***Limited Time Exclusive Bundle*** Life Just Got Better This Summer ! Get Hard Copy + PDF Certificates + Transcript + Student ID Card as a Gift - Enrol Now Tired of browsing and searching for the course you are looking for? Can't find the complete package that fulfils all your needs? Then don't worry as you have just found the solution. Take a minute and look through this 14-in-1 extensive bundle that has everything you need to succeed in Copywriting and other relevant fields! After surveying thousands of learners just like you and considering their valuable feedback, this all in one Copywriting bundle has been designed by industry experts. We prioritised what learners were looking for in a complete package and developed this in-demand course that will enhance your skills and prepare you for the competitive job market. Also, our experts are available for answering your queries and help you along your learning journey. Advanced audiovisual learning modules of these courses are broken down into little chunks so that you can learn at your own pace without being overwhelmed by too much material at once. Furthermore, to help you showcase your expertise in Copywriting, we have prepared a special gift of 1 hardcopy certificate and 1 PDF certificate for the title course completely free of cost. These certificates will enhance your credibility and encourage possible employers to pick you over the rest. This Bundle Consists of the following Premium courses: Course 01: Advanced Diploma in Copywriting Course 02: Proofreading & Copyediting Course 03: Creative Writing Training Program for Writers Course 04: Content Management Course 05: Improve English Spelling, Punctuation, Grammar and Pronunciation Course 06: Business Writing: Influence Your Readers Course 07: MS Word Diploma Course 08: Touch Typing Essentials Course 09: Writing Short Story Training Course 10: IELTS Writing Task 2 Masterclass Course 11: Creative Thinking for Everyday Life Course 12: Effective Communication Skills Course 13: Freelancing on UpWork Course 14: Time Management Benefits you'll get choosing Apex Learning for this Copywriting: Pay once and get lifetime access to 14 CPD courses Certificates, student ID for the title course included in a one-time fee Free up your time - don't waste time and money travelling for classes Accessible, informative modules designed by expert instructors Learn at your ease - anytime, from anywhere Study the course from your computer, tablet or mobile device CPD accredited course - improve the chance of gaining professional skills How will I get my Certificate? After successfully completing the course, you will be able to order your CPD Accredited Certificates (PDF + Hard Copy) as proof of your achievement. PDF Certificate: Free (For The Title Course) Hard Copy Certificate: Free (For The Title Course) Curriculum of the Bundle Course 01: Advanced Diploma in Copywriting Introduction Basics of Copywriting Eye-Catching Headlines Attention-Grabbing Advertisements Essential Copywriting Skills Online Copywriting Press Related Copywriting Print Media Copywriting Copywriting for Mainstream Media Copywriting for Other Media How to Write Better Copy Creative Copywriting and Some Impactful Samples Responsibilities and Necessary Skills of a Copywriter Final Tips Course 02: Proofreading & Copyediting Proofreading Basics Applying the Style Guide Spelling and Grammar Proofreading on Paper Proofreading On-Screen Copy-Editing Basics Copy-Editing - The Use of Language Copy-Editing - Checking Accuracy and Facts Copy-Editing - The Beginning and The End Copy-Editing - Legal Checks Finding Work and Developing Your Career Course 03: Creative Writing Training Program for Writers Creative Writing Course: Writing Storybooks For Children Introduction Coming Up With Ideas The Mechanics of Writing Important Technical Issues Types of Children's Books Advanced Fiction Techniques Conclusion Creative Writing Course - Short Stories Introduction Foreword Part One: Mindset Part Two: The Basics Part Three: Construction Time Introduction to Scrivener Part Four: Writing Your Story Part Five: Submitting Your Work 6 Lectures 03. Creative Writing Course - Fiction 04. Creative Writing Course - Horror 05. Creative Writing Course - Novel 06. Creative Writing Course - Thriller 07. Diploma in Drama and Comedy Writing Course 04: Content Management Introduction to Content Management Content Management System (CMS) Basics of Content Management Systems