Duration 4 Days 24 CPD hours This course is intended for This course is ideal for email digital marketers responsible for managing the email channel for their organization, Salesforce Admins responsible for supporting users when Marketing Cloud Connect is installed, and customers who will be connecting their Salesforce org to Marketing Cloud using Marketing Cloud Connect. Overview When you complete this course, you will be able to: Explain Marketing Cloud Connect. Connect a Marketing Cloud account to a Salesforce org. Create individualized content blocks to leverage Salesforce CRM data using personalization strings and dynamic content. Create an email in Content Builder. Utilize the various sending methods to send to a Lead, Contact, Report, or Campaign in Marketing Cloud and Sales and Service Clouds. Automate sending emails using a Triggered Email, Automation Studio, and Journey Builder. Configure Synchronized CRM Sources to bring CRM data into Marketing Cloud. Segment data using Reports, Filter Activity, and Query Activity. Create journeys using Salesforce Activities in Journey Builder. Review tracking data in Marketing Cloud and Sales and Service Clouds. Create analytics reports in Marketing Cloud. Create and customize Marketing Cloud reports in Sales and Service Clouds. Create a dashboard based on Marketing Cloud reports. Unify and analyze your data in one place with Marketing Cloud Connect. In this 4-day class, you'll learn how to link your Marketing, Sales, and Service Clouds to seamlessly engage with your customers. Discover how to segment Salesforce data to create personalized, targeted emails. Track and report on those emails to see what resonates most with your customers so you can strengthen your relationships with them. Salesforce Marketing Cloud Overview Review the Customer Success Platform Get to Know Marketing Cloud Marketing Cloud Connect Review Marketing Cloud Connect Review the Various Ways to Connect the Clouds Marketing Cloud Connect Configuration Explore How to Connect the Clouds Review the Prerequisites for Marketing Cloud Connect Review Salesforce Terminology Connect a Marketing Cloud Account to a Salesforce Org Review Prework Personalized Digital Marketing Review What Functionality Can Be Accomplished in Each Cloud Create a Personalized Email Leveraging Salesforce CRM Data Using Content Builder Use Testing Tools Send a Marketing Cloud Email Manually to a Lead, Contact, Report, and Campaign Automate the Sending of an Email via a Triggered Email, Automation Studio, and Journey Builder Understand What Happens When an Email Is Sent Understand Subscriber Statuses Synchronized CRM Data Explain How and Why to Bring Salesforce CRM Data into Marketing Cloud Synchronize Data Sources in Contact Builder Create Segments Using Filters and the Query Activity Create a Salesforce Data Extension for Sending Create a Journey Using Synchronized Data Sources Test a Journey Journey Builder Explain Sales and Service Cloud Activities Create a Journey Using Sales and Service Cloud Activities Tracking and Reporting Understand the Tracking Data Available in Marketing Cloud Create and Automate Tracking Reports in Marketing Cloud Understand the Tracking Data Available in Sales and Service Cloud Create and Customize Marketing Cloud Reports in Sales and Service Cloud Create a Dashboard for Marketing Cloud Tracking Reports Additional course details: Nexus Humans Salesforce Link Your Salesforce Data using Marketing Cloud Connect (MCC201) training program is a workshop that presents an invigorating mix of sessions, lessons, and masterclasses meticulously crafted to propel your learning expedition forward. This immersive bootcamp-style experience boasts interactive lectures, hands-on labs, and collaborative hackathons, all strategically designed to fortify fundamental concepts. Guided by seasoned coaches, each session offers priceless insights and practical skills crucial for honing your expertise. Whether you're stepping into the realm of professional skills or a seasoned professional, this comprehensive course ensures you're equipped with the knowledge and prowess necessary for success. While we feel this is the best course for the Salesforce Link Your Salesforce Data using Marketing Cloud Connect (MCC201) course and one of our Top 10 we encourage you to read the course outline to make sure it is the right content for you. Additionally, private sessions, closed classes or dedicated events are available both live online and at our training centres in Dublin and London, as well as at your offices anywhere in the UK, Ireland or across EMEA.
