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323 Opportunities courses in London

DMI PRO-Certified Digital Marketing professional

By London School of Science and Technology

Boost your career and stay relevant with the world’s most recognized Digital Marketing diploma. Continuously updated content means you’ll get cutting-edge digital marketing and soft skills, always. Course Overview Boost your career and stay relevant with the world’s most recognized Digital Marketing diploma. Continuously updated content means you’ll get cutting-edge digital marketing and soft skills, always. Learn Google Ads, social media marketing, SEO and much more. Become a certified digital marketing professional with DMI. Program learning outcomes and content: What Will I Learn? You will be armed with the know-how, the experience and the insights to be able to work and speak with authority in this fast-paced industry. In short, you’ll be a skilled digital marketer, capable of building digital marketing strategies from scratch. Who is the DMI Pro for? • Traditional Marketers or Marketing Executives who want to play a bigger, sharper game • Marketing Managers and Senior Management • Graduates with no plans to wait around • Small Business Owners who want to grow • Career Changers • Entrepreneurs who want to be more entrepreneurial • Whoever needs to create and apply a digital marketing strategy for their organisation Course Content: Introduction to Digital Marketing: What’s it all about? How do you reach customers? How can traditional and digital media work together? What’s the difference between inbound and outbound marketing? This module takes you through the basics, keeping things clear and actionable: • Principles of Digital Marketing • Digital Research • Developing Objectives • Cultural Research • Connecting with the Customer Social Media Marketing: Bring your brand story to life on all the right platforms. Learn how to grow and engage a community around your offering. Define your audience and give them more to care about. There is so much to ‘like’. • Key Social Platforms for Digital Marketing • Growing and Engaging an Audience • Developing Data-Driven Audience and Campaign Insights • Setting up a Social Media Experience for a Business • Creating and Optimising Social Media Campaigns Paid Search (PPC) using Google Ads: Develop Pay-Per Click skills using Google Ads, bid auctions and build your targeting strategy. Optimise campaigns, track conversions, and measure your ROI. • Fundamentals of Paid Search • Search Campaign Management • Paid Search Campaign Measurement • Paid Search Campaign Creation with Google Ads Email Marketing: Your email list is one of your most powerful assets. Learn how to manage and segment your data, test headlines and maximise open rates and ROI. We also cover marketing automation and the importance of data management regulations. • Email Marketing Fundamentals • Email Design • Testing and Optimising an Email Campaign • Tools and Strategy • Creating an Effective Email Campaign • Marketing Automation Analytics with Google Analytics: This module helps you unleash the capability of your data. Discover what your customer wants, likes, needs and does. Understand how they use your website, set up goals and monitor conversions. • Web Analytics Fundamentals • Creating and Configuring a Google Analytics Account • Monitoring Campaigns with Google Analytics Reports • Setting Goals with Google Analytics • Analysing and Recording Google Analytics Data • Using Google Analytics 4 Content Marketing: This module teaches you how to create content that speaks to people, at the right time and via the right channels. Understand what works for you by tracking and measuring performance. • Content Marketing Concepts and Strategy • Developing a Content Marketing Plan • Publishing and Distributing Content • Using Content Research to Find Opportunities • Creating and Curating Content • Metrics and Performance • Establishing Content Intent Search Engine Optimisation (SEO): Search Engine Optimisation is all about getting on that first Google page, staying top of the list and top of mind. Develop keyword strategies, understand the kind of content that attracts users, optimise rankings and then convert visitors to customers. • SEO Fundamentals • Keywords and SEO Content Plan • Measuring SEO Performance • Aligning SEO and Business Objectives • Optimise Organic Search Ranking Display and Video Advertising: Learn how to set up, manage and optimise your YouTube channel. Target, test and develop your use of the Google Display Network and get creative with visual formats. • Fundamentals of Display and Video Advertising • Google Display Network and Video Ad Formats • Creating and Managing a YouTube Channel • Creating Display and Video Campaigns • Targeting Display and Video Campaigns • Measurement and Optimisation • Reporting on Display Campaign Website Optimisation: What makes a winning website? This module gives you the skills to create a simple, well-designed, optimised WordPress site that not only looks good but also delivers for your business. • Web Design and Website Optimisation • Design Principles and Website Copy • Publishing a Basic Website • User-Centered Design and Website Optimisation • Website Metrics and Developing Insight Digital Marketing Strategy: Underneath your digital activity, you need solid objectives. This module helps you to build a clear vision of your strategy, and makes it actionable with budget, channel and media plans, KPIs and more. • Digital Strategy Fundamentals • Setting Strategy Objectives and KPIs • Digital Strategy Research • Developing a Creative Strategy • Executing a Digital Marketing Strategy • Communicating a Digital Marketing Strategy • Forecasting performance DURATION 8-10 Weeks WHATS INCLUDED Course Material Case Study Experienced Lecturer Refreshments Certificate

