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Digital marketing is the component of marketing that uses the internet and online-based digital technologies such as desktop computers, mobile phones and other digital media and platforms to promote products and services. Stay relevant in a digital-centric world. From Google Ads to social media, SEO to strategy, the Complete Digital Marketing Diploma covers all the essentials of a well-rounded skill set.  Start your journey to becoming a certified digital marketing professional today.  Before moving on to websites, email marketing and copywriting, blogging, and SEO, you’ll learn to define your business and target demographic, as well as establish a brand identity that will resonate with your clients (search engine optimization). Following that is a comprehensive look at social media, which includes YouTube, Twitter, Instagram, Pinterest, LinkedIn, Periscope, and, of course, Facebook, which is divided into many divisions due to its importance. The training also covers social media live streaming and podcasting, as well as Google Analytics and Google Plus. Upon completion, you will gain a solid understanding of digital media and be able to apply the acquired knowledge in the real world either for your business or for your clients. Learning Outcomes Develop a comprehensive digital marketing strategy tailored to your business goals. Create and establish a strong brand identity across various digital platforms. Design and optimise websites for enhanced user experience and increased conversion rates. Execute effective email marketing campaigns to engage and nurture leads. Craft compelling copy and blogs that resonate with your target audience. Utilise video marketing techniques to captivate and engage online audiences. Harness the power of social media platforms like Facebook, Twitter, Instagram, and LinkedIn for marketing purposes. Implement Google AdWords campaigns to drive targeted traffic and increase sales. Analyse website and campaign performance using Google Analytics data to make data-driven decisions. Utilise emerging digital marketing channels like podcasting, live streaming, and Quora for brand promotion. Why choose this course Affordable, Accessible, informative and well-structured study materials Earn a globally recognised accredited qualification Study in your own time, at your own pace, through any device Benefit from feedback through mock exams and multiple-choice assessments Excellent career advancement/career switch opportunities Get 24/7 help or advice from our email and live chat teams Who is this course for Entrepreneurs looking to establish or expand their online presence and drive business growth. Small business owners aim to improve their digital marketing efforts and reach wider audiences. Marketing professionals seek to enhance their skills and stay updated with the latest trends in digital marketing. Freelancers interested in offering digital marketing services to clients and building a successful career in the field. Students pursuing degrees or certifications in marketing or related fields who want to gain practical digital marketing skills. Entry requirements This course is available to learners of all academic backgrounds, but you must be 16 or above to undertake the qualification. Apart from that, all you need is an internet connection, a good understanding of English and a passion for learning. Certification CPD Accredited Certificate After the successful completion of the final assessment, you will receive a CPD-accredited certificate of achievement. The PDF certificate is for £9.99, and it will be sent to you immediately after through e-mail. You can get the hard copy for £15.99, which will reach your doorsteps by post. Career path Digital Marketing Manager Social Media Manager SEO Specialist Content Marketing Manager Email Marketing Specialist PPC Specialist Digital Marketing Consultant Brand Manager Course Contents Introduction Define Your Business & Target Audience Brand Identity Websites Email Marketing Copywriting, Blogging & SEO YouTube Video Marketing Facebook Groups (Social Media Marketing) Facebook Pages (Social Media Marketing) Facebook Ads (Social Media Marketing) Facebook Retargeting (Social Media Marketing) Facebook For Local Business (Social Media Marketing) Google Adwords Twitter (Social Media Marketing) Instagram (Social Media Marketing) Pinterest (Social Media Marketing) LinkedIn (Social Media Marketing) Periscope (Social Media Marketing) Social Media Live Streaming Podcasting Quora Google Analytics Google Plus (Social Media Marketing) Conclusion

