Develop true Digital Marketing Strategy expertise with DMI Specialist. Learn digital communications, analytics, marketing automation and budget & strategy formulation from Industry Skills Experts. Course Overview This dynamic online Diploma in Digital Strategy & Planning course covering topics in digital communications, analytics, marketing automation and budget & strategy formulation giving you the skills, know-how, strategy and techniques to be that change. Here is power. The power to influence. To speak to billions of people. Specialization is for when you don’t just want to play the digital marketing game anymore, you want to drive it. To change it. the DMI SPECIALIST online Digital Strategy and Planning certification is perfect for you to become an online digital marketer. Become a member and connect to the industry and white-hot opportunities. Here is power. The power to influence. To speak to billions of people. What’s New? Develop true Digital Marketing Strategy expertise with DMI Specialist. Learn digital communications, analytics, marketing automation and budget & strategy formulation from Industry Skills Experts. Learn every aspect of Digital Marketing Strategy across 9 modules of interactive learning to give you a highly relevant and deep knowledge of digital strategy, all wrapped up with the world’s most recognized digital marketing certification on completion. Program learning outcomes and content: WHAT WILL I LEARN? We give you the thinking and tools to become a leading player on the digital stage. Create powerful and dynamic digital strategy. See it manifest into real world, business-changing action. The modules are building blocks – of knowledge, of your vision, of the leading Certified Digital Marketing Specialist – Digital Strategy & Planning that is you. Here is what you need to know. Course Content: Introduction: We bring science to thought. We have created the 3i Framework which is designed to help you select the best digital strategy for your organisation and make it happen. The 3i is smart and rigorous. It’s transformative. And you shall be impressed. This module introduces this nifty piece of brainwork. Later modules expand on it. • The fundamental concepts underpinning the DMI 3i Methodology. • The how-to’s of business strategy development. • Key components in an effective digital strategy. • Strategic management, a long-sighted look at lasting, growing success Traditional Communications: In this model, we explore how the marketing classics still anchor any campaign – yet the contemporary digital campaign is a far more fantastical vessel. We look deep into how our tech is changing the consumer experience, and how we must respond. Digital Communications: We are living through extraordinary times. The opportunities are as big, sprawling and diverse as the World Wide Web. The challenge too is bigger. Markets are sophisticated and fragmented. Now, more than ever, thy most know thy consumer (and thy digital channels). Here we look at: the fundamentals of digital communications planning, improving ROI, understanding your audience. Where can they be found? How to engage them? Budgeting for your digital strategy and effective resources reviewing, measuring, and analysing your digital strategy. Digital Channels: Facebook, Linkedin, Instagram, Twitter, Snapchat and so on. They multiply and they proliferate. Yet in this great distraction and fragmentation, there is also great opportunity. This module covers: inbound and outbound strategies, cross media planning, the digital channel mix, and mobile marketing social media marketing. Content marketing that is relevant, timely and riveting the what, how and why of search engine marketing email marketing, affiliate marketing, and marketing automation display and video advertising best practice. Because we have eyes to see. Marketing Automation: Automation doesn’t beat inspiration but it sure makes a marketeer’s life easier and more exciting. Here is superpower, working quieting and perfectly under your orders, night and day. See how smart businesses are sharpening their edge with CRM software for better sales enablement, lead nurturing and way more. Budget & Resourcing: Money makes marketing go round. But value is where it’s at. This model goes deep on how to hit max ROI for any given budget. Then some consideration for that other precious resource, human talent. Explore: • Key factors to consider when planning a marketing budget. • Setting that marketing budget. • How to monitor and optimize a budget during campaign, execution. • The human element. • Recruit, train and keep top people. Big Data & Analytics: The Big Data & Analytics module will provide you with a broad understanding of Big Data, Advanced Analytics and Artificial Intelligence. You will learn the fundamental frameworks and understand how cutting-edge analytics tools are being used to help businesses succeed wildly. Digital Leadership: We are living in extraordinary times, which call for extraordinary leaders. That means you. You shall lead the transition from the remnants of traditional marketing and into the brave, new digital marketing world which you are helping to invent. And you shall lead with razor-sharp thought and strategy. You shall take your brand and your organisation to places yet undreamed of. Strategy Formulation & Plan: By now, you’ll have come a long way. You are (almost) ready to go forth, carve out new and unexplored neural pathways and digital markets. You are standing on the very edge of the leading-edge, and you are just about ready to spread those new digital super-wings and soar. But first, the ultimate strategy module; the ultimate in strategy. DURATION 8-10 Weeks WHATS INCLUDED Course Material Case Study Experienced Lecturer Refreshments Certificate
