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This course gets you started with the testing of web services and REST APIs using SoapUI features and tools. You will start with the basics and advance towards designing test frameworks for performing manual and automation testing on web services and APIs with the help of real-time projects.

🚀 Elevate Your Marketing Game with 'Crafting Clear Marketing Goals: A Strategic Approach' Online Course! 🚀   Are you tired of feeling overwhelmed by vague marketing strategies that lead nowhere? Do you find it challenging to set and achieve concrete marketing goals? It's time to transform your approach and take charge of your marketing success with our exclusive online course!   🌟 Introducing: Crafting Clear Marketing Goals: A Strategic Approach   🎓 What You'll Learn: Module 1: Introduction 🚀 Dive into the fundamentals of effective marketing goal setting. 🔍 Explore the impact of clear goals on your overall business strategy. 🎯 Identify common pitfalls and misconceptions hindering goal achievement. Module 2: Marketing Plan Objectives 📈 Develop a comprehensive understanding of crafting SMART marketing goals. 💡 Learn how to align marketing objectives with overall business objectives. 🔧 Discover strategies for adapting and refining goals as market conditions evolve. Module 3: Workshop 🛠️ Apply your newfound knowledge through hands-on exercises and case studies. 💬 Engage in live discussions and Q&A sessions with industry experts. 🏆 Walk away with a personalized marketing plan tailored to your business.   🔥 Why Enroll: Expert Guidance: Learn from seasoned professionals with a proven track record in marketing strategy. Practical Skills: Gain practical skills through real-world examples and interactive workshops. Community Support: Connect with a vibrant community of like-minded professionals for networking and collaboration. Lifetime Access: Enjoy lifetime access to course materials, updates, and future resources.   📈 Transform Your Marketing Future! Don't let unclear marketing goals hold you back. Unlock the secrets to strategic marketing success and propel your business to new heights. Whether you're a seasoned marketer or just starting, this course is designed to empower you with the knowledge and skills needed to craft and achieve clear marketing goals.   🌐 Enroll Today and Secure Your Spot in the Future of Marketing Excellence!   Course Curriculum Module 1- Introduction Marketing Plan Objectives Explained 00:00 Module 2- Marketing Plan Objectives Aligning Your Marketing Objectives 00:00 Guidelines for Creating Marketing Objectives 00:00 Types of Objectives 00:00 Module 3- Workshop Workshop - Create Your Marketing Objectives 00:00

Join us at our Sustainability Summit for SMEs to learn how to build thriving businesses and resilient supply chains in a fun and interactive Refund Policy Contact the organiser to request a refund.Eventbrite's fee is nonrefundable. About this event Event lasts 5 hours 30 minutes Sustainability Summit for SMEs: Thriving Businesses and Strong Supply Chains! Welcome to the Sustainability Summit 2024, a 1-day online event focused on sustainability for founders and senior decision makers in small and medium enterprises (SMEs), including those in the supply chains of larger organisations! In today’s dynamic business landscape, sustainability isn't just a buzzword; it's a necessity. Small and medium size enterprises must go beyond policy statements and adopt cohesive, actionable strategies to thrive. WHEN Date: Tuesday, 22 October 2024 Time: 10:00 AM – 3:15 PM (BST) Where: online (virtual event) This online Sustainability Summit will cover essential topics such as: Marketing, HR (skills and talent development), Low-carbon digital assets, Procurement, Finance and ESG. It will feature Guest Speakers, dynamic panel discussions and real-world case studies. Designed with small and medium enterprises at the centre, this learning event promises to be inspiring and thought provoking. Speakers will provide practical, actionable insights for immediate implementation as well as share effective ways to enable you to be more adaptable in the medium to long-term. Book now to participate from the comfort of your workplace [or your home office]. Our lineup of speakers include: Prof. Dave Spicer, Director of Business & Community Engagement, Univ. of Bradford Richard Clarke, Founder and Managing Director of Highland Carbon Tracy Cartwright, SHEQ Consultant and Director of Applaud Business Consultancy Antony Gutsa, Founder & CEO of Ecoswap and Banking Professional Giles Metcalfe, Ethical Marketer at Giles Metcalfe Digital Carolyn McGarry Williams, Co-Founder of 4 My Card and Director of Marketing Trevor Gibbs, Web Accessibility Specialist Amelia Banful, Head of Business Strategy, Enviro Electronics Dr Veronica Broomes, Founder of Sustainability Support Service & Sustainability Expert David Conner, Founder at 2030hub & Global Goals Week Organiser BENEFITS: reasons why you should attend Expert Insights: Hear from Guest Speakers and Panellists about the latest trends in sustainability and forthcoming changes in policies and legislation. Real-world case studies: Discover success stories from other SMEs that integrated multiple facets of sustainability for business benefits. Innovative Strategies: Learn actionable approaches to embed sustainability in your business and how to showcase this to win new business and talent for the future. Future-proof your business: Get inspired by new processes and up-skilling opportunities. Equip yourself with the knowledge to adapt and thrive. Networking: Connect with attendees during an interactive and fun 'lunchtime' session. PRICE: from £97.00 PLUS BONUSES: YOUR SWAG BAG GIFTS: *Personalised digital business card: discounted price for 1 year subscription for attendees. [Usual price: £65 or US$70] *Eco-friendly gift card: 10% OFF *Sustainability Calendar 2025: 40% OFF for attendees [You save £27 or US$29] DONATION TO CHARITY Our commitment to People, Planet and Communities (business, geographic, places) is ongoing. For this 2024 Sustainability Summit [online], we will donate 1% of ticket price (ex. VAT) to The Rotary Foundation, our global charity of choice. WHO SHOULD ATTEND This Sustainability Summit is ideal for: • Business Founders and Senior Leaders: Gain strategic insights and learn practical actions to embed sustainability in your organisation’s DNA. • SMEs in Supply Chains: Understand how to meet the sustainability expectations of larger organisations and enhance your competitiveness. • Procurement and HR Professionals: Update your knowledge and gain useful insights about varied road maps to evidence sustainability -multiple pillars: planet, people for high social impact, ESG. Don’t miss this chance to learn more about how your business can be at the forefront and boost competitiveness with embedding sustainability for environmental, social and economic benefits. BOOK YOUR PLACE NOW https://www.eventbrite.co.uk/e/sustainability-summit-for-smes-thriving-businesses-and-strong-supply-chains-tickets-993387768557 DON'T MISS OUT Don't miss this opportunity to learn in a dynamic virtual meeting, network with business leaders and founders in a professional environment and gain the knowledge you need to take your business to the next level with capable and resilient supply chains! #sustainabilitysummit, #onlinesustainabilityevent, #sustainabilitytraining, #CSR, #sustainabilityforSMEs, #businesssustainability #summit, #greenbusiness, #online, #supplychains, #planet #forpurpose #betterbusiness, #netzero, #conference

Overview of Strategic Business Planning Join our Strategic Business Planning course and discover your hidden skills, setting you on a path to success in this area. Get ready to improve your skills and achieve your biggest goals. The Strategic Business Planning course has everything you need to get a great start in this sector. Improving and moving forward is key to getting ahead personally. The Strategic Business Planning course is designed to teach you the important stuff quickly and well, helping you to get off to a great start in the field. So, what are you looking for? Enrol now! This Strategic Business Planning Course will help you to learn: Learn strategies to boost your workplace efficiency. Hone your skills to help you advance your career. Acquire a comprehensive understanding of various topics and tips. Learn in-demand skills that are in high demand among UK employers This course covers the topic you must know to stand against the tough competition. The future is truly yours to seize with this Strategic Business Planning. Enrol today and complete the course to achieve a certificate that can change your career forever. Details Perks of Learning with IOMH One-To-One Support from a Dedicated Tutor Throughout Your Course. Study Online — Whenever and Wherever You Want. Instant Digital/ PDF Certificate. 100% Money Back Guarantee. 12 Months Access. Process of Evaluation After studying the course, an MCQ exam or assignment will test your skills and knowledge. You have to get a score of 60% to pass the test and get your certificate. Certificate of Achievement Certificate of Completion – Digital / PDF Certificate After completing the Strategic Business Planning course, you can order your CPD Accredited Digital/ PDF Certificate for £5.99. Certificate of Completion – Hard copy Certificate You can get the CPD Accredited Hard Copy Certificate for £12.99. Shipping Charges: Inside the UK: £3.99 International: £10.99 Who Is This Course for? This Strategic Business Planning is suitable for anyone aspiring to start a career in relevant field; even if you are new to this and have no prior knowledge, this course is going to be very easy for you to understand. On the other hand, if you are already working in this sector, this course will be a great source of knowledge for you to improve your existing skills and take them to the next level. This course has been developed with maximum flexibility and accessibility, making it ideal for people who don’t have the time to devote to traditional education. Requirements You don’t need any educational qualification or experience to enrol in the Strategic Business Planning course. Do note: you must be at least 16 years old to enrol. Any internet-connected device, such as a computer, tablet, or smartphone, can access this online course. Career Path The certification and skills you get from this Strategic Business Planning Course can help you advance your career and gain expertise in several fields, allowing you to apply for high-paying jobs in related sectors.

