About Course Instagram Marketing Mastery: Unleash the Power of Visual Storytelling to Grow Your Business and Brand Embark on an immersive journey to Instagram marketing mastery and transform your social media presence into a powerful engine for business growth and brand recognition. Learning Outcomes/Course Objectives: Master Instagram's fundamentals: Gain a comprehensive understanding of Instagram's features, algorithms, and user behavior, laying the foundation for effective marketing strategies. Craft captivating visual content: Learn the art of creating visually appealing and engaging Instagram posts, utilizing storytelling techniques, editing tools, and design principles. Harness the power of hashtags: Discover the secrets of effective hashtag usage to increase your content's visibility, reach a wider audience, and attract targeted followers. Develop a growth strategy: Implement proven strategies to grow your Instagram following organically, attracting genuine and engaged users who align with your brand's values. Build a consistent brand identity: Establish a cohesive and recognizable brand presence on Instagram, reinforcing your brand's message, voice, and visual aesthetic. Leverage influencer marketing: Explore the potential of influencer marketing to amplify your brand's reach, tap into new audiences, and boost your credibility. Utilize third-party tools: Discover and effectively utilize third-party tools to enhance your Instagram marketing efforts, streamline content creation, and gain valuable insights. Target Audience: Business owners: Entrepreneurs and established business leaders seeking to harness the power of Instagram to expand their reach, connect with a wider audience, and drive business growth. Marketing professionals: Marketers eager to integrate Instagram into their overall marketing strategy, leveraging its visual storytelling capabilities to enhance brand awareness, generate leads, and drive sales. Content creators: Aspiring and experienced content creators seeking to master Instagram's unique format, create captivating visuals, and build a thriving online community. Anyone interested in social media marketing: Individuals passionate about exploring the latest social media trends and leveraging Instagram for personal or professional endeavors. Requirements: An Instagram account: Create an Instagram account to actively participate in the platform and apply the course learnings. Basic knowledge of social media marketing: Familiarity with social media marketing principles and best practices will enhance your understanding of Instagram marketing strategies. Enthusiasm and willingness to learn: An open mind and a willingness to experiment with Instagram's creative tools and features will fuel your success in this dynamic platform. Enroll today and unlock the secrets to Instagram marketing mastery, transforming your social media presence into a powerful tool for business growth and brand recognition. What Will You Learn? Master Instagram's fundamentals: Gain a comprehensive understanding of Instagram's features, algorithms, and user behavior, laying the foundation for effective marketing strategies. Craft captivating visual content: Learn the art of creating visually appealing and engaging Instagram posts, utilizing storytelling techniques, editing tools, and design principles. Harness the power of hashtags: Discover the secrets of effective hashtag usage to increase your content's visibility, reach a wider audience, and attract targeted followers. Develop a growth strategy: Implement proven strategies to grow your Instagram following organically, attracting genuine and engaged users who align with your brand's values. Build a consistent brand identity: Establish a cohesive and recognizable brand presence on Instagram, reinforcing your brand's message, voice, and visual aesthetic. Leverage influencer marketing: Explore the potential of influencer marketing to amplify your brand's reach, tap into new audiences, and boost your credibility. Utilize third-party tools: Discover and effectively utilize third-party tools to enhance your Instagram marketing efforts, streamline content creation, and gain valuable insights. Course Content Instagram Marketing 3 Things You Should Never Do When Using Instagram Marketing 3 Ways to Produce More Instagram Content 5 Tips for Better Hashtags 5 Tips to Grow Your Instagram Audience Faster How to Create a Consistent Instagram Account to Grow Your Audience Massively How to Create a Strong Brand for Your Instagram How to Sell the Dream How to Set Up Your Instagram Business Account in 5 Easy Steps How to Use Influencer Marketing on Instagram to Accelerate Your How to Win at Instagram Without Taking a Single Photo A course by eTrain Course Provider Xpert Learning RequirementsAn Instagram account: Create an Instagram account to actively participate in the platform and apply the course learnings.Basic knowledge of social media marketing: Familiarity with social media marketing principles and best practices will enhance your understanding of Instagram marketing strategies.Enthusiasm and willingness to learn: An open mind and a willingness to experiment with Instagram's creative tools and features will fuel your success in this dynamic platform. Audience Business Owners Marketing Professionals Content creators Anyone interested in social media marketing: Audience Business Owners Marketing Professionals Content creators Anyone interested in social media marketing:
