269 Courses

Dive deep into the intriguing world of 'Fashion Psychology: The Psychology Behind Style Choices.' Our modern lives are adorned with fashion decisions, and these choices often mirror deeper cognitive and emotional processes. This course deciphers the link between attire selections and human psyche, elucidating how perception, cognition, and emotions shape our style preferences. From understanding the intricate connection between fashion and societal influences to exploring sustainability in fashion, you'll acquire a rich blend of knowledge, transforming the way you perceive the fashion world. Learning Outcomes Grasp the foundational concepts of fashion psychology. Analyse the relationship between fashion and human perception. Understand the influence of societal norms on fashion choices. Explore the emotional ties between individuals and their wardrobe selections. Identify trends and future trajectories in the realm of fashion psychology. Why buy this Fashion Psychology: The Psychology Behind Style Choices? Unlimited access to the course for a lifetime. Opportunity to earn a certificate accredited by the CPD Quality Standards and CIQ after completing this course. Structured lesson planning in line with industry standards. Immerse yourself in innovative and captivating course materials and activities. Assessments designed to evaluate advanced cognitive abilities and skill proficiency. Flexibility to complete the Course at your own pace, on your own schedule. Receive full tutor support throughout the week, from Monday to Friday, to enhance your learning experience. Unlock career resources for CV improvement, interview readiness, and job success. Who is this Fashion Psychology: The Psychology Behind Style Choices for? Individuals passionate about understanding the deeper meanings behind fashion choices. Marketing professionals aiming to understand consumer behaviour in the fashion industry. Sustainability advocates looking to grasp the interplay between fashion and ecological considerations. Psychologists keen on exploring the nexus between attire and mental processes. Aspiring fashion consultants aiming to offer value-based advice to clients. Career path Fashion Psychologist - £40,000 - £65,000 Consumer Behaviour Analyst (Fashion) - £30,000 - £55,000 Fashion Sustainability Consultant - £35,000 - £60,000 Fashion Marketing Strategist - £45,000 - £70,000 Social Fashion Researcher - £32,000 - £58,000 Trend Forecaster - £38,000 - £63,000 Prerequisites This Fashion Psychology: The Psychology Behind Style Choices does not require you to have any prior qualifications or experience. You can just enrol and start learning. This course was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Certification After studying the course materials, there will be a written assignment test which you can take at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £4.99 Original Hard Copy certificates need to be ordered at an additional cost of £8. Course Curriculum Module 01: Introduction to Fashion Psychology Introduction to Fashion Psychology 00:21:00 Module 02: Perception and Fashion Perception and Fashion 00:16:00 Module 03: Fashion and Mind Fashion and Mind 00:15:00 Module 04: Consumer Behaviour in Fashion Consumer Behaviour in Fashion 00:18:00 Module 05: Fashion and Social Psychology Fashion and Social Psychology 00:23:00 Module 06: Fashion and Emotional Psychology Fashion and Emotional Psychology 00:17:00 Module 07: Fashion and Sustainability Fashion and Sustainability 00:18:00 Module 08: Future Directions in Fashion Psychology Future Directions in Fashion Psychology 00:17:00

