In today’s digital-first world, cutting through the noise requires more than just catchy headlines—it demands strategy, skill, and the right words in the right places. This Professional Diploma in Digital Marketing delivers exactly that. From writing compelling copy that drives clicks, to fine-tuning blog content for SEO without sounding like a keyword machine, this course has been thoughtfully crafted to sharpen your marketing edge. Whether you're penning product descriptions, tweaking Google Ads, or diving into the nuances of PPC, you’ll gain the insight to make each word—and each pound—go further. SEO is no longer about stuffing keywords; it’s about intent, structure, and speaking Google’s language without losing your human voice. With this course, you’ll navigate the digital marketing ecosystem, learn how PPC and blogging work hand-in-hand, and understand what makes people click (or scroll away). Ideal for marketers, content writers, small business owners or anyone with something to promote, this diploma is your gateway to mastering digital messaging in a way that’s strategic, smart, and surprisingly enjoyable. Brief Curriculum Chapter 01: Introduction to Digital Marketing Chapter 02: Define Your Business & Target Audience Chapter 03: Brand Identity Chapter 04: Websites Chapter 05: Email Marketing Chapter 06: Copywriting, Blogging & SEO Chapter 07: YouTube Chapter 08: Video Marketing Chapter 09: Facebook Groups Chapter 10: Facebook Pages Chapter 11: Facebook Ads Chapter 12: Facebook Retargeting Chapter 13: Facebook For Local Business Chapter 14: Google AdWords Chapter 15: Twitter Marketing Chapter 16: Instagram Marketing Chapter 17: Pinterest Marketing Chapter 18: LinkedIn Marketing Chapter 19: Periscope Marketing Chapter 20: Social Media Live Streaming Chapter 21: Podcasting Chapter 22: Quora Chapter 23: Google Analytics Chapter 24: Google Plus Chapter 25: Conclusion Chapter 26: Assignment Chapter 27: Recommended Materials Chapter 28: Order Your Certificate Key Features Updated 2024 CPD Certified QLS Endorsed 85+ Topics 24/7 Tutor Support Why Should You Take this Digital Marketing Course? Digital marketing allows businesses to reach a wider audience at a lower cost than traditional marketing methods. Digital marketing also allows for greater creativity and flexibility, allowing you to target specific demographics and interests. With graphics, videos and other multimedia, you can create visually appealing campaigns that grab your audience's attention. Overall, our digital marketing course will provide you with the skills and knowledge necessary to promote your business in the digital world effectively. Whether you are a business owner, marketing professional, or looking to start a career in digital marketing, this course is a valuable investment in your future. Learning Outcomes: Learn as much as you can about the world of digital marketing. Understand your target audience and how to reach them. Possess thorough understanding of copywriting, blogging and SEO. Learn about brand identity fundamentals and brand identity tools. Be aware of the importance of website and email marketing. Benefits you'll enjoy: Engaging and premium quality learning materials 24/7 access to this course materials for a year Tutor support on weekdays (Monday - Friday) Study at your convenience So why wait? Enrol in a digital marketing course today and take the first step towards a successful and rewarding career in the digital world. With the right training and dedication, you can become a digital marketing expert and drive the success of your business. The course is delivered through our online Digital Marketing Institute platform, accessible through any internet-connected device. There are no formal deadlines or teaching schedules, meaning you are free to study the course at your own pace. You are taught through a combination of: Video lessons Online study materials Mock exams Multiple-choice assessment Accreditation Quality Locence Scheme QLS Endorsed CPD Quality Standard Approved CPD 150 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Our course is designed for anyone who wants to learn how to promote their business or products online and gain a competitive edge in the digital world or anyone currently working in the field and want to further their education and skills. This course is particularly effective for- Owners of upcoming startups who are unsure about where to begin. Operators of websites who experience traffic and sales difficulties. Anyone who wants to add highly paid talents to their resume. Requirements No prerequisites are required. Anyone from any academic background can take this course. All you need is an internet-enabled smart device and a growth mindset. Career path Job you can explore such as: Paid Social Manager Paid media marketing SEO Manager SMM - Social media manager Ecommerce Manager Digital Marketing Manager Social Media Manager SEO Specialist PPC Manager Content Marketing Manager Email Marketing Specialist Digital Analytics Manager E-commerce Manager Digital Advertising Manager Web Analyst. Mobile Marketing Manager Marketing Automation Specialist Certificates Digital certificate Digital certificate - £9 PDF Certificate for £9 Hard copy certificate Hard copy certificate - £15 QLS Endorsed Certificate Hard copy certificate - £129 QLS Hardcopy Certificate for £129
