Boost your career and stay relevant with the world’s most recognized Digital Marketing diploma. Continuously updated content means you’ll get cutting-edge digital marketing and soft skills, always. Course Overview Boost your career and stay relevant with the world’s most recognized Digital Marketing diploma. Continuously updated content means you’ll get cutting-edge digital marketing and soft skills, always. Learn Google Ads, social media marketing, SEO and much more. Become a certified digital marketing professional with DMI. Program learning outcomes and content: What Will I Learn? You will be armed with the know-how, the experience and the insights to be able to work and speak with authority in this fast-paced industry. In short, you’ll be a skilled digital marketer, capable of building digital marketing strategies from scratch. Who is the DMI Pro for? • Traditional Marketers or Marketing Executives who want to play a bigger, sharper game • Marketing Managers and Senior Management • Graduates with no plans to wait around • Small Business Owners who want to grow • Career Changers • Entrepreneurs who want to be more entrepreneurial • Whoever needs to create and apply a digital marketing strategy for their organisation Course Content: Introduction to Digital Marketing: What’s it all about? How do you reach customers? How can traditional and digital media work together? What’s the difference between inbound and outbound marketing? This module takes you through the basics, keeping things clear and actionable: • Principles of Digital Marketing • Digital Research • Developing Objectives • Cultural Research • Connecting with the Customer Social Media Marketing: Bring your brand story to life on all the right platforms. Learn how to grow and engage a community around your offering. Define your audience and give them more to care about. There is so much to ‘like’. • Key Social Platforms for Digital Marketing • Growing and Engaging an Audience • Developing Data-Driven Audience and Campaign Insights • Setting up a Social Media Experience for a Business • Creating and Optimising Social Media Campaigns Paid Search (PPC) using Google Ads: Develop Pay-Per Click skills using Google Ads, bid auctions and build your targeting strategy. Optimise campaigns, track conversions, and measure your ROI. • Fundamentals of Paid Search • Search Campaign Management • Paid Search Campaign Measurement • Paid Search Campaign Creation with Google Ads Email Marketing: Your email list is one of your most powerful assets. Learn how to manage and segment your data, test headlines and maximise open rates and ROI. We also cover marketing automation and the importance of data management regulations. • Email Marketing Fundamentals • Email Design • Testing and Optimising an Email Campaign • Tools and Strategy • Creating an Effective Email Campaign • Marketing Automation Analytics with Google Analytics: This module helps you unleash the capability of your data. Discover what your customer wants, likes, needs and does. Understand how they use your website, set up goals and monitor conversions. • Web Analytics Fundamentals • Creating and Configuring a Google Analytics Account • Monitoring Campaigns with Google Analytics Reports • Setting Goals with Google Analytics • Analysing and Recording Google Analytics Data • Using Google Analytics 4 Content Marketing: This module teaches you how to create content that speaks to people, at the right time and via the right channels. Understand what works for you by tracking and measuring performance. • Content Marketing Concepts and Strategy • Developing a Content Marketing Plan • Publishing and Distributing Content • Using Content Research to Find Opportunities • Creating and Curating Content • Metrics and Performance • Establishing Content Intent Search Engine Optimisation (SEO): Search Engine Optimisation is all about getting on that first Google page, staying top of the list and top of mind. Develop keyword strategies, understand the kind of content that attracts users, optimise rankings and then convert visitors to customers. • SEO Fundamentals • Keywords and SEO Content Plan • Measuring SEO Performance • Aligning SEO and Business Objectives • Optimise Organic Search Ranking Display and Video Advertising: Learn how to set up, manage and optimise your YouTube channel. Target, test and develop your use of the Google Display Network and get creative with visual formats. • Fundamentals of Display and Video Advertising • Google Display Network and Video Ad Formats • Creating and Managing a YouTube Channel • Creating Display and Video Campaigns • Targeting Display and Video Campaigns • Measurement and Optimisation • Reporting on Display Campaign Website Optimisation: What makes a winning website? This module gives you the skills to create a simple, well-designed, optimised WordPress site that not only looks good but also delivers for your business. • Web Design and Website Optimisation • Design Principles and Website Copy • Publishing a Basic Website • User-Centered Design and Website Optimisation • Website Metrics and Developing Insight Digital Marketing Strategy: Underneath your digital activity, you need solid objectives. This module helps you to build a clear vision of your strategy, and makes it actionable with budget, channel and media plans, KPIs and more. • Digital Strategy Fundamentals • Setting Strategy Objectives and KPIs • Digital Strategy Research • Developing a Creative Strategy • Executing a Digital Marketing Strategy • Communicating a Digital Marketing Strategy • Forecasting performance DURATION 8-10 Weeks WHATS INCLUDED Course Material Case Study Experienced Lecturer Refreshments Certificate