Overview This comprehensive course on Marketing Principles will deepen your understanding on this topic. After successful completion of this course you can acquire the required skills in this sector. This Marketing Principles comes with accredited certification from CPD, which will enhance your CV and make you worthy in the job market. So enrol in this course today to fast-track your career ladder. How will I get my certificate? You may have to take a quiz or a written test online during or after the course. After successfully completing the course, you will be eligible for the certificate. Who is This course for? There is no experience or previous qualifications required for enrolment on this Marketing Principles. It is available to all students, of all academic backgrounds. Requirements Our Marketing Principles is fully compatible with PC's, Mac's, Laptop, Tablet and Smartphone devices. This course has been designed to be fully compatible with tablets and smartphones so you can access your course on Wi-Fi, 3G or 4G. There is no time limit for completing this course, it can be studied in your own time at your own pace. Career Path Learning this new skill will help you to advance in your career. It will diversify your job options and help you develop new techniques to keep up with the fast-changing world. This skillset will help you to- Open doors of opportunities Increase your adaptability Keep you relevant Boost confidence And much more! Course Curriculum 6 sections • 52 lectures • 01:01:00 total length •Marketing and the Firm: 00:01:00 •Marketing Orientation and Context: 00:01:00 •Creating Value and Competitive Advantage #1: 00:01:00 •Creating Value and Competitive Advantage #2: 00:01:00 •Marketing Definition: 00:01:00 •Marketing Exchange: 00:01:00 •Marketing Interactions #1: 00:01:00 •Marketing Interactions #2: 00:02:00 •BCG's Advantage Matrix Model: 00:01:00 •External Environment - Analysis #1: 00:01:00 •External Environment - Analysis #2: 00:01:00 •External Environment - Analysis #3: 00:01:00 •External Forces Facing Marketing: 00:01:00 •Demographic Shift: 00:01:00 •Demographic Changes: 00:02:00 •Stakeholder Mapping #1: 00:01:00 •Stakeholder Mapping #2: 00:01:00 •Microenvironments - Industry and Market: 00:01:00 •Difference between an Industry and a Sector: 00:02:00 •Common Mistakes #1: 00:02:00 •Common Mistakes #2: 00:01:00 •Market Analysis #1: 00:01:00 •Market Analysis #2: 00:01:00 •Internal Firm Analysis and Environment Analysis: 00:02:00 •Enterprise Value Chain Analysis #1: 00:01:00 •Enterprise Value Chain Analysis #2: 00:01:00 •Enterprise Value Chain Analysis #3: 00:01:00 •Porter's Value Chain: 00:01:00 •Elements in Porter's Value Chain #1: 00:01:00 •Elements in Porter's Value Chain #2: 00:01:00 •SWOT - Gap Analysis: 00:02:00 •TOWS and Building Conversion Strategies: 00:01:00 •Formulating a Marketing Plan - Building Components #1: 00:01:00 •Formulating a Marketing Plan - Building Components #2: 00:02:00 •Formulating a Marketing Plan - Building Components #3: 00:01:00 •Product Life Cycle and Building a Product Strategy: 00:01:00 •Segmentation and Targeting- Geography, Consumer Behaviour and Cultures: 00:01:00 •Positioning Your Market Offering: 00:01:00 •Pricing Your Product for the Market: 00:01:00 •Channels and Distribution: 00:01:00 •Promotion and Brand Advertising: 00:01:00 •Business Development and Customer Relationship Marketing (CRM): 00:01:00 •Hard-selling: 00:01:00 •Sales Funnel: 00:01:00 •Stages in the Sales Funnel: 00:02:00 •Action Planning, Roles and Responsibilities: 00:01:00 •Metrics and Measures: 00:02:00 •Marketing and Information Technology: 00:01:00 •Marketing Information (MIS) Systems: Sorting Data and Reporting: 00:02:00 •Marketing and Information Technology: 00:01:00 •The Marketing Profession and Building the Marketing Team: 00:01:00 •Assignment - Marketing Principles: 00:00:00

QLS Endorsed + CPD QS Accredited - Dual Certification | Instant Access | 24/7 Tutor Support

QLS Endorsed + CPD QS Accredited - Dual Certification | Instant Access | 24/7 Tutor Support