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Unlocking Google Ranking is a comprehensive course designed to empower learners with the knowledge and skills required to master the art of Google My Business and secure top positions in the Google Map Pack. In the age of digital dominance, the significance of Google My Business cannot be overstated, making this course an indispensable asset for anyone seeking to elevate their local business. Dive into this creative and immersive learning journey, and let the world of Google ranking unfold before your eyes. The course starts with an enticing introduction, painting a vivid picture of what lies ahead. As you delve deeper, you'll realize why Microsoft Office is an essential tool in mastering Google My Business. Through meticulously designed lectures, you'll understand the intricacies of setting up your Google My Business page, determining your service distance, selecting the perfect business category, and crafting an enticing business introduction. The course also takes you on a captivating journey into the world of image tagging and insights analysis within Google My Business, helping you optimize your profile to reach that coveted 100% completeness. Unlocking Google Ranking also explores the critical role of reviews in local business success, and it uncovers the secrets to effectively managing and generating reviews. As you progress, you'll appreciate how Microsoft Office can be a game-changer in this domain. The course culminates by guiding you towards mastering the art of ranking in the top three positions in the Google Map Pack, paving the way for unparalleled success in local SEO. Learning Outcomes: Master the setup of Google My Business pages, maximizing their potential for local business growth. Gain an in-depth understanding of the importance of reviews and how to manage and generate them effectively. Unlock the power of Microsoft Office for optimizing your Google My Business profile. Learn the secrets of local SEO and how to secure top positions in the Google Map Pack. Achieve a complete Google My Business profile with 100% optimization, increasing your visibility and attracting more customers. Course Description: Unlocking Google Ranking is a dynamic course that takes you on an educational journey through Google My Business, reviews management, and local SEO. With Microsoft Office as your trusty companion, you'll navigate through a meticulously crafted curriculum, ensuring that you don't miss a single step in your quest to conquer the digital landscape. Who Is This Course For? Small business owners looking to enhance their online presence and attract local customers. Marketing professionals seeking to sharpen their local SEO skills. Entrepreneurs and startups aiming to establish a strong digital footprint. E-commerce businesses desiring better visibility in local search results. Digital marketing enthusiasts eager to explore the world of Google ranking. Certification If you are a newbie to managing a WordPress website, then congratulations! You are here at the right track with us because we are going to introduce you one of the most basic knowledge when owning a WordPress page: how to find your site the best WordPress Hosting service. This process is often overlooked by most of the website owners. But it can be considered the most important key point to bring your site to stand out of the crowd. A great hosting service could help you to improve SEO and increase sales as well. Career path Digital Marketing Manager: £30,000 - £50,000 per annum SEO Specialist: £25,000 - £45,000 per annum Small Business Owner: Earnings vary based on business success Marketing Coordinator: £20,000 - £35,000 per annum E-commerce Manager: £25,000 - £50,000 per annum Freelance SEO Consultant: Hourly rates range from £20 to £100 Course Content Section 1: Introduction To The Course Lecture 1 What To Expect In This Course Lecture 2 Why Having Google My Business is Critical For Every Local Business Section 2: Getting Started With Google My Business Lecture 3 Intro To Google My Business Lecture 4 An Example Google My Business Page Setup Lecture 5 Setting Your Service Distance & Address Lecture 6 Selecting The Best Business Category Lecture 7 Creating a Good Introduction For Your Page Lecture 8 Tagging Photos Inside Of Google My Business or Using Picasa Lecture 9 Bulk Tagging Photos With a Location Lecture 10 Viewing Insights About Your Business Lecture 11 A Completed Google My Business Profile - Getting to 100% Section 3: Getting Reviews For Your Business Lecture 12 Why Reviews Are So Important Lecture 13 Responding To Reviews Lecture 14 Grade.us Lecture 15 The Review Handout Generator Section 4: Ranking In The Top 3 Positions in the Google Map Pack Lecture 16 Where To Go From Here - Learning About Local SEO
Delve into the dynamic world of real estate with the 'Certificate in Estate Agent Training at QLS Level 3', a course meticulously crafted for individuals eager to master the art of property transactions. This immersive program begins with a comprehensive introduction to the estate agent's role, setting the stage for a deep understanding of the profession. As the course unfolds, learners discover the variety of estate agent types, each catering to distinct market needs, providing a broad perspective of the industry. The curriculum seamlessly transitions into practical aspects such as initiating one's career in this field, engaging with sellers for listing properties, and mastering the valuation process. In the heart of the course lies the skill of negotiation, a pivotal tool for any estate agent, followed by techniques for attracting potential buyers and understanding the nuances of property selling. The program also delves into the specifics of letting properties, an increasingly popular segment in the real estate market. Embracing the digital age, the course includes a module on leveraging technology for estate agents, enhancing efficiency and reach. The journey concludes with an essential overview of the regulations governing estate agents, ensuring learners are well-versed in legal compliance. This course is more than a learning experience; it's a gateway to transforming passion into a professional career. Learning Outcomes Acquire a foundational understanding of the estate agent role and industry. Learn diverse estate agent types and their specific functions. Develop skills in property listing, valuation, and client engagement. Master negotiation techniques and strategies for selling properties. Gain insights into property letting and the impact of technology in real estate. Why choose this Certificate in Estate Agent Training at QLS Level 3 course? Unlimited access