Are you ready to elevate your recruitment skills and become an indispensable asset to any organization? Our Recruitment Management Diploma is meticulously designed to empower HR professionals, hiring managers, and recruitment specialists with the knowledge and tools needed to master the entire recruitment process. From defining the position to successful onboarding, our comprehensive course will guide you every step of the way. Key Features: CPD Certified Free Certificate from Reed CIQ Approved Developed by Specialist Lifetime Access The Recruitment Management Diploma teaches you how to find and hire the best employees for your company. You'll learn how to define job roles clearly and develop a strong hiring strategy. The course covers how to attract top candidates and filter through applications to select the most suitable ones. You will explore effective selection processes and learn how to conduct successful interviews. The program also includes making job offers and onboarding new hires smoothly. By the end, you'll be skilled in every step of recruitment, from identifying the need for a new position to integrating a new employee into your team. Course Curriculum: Module 01: Defining and Knowing the Position Module 02: Hiring Strategy Module 03: Lure in Great Candidates Module 04: Filtering Applicants to Interview Module 05: Selection Process (I) Module 06: Selection Process (II) Module 07: The Interview (I) Module 08: The Interview (II) Module 09: Making an Offer Module 10: Onboarding Learning Outcomes: Understand position requirements and define key responsibilities and qualifications. Develop effective hiring strategies to attract top talent. Identify techniques to attract high-quality candidates. Apply methods to filter and shortlist potential interviewees. Implement structured selection processes to assess candidates' suitability. Conduct professional interviews to evaluate candidates thoroughly. CPD 10 CPD hours / points Accredited by CPD Quality Standards Recruitment Management Diploma 50:40 1: Module 01: Defining and Knowing the Position 06:27 2: Module 02: Hiring Strategy 04:58 3: Module 03: Lure in Great Candidates 04:12 4: Module 04: Filtering Applicants to Interview 05:33 5: Module 05: Selection Process (I) 04:59 6: Module 06: Selection Process (II) 04:36 7: Module 07: The Interview (I) 04:55 8: Module 08: The Interview (II) 04:10 9: Module 09: Making an Offer 04:55 10: Module 10: Onboarding 04:55 11: CPD Certificate - Free 01:00 Who is this course for? HR professionals seeking recruitment expertise. Hiring managers aiming to improve recruitment outcomes. Entrepreneurs building their teams. Recruitment consultants enhancing their skills. Talent acquisition specialists refining their methods. Career path Recruitment Coordinator Talent Acquisition Specialist HR Manager Hiring Manager Recruitment Consultant Onboarding Specialist Certificates Digital certificate Digital certificate - Included Reed Courses Certificate of Completion Digital certificate - Included Will be downloadable when all lectures have been completed.