Content Strategy Content Marketing Content Marketing Tools and Tactics Content Marketing Strategy Course 05: Improve English Spelling, Punctuation, Grammar and Pronunciation British English Pronunciation & Accent Introduction Where to place a stress in a world Words whose meaning changes depending on the stress Vowel Sounds Schwa Vowels before R Digraphs Pronouncing the letter R The two "TH" sounds Course 06: Business Writing: Influence Your Readers What the Reader Wants from Your Writing Cognitive Cost How to Summarise Your Material The Reader Response Model How People Read Part -1 How People Read Part -2 Language Secrets that Help You Connect with the World Course 07: MS Word Diploma Getting Started with Word Formatting Text and Paragraphs Working More Efficiently Managing Lists Adding Tables Inserting Graphic Objects Controlling Page Appearance Preparing to Publish a Document Course 08: Touch Typing Essentials Introduction How to Set up Your Computer How to type the letters F and J How to type the letters D and K How to type the letters S and L How to type the letter A and ; (semicolon) How to type the letters E and I How to type the letters R and U How to type the letters T and O How to type CAPITAL letters How to type the letter C and , (Comma) How to type the letters G and H How to type the letters N and V How to type the letters W and M How to type the letters Q and P How to type the letters B and Y How to type the letters Z and X How to type Colon and Semicolon How to type Full Stop and Comma How to type Question Mark and Exclamation Mark How to type Dash, Parentheses and Quotation Marks Course 09: Writing Short Story Training Introduction Foreword Part One: Mindset Part Two: The Basics Part Three: Construction Time Introduction to Scrivener Part Four: Writing Your Story Part Five: Submitting Your Work 6 Lectures Course 10: IELTS Writing Task 2 Masterclass Introduction Ingredients Recipe Cooking- Putting It All Together Course 11: Creative Thinking for Everyday Life Course Structure Introduction Mind Tuning Techniques I Techniques II Techniques III Conclusion Course 12: Effective Communication Skills Introduction To Communication - Goals & Benefits Key Principles Of Communication We are Always Communicating Fundamentals Of Communication - Part 1 Fundamentals Of Communication - Part 2 Great Communication Tips - Part 1 Great Communication Tips - Part 2 Self-Talk & Powerful Language Miscommunication Still MORE Great Tips! Part 1 Still MORE Great Tips! Part 2 Still MORE Great Tips! Part 3 Final Thoughts and Suggestions PROMO Communication (BEST) Course 13: Freelancing on UpWork Introduction & Overview Setting Up Your UpWork Profile Submitting Proposals To Jobs Pricing, Upgrading & Closing Sales Conclusion Course 14: Time Management Identifying Goals Effective Energy Distribution Working with Your Personal Style Building Your Toolbox Establishing Your Action Plan CPD 155 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Anyone from any background can enrol in this bundle. Persons with similar professions can also refresh or strengthen their skills by enrolling in this course. Students can take this course to gather professional knowledge besides their study or for the future. Requirements Our Copywriting is fully compatible with PC's, Mac's, laptops, tablets and Smartphone devices. This course has been designed to be fully compatible with tablets and smartphones so that you can access your course on Wi-Fi, 3G or 4G. There is no time limit for completing this course; it can be studied in your own time at your own pace. Career path Having this various expertise will increase the value of your CV and open you up to multiple job sectors. Certificates Certificate of completion Digital certificate - Included
**Be prepared for the upcoming Hiring Season by enhancing your professional skillsets with Apex Learning! Get Hard Copy + PDF Certificate + Transcript + Student ID Card as a Gift - Enrol Now** Tired of browsing and searching for the course you are looking for? Can't find the complete package that fulfils all your needs? Then don't worry as you have just found the solution. Take a minute and look through this 14-in-1 extensive bundle that has everything you need to succeed in Financial Advisor and other relevant fields! After surveying thousands of learners just like you and considering their valuable feedback, this all in one Financial Advisor bundle has been designed by industry