Generating new leads and new business can be both time-consuming and frustrating. It's not easy - it takes skill, careful preparation and the creation of effective models and methods, even perhaps using formal approaches and scripts. Once generated, a new lead or enquiry must also be carefully managed to maximise the potential revenue it can generate. But it's crucial to get it right. If your company can afford not to worry about getting new business - congratulations! If your company is completely confident that it is performing at peak potential in generating new leads - again, congratulations! But if your company is working in the real world, couldn't your team do with some help, to become even just that little bit more effective, to make the process just that little less painful? This highly practical, intensive workshop gives sales teams the proven strategies and tactics they need to build a sustainable new business pipeline. This course will help participants: Develop a clear and consistent process for new business development and lead-generation Master the secret of effective new business development and lead-generation - 'only sell the appointment or next stage of the sales process, not your product or service' Set and achieve the right level of new business development and lead-generation activity to achieve your personal and organisational sales goals Apply the key principles of effective prospecting and pipeline management using a proven toolkit and approach Overcome the most common 'put-offs' when conducting telephone or face-to-face business-development and lead-generation activities Develop an engaging telephone voice and manner - and a 'networking personality' Qualify potential opportunities with more accuracy on a consistent basis Prioritise opportunities and manage their time when sourcing new business Discover online sources of leads, contacts and referrals Overcome psychological blocks to cold or warm calling - theirs and the client's Identify potential prospects - and decision-makers and influencers within target prospects - with greater accuracy Make outbound sales or appointment calls with improved confidence, control and results Improve the conversion of calls to appointments by using more effective questions and sales messages Get past gatekeepers and assistants more effectively Make the most of your CRM software and systems 1 Online marketing - what works! Workshop overview and learning objectives Choosing your social media channels LinkedIn for sales and marketing Designing and implementing an effective new business email campaign online Creating a lead-generation strategy online - with case studies Avoiding common mistakes in social media marketing Case study: 'Best practice in social media sales and marketing' Using blogs and video-based marketing (eg, YouTube) New trends and how to keep your finger on the 'social media' pulse Twenty essential websites and online marketing tools 2 Making appointments by telephone Planning the call, telephone techniques, integrating with email and online marketing Developing a clear and consistent process to appointment-making Setting and achieving the right level of telephone activity to achieve your appointment goals Applying the key principles of effective prospecting and pipeline management generation, using a proven toolkit and approach Overcoming the most common 'put-offs' to seeing or engaging with you Overcoming psychological blocks to cold or warm calling - yours and the client's Identifying potential prospects - and decision-makers and influencers within target prospects - with greater accuracy Making outbound sales or appointment calls with improved confidence, control and results Improving conversion of calls to appointments by using more effective questions and sales messages The five keys to developing an engaging telephone voice and approaching manner 3 Power networking Strategies for networking and B2B referral-based marketing The importance, and different types, of networking How to work a room - preparation and strategy Communication dynamics in networking - the power of the listening networker Assumptions when networking Business networking etiquette Making connections, asking for cards, contact details and referrals, gaining follow-up commitments Building relationships - follow-up and follow-through 4 Developing new leads Strategies for first-time sales calls Gaining rapport and opening first-time and new business sales calls effectively Advanced consultative selling - questioning techniques to quickly and efficiently uncover opportunities, need areas and preferences Presenting your solution to a new or first-time customer - creating an enthusiastic and compelling personalised and persuasive summary of your proposal Value message - differentiate your solutions clearly and accurately, with