DMI PRO-Certified Digital Marketing professional
Delivered In-PersonFlexible Dates
£999

C&G 2391-52 Inspection & Testing

5.0(9)

By Optima Electrical Training

The course is designed to help improve your understanding of the legal requirements, the theoretical and practical principles for both the initial verification and certification of an electrical installation, further your knowledge and practical skills in the testing and inspection of a range of existing electrical installations, and help improve your understanding of the legal requirements, the theoretical and practical principles for the periodic inspect and testing and certification of an electrical installation.

C&G 2391-52 Inspection & Testing
Delivered In-Person in London + 2 more or UK WideFlexible Dates
£1,395

Revit One to One Basic to Advance Weekends Online or Face to Face

By Real Animation Works

Revit face to face training customised and bespoke. Online or Face to Face

Revit One to One Basic to Advance Weekends Online or Face to Face
Delivered in London or OnlineFlexible Dates
£650

Basics to Essential Photoshop Skills Course

By ATL Autocad Training London

Basics to Essential Photoshop Skills Course, Master retouching, layers, color, correction, shapes, and symbols. Delve into graphic design, photo editing, and digital art. Elevate your skills from beginner to pro, gaining expertise in UX strategies, ensuring your websites are impactful and user-friendly. Click here for more info: Website Duration: 16 hours Method: Personalized 1-on-1 sessions ensure individual attention. Schedule: Customize your learning with pre-booked sessions available Monday to Saturday, from 9 am to 7 pm. Module 1: Introduction to Photoshop (2 hours) Understanding the Photoshop interface and workspace Navigating tools, panels, and menus Essential keyboard shortcuts for efficient workflow Introduction to different file formats and their uses Module 2: Basic Image Editing Techniques (2 hours) Cropping, resizing, and straightening images Color adjustments and corrections using adjustment layers Removing blemishes and distractions with healing tools Introduction to layers and blending modes Module 3: Advanced Image Manipulation (2 hours) Creating composite images with layer masks Utilizing advanced selection tools for precise editing Applying filters and special effects for creative enhancements Mastering text and typography in Photoshop Module 4: Graphic Design and Layout (2 hours) Designing banners, posters, and social media graphics Working with shapes, gradients, and patterns Creating visually appealing typography compositions Introduction to vector graphics and custom shapes Module 5: Web and UI Design (2 hours) Designing user interfaces for websites and applications Creating web-ready graphics and optimizing images Prototyping interactive elements and buttons Designing responsive layouts for various devices Module 6: Introduction to 3D and Animation (2 hours) Creating 3D objects and text Basic 3D manipulation and lighting effects Introduction to animation with the Timeline panel Exporting animations and interactive multimedia Module 7: Project-Based Learning (2 hours) Applying learned techniques to real-world projects Designing a digital artwork, website mockup, or social media campaign Receiving instructor feedback for skill refinement Final presentation of completed projects and portfolio building Upon completing our personalized Photoshop Mastery course, you'll: Master Tools: Excel in Photoshop's essential and advanced tools, including image manipulation and graphic design techniques. Design Expertise: Develop skills in creating compelling graphics, web layouts, and interactive UI designs. 