to the course for a lifetime. Opportunity to earn a certificate accredited by the CPD Quality Standards after completing this course. Structured lesson planning in line with industry standards. Immerse yourself in innovative and captivating course materials and activities. Assessments are designed to evaluate advanced cognitive abilities and skill proficiency. Flexibility to complete the course at your own pace, on your own schedule. Receive full tutor support throughout the week, from Monday to Friday, to enhance your learning experience. Who is this Certificate in Estate Agent Training at QLS Level 3 course for? Aspiring estate agents seeking a comprehensive understanding of the industry. Sales professionals transitioning into the real estate sector. Property managers looking to enhance their market knowledge. Individuals interested in the buying and selling aspects of real estate. Entrepreneurs exploring opportunities in the property market. Career path Estate Agent: £25,000 - £40,000 Property Valuer: £30,000 - £45,000 Real Estate Negotiator: £28,000 - £50,000 Property Listing Agent: £27,000 - £42,000 Lettings Agent: £24,000 - £35,000 Real Estate Technology Consultant: £32,000 - £48,000 Prerequisites This Certificate in Estate Agent Training at QLS Level 3 does not require you to have any prior qualifications or experience. You can just enrol and start learning. This course was made by professionals and it is compatible with all PC's, Mac's, tablets and smartphones. You will be able to access the course from anywhere at any time as long as you have a good enough internet connection. Certification After studying the course materials, there will be a written assignment test which you can take at the end of the course. After successfully passing the test you will be able to claim the pdf certificate for £4.99 Original Hard Copy certificates need to be ordered at an additional cost of £8. Endorsed Certificate of Achievement from the Quality Licence Scheme Learners will be able to achieve an endorsed certificate after completing the course as proof of their achievement. You can order the endorsed certificate for only £85 to be delivered to your home by post. For international students, there is an additional postage charge of £10. Endorsement The Quality Licence Scheme (QLS) has endorsed this course for its high-quality, non-regulated provision and training programmes. The QLS is a UK-based organisation that sets standards for non-regulated training and learning. This endorsement means that the course has been reviewed and approved by the QLS and meets the highest quality standards. Please Note: Studyhub is a Compliance Central approved resale partner for Quality Licence Scheme Endorsed courses. Course Curriculum Certificate in Estate Agent Training at QLS Level 3 Introduction to the Course - Estate Agent 00:03:00 Estate Agent: An Introduction 00:24:00 Different Types of Estate Agents 00:18:00 Getting Started on the Job 00:19:00 Listing Property: Finding the Sellers 00:27:00 Valuation Process 00:24:00 Negotiating as Estate Agent 00:15:00 Selling Property: Finding the Buyers 00:26:00 Letting Property 00:34:00 Technology for Estate Agents 00:24:00 Regulation of Estate Agents 00:16:00 Final Recap to the Course 00:00:00 Mock Exam Mock Exam - Certificate in Estate Agent Training at QLS Level 3 00:20:00 Final Exam Final Exam - Certificate in Estate Agent Training at QLS Level 3 00:20:00 Order your QLS Endorsed Certificate Order your QLS Endorsed Certificate 00:00:00
Photography isn’t just a passion anymore—it’s a career. From freelancers to media houses, brands are constantly on the lookout for visual storytellers who bring both artistic flair and business savvy. The Introduction to Photography Mini Bundle is built to help you stand out in a highly visual world. With photography, digital photography, communication skills, email marketing, and sales writing in one place, you're not just shooting images—you're building a career. Whether you're starting a business, launching a brand, or joining a creative team, this bundle puts you on the fast track to hireability. Description Great pictures don’t sell themselves—professionals do. That’s why the Introduction to Photography Mini Bundle is more than just about camera work. It’s about being employable in a digital-first world where clients and employers want photographers who understand communication skills, write compelling sales writing, and craft strategic email marketing campaigns. You’ll build your foundation in photography and digital photography, but that’s just the beginning. Pair it with exceptional communication skills and you’re already above the competition. Add in expertise in email marketing and sales writing, and you go from freelancer to high-demand content creator. Employers in media, advertising, ecommerce, publishing, and content production are looking for talent that combines creative execution with marketing know-how. Whether it’s branding through digital photography, engaging clients with strong communication skills, or converting leads with effective sales writing, this bundle sets you up for real results. FAQ Who is this bundle for? This is ideal for aspiring photographers, content creators, marketers, influencers, and anyone looking to combine photography with business. If you want to work in media or marketing, digital photography, communication skills, and sales writing are in high demand. Why include marketing and writing skills in a photography bundle? Because clients don’t just pay for pretty pictures. They pay for results. Email marketing and sales writing skills make your content sell—not just look good. Add strong communication skills, and you become the full package. Is now the right time to take this bundle? Absolutely. The rise of social media and ecommerce means brands need skilled photographers with a business mindset. If you’ve only focused on photography or digital photography, now’s the time to expand. Don’t wait until everyone else is offering the full skill set.