tailored value statements Presenting the right initial USPs, features and benefits and making them relevant and real to the customer Smart ways to position price, emphasise value and be a strong player without being the cheapest or leading on price Learn and use advanced techniques to determine customer needs, value and decision-making criteria in depth on a first-time call 5 Organised persistence - CRM and prospect-tracking Organised persistence - sales tracking, following up on 'sleeping' customers, gaining referrals, time and territory management Maintaining a good database for maximising new business ROI Developing a contact strategy with different types and levels of contact Analysing your contact base using state-of-the-art software and tools Making the most of your CRM systems and solutions Understanding that your attitude makes a difference when sourcing new business Setting SMART objectives for new business development and lead-generation Practical exercise - setting personal development and business goals Time management tips to improve daily productivity New business pipeline management strategies for peak sales performance 6 Workshop summary and close Practical exercise - developing your new business action plan Review and feedback
Effective communication in the workplace is part and parcel of our daily lives, but not everyone is a natural. Do you find it tough standing up in front of people? Does the thought of engaging with audiences in any setting fill you with anxiety? Is doing a remote video message to colleagues on Zoom or Teams a tough call? Do you do it regularly but need some professional guidance on whether it’s working? At CoComms we can improve every aspect of your performance and offer a range of tips and techniques to help manage these environments and keep your audience engaged and interested. Public Speaking and Presentation Training In a professional setting it’s vital to come across as dynamic, trustworthy, credible and real. You want people to trust you and in turn get behind your vision or plan or proposal. If you can achieve this you can improve your confidence, your engagement and your prospects. Our training is designed to hone your presentation skills so whether you are pitching for work, taking colleagues through change or speaking to a new audience, you can do it with a clarity and confidence that makes your messages clear and insightful. The training includes: Perfecting your slides Working to produce a clean, easy to navigate slide deck that give logic and flow to your presentation. Developing your storytelling We use our journalistic techniques to show you how to build a story to keep your audience engaged with a well-structured and entertaining presentation. Calls to Action Make sure it is clear what you want to achieve and what you want from your audience. Rehearse and Review We film and then playback a range of practical presentation exercises so we can review your performance and work to make any improvements. Conference and Panel Training The audience at a conference may be a captive one, but that doesn’t mean they are always listening and engaging with what you have to say. We can make sure your keynote speech or panel contribution is memorable, appreciated by your audience and beneficial to your business. Our training looks at preparing for and delivering a speech from start to finish and includes: Defining your big ideas What is it you want to say and what do you want your audience to remember? Develop your narrative and script How can you get across your message using storytelling. Choosing the right language How vibrant and energised language can make the difference in your speech. The tips and tricks to make sure your speech is memorable How vocabulary and delivery techniques ensure your words are heard. Controlling the message How to deal with unhelpful questions and return to the main aspects of your story. Stakeholder Communication Training Engaging effectively with stakeholders with clarity and confidence can make all the difference to your relationships. A successful “town hall” meeting can win over your sceptics, convince those who are unsure and build a common goal between your business and stakeholders. Our stakeholder communication training prepares you for these vital meetings and includes: Focusing the meeting We look at how to control the meeting so the important business is covered and how to prepare for any questions or comments you may receive. Keep control of the conversation We teach you conversational techniques to focus on the main points without being too assertive or dismissive. Rehearse and Review We use video and practical role-play exercises to assess your performance and look for ways to improve. Breaking down the information We look at how to present facts and figures without overwhelming (or boring!) your audience. Our techniques will help you narrate the message in a clear and comprehensive way. Making an impact Using our journalistic experience we will work with you to develop your presentation skills to make the biggest impact and demonstrate credibility and authority. Video Calls for Business The world has changed. Now is the time to ensure your business is changing too. Many in-person meetings, conferences, networking events and clients hosting are, for now, a thing of the past. These face-to-face interactions have been replaced by video calls, webinars and online events. So, how do you develop contacts, maintain relationships and manage your team in this new virtual world? How do you look and sound confident, be heard, and build trust and credibility through a computer screen? At CoComms, we are online communications experts and our years of experience in broadcasting mean we understand how to engage a virtual audience. Interactive and practical training We work with you through a variety of scenarios to analyse your performance on video calls. Feedback on your performance We offer supportive, positive feedback and share our tried and tested techniques so you can improve. Make Video Calls work for you Through our training you will become more confident, more productive and more dynamic on video calls. Contact us If you have a query regarding any of our services or would like to book a consultation for free initial advice and guidance please get in touch
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IPsec training course description This hands on course focuses on IPsec VPNs. Rather than focusing on one implementation this course concentrates on the technologies and protocols of IPsec. Starting with an overview of the complete IPsec architecture the course then moves onto ESP packet analysis along with encryption and authentication provided. IKEv1 and IKEv2 are both covered in detail. Having covered IPsec with pre shared keys the course then moves onto IPsec with certificates followed by IPsec issues. The course is vendor neutral with hands on with both Cisco and Microsoft implementations. What will you learn Explain how IPsec works. Explain the role of AH, ESP and IKE. Configure IPsec. Troubleshoot IPsec. IPsec training course details Who will benefit: Technical staff working with IPsec. Prerequisites: Definitive IP VPNs for engineers. Duration 3 days IPsec training course contents What is IPsec? How to spell IPsec, IPsec is IP security, confidentiality, integrity, authenticity, replay protection, what is a VPN? Network layer security, IPsec and IPv4, IPsec and IPv6, the suite of protocols, the standard, IPsec RFCs, IPsec history. Hands on Analysis of 'normal' IP packets. IPsec architecture The IPsec protocols, AH vs ESP, Why two headers? transport mode, tunnel mode, Remote access VPNs, site to site VPNs, security associations, SA database, Security Parameters Index, implementations: Host tack, Bump in the Stack, Bump in the Wire. Hands on Configuring IPsec. AH What AH does, the stack, The AH header, What is authenticated? Device authentication. AH in transport mode, AH in tunnel mode. Hands on AH packet analysis. ESP What ESP does, the ESP header, ESP in transport mode, ESP in tunnel mode, ESP and SA, ESP and SPI. Hands on ESP packet analysis, policy configuration. IPsec encryption IPsec is a framework, standard algorithms, ESP keys, the role of IKE, key lifetimes, how IKE generates the keys, DES, 3DES, AES, cipher block chaining, counter mode, other encryption. Hands on Encryption configuration. IPsec authentication Authentication types, IPsec authentication, Authentication algorithms: MD5, keyed SHA-1, HMAC-MD5, HMAC-SHA-1, HMAC-RIPEMD, other authentication algorithms. Hands on Authentication configuration. IKE Internet Key Exchange, IKE and the SAD, the two phase negotiation, ISAKMP, ISAKMP header, pre shared keys, digital signatures, public key encryption, Diffie Hellman, proposals, counter proposals, nonces, identities, phase 1 negotiation: main mode, aggressive mode, base mode. Phase 2 negotiation: quick mode, new group mode. Hands on IKE packet analysis. More IKE PFS, IKE and dynamic addresses, XAUTH, hybrid authentication, CRACK, ULA, PIC. User level authentication. IKE renegotiation, heartbeats. Hands on Troubleshooting IPsec. IKEv2 The IKEv2 exchange, IKE_SA_INIT, IKE_AUTH, CREATE_CHILD_SA, IKEv2 packets, the informational exchange. Comparing IKev1 vs IKE v2. Hands on IKEv2 configuration and analysis. PKI What is PKI?, Digital certificates, Certificate authorities, CA servers, RA, VA, certificates, CA hierarchy, CRLs, certificate formats. Hands on installing and configuring certificate servers. IPsec issues NAT, IPsec overhead and fragmentation. Summary IPsec strengths and weaknesses. Where to get further information.