experts. We prioritised what learners were looking for in a complete package and developed this in-demand Financial Advisor course that will enhance your skills and prepare you for the competitive job market. Also, our Financial Advisor experts are available for answering your queries and help you along your learning journey. Advanced audiovisual learning modules of these courses are broken down into little chunks so that you can learn at your own pace without being overwhelmed by too much material at once. Furthermore, to help you showcase your expertise in Financial Advisor, we have prepared a special gift of 1 hardcopy certificate and 1 PDF certificate for the title course completely free of cost. These certificates will enhance your credibility and encourage possible employers to pick you over the rest. This Financial Advisor Bundle Consists of the following Premium courses: Course 01: Financial Advisor Course 02: Financial Management Course 03: Investment Course 04: Capital Budgeting & Investment Decision Rules Course 05: Budgeting and Forecasting Course 06: Level 3 Tax Accounting Course 07: Team Management Course 08: Intermediate Economics Level 3 Course 09: Internal Audit Training Diploma Course 10: Forex Trading Level 3 Course 11: Stock Market Investing for Beginners Course 12: Fraud Management & Anti Money Laundering Awareness Complete Diploma Course 13: Commercial Law 2021 Course 14: Level 2 Microsoft Office Essentials Benefits you'll get choosing Apex Learning: One payment, but lifetime access to 14 CPD courses Certificates, student ID for the title course included in a one-time fee Full tutor support available from Monday to Friday Free up your time - don't waste time and money travelling for classes Accessible, informative modules taught by expert instructors Learn at your ease - anytime, from anywhere Study the course from your computer, tablet or mobile device CPD accredited course - improve the chance of gaining professional skills How will I get my Certificate? After successfully completing the course you will be able to order your CPD Accredited Certificates (PDF + Hard Copy) as proof of your achievement. PDF Certificate: Free (For The Title Course) Hard Copy Certificate: Free (For The Title Course) Curriculum of Bundle Course 01: Financial Advisor Introduction to Finance Essential Skill Financial Planning Financial Risk Management and Assessment Investment Planning Divorce Planning Google Analytics and many more.... Course 02: Financial Management Introduction to Financial Management Fundamentals of Budgeting The Balance Sheet The Income Statement The Cash Flow Statement Statement of Stockholders' Equity Analysing and Interpreting Financial Statements International Aspects of Financial Management and many more.... Course 03: Investment Introduction to Investment Types and Techniques of Investment Key Concepts in Investment Understanding the Finance Investing in Bond Market Investing in Stock Market Risk and Portfolio Management and many more.... Course 04: Capital Budgeting & Investment Decision Rules Introduction NPV Method Payback Period Method Internal Rate of Return (IRR) Evaluating Projects in Different Lives Conclusion and many more.... Course 05: Budgeting and Forecasting Introduction Why Budget and Forecasts Is budget planning a paper exercise Operational and Financial Budget Detail Budget Requirement Components - Revenue Budgets Components - Cost Budget Qualitative Aspects Process of Making Budget Process of Budgeting - Logical Steps Example we used in Class to demonstrate a broad process in budget and planning Cost Budget Process - Other aspects and many more.... Course 06: Level 3 Tax Accounting Tax System and Administration in the UK Tax on Individuals National Insurance Fundamentals of Income Tax Payee, Payroll and Wages Value Added Tax Corporation Tax Double Entry Accounting Management Accounting and Financial Analysis Career as a Tax Accountant in the UK and many more.... Course 07: Presenting Financial Information Presenting Financial Information The Hierarchy of Performance Indicators The Principle of Effective Reports Methods of Presenting Performance Data The Pareto Chart: Highlighting Priorities Exercise: The Control Chart An Example Management Report Interpreting Performance Data Supporting Colleagues by Giving Feedback Data Visualisation Part 01, Part 02, Part 03, Part 04 and many more.... Course 08: Intermediate Economics Level 3 An Introduction