Overview With the ever-increasing demand for Military History in personal & professional settings, this online training aims at educating, nurturing, and upskilling individuals to stay ahead of the curve - whatever their level of expertise in Military History may be. Learning about Military History or keeping up to date on it can be confusing at times, and maybe even daunting! But that's not the case with this course from Compete High. We understand the different requirements coming with a wide variety of demographics looking to get skilled in Military History . That's why we've developed this online training in a way that caters to learners with different goals in mind. The course materials are prepared with consultation from the experts of this field and all the information on Military History is kept up to date on a regular basis so that learners don't get left behind on the current trends/updates. The self-paced online learning methodology by compete high in this Military History course helps you learn whenever or however you wish, keeping in mind the busy schedule or possible inconveniences that come with physical classes. The easy-to-grasp, bite-sized lessons are proven to be most effective in memorising and learning the lessons by heart. On top of that, you have the opportunity to receive a certificate after successfully completing the course! Instead of searching for hours, enrol right away on this Military History course from Compete High and accelerate your career in the right path with expert-outlined lessons and a guarantee of success in the long run. Who is this course for? While we refrain from discouraging anyone wanting to do this Military History course or impose any sort of restrictions on doing this online training, people meeting any of the following criteria will benefit the most from it: Anyone looking for the basics of Military History , Jobseekers in the relevant domains, Anyone with a ground knowledge/intermediate expertise in Military History , Anyone looking for a certificate of completion on doing an online training on this topic, Students of Military History , or anyone with an academic knowledge gap to bridge, Anyone with a general interest/curiosity Career Path This Military History course smoothens the way up your career ladder with all the relevant information, skills, and online certificate of achievements. After successfully completing the course, you can expect to move one significant step closer to achieving your professional goals - whether it's securing that job you desire, getting the promotion you deserve, or setting up that business of your dreams. Course Curriculum Module 1 Ancient Warfare Ancient Warfare 00:00 Module 2 Mediaeval Warfare Mediaeval Warfare 00:00 Module 3 The American Revolution and the Emergence of Modern Warfare The American Revolution and the Emergence of Modern Warfare 00:00 Module 4 The Napoleonic Wars The Napoleonic Wars 00:00 Module 5 The Second World War and the Rise of Modern Military Power The Second World War and the Rise of Modern Military Power 00:00
Overview Embarking on the High School Math course opens doors to a world where numbers and equations form the backbone of countless real-world applications. In an era where data-driven decisions rule, this course stands as a cornerstone for those aspiring to thrive in numerous professional fields. A recent study by the Educational Research Center highlighted that proficiency in high school mathematics is strongly correlated with success in higher education and various career paths. This course not only equips students with fundamental mathematical knowledge but also sharpens analytical and problem-solving skills, making them indispensable in today's competitive landscape. Venture on a journey of mathematical mastery. Enrol in the High School Math course today and unlock the door to a world of opportunities and intellectual growth! How will I get my certificate? You may have to take a quiz or a written test online during or after the course. After successfully completing the course, you will be eligible for the certificate. Who is This course for? There is no experience or previous qualifications required for enrolment on this High School Math. It is available to all students, of all academic backgrounds. Requirements Our High School Math is fully compatible with PC's, Mac's, Laptop, Tablet and Smartphone devices. This course has been designed to be fully compatible with tablets and smartphones so you can access your course on Wi-Fi, 3G or 4G. There is no time limit for completing this course, it can be studied in your own time at your own pace. Career Path Learning this new skill will help you to advance in your career. It will diversify your job options and help you develop new techniques to keep up