Project Contract Management Skills: In-House Training Contracts are a critical part of most large or strategic projects/programs. As such, it is imperative that Project and Program Managers be well versed on basic implications of a contract as well as best practices in contract management. While not as critical a need, anyone involved in projects that involve external relationships should have a healthy appreciation for the power of good contract management. The overall goal of the course is to provide knowledge to manage complex contracts in a global environment. What You Will Learn After this program, you will be able to: Explain overall project procurement process from a buyer and seller perspective Recognize the importance of key contractual terms and how they affect projects Evaluate and contribute to the pre-contract documents and processes Identify and mitigate common pitfalls throughout the procurement process Utilize techniques to administer contracts Getting Started Introductions Course structure Course goals and objectives Foundation Concepts The Importance of Contract Management Terms and Definitions Contract Management Process Legal Systems Codes of Conduct Planning Business Analysis Procurement Management Plan Procurement Statement of Work (SOW) Common Pitfalls Solicit Contract Market Analysis Bid documents Sellers' Proposals Pitfalls Execute Contract Evaluate and Award Contract Negotiate Contract Execute Contract Common Pitfalls Deliver the Contract Preparing to Deliver Project Plan Risk Management Common Pitfalls Administer Contract Enabling Contract Management Contract Performance Monitoring and Control Change Management Financial Management / Payment Dispute Management & Resolution Contract Completion and Closure
Project Contract Management Skills Contracts are a critical part of most large or strategic projects/programs. As such, it is imperative that Project and Program Managers be well versed on basic implications of a contract as well as best practices in contract management. While not as critical a need, anyone involved in projects that involve external relationships should have a healthy appreciation for the power of good contract management. The overall goal of the course is to provide knowledge to manage complex contracts in a global environment. What You Will Learn After this program, you will be able to: Explain overall project procurement process from a buyer and seller perspective Recognize the importance of key contractual terms and how they affect projects Evaluate and contribute to the pre-contract documents and processes Identify and mitigate common pitfalls throughout the procurement process Utilize techniques to administer contracts Getting Started Introductions Course structure Course goals and objectives Foundation Concepts The Importance of Contract Management Terms and Definitions Contract Management Process Legal Systems Codes of Conduct Planning Business Analysis Procurement Management Plan Procurement Statement of Work (SOW) Common Pitfalls Solicit Contract Market Analysis Bid documents Sellers' Proposals Pitfalls Execute Contract Evaluate and Award Contract Negotiate Contract Execute Contract Common Pitfalls Deliver the Contract Preparing to Deliver Project Plan Risk Management Common Pitfalls Administer Contract Enabling Contract Management Contract Performance Monitoring and Control Change Management Financial Management / Payment Dispute Management & Resolution Contract Completion and Closure
Developing the Business Case Business analysts must be able to create business case documents that highlight project benefits, costs, and risks. The business case is based on the real business need to be solved. These become parts of proposals, feasibility studies, and other decision support documents. This course teaches the purpose, structure, and content of a business case. It presents the basic techniques for determining financial ROI, non-tangible benefits, and the probability of meeting expectations. What you will Learn At the end of this program, you will be able to: Perform feasibility studies Justify the business investment to solve the business problem Prepare an effective business case document Plan and implement a business case approval process Foundation Concepts The role of the BA An introduction to the BABOK® Guide The business analyst and the product / project life cycle (PLC) The business case deliverable Introducing the Business Case Process The BA and strategy analysis The BA and the business case process (BCP) The BA during the business case process (BCP) The BA after the business case process (BCP) Importance of defining solution performance metrics Defining the Business Need Overview of defining the business need Business needs: problem / opportunity statement Product vision Objectives and constraints Exploring Business Case Solutions Overview of exploring solutions Solution identification for feasibility Solution definition for analysis Assessing project risks Justifying the Business Case Overview of justifying the business case Qualitative justification Quantitative justification Approving the Business Case Overview of business case approval Developing recommendations Preparing the decision package - documents Preparing the decision package - presentations