Portfolio Management Skills: On-Demand Project Management Institute (PMI)® Charter Global Registered Education Provider (R.E.P.) International Institute for Learning (IIL) has been reviewed and approved as a provider of project management training by PMI®. Become a strong, effective change advocate for meaningful portfolio management. This course is designed to equip and enable you to effectively and efficiently support the Executive Leadership and Operational Management to plan, implement, manage, and evolve portfolio management in your organization. It focuses on helping you become a strong and effective change advocate for meaningful portfolio management that delivers objective measurements of benefit contribution towards the strategic objectives to lead, manage, and continuously improve portfolio management governance, processes, and frameworks with and through the direction of a portfolio practice, principles, and delivery boards. What you Will Learn At the end of this program, you will be able to: Articulate the benefits of portfolio management Link the initiatives in an organization with its strategic objectives Participate in the introduction of portfolio management in an organization Create or improve the portfolio governance structure Lead the inventory of ongoing and new initiatives Assist the executives in the prioritization of initiatives through the use of Multi-criteria Analysis and other selection tools Support the executives in balancing the portfolio based on the optimal use of resources and priorities Create a portfolio delivery plan Define thresholds and variance reporting criteria Assist the executives and the financial team in the definition of Stage Gate Funding Lead the Stage Gate reviews Analyze the benefits that are being realized by the initiatives Foundation Concepts Definitions Benefits of Portfolio Management Objectives of Portfolio Management Portfolio Life Cycles Governing the Portfolio Portfolio Governance structure Roles and responsibilities Initial activities when starting portfolio management Prioritizing Initiatives Prioritize purpose Multi-Criteria Analysis Analytical Hierarchy Process (AHP) Strategic alignment Balancing the Portfolio Allocating resources and budgets Communicating decisions of initiatives status Planning the Portfolio Planning review cycles Using Stage Gate Funding Setting thresholds and variance reporting Tool examples Managing the Portfolio Delivery Project and Program Life Cycles Stage Gate Reviews Loop back to Prioritize, Balance and Plan Interaction with the Portfolio Delivery Board Project, Program and Functional Managers' roles and responsibilities
Course Objectives At the end of this course you will be able to: Customise message settings Organise and locate Outlook messages Set Calendar options Manage their Contacts Work with activities using the Journal and Tasks Share their workspaces Manage their Outlook data files ' 1 year email support service Take a look at the consistent excellent feedback from our corporate clients visiting our site ms-officetraining co uk With more than 20 years experience, we deliver courses on all levels of the Desktop version of Microsoft Office and Office 365; ranging from Beginner, Intermediate, Advanced to the VBA level. Our trainers are Microsoft certified professionals with a proven track record with several years experience in delivering public, one to one, tailored and bespoke courses. Our competitive rates start from £550.00 per day of training Tailored training courses: You can choose to run the course exactly as they are outlined by us or we can customise it so that it meets your specific needs. A tailored or bespoke course will follow the standard outline but may be adapted to your specific organisational needs. Configure Advanced Message Options Delay delivery Insert Advanced Characters and Objects Modify Message Settings, Properties, and Options Use Automatic Replies Advanced Message Management Sort Messages Filter Messages Organise Messages Search Messages Manage Junk Mail Manage Your Mailbox Automate Repetitive Tasks Quick steps Rules Auto Archive Advanced Calendar Management Manage Advanced Calendar Options Create Calendar Groups Manage Meeting Responses Advanced Contact Management Edit an Electronic Business Card Manage Advanced Contacts Options Forward Contacts Export Contacts Managing Activities by Using Tasks and Journal Entries Assign and Manage Tasks Record and Modify Journal Entries Sharing Workspaces with Others Delegate Access to Mail Folders Share Your Calendar Share Your Contacts Managing Outlook Data Files Back Up Outlook Items Change Data File Settings Configuring Email Message Security Settings Who is this course for? Who is this course for? This course is designed for experienced Outlook users who need to increase their efficiency in the usage and manipulation of emails, tasks and the calendar. Requirements Requirements Preferably, delegates would have attended the MS Outlook Introduction course.
