other continuing education credits such as SEUs, or CEUs. Each professional development activity yields one PDU for one hour spent engaged in the activity. Some limitations apply and can be found in the Ways to Earn PDUs section that discusses PDU activities and associated policies. Fractions of PDUs may also be reported. The smallest increment of a PDU that can be reported is 0.25. This means that if you spent 15 minutes participating in a qualifying PDU activity, you may report 0.25 PDU. If you spend 30 minutes in a qualifying PDU activity, you may report 0.50 PDU.

Execution - Linking Strategy to its Finish Line What are the gaps that hinder the successful execution of projects and programs? This video explores the importance of aligning strategy to execution in order to achieve results. This and other IIL Learning in Minutes presentations qualify for PDUs. Some titles, such as Agile-related topics may qualify for other continuing education credits such as SEUs, or CEUs. Each professional development activity yields one PDU for one hour spent engaged in the activity. Some limitations apply and can be found in the Ways to Earn PDUs section that discusses PDU activities and associated policies. Fractions of PDUs may also be reported. The smallest increment of a PDU that can be reported is 0.25. This means that if you spent 15 minutes participating in a qualifying PDU activity, you may report 0.25 PDU. If you spend 30 minutes in a qualifying PDU activity, you may report 0.50 PDU.

Learn everything about Cryptocurrency and Blockchain, including Investing, Mining, Trading, Wallets, NFT and much more! Limited Time Offer: Get the ChatGPT premium course absolutely free!

During the past several years, ESG has gained plenty of prominence throughout the corporate world as a growing number of organisations have started embracing its three pillars and setting up programmes targeting issues such as climate change, diversity, equity and inclusion, employee benefits, executive bonus structures, and more. Pressure from stakeholders, the upcoming generation of professionals and consumers, and society at large have made it a crucial part of any organisation’s strategy to look after their activities and performance in these areas. In many cases, these organisations’ growth, stability, and continuity as businesses are at stake. As part of this programme, you will pick up the ins and outs of ESG from a compliance and reporting perspective and be better prepared to help your organisation develop a sound, effective, and long-term strategy to tackle all ESG issues.

The Sales Strategy Training is a wonderful learning opportunity for anyone who has a passion for this topic and is interested in enjoying a long career in the relevant industry. It's also for anyone who is already working in this field and looking to brush up their knowledge and boost their career with a recognised certification. This Sales Strategy Training consists of several modules that take around 2 hours to complete. The course is accompanied by instructional videos, helpful illustrations, how-to instructions and advice. The course is offered online at a very affordable price. That gives you the ability to study at your own pace in the comfort of your home. You can access the modules from anywhere and from any device. Why choose this course Earn an e-certificate upon successful completion. Accessible, informative modules taught by expert instructors Study in your own time, at your own pace, through your computer tablet or mobile device Benefit from instant feedback through mock exams and multiple-choice assessments Get 24/7 help or advice from our email and live chat teams Full Tutor Support on Weekdays Course Design The course is delivered through our online learning platform, accessible through any internet-connected device. There are no formal deadlines or teaching schedules, meaning you are free to study the course at your own pace. You are taught through a combination of Video lessons Online study materials Mock exams Multiple-choice assessment Certification After the successful completion of the final assessment, you will receive a CPD-accredited certificate of achievement. The PDF certificate is for £9.99, and it will be sent to you immediately after through e-mail. You can get the hard copy for £15.99, which will reach your doorsteps by post. Course Content Module 1: Selling Skills Selling Skills 00:15:00 Module 2: The Sales Cycle The Sales Cycle 00:30:00 Module 3: Framing Success Framing Success 00:15:00 Module 4: Setting Goals with SPIRIT! Setting Goals with SPIRIT! 00:15:00 Module 5: The Path to Efficiency The Path to Efficiency 00:15:00 Module 6: Customer Service Customer Service 00:15:00 Module 7: Selling More Selling More 00:15:00 Module 8: Selling Price Selling Price 00:15:00 Order your Certificates & Transcripts Order your Certificates & Transcripts 00:00:00 Frequently Asked Questions Are there any prerequisites for taking the course? There are no specific prerequisites for this course, nor are there any formal entry requirements. All you need is an internet connection, a good understanding of English and a passion for learning for this course. Can I access the course at any time, or is there a set schedule? You have the flexibility to access the course at any time that suits your schedule. Our courses are self-paced, allowing you to study at your own pace and convenience. How long will I have access to the course? For this course, you will have access to the course materials for 1 year only. This means you can review the content as often as you like within the year, even after you've completed the course. However, if you buy Lifetime Access for the course, you will be able to access the course for a lifetime. Is there a certificate of completion provided after completing the course? Yes, upon successfully completing the course, you will receive a certificate of completion. This certificate can be a valuable addition to your professional portfolio and can be shared on your various social networks. Can I switch courses or get a refund if I'm not satisfied with the course? We want you to have a positive learning experience. If you're not satisfied with the course, you can request a course transfer or refund within 14 days of the initial purchase. How do I track my progress in the course? Our platform provides tracking tools and progress indicators for each course. You can monitor your progress, completed lessons, and assessments through your learner dashboard for the course. What if I have technical issues or difficulties with the course? If you encounter technical issues or content-related difficulties with the course, our support team is available to assist you. You can reach out to them for prompt resolution.

Cyber Security Overview 1 Day Training in Dundee