Duration 1 Days 6 CPD hours This course is intended for This course is intended for individuals who desire to influence, develop, and/or implement a business ethics program in an organization. Overview Upon successful completion of this course, students will be able to foster a successful company culture and increase profitability by implementing a program of good business ethics. In this course, students will grow in their understanding of business ethics, their impact on all business levels and how all who interact with the company influence the development of a company business ethic. Getting Started Icebreaker Housekeeping Items The Parking Lot Workshop Objectives What is Ethics? What is Business Ethics 10 Benefits of Managing Ethics Case Study Implementing Ethics in the Workplace Benefits Guidelines for Managing Ethics in the Workplace Roles and Responsibilities Employer / Employee Rights Privacy Policies Harassment Issues Technology Business and Social Responsibilities Identifying Types of Responsibilities Case Study Handling Conflicting Social and Business Responsibilities Case Study Ethical Decisions The Basics Balancing Personal and Organizational Ethics Common Dilemmas Making Ethical Decisions Overcoming Obstacles Whistle Blowing Criteria and Risk The Process When You Should 'Blow the Whistle Managerial Ethics Ethical Management Identifying the Characteristics Ensuring Ethical Behavior Unethical Behavior Recognize and Identify Preventing Addressing Interventions Ethics in Business (I) Organization Basics Addressing the Needs Ethical Principles Ethics in Business (II) Ethical Safeguards Developing a Code of Ethics Performing an Internal Ethics Audit Upholding the Ethics Program Wrapping Up Words from the Wise Review of Parking Lot Lessons Learned Completion of Action Plans and Evaluations Additional course details: Nexus Humans Business Ethics training program is a workshop that presents an invigorating mix of sessions, lessons, and masterclasses meticulously crafted to propel your learning expedition forward. This immersive bootcamp-style experience boasts interactive lectures, hands-on labs, and collaborative hackathons, all strategically designed to fortify fundamental concepts. Guided by seasoned coaches, each session offers priceless insights and practical skills crucial for honing your expertise. Whether you're stepping into the realm of professional skills or a seasoned professional, this comprehensive course ensures you're equipped with the knowledge and prowess necessary for success. While we feel this is the best course for the Business Ethics course and one of our Top 10 we encourage you to read the course outline to make sure it is the right content for you. Additionally, private sessions, closed classes or dedicated events are available both live online and at our training centres in Dublin and London, as well as at your offices anywhere in the UK, Ireland or across EMEA.
Duration 1 Days 6 CPD hours This course is intended for This course is targeted towards developers looking to build a career as a Node.js developer. This course offers you a deep but gentle dive into Node.js. You will start off by discovering the basic building blocks of the modern JavaScript language, which are necessary for you to have a good grasp of Node.js, before delving into the fundamentals of Node.js.Most courses quickly dive into Node.js forgetting that, at the end of the day, Node.js is still JavaScript. This can be challenging for JavaScript newbies who are then trying to build a solid house on a shaky foundation.This course overcomes that obstacle by beginning with a quick introduction to the modern JavaScript language (ES6+). You will then discover Node's asynchronous programming model and examine Node's module system, including built-in modules and application modularization, as well as the NPM third-party module registry. We will finish off by working on a simple web application API using the Hapi.js and Knex.js frameworks. Introduction to Node.js The Basics of Node.js The Module System Asynchronous Programming with Node.js Building the API: Part 1 Building a Basic HTTP Server Setting up Hapi.js Understanding Requests Building the API: Part 2 Working with the DB Using Knex.js Authenticating Your API with JWT Testing Your API with Lab Additional course details: Nexus Humans Beginning API Development with Node.js training program is a workshop that presents an invigorating mix of sessions, lessons, and masterclasses meticulously crafted to propel your learning expedition forward. This immersive bootcamp-style experience boasts interactive lectures, hands-on labs, and collaborative hackathons, all strategically designed to fortify fundamental concepts. Guided by seasoned coaches, each session offers priceless insights and practical skills crucial for honing your expertise. Whether you're stepping into the realm of professional skills or a seasoned professional, this comprehensive course ensures you're equipped with the knowledge and prowess necessary for success. While we feel this is the best course for the Beginning API Development with Node.js course and one of our Top 10 we encourage you to read the course outline to make sure it is the right content for you. Additionally, private sessions, closed classes or dedicated events are available both live online and at our training centres in Dublin and London, as well as at your offices anywhere in the UK, Ireland or across EMEA.