Whether you're currently looking for a job in social media marketing, or consider yourself to already be an expert, this Social Media Marketing Professional Diploma will teach you new skills and refresh any existing knowledge in the field. The course covers everything you need to know, including the latest marketing knowledge and practices in digital, social media, mobile marketing, search engine optimization (SEO), search engine marketing (SEM), content and video marketing and market analytics. After completing this course, you will become a certified digital marketing specialist in social media and gain exclusive access to our membership network designed to connect you with peers, experts and opportunities. And because we want as many people as possible to be able to study this important course, we've designed it for both part-time and full-time students, meaning you can study at your own pace. Why choose this course Earn an e-certificate upon successful completion. Accessible, informative modules taught by expert instructors Study in your own time, at your own pace, through your computer tablet or mobile device Benefit from instant feedback through mock exams and multiple-choice assessments Get 24/7 help or advice from our email and live chat teams Full Tutor Support on Weekdays Course Design The course is delivered through our online learning platform, accessible through any internet-connected device. There are no formal deadlines or teaching schedules, meaning you are free to study the course at your own pace. You are taught through a combination of Video lessons Online study materials Mock exams Multiple-choice assessment Certificate of Achievement Endorsed Certificate of Achievement from the Quality Licence Scheme Once the course has been completed and the assessment has been passed, all students are entitled to receive an endorsed certificate. This will provide proof that you have completed your training objectives, and each endorsed certificate can be ordered and delivered to your address for only £69. Please note that overseas students may be charged an additional £10 for postage. CPD Certificate of Achievement from Janets After the successful completion of the final assessment, you will receive a CPD-accredited certificate of achievement. The PDF certificate is for £9.99, and it will be sent to you immediately after through e-mail. You can get the hard copy for £15.99, which will reach your doorsteps by post. Who is this course for? Social Media Marketing Professional Diploma is suitable for anyone who want to gain extensive knowledge, potential experience and professional skills in the related field. This is a great opportunity for all student from any academic backgrounds to learn more on this subject. Career path Training offered by the Social Media Marketing Professional Diploma could potentially benefit a range of roles, but would particularly enhance careers in Digital Marketing Social Media Management PR SEO Other social media marketing roles Course Content Social Media Marketing - Understanding Social Media Marketing Social Media Marketing-Marketing As A Business Priority Social Media Marketing-The Buyer Journey Bob's World View Social Media Marketing-Social Media Marketing And SEO Social Media Marketing-Social Media Marketing Platforms Social Media Marketing-Posting On Social Media Platforms Social Media Marketing-Social Media Posting Ideas Social Media Marketing-Creating A Social Media Marketing Post Social Media Marketing-Community Based Marketing Social Media Marketing - Building A Social Media And Content Marketing Plan Social Media Marketing - Cases Studies Creating Social Media Images Profile Image - Creating Your Social Media Profile Image Profile Image - Lighting And Posing Your Subject Profile Image - Editing Your Image With Snapseed On An iPhone Or Smartphone Blogging - Copywriting For Blogs And Articles Blogging - Writing Your Copy Email Marketing - Building Your Email List Email Marketing - Using Your Email List Email Marketing - Email Copywriting Email Marketing - Email Analytics - Automations - Maintenance Local SEO + SEO - A Guide To Ranking Your Local Business In Google Local Search Local SEO + SEO - Google Search And Your Position In Local Search Local SEO + SEO - Google My Business - A Strong Local SEO Factor Local SEO + SEO - Building Up Reviews - Including Google Local Reviews Local SEO + SEO - Backlinks - Understand How They Improve SEO Local SEO + SEO - On Site SEO - Improving Your Sites SEO Local SEO + SEO - Keyword Optimisation For Powerful SEO Local SEO + SEO - Local Business Online Marketing YouTube Marketing - YouTube Channel Setup And SEO YouTube Marketing - YouTube Video Launch Strategy Audio Production - Mastering Audio Production For Video And Podcasting Video Production - Mastering Video Lighting And Subject Composition Video Production - Green Screen Video Production Video Production - On Camera Presence - Getting Comfortable On Camera Video Production - Writing A Promotional Script For Your Video Video Production - Video/Audio Editing With Adobe Premiere Pro + Adobe Audition Introduction To Vlogging Understanding Instagram Quora Marketing Pinterest Marketing Introduction To Podcasting Course Summary