There are countless options to develop your abilities, improve your career, or start a new one if you have a natural talent for styling and a passion for all things related to fashion. Learn everything there is to know about being a fashion store assistant from us and realise your full potential. As the business continues to develop cutting-edge services and goods, fashion store assistant skills are more important than ever. This career will be gratifying and successful if you are a problem-solver who likes to succeed. This Level 5 Fashion Store Assistant course is endorsed by The Quality Licence Scheme and accredited by CPD (with 150 CPD points) to make your skill development and career progression related to the relevant field and easier than ever! You'll gain a thorough understanding of fashion's past and learn how well-known styles got their start. You'll learn about influential fashion designers and how to keep up with the most recent developments. It is much easier to match specific designs to specific clients when there is such a solid foundation in the evolution of fashion through the years. Learning Outcome Upon successful completion of the course, you will, Learn to kindly assist your client in creating a positive self-image Be able to evaluate all body types, identify what to avoid, and simplify outlines with fashion to obtain attractive proportions Know how to appreciate customer motivation Establish long-term connections with customers Learn about the whole spectrum of skin, hair, and eye colour tones, as well as how to enhance each to produce stunning effects Be able to adapt to each client's approach and identify areas that require improvement The Fashion Store Assistant course has been designed by experts, to create a rich and in-depth training experience for all the students who enrol on it. Enrol on this course now and get instant access to all Fashion Store Assistant course materials. Then, enjoy the course materials online from any internet-enabled device and learn when it suits you. Start your learning journey with this course straight away and take a step forward in securing a better future! Why Prefer this Course? Opportunity to earn a certificate endorsed by the Quality Licence Scheme and another certificate accredited by CPD after completing this course Student ID card with amazing discounts - completely for FREE! (£10 postal charges will be applicable for international delivery) Standard-aligned lesson planning Innovative and engaging content and activities Assessments that measure higher-level thinking and skills Complete the Fashion Store Assistant program in your own time, at your own pace Each of our students gets full 24/7 tutor support The Curriculum of Fashion Store Assistant Course: Module 01: An Introduction to Personal Shopper Personal Shopper Working as a Personal Shopper Pros and Cons of Being a Personal Shopper Getting Started Module 02: Planning and Analysis Personal Analysis of Client: Questionnaire Wardrobe Analysis Complementary Accessories Module 03: Factors in Buying Clothes Fabrics Fabric Quality Colour Cloth Suitability Cloth Shrinkage and Pattern Weight of the Fabric Module 04: Fashion and Trends Trends Fashion Trends Fashion Dictionary Module 05: Communication and Protocol Social Events Deciding on the Dress Code Behavioural Standards Module 06: Understanding Consumer Behaviour Consumer Behaviour Social Intelligence Consumer Attitudes Consumer Decision Making Process Module 07: Developing Relationship with Customer Building Long Term Relation with Customers Customer Service Skills Dealing with Customer Complaints Returns Dealing with Challenging Situations Shoplifting Module 08: Attracting Potential Customers Personal Shopper Stylist Upselling and Cross-Selling Selling Accessories Online Presence Organise a Sale Module 09: Product Sales The Selling Steps Meeting Targets Ideas to Grow Retail Presence Improving Sales Module 10: The Business Plan Business Plan Business Name and Legalisation Target Market Open Bank Account and Card Outline the Brand Module 11: The Business Marketing Email Marketing Starting a Blog Social Media Marketing Assessment Process We offer an integrated assessment framework to make the process of evaluating learners easier. After completing an online module, you will be given immediate access to a specially designed MCQ test. The results will be immediately analyzed, and the score will be shown for your review. The passing score for each test will be set at 60%.You will be entitled to claim a certificate endorsed by the Quality Licence Scheme after you have completed all of the exams. CPD 150 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Anyone seeking employment in a fashion-related department of a sizable retailer or boutique. Fashion retail employees looking to hone their selling and customer service skills Anyone who adores the fashion world and would like to work in it Sales representatives who seek to enhance clients' purchasing experiences Store owners who want to boost sales Requirements There are no previous knowledge requirements for this program; this is open to anyone! Any learning enthusiast from anywhere in the world can enrol on this Fashion Store Assistant course without any hesitation. All students must have a passion for learning and literacy, as well as being over the age of 16. Browse this 100% online course from any internet device, including your computer, tablet or smartphone. Study at your own pace and earn an industry Skillset with this course. Career path There are numerous fields in which you might apply your abilities: A personal shopper in a shop of any size. Personal shopper for a shopping centre. Image consultant to corporate clients, politicians, celebrities, and media personalities. Freelance Stylist for individuals, magazine fashion shoots, celebrity shots, advertising shoots, wedding parties etc. Certificates CPD Accredited Certificate Digital certificate - £10 Diploma in Fashion Store Assistant at QLS Level 5 Hard copy certificate - £119 After successfully completing the Diploma in Fashion Store Assistant at QLS Level 5, you can order an original hardcopy certificate of achievement endorsed by the Quality Licence Scheme. The certificate will be home-delivered, with a pricing scheme of - 119 GBP inside the UK 129 GBP (including postal fees) for international delivery CPD Accredited Certificate 29 GBP for Printed Hardcopy Certificate inside the UK 39 GBP for Printed Hardcopy Certificate outside the UK (international delivery)

CPD Accredited | Career Oriented Learning Modules | 24x7 Tutor Support | Lifetime Access

CPD Accredited | Career Oriented Learning Modules | 24x7 Tutor Support | Lifetime Access

CPD Accredited | Career Oriented Learning Modules | 24x7 Tutor Support | Lifetime Access