Developing the Business Case: In-House Training Business analysts must be able to create business case documents that highlight project benefits, costs, and risks. The business case is based on the real business need to be solved. These become parts of proposals, feasibility studies, and other decision support documents. This course teaches the purpose, structure, and content of a business case. It presents the basic techniques for determining financial ROI, non-tangible benefits, and the probability of meeting expectations. What you will Learn At the end of this program, you will be able to: Perform feasibility studies Justify the business investment to solve the business problem Prepare an effective business case document Plan and implement a business case approval process Foundation Concepts The role of the BA An introduction to the BABOK® Guide The business analyst and the product / project life cycle (PLC) The business case deliverable Introducing the Business Case Process The BA and strategy analysis The BA and the business case process (BCP) The BA during the business case process (BCP) The BA after the business case process (BCP) Importance of defining solution performance metrics Defining the Business Need Overview of defining the business need Business needs: problem / opportunity statement Product vision Objectives and constraints Exploring Business Case Solutions Overview of exploring solutions Solution identification for feasibility Solution definition for analysis Assessing project risks Justifying the Business Case Overview of justifying the business case Qualitative justification Quantitative justification Approving the Business Case Overview of business case approval Developing recommendations Preparing the decision package - documents Preparing the decision package - presentations
Mobile comms training course description A complete overview of mobile communications covering all the major technologies in a 2-day format. What will you learn GSM GPRS UMTS LTE Alternative mobile strategies Mobile comms training course details Who will benefit: Anyone involved in mobile communications. Prerequisites: None. Duration 2 days Mobile comms training course contents Introduction Telephony, RF, mobile and wireless technologies, distances, mobile phone generations, base stations, cells, frequencies, cell types, MSC, handoffs, channels, internetworking, the Internet, wireless Internet access. UK operators, worldwide operators. GSM What is it? Timeline, digitising voice, channels, GSM architecture, Abis, A, Um, MS, BTS, BSC, MSC, HLR, VLR, EIR, AuC. Radio link aspects, GSM signalling overview, signalling protocols, roaming, GSM call flows, authentication. IMEI. SIM cards. GPRS What it is, 2G to 3G, GPRS user features, GPRS network features, GPRS elements, GPRS architecture, overlay, SGSN, GGSN, GPRS ATTACH, GPRS protocol stack, GPRS timeslots, EDGE, GPRS classes, GPRS routing, GPRS packet format. UMTS and 3G What is 3G? IMT-2000, 3G proposals, what is UMTS? Speed comparison, evolution to 3G, CDMA, CDMA 2000, W-CDMA, UMTS components, UMTS infrastructure, RNC, Node B, network architecture, packet switched attach, mobility in 3G, HSDPA. LTE and 4G LTE architecture and principles, Physical layer, Air interface, E-UTRAN, Evolved packet core, service provision. Other wireless solutions Integration of services, Bluetooth, Blackberry, VoIP, Mobile IP, 802.11, WiFi, 802.16, WiMax, What is 5G?
APM Project Management Qualification (PMQ): In-House Training The APM Project Management Qualification (PMQ) (IPMA Level D) is a knowledge-based qualification that allows candidates to demonstrate knowledge of all elements of project management. Candidates will be able to demonstrate an understanding of how these elements interact and how their project fits into their strategic and commercial environment. The course will cover the 67 assessment criteria defined by APM and prepare you to sit the examination on the fifth and final day. In addition to the instructor-led sessions, you should also expect to complete some self-directed study in the evenings. The APM Project Management Qualification (PMQ) examination is a three-hour paper where candidates must answer 10 out of 16 questions that can cover all 67 assessment criteria topics. What you will Learn You'll learn how to: Provide organizations with a proven project management methodology that will allow individuals to plan, organize, and control the successful implementation of projects Achieve the APM Project Management Qualification (PMQ), the UK's leading project management qualification Provide practical skills and techniques to help further your career in project management Getting Started Introductions Course structure Course goals and objectives Overview of the APM Project Management Qualification (PMQ) examination Structure of Organizations and Projects Organization structures Project sponsorship Organization roles Project Office Governance Legislation Project Lifecycle Project Lifecycles Handover and closure Project reviews Situational Context of Projects Project Management Programme Management Portfolio Management The Project Environment Communication Communication Conflict Management Negotiation Leadership and Teamwork Leadership Teamwork Planning for Success Business Case Investment Appraisal Success and Benefits Management Information Management and Reporting Project Management Plan Estimating Earned Value Management Stakeholder Management Scope Management Scope Management Requirements Management Change Control Configuration Management Schedule and Resource Management Schedule Management Resource Management Budgeting and Cost Management Procurement Procurement Contracts Provider Selection and Management Risk Management and Issue Management Risk Management Issue Management Quality Management and Examination Preparation Quality Management Preparation and Examination Preparation and examination briefing APM Project Management Qualification (PMQ) examination