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Prioritization Certification Prioritization is a fundamental expertise, paying little mind to your calling or industry. In the business world, it is especially significant. Neglecting to finish errands in the request in which they should be done can be extraordinarily unfavorable to your efficiency, your main concern and your organization's benefits. Attempting to gain this expertise all alone can be testing and is regularly done through experimentation. For a bustling business person, you don't possess energy for any errors. Fortunately, there are manners by which you can fabricate this ability without sitting around idly or flirting with disappointment. This course expounds on the manners by which you can improve your own prioritization abilities. We start by discussing prioritization by and large, alongside its significance and the difficulties that numerous individuals face around here. Then, we proceed onward to examine one strategy that you can use to split your rundown of assignments as indicated by criticalness and significance. We additionally allow you a second model that you can use to help further position your daily agenda. At long last, we audit two of the best methodologies to use to guarantee that you complete your work. You will Learn: The meanings of desperation and significance in a business setting The four classifications you can use to split your undertakings Prioritizing and why it is significant The best model to utilize when you are confronted with such a large number of assignments Systems for successful prioritization Advantages of Taking this Course Figuring out how to assess and consider your assignments Understanding why you need to record your undertakings rather than just keeping a psychological rundown of them Understanding the job that reach, effect, certainty and exertion play in prioritization Realizing why booking your day is significant to prioritization just as assignment the board Having the option to run a more profitable work environment and feel less weight on an everyday premise
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The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. What is CPD? Employers, professional organisations, and academic institutions all recognise CPD, therefore a credential from CPD Certification Service adds value to your professional goals and achievements. Benefits of CPD Improve your employment prospects Boost your job satisfaction Promotes career advancement Enhances your CV Provides you with a competitive edge in the job market Demonstrate your dedication Showcases your professional capabilities What is IPHM? The IPHM is an Accreditation Board that provides Training Providers with international and global accreditation. The Practitioners of Holistic Medicine (IPHM) accreditation is a guarantee of quality and skill. 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Benefits of Quality License Scheme Certificate is valuable Provides a competitive edge in your career It will make your CV stand out Course Curriculum Good Understanding of Content Content Means too Much 1.1 00:04:00 Content is more than all blogs and articles 1.2 00:02:00 Content is more than a cost understanding 1.3 00:02:00 Understand Content Marketing Understand Content Marketing 2.1 00:04:00 Where did This Content Marketing Come From 2.2 00:07:00 What is the Main Purpose of Content Marketing 2.3 00:04:00 Advanced goals of content marketing 2.4 00:04:00 Details for Successful Content Marketing How to grow the niche content audience 3.1 00:04:00 Understanding a Different Brand Perspective 3.2 00:04:00 Presenting content experiments 3.3 00:05:00 Actively understanding content 3.4 00:03:00 Developing a Successful Content Marketing Strategy Forget what you know 4.1 00:04:00 Choosing the right audience 4.2 00:04:00 Our competitive analysis priority 4.3 00:04:00 Understand Your Right to Win 4.4 00:03:00 How We Can Create and Source Effective Content Creating content on the customer journey 5.1 00:05:00 Choosing content marketing formats and channels 5.2 00:04:00 Source from anywhere 5.3 00:04:00 Making content very effective 5.4 00:04:00 Grow Content Operations Choosing a content calendar 6.1 00:04:00 Understand Content Processes 6.2 00:04:00 Clarifying roles and responsibilities 6.3 00:05:00 Content operations that come to life 6.4 00:03:00 Create Advanced Intelligence for Content Selecting content KPIs 7.1 00:05:00 Monitoring content KPI data 7.2 00:05:00 Optimizing content performance regularly 7.3 00:06:00 Using Content Technology By Constantly Renewing It Finding content technology 8.1 00:03:00 Considering advanced content technology 8.2 00:04:00 Developing strategy for content technology 8.3 00:03:00 Seize Content Marketing Opportunities Scaling Content Marketing 9.1 00:03:00 Succeeding as a Small Business 