to Economics The Market System and the Circular Flow Model Supply, Demand and Prices Prices Elasticity Market Failures Production and Costs Money, Banking and the Financial System Measuring GDP and Economic Growth Unemployment Inflation Income Distribution and Poverty International Finance Fiscal Policy and many more.... Course 09: Internal Audit Training Diploma Auditing as a Form of Assurance Internal Audit Procedures Technology-based Internal Audit Audit Interviews Reporting Audit Outcome UK Internal Audit Standards Career as an Auditor and many more.... Course 10: Forex Trading Level 3 Introduction to Forex Trading Kinds of Foreign Exchange Market Money Management Fundamental Analysis Technical Analysis Pitfalls and Risks Managing Risk and many more.... Course 11: Stock Market Investing for Beginners Module 01: Introduction to the Course Module 02: Introduction to Stocks Module 03: Money Required for Primary Investment Module 04: Opening an Investment Account Module 05: Brokerage Account Walkthrough Module 06: Finding Winning Stocks Module 07: Earning from Dividends Module 08: Diversifying Portfolio Module 09: Investment Plan Module 10: Rebalancing Portfolio Module 11: Understanding Order Types Module 12: Investment Tax Module 13: Investment Rules: Rule-1, 2, 3, 4, 5 Module 14: Stock Market Dictionary Module 15: Setting Up the Trading Platform Course 12: Fraud Management & Anti Money Laundering Awareness Complete Diploma Introduction to Money Laundering Proceeds of Crime Act 2002 Risk-based Approach Customer Due Diligence Record Keeping Suspicious Conduct and Transactions Awareness and Training and many more.... Course 13: Commercial Law 2021 Introduction of Commercial law Sales of Goods Law Consumer Law and Protection E-Commerce Law Competition Law and many more.... Course 14: Level 2 Microsoft Office Essentials Excel 2016 Getting Started with Microsoft Office Excel 2016 Performing Calculations Modifying a Worksheet Printing Workbooks Managing Workbooks Word 2016 Getting Started with Word Working More Efficiently Managing Lists Inserting Graphic Objects Controlling Page Appearance Preparing to Publish a Document Workbooks - Microsoft Word 2016 (Beginner) PowerPoint 2016 Presentation Basics Inserting Options Working with Objects Access 2016 Introduction to Access Access Forms Working with Reports and many more.... CPD 145 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Anyone from any background can enrol in this Financial Advisor bundle. Requirements Our Financial Advisor course is fully compatible with PCs, Macs, laptops, tablets and Smartphone devices. Career path Having this Financial Advisor expertise will increase the value of your CV and open you up to multiple job sectors. Certificates Certificate of completion Digital certificate - Included You will get the PDF Certificate for the title course (Financial Advisor) absolutely Free! Certificate of completion Hard copy certificate - Included You will get the Hard Copy certificate for the title course (Financial Advisor) absolutely Free! Other Hard Copy certificates are available for £10 each. Please Note: The delivery charge inside the UK is £3.99, and the international students must pay a £9.99 shipping cost.
This course is a complete, concise, and confident overview of Sprint Retrospectives covered in theory along with real-world examples of how the theory is used in industry.
Do you long for transforming your own thoughts and plans into genuine products? Are you inspired to create innovative products? Or would you just like to get into product creation? If yes, then the Certified Diploma in Product Creation is perfect for you! Marketing through internet platform has been widely used and offering product available online can help you increase your sales. As one of your objectives is to become profitable, you need to learn how to create products that will surely sell. Learn how to create products efficiently and target a wide range of customers to increase profit. You will learn all the essential product creation skills that will help your business or the business you are in to succeed. You will develop an understanding of the common characteristics of product creation. You will gain a good knowledge of the development process and the planning process involved in the creation of a new product. You will have a good understanding of the business ecosystem and knowledge of successful business models. Whether you already