mprove your career prospects with the "How to Become a Tour Guide" course, designed to kickstart your journey in the tourism industry. Whether you're looking to enhance your current job or start a new career, this course equips you with essential skills for success. In the UK, tourism contributes significantly to the economy, offering abundant opportunities for skilled guides like you. You'll develop practical skills in public speaking, customer interaction, and creating online presence for your tourism ventures. Each module covers vital aspects such as art history basics and navigating different destinations, preparing you for various challenges in the field. Whether your goal is to work with established tour companies or establish your own business, this course provides the foundation you need. Join us and discover how this course can transform your job life, turning your passion for storytelling and travel into a fulfilling career as a tour guide. 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Enrolling in the How to Become a Tour Guide can assist you in getting into your desired career faster than you ever imagined. So, without further ado, start now! Details Perks of Learning with IOMH One-to-one support from a dedicated tutor throughout your course. Study online - whenever and wherever you want. Instant Digital/ PDF certificate 100% money back guarantee 12 months access Process of Evaluation After studying the course, an MCQ exam or assignment will test your skills and knowledge. You have to get a score of 60% to pass the test and get your certificate. Certificate of Achievement After completing the How to Become a Tour Guide course, you will receive your CPD-accredited Digital/PDF Certificate for £5.99. To get the hardcopy certificate for £12.99, you must also pay the shipping charge of just £3.99 (UK) and £10.99 (International). Who Is This Course for? This How to Become a Tour Guide is suitable for anyone aspiring to start a career in relevant field; even if you are new to this and have no prior knowledge, this course is going to be very easy for you to understand.  On the other hand, if you are already working in this sector, this course will be a great source of knowledge for you to improve your existing skills and take them to the next level.  This course has been developed with maximum flexibility and accessibility, making it ideal for people who don't have the time to devote to traditional education. Requirements There is no prerequisite to enrol in this course. You don't need any educational qualification or experience to enrol in the How to Become a Tour Guide course. Do note: you must be at least 16 years old to enrol. Any internet-connected device, such as a computer, tablet, or smartphone, can access this online course. Career Path The certification and skills you get from this How to Become a Tour Guide Course can help you advance your career and gain expertise in several fields, allowing you to apply for high-paying jobs in related sectors. Course Curriculum Section 01: Introduction Welcome to the Course 00:02:00 Who am I? 00:02:00 What are You Going to Learn? 00:11:00 Section 02: The Tourism Industry Trends 00:04:00 Different Kinds of Jobs 00:11:00 Definition 00:01:00 Different Tour 00:01:00 Pay 00:04:00 Section 03: Engaging with Customer Who are Your Customers? 00:05:00 Creating Great Experiences 00:12:00 How I Got Hundreds of Five Star Review 00:07:00 Tips & Tricks 00:03:00 How to Get People Like You 00:07:00 Section 04: Public Speaking Easier than You Think 00:02:00 Charisma 00:10:00 Practical Exercise 00:05:00 Tips & Tricks 00:04:00 Voice Exercise 00:04:00 Section 05: What to Talk about on Tour What to Talk about 00:15:00 How to Prepare Quickly for New Destination 00:08:00 Use Your Own Interest 00:01:00 Where to Find Fun Information 00:02:00 Section 06: Finding a Job Different Kinds of Jobs 00:02:00 Different Kinds of Organisation 00:04:00 Different Kinds of Tourist 00:03:00 What Do You Want? 00:02:00 How to Improve Your Chances of Finding a Job 00:08:00 How to Create Experience 00:02:00 Example Cover Letter 00:03:00 Job Interviews 00:09:00 Section 07: Problems on the Roads Hospital and Injury 00:05:00 Change of Plants 00:03:00 How to Handle Customer Complains 00:01:00 Bad News 00:04:00 Difficult People 00:05:00 Finding Your Way 00:02:00 Section 08: Different Destination Dealing with Languages 00:05:00 Dealing with Tourism Professional 00:05:00 Different Cultures 00:04:00 Tips and Money 00:02:00 Commissions 00:04:00 Section 09: Starting You Own Tourism Business Pros and Cons 00:05:00 Roadmap to Success 00:07:00 How I Did It 00:03:00 How My Boss Did It 00:03:00 Section 10: Becoming a Local Guide What is the Job? 00:02:00 Local Laws 00:02:00 Learn Your History 00:03:00 Learn by Doing 00:01:00 Make Connection 00:02:00 Section 11: Your First Trip Checklist What to Take 00:02:00 Meeting the Group 00:02:00 Introducing Yourself 00:02:00 First Info 00:02:00 Tour Busses 00:02:00 Checking into a Hotel 00:02:00 Dinner 00:01:00 Normal Days 00:06:00 Last Day 00:03:00 Section 12: Crash Course in Art History Classical Culture 00:06:00 Middle Ages 00:06:00 Symbolism 00:05:00 Renaissance 00:05:00 Baroque 00:09:00 Neoclassicism 00:02:00 Romanticism 00:02:00 From Impressionism to Now 00:06:00 Section 13: Creating Websites and Advertising Easy Way to Start a Website 00:04:00 Search Engine Optimisation 00:04:00 Booking System 00:02:00 Advertising 00:02:00 Review Sites 00:02:00