3D & Animation Skills: Understand 3D manipulation, lighting, and basic animation techniques. Career Opportunities: This course prepares you for roles such as Graphic Designer, Web/UI Designer, Digital Artist, Photo Retoucher, 3D Artist, or Entrepreneur in the design industry. Dive deep into the world of Photoshop with our exclusive 1-on-1 training program. Tailored to your pace and skill level, this course offers a comprehensive understanding of Photoshop's essentials and advanced features. From image editing to graphic design and 3D manipulation, master Photoshop with personalized attention and hands-on guidance. Key Details: Personalized Attention: Enjoy dedicated 1-on-1 sessions with an experienced Photoshop instructor, ensuring focused learning and personalized guidance. Tailored Curriculum: The course content is customized based on your goals, allowing you to explore specific areas of interest and address individual challenges. Flexible Scheduling: Schedule sessions at your convenience, accommodating your busy lifestyle. Choose from weekdays or weekends, morning or evening, for a flexible learning experience. Hands-on Learning: Engage in practical, real-time exercises and projects tailored to your interests, reinforcing your skills and boosting confidence. In-depth Exploration: Cover a wide range of topics, including image editing, graphic design, 3D manipulation, web design, and more, delving deep into each area for a thorough understanding. Interactive Q&A: Participate in interactive Q&A sessions during each class, clarifying doubts and gaining valuable insights from your instructor. Lesson Recordings: Access recordings of your sessions for review and reinforcement, ensuring you grasp every concept and technique thoroughly. Ongoing Support: Benefit from continuous email support even after the course completion, receiving guidance on projects and addressing any post-training queries. Solid Foundation: Develop foundational Photoshop skills, mastering essential techniques for image editing and graphic design. Versatile Editing: Learn retouching, color correction, and photo enhancement for professional-quality results. Efficient Workflow: Optimize your work with layer management, non-destructive editing, and time-saving tricks. Creative Mastery: Harness Photoshop's power to create digital art, manipulate images, and design stunning graphics. Real-world Application: Apply skills to diverse projects like photo editing, web design, and social media graphics. Flexible Review: Access recorded lessons for convenient review of specific techniques or workflows. Lifelong Support: Enjoy lifetime email assistance for guidance, questions, and clarifications even after course completion.

Basics to Essential Photoshop Skills Course
Delivered in London or OnlineFlexible Dates
£558