with the fast-changing world. This skillset will help you to- Open doors of opportunities Increase your adaptability Keep you relevant Boost confidence And much more! Course Curriculum 12 sections • 136 lectures • 23:03:00 total length •Introduction: 00:03:00 •What is Function?: 00:07:00 •Vertical Line Test: 00:04:00 •Value of a Function Graphically: 00:08:00 •Domain Range of a function Algebraically: 00:13:00 •Domain Range of a function Graphically: 00:06:00 •Even & Odd Functions: 00:07:00 •One to one Function: 00:05:00 •Composite Functions: 00:09:00 •How to draw Rational Functions- 1: 00:04:00 •How to draw Rational Functions- 2: 00:10:00 •Inverse of a function Algebraically: 00:05:00 •Inverse of a function Graphically: 00:09:00 •Practice Problems 1: 00:15:00 •Practice Problems 2: 00:11:00 •Resources Downloads: 00:40:00 •Introduction to Quadratic Equations: 00:04:00 •Solving Quadratic Equations by Factorization method: 00:10:00 •Writing in completed square form: 00:08:00 •Solving by completed square method: 00:08:00 •Sketching of Quadratic Graphs: 00:11:00 •Quadratic graphs using Transformations: 00:06:00 •Quadratic inequalities: 00:11:00 •Deriving Quadratic formula: 00:05:00 •Solving problems using Quadratic Formula: 00:06:00 •Equations reducible to Quadratic: 00:07:00 •Nature of Roots of Quadratic Equations: 00:04:00 •Nature of roots continues: 00:12:00 •Quadratic Equations (Resources): 00:50:00 •Distance formula: 00:15:00 •Mid point formula: 00:05:00 •Gradient of a line: 00:10:00 •Graphing using gradient and y intercept: 00:02:00 •Some standard lines: 00:04:00 •Slope intercept form y = m x +c: 00:05:00 •Intersection of line and parabola: 00:09:00 •Practice Problems from past papers (part 3): 00:12:00 •Sequence and series ( video): 00:08:00 •Arithmetic Sequence: 00:10:00 •General term of an A.P.: 00:07:00 •Finding given term is which term?: 00:05:00 •Writing sequence when two terms are known: 00:08:00 •Condition for three terms to be in A.P.: 00:05:00 •Sum to n terms of A.P.: 00:06:00 •Practice Problems 1 (A.P.): 00:08:00 •Practice problems 3 (A.P.): 00:07:00 •Practice problems 4 (A.P.): 00:10:00 •Geometric Progressions: 00:11:00 •Sum to n terms in G.P.: 00:14:00 •Sum to infinite Terms in G.P.: 00:13:00 •Practice Problems 1 (GP): 00:13:00 •Practice Problems 2 (GP): 00:06:00 •Practice Problems based on AP and GP both: 00:15:00 •Sequence and series Text 1: 00:40:00 •Sequence and series Text 2: 00:55:00 •What is Factorial?: 00:06:00 •n-choose -r problems: 00:06:00 •Properties of n - choose -r: 00:05:00 •Expanding using Binomial Theorem: 00:11:00 •Finding the indicated term in the Binomial expansion: 00:10:00 •Finding the indicated term from end: 00:09:00 •Finding the coefficient for given exponent (index) of the variable: 00:08:00 •Finding the term independent of variable: 00:05:00 •Expanding in increasing and decreasing powers of x: 00:09:00 •Practice problems 1: 00:12:00 •Practice Problems 2: 00:09:00 •Practice problems 3: 00:10:00 •Past papers problems 1: 00:15:00 •Past Paper problems 2: 00:13:00 •Past Paper problems 3: 00:09:00 •Resources in this section: 00:48:00 •What is Derivative?: 00:07:00 •Derivation of formula for Derivative: 00:06:00 •Differentiation by definition or First Principle: 00:06:00 •Power Rule: 00:20:00 •Practice Problems on Power Rule 1: 00:07:00 •Practice Problems on Power Rule 2: 00:07:00 •Practice Problems on Power Rule 3: 00:05:00 •Practice Problems on Power Rule 4: 00:11:00 •Practice Problems on Power Rule 5: 00:07:00 •Tangents and Normals- Basics: 00:12:00 •Practice- Tangents and Normals Part 1: 00:16:00 •Practice- Tangents and Normals Part 2: 00:13:00 •Practice- Tangents and Normals Part 3: 00:11:00 •Practice- Tangents and Normals Part 4: 00:14:00 •Stationary Points - Basics: 00:13:00 •Practice- Increasing Decreasing & Maxima Minima part 1: 00:11:00 •Practice- Increasing Decreasing & Maxima Minima part 2: 00:12:00 •Practice- Increasing Decreasing & Maxima Minima part 3: 00:10:00 •Concavity-Basics: 00:02:00 •Concavity & Second Derivative: 00:08:00 •Second Derivative Test: 00:09:00 •Practice Problems on second derivative: 00:04:00 •Practice Problem of Maxima Minima using second derivative test Part 1: 00:17:00 •Practice Problem of Maxima Minima using second derivative test Part 2: 00:10:00 •Practice Problem of Maxima Minima using second derivative test Part 3: 00:07:00 •Practice Problem of Maxima Minima using second derivative test Part 4: 00:07:00 •Applications of Maxima and Minima Part 1: 00:09:00 •Applications of Maxima and Minima Part 2: 00:07:00 •Applications of Maxima and Minima Part 3: 00:10:00 •Applications of Maxima and Minima Part 4: 00:09:00 •Applications of Maxima and Minima Part 5: 00:10:00 •Applications of Maxima and Minima Part 6: 00:08:00 •Past Paper Problems on applications