Unlock the core principles of modern marketing with our comprehensive Principles of Marketing Theory Course. Designed for aspiring marketers and seasoned professionals alike, this course delves into essential concepts and strategies that drive successful marketing campaigns in today's dynamic business environment. Key Features: CPD Certified Free Certificate Developed by Specialist Lifetime Access In the Principles of Marketing Theory course, learners will explore essential concepts and practices to excel in marketing. They will understand how marketing can be socially responsible and its impact on sales and brand reputation. They will learn techniques to build customer loyalty and effectively use marketing data to segment markets. The course covers strategies to cluster customers based on their characteristics and how to align products with diverse market segments. Learners will discover the role of core values in marketing and methods to enhance product sales through effective marketing campaigns. They will also delve into Customer Relationship Management (CRM) systems and activities that foster strong customer relationships. Throughout the course, learners will grasp the importance of key performance indicators (KPIs) in evaluating marketing success and the requirements for conducting socially responsible marketing campaigns. Course Curriculum Module 01: Scope and Purpose of Socially Responsible Marketing Module 02: Significance of Brand and Reputation to Sales Performance Module 03: Significance of Customer Loyalty to the Achievement of Marketing Objectives Module 04: Valid and Reliable Marketing Data for Segmenting the Market Module 05: Marketing Data Collection Methods Module 06: Market Segmentation Module 07: Cluster Customers With Similar Characteristics Module 08: How Core Values Are Expressed Module 09: How a Range of Products May Appeal to Different Market Segments Module 10: Role of Marketing in Enhancing the Sale of Products and/or Services Module 11: Customer Relationship Management (CRM) Activities and Systems Module 12: Marketing Key Performance Indicators Module 13: The Requirements of Socially Responsible Marketing Campaigns Learning Outcomes: Understand the importance of socially responsible marketing strategies. Analyze the impact of brand reputation on sales performance metrics. Evaluate customer loyalty's role in achieving marketing objectives effectively. Apply valid and reliable methods for marketing data segmentation. Implement various marketing data collection techniques for business insights. Utilize market segmentation strategies to target diverse customer groups effectively. CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Marketing professionals seeking advanced theoretical knowledge. Business students focusing on marketing theory and principles. Entrepreneurs aiming to enhance their marketing strategy skills. Individuals interested in understanding consumer behaviour and segmentation. Professionals looking to expand their knowledge in marketing analytics. Career path Market Research Analyst Brand Manager Digital Marketing Specialist Advertising Executive Public Relations Manager Customer Relationship Manager Certificates Digital certificate Digital certificate - Included Certificate of Completion Digital certificate - Included Will be downloadable when all lectures have been completed.

The Marketing Communications Course offers a thorough exploration into the essentials of effective marketing communication strategies. Whether you're looking to grasp the fundamentals or refine your existing knowledge, this course provides a solid foundation in crafting clear, persuasive messages that connect with target audiences across diverse media. Understanding the core principles of messaging, branding, and campaign planning is essential for anyone keen on mastering the art of communication in marketing. In a rapidly evolving digital landscape, the ability to communicate effectively is more crucial than ever. This course equips learners with the necessary tools to design and implement marketing communications that resonate. You'll dive into the various forms of media used in marketing, learn how to craft compelling narratives, and discover how to create integrated campaigns that drive results. Each module is crafted with precision, ensuring you gain not only knowledge but a broader understanding of how to navigate the marketing world with confidence and clarity. Key Features CPD Accredited FREE PDF + Hardcopy certificate Fully online, interactive course Self-paced learning and laptop, tablet and smartphone-friendly 24/7 Learning Assistance Discounts on bulk purchases Course Curriculum of Marketing Communications Course Lesson 01: Introduction to Marketing Communication Lesson 02: Communication Theory (Murf Version) Lesson 03: Ethics in Marketing Communications Lesson 04: Understanding Consumer Mindset (Customer Decision-Making Process) Lesson 05: The Marketing Communication Mix Learning Outcomes: Grasp Marketing Communication basics for a strong foundation. Navigate ethical challenges in Marketing Communications. Analyse consumer mindset for effective decision-making. Master the art of crafting the Marketing Communication Mix. Develop persuasive skills to engage and influence target audiences. Accreditation This course is CPD Quality Standards (CPD QS) accredited, providing you with up-to-date skills and knowledge and helping you to become more competent and effective in your chosen field. CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Business professionals seeking marketing insights. Individuals interested in understanding consumer behaviour. Students eager to expand their marketing knowledge. Entrepreneurs looking to boost their marketing efforts. Anyone eager to explore the exciting realm and power of marketing communications. Career path Public Relations Specialist Advertising Copywriter Marketing Communications Specialist Market Research Analyst Content Marketing Manager Brand Manager Certificates Digital certificate Digital certificate - Included Once you've successfully completed your course, you will immediately be sent a FREE digital certificate. Hard copy certificate Hard copy certificate - Included Also, you can have your FREE printed certificate delivered by post (shipping cost £3.99 in the UK). For all international addresses outside of the United Kingdom, the delivery fee for a hardcopy certificate will be only £10. Our certifications have no expiry dates, although we do recommend that you renew them every 12 months.