Dive deep into the pivotal moments that shaped our world with our comprehensive course on Military History: The World Wars. Whether you're a history enthusiast, a student of strategy, or simply curious about the profound impact of global conflicts, this course is your gateway to understanding the dynamics of warfare and its lasting effects. Key Features: CPD Certified Free Certificate from Reed CIQ Approved Developed by Specialist Lifetime Access In this course on Military History: The World Wars, learners explore the profound impact of warfare through various lenses. They delve into the evolution of military strategies and leadership roles during times of conflict. By examining ground warfare, naval battles, and advancements in military technology, students gain insights into how these elements shaped historical outcomes. They also study the development of military weaponry and the emergence of aviation in warfare. The course highlights British military history as a case study, offering perspectives on its influence and contributions to global conflicts. Overall, learners gain a comprehensive understanding of the World Wars' complexities, including their causes, key events, and lasting consequences on global politics and societies. Course Curriculum Module 01: Introduction to Military History Module 02: Theories of Warfare Module 03: Leadership and Command in War Module 04: Ground Warfare and Military Technology Module 05: Naval Warfare Module 06: Military Weaponry and Aviation Module 07: The British Military History Module 08: The World Wars Learning Outcomes Understand key events and figures in British military history. Analyze leadership strategies and their impact on wartime outcomes. Explain technological advancements in ground and naval warfare during the wars. Evaluate the role of aviation and military weaponry in combat. Compare theories of warfare and their application in historical contexts. Discuss the evolution of military tactics and strategies over time. CPD 10 CPD hours / points Accredited by CPD Quality Standards Military History: The World Wars 1:41:56 1: Module 01: Introduction to Military History 14:04 2: Module 02: Theories of Warfare 13:59 3: Module 03: Leadership and Command in War 10:43 4: Module 04: Ground Warfare and Military Technology 07:16 5: Module 05: Naval Warfare 13:19 6: Module 06: Military Weaponry and Aviation 12:33 7: Module 07: The British Military History 11:48 8: Module 08: The World Wars 17:14 9: CPD Certificate - Free 01:00 Who is this course for? History enthusiasts seeking specialized knowledge. Students of military history and related disciplines. Individuals interested in wartime leadership and strategy. Researchers exploring the impact of technology on warfare. Military personnel studying historical precedents. Career path Military historian Research analyst in military strategy Archivist specializing in wartime records Museum curator focusing on military history Academic researcher in military studies Certificates Digital certificate Digital certificate - Included Reed Courses Certificate of Completion Digital certificate - Included Will be downloadable when all lectures have been completed.

***24 Hour Limited Time Flash Sale*** The Role and Goal of Financial Management Admission Gifts FREE PDF & Hard Copy Certificate| PDF Transcripts| FREE Student ID| Assessment| Lifetime Access| Enrolment Letter Are you a professional feeling stuck in your career, struggling to keep up with the ever-changing demands of the industry? Or perhaps you're a beginner, unsure of where to start or how to break into your desired field. Whichever stage you're in, our exclusive The Role and Goal of Financial Management Bundle provides unique insights and tools that can help you achieve your goals. Designed to cater to the needs of both seasoned professionals and aspiring newcomers, our The Role and Goal of Financial Management bundle is a comprehensive program that will equip you with the essential skills and knowledge you need to succeed. Whether you're looking to advance in your current role or embark on a new career journey, this bundle has everything you need to take your professional life to the next level. But that's not all. When you enrol in The Role and Goal of Financial Management Online Training, you'll receive 30 CPD-Accredited PDF Certificates, Hard Copy Certificates, and our exclusive student ID card, all absolutely free. Courses Are Included In this The Role and Goal of Financial Management Career Bundle: Course 01: Financial Management Course 02: Financial Analysis Course 03: Xero Accounting and Bookkeeping Online Course 04: Making Budget & Forecast Course 05: Financial Wellness: Managing Personal Cash Flow Course 06: Stock Trading Analysis with Volume Trading Course 07: Business Model Canvas for Business Plan Course 08: Cost Control & Project Scheduling Course 09: Raise Money and Valuation for Business Course 10: Day Trade Stocks with Price Action and Tape Reading Strategy Course 11: Dealing With Uncertainty: Make Budgets and Forecasts Course 12: Sage 50 Accounts Course 13: Bookkeeper Training Course Course 14: Anti-Money Laundering (AML) Training Course 15: Financial Statements Fraud Detection Training Course 16: Finance Principles Course 17: Excel Pivot Tables for Data Reporting Course 18: Debt Management - Online Course Course 19: UK Tax Accounting Course 20: Document Control Course 21: Commercial Law Course 22: Accounting Basics Course 23: Day Trade Stocks with Price Action and Tape Reading Strategy Course 24: Making Budget & Forecast Course 25: Stock Market Chart Patterns for Day Trading Course 26: Dynamic Excel Gantt Chart and Timelines