of maxima and minima Part 1: 00:09:00 •Past Paper Problems on applications of maxima and minima Part 2: 00:09:00 •Past Paper Problems on applications of maxima and minima Part 3: 00:08:00 •Past Paper Problems on applications of maxima and minima Part 4: 00:07:00 •Chain Rule: 00:12:00 •Rate of change part 1: 00:05:00 •Rate of change part 2: 00:10:00 •Rate of change part 3: 00:07:00 •Past Paper Problems using chain rule -1: 00:06:00 •Past Paper Problems using chain rule - 2: 00:07:00 •Past Paper Problems using chain rule 3: 00:07:00 •Past Paper Problems using chain rule -4: 00:04:00 •Graphical Method of solving pair of linear equations: 00:10:00 •Video lecture on Graphical method: 00:05:00 •Method of elimination by substitution: 00:10:00 •Video lecture on substitution method: 00:06:00 •Method of elimination by equating the coefficients: 00:10:00 •Video lecture on equating coefficients method: 00:09:00 •Practice Problems on Linear equation: 00:20:00 •How to take up this course?: 00:10:00 •Background of Algebra: 00:10:00 •Language of Alg ebra: 00:10:00 •Finding Values of algebraic expressions: 00:14:00 •Fractional Indices: 00:10:00 •Higher Indices: 00:07:00 •Rules of Brackets: 00:04:00 •Simplification by removing brackets (BODMAS): 00:11:00 •Simplifications of Algebraic Fractions: 00:07:00 •Solving complex Linear Equations in one variable: 00:10:00 •Factorization by taking out common factor: 00:10:00 •Factorization by grouping the terms: 00:09:00 •Factorize using identity a ² - b ²: 00:07:00 •Factorization by middle term split: 00:12:00
This comprehensive course is designed to prepare you to take and pass the CompTIA A+ Certification Core (220-1102) certification exam. This is the second of a two-course series. To become fully A+ certified, you will need to pass both the 220-1101 and 220-1102 exams.
ð Unleash Profit Potential with Strategic Pricing Formulas for Business Success - Module 4: Advanced Pricing Models! ð Are you tired of second-guessing your pricing strategy? Ready to take your business to new heights by mastering the art of pricing? Look no further! Welcome to Module 4 of our game-changing online course: 'Strategic Pricing Formulas for Business Success - Advanced Pricing Models.' ð Unlock the Power of Advanced Pricing Models! In this cutting-edge module, we dive deep into the intricacies of strategic pricing, equipping you with the tools and knowledge needed to propel your business forward. Here's a sneak peek into the curriculum: ð Module 1: Introduction Lay the foundation for success by understanding the fundamentals of pricing strategies. Discover the critical role pricing plays in shaping consumer behavior and market dynamics. Gain insights into how pricing impacts your brand perception and overall business profitability. ð¡ Module 2: Pricing Models Explore a variety of proven pricing models, from cost-plus pricing to value-based pricing. Learn how to analyze market conditions and competitor pricing strategies. Master the art of setting the right price to maximize revenue and customer satisfaction. ð Module 3: Advanced Pricing Models (Focus of This Course!) Now, brace yourself for the ultimate deep dive into advanced pricing strategies. Here's what you'll conquer: Dynamic Pricing Strategies:Harness the power of real-time data to adjust prices dynamically.Explore personalized pricing strategies to cater to individual customer segments. Psychological Pricing Tactics:Understand the psychology behind consumer decision-making.Implement pricing tactics that influence perception and drive purchasing behavior. Subscription and Tiered Pricing:Learn how to create irresistible subscription models.Craft tiered pricing structures that appeal to different customer preferences. Bundling and Upselling Techniques:Master the art of bundling products and services for maximum value.Implement effective upselling strategies to boost average transaction value. ð Why Choose This Course? Expert-Led Learning: Benefit from the expertise of industry professionals who have mastered the art of strategic pricing. Practical Applications: Apply your newfound knowledge with real-world case studies and hands-on exercises. Lifetime Access: Enjoy continuous access to updated content, ensuring your skills remain cutting-edge. Community Support: Join a vibrant community of like-minded entrepreneurs and pricing enthusiasts. Don't miss out on this opportunity to revolutionize your pricing strategy! Enroll now in 'Strategic Pricing Formulas for Business Success - Module 4: Advanced Pricing Models' and set your business on the path to unparalleled success. ð⨠ð¡ Enroll Today and Price Your Way to Prosperity! Course Curriculum Module 1- Introduction Overview of Pricing Models 00:00 Module 2- Pricing Models Cost-Based Pricing Pros and Cons 00:00 Market-Based Pricing Pros and Cons 00:00 Value-Based Pricing Pros and Cons 00:00 Choosing a Pricing Model 00:00 Common Mistakes in Pricing 00:00 Setting Your Price Case Study 00:00