Customers are astute and well-practised in researching and seeking information, solutions and added value in the minimum number of clicks online. There's only so much time they're willing to spend carrying on clicking. This mentality isn't just restricted to the world of B2C. In our increasingly hectic world, where information is expected to be available instantly, it applies just as much to B2B. In this workshop, we look at how putting yourself in the shoes of your customer and mapping their decision-making and buying journey is critical to ensuring that you provide what they perceive as fast solutions and added value. You will learn all about the three pillars for creating competitive brand experiences: Customer engagement planning puts you firmly in the shoes of your customer, helping you to build meaningful marketing communications delivered through the right resources at the right time to inspire your customers to engage with you. This programme will help participants to: Understand the evolution of the customer buying journey Map a customer buying journey for your brand or solutions Understand the customer micro-moments and signals indicating interest and buying intent, both online and offline Apply the psychology of branding to build marketing communications with impact Develop sales and marketing content that differentiates your brand(s) from the competition by demonstrating unique value and how you can meet your customer's needs 1 The evolution of the customer journey Understand how the use of mobile has had an impact on the customer buying journey where today's customers can research and compare products and solutions whenever and wherever they like, making the purchase journey even less linear Explore how marketers are adapting to this new customer behaviour and drawing upon various strategies to win the hearts and minds of their audiences 2 The See-Think-Do-Care framework Explore the many different frameworks used to track the customer journey Understand and apply the modern marketing model, where the internet has enabled the customer to hop between multiple touchpoints before making a purchase decision 3 Customer micro-moments and signals in their buying journey Understand the online and offline moments when customers seek information to research and make buying decisions Apply this understanding to build a marketing communication plan to reach customers at all stages of their buying journey 4 The role of branding in the customer journey Explore the psychology of branding Learn how to ensure your branding is relevant to your target customer needs Bring together your brand value and story to achieve brand loyalty 5 The Why-How-What framework Apply a systematic approach to build a successful and compelling brand Understand how starting with 'why' will help build your brand purpose Apply the content marketing matrix to communicate your brand's value Apply the hero-help-hub model to build engaging content marketing Actionable outcomes We will use your brand examples to provide opportunities for practice: You will learn and reflect on best practice examples of customer engagement You will discover your brand value, purpose and the 'sweet spot' to drive engagement with your customers You will create a customer engagement plan that can be implemented immediately within your business You will receive immediate feedback on your customer engagement plan You will have the opportunity to share common issues and solutions with your colleagues in the group
Duration 3 Days 18 CPD hours This course is intended for This course is designed for existing Python programmers who have at least one year of Python experience and who want to expand their programming proficiency in Python 3. Overview In this course, you will expand your Python proficiencies. You will: Select an object-oriented programming approach for Python applications. Create object-oriented Python applications. Create a desktop application. Create data-driven applications. Create and secure web service-connected applications. Program Python for data science. Implement unit testing and exception handling. Package an application for distribution. Python© continues to be a popular programming language, perhaps owing to its easy learning curve, small code footprint, and