Unlock the secrets of successful marketing with our comprehensive course, "Marketing: Research, Branding, Advertising, and Pricing Strategies." From understanding the basics to mastering strategic marketing, this course covers it all. Explore essential topics like consumer behaviour, market segmentation, product life cycles, branding, pricing strategies, and digital marketing. Gain practical insights into advertising, sales promotion, personal selling, and public relations. Perfect for anyone looking to enhance their marketing skills and drive business success. Key Features: CPD Certified Free Certificate Developed by Specialist Lifetime Access Learners will gain a solid understanding of marketing fundamentals and the marketing process. They will explore the marketing environment and conduct marketing research to understand consumer and business buying behaviours. Students will learn how to segment markets and develop effective product strategies throughout the product life cycle. They will discover the essentials of branding and pricing strategies to position products competitively. The curriculum covers marketing channels, integrated marketing communications, and the importance of advertising and sales promotions. Personal selling, public relations, and direct and digital marketing are also key components. Finally, students will learn strategic marketing techniques to plan and execute comprehensive marketing campaigns effectively. This curriculum equips learners with practical skills and knowledge to thrive in various marketing roles. Course Curriculum: Module 01: Basics of Marketing Module 02: The Marketing Process Module 03: Marketing Environment Module 04: Marketing Research Module 05: Consumer Buying Behaviour Module 06: Business Markets and Buying Behaviour Module 07: Market Segmentations Module 08: Product Strategy Module 09: Product Life Cycle Module 10: Branding Strategy Module 11: Pricing Strategy Module 12: Marketing Channels Module 13: Integrated Marketing Communications Module 14: Advertising and Sales Promotion Module 15: Personal Selling and Public Relations Module 16: Direct and Digital Marketing Module 17: Strategic Marketing Learning Outcomes: Identify key elements in marketing research for strategic decision-making. Analyse consumer behaviour to enhance targeted marketing strategies effectively. Develop branding strategies aligned with product life cycle stages. Formulate competitive pricing strategies based on market segmentation analysis. Implement integrated marketing communications for effective brand promotion. Evaluate digital marketing channels for strategic marketing campaigns. CPD 10 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Business professionals seeking advanced marketing knowledge. Marketing managers aim to refine strategic marketing approaches. Entrepreneurs interested in enhancing brand development strategies. Graduates pursuing careers in marketing or related fields. Anyone wanting to deepen their understanding of marketing principles. Career path Market Research Analyst Brand Manager Pricing Analyst Advertising Executive Digital Marketing Specialist Public Relations Officer Certificates Digital certificate Digital certificate - Included Certificate of Completion Digital certificate - Included Will be downloadable when all lectures have been completed.
Conflict Management 1 Day Training in Bangor
Unlock the secrets of successful marketing with our comprehensive course, "Marketing: Research, Branding, Advertising, and Pricing Strategies." From understanding the basics to mastering strategic marketing, this course covers it all. Explore essential topics like consumer behaviour, market segmentation, product life cycles, branding, pricing strategies, and digital marketing. Gain practical insights into advertising, sales promotion, personal selling, and public relations. Perfect for anyone looking to enhance their marketing skills and drive business success. Key Features: CPD Certified Free Certificate from Reed CIQ Approved Developed by Specialist Lifetime Access Learners will gain a solid understanding of marketing fundamentals and the marketing process. They will explore the marketing environment and conduct marketing research to understand consumer and business buying behaviours. Students will learn how to segment markets and develop effective product strategies throughout the product life cycle. They will discover the essentials of branding and pricing strategies to position products competitively. The curriculum covers marketing channels, integrated marketing communications, and the importance of advertising and sales promotions. Personal selling, public relations, and direct and digital marketing are also key components. Finally, students will learn strategic marketing techniques to plan and execute comprehensive marketing campaigns effectively. This curriculum equips learners with practical skills and knowledge to thrive in various marketing roles. Course Curriculum: Module 01: Basics of Marketing Module 02: The Marketing Process Module 03: Marketing Environment Module 04: Marketing Research Module 05: Consumer Buying Behaviour Module 06: Business Markets and Buying Behaviour Module 07: Market Segmentations Module 08: Product Strategy Module 09: Product Life Cycle Module 10: Branding Strategy Module 11: Pricing Strategy Module 12: Marketing Channels Module 13: Integrated Marketing Communications Module 