Enter the enchanting world of print production as a Printing Worker, where creativity meets precision. From mastering the art of colour and typography to unleashing the power of Photoshop and Illustrator, our course is your gateway to becoming a print virtuoso. Explore binding and finishing techniques to add finesse to your creations while honing your skills in raster image preparation. Join us on this transformative journey and unlock a world of endless possibilities in the dynamic realm of print production. Elevate your craft, embrace your passion, and embark on a rewarding career as a skilled Printing Worker.
Design for persuasion is a powerful approach that is too often overlooked. Learn the principles that are critical in designing both engaging and usable experiences.
ð Unlock the Power of Persuasion with Email Sales Letter Mastery Course! ð Are you tired of sending out emails that seem to vanish into the abyss of cyberspace, never to be opened or acted upon? Do you long to craft messages that captivate your audience, compel action, and drive sales effortlessly? Look no further! Welcome to the Email Sales Letter Mastery Course, your ticket to becoming a master wordsmith in the digital age! ð§ Why Email Sales Letters Matter: ð§ In today's fast-paced world, where attention spans are fleeting and competition is fierce, mastering the art of persuasive communication is essential. Email sales letters serve as your digital handshake, your virtual storefront, and your direct line to potential customers. With the right skills, you can transform mundane messages into magnetic marketing tools that not only grab attention but also convert leads into loyal customers. ð Benefits of Taking Our Course: ð Craft Compelling Content: Learn the secrets to crafting attention-grabbing subject lines, irresistible opening paragraphs, and persuasive calls to action that compel readers to take immediate action. Boost Conversion Rates: Discover proven techniques to optimize your email sales letters for maximum conversion rates, turning casual readers into enthusiastic buyers. Stand Out from the Crowd: Gain insights into the psychology of persuasion and consumer behavior, allowing you to tailor your messages to resonate deeply with your target audience. Save Time and Effort: Streamline your email marketing efforts by mastering efficient writing techniques and templates that allow you to create impactful messages in a fraction of the time. Drive Revenue Growth: Unlock the potential of your email marketing campaigns to drive significant revenue growth for your business or clients, achieving tangible results that speak for themselves. ð¼ Who is this for? ð¼ This course is ideal for entrepreneurs, marketers, sales professionals, freelancers, and anyone looking to harness the power of persuasive communication in the digital realm. Whether you're a seasoned pro or just starting out, our comprehensive curriculum is designed to meet you where you are and elevate your skills to new heights. ð Career Path: ð Upon completing the Email Sales Letter Mastery Course, you'll be equipped with the tools and knowledge to excel in various career paths, including: Digital Marketing Specialist: Become a sought-after digital marketing expert, leveraging your skills in email copywriting to drive results for businesses across industries. Freelance Copywriter: Launch a successful freelance career as a copywriter, offering your services to clients seeking compelling email marketing campaigns that deliver real ROI. E-commerce Entrepreneur: Take your e-commerce business to the next level by mastering the art of persuasive email marketing, increasing customer engagement, and driving sales. Sales and Business Development: Excel in sales and business development roles by honing your communication skills and mastering the art of persuasive storytelling to win over clients and customers. Content Marketing Manager: Lead content marketing initiatives with confidence, leveraging your expertise in email sales letters to engage audiences, nurture leads, and drive conversions. Don't let lackluster email marketing hold you back from achieving your business goals. Enroll in the Email Sales Letter Mastery Course today and unleash the power of persuasive communication in the digital age! ð FAQ (Frequently Asked Questions) - Email Sales Letter Course Q1: What is an Email Sales Letter? An Email Sales Letter is a type of marketing communication sent via email with the primary goal of persuading recipients to take a specific action, such as making a purchase, signing up for a service, or attending an event. It