9.2 00:03:00 Succeed as a Large or Corporate Business 9.3 00:03:00 Live Video Styles Live educational videos 1.1 00:04:00 Live interview videos 1.2 00:04:00 Live demo videos 1.3 00:04:00 Live video tours 1.4 00:04:00 Creating Live Video Content When to Create Live Video 2.1 00:04:00 Different live video platforms 2.2 00:04:00 Preparing for your live video 2.3 00:03:00 Introductions and Conclusions in Your Live Video 2.4 00:05:00 Creating engagement during live videos 2.5 00:03:00 Promoting Your Live Video Building your live video audience 3.1 00:05:00 Sharing your live video 3.2 00:05:00 Repurposing your live video 3.3 00:04:00 Launching Live Video Tools for Live Video 4.1 00:04:00 Visuals for Live Video 4.2 00:04:00 Start Creating Live Videos 4.3 00:01:00 Welcome to the World of Marketing Where Short Video is King Modern Digital Marketing Strategies 1.1 00:06:00 The role of short-form video in social media marketing1.2 00:08:00 Techniques to Create Strong Short-form Video 1.3 00:08:00 Digging Deeper TikTok 1.4 00:08:00 Digging Deeper Instagram Reels 1.5 00:05:00 Effective marketing strategies for TikTok vidos Top Strategies for Creating Effective TikToks2.1 00:08:00 Understanding the TikTok Algorithm 2.2 00:08:00 Using Hashtags Effectively 2.3 00:08:00 Capitalizing on Trends and Challenges 2.4 00:08:00 Leveraging Influencers 2.5 00:08:00 Creating ads 2.6 00:07:00 Using Other TikTok Tools and Techniques 2.7 00:07:00 Effective Marketing Strategies for Instagram reels Connections Between Reels and TikTok Strategies 3.1 00:07:00 Understanding the Unique Selling Points of Instagram Reels 3.2 00:07:00 Implementing Your Social Strategy for TikTok and Reels 3.3 00:03:00 Instagram Profile Setup and Orientation Tour the Instagram user Interface1.1 00:06:00 Convert to an Instagram professional account1.2 00:04:00 Optimizing Your Professional Instagram Profile 1.3 00:04:00 Optimizing Uploads of Photos and Videos 1.4 00:05:00 Modify Instagram Settings 1.5 00:04:00 Using Instagram on a Computer 1.6 00:02:00 Get Started with Marketing on Instagram Explore Models of Business Success 2.1 00:05:00 Built-in Tools for Marketing 2.2 00:04:00 Interact with the Community to Build Trust 2.3 00:05:00 Develop a Marketing strategy for Instagram Content Ideas and Strategies for Instagram 3.1 00:05:00 Create a unique style on Instagram 3.2 00:04:00 Research your competition on Instagram 3.3 00:04:00 Utilize Hashtags With a Posting Schedule 3.4 00:05:00 Implement Your Instagram Marketing Campaign Marketing with Instagram Stories 4.1 00:04:00 Marketing with Instagram Reels 4.2 00:04:00 Marketing With IGTV 4.3 00:05:00 Marketing With Live Video on Instagram 4.4 00:05:00 Using Instagram Shopping Posts 4.5 00:04:00 Content Marketing with Instagram Guides 4.6 00:04:00 Leveraging Instagram Paid ads 4.7 00:05:00 Optimize Your Marketing Strategy on Instagram Review Instagram Insights to Optimize Marketing Strategy 5.1 00:05:00 Run Polls and ask Questions on Instagram 5.2 00:05:00 Saving Instagram Stories as Story Highlights 5.3 00:04:00 Embedding Instagram Photos into Websites 5.4 00:02:00 Additional Resources 5.5 00:02:00 How to Create Tribes On Social Media Understanding Community Management 1.1 00:03:00 Why Should We Build Our Own Community 1.2 00:07:00 Create Online Tribes How to Create your Great Strategy 2.1 00:10:00 Using Social Media to Build Your Community 2.2 00:09:00 Best Practices for Community Building 2.3 00:07:00 Growing Your Tribes On Social Media Creating Content Keeps Your Tribes Alive 3.1 00:10:00 How to Increase Active Participation in Your Communities 3.2 00:07:00 How to Find Brand Ambassadors and Influencers 3.3 00:07:00 How to Promote Your Community 3.4 00:08:00 Measuring their Success and Performance How to Scale Your Community 4.1mov 00:08:00 How to Measure the Growth of Your Fans 4.2 00:07:00 Demonstrate your Influence in Communities as a Leader 4.3 00:05:00 Tools for Managing Audience and Communities Very Good use of Tools for Community Management 5.1 00:04:00 Story Basics How Stories Connect 1.1.mov 00:06:00 Story Types to Grow 1.2 00:07:00 Good Story Qualities 1.3 00:07:00 Building a Story Finding Your Story 2.1 00:05:00 Your Audience 2.2 00:04:00 Call to Action 2.3 00:06:00 Telling a Story Story Structure 3.1 00:06:00 Grabbing Attention 3.2 00:05:00 Deep Engagement 3.3 00:08:00 Growing Community 3.4 00:04:00 Interactive Stories 3.5 00:05:00 More More Material 4.1 00:03:00 Interview 4.2 00:03:00 Core Values 4.3 00:03:00 Connect Before Convincing 4.4 00:03:00 Crowdfunding 4.5 00:03:00 How to Start Your Story 4.6 00:03:00 Tell Stories in Person 4.7 00:03:00 Obtain Your Certificate Order Your Certificate of Achievement 00:00:00 Get Your Insurance Now Get Your Insurance Now 00:00:00 Feedback Feedback 00:00:00
