434 Trust courses delivered Live Online

'Selling' doesn't work. You've got to help customers buy. And that means engaging with the customer in a positive way, showing that you understand their requirement and giving them confidence that your product or service is the best possible way of meeting that requirement. This may sound painless but there's more to it than meets the eye and it's all too easy to get it wrong. You need to follow a process. This programme will help participants: Understand 'how buyers buy' and align their selling activities accordingly Recognise the difference between 'latent pain' and 'active vision' opportunities Conduct effective pre-call planning and research Stimulate interest and establish credibility with your prospects Get prospects to share / admit high priority pain Engage in consultative dialogue that promotes the differentiating strengths of your offerings Gain access to 'power' people within an opportunity Effectively qualify and disqualify opportunities based on objective decision criteria Better control and manage sell cycles Improve their chances of winning competitive opportunities Shorten sales cycles and avoid 'no decision' Negotiate the steps leading to a successful sale 1 An introduction to selling Understanding the key points that encourage a customer to purchase from us The difference between consultative selling and a transactional sale Understanding the roles that trust and empathy play in a sale Understanding how tricks and manipulation can sink a sale Vital pre-meeting research that must take place before a conversation Understanding how the customer sees us and why positioning is important 2 Structuring the sales conversation process Defining a set process for structuring a sales call with a chance to demonstrate understanding How the first minute of a conversation can destroy a sale Understanding BPO objectives for a sale How a step-by-step sales conversation process helps win more sales Understanding the mis-match between the customers buying process How our sales processes can lead to mistakes 3 How and why people buy An insight into the emotional factors behind how people arrive at purchasing decisions Using research from neuroscience that shows how sales people can really make mistakes Understanding how people make decisions about larger purchases Understanding the stakeholders in companies and their buying motives How to analyse the stakeholders and determine a win-plan 4 Understanding the funnel Studying the sales and buying process to understand the ratios of sales to prospects and better forecasting Understanding the role of forecasting in sales analysis Why many forecasts are nearly always wrong Understanding the stages of a sales process How 'verifiable outcomes' can really change forecasting 5 Questioning techniques Understanding the different questioning techniques and when they should be used Using the 'knowledge tree' as a framework for questioning Understanding the use of real empathy to help customers uncover their needs How effective research can really empower your questions How to ask 'high gain' questions How to ask difficult questions without feeling intrusive 6 Features and benefits How to practically apply them in a sales scenario How to align the benefits to customers' business goals Really understanding the difference and how to demonstrate true economic benefits to a customer How to discover business goals, and align value propositions to these How to craft an effective value proposition for a customer Using the SAR storytelling method to really engage customers to align their thinking patterns Using the latest neuroscience research that explains what customers are really thinking 7 Overcoming objections How 'confirmation bias' can hinder any sales conversation How the CLARA method of responding to customer concerns can dramatically improve the chances of customers responding to us in a positive way Practising the method to become comfortable and congruent with it 8 Closing the sale A deep dive into what closing is How different sales have different closes How too many closing methods can destroy a sale How to lead up to a close with a logical sequence of questions Using the ACSAT trust method of closing A clear methodology with a chance to practise the skills in a fun way

Discover how to elevate your career as an executive assistant or personal assistant with our comprehensive EA Mastery Workshop. Gain new skills, strategies, and tools to maximize your impact and achieve success.

What important conversations are your team members avoiding? Side-stepping difficult conversations can trap a team in unresolved problems, strained relationships, and missed chances for growth, which blocks progress and cultivates a lack of trust. But many people avoid difficult conversations or handle them poorly because they’re afraid to address uncomfortable issues and feel unprepared to respond to the emotional reactions that inevitably arise. Navigating Difficult Conversations: Turn Tension Into Progress takes a targeted approach to helping people to manage emotional tension and conduct conversations in a way that enables all parties to stay engaged in collaborative dialogue. Participants will shift their mindset from fearing and avoiding difficult conversations to seeing them as the way to make progress on important issues. And they’ll develop the skills to build trust and respect in every relationship as they navigate sensitive topics. Who Should Attend? This programme is for anyone who finds the thought if having a challenging or difficult conversation, something to be very nervous of, even to the point of avoiding the issue. We recommend that participants have first attended our Aspire programmes, Management Essentials and Performance Coaching, as they provide a strong foundation to the topic, which this session then builds upon. In Navigating Difficult Conversations participants will discover how to balance Courage and Consideration throughout the conversation by: Sharing their Purpose—the issue they need to make progress on—and Positive Intent—how they want the other person to benefit from the conversation Responding to emotional reactions using the skills: Pause, Don’t Panic Observe, Don’t Judge Ask, Don’t Assume Outcomes This module will help participants: Create a strong foundation for difficult conversations by setting a clear and collaborative tone that balances their own and others’ needs. Understand that emotional reactions are a natural, human response—and notice them as a signal that the conversation needs an adjustment to stay on track. Practice a range of tactics to respond in the moment to help everyone stay engaged and make progress.