14: Advertising and Sales Promotion Module 15: Personal Selling and Public Relations Module 16: Direct and Digital Marketing Module 17: Strategic Marketing Learning Outcomes: Identify key elements in marketing research for strategic decision-making. Analyse consumer behaviour to enhance targeted marketing strategies effectively. Develop branding strategies aligned with product life cycle stages. Formulate competitive pricing strategies based on market segmentation analysis. Implement integrated marketing communications for effective brand promotion. Evaluate digital marketing channels for strategic marketing campaigns. CPD 10 CPD hours / points Accredited by CPD Quality Standards Marketing: Research, Branding, Advertising and Pricing Strategies 12:08:28 1: Module 01: Basics of Marketing 28:51 2: Module 02: The Marketing Process 35:55 3: Module 03: Marketing Environment 21:18 4: Module 04: Marketing Research 38:52 5: Module 05: Consumer Buying Behaviour 57:31 6: Module 06: Business Markets and Buying Behaviour 37:40 7: Module 07: Market Segmentations 39:53 8: Module 08: Product Strategy 43:21 9: Module 09: Product Life Cycle 23:49 10: Module 10: Branding Strategy 31:59 11: Module 11: Pricing Strategy 1:00:20 12: Module 12: Marketing Channels 53:31 13: Module 13: Integrated Marketing Communications 47:56 14: Module 14: Advertising and Sales Promotion 48:07 15: Module 15: Personal Selling and Public Relations 1:00:48 16: Module 16: Direct and Digital Marketing 47:06 17: Module 17: Strategic Marketing 50:31 18: CPD Certificate - Free 01:00 Who is this course for? Business professionals seeking advanced marketing knowledge. Marketing managers aim to refine strategic marketing approaches. Entrepreneurs interested in enhancing brand development strategies. Graduates pursuing careers in marketing or related fields. Anyone wanting to deepen their understanding of marketing principles. Career path Market Research Analyst Brand Manager Pricing Analyst Advertising Executive Digital Marketing Specialist Public Relations Officer Certificates Digital certificate Digital certificate - Included Reed Courses Certificate of Completion Digital certificate - Included Will be downloadable when all lectures have been completed.
Data Protection and Clinical Trials
Learn more about entering the exciting field of Clinical Research, and how you can quickly start or grow your career! Tuesday, August 27 · 1 - 2am GMT+1 Join us to learn about Clinical Research--a growing field that offers a variety of career opportunities--and how you can acquire the skills to work in Clinical Research! Ask questions of experts working in the field. Discover the PCC Clinical Research program. In this 6 month, part-time class, you learn the foundational terms, concepts, and elements of designing and implementing clinical research, preparing you for a great job for an in-demand role. Most positions offer starting hourly rates ranging between $23-$36 per hour, and typically include benefits. Clinical research skills and knowledge are used in research sites such as medical centers and hospitals, pharmaceutical, device or biotechnology companies, or in contract research organizations. PCC's Foundations of Clinical Research curriculum was developed in partnership with local Oregon healthcare leaders including OHSU, Kaiser Permanente, Providence Health & Services, and Legacy Health. In the Foundations of Clinical Research non-credit certificate program at PCC's Institute for Health Professionals, you will learn will ethical, regulatory, historical and operational, recruitment, reporting, and other principles that support successful clinical trials. Seeking a new opportunity in a growing field? Already a CNA or Nurse and looking to transition to a role that doesn't have you running ragged all day? Check out PCC's IHP Clinical Research program!
To conduct a clinical trial in the European Economic Area under the Clinical Trials Directive the sponsor must apply for authorisation from the national competent authority (i.e. medicines regulator), and favourable opinion must be obtained from a research ethics committee, in each member state in which the trial is to take place. This module sets out the requirements for successful compilation, submission and maintenance of the applications.
Conflict Management 1 Day Training in Bath
UX Process for Beginners from User Interviews to Personas, User stories, Information architecture to Usability testing
ILM Level 7 Certificate in Leadership & Management – 10 day Accredited training course delivered in Nottingham This is a prestigious qualification aimed at current and aspiring senior managers who wish to extend their skills and knowledge to make effective strategic plans to meet or exceed the expectations of various stakeholders and partners within the organisation. The level 7 is at a Post Graduate level, which requires participants to invest in their own personal brand, to create organisation and personal impact through high level engagement, influencing, innovation and critical thinking. The learning will be underpinned by practical and applied research and the application of theoretical frameworks at the leading edge of management and leadership practice. It will be a requirement of the course that delegates identify, research, analyse and create a plan for an improvement at a strategic level within their organisation.
Conflict Management 1 Day Training in Bedford