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Learners should be ages 16 or over to undertake the qualification. Good understanding of English language, numeracy and ICT are required to attend this course. Assessment: At the end of the course, you will be required to sit an online multiple-choice test. Your test will be assessed automatically and immediately so that you will instantly know whether you have been successful. Before sitting for your final exam you will have the opportunity to test your proficiency with a mock exam. Certification: After you have successfully passed the test, you will be able to obtain an Accredited Certificate of Achievement. You can however also obtain a Course Completion Certificate following the course completion without sitting for the test. Certificates can be obtained either in hard copy at a cost of £39 or in PDF format at a cost of £24. PDF certificate's turnaround time is 24 hours and for the hardcopy certificate, it is 3-9 working days. Why choose us? Affordable, engaging & high-quality e-learning study materials; Tutorial videos/materials from the industry leading experts; Study in a user-friendly, advanced online learning platform; Efficient exam systems for the assessment and instant result; The UK & internationally recognized accredited qualification; Access to course content on mobile, tablet or desktop from anywhere anytime; The benefit of career advancement opportunities; 24/7 student support via email. Career Path: Online marketing is a useful qualification to possess, and would be beneficial for the following careers: Marketing Manager Freelance Social Media Planner Marketing Executive Digital Marketing Executive SEO Specialist SEO Manager. Online Marketing Internet Marketing is the Real Deal 00:30:00 Baby Steps Towards Successful Internet Marketing 00:30:00 Web Design 01:00:00 Home Business Lifestyle 01:00:00 Simple Ways to Create Sales and Earnings 01:00:00 Data Entry and Data Conversion 00:30:00 Conclusion 00:15:00 Digital Marketing Sales and Marketing 00:30:00 How Internet Marketing Works 01:00:00 How To Make Money With Internet Marketing 01:00:00 What is Affiliate Marketing 00:30:00 Competition in Internet Marketing 00:30:00 Researching in Internet Marketing 01:00:00 Desperate Niches 00:30:00 Profitable Niches 00:30:00 Clickbank 00:30:00 What is Traffic? 00:30:00 Traffic vs. Relevance 00:30:00 Article Marketing 00:30:00 Paid forms of Traffic - 1 01:00:00 Paid forms of Traffic - 2 01:00:00 Search Engine Optimization 00:30:00 Search Engine Optimization 2 00:30:00 Best SEO Practice 02:00:00 Blogs - WordPress 01:00:00 Blogs - WordPress II 03:00:00 Email Marketing I 00:30:00 Email Marketing II 01:00:00 Internet Marketing Strategy I 01:00:00 Your own website vs free options online I 00:30:00 Your own website vs free options online II 01:00:00 Social Media Marketing Introduction 00:30:00 Understanding the Value of Social Media Buzz and What It Can Do For Your Business 01:00:00 Developing a Winning Social Media Marketing Plan 01:00:00 Setup and Manage a Facebook Page That Works 01:00:00 Tweet Your Way to Online Prominence 01:00:00 Build Your Network with LinkedIn 01:00:00 Captivate Your Audience with YouTube 01:00:00 Conclusion 00:15:00 Email Marketing Introduction to Email Marketing 00:30:00 Using Email Marketing Software 00:30:00 Building Email Lists by Quantity 00:30:00 Building Email Lists by Quality 00:30:00 Crafting an Email 01:00:00 Analyzing and Tracking Your Email Marketing Strategy 00:30:00 Mock Exam Mock Exam- Graduate Certificate in Online Marketing Level 3 00:20:00 Final Exam Final Exam- Graduate Certificate in Online Marketing Level 3 00:20:00 Certificate and Transcript Order Your Certificates and Transcripts 00:00:00
Fundamentals of Small Business Branding Course Overview Whether you are self-taught and you want to fill in the gaps for better efficiency and productivity, this fundamentals of small business branding course will set you up with a solid foundation to become a confident businessman and develop more advanced skills. This comprehensive fundamentals of small business branding course is the perfect way to kickstart your career in the field of business branding. This course will give you a competitive advantage in your career, making you stand out from all other applicants and employees. As one of the leading course providers and most renowned e-learning specialists online, we're dedicated to giving you the best educational experience possible. This course is crafted by industry expert, to enable you to learn quickly and efficiently, and at your own pace and convenience. Who should take this course? This comprehensive fundamentals of small business branding course is suitable for anyone looking to improve their job prospects or aspiring to accelerate their career in this sector and want to gain in-depth knowledge of business branding. Entry Requirements There are no academic entry requirements for this fundamentals of small business branding course, and it is open to students of all academic backgrounds. As long as you are aged seventeen or over and have a basic grasp of English, numeracy and ICT, you will be eligible to enrol. Method of Assessment On successful completion of the course, you will be required to sit an online multiple-choice assessment. The assessment will be evaluated automatically and the results will be given to you immediately. Career path This fundamentals of small business branding course opens a brand new door for you to enter the relevant job market and also provides you with the chance to accumulate in-depth