have understood or have never learned how to create a new product, this Diploma course is for you as long as you are passionate about creating products then you will surely be successful. Moreover, this is your opportunity to consolidate your creativeness with recently learned specialised skills to figure out how to create innovative and useful products. Course Highlights Certified Diploma in Product Creation is an award winning and the best selling course that has been given the CPD Certification & IAO accreditation. It is the most suitable course anyone looking to work in this or relevant sector. It is considered one of the perfect courses in the UK that can help students/learners to get familiar with the topic and gain necessary skills to perform well in this field. We have packed Certified Diploma in Product Creation into several modules for teaching you everything you need to become successful in this profession. To provide you ease of access, this course is designed for both part-time and full-time students. You can become accredited in just 20/30 hours and it is also possible to study at your own pace. We have experienced tutors who will help you throughout the comprehensive syllabus of this course and answer all your queries through email. For further clarification, you will be able to recognize your qualification by checking the validity from our dedicated website. Why You Should Choose Certified Diploma in Product Creation Lifetime access to the course No hidden fees or exam charges CPD Accredited certification on successful completion Full Tutor support on weekdays (Monday - Friday) Efficient exam system, assessment and instant results Download Printable PDF certificate immediately after completion Obtain the original print copy of your certificate, dispatch the next working day for as little as £9. Improve your chance of gaining professional skills and better earning potential. Who is this Course for? Certified Diploma in Product Creation is CPD certified and IAO accredited. This makes it perfect for anyone trying to learn potential professional skills. As there is no experience and qualification required for this course, it is available for all students from any academic backgrounds. Requirements Our Certified Diploma in Product Creation is fully compatible with any kind of device. Whether you are using Windows computer, Mac, smartphones or tablets, you will get the same experience while learning. Besides that, you will be able to access the course with any kind of internet connection from anywhere at any time without any kind of limitation. Career Path You will be ready to enter the relevant job market after completing this course. You will be able to gain necessary knowledge and skills required to succeed in this sector. All our Diplomas' are CPD and IAO accredited so you will be able to stand out in the crowd by adding our qualifications to your CV and Resume. Introduction: Why Sell Information Products Online? 00:30:00 Pick Your Information Product 00:45:00 Product Creation and Branding 01:00:00 Creating Your Info-Product 00:45:00 Pricing and How to Get Testimonials 00:30:00 Selling Your Product 01:30:00 Summary 00:15:00 Mock Exam Final Exam
Course Overview Do you want to earn money passively from home? DO you want to drive more traffic to your website? Google AdWords is a great way for that. Learn how you can use Google ad services to get ahead of your competitors and drive traffic towards your business from this Learn Google AdWords and Earn Passive income with PPC course and boost your sales in no time. This course will teach you to how you can make a profit out of per click of your visitors. In this Learn Google AdWords and Earn Passive income with PPC course, you will learn how to set up an AdWords account, theories, keyword research, conversation tracking, sales and revenue tracking. You'll also understand the importance of quality scores, data analysis and understanding customer psychological level from this course. This course will help you understand the steps of monetizing your website from scratch. Learning Outcomes Be able to drive traffic to your website or landing page Create and optimize your own profitable Google AdWords campaigns Learn how to advertise your products and services online Increase sales to your website using AdSense Use conversion tracking to determine the value of your ad campaign Monetize more than 6 billion daily searches on Google Be able