versatility for business, web, and scientific uses. Python is useful for developing custom software tools, applications, web services, and cloud applications. In this course, you'll build upon your basic Python skills, learning more advanced topics such as object-oriented programming patterns, development of graphical user interfaces, data management, creating web service-connected apps, performing data science tasks, unit testing, and creating and installing packages and executable applications. Lesson 1: Selecting an Object-Oriented Programming Approach for Python Applications Topic A: Implement Object-Oriented Design Topic B: Leverage the Benefits of Object-Oriented Programming Lesson 2: Creating Object-Oriented Python Applications Topic A: Create a Class Topic B: Use Built-in Methods Topic C: Implement the Factory Design Pattern Lesson 3: Creating a Desktop Application Topic A: Design a Graphical User Interface (GUI) Topic B: Create Interactive Applications Lesson 4: Creating Data-Driven Applications Topic A: Connect to Data Topic B: Store, Update, and Delete Data in a Database Lesson 5: Creating and Securing a Web Service-Connected App Topic A: Select a Network Application Protocol Topic B: Create a RESTful Web Service Topic C: Create a Web Service Client Topic D: Secure Connected Applications Lesson 6: Programming Python for Data Science Topic A: Clean Data with Python Topic B: Visualize Data with Python Topic C: Perform Linear Regression with Machine Learning Lesson 7: Implementing Unit Testing and Exception Handling Topic A: Handle Exceptions Topic B: Write a Unit Test Topic C: Execute a Unit Test Lesson 8: Packaging an Application for Distribution Topic A: Create and Install a Package Topic B: Generate Alternative Distribution Files
Duration 1 Days 6 CPD hours This course is intended for This course is targeted towards developers looking to build a career as a Node.js developer. This course offers you a deep but gentle dive into Node.js. You will start off by discovering the basic building blocks of the modern JavaScript language, which are necessary for you to have a good grasp of Node.js, before delving into the fundamentals of Node.js.Most courses quickly dive into Node.js forgetting that, at the end of the day, Node.js is still JavaScript. This can be challenging for JavaScript newbies who are then trying to build a solid house on a shaky foundation.This course overcomes that obstacle by beginning with a quick introduction to the modern JavaScript language (ES6+). You will then discover Node's asynchronous programming model and examine Node's module system, including built-in modules and application modularization, as well as the NPM third-party module registry. We will finish off by working on a simple web application API using the Hapi.js and Knex.js frameworks. Introducing React and UI Design What is React? How to Set Up a React-Based Application How to Design a UI Creating Components Definition of a Component Using JSX Composing Components Data Propagation Managing the Internal State Managing User Interactivity Managing User Interaction Component Lifecycle Events Additional course details: Nexus Humans Beginning Frontend Development with React training program is a workshop that presents an invigorating mix of sessions, lessons, and masterclasses meticulously crafted to propel your learning expedition forward. This immersive bootcamp-style experience boasts interactive lectures, hands-on labs, and collaborative hackathons, all strategically designed to fortify fundamental concepts. Guided by seasoned coaches, each session offers priceless insights and practical skills crucial for honing your expertise. Whether you're stepping into the realm of professional skills or a seasoned professional, this comprehensive course ensures you're equipped with the knowledge and prowess necessary for success. While we feel this is the best course for the Beginning Frontend Development with React course and one of our Top 10 we encourage you to read the course outline to make sure it is the right content for you. Additionally, private sessions, closed classes or dedicated events are available both live online and at our training centres in Dublin and London, as well as at your offices anywhere in the UK, Ireland or across EMEA.
