7958 Research courses

LEARN ABOUT BEHAVIORAL VS. TRADITIONAL INTERVIEWING, AND HOW TO INCORPORATE AND DEVELOP INTERVIEWING SKILLS TO ENSURE THAT YOU FIND THE RIGHT CANDIDATE FOR THE JOB. Behavioral Interviewing means asking candidates questions that will help you to discover how the interviewee acted in specific employment-related situations. Because past performance is a good indicator of how someone will act in the future, this style of interviewing is extremely useful, and the method of choice for recruiting teams. In this session, you will learn about behavioral vs. traditional interviewing, and how you can incorporate and develop your interviewing skills to ensure that you have the right candidate for the job. OBJECTIVES Participants will be able to: Build a consistent framework and process to ensure an unbiased candidate experience; Choose job specifications and determine how success will be measured (skills); Identify characteristics and qualities that will support the required skills; Prepare questions to elicit descriptions of behaviors, attitudes, and skills necessary for the job; Review legal and appropriate interviewing etiquette/guidelines, including social media research; Screen candidates, using resumes and phone interviews; and Conduct successful role-play Behavioral Interviews in class. CLASSES WILL INCLUDE: Workbooks for future reference and study. Workshop / role play with actual interview scenarios to assist in internalizing data. Time for individual questions and concerns to aid in personalizing tactics. Online Format—Behavioral Interviewing is a 4-hour interactive online class for up to six people. Register for this class and you will be sent ONLINE login instructions prior to the class date. Rich has an engaging presentation style. The New Mexico chapter of the International Society for Performance Improvement (NMISPI) gave high marks to his interactive and lively Improving Customer Service workshop. There were opportunities to share ideas and analyze different techniques, and 87% of attendees said that they would recommend this workshop to others. Ildiko OraveczNew Mexico International Society for Performance Improvement

UX Process for Beginners from User Interviews to Personas, User stories, Information architecture to Usability testing

Unlock the secrets of successful marketing with our comprehensive course, "Marketing: Research, Branding, Advertising, and Pricing Strategies." From understanding the basics to mastering strategic marketing, this course covers it all. Explore essential topics like consumer behaviour, market segmentation, product life cycles, branding, pricing strategies, and digital marketing. Gain practical insights into advertising, sales promotion, personal selling, and public relations. Perfect for anyone looking to enhance their marketing skills and drive business success. Key Features: CPD Certified Free Certificate Developed by Specialist Lifetime Access Learners will gain a solid understanding of marketing fundamentals and the marketing process. They will explore the marketing environment and conduct marketing research to understand consumer and business buying behaviours. Students will learn how to segment markets and develop effective product strategies throughout the product life cycle. They will discover the essentials of branding and pricing strategies to position products competitively. The curriculum covers marketing channels, integrated marketing communications, and the importance of advertising and sales promotions. Personal selling, public relations, and direct and digital marketing are also key components. Finally, students will learn strategic marketing techniques to plan and execute comprehensive marketing campaigns effectively. This curriculum equips learners with practical skills and knowledge to thrive in various marketing roles. Course Curriculum: Module 01: Basics of Marketing Module 02: The Marketing Process Module 03: Marketing Environment Module 04: Marketing Research Module 05: Consumer Buying Behaviour Module 06: Business Markets and Buying Behaviour Module 07: Market Segmentations Module 08: Product Strategy Module 09: Product Life Cycle Module 10: Branding Strategy Module 11: Pricing Strategy Module 12: Marketing Channels Module 13: Integrated Marketing Communications Module 14: Advertising and Sales Promotion Module 15: Personal Selling and Public Relations Module 16: Direct and Digital Marketing Module 17: Strategic Marketing Learning Outcomes: Identify key elements in marketing research for strategic decision-making. Analyse consumer behaviour to enhance targeted marketing strategies effectively. Develop branding strategies aligned with product life cycle stages. Formulate competitive pricing strategies based on market segmentation analysis. Implement integrated marketing communications for effective brand promotion. Evaluate digital marketing channels for strategic marketing campaigns. CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Business professionals seeking advanced marketing knowledge. Marketing managers aim to refine strategic marketing approaches. Entrepreneurs interested in enhancing brand development strategies. Graduates pursuing careers in marketing or related fields. Anyone wanting to deepen their understanding of marketing principles. Career path Market Research Analyst Brand Manager Pricing Analyst Advertising Executive Digital Marketing Specialist Public Relations Officer Certificates Digital certificate Digital certificate - Included Certificate of Completion Digital certificate - Included Will be downloadable when all lectures have been completed.

ILM Level 7 Certificate in Leadership & Management – 10 day Accredited training course delivered in Nottingham This is a prestigious qualification aimed at current and aspiring senior managers who wish to extend their skills and knowledge to make effective strategic plans to meet or exceed the expectations of various stakeholders and partners within the organisation. The level 7 is at a Post Graduate level, which requires participants to invest in their own personal brand, to create organisation and personal impact through high level engagement, influencing, innovation and critical thinking. The learning will be underpinned by practical and applied research and the application of theoretical frameworks at the leading edge of management and leadership practice. It will be a requirement of the course that delegates identify, research, analyse and create a plan for an improvement at a strategic level within their organisation.

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