to remarket to your website visitors Who is this course for? This course is for those who want to learn the functions of Adword and earn money from Google ad services. This course will help you to learn how you can earn money passively using AdWord step by step. Entry Requirement This course is available to all learners, of all academic backgrounds. Learners should be aged 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Certification After you have successfully completed the course, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hardcopy at the cost of £39 or in PDF format at the cost of £24. PDF certificate's turnaround time is 24 hours, and for the hardcopy certificate, it is 3-9 working days. Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry-leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognized accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career Path Learn Google AdWords and Earn Passive income with PPC is a useful qualification to possess and would be beneficial for any related profession or industry such as: Digital Marketers Influencers Content Creators YouTubers Module 01: Introduction to Google Ads Welcome to Google Ads Masterclass! 00:13:00 Link to Isaac Rudansky's Digital Advertising Superstars Facebook Group 00:05:00 How to Make the Most of This Course, Plus a Sneak Peek of What's to Come! 00:20:00 Google Ads Formula Calculator 00:14:00 AdWords Formula Calculator I Built For You 00:05:00 What is Google Ads? 00:12:00 Where do Google Ads Show Up? 00:13:00 Complimentary Adventure Media Account Audit (exclusions apply) 00:06:00 Module 02: Creating and Setting Up Our First Google Ads Account Download Course Slides! 00:05:00 Creating Your First Google Ads Account 00:09:00 Understanding the Google Ads Account Hierarchy 00:08:00 Using Your Website Navigational Structure to Structure Your Google Ads Campaigns 00:20:00 Understanding Network Settings 00:14:00 Understanding Location Targeting 00:12:00 Configuring Location Targeting in Google Ads 00:10:00 Viewing Location Reports in Google Ads 00:15:00 Understanding Advanced Location Options 00:16:00 Setting and Configuring Languages 00:04:00 Setting Your Daily Budget and Understanding How Daily Budgets Work in Google Ads 00:13:00 Finding Your Hourly Reports in the Google Ads Interface 00:06:00 Using Google's Default Bid Strategy (Clicks) And Optional Max CPC Bid Limit 00:06:00 Bidding Strategies: Target Search Page Location 00:06:00 Bidding Strategies: Target ROAS 00:10:00 Bidding Strategies: Target CPA 00:05:00 Bidding Strategies: Target Outranking Share 00:08:00 Bidding Strategies: Maximize Clicks 00:05:00 Bidding Strategies: Enhanced CPC Bidding 00:05:00 Bidding Strategies: Manual CPC Bidding 00:05:00 Campaign Start and End Dates 00:02:00 Introduction to Dynamic Search Ads! 00:08:00 Understanding Sitelink Extensions 00:14:00 Callout Extensions 00:05:00 Call Extensions 00:08:00 Structured Snippet Extensions 00:06:00 App Extensions 00:02:00 Message Extensions 00:09:00 Location Extensions 00:10:00 Location Setting Exercise 00:05:00 Promotion Extensions 00:10:00 Price Extensions 00:12:00 Understanding Ad Rotation Settings 00:05:00 The Basics of Ad Scheduling 00:11:00 Understanding the Basics of Device Targeting 00:15:00 Understanding Campaign URL Options 00:07:00 Module 03: Structuring Your Ad Groups Like A Professional Ad Group Structure Basics and Organization 00:14:00 Ad Group Structure Ideas 00:07:00 Creating Our First Ad Group in Google Ads 00:09:00 Module 04: How To Write Killer Ads in Google Ads! The Anatomy of Google Text Ads 00:07:00 Compliance in Google Text Ads 00:06:00 Requesting a Manual Review of Your Ads and Expediting the Process 00:03:00 Best Practices for Successful Text Ads 00:14:00 Real-Life Case Ad Copy Case Study: Medical Equipment Company 00:15:00 The BJ Fogg Behavioral Model 00:39:00 Creating Our First Ad in Google Ads 00:13:00 Module 05: Setting Up Your AdWords Billing Configuring Your Billing Details in Google Ads 00:05:00 Module 06: Keywords in Depth - The Heartbeat of Your Account Keyword Basics: Keywords vs Queries 00:09:00 The Basics of Keyword Research 00:11:00 The Basics of Keyword Planning 00:13:00 The Basics of Keyword Organization 00:07:00 Understanding Keyword Match Types 00:12:00 Keyword Match Types: Broad Match 00:09:00 Keyword Match Types: Broad Match Modified 00:06:00 Keyword Match Types: Phrase Match 00:07:00 Keyword Match Types: Exact Match 00:12:00 Keyword