Overview This Microsoft Excel Course for Everyone - Complete Excel Course is your passport to spreadsheet mastery.Explore Excel in detail and improve your abilities with practical activities that go beyond boring lectures. Take on spreadsheets like an expert, from data entry to difficult formulas and eye-catching graphics. But the magic doesn't end there! After finishing successfully, you'll not only impress with your proficiency with Excel, but you'll also obtain a respected CPD certification to enhance your CV and make a statement in the job market. Consider it your golden ticket to go up in your job!Enrol right away to see how your confidence and chances rise! Don't wait! How will I get my certificate? You may have to take a quiz or a written test online during or after the course. After successfully completing the course, you will be eligible for the certificate. Who is This course for? There is no experience or previous qualifications required for enrolment on this Microsoft Excel Course for Everyone - Complete Excel Course. It is available to all students, of all academic backgrounds. Requirements Compatible with a wide range of gadgets, including smartphones, tablets, laptops, Macs, and PCs. Particularly designed to be easily accessed with an internet connection on tablets and smartphones. No strict deadlines; learn whenever it's convenient for you. Individuals with basic English proficiency. Career Path After completing this course, it will increase the value of your CV and open you up to multiple sectors, such as : Data Analyst: £25,000 - £50,000 per year Financial Analyst: £30,000 - £60,000 per year Operations Manager: £35,000 - £70,000 per year Accountant: £25,000 - £50,000 per year Business Intelligence Analyst: £35,000 - £65,000 per year These salary ranges can vary based on factors such as experience, location, and the specific industry of the business. Course Curriculum 15 sections • 80 lectures • 06:51:00 total length •Introduction: 00:03:00 •Course Curriculum: 00:04:00 •Getting started on Windows, macOS, Android, and IOS: 00:01:00 •How to ask great questions: 00:02:00 •FAQ's: 00:01:00 •Starting Excel: 00:04:00 •Introduction: 00:02:00 •Worksheet basics: 00:22:00 •Entering values and formulas: 00:12:00 •Data formats: 00:10:00 •Data handling basics - cut copy and paste: 00:07:00 •Save and print in excel: 00:10:00 •Excel Ranges: 00:05:00 •Introduction: 00:01:00 •Basic formula operations: 00:06:00 •Mathematical functions level 1: 00:20:00 •Mathematical functions level 2: 00:12:00 •Text functions level 1: 00:09:00 •Text functions level 2: 00:13:00 •Logical functions: 00:11:00 •Date time functions: 00:06:00 •V Lookup formula: 00:12:00 •HLookup formula: 00:04:00 •HLookup + Match formula: 00:09:00 •Match + Index formula: 00:05:00 •Introduction: 00:02:00 •XLookup: 00:08:00 •Handling #NA and Approximates match in XLookup: 00:11:00 •Wildcard matching in XLookup: 00:06:00 •Introduction: 00:02:00 •Split text into columns: 00:07:00 •Flash Fill: 00:07:00 •Remove Duplicates: 00:08:00 •Data Validation: 00:07:00 •Get- import Data from Text: 00:06:00 •Get - import Data from CSV: 00:03:00 •Introduction: 00:01:00 •Formatting Font: 00:04:00 •Formatting Alignment: 00:06:00 •Formatting Number: 00:05:00 •Formatting Date: 00:03:00 •Formatting tables: 00:05:00 •Introduction: 00:01:00 •Creating Pivot Table: 00:07:00 •Value field settings: 00:04:00 •Number format: 00:02:00 •Pivot Table Design: 00:03:00 •Excel Exercise: 00:01:00 •Solution for Excel Exercise: 00:02:00 •Introduction: 00:01:00 •Excel Charts - Categories: 00:03:00 •Elements of a chart: 00:04:00 •Easy way to create charts: 00:02:00 •Column or Bar charts: 00:04:00 •Formatting charts: 00:04:00 •Line charts: 00:02:00 •Area charts: 00:02:00 •Pie and Doughnut charts: 00:04:00 •Format AreaPlot or XY chart: 00:08:00 •Scatter or bubble charts: 00:02:00 •Introduction: 00:01:00 •Frequency Distribution and Histograms: 00:04:00 •Waterfall charts: 00:02:00 •Hierarchy charts: sunburst and tree map: 00:03:00 •Combination charts: 00:02:00 •Sparklines: 00:05:00 •Pivot charts: 00:02:00 •Maps chart: 00:04:00 •3D Maps chart: 00:03:00 •Introduction: 00:01:00 •Stock charts: 00:02:00 •Radar charts: 00:02:00 •Surface charts: 00:02:00 •Heat maps: 00:04:00 •Named ranges: 00:05:00 •Indirect Name range Function: 00:06:00 •Import Data table from PDF file - Excel 2021: 00:04:00 •Import Data from Website - Excel 2019 above: 00:09:00 •Project: Sales forecast tracker: 00:07:00 •Product Sale Tax invoice: Tax Calculations: 00:05:00