knowledge at the side of needed skills to become flourishing in no time. You will also be able to add your new skills to your CV, enhance your career and become more competitive in your chosen industry. Course Curriculum Introduction Course Introduction 7 Goals and 5 Steps to Building Your Successful Brand What is Branding Brand Experience Process Price Competition Vs Branding Strategy Brand Strategy Deciding Your Brand Type Designing Your Brand Strategy Creating a Strong USP for a Specific Audience Define Your Brand Vision and Mission Communicate Through a Meaningful Story Brand Personality Understanding Consumers' Desires and Needs Creating a Strong Brand Personality Brands Archetypes : 1.Innocent - 2.Explorer - 3.Sage Brands Archetypes : 4.Hero - 5.Outlaw - 6.Caregiver Brands Archetypes : 7.Magician - 8.Ruler - 9.Regular Brand Brands Archetypes : 10. Creator - 11.Lover - 12.Jester Visuals & Design The Art of Logo Design and Colors The Art of Brands Photography Putting it All Together : Case Study - Honest Tea The End Bonus : 11 Core Principles for Creating Successful Brands Congrats, You Made It to the End Recognised Accreditation CPD Certification Service This course is accredited by continuing professional development (CPD). CPD UK is globally recognised by employers, professional organisations, and academic institutions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. CPD certificates are accepted by thousands of professional bodies and government regulators here in the UK and around the world. Many organisations look for employees with CPD requirements, which means, that by doing this course, you would be a potential candidate in your respective field. Quality Licence Scheme Endorsed The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. It will give you a competitive advantage in your career, making you stand out from all other applicants and employees. Certificate of Achievement Endorsed Certificate from Quality Licence Scheme After successfully passing the MCQ exam you will be eligible to order the Endorsed Certificate by Quality Licence Scheme. The Quality Licence Scheme is a brand of the Skills and Education Group, a leading national awarding organisation for providing high-quality vocational qualifications across a wide range of industries. It will give you a competitive advantage in your career, making you stand out from all other applicants and employees. There is a Quality Licence Scheme endorsement fee to obtain an endorsed certificate which is £65. Certificate of Achievement from Lead Academy After successfully passing the MCQ exam you will be eligible to order your certificate of achievement as proof of your new skill. The certificate of achievement is an official credential that confirms that you successfully finished a course with Lead Academy. Certificate can be obtained in PDF version at a cost of £12, and there is an additional fee to obtain a printed copy certificate which is £35. FAQs Is CPD a recognised qualification in the UK? CPD is globally recognised by employers, professional organisations and academic intuitions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. CPD-certified certificates are accepted by thousands of professional bodies and government regulators here in the UK and around the world. Are QLS courses recognised? Although QLS courses are not subject to Ofqual regulation, they must adhere to an extremely high level that is set and regulated independently across the globe. A course that has been approved by the Quality Licence Scheme simply indicates that it has been examined and evaluated in terms of quality and fulfils the predetermined quality standards. When will I receive my certificate? For CPD accredited PDF certificate it will take 24 hours, however for the hardcopy CPD certificate takes 5-7 business days and for the Quality License Scheme certificate it will take 7-9 business days. Can I pay by invoice? Yes, you can pay via Invoice or Purchase Order, please contact us at info@lead-academy.org for invoice payment. Can I pay via instalment? Yes, you can pay via instalments at checkout. How to take online classes from home? Our platform provides easy and comfortable access for all learners; all you need is a stable internet connection and a device such as a laptop, desktop PC, tablet, or mobile phone. The learning site is accessible 24/7, allowing you to take the course at your own pace while relaxing in the privacy of your home or workplace. Does age matter in online learning? No, there is no age limit for online learning. Online learning is accessible to people of all ages and requires no age-specific criteria to pursue a course of interest. As opposed to degrees pursued at university, online courses are designed to break the barriers of age limitation that aim to limit the learner's ability to learn new things, diversify their skills, and expand their horizons. When I will get the login details for my course? After successfully purchasing the course, you will receive an email within 24 hours with the login details of your course. Kindly check your inbox, junk or spam folder, or you can contact our client success team via info@lead-academy.org