typically follows a structured format, highlighting the benefits of a product or service and includes a clear call-to-action. Q2: Why is it important to learn how to write effective Email Sales Letters? Learning how to write effective Email Sales Letters is crucial for businesses and marketers as it can significantly impact their sales and conversion rates. With email being a widely used communication channel, mastering the art of crafting compelling sales letters can help businesses engage with their audience, build relationships, and ultimately drive revenue. Q3: What will I learn in this Email Sales Letter course? In this course, you will learn the fundamentals of crafting persuasive Email Sales Letters, including understanding your target audience, structuring your message for maximum impact, writing compelling copy, designing visually appealing layouts, and optimizing for conversions. You will also gain insights into effective strategies for subject lines, personalization, and A/B testing. Q4: Who can benefit from this course? This course is suitable for anyone involved in email marketing, sales, or entrepreneurship, including business owners, marketers, sales professionals, freelancers, and aspiring copywriters. Whether you're looking to boost your company's sales, improve your marketing skills, or start a career in copywriting, mastering the art of writing Email Sales Letters can be immensely beneficial. Q5: How will this course help me improve my email marketing efforts? By completing this course, you will gain practical skills and techniques that can immediately enhance your email marketing efforts. You'll learn how to craft compelling messages that resonate with your audience, increase open and click-through rates, generate more leads and sales, and ultimately grow your business or career in the digital marketing field. Course Curriculum Module 1 Initial Steps Of Writing The Email Initial Steps Of Writing The Email 00:00 Module 2 Grabbing Attention Grabbing Attention 00:00 Module 3 Closing Your Letter Closing Your Letter 00:00
This course is design to unleash your potential as a lifelong learner and empower yourself and your organization to thrive in the ever-evolving landscape of learning and development. The aim of this course is to educate participants with the role of learning for individuals and organizations and to discover the power of learning in driving personal and organizational growth. Join us now and unlock the secrets to success in the modern learning landscape. After the successful completion of the course, you will be able to learn about the following, Understand the Role of Learning for Individuals and Organisations. Explain Contemporary and Critical Learning Theories. To explore Team and Group Dynamics. Explain communication and its different perspectives. This course is design to unleash your potential as a lifelong learner and empower yourself and your organization to thrive in the ever-evolving landscape of learning and development. The aim of this course is to educate participants with the role of learning for individuals and organizations and to discover the power of learning in driving personal and organizational growth. Join us now and unlock the secrets to success in the modern learning landscape. VIDEO - Course Structure and Assessment Guidelines Watch this video to gain further insight. Navigating the MSBM Study Portal Watch this video to gain further insight. Interacting with Lectures/Learning Components Watch this video to gain further insight. Dynamics of Individual Behaviour in an Organisation Self-paced pre-recorded learning content on this topic. Dynamics of Individual Behaviour in an Organisation Put your knowledge to the test with this quiz. Read each question carefully and choose the response that you feel is correct. All MSBM courses are accredited by the relevant partners and awarding bodies. Please refer to MSBM accreditation in about us for more details. There are no strict entry requirements for this course. Work experience will be added advantage to understanding the content of the course. The certificate is designed to enhance the learner's knowledge in the field. This certificate is for everyone eager to know more and get updated on current ideas in their respective field. We recommend this certificate for the following audience. CEO, Director, Manager, Supervisor Human Resources Professionals Learning and Development Specialists Organizational Development Practitioners Training Managers Leadership and Management Professionals Average Completion Time 2 Weeks Accreditation 3 CPD Hours Level Advanced Start Time Anytime 100% Online Study online with ease. Unlimited Access 24/7 unlimited access with pre-recorded lectures. Low Fees Our fees are low and easy to pay online.