In the business world, effective written communication is essential, yet many individuals encounter challenges in this area. Writing skills problems often manifest as difficulties in crafting clear and concise messages, resulting in misunderstandings, errors, and a lack of professionalism. Common issues include improper grammar and punctuation usage, vague or convoluted language, and an inability to structure documents logically. These problems can hinder productivity, damage a company's reputation, and strain professional relationships. Learning Objectives The following are some of the key outcomes in this course: Explore how you can write with purpose Learn why professional communication should have a purpose, how to identify that purpose Benefits of keeping your writing structured, and how to lay out your introduction, body paragraphs, and conclusion most effectively. Explore the rules of grammar, spelling, punctuation and understand the most common writing mistakes and explain how to Target Audience Young Professionals
Communication skills are a fundamental aspect of success in the business world. However, many individuals encounter challenges in this area, such as difficulty in conveying their thoughts clearly, struggling to actively listen to others, or feeling anxious during public speaking. Effective communication is essential for building relationships, resolving conflicts, and making impactful presentations. Learning Objectives The following are some of the key outcomes in this course: Understand how communication is a process involving a sender, a message, and a receiver Learn why communication can fail if that process breaks down Learn why great communication skills matter to your professional success Understand five of the most common communication barriers Target Audience Young Professionals
Effective verbal communication is a cornerstone of successful business interactions, yet many individuals encounter challenges in this domain. Issues such as unclear articulation, excessive use of jargon, or difficulty in conveying complex ideas in a simple manner can hinder the impact of their messages. Moreover, the ability to actively listen and respond appropriately is often underestimated. Participants will learn to enhance their articulation, adapt their communication style to different audiences, and develop active listening skills. By improving verbal communication, individuals can foster more productive and harmonious business relationships. Learning Objectives The following are some of the key outcomes in this course: Understand the importance of verbal communication and how it's used in the workplace Five tips to improve your verbal communication skills Improve your communication skills by rectifying and clarifying Look at why these techniques are important, and we'll describe how to use them effectively as speakers and as listeners Target Audience Young Professionals
Understanding and connection through compassionate and empathetic communication is critical. This entails actively listening, acknowledging emotions, and expressing care and concern in interpersonal interactions. By prioritizing empathy in communication, individuals can create a supportive and inclusive environment where everyone feels heard, valued, and understood. The goal is to cultivate empathy as a core communication skill, leading to more meaningful connections, improved collaboration, and enhanced overall well-being within interpersonal and professional relationships. Learning Objectives The following are some of the key outcomes in this course: Understand how empathy fuels successful conversations Understand how to communicate with empathy, and we list three statements to avoid when offering support What is an empathy roadblock, and list some of the most common ones Learn about four solutions for overcoming these roadblocks Target Audience Young Professionals