The Agile Project Manager: In-House Training: Virtual In-House Training Change isn't coming, it's already here. The project environment is becoming more volatile, uncertain, complex, and ambiguous. Project management and project managers must transform and evolve in order to keep up with these changes. Agile has been a disruptor in the field of project management, having over 20 years of successes and benefits to organizations that have adopted their frameworks. The Agile frameworks have proven themselves to be more adept in dealing with this uncertainty. But Agile isn't just about following a different way of working. What do you need to learn, do, and become in order to continue in the current and future environment? It is a powerful combination of knowledge, competencies, and mindset. In an increasingly complicated project environment, this course provides participants with the knowledge needed to not only survive but thrive. What you will Learn At the end of this program, you will be able to: Evaluate the changing project environment and the needed knowledge, skills, and behaviors Demonstrate innovative project manager competencies of leading change, servant leadership, and focus on value Utilize Lean and Agile principles to maximize value and improve project performance Construct a hybrid Agile model that is unique to your project Assess your role in Business Agility as an Agile Project Manager Getting Started Introductions Workshop orientation Expectations Foundations Recap: What is Agile? A changed project environment The future project manager Agile Project Management Competencies Focusing on value Championing change Servant leadership Coaching / mentorship Facilitation Lean and Agile Principles Optimizing flow Making things small Continuous planning Just-In-Time requirements Visualizing work Hybrid Agile Considerations Considering a Hybrid Approach Examining Strengths and Weaknesses of Each Approach Selecting Waterfall / Agile Roles, Practices, and Techniques Reviewing Three Hybrid Scenarios Constructing the Hybrid Project Implementing Agile Pitfalls and Concerns Agile in the Organization Business Agility
Key Highlights of the fast track Level 7 Diploma in Human Resource Management programme are: Program Duration: 6 Months (Regular mode also available) Program Credits: 120 Designed for working Professionals Format: Online No Written Exam. The Assessment is done via Submission of Assignment Tutor Assist available Dedicated Student Success Manager Timely Doubt Resolution Regular Networking Events with Industry Professionals Become eligible to gain direct entry into relevant Master's degree programme. LSBR Alumni Status No Cost EMI Option The objective of this fast track Level 7 Diploma in Human Resource Management qualification (accredited by OTHM, UK) is to provide learners with the skills and understanding in Human Resource Management (HRM) that align with good strategic decision making to maintain organisations' competitive advantage. You will acquire knowledge through an integrated approach of theory in Human Resource Management and practice using real-time activities. Successful completion of this fast track Level 7 Diploma in Human Resource Management qualification will develop learners' Strategic Human Resource Management and Leadership skills and their ability to focus on the requirements of implementing an organisation's strategy. This fast track Level 7 Diploma in Human Resource Management qualification enables learners to progress into or within employment and/or to work toward a relevant Master's programme with advanced standing. Who is this course for? Who is this Program For?Working Professionals, Level 6 / Year 3 of a three-year UK Bachelor's degree holders or learners who are looking for Career Progression and a formal Postgraduate qualification leading to award of degrees in future. Requirements Minimum EligibilityFor entry onto the fast track Level 7 Diploma in Human Resource Management qualification, learners must possess an honours degree in related subject or UK level 6 diploma or an equivalent overseas qualification. Learner must be 18 years or older at the beginning of the course. No formal qualification is required from mature learners (over 21 years) who have relevant management experience. Please speak to the Admission Counsellors for waiver information. Career path OpportunitiesUpon successful completion of the fast track level 7 Diploma in Human Resource Management programme, you will also become eligible to gain direct entry into relevant Master's and MBA degree programme.