Recognised Accreditation This course is accredited by continuing professional development (CPD). CPD UK is globally recognised by employers, professional organisations, and academic institutions, thus a certificate from CPD Certification Service creates value towards your professional goal and achievement. Course Curriculum Module 1: Introduction to SEO Module 2: Link Building Module 3: On‐Site SEO Module 4: Social Media as part of SEO Module 5: Local Search Module 6: Pay Per Click (PPC) Obtain Your Certificate Order Your Certificate of Achievement 00:00:00

You will learn how to advertise your product or service on Facebook, Instagram, YouTube, and Twitter at the end of the course. At the same time, you will learn how to create brand awareness and increase customer loyalty.

Accelerate your career in advertising with this comprehensive course that equips you with essential skills in SEO, social media marketing, content strategy, and more. Stay ahead of the curve by learning advanced advertising techniques and anticipating future trends.

Digital Marketing: Digital Marketing and Advertising Year after year, businesses worldwide spend more than ever before on a wide range of Digital Marketing: Digital Marketing services. The ongoing evolution of Digital Marketing: Digital Marketing translates into ongoing and limitless career opportunities for new-generation marketing specialists all over the world. Digital Marketing: Digital marketing has become the new standard for businesses and marketing professionals, from website development to search engine optimization to e-mail marketing and so much more. There has never been a better time to consider a rewarding career in Digital Marketing: Digital Marketing. This Digital Marketing: Digital Marketing and Advertising course includes social media marketing, creating an effective Digital Marketing: Digital Marketing plan, working with PPC engines such as Google AdWords, an introduction to e-mail marketing, the fundamentals of SEO, and building a brand through creative online marketing and much more. Take the first important step towards a rewarding career in the field of Digital Marketing: Digital Marketing by enrolling in our exclusive Digital Marketing: Digital Marketing and Advertising course! Take the first important step towards a rewarding career in the field of Digital Marketing by enrolling in our exclusive Digital Marketing: Digital Marketing and Advertising course! GIFT Courses: Course 01: Social Media Marketing Strategy Course 02: Level 4 Copywriting Digital Marketing: Digital Marketing and Advertising Industry Experts Designed this Digital Marketing and Advertising course into 21 detailed modules. Assessment Method of Digital Marketing: Digital Marketing and Advertising After completing Digital Marketing: Digital Marketing and Advertising Course, you will get quizzes to assess your learning. You will do the later modules upon getting 60% marks on the quiz test. Apart from this, you do not need to sit for any other assessments. Certification of Digital Marketing: Digital Marketing and Advertising After completing the Digital Marketing: Digital Marketing and Advertising Course, you can instantly download your certificate for FREE. The hard copy of the certification will also be delivered to your doorstep via post, which will cost £13.99. Who is this course for? Digital Marketing: Digital Marketing and Advertising This Digital Marketing: Digital Marketing and Advertising course is open to everyone. Requirements Digital Marketing: Digital Marketing and Advertising To enrol in this Digital Marketing: Digital Marketing and Advertising Course, students must fulfil the following requirements: Digital Marketing: Good Command over English language is mandatory to enrol in our Digital Marketing Course. Digital Marketing: Be energetic and self-motivated to complete our Digital Marketing Course. Digital Marketing: Basic computer Skill is required to complete our Digital Marketing Course. Digital Marketing: If you want to enrol in our Digital Marketing Course you must be at least 15 years old. Career path Digital Marketing: Digital Marketing and Advertising