Course 27: Quickbooks Online Course 28: Know Your Customer (KYC) Course 29: Corporate Finance: Profitability in a Financial Downturn Course 30: Excel Vlookup, Xlookup, Match and Index With The Role and Goal of Financial Management, you'll embark on an immersive learning experience that combines interactive lessons with voice-over audio, ensuring that you can learn from anywhere in the world, at your own pace. And with 24/7 tutor support, you'll never feel alone in your journey, whether you're a seasoned professional or a beginner. Don't let this opportunity pass you by. Enrol in The Role and Goal of Financial Management today and take the first step towards achieving your goals and dreams. Why buy this The Role and Goal of Financial Management? Free CPD Accredited Certificate upon completion of The Role and Goal of Financial Management Get a free student ID card with The Role and Goal of Financial Management Lifetime access to the The Role and Goal of Financial Management course materials Get instant access to this The Role and Goal of Financial Management course Learn The Role and Goal of Financial Management from anywhere in the world 24/7 tutor support with the The Role and Goal of Financial Management course. Start your learning journey straightaway with our The Role and Goal of Financial Management Training! The Role and Goal of Financial Management premium bundle consists of 30 precisely chosen courses on a wide range of topics essential for anyone looking to excel in this field. Each segment of The Role and Goal of Financial Management is meticulously designed to maximise learning and engagement, blending interactive content and audio-visual modules for a truly immersive experience. Certification You have to complete the assignment given at the end of The Role and Goal of Financial Management course. After passing the The Role and Goal of Financial Management exam You will be entitled to claim a PDF & Hardcopy certificate accredited by CPD Quality standards completely free. CPD 300 CPD hours / points Accredited by CPD Quality Standards Who is this course for? This The Role and Goal of Financial Management course is ideal for: Students seeking mastery in The Role and Goal of Financial Management Professionals seeking to enhance The Role and Goal of Financial Management skills Individuals looking for a The Role and Goal of Financial Management-related career. Anyone passionate about The Role and Goal of Financial Management Requirements The Role and Goal of Financial Management don't require prior experience and are suitable for diverse learners. Career path This The Role and Goal of Financial Management bundle will allow you to kickstart or take your career in the related sector to the next stage. Certificates CPD Accredited Digital certificate Digital certificate - Included CPD Accredited Hard copy certificate Hard copy certificate - Included If you are an international student, then you have to pay an additional 10 GBP for each certificate as an international delivery charge.

Are you looking to enhance your Copywriting and Content Marketing skills? If yes, then you have come to the right place. Our comprehensive course on Copywriting and Content Marketing will assist you in producing the best possible outcome by mastering these skills. The Copywriting and Content Marketing course is for those who want to be successful as a Content Strategy Manager. In the Copywriting and Content Marketing course, you will learn the essential knowledge needed to become well-versed in Copywriting and Content Marketing. Our course starts with Copywriting and Content Marketing basics and gradually progresses towards advanced topics. Therefore, each lesson in this Copywriting and Content Marketing course is intuitive and easy to understand. Learning Outcomes: Understand fundamental and advanced copywriting techniques and grasp content creation fundamentals. Create compelling headlines and copy that captivates and sells. Learn idea generation, high-impact content creation, and SEO fundamentals. Evaluate the success of content strategies through analytics. Why would you choose the Copywriting and Content Marketing: Lifetime access to Copywriting and Content Marketing materials Full tutor support is available from Monday to Friday with the Copywriting and Content Marketing Learn Professional Waiter skills at your own pace from the comfort of your home Gain a complete understanding of Copywriting and Content Marketing Accessible, informative Copywriting and Content Marketing modules designed by experts Get 24/7 help or advice from our email and live chat teams with Copywriting and Content Marketing Study Copywriting and Content Marketing in your own time through your computer, tablet or mobile device Diploma in Copywriting at QLS Level 4 Curriculum Breakdown: Section 1: Introduction to the Four Key Elements of Powerful Sales Copy Section 2: What Is Copywriting Section 3:How Simple Techniques Help Create Super-Efficient Copy Section 4:Lesson 1 How to Write a Copywriting Brief Section 5: Worksheet 1 Copywriting Brief Section 6: Lesson 2 How to Turn Features into Highly-Desirable Benefits Section 7:Worksheet 2 Features and Benefits Section 8:Lesson 3 How to Write Gangbuster Headlines Section 9:Worksheet 3 Headlines Section 10: Lesson 4 How to Write Irresistible Calls to Action Section 11:Worksheet 4 Calls to Action Section 12: Lesson 5 Wrap Up Your Sales Copy Section 13: Worksheet 5 Wrap-Up Section 14: Finalise Your Copy with the Checklist Diploma in Content Creation and Content Marketing at QLS Level 4 Module 01: Introduction to Content Creation Module 02: How to Generate Ideas for Your Content