Duration 3 Days 18 CPD hours This course is intended for This course is designed for existing Python programmers who have at least one year of Python experience and who want to expand their programming proficiency in Python 3. Overview In this course, you will expand your Python proficiencies. You will: Select an object-oriented programming approach for Python applications. Create object-oriented Python applications. Create a desktop application. Create a data-driven application. Create and secure web service-connected applications. Program Python for data science. Implement unit testing and exception handling. Package an application for distribution. Python continues to be a popular programming language, perhaps owing to its easy learning curve, small code footprint, and versatility for business, web, and scientific uses. Python is useful for developing custom software tools, applications, web services, and cloud applications. In this course, you'll build upon your basic Python skills, learning more advanced topics such as object-oriented programming patterns, development of graphical user interfaces, data management, creating web service-connected apps, performing data science tasks, unit testing, and creating and installing packages and executable applications. Selecting an Object-Oriented Programming Approach for Python Applications Topic A: Implement Object-Oriented Design Topic B: Leverage the Benefits of Object-Oriented Programming Creating Object-Oriented Python Applications Topic A: Create a Class Topic B: Use Built-in Methods Topic C: Implement the Factory Design Pattern Creating a Desktop Application Topic A: Design a Graphical User Interface (GUI) Topic B: Create Interactive Applications Creating Data-Driven Applications Topic A: Connect to Data Topic B: Store, Update, and Delete Data in a Database Creating and Securing a Web Service-Connected App Topic A: Select a Network Application Protocol Topic B: Create a RESTful Web Service Topic C: Create a Web Service Client Topic D: Secure Connected Applications Programming Python for Data Science Topic A: Clean Data with Python Topic B: Visualize Data with Python Topic C: Perform Linear Regression with Machine Learning Implementing Unit Testing and Exception Handling Topic A: Handle Exceptions Topic B: Write a Unit Test Topic C: Execute a Unit Test Packaging an Application for Distribution Topic A: Create and Install a Package Topic B: Generate Alternative Distribution Files Additional course details: Nexus Humans Advanced Programming Techniques with Python training program is a workshop that presents an invigorating mix of sessions, lessons, and masterclasses meticulously crafted to propel your learning expedition forward. This immersive bootcamp-style experience boasts interactive lectures, hands-on labs, and collaborative hackathons, all strategically designed to fortify fundamental concepts. Guided by seasoned coaches, each session offers priceless insights and practical skills crucial for honing your expertise. Whether you're stepping into the realm of professional skills or a seasoned professional, this comprehensive course ensures you're equipped with the knowledge and prowess necessary for success. While we feel this is the best course for the Advanced Programming Techniques with Python course and one of our Top 10 we encourage you to read the course outline to make sure it is the right content for you. Additionally, private sessions, closed classes or dedicated events are available both live online and at our training centres in Dublin and London, as well as at your offices anywhere in the UK, Ireland or across EMEA.
Duration 3 Days 18 CPD hours This course is intended for This is an introductory level course for experienced software developers seeking to enhance and extend their core web development skillset leveraging JavaScript. Attendees should have practical experience developing basic software applications. This course provides an excellent foundation for continued learning to gain in-demand skills in in-demand skills and technologies such as NodeJS, Angular, React, Redux and more. This course can also be tailored for less experienced or non-developers as needed. Please inquire for details. Overview Throughout this course, students will explore the practical use of the umbrella of technologies that work in conjunction with JavaScript as well as some of the tools, toolkits, and frameworks that can be used in conjunction with web development and deployment. The course thoroughly explores JavaScript and how it is used within the context of web applications, walking students through the different technologies that are used with JavaScript and exploring core aspects of JavaScript in terms of web applications, security, tools, and frameworks. This skills-focused course is approximately 50% hands-on lab to lecture ratio. Our instructors are highly experienced practitioners who bring years of current 'on-the-job' experience into every classroom. Working within in a hands-on learning environment guided by our expert team, attendees will learn to: Understand what JavaScript is and how it is used within the context of web applications Work with the different technologies that are the foundation for web applications. Understand and work with the fundamental aspects of JavaScript in terms of web applications, security, tools, and