Duration 5 Days 30 CPD hours This course is intended for This class is ideal for merchants, marketers, and content managers who want to learn more about using B2C Commerce Cloud Business Manager to manage end-to-end business operations for a Commerce Cloud storefront. This course is also useful for developers preparing for the B2C Commerce Developer certification, providing information on working with a B2C site and data management using Business Manager. Overview Organize a storefront using catalogs, categories, products, pricing, and search refinements. Improve results in search engines using SEO best practices. Improve on-site search using the search index, Einstein Search dictionaries, and sorting rules. Entice and target online shoppers using customer groups, qualifiers, campaigns, and promotions. Create shopper experiences using content slots, Page Designer, and Einstein Recommendations. Leverage analytics and reports to determine success. Create A/B tests to make decisions on storefront experiences. Discover how to present products in a compelling way on a B2C Commerce Cloud storefront so you can turn customers into repeat customers. In this 5-day extended* class, you?ll learn how to improve conversion rates and increase the average order size of shoppers. Our B2C Commerce Cloud experts will walk you through how to organize an existing site, use best practices in search and online marketing, enhance the shopper experience, and leverage analytics to understand what products are selling best and why. NOTE: This course does not include site creation, programming, or site design. This class is taught using the SFRA reference architecture site and not the client?s specific site. Client specific site is used during the Launch Readiness Bootcamp conducted by Services. Getting Started Introductions Housekeeping B2C Commerce Overview Shop Organization Explain How Catalogs Work Create Categories Manage Products Manage Pricing & Inventory Configure Search Refinements Search & Sort Manage Search Engine Optimization Implement Searchandizing Strategies Online Marketing Use Qualifiers (coupon codes, source codes, customer groups) Create Promotions Create and Manage Campaigns Refine Campaigns Shopper Experience Identify Content Management Basics Create and Manage Content Slots Create a Page Using Page Designer Identify Einstein Recommender Types and Related Strategies Analysis and Optimization View Production Reports Create an A/B Test

Why Join Digital Marketing Training Course at Osborne Training Osborne Training is well Recognised for quality Regular Lectures led by Industry Expert Tutors Unlimited Access to the State of the Art Virtual Learning Campus Exclusive Access to High quality study materials Flexible payment option available Join Digital Marketing Training course as Pure Online or Blended with Classroom Delivery Access to Digital Marketing Internship for 3 months at the end of the training Unlimited Tutorial Support from expert tutors Get a Student Discount Card from NUS* Get a Free Tablet PC for limited period* Practical Hands-on Projects, Practical focused Assignments and Group-work for greater skills enhancement and understanding real life issues for real life problems Once you complete the bookkeeping course, you will get a certificate from Osborne Training confirming your professional Digital Marketing Qualifications. What jobs could I qualify for? Senior Digital Marketing Manager Digital Marketing Coordinator Executive Digital Marketing Strategist Digital Marketing Consultant In these roles, you could earn on average more than £40,000 annually (source: Reed Salary Checker, UK). Moreover, many go on to become successful (Millionaire sometime) entrepreneur by offering Digital Marketing services or formulating successful Digital Marketing Strategy for their own business. Digital Marketing Qualifications Digital Marketing Qualifications at Osborne Training are developed in Association with Google. Osborne Training offers Total Digital Marketing Course which combines all major skills required to be a successful Digital Marketeer and you also have option to join a complementary Internship at the end of your course. In joining the Total Digital Marketing Course at Osborne Training, you will make one of the greatest decision of your career and can look forward to a successful career in digital marketing. Digital Marketing Course Overview Total Digital Marketing Course covers major areas of Digital Marketing to make you completely ready for the digital era. The Digital Marketing course comes with optional Internship at the end of the training making you highly employable. Practical focused and hands-on approach of the training method helps you to be ready to offer real life solutions for real life problems. Digital Marketing Training Course Content Basics of marketing Marketing In Digital Era All About Web Search Engine Optimization Search Engine Marketing Affiliate Marketing Social Media Marketing Email marketing and nurturing (inbound) Mobile app marketing Content marketing Web, mobile and app analytics Growth Hacking Creating robust digital marketing strategy