Vectorworks Intermediate Training Course

By ATL Autocad Training London

Who is this course for? Vectorworks Intermediate Training Course. This intermediate course empowers designers with Vectorworks skills, enhancing productivity and enabling the creation of intricate, high-quality designs. Design career with this essential training. Vectorworks courses cater to individuals of all skill levels. Click here for more info: Website Scheduling: 1-on-1 training, your schedule. Book any hour, Mon to Sat, 9 am - 7 pm. Call 02077202581 to reserve. Duration: 16 hours. Method: In-person sessions and live online.  Comprehensive Course Outline Please note that the following is a general outline, and the specific topics covered during your training will be tailored to your student level, available time, and course preferences. Essential Foundations Navigating the Interface and User-Friendly Navigation Document Settings Adjustment and Template File Creation Effective File Navigation: Zooming, Panning, and Page Fitting Object Selection Techniques and Deletion Creating Basic Drawings with Precision Utilizing Object Snaps for Accurate Drawing Understanding the Object Info Palette Exploring Fundamental 2D Tools and Tool Modes Crafting Complex Lines and Shapes Project Organization Efficiently Organizing Your Drawings Using Classes Customizing Colors, Line Types, and Line Thickness Views Management: Saving and Editing Views Annotating and Printing Your Designs Adding Text and Annotations Incorporating Dimensions for Clarity Preparing and Printing Your Drawings Advanced Presentation Techniques Leveraging the Power of Sheets and Viewports Creating Standard and Cropped Viewports Annotating and Editing Viewports Exploring Viewport Display Overrides and Sheet Layer Printing Streamlining Workflows Between Viewports and Design Layers Efficiently Saving and Editing Views for Navigation Enhancement Importing DWG and File Formats Importing and Effectively Working with DWG Files Integrating Sketches and Photos into Your Drawings Enhancing Efficiency Creating and Editing Symbols Resource Browser: Management and Organization of Symbols Maximizing Productivity with Worksheets, Schedules, and Reports Custom Attribute Creation and Management (Hatches, Gradients, and Image Fills) Designing Custom Title Blocks Free 30-day Trial Vectorworks https://www.vectorworks.net/trial After completing this course, you will: Master Vectorworks: Gain proficiency in Vectorworks software, including its interface and essential design tools. Precise Drawing: Create accurate drawings with dimensions and object snaps. Project Management: Efficiently organize and manage design projects using classes and views. Clear Presentation: Annotate and dimension your drawings for professional presentations and printing. Advanced Presentation: Learn advanced presentation techniques, including sheets and viewports. File Integration: Work with DWG files, sketches, and photos to enhance your designs. Efficiency Boost: Discover time-saving workflows, symbol creation, and customization. Top Job Opportunities for Designers: Architectural Drafter Interior Designer Landscape Designer CAD Technician Graphic Designer Construction Estimator Product Designer Set Designer Event Planner Urban Planner These roles span various industries and offer career growth for Vectorworks-trained designers in fields like architecture, engineering, entertainment, and more. Tailored Vectorworks Training Our Vectorworks courses are customized to your needs, offering 1-2-1 sessions that adapt content to your expertise, experience, and project requirements. Whether in class, onsite, or via live online sessions, these bespoke courses ensure optimal learning outcomes. Course Overview Begin your journey into Vectorworks, unlocking the potential for digital 2D and 3D visualization in interior design, architecture, 3D modeling, and landscaping. Vectorworks, a user-friendly industry-standard software, is suitable for both PC and Mac users. Course Highlights Master proper drawing setup and utilize 2D drawing tools for professional plans and elevations. Navigate and leverage the built-in symbol library effectively. Transform 2D plans into fully rendered 3D perspectives with textures and lighting. Create a comprehensive project presentation print. (Note: This course does not cover complex curved shapes.) Tailored Training | Vectorworks Personalized One-on-One Guidance Flexible Learning Schedule Ongoing Post-Course Support Access to Extensive Learning Materials Recognition with a Certificate of Attendance Affordable Training Rates Assistance with Software Configuration Rewards for Referrals Special Group Training Discounts Convenient Hours to Suit Your Schedule Customized Courses for Your Animation Needs

Vectorworks Intermediate Training Course
Delivered in London or OnlineFlexible Dates
£558

AutoCAD 3D modeling course

By Real Animation Works

Autocad face to face training customised and bespoke.

AutoCAD 3D modeling course
Delivered in London or OnlineFlexible Dates
£650

Musicality Workshop with Malcolm Earle-Smith & Simon Selmon

5.0(16)

By SwingdanceUK

Musicality workshop featuring musician Malcolm Earle-Smith and dancer Simon Selmon. Using both Solo Jazz & Lindy Hop you will explore the music using rhythm, scatting and movement exercises to become more musical and creative in your dancing. With a mix of group exercises and one-to-one feedback, you'll have plenty of opportunities to dance and develop your skills to both recorded and live music.