This fast track Level 6 Diploma in Information Technology (accredited by Othm) is designed to ensure that each learner is a confident, independent thinker with a detailed knowledge of Information Technology, and equipped with the skills to adapt rapidly to change at a junior or middle management level and aspiring into higher management within their organisation or industry. The qualification is ideal for those who have started, or are planning to move into, a career in private or public sector business. Information Technology - Level 6 (fast track) Key Highlights of this fast track Diploma in Information Technology - Level 6 programme are: Program Duration: 6 Months (Regular mode also available) Program Credits: 120 Credits Designed for working Professionals Format: Online No Written Exam. The Assessment is done via Submission of Assignment Tutor Assist available Dedicated Student Success Manager Timely Doubt Resolution Regular Networking Events with Industry Professionals Become eligible to gain direct entry into relevant Master's degree programme LSBR Alumni Status No Cost EMI Option This fast track Diploma in Information Technology - Level 6 qualification will make you a confident, independent thinker with a detailed knowledge of Information Technology. You would be equipped with the skills to adapt rapidly to change at a junior or middle management level and make you aspire into higher management within your organisation or industry. Upon successful completion of the Diploma in Information Technology - Level 6 programme in fast track mode, you will also become eligible to gain direct entry into relevant Master's degree programme. Who is this course for? Working Professionals, Level 5 / Year 2 of a three-year UK Bachelor's degree holders or learners who are looking for Career Progression. A formal undergraduate qualification leading to award of degrees in future. Requirements Open Entry. No formal qualification is required from mature learners (over 21 years) who have relevant management experience. For others, the learners should have relevant NQF / QCF / RQF Level 5 Diploma or equivalent recognised qualification. Please speak to the Admission Counsellors for waiver information. Career path Upon successful completion of your Diploma in Information Technology - Level 6 in fast track mode, you become eligible to gain direct entry into relevant Master's degree programme Completion of your fast track Diploma in Information Technology - Level 6 qualification will meet the University standard academic entry requirements.
The objective of fast track Level 6 Diploma in Tourism and Hospitality Management qualification (accredited by Othm) is to develop learners' management knowledge and skills within the tourism and hospitality industry. Learners will critically evaluate contemporary knowledge and theories and use these to propose solutions to complex management problems. Successful completion of Level 6 Diploma in Tourism and Hospitality Management qualification in fast track mode will equip learners with the specialist skills and knowledge they need to plan and manage their work areas, to make effective decisions, and to adapt effectively to the needs of a range of tourism and hospitality organisations. Level 6 Diploma in Tourism and Hospitality Management Key Highlights Program Duration: 6 Months (Regular mode also available) Program Credits: 120 Credits Designed for working Professionals Format: Online No Written Exam. The Assessment is done via Submission of Assignment Tutor Assist available Dedicated Student Success Manager Timely Doubt Resolution Regular Networking Events with Industry Professionals Become eligible to gain direct entry into relevant Master's degree programme. LSBR Alumni Status No Cost EMI Option This fast track Level 6 Diploma in Tourism and Hospitality Management qualification will develop your management knowledge and skills within the tourism and hospitality industry. You will be able to critically evaluate contemporary knowledge and theories and use these to propose solutions to complex management problems. Upon successful completion of fast track Level 6 Diploma in Tourism and Hospitality Management programme, you will also become eligible to gain direct entry into relevant Master's degree programme. Mandatory units (Total Credits: 120) The OTHM Level 6 Diploma in Tourism and Hospitality Management consists of 6 mandatory units for a combined total of 120 credits Strategic Marketing (20 credits) Tourism Policy and Planning (20 credits) Organisational Behaviour and Performance (20 credits) Technology in the Tourism and Hospitality Industry (20 credits) Tourism and International Development (20 credits) Researching Tourism and Hospitality Management (20 credits) Who is this course for? Working Professionals, Level 5 / Year 2 of a three-year UK Bachelor's degree holders or learners who are looking for Career Progression A formal undergraduate qualification leading to award of degrees in future. Requirements Open Entry. No formal qualification is required from mature learners (over 21 years) who have relevant management experience. For others, the learners should have relevant NQF / QCF / RQF Level 5 Diploma or equivalent recognised qualification. Please speak to the Admission Counsellors for waiver information. Career path Upon completion of your Level 6 Diploma in Tourism and Hospitality Management in fast track mode you become eligible to gain direct entry into relevant Master's degree programme Completion of your qualification will meet the University standard academic entry requirements.However, each applicant will be subject to individual assessment and other entry requirements which may affect university entry