Match Types: Negative Match 00:12:00 Using the Search Term Report to Find Negative Keywords Part 1 00:15:00 Using the Search Term Report to Find Negative Keywords Part 2 00:17:00 Understanding Negative Keyword Lists 00:12:00 Traffic Sculpting: Negative Keywords at the Ad Group Level 00:18:00 Adding Negative Keywords at The Ad Group Level 00:09:00 Traffic Sculpting Using OPTMYZR 00:07:00 Keyword Research: Google Suggestions, Google Related Searches and Autocomplete 00:14:00 Using Additional Research Tools to Get Negative Keyword Ideas 00:12:00 Keyword Research: Using the Google Keyword Planner 1 00:20:00 Keyword Research: Using the Google Keyword Planner 2 00:16:00 Keyword Research: Downloading Keyword Ideas from the Google Keyword Planner 00:16:00 Keyword Planning: The 6 Main Ways People Communicate With Search Engines 00:17:00 Keyword Planning: Understanding the Buyer Funnel 00:12:00 Keyword Planning: What Keywords Can Teach Us About Buying Intent 00:12:00 Keyword Planning: Using SEM Rush to Get Volume and Cost Estimates 00:18:00 Keyword Planning: Using SEM Rush to Get Keyword Ideas from Your Competitors 00:19:00 Keyword Planning: Using Google Keyword Planner to Get Volume & Cost Estimates 00:17:00 Keyword Organization: Getting Keywords Into Excel & Understanding Keyword Themes 00:17:00 Keyword Organization: Formatting Keywords in Excel 00:12:00 Keyword Organization: Using Pivot Tables to Visualize Your Campaign Structure 00:12:00 Keyword Organization: Using Mergewords to Generate Keyword Lists 00:14:00 Keyword Bidding Basics: Setting Your Initial Max CPC Bids 00:20:00 Module 07: Account Structure - How To Structure Ad Groups Like A pro Account Structure: How To Create A New Ad Group Within Your Campaign 00:07:00 Importing Your Keyword Lists From Excel Into Your New Ad Group 00:11:00 Creating Multiple, Relevant Ads For Your New Ad Groups 00:13:00 How To Navigate Between Ad Groups, Keywords and Ads Within A Campaign 00:08:00 Module 08: The Incredible Dynamics Of The AdWords Auction Introduction To The AdWords Auction 00:20:00 Understanding Quality Score: Click Through Rate And Ad Relevancy 00:15:00 Understanding Quality Score: Landing Page Quality 00:07:00 Understanding Ad Rank and How It Is Calculated 00:12:00 When You Could Ignore Low-Quality Scores (and when you can't!) 00:09:00 Advanced Techniques: Diagnosing Low-Quality Score With Excel Pivot Tables (1/3) 00:08:00 Advanced Techniques: Diagnosing Low-Quality Score With Excel Pivot Tables (2/3) 00:11:00 Advanced Techniques: Diagnosing Low-Quality Score With Excel Pivot Tables (3/3) 00:07:00 Module 09: Expanding And Refining Your Campaigns Navigating The AdWords Dashboard 00:16:00 How To Edit, Pause And Enable Keywords, Ad Groups and Campaigns 00:15:00 Editing The Essential Campaign Settings 00:06:00 How To Create New Campaigns That Will Improve Your Results 00:15:00 How To Use Your Website To Make The Best Campaigns Possible 00:16:00 How To Set Up Powerful Custom Schedules For Your Campaigns 00:12:00 Understanding Bid Adjustments And Using Them To Enhance Your Custom Schedules 00:12:00 Module 10: Negative Keywords - Your Greatest Ally Understanding Negative Keywords In-Depth 00:14:00 Using Broad, Phrase and Exact Match With Your Negative Keywords 00:07:00 Adding and Removing Negative Keywords and Negative Keyword Lists 00:20:00 Module 11: Making Your Ads Unstoppable With Multiple Ad Extnesions Introduction To Ad Extensions 00:06:00 The Benefits Of Using Ad Extensions 00:08:00 Different Types Of Ad Extensions and Best Practices 00:06:00 Adding Sitelink Extensions 00:08:00 Configuring Your Sitelink Extensions For The Best Results 00:11:00 Adding Callout Extensions And Phone Extensions 00:08:00 Module 12: Remarketing - Your Secret Weapon To Converting Like A Boss The 5 Primary Forms Of Remarketing 00:16:00 Realizing The Benefits And Importance Of Remarketing 00:13:00 How To Create And Add Your Remarketing Tag 00:09:00 Creating Your First Remarketing Audience 00:13:00 Configuring Your Remarketing Campaign Settings 00:14:00 Module 13: Keeping Track Of Profits With Conversion Tracking Understanding The Basics Of Conversion Tracking 00:14:00 Exploring The Different Conversion Actions Visitors Take On Your Site 00:14:00 Setting Up Conversion Tracking For Form Submissions 00:18:00 Generating And Installing Your Conversion Tracking Tag 00:09:00 Understanding The Basics Of Phone Call Tracking 00:09:00 Setting Up Phone Call Tracking And Understanding