Musicality Workshop with Malcolm Earle-Smith & Simon Selmon
Delivered In-Person in London
£35

Adobe InDesign Advanced Training

By London Design Training Courses

Why Learn Adobe InDesign Advanced Training Course? Master Adobe InDesign for efficient page layouts with our advanced course. Learn document setup, text formatting, and special effects. Suitable for beginners and advanced users. London Design Training Course provides top InDesign course with Adobe Certified Instructors. Course Link Duration: 10 hrs Method: 1-on-1, Personalized attention Schedule: Tailor your own schedule by pre-booking hours of your choice, available from Mon to Sat between 9 am and 7 pm Flexible Learning Options: Choose between in-class training at our London center or participate online. Both options provide hands-on, practical learning with step-by-step demonstrations and ample opportunities for questions. Introduction to InDesign: Exploring InDesign Basics Customizing Preferences and Workspace Navigating Panels and Windows Setting Up Toolbar and Properties Panel Document Management: New Document, Pages, and Order Quick Navigation Techniques with Shortcuts Smart Layout: Organizing Layouts with Guides and Grids Understanding Bleed, Slug, and Margins Utilizing Smart Guides for Precision Typography: Mastering the Type Tool Adding Text to Pages and Using Placeholder Text Text Formatting with Character and Paragraph Controls Editing Text Frames and Justifying Text Multi-column Setup and Styling with Character/Paragraph Styles Working with Bullet Points and Numbering Working with Images: Creating Frames and Placing Images Content Fitting Options: Proportional Fit, Content-Aware Fit, Auto-Fit Manipulating Frame Properties: Fill, Stroke, Effects Utilizing Object Styles for Consistent Frames Advanced Techniques: Image Frame Grids, Merging Frames, Text Wrap Options Understanding Image Formats and Resolution Tabs and Alignment: Mastering Tab Palette and Alignment Options Adding Leaders for Enhanced Formatting Color Theory and Editing: Basics of Color Theory and Color Modes Creating Color Themes with the Color Theme Tool Swatches, Color Libraries, and Gradients Editing Gradient Fills and Colors Advanced Interactive Actions: Adding Animation Effects with Animation Panel Fine-tuning Animations with Timing Panel Creating Complex Object States and Action Buttons Adding and Testing Hyperlinks, Page Transitions Parent Page Basics: Understanding Parent Pages Page Numbering, Order, Headers, and Footers Inserting Text Variables for Dynamic Content Advanced Object Styles and Effects: Opacity Control and Blending Modes Black and White Conversion, Color Blending Modes Adding Dimension with Bevel and Emboss Effects Advanced Text Frame Options: Auto-sizing Text Frames and Balancing Column Height Inset Spacing and Fill Colors for Text Boxes Hot Corner Resizing Shortcuts and Anchor Objects Footnotes: Purpose and Usage of Footnotes Adding, Editing Footnotes with Footnote Options By the end of this Adobe InDesign training, participants will: Understand InDesign basics and its interface. Create effective page layouts with text formatting and image placement. Work with layers, apply special effects, and manage tables. Ensure error-free and print-ready documents through preflighting. Receive a practical training guide and an e-certificate upon completion.

Adobe InDesign Advanced Training
Delivered in London or OnlineFlexible Dates
£290

Speak with Charisma (public speaking)

5.0(6)

By The Sunflower Effect Confidence Courses

Charisma is a rare quality – we know when we see charisma because we feel compelled to listen to those who have it. There is a magic about them. We notice them as soon as they walk into a room. We are so inspired by what they say that we find ourselves almost as enthusiastic as they are about the thing they are speaking about. They have a way of communicating that brings us alive and makes us feel good.