The objective of this fast track Level 7 Diploma in Strategic Management and Leadership qualification (Accredited by Othm, UK) is to develop strategic management and leadership skills for managers who have the authority and personal attributes to translate organisational strategy into effective operational performance. This qualification reflects current practice in Strategic Management and Leadership and allows learners to develop and expand their high-level understanding of strategic management and leadership in the workplace. This qualification is suitable for mature learners with a background in academic study or industry. The qualification has a clear work-related emphasis on practical skills development alongside theoretical fundamentals. Successful completion of this fast track Level 7 Diploma in Strategic Management and Leadership qualification will equip learners with the key skills and capabilities to become an effective strategic manager. The qualification also allows learners to progress into or within employment and/or continue their study towards an MBA with advanced standing. Level 4 Diploma in Strategic Management and Leadership Key Highlights Program Duration: 6 Months (Regular mode also available) Program Credits: 120 Credits Designed for working Professionals Format: Online No Written Exam. The Assessment is done via Submission of Assignment Tutor Assist available Dedicated Student Success Manager Timely Doubt Resolution Regular Networking Events with Industry Professionals Become eligible to gain direct entry into relevant Master's degree programme. LSBR Alumni Status No Cost EMI Option Mandatory units (Total Credits: 90) The Level 7 Diploma focuses on developing understanding, skills and abilities to equip the learner with the awareness and aptitudes to be an effective strategic manager and leader. Learners must complete the six mandatory units and choose two from the four optional units. Manage Team Performance to Support Strategy (15 credits) - L7-QUA-DipSTRATEGYLEADER Preview Information Management and Strategic Decision Taking (15 credits) - L7-QUA-DipSTRATEGYLEADER Preview Leading a Strategic Management Project (15 credits) - L7-QUA-DipSTRATEGYLEADER Preview Strategic Direction (15 credits) - L7-QUA-DipSTRATEGYLEADER Preview Strategic Planning (15 credits) - L7-QUA-DipSTRATEGYLEADER Preview Development as a Strategic Manager (15 credits) - L7-QUA-DipSTRATEGYLEADER Preview Optional Units (Total Credits: 30) Learners must choose two from the four optional units. Finance for Managers (15 credits) Strategic Marketing (15 credits) Organisational Change Strategies (15 credits) Human Resource Planning (15 credits) Who is this course for? Working Professionals, Level 6 / Year 3 of a three-year UK Bachelor's degree holders or learners who are looking for Career Progression and a formal Postgraduate qualification leading to award of degrees in future. Requirements For entry onto the fast track Level 7 Diploma in Strategic Management and Leadership qualification, learners must possess: an honours degree in related subject or UK level 6 diploma or an equivalent overseas qualification. Learner must be 18 years or older at the beginning of the course. No formal qualification is required from mature learners (over 21 years) who have relevant management experience. Please speak to the Admission Counsellors for waiver information. Career path Learners completing the fast track Diploma in Strategic Management and Leadership - Level 7 can progress to: A University partner to complete a dissertation with them to receive a full master's degree, or Qualifi Level 8 Diploma in Strategic Management and Leadership, or Directly into employment in an associated profession
An accredited qualification for current and prospective managers. This programme gives Team Leaders & Managers the skills, disciplines and confidence to manage their team effectively and add a great deal more value to the organisation - where they have to apply their learning in order to achieve the highly coveted ILM qualification. One of the main responsibilities of a manager is to make sure that employees are satisfied with their job and reaching their full potential. A manager who can energise his or her employees will have a team which has a much greater potential and capability of achieving company goals and objectives. It is therefore vital that a manager has the essential skills to fully support and lead their team to success. This 3-day programme brings together the key leadership skills that you will need to be an effective manager so that you can return to the workplace and deliver tangible results. All of our ILM Programmes are provided in partnership with The BCF Group, which is the ILM Approved Centre we deliver under. Course Syllabus The syllabus of the ILM Level 3 Award in Leadership and Management course is split into three main modules, covering the following: Module OneSolving Problems and Making Decisions What is a problem? How to identify a problem, its nature, scope and impact Identifying the root cause Understanding how to interpret information to solve a problem What is involved in making an informed decision? Generate ideas/solutions- creative thinking techniques How to evaluate your options Finding the critical path Having confidence to commit to a decision Planning approach Communicating the decision Implementing the plan Module TwoUnderstanding Leadership What is leadership? Recognise the differences and similarities between leadership and management Qualities and skills of a leader Action Centered Leadership - Team, Task, Individual - John Adair Varying leadership styles Evaluating a range of leadership models and their significance for: Task, Performance, Culture, Relationships Reflect on your own leadership styles and behaviours Create an action plan to enhance your performance Module ThreeUnderstanding the Communication Process in the Workplace Identify what is effective communication Understand the importance of effective communication at work Recognise the different ways we communicate Recognise possible barriers to communication and how to overcome them Johari's window - communication flows How others will