Module 03: How to Create High-Impact Content Module 04: Introduction to Content Marketing Module 05: The Benefits of Content Marketing Module 06: Content Marketing Strategy Development Module 07: Search Engine Optimisation Module 08: Measuring the Success of Your Content Marketing Bonus: Assignment Certificate of Achievement Endorsed Certificate of Achievement from the Quality Licence Scheme Learners will be able to achieve an endorsed certificate after completing the course as proof of their achievement. You can order the endorsed certificate for only £129 to be delivered to your home by post. For international students, there is an additional postage charge of £10. Endorsement The Quality Licence Scheme (QLS) has endorsed this course for its high-quality, non-regulated provision and training programmes. The QLS is a UK-based organisation that sets standards for non-regulated training and learning. This endorsement means that the course has been reviewed and approved by the QLS and meets the highest quality standards. CPD 120 CPD hours / points Accredited by CPD Quality Standards Who is this course for? The Copywriting and Content Marketing course helps aspiring professionals who want to obtain the knowledge and familiarise themselves with the skillsets to pursue a career in Copywriting and Content Marketing. It is also great for professionals who are already working in Copywriting and Content Marketing and want to get promoted at work. This course will be suitable for: Aspiring Copywriters and Content Marketers. Marketing Professionals. Business Owners and Entrepreneurs. Students and Graduates. Freelancers and Consultants. Requirements To enrol in this Copywriting and Content Marketing course, all you need is a basic understanding of the English Language and an internet connection. Career path After completing this course, you can explore trendy and in-demand jobs related to Copywriting and Content Marketing. Content Marketing Specialist: £25,000 to £45,000 per year Copywriter: £22,000 to £40,000 per year Digital Marketing Executive: £25,000 to £40,000 per year Social Media Manager: £25,000 to £45,000 per year Email Marketing Specialist: £25,000 to £45,000 per year Certificates 2 QLS Endorsed Hard Copy Certificates Hard copy certificate - Included CPD Accredited PDF Certificate Digital certificate - Included

Enhance your knowledge with EnergyEdge's Advanced CO2 Storage Course & Site Visit. Join us to explore the latest in carbon capture and storage technology.

In today's competitive business world firms are under unprecedented pressure to deliver value to their shareholders and other key stakeholders. Senior executives are finding that they need some financial know-how to cope with the responsibility placed on them as decision-makers. Key financial skills are not as difficult to learn as many people believe and in the hands of an experienced senior executive can provide a formidable competitive advantage.   This one-day workshop is not intended to take you from a managerial position to that of a Chief Financial Officer. However, these topics will familiarise you with the most common terms and practices in terms of working with finance.   This course is suitable for managers and others in finance related roles: with some or no financial knowledge who need to understand the financial implications of every day decision making? who need to increase profitability and performance of their business? This one-day workshop will help you teach participants how to: • Understand fundamental business finance concepts • Understand the vital difference between profit and cash flow • Evaluate pricing decisions • Use powerful analytical tools to measure performance of their own company and competitors • Understand the role of business finance in formulating and implementing competitive strategy   Course Overview You will spend the first part of the day getting to know participants and discussing what will take place during the workshop. Students will also have an opportunity to identify their personal learning objectives.   Business and finance fundamentals The objectives of the firm: delivering value to shareholders and key stakeholders, leading to a better understanding the drivers of shareholder return and who uses financial statements and why.   Basic principles Understanding business funds flow, using the balance sheet the profit statement. This would help to recognise the vital difference between profit and cashflow and what financial statements can and cannot tell us.   Managing and improving Budgets and Forecasting We will look at why you need to set budgets and what is known as ‘the bottom line’. We will also explore the purpose of forecasting over a period of monthly, quarterly and also annually.   Managing and improving profit Understanding how profits generate cashflow. The fundamental nature of costs: fixed and variable business costs and realising gross margin and break-even   Managing business performance We will explore the business planning cycle, by using budgets to support business strategy and monitoring and managing financial performance. We will look at a ‘Pyramid of Ratios’ to manage business performance that will help us understand and use key performance indicators   Measuring and managing business performance We will understand Return on investment (ROI): the ultimate measure of business performance and how profit margin and net asset turnover drive return on net assets. We shall do a case study on why some companies are more profitable than others.   Workshop Wrap-Up At the end of the course, students will have an opportunity to ask questions and fill out an action plan.