Speak with Charisma (public speaking)
Delivered In-PersonFlexible Dates
£350

Develop true expertise with our DMI Specialist, Learn social strategy, research and content from industry Skills Experts. Get the latest platform knowledge and strategies including Tik-Tok, Twitch and WeChat. Course Overview Develop true expertise and learn every aspect of Social Media Marketing across 10 modules of interactive content such as Facebook, LinkedIn, Snapchat, YouTube and Instagram. Gain relevant and deep knowledge of social strategy, research and content from industry skills experts. Become a certified social media marketing specialist: Join over 200,000 members around the world, working for some of the world’s top companies using DMI to keep their careers and skills relevant. 81% of our members have been promoted upon completion of one of our courses and 53% have got a salary increase. Get certified with the DMI SPECIALIST digital marketing certification and become a professional digital marketer. Get world class, specialist knowledge and insight: Develop true expertise with our DMI Specialist, Learn social strategy, research and content from industry Skills Experts. Get the latest platform knowledge and strategies including Tik-Tok, Twitch and WeChat. With 10 modules focused on every aspect of social media marketing, DMI Specialist is the most comprehensive Social Media Course available anywhere. Program learning outcomes and content: What Will I Learn? Get the know-how, experience and the insights to be able to work and speak with authority in this face-paced industry. In short, you’ll be a skilled digital marketer, capable of building digital marketing strategies from scratch. We’ve added 8 new soft skill lessons to give you the most industry ready certification available, anywhere. Who is this for? The DMI Specialist Social is for individuals who are responsible for social media marketing campaigns. This includes: • Digital marketing generalists • Marketing Specialists • Marketing Managers • Content creators • Social media consultants • Individuals pursuing profession in social media marketing. • Anyone who wants a career change Course Content: Social Research: Just who are your audience? What do they do, think, feel, eat, love, hate and ‘like’? And what do they think about you? Knowledge is power. And both knowledge and power are fascinating. This module gives you the research techniques to know your audience, and cultural and industry trends. Every day the very people you want to reach throw up gigantic amounts of data. Without the right tools and thinking, it’s a critical mass of meaningless banality. With the right tools and thinking, you have insight deep into hearts and souls. Delve into these tools and put them to use, including the new Google Analytics 4 platform. Social Content: Facebook kittens. Twitter debates. Instagram filters. People can’t get enough content on social media – so better content means better opportunities. So, what does your audience want to see, like and share? With streamlined planning, clever strategy and targeted scheduling, putting the right content in front of the right people is no longer a shot in the dark! Now, you can create amazing content formats that capture the attention of audiences across all social platforms. You can strategize and plan using cutting-edge tools that make your channels stand out from all the others. This module covers the various content formats across platforms, the power and practice of scheduling content and how you can bring it all together with super strategies. Facebook, Instagram and Pinterest: Facebook, Instagram and Pinterest are powerhouses of the social media world. They provide you and your brand with the chance to interact with your customers across the globe at scale. But, each of them has unique features, analytics, and quirks. The module gives you a deep understanding of how these platforms work, how to make your brand stand out in these different spaces, and why you need a spread of messaging across each to succeed. • Build an active, engaged and captive community across each channel. • Create compelling and clever ads that target your audience at the right time. • Use analytics to understand what your audience is doing. Then tweak your content to resonate in all the right ways. • Master the key features of each channel to advertise, strategize and optimize. • Manage each platform so you get the best reach and results. • Reach billions of social loving people every day! Twitter: Twitter marches to its own drum in the social media world – less post and wait, more what’s happening right now. It’s a platform that allows your audience to see, report and comment on world events in almost real-time. It’s also a place where the audience is young, wealthy and educated. Twitter literally challenges you to be ‘more clever’, and this module shows you how. • What a successful Twitter account looks and acts like. • How to use Twitter Ads Manager to advertise effectively. • The right Twitter Ad format for your campaign. • Using Twitter Analytics to react and connect better. • How to create more Tweet-friendly content – snappy, shareable and short. • When to post for maximum impact and engagement. LinkedIn: This module will introduce you