frameworks Learn to how to effectively work with the newest advances in JavaScript such as ES6 and TypeScript Develop code using conventions and optimal constructs for performance Introduction to JavaScript | Modern JavaScript Essentials is a hands-on geared for web developers who need to learn basic JavaScript to use with today's systems and architectures to build sophisticated web interfaces. The training will guide students through a balanced mixture of theory and practical labs to gain core JavaScript development skills and have them explore its related technologies through to the use of tools and libraries to ease the development of advanced web applications. Course attendees will be able to hit the ground running right after class, applying essential JavaScript to projects at both an architectural as well as a line by line coding level. HTML Refresher (optional) HTMLÿ HTML5 CSS Refresher (optional) CSSÿ CSS3 Overview Introduction to JavaScript JavaScript Basics Debugging Tools JavaScript Functions JavaScript Arrays, Math and Date JavaScript Event Handling and the DOM Object-Oriented JavaScript Advanced JavaScript Topics The Next Step TypeScript Introduction to JSON and Ajax JavaScript Best Practices JavaScript Scheduling, Execution, and Security HTML5 JavaScript API Working with XML (Optional) XML DOM Mechanics XSLT Applied Additional course details: Nexus Humans Introduction to JavaScript | Modern JavaScript Essentials (TT4110) training program is a workshop that presents an invigorating mix of sessions, lessons, and masterclasses meticulously crafted to propel your learning expedition forward. This immersive bootcamp-style experience boasts interactive lectures, hands-on labs, and collaborative hackathons, all strategically designed to fortify fundamental concepts. Guided by seasoned coaches, each session offers priceless insights and practical skills crucial for honing your expertise. Whether you're stepping into the realm of professional skills or a seasoned professional, this comprehensive course ensures you're equipped with the knowledge and prowess necessary for success. While we feel this is the best course for the Introduction to JavaScript | Modern JavaScript Essentials (TT4110) course and one of our Top 10 we encourage you to read the course outline to make sure it is the right content for you. Additionally, private sessions, closed classes or dedicated events are available both live online and at our training centres in Dublin and London, as well as at your offices anywhere in the UK, Ireland or across EMEA.
Duration 5 Days 30 CPD hours This course is intended for This class is ideal for merchants, marketers, and content managers who want to learn more about using B2C Commerce Cloud Business Manager to manage end-to-end business operations for a Commerce Cloud storefront. This course is also useful for developers preparing for the B2C Commerce Developer certification, providing information on working with a B2C site and data management using Business Manager. Overview Organize a storefront using catalogs, categories, products, pricing, and search refinements. Improve results in search engines using SEO best practices. Improve on-site search using the search index, Einstein Search dictionaries, and sorting rules. Entice and target online shoppers using customer groups, qualifiers, campaigns, and promotions. Create shopper experiences using content slots, Page Designer, and Einstein Recommendations. Leverage analytics and reports to determine success. Create A/B tests to make decisions on storefront experiences. Discover how to present products in a compelling way on a B2C Commerce Cloud storefront so you can turn customers into repeat customers. In this 5-day extended* class, you?ll learn how to improve conversion rates and increase the average order size of shoppers. Our B2C Commerce Cloud experts will walk you through how to organize an existing site, use best practices in search and online marketing, enhance the shopper experience, and leverage analytics to understand what products are selling best and why. NOTE: This course does not include site creation, programming, or site design. This class is taught using the SFRA reference architecture site and not the client?s specific site. Client specific site is used during the Launch Readiness Bootcamp conducted by Services. Getting Started Introductions Housekeeping B2C Commerce Overview Shop Organization Explain How Catalogs Work Create Categories Manage Products Manage Pricing & Inventory Configure Search Refinements Search & Sort Manage Search Engine Optimization Implement Searchandizing Strategies Online Marketing Use Qualifiers (coupon codes, source codes, customer groups) Create Promotions Create and Manage Campaigns Refine Campaigns Shopper Experience Identify Content Management Basics Create and Manage Content Slots Create a Page Using Page Designer Identify Einstein Recommender Types and Related Strategies Analysis and Optimization View Production Reports Create an A/B Test
The course covers investigation and risk assessment of asbestos-contaminated soils and sites, including waste classification and land remediation. It will cover the current HSE and EA legislation and guidance, assessing risk to health from asbestos in soils and how to assess the land, analysis types and interpretation, and remedial actions.