This course focus is the management process and leadership skills necessary to anticipate, plan for and manage your organization's communications through a crisis. The course is built around the Crisis Communications section of ISO 22361, the new international standard for Crisis Management. This course includes the CCCM (Certified Crisis Communications Manager) exam and designation for free ($ 500 value). The course does not take you step-by-step how to fill in a template. Instead, you will learn how to protect and manage your organization’s reputation, how to identify and influence the ways organizations represent themselves to various stakeholders, how to prepare your organization for any media or social media crisis, and the best principles and best practices for developing an effective Crisis Communications Program for your organization. This course is designed first and foremost for executives, marketing managers, communications staff, business continuity practitioners, emergency managers, Crisis Management Team and Business Continuity Management Team members and their support staff. It is highly useful for health and safety staff, first responders, line managers, auditors, administrative and professional staff. At the conclusion of this course, participants should: - have a solid understanding of the overall Crisis Management lifecycle - know how to create an effective Crisis Management Communications structure within their organization - understand the key components of a Crisis Communications program including social media - successfully challenge the CCCM (Certified Crisis Communications Manager) exam The CCCM is one of the professional designations offered by the National Institute for Business Continuity Management (NIBCM.net). The exam is comprised of 100 Multiple Choice and T/F questions. You have 90 minutes to complete the exam. In order to obtain the CCCM designation, you must obtain a pass mark of at least 70%. This online course has content equivalent to our 3-day in-person CMC-601 course. The course is comprised of 23 lessons, each being 1/2 hour or so in length, plus additional, optional 'homework' assignments, activities, and downloadable tools including templates. The course also provides for regular asynchronous interaction with the course instructor for assignments and any questions that may arise. CONTENT INTRODUCTION TO CRISIS MANAGEMENT Lesson I - Introduction to Crisis Management Lesson 2 - Evolution of Crisis Management Lesson 3 - Towards a Crisis Management Standard Practice Test 1 CRISIS COMMUNICATIONS Lesson 4 - Pre-Crisis Communications Lesson 5 - Pre-Crisis Communications (cont'd) Lesson 6 - Managing Relationships and Reputation Lesson 7 - Key Roles Practice Test 2 Lesson 8 - Crisis Communications Strategy Lesson 9 - Crisis Communications Strategy (cont'd) Lesson 10 - Key Principles and Activities of Crisis Communication Lesson 11 - Key Principles and Activities of Crisis Communication (cont'd) Lesson 12 - Key Principles and Activities of Crisis Communication (cont'd) Practice Test 3 Lesson 13 - Consistency of Message Lesson 14 - Barriers to Effective Commnication Lesson 15 - Barriers to Effective Communication (cont'd) Lesson 16 - Social Media - Opportunities and Threats Lesson 17 - Social Media - Opportunities and Threats (cont'd) Practice Test 4 Lesson 18 - A Crisis Communication Plan BEST PRACTICES FOR CRISIS MANAGEMENT AND CMMUNICATIONS Lesson 19 - Crisis Management Best Practices Lesson 20 - Crisis Communications Best Practices BONUS LESSONS Bonus Lesson 21 - Pandemic Planning Bonus Lesson 22 - Cyber Security and Crisis Management Bonus Lesson 23 - Cyber Security and Crisis Management (cont'd) CCCM EXAM CCCM Practice Exam CCCM Exam COMPLETION RULES You must complete the test "CCCM Exam"
Course description Figma is an industry leading web-based design tool that allows you to create user interfaces for any screen type or size, collaborate on those designs in real-time and build interactive prototypes suitable for user testing. Figma is a visual design tool so there’s no coding involved. Design is achieved by adding, combining and styling shapes, text and images on a canvas or ‘Frame’. We run 2 consecutive Figma training days, the second day building on the practical activities from the first. You can attend just the first day. Attending just the second day is only recommended if you’re already very comfortable with the Figma interface. Day 1: Basic Figma design and collaboration For beginners with no prior experience with Figma who want to understand the basics, be able to create their own designs, share, collaborate and even iterate on the designs of others. You will learn: How to navigate the Figma interface. How to create your own designs by: Setting up a design file. Setting up the screen type you want to design and add grids and guides. Adding and modifying basic shapes and text to create user interface elements. How to save text and colour styles for reuse. How to create reusable components. How to use the ‘auto layout’ feature to promote tidy, consistent and usable design. How to collaborate on designs by sharing screens