to the platform and show you how to use features such as Company pages and Showcase pages, to create a stellar presence for your company – and gain a deep understanding of what that means on LinkedIn. You will understand the unique advertising features and content formats on offer such as Text ads, Sponsored ads, Sponsored InMails, Display ads, and the aptly named Dynamic ads. See what best practice means on this platform, strategize like a CEO and measure the effectiveness of your campaigns. Linkedin can be a tricky platform to master as the tone is hard to crack. But do Linkedin well and your competitors will be scrambling to copy you! You’ve got this – because we do. YouTube & Social Video: YouTube because you have eyes to see. And a picture speaks a thousand words – and this being social, should inspire a few thousand too. Social video is one of the most awesome tools in your new bag of digital tricks. And video is no longer the preserve of guys with film study degrees. This superpower is now yours, and here we give you all the tech and thought basics to make it happen, including how to set up and manage a YouTube channel and create strategies that don’t treat creativity like a buzzword. Learn how video sits within the rest of your mix across platforms, build your online audience and use advertising and analytics for visual campaigns that mesmerise. • Set up and manage a dynamic YouTube channel. • Get creative with social video strategies that engage and convert. • Learn how video sits within the rest of your social media mix. • Build and develop your online audience in a way that benefits your brand. • Use advertising and analytics to deliver mesmerizing visual. Social Apps: If you’re looking to create a buzz online, then social apps are the place to be. Think fun, engaging, and ‘out of the box’ as that’s what these platforms are made for and audiences flock to them (particularly a young demographic). Discover how to use TikTok, Snapchat, WeChat, WhatsApp, and Twitch to tune into your audience effectively. Take a dive into features and understand how to manage content to make the most of everything you post. You’ll also understand how to advertise on the apps that suit your brand. Plus, take inspiration from the best by seeing what campaigns worked and why, so you can TikTok your way to social success. Social Commerce and Affiliate Marketing: With so many eyes on social media, it pays (literally) to know how to market and sell your products online. Social commerce happens when an astute marketer combines the best of social media with the best of e-commerce. You’ll explore the ins and outs of social commerce along with how to create a successful online shop. The latest tactics and tools will be covered so you can make social buying seamless from the first click to the last. You’ll also explore how to optimize paid commerce activity – including cart abandonment – to get the best results. Looking for a way to earn extra money while you grow? Use your social media to tap into affiliate marketing – a great way to earn commission by promoting another company’s products or brand you admire. When it comes to influencing, social media allows you to think BIG. Tap into the world of social influencers by connecting and collaborating with people that think like you. Or reach out to your influencer crush and shine a light on your brand by getting into their social feed. Social Customer Service: One of the best dynamics of social media is how it manages to be collective – the thoughts of billions – yet also personal (it’s about what I ‘like’). This leaves scope for important personal interaction – meaning social customer service is an opportunity for your brand to stand out. This module examines the customer experience. It looks at how to break your audience down into buyer personas so you know them better – and so serve them better. It shows you which platforms do service best and how. Need a social customer service strategy? – no problem. Want to understand how to manage social customer service effectively? – that’s easy. Not sure how to measure and analyze customer service performance? – well, you will now! This module focuses on your customer’s happiness so you can build a contented online community. An audience that feels connected to your brand, so they’ll tell everyone else how great it really is. Social Strategy: So, you have the skills, tools, followers, know-how, tech, smarts and big ideas. Now learn to tie it all together with cutting-edge social strategies practiced by the world’s leading brands. And work out how your social offering sits with – or carries – the rest of your marketing mix. Here we look at planning a dynamic social media strategy that works for you. We dive into setting objectives and social KPIs so you know what you want and can track how you’re getting there. Social media and content production budgets are also explored so you put your money in the places that work, rather than those that don’t. Turn your social media dream into a reality by crafting a social strategy that lets you and your brand sparkle. DURATION 8-10 Weeks WHATS INCLUDED Course Material Case Study Experienced Lecturer Refreshments Certificate

DMI Specialist Social
Delivered In-PersonFlexible Dates
£1,500