Give a compliment to your career and take it to the next level. This Microsoft Project Training bundle will provide you with the essential knowledge to shine in your professional career. Whether you want to develop skills for your next job or elevate your skills for your next promotion, this Microsoft Project Training bundle will help you stay ahead of the pack. Throughout the Microsoft Project Training programme, it stresses how to improve your competency as a person in your chosen field while also outlining essential career insights in the relevant job sector. Along with this Microsoft Project Training course, you will get 10 premium courses, an originalhardcopy, 11 PDF certificates (Main Course + Additional Courses) Student ID card as gifts. This Microsoft Project Training Bundle Consists of the following Premium courses: Course 01: Planning & Control Using Microsoft Project 2013, 2016 & 2019 Course 02: Complete Microsoft Power BI 2021 Course 03: Project Management: Build a Project Charter Course 04: Project Management Skills for Manager Course 05: Operations Management Course 06: People Management Skills Level 3 Course 07: Performance Management Course 08: Business Analysis Level 3 Course 09: Enterprise Risk: Identification and Mitigation Level 2 Course 10: Leadership & Management Diploma Course 11: Level 2 Microsoft Office Essentials So what are you waiting for? Hurry up and get started now! Wondering what benefits are there of learning this 11-in-1 Microsoft Project Training bundle? Demonstrate your ability to plan & control Using Microsoft Project 2013, 2016 & 2019 versions. Evaluate how to create projects and templates, define calendars, adding and organise tasks using Outlining. Strengthen your knowledge of Microsoft Power BI 2021 and its features, including data transformation, creating a data model, data visualisation and many more. Understand Project Management and how to build a project charter and its fundamentals. Learn how to simplify the task of organising your team's work and make the experience easy. Enhance your skills in order to increase efficiency and reduce misunderstanding in your work. Investigate the principles of project management skills and the vital foundation to your success as a project manager. Explore the various operations management such as supply chain management, planning & forecasting operations, procurement & purchasing management. Acquaint yourself with business analysis planning and monitoring and the career prospect as a Business Analyst in the UK. Benefits you'll get choosing Apex Learning: Pay once and get lifetime access to 11 CPD courses Free e-Learning App for engaging reading materials & helpful assistance Certificates, student ID for the title course included in a one-time fee Free up your time - don't waste time and money travelling for classes Accessible, informative modules designed by expert instructors Learn at your ease - anytime, from anywhere Study the course from your computer, tablet or mobile device CPD accredited course - improve the chance of gaining professional skills Gain valuable experience without leaving your home How will I get my Certificate? After successfully completing the course you will be able to order your CPD Accredited Certificates (PDF + Hard Copy) as proof of your achievement. PDF Certificate: Free (Previously it was £6*11 = £66) Hard Copy Certificate: Free (For The Title Course: Previously it was £10) PS The delivery charge inside the UK is £3.99, and the international students have to pay £9.99. The bundle incorporates basic to advanced level skills to shed some light on your way and boost your career. Hence, you can strengthen your Microsoft Project Training expertise and essential knowledge, which will assist you in reaching your goal. Moreover, you can learn from any place in your own time without travelling for classes. Curriculum: Course 01: Planning & Control Using Microsoft Project 2013, 2016 & 2019 Introduction Creating a Project Schedule Navigation and Setting the Options Creating Projects and Templates Defining Calendars Adding Tasks Organizing Tasks Using Outlining Formatting the Display Network Diagram View+ Constraints Filters Tables and Grouping Tasks Views and Details Printing and Reports Tracking Progress Creating Resources and Costs Assigning Resources and Costs to Tasks Resource Optimization Updating Projects with Resources CPD 120 CPD hours / points Accredited by CPD Quality Standards Who is this course for? Anyone from any background can enrol in this Microsoft Project Training bundle. Requirements This Microsoft Project Training course has been designed to be fully compatible with tablets and smartphones. Career path Having this expertise will increase the value of your CV and open you up to multiple job sectors. Certificates Certificate of completion Digital certificate - Included Certificate of completion Hard copy certificate - Included You will get the Hard Copy certificate for the title course (Planning & Control Using Microsoft Project) absolutely Free! Other Hard Copy certificates are available for £10 each. Please Note: The delivery charge inside the UK is £3.99, and the international students must pay a £9.99 shipping cost.