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Overview Fundamentals to Building a Powerful Positioning Strategy Course is yet another 'Teacher's Choice' course from Teachers Training for a complete understanding of the fundamental topics. You are also entitled to exclusive tutor support and a professional CPD-accredited certificate in addition to the special discounted price for a limited time. Just like all our courses, this Fundamentals to Building a Powerful Positioning Strategy Course and its curriculum have also been designed by expert teachers so that teachers of tomorrow can learn from the best and equip themselves with all the necessary skills. Consisting of several modules, the course teaches you everything you need to succeed in this profession. The course can be studied part-time. You can become accredited within 05 Hours studying at your own pace. Your qualification will be recognised and can be checked for validity on our dedicated website. Why Choose Teachers Training Some of our website features are: This is a dedicated website for teaching 24/7 tutor support Interactive Content Affordable price Courses accredited by the UK's top awarding bodies 100% online Flexible deadline Entry Requirements No formal entry requirements. You need to have: Passion for learning A good understanding of the English language Be motivated and hard-working Over the age of 16. Certification CPD Certification from The Teachers Training Successfully completing the MCQ exam of this course qualifies you for a CPD-accredited certificate from The Teachers Training. You will be eligible for both PDF copy and hard copy of the certificate to showcase your achievement however you wish. You can get your digital certificate (PDF) for £4.99 only Hard copy certificates are also available, and you can get one for only £10.99 You can get both PDF and Hard copy certificates for just £12.99! The certificate will add significant weight to your CV and will give you a competitive advantage when applying for jobs. Introduction Positioning is about Your Customer's Point of View 00:08:00 Positioning for Success What Investors Are Looking for 00:02:00 Ben and Jerry's Case Study 00:02:00 Keys to Success 00:03:00 The Positioning Framework The Positioning Framework Overview 00:06:00 Step 1 - Create Meaningful Attributes - Part 1 00:05:00 Step 1 - Create Meaningful Attributes - Part 2 00:06:00 Step 1 - Create Meaningful Attributes - Part 3 00:05:00 Viking Cruises - Case Study 00:02:00 Step 2 - Custom Attributes 00:04:00 Step 3- Evaluate / Rank Attributes 00:04:00 Step 4 - Evaluating Positioning Rankings 00:03:00 Step 5 - Positioning of Your Attributes 00:02:00 Step 6 - Your Positioning Statement 00:04:00 Common Mistakes 00:02:00 Workshop Workshop - Position Your Product or Service in Action 00:03:00 Support Materials Resource - Fundamentals to Building a Powerful Positioning Strategy 00:00:00
Are you ready for a total wipe-out of your organization to make way for the growth that comes along with a digital transition? Were you aware that was what a digital transition is? This type of pivot is a huge step for a company and has a lot more to consider than some people think. Do you know what the first step is? You might be surprised. A digital transformation is a catalyst for an organization's growth and future sustainability. Because of its impact on the identity of your organization, it is important to understand that steps to get there. This microlearning video serves as a great starting point. This video is great for anyone involved in strategic planning at your organization. Length: 5:06 Learning Objectives Construct a compelling vision for digital transformation within your organization, illuminating the reasons behind the transition and its role in shaping the future of the company.;Develop a comprehensive digital transformation strategy that assesses current performance, outlines future goals, and identifies how digital technology will facilitate goal achievement, using a well-structured roadmap as a guiding framework.;Cultivate effective change management and communication skills to ensure that all stakeholders, including employees and customers, are engaged, informed, and prepared for the organizational shifts that accompany a digital transformation.