How To Analyze Conversion Data 00:10:00 Module 14: Profitable Bidding Strategies Return On Investment (ROI) vs Return On Ad Spend (ROAS)_ Important Distinction 00:15:00 How To Mathematically Calculate ROI and ROAS 00:09:00 Calculating Max CPC Bids From Your Conversion Rate And Conversion Value 00:12:00 Calculating Profitable Keyword Bids Based On Revenue Per Click 00:09:00 Module 15: Using AdWords Scripts To Enhance Performance and Increase Optimization Speed Introduction To AdWords Scripts - What Are Scripts 00:05:00 Bidding To Average Position AdWords Script (Part 1) 00:12:00 Bidding To Average Position AdWords Script (Part 2) 00:14:00 Module 16: Conclusion ... Goodbye For Now! Conclusion 00:03:00 Module 17: Bonus Material! Part 1 Understanding Search Queries and What We Learn From Searcher Languagage 00:18:00 Part 2 Accessing The Search Query Report and Understanding Long Tail Keywords 00:18:00 Part 3 Qualifying Your Ad Text And How To A_B Split Test Your Ads 00:23:00 Calculating Profitable Keyword Bids Based On Revenue Per Click 00:09:00
Overview Uniform System of Accounting for Lodging Industries Part 2 Course is yet another 'Teacher's Choice' course from Teachers Training for a complete understanding of the fundamental topics. You are also entitled to exclusive tutor support and a professional CPD-accredited certificate in addition to the special discounted price for a limited time. Just like all our courses, this Uniform System of Accounting for Lodging Industries Part 2 Course and its curriculum have also been designed by expert teachers so that teachers of tomorrow can learn from the best and equip themselves with all the necessary skills. Consisting of several modules, the course teaches you everything you need to succeed in this profession. The course can be studied part-time. You can become accredited within 05 Hours studying at your own pace. Your qualification will be recognised and can be checked for validity on our dedicated website. Why Choose Teachers Training Some of our website features are: This is a dedicated website for teaching 24/7 tutor support Interactive Content Affordable price Courses accredited by the UK's top awarding bodies 100% online Flexible deadline Entry Requirements No formal entry requirements. You need to have: Passion for learning A good understanding of the English language Be motivated and hard-working Over the age of 16. Certification CPD Certification from The Teachers Training Successfully completing the MCQ exam of this course qualifies you for a CPD-accredited certificate from The Teachers Training. You will be eligible for both PDF copy and hard copy of the certificate to showcase your achievement however you wish. You can get your digital certificate (PDF) for £4.99 only Hard copy certificates are also available, and you can get one for only £10.99 You can get both PDF and Hard copy certificates for just £12.99! The certificate will add significant weight to your CV and will give you a competitive advantage when applying for jobs. Introduction Introduction To The Course 00:02:00 Introducing Hotel Operating Structure-Profit Centers 00:03:00 Introducing Hotel Operating Structure-Support Centers 00:03:00 Explaining The Main Profit & Loss Statement 00:09:00 F&B Department Revenue F&B Profit & Loss Statement Template (Revenue And Cost Of Sale) Part 1 00:05:00 F&B Profit & Loss Template Explained Part 2 00:04:00 Food Revenue And Beverage Revenue Explained 00:08:00 F&B Allowance And Other Revenue Lines Explained 00:16:00 F&B Department Expenses F&B Cost Of Food Sales And Beverage 00:09:00 F&B Cost Of Sale For Other Revenue 00:06:00 F&B Dept Labour Cost (Salary And Wages) 00:05:00 F&B Dept Other Line Items For Labour Cost 00:08:00 F&B Labour Cost Supplimental Pay And Employee Benefits 00:08:00 F&B Operating Exenses - Banquet Expenses 00:03:00 F&B Operating Expenses Starting With C 00:08:00 F&B Operating Expenses - Decoration To Linens 00:10:00 F&B Operating Exenses - Management Fee To Utensils 00:08:00 F&B Department Statistics F&B Dept Operating Metrics Prescribed By USALI 00:10:00 F&B Dept Statistocs To Understand Profitability By Venue 00:06:00 F&B Dept Formula To Calculate Metrices Discussed Earlier 00:08:00 How To Analyse P&L And Resource Fixed And Variable Expenses And How To Analyse P&L 00:16:00 Additional Resource Additional Materials 00:00:00 Assignment Assignment - Uniform System of Accounting for Lodging Industries Part 2 00:00:00