and commenting on designs. A brief introduction to prototyping: What’s possible. What’s not. Day 2: Component variants, design systems and prototyping This session will cover the more sophisticated aspects of Figma use such as: How to use component variants to create: Interaction styles such as hover and mouse down states ‘Flavours’ of a widget such as primary and secondary button styles. Toggleable elements within a widget such as buttons or bullets within a product card. How to turn a collection of components into a basic design system. Prototyping fundamentals: How to make journeys clickable. How to introduce animations. Tips and tricks for effective user testing. The limitations of Figma prototyping Is it for you? With no experience of Figma necessary, this course is suitable if: If you’re involved with creating or curating digital experiences. if you want to turn your design ideas into something tangible. If you work with Figma designers and want to understand the ‘art of the possible’. If you want to collaborate with your team on Figma projects. Learning objectives After completing day 1 you will be able to: Understand the Figma user interface. Create mobile and desktop interface designs. Effectively collaborate remotely. Share designs and gather feedback. Use auto layout to promote consistent and usable designs. Understand Figma’s role in user experience design, and its limitations. After day 2 you will be able to: Understand how design systems are set up and used. Create component variants for use in your own design system. Use that design system to efficiently create a user journey. Create a prototype suitable for user testing.
What does this course cover? This is an online course for developing history leadership in primary teaching. This term, we will be piloting the course as an immersive programme covering the key elements of primary history subject leadership, enabling all involved in history leadership at primary to carry out their role effectively. How is this course structured and delivered? Sessions 1, 8 and 10 are compulsory to attend live. Participants will be required to complete a gap task after each session and contribute to an online reflection diary. The other sessions will be recorded for participants to work through at their convenience. Who is this course for? This programme is designed for anyone who is a subject coordinator or subject leader for history in their primary school. You may have just been appointed as a subject leader, or be more experienced but looking for formal training or fresh inspiration and direction. What are the outcome? This course will: equip you fully for the demands of history leadership in primary schools increase your confidence to develop an innovative, inclusive and effective history curriculum in your school develop your understanding of efficient action planning and how to make a wider impact help you to make the case for history with senior leaders enable you to enthuse others and lead staff meetings about history develop your understanding of current issues in primary history education The course will include a chance to share resources and assessment approaches, plus much more What will each session cover? Session 1: Introductory meeting (Live attendance) Wednesday 15 October 2025, 4pm–5.30pm Introduction and aims Reflection activity on the current state of history in your school Key responsibilities of the history subject leader Current Ofsted implications for the subject and what to expect in an inspection How the HA and latest Ofsted material can support you Session 2: What makes an effective history subject leader? (Recorded) How to effectively support teachers and learners as a history leader How to create a vision, lead change, and manage time Effective action planning and improvement Auditing your history provision and building your evidence trail Developing an innovative, inclusive and effective history curriculum in your school Disciplinary knowledge: What is history? What do historians do? Suggested gap task: Conducting teacher and/or pupil voice questionnaires. Compulsory gap task: Add to your reflection diary for the programme. If relevant, reflect on how you will use the teacher questionnaire or pupil voice. Session 3: What makes effective teaching of history? (Recorded) The role of the teacher Supporting SEND pupils Securing substantive knowledge and concepts across the curriculum How to support colleagues by identifying core knowledge How to involve the whole staff in mapping out and embedding the progression of concepts across the curriculum Suggested gap task: Consider SEND in your curriculum. Compulsory gap task: Add to your reflection diary for the programme reflecting on SEND. Session 4: Curriculum and practice at EYFS (Recorded) Unpicking and supporting the requirements of the EYFS curriculum and Development Matters Developing historical and chronological understanding in EYFS as part of Understanding the world Progression and transition from EYFS to Key Stage 1 Ensuring coherence: how to start developing concepts Making use of the local history on your doorstep for EYFS and KS1 