Self-understanding is a prerequisite for leading and managing others responsibly and honourably. The field of Neuro Linguistic Programming has helped us to gain a better insight into how we all think and behave. Upon completion of this course participants will be able to: Gain an insight into the purpose and functions of the unconscious mind Develop flexibility to increase their for behaviours in different circumstances Appreciate how different people experience the world Create and set effective goals and direction Understand the NLP Model of Communication Adapt their communication style to maximise effectiveness Influence and persuade others by connecting with people Understand how empowerment can make life easier Appreciate how creativity works Learn creativity techniques to tap into the power of the team 1 Self-awareness Autopilot - your unconscious mind Developing flexibility How identify, values & beliefs shape our behaviour Models of the world 2 Creating direction Describing present and desired state Designing your direction Making it happen Self-mastery 3 Communication The NLP Model of Communication Insights to the way people think Understanding representation systems Reframing the way people think about negative experiences Using metaphor 4 Influence and persuasion Building trust Connecting with people Purpose intention and outcomes The difference empowerment makes 5 Creativity and innovation Hindrances to creativity and innovation Your natural state of creativity Getting unblocked Creativity techniques 6 Action plan Course summary and presentation of action plans

Join us online on May 15, 2025 when IIL brings together experts from Google, IBM, Microsoft, BAE Systems, and many more to break down the future. Discussions, debates and presentations will cover making AI trustworthy, its many uses, what “AI Agents” are all about, and the exciting things to come! No matter where you stand with AI – just beginning, a true believer, a critical thinker, a forward-looking innovator, or a practical user – AI Frontiers 2025 guarantees valuable takeaways for you.

Managing teams and projects in line with a private, public or voluntary organisation's operational or departmental strategy.

Duration 2 Days 12 CPD hours This course is intended for Networking and security professionals involved in the design, implementation, and administration of a network infrastructure using FortiGate devices should attend this course. This course assumes knowledge of basic FortiGate fundamentals. You should have a thorough understanding of all the topics covered in the FortiGate Security course before attending the FortiGate Infrastructure course. Overview After completing this course, the successful student should be able to: Analyze a FortiGate route table Route packets using policy-based and static routes for multipath and load-balanced deployments Divide FortiGate into two or more virtual devices, each operating as an independent FortiGate, by configuring virtual domains (VDOMs) Understand the fundamentals and benefits of using ZTNA Offer an SSL VPN for secure access to your private network Establish an IPsec VPN tunnel between two FortiGate devices Implement a meshed or partially redundant VPN Diagnose failed IKE exchanges Offer Fortinet Single Sign-On (FSSO) access to network services, integrated with Microsoft Active Directory (AD) Deploy FortiGate devices as an HA cluster for fault tolerance and high performance Diagnose and correct common problems In this two-day course, you will learn how to use the most common FortiGate networking and infrastructure features. Topics include features commonly applied in complex or larger enterprise or MSSP networks, such as advanced routing, redundant infrastructure, virtual domains (VDOMs), zero trust network access (ZTNA), SSL VPN, site-to-site IPsec VPN, single sign-on (SSO), and diagnostics. Course Outline 1. Routing 2. Virtual Domains 3. Fortinet Single Sign-On 4. ZTNA 5. SSL VPN 6. IPsec VPN 7. High Availability 8. Diagnostics

Leading end-to-end sales interaction with customers and managing sales internally within an organisation.

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Duration 1 Days 6 CPD hours This course is intended for This course is intended for those who want to understand and use soft skills to communicate, problem solve, and resolve conflict. Overview Upon successful completion of this course, participants will use soft skills to more effectively interact with people and improve communication skills. In this course, participants will develop a core set of ten soft skills. Getting Started Workshop Objectives Action Plan What are Soft Skills? Definition of Soft Skills Empathy and the Emotional Intelligence Quotient Professionalism Learned vs. Inborn Traits Practical Illustration Communication Ways We Communicate Improving Nonverbal Communication Listening Openness and Honesty Practical Illustration Team Work Identifying Capabilities Get Into Your Role Learn the Whole Process The Power of Flow Practical Illustration Problem Solving Define the Problem Generate Alternative Solutions Evaluate the Plans Implementation and Re-Evaluation Practical Illustration Time Management The Art of Scheduling Prioritizing Managing Distractions The Multitasking Myth Practical Illustration Attitude and Work Ethic What Are You Working For? Caring for Others vs Caring for Self Building Trust Work Is Its Own Reward Practical Illustration Adaptibility/Flexibility Getting Over the Good Old Days Syndrome Changing to Manage Process Changing to Manage People Showing You?re Worth Your Weight in Adaptability Practical Illustration Self Confidence (Owning It) Confident Traits Self-Questionnaire Sure-fire Self-Confidence Building Tactics Build Up Others Practical Illustration Ability to Learn Wow, You Mean I?m Not Perfect? Listen with an Open Mind Analyze and Learn Clear the Air and Don?t Hold Any Grudges Practical Illustration Networking Redefine Need Identifying Others? Interests Reach Out When to Back Off Practical Illustration Wrapping Up Words From the Wise