perceive and interpret the information you have provided Active listening Developing questioning skills Understanding the significance of non-verbal communication and body language Developing sensory acuity and how to use it effectively in the workplace In-House & Classroom Courses Available Online We have developed an alternative to traditional face-to-face training that continues to provide a full learning experience, and allows delegates to learn effectively whilst self-isolating from home. This is how it looks: Delegates booked on Classroom and In-House courses will continue to have access to their trainer online throughout the days that the course is booked to run. Prior to a delegate's course start date, they will be enrolled on our e-learning platform (in partnership with BCF Group) for the course they are booked on to. They will also be given contact information for their trainer, and details of how to access the online workshops. Delegates will not require any special IT equipment. A desktop computer, laptop, tablet, or a mobile phone with internet and audio capability is all that is required. Delegates taking ILM Qualifications will then proceed to the book review, video review and work based assignments with 12 months tutor support as appropriate, and in line with our previous arrangements. We hope you agree that this blended learning experience represents the safest way to continue supporting our clients and delegates during the Coronavirus disruption. In-House Courses As well as being one of the most popular open courses, we can also arrange this course as an in-house programme for companies and organisations who wish to develop a number of their managers at the same time, and would find an in-house course at their own premises much more suitable. Scheduled Courses Classroom Course - Nottingham (NG12 4DG) Classroom training courses enable you to benefit from having the tutor and other delegates right there in the room with you. Face-to-face training sessions are one of the best ways to learn, as it is easy to ask questions and have group discussions. In addition to the 2 days in the classroom, delegates will need to undertake self-directed learning and 2 work-based assignments. Cost: £995 + vat 07-08 September 2023 14-15 December 2023 12-13 February 2024 Classroom Course - Reading (RG41 5QS) Classroom training courses enable you to benefit from having the tutor and other delegates right there in the room with you. Face-to-face training sessions are one of the best ways to learn, as it is easy to ask questions and have group discussions. In addition to the 2 days in the classroom, delegates will need to undertake self-directed learning and 2 work-based assignments. Cost: £995 + vat 05-06 October 2023 15-16 January 2024 11-12 April 2024 Zoom™ Course Attending a course via Zoom videoconferencing gives you all of the benefits of classroom training without the need to leave your home or office. You still benefit from a real tutor facilitating the programme, and the content is exactly the same. The only difference is that we split the course into four half-day sessions to make it easier on your eyes! Cost: £895 + vat November 2023 - 7th Nov (morning), 7th Nov (afternoon), 8th Nov (morning), 8th Nov (afternoon) March 2024 - 19th Mar (morning), 19th Mar (afternoon), 20th Mar (morning), 20th Mar (afternoon) June 2024 - 11th Jun (morning), 11th Jun (afternoon), 12th Jun (morning), 12th Jun (afternoon) Dickson Training Ltd Founded in 1985 in Yorkshire, we have built an impressive and loyal client base. Our partnerships are built by consistently delivering outstanding development solutions and working in close collaboration with our clients, resulting in us becoming a leading UK and international training provider.
Public Speaking Courses That Work Our public speaking courses are refreshingly different and transformative. Mindful presenting is the key to the future of high impact public speaking training. In fact, we are changing organisations one presentation at a time. We do that by providing training that empowers and equips professionals to present with greater confidence, clarity and impact.
5 day live online class Total duration: 15 hours Classes run once a month from 18:30-21:30 GMT (13:30-14:30 EST) over a 5 day period
Peering demystified training course description A concise overview course covering The Internet and peering. Particular emphasis is placed on the structure of the Internet, how IXs benefit the Internet, IX architectures, peering and the technical buzzwords behind the IX services. What will you learn Describe the structure of the Internet Explain the role of RIPE, ARIN and IXs in the Internet Explain how IXs connect ISPs and the benefits of using IXs. Describe peering from a technical perspective including the role of BGP and AS's. Peering demystified training course details Who will benefit: Non technical staff working for Internet companies. Prerequisites: None. Duration 1 day Peering demystified training course contents IP and routers IP as glue. What is a router? How routers join networks, benefits and disadvantages of routers, default gateways, routing tables, routing protocols. Addressing IP address format, rules of IP addressing, where to get IP addresses. Subnetting and groups of IP addresses. The Internet What is the Internet? The big picture, IP basics, registering IP addresses, DNS and registering domain names, whois, The IAB, IANA, ICANN, RIPE and other Internet organisations. ISPs Top ISPs, Tier 1, Tier 2 and Tier 3 ISPs, backbone providers, circuit providers, content providers, virtual ISPs, the internal network of ISPs. Customer connections to ISPs (DSL, Leased lines, MPLSâ¦) ISP to ISP connections: Peering points Public peering versus private peering, NAPs, Internet Exchanges, Metropolitan Area Exchanges, LINX, other major peering points, the geography of the Internet. BGP and ASNs. How to peer. IRRs. IX architecture Ethernet switching.