Accessing resources and support for EYFS Suggested gap task: Fact finding and liaison. Compulsory gap task: Add to your reflection diary for the programme reflecting on current EYFS practice. Session 5: Curriculum and practice at Key Stage 1 (Recorded) Unpicking and supporting the requirements of the National Curriculum for KS1 Progression: building upon transition from EYFS What do KS1 require before KS2? Ensuring coherence: further developing the school’s chosen substantive concepts How to develop disciplinary concepts Developing appropriate chronological understanding in KS1 Enhancing and engaging children’s knowledge and retention through enquiry The use of working walls in KS1 to support learning Accessing resources and support for KS1 Suggested gap task: Check your KS1 curriculum for coverage and progression, building upon what they have learnt in EYFS. Compulsory gap task: Add to your reflection diary for the programme reflecting on KS1 practice in your setting. Session 6: Curriculum and practice at Key Stage 2 (Recorded) Unpicking and supporting the requirements of the National Curriculum for KS2 How to incorporate local history with progression in KS2 What do we want the children in Year 6 to leave with? Developing appropriate chronological understanding in KS2 Preparing for transition to Key Stage 3 Ensuring coherence: building upon the school’s chosen concepts for progression What the HA can do to support the teaching of KS2 units? Resources and support for KS2 Suggested gap task: Check your KS2 curriculum for coverage and progression, building upon what they have learnt in EYFS and KS1. Compulsory gap task: Add to your reflection diary for the programme reflecting on KS2 practice in your setting. Session 7: Approaching sensitive issues in history (Recorded) What do we mean by diversity in history and why is it important? How to ensure a wider diversity in your history teaching Barriers to making the curriculum more diverse and how to overcome them Approaches to sensitive issues in history lessons, including: - Refugees and migration history - War - Climate change Suggested gap task: Consider opportunities for increasing diverse voices and raising climate issues in your curriculum. Compulsory gap task: Add to your reflection diary for the programme considering how you might address the sensitive or current issues raised in this session. Session 8: Interim review meeting (Live attendance) Monday 19 January 2026, 4pm–5.30pm A review session allowing subject leaders to reflect upon their progress so far Opportunity to respond to suggestions, clarify information, or raise issues from the previous sessions Time to ask questions, share good practice or recommended resources with the rest of the cohort Suggested gap task: Time to follow up on anything raised in this session or to complete any previous tasks, following clarification and inspiration from this session. Compulsory gap task: Add to your reflection diary for the programme, reflecting on your priorities and actions using suggestions from the presenter or other delegates. Session 9: Assessment and evidence (Recorded) Assessment and expectations A word about writing Triangulating the evidence What to look for in a work scrutiny Suggested gap task: Conduct a work scrutiny on one aspect to check across the school, in conjunction with a focused pupil voice on the same aspect. Compulsory gap task: Add to your reflection diary considering how you will conduct a work scrutiny and what you will focus on – or, if relevant, reflect on what you discovered and how you will address any issues. Session 10: Final meeting (Live attendance) Wednesday 11 February 2026, 4pm–5.30pm Following up any requests arising from the interim meeting (Session 8) Discussion or clarification of any issues arising from previous sessions Discussion of priorities, next steps and any issues Sharing ideas for enthusing others and leading staff meetings: “What worked for me?” Communicating with headteachers, governors, colleagues and parents Are you ready for the HA Quality Mark? Suggested gap task: Identifying your school’s next steps Compulsory gap task: Complete your final piece in your reflection diary.
This one-day course introduces the field of user experience and provides an excellent entry point to our other specialised training courses. UX processes and practices have become a central component of product design, service design and web design.
If you prefer the convenience of learning from home, or live outside the UK, join our online hypnotherapy training. We welcome students from all over the world* and you can study at either Foundation or Practitioner levels. If you want to train during the week, our midweek class offers a blended option, including both online and in-person students. This involves attending for one full day, then thirty-eight half days (one per week in term time only). It starts in September, so the Foundation level ends in January and the Practitioner level in July. Availability of blended places